calculating a plurality of additional scores, wherein the total number of scores calculated for the media equals the product of a total number of viewers, a total number of events defined by the processor, a total number of {HEAD ~ physiological dimensions} used by {TAIL ~ the processor}, and a total number of mathematical operations used by the processor; and 
calculating a plurality of additional scores , wherein the total number of scores calculated for the media equals the product of a total number of viewers , a total number of events defined by the processor , a total number of { HEAD ~ physiological dimensions } used by { TAIL ~ the processor } , and a total number of mathematical operations used by the processor ; and
OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH HEAD HEAD HEAD HEAD HEAD HEAD REL REL TAIL TAIL TAIL TAIL TAIL TAIL OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH OTH