What is the name of the loyalty card launched by Boots in 1997?
Loyalty program personal details are not collected so purchases appear not to be tracked. Vouchers are delivered at point of sale. After trials in 1994, Tesco launched its Clubcard program, the UK's first nationwide supermarket-only loyalty card scheme, in 1995 with dunnhumby. Sainsbury's launched its Reward Card in 1996. This was replaced by the Nectar card in 2002, which was launched in partnership with other major brands. Boots UK began planning a loyalty card in November 1993, but building a CRM-focussed loyalty program. With an investment in excess of GB£30 million, the Boots Advantage Card, launched in 1997, is the largest smart
Nectar loyalty card by Cencosud in Chile through a licensing agreement with Aimia. Nectar loyalty card Nectar is a loyalty card scheme in the United Kingdom, run by Nectar Loyalty Ltd. The scheme is the largest in the United Kingdom, and comprises a number of partner companies including Sainsbury's, BP and eBay. It launched in 2002 with initially four partner companies, and by 2010 had grown to include over 14 companies and over 400 online retailers. Participating companies cover sectors including travel, retail, finance and newspapers. The scheme was established by Loyalty Management Group, replacing the existing schemes of three of the four