Whose comic characters include 'Gareth Cheeseman', 'Tony Ferrino' and 'Tommy Saxondale'?
Gareth Cheeseman Gareth Cheeseman Gareth Cheeseman was a fictional salesman played by Steve Coogan in the episode "Dearth of a Salesman" of Coogan's series "Coogan's Run". The character is probably best remembered for his blue Ford Probe company car, which ends up being crushed at the end of the programme, and his Hugo Boss suit, which he cannot help but keep mentioning. Cheeseman was a self-centred, egocentric and materialistic Computer Hardware (Fictitious Lancelot 2000 DRAM sound card) sales executive with virtually no redeeming features, and is generally regarded as the best (and most cringeworthy) of the "Coogan's Run" characters. He is perhaps
Gareth Cheeseman best remembered for looking into his bathroom mirror at a Travel Inn motel and saying "You're a tiger! Grrrrrr!!!!!" and urging a client to sign a new sales contract, even though just seconds before the client had been informed of his son's suicide. Of the characters portrayed by Coogan in the series, Cheeseman was the most similar to Alan Partridge. As well as looking more like Partridge than most of Coogan's characters, he had a similar self-obsession and arrogance coupled with failings in his daily work. As most of the Dearth of a Salesman episode is set in a hotel,