What series of toys, aimed at little girls, was released by Hasbro in 1983?
My Little Pony (2010 toyline) released in November 2013. The card game has been considered successful by Enterplay, helping them to boost their sales within the hobby game sector, and have led to several expansions to the card series. In April 2013, Hasbro and Build-A-Bear Workshop began offering "Friendship Is Magic"-based plush toys for customization. Sales of My Little Pony toys were three times as large in 2013 than in 2003, and have helped Hasbro to promote other lines of toys aimed at girls. Hasbro stated that merchandising tied to "Friendship Is Magic" lead to franchise sales over $650 million in 2014, and others have
Girls' toys and games popular with young girls, however, and recent marketing is targeted towards girls; girls "like the new outfits and other items that can be downloaded via cellphone and transferred to their Tamagotchi device". Girls' video games were a trend in the 1990s where video game developers attempted to make video games aimed specifically at girls. The genre did not see much critical or commercial success, and a leading developer, Purple Moon, was bought by Mattel in 1999. In 2014, Moose Toys developed Shopkins toys which are about one inch in size and targeted at girls. Shopkins later released a number of