"The 1970's slogan, ""Nice one, Cyril"" advertised which loaf of bread?"
Nice One Cyril Nice One Cyril "Nice One Cyril" is a single by Cockerel Chorus written by Harold Spiro and Helen Clarke. The song title is a reference to Cyril Knowles, a left back who played for Tottenham Hotspur. It was released before the 1973 Football League Cup Final where Tottenham played Norwich City. It reached No. 14 on the British single chart after Tottenham won, and its writers Spiro and Clarke received an Ivor Novello Award for Best Novel or Unusual Song in 1974. In 1972, Wonderloaf Bread created a television advertising campaign written by Peter Mayle with the slogan "Nice one,
Nice One Cyril Cyril", where the slogan was used to congratulate a baker named Cyril for making a good loaf of bread. The slogan was picked by fans of the football club Tottenham Hotspur, who chanted "Nice one Cyril" to praise a Tottenham player named Cyril Knowles. Harold Spiro, a fan of the club, wrote the song with Helen Clarke based on the slogan. The following year in 1973, Tottenham reached the League Cup Final, and the song was released. The song was performed by the Cockerel Chorus (the cockerel is the emblem of Tottenham Hotspur) fronted by Spiro, with Jamie Phillips singing