May 20, 1873, saw a patent granted to Jacob Davis and what San Francisco business man for using copper rivets to strengthen the pockets of work pants?
Jacob W. Davis in the filing of a patent application. Strauss agreed, and on May 20. 1873, US Patent No. 139,121 for "Improvements in fastening pocket openings" was issued in the name of Jacob W. Davis and Levi Strauss and Company. That same year, Davis started sewing a double orange threaded stitched design onto the back pocket of the jeans to distinguish them from those made by his competitors. This trademark feature became Registered U.S. Trade Mark No.1,139,254. By this time, Strauss had set up a sizeable tailor shop in San Francisco for the production of Davis' working pants and Jacob and his
Denim Denim initially gained popularity in 1873 when Jacob W. Davis, a tailor from Nevada, manufactured the first pair of rivet-reinforced denim pants. At this time, clothes for Western labourers, such as teamsters, surveyors, and miners, were not very durable. His concept for making reinforced jeans was inspired when a female customer requested a pair of durable and strong pants for her husband to chop wood. When Davis was about to finish making the denim jeans, he saw some copper rivets lying on a table and used the rivets to fasten the pockets. Soon, the popularity of denim jeans began to