On August 9, 1944, The United States Forest Service and the Wartime Advertising Council release posters featuring what iconic hat wearing, shovel carrying character for the first time?
United States Forest Service Milford, Pennsylvania, the home and estate of its first Chief, Gifford Pinchot. In August 1944, to reduce the number of forest fires, the Forest Service and the Wartime Advertising Council began distributing fire education posters featuring a black bear. The poster campaign was a success; the black bear would later be named "Smokey Bear", and would, for decades, be the "spokesbear" for the Forest Service. Smokey Bear has appeared in innumerable TV commercials; his popular catch phrase, "Only YOU can prevent forest fires", is one of the most widely recognized slogans in the United States. A recent study found that
Shovel hat Shovel hat The shovel hat was a style of hat formerly associated with the Anglican clergy, particularly archdeacons and bishops. The hat was usually made of black beaver or felt, and had a low, round crown and a wide brim, which projected in a shovel-like curve at the front and rear and was often worn turned up at the sides. Like the tricorne it was a development of the low-crowned broad-brimmed hats fashionable in the later 17th century. Along with the bishop's apron and gaiters, the shovel hat was an instantly recognisable accoutrement of senior Anglican clergy between the 18th