What brutal leader of the Lord's Resistance Army was featured in a 2012 viral video?
Viral video the Kony 2012 video the most viral video in history (about 34,000,000 views in three days and 100,000,000 views in six days), but "Gangnam Style" (2012) received one billion views in five months and was the most viewed video on YouTube from 2012 until "Despacito" (2017). Videos were shared long before YouTube or even the Internet by word-of-mouth, film festivals, VHS tapes, and even to fill time gaps during the early days of cable. Perhaps the earliest was "Reefer Madness", a 1936 "educational" film that circulated under several different titles. It was rediscovered by Keith Stroup, founder of NORML, who
Viral video To compare, 2004's "Numa Numa" received two million hits on Newgrounds in its first three months (a figure explained in a 2015 article as "a staggering number for the time"). Nalts also posits three other considerations: buzz, parody, and longevity, which are more complex ways of judging a viral video's views. Buzz addresses the heart of the issue; the more a video is shared, the more discussion the video creates both online and offline. What he emphasizes is notable is that the more buzz a video gets, the more views it gets. A study on viral videos by Carnegie Mellon