What name is given to the famous flying lady mascot adorning the radiator grill on a Rolls-Royce?
Rolls-Royce Silver Spirit Rolls-Royce Silver Spirit The Silver Spirit is a full-size luxury car produced by Rolls-Royce Motors, in Crewe, England, from 1980 to 1999. It was the first model in the SZ series. The Silver Spur is a long-wheelbase version of the Silver Spirit, produced at the same time. It was the first car to feature the retractable Spirit of Ecstasy. The spring-loaded Mascot sank into the radiator shell if dislodged from its position. The Silver Spirit was introduced by Rolls-Royce in 1980 as the first of a new generation of company models. It formed the basis for the Flying Spur, Silver
Rolls-Royce Motors and the shape of the radiator grille. However, the Rolls-Royce brand name and logo were controlled by aero-engine maker Rolls-Royce plc, and not Rolls-Royce Motors. The aero-engine maker decided to license the Rolls-Royce name and logo to BMW and not to Volkswagen, largely because the aero-engine maker had recently shared joint business ventures with BMW. BMW paid £40m to license the Rolls-Royce name and "RR" logo, a deal that many commentators thought was a bargain for possibly the most valuable property in the deal. Volkswagen Group had the rights to the mascot and grille but lacked rights to the Rolls-Royce