In 1862, the Guinness company adopted the harp as its' advertising logo. From 1935 till 1982 what creature was adopted as the main Guinness advertising symbol, becoming as synonymous with Guinness as the harp?
Guinness created posters that included phrases such as "Guinness for Strength", "Lovely Day for a Guinness", "Guinness Makes You Strong", "My Goodness My Guinness" (or, alternatively, "My Goodness, My Christmas, It's Guinness!"), and most famously, "Guinness is Good For You". The posters featured Gilroy's distinctive artwork and more often than not featured animals such as a kangaroo, ostrich, seal, lion and notably a toucan, which has become as much a symbol of Guinness as the harp. (An advertisement from the 1940s ran with the following jingle: ""Toucans in their nests agree/Guinness is good for you/Try some today and see/What one or
Guinness in the United States, where it is stirred into everything from french toast to beef stew. A popular, authentic, Irish course featuring Guinness is the "Guinness and Steak Pie". The recipe includes many common Irish herbs, as well as beef brisket, cheeses, and a can of Guinness. The Guinness harp motif is modelled on the Trinity College Harp. It was adopted in 1862 by the incumbent proprietor, Benjamin Lee Guinness. Harps have been a symbol of Ireland at least since the reign of Henry VIII. Guinness registered their harp as a trademark shortly after the passing of the Trade Marks