Blue could also mean dark green, violet, black or brown. The ancient Greek word for a light blue, "glaukos", also could mean light green, grey, or yellow. The Greeks imported indigo dye from India, calling it indikon. They used Egyptian blue in the wall paintings of Knossos, in Crete, (2100 BC). It was not one of the four primary colours for Greek painting described by Pliny the Elder (red, yellow, black, and white), but nonetheless it was used as a background colour behind the friezes on Greek temples and to colour the beards of Greek statues. The Romans also imported indigo
Olympic Games at that time. The organising committee had been able to create such a surplus in part by selling exclusive sponsorship rights to select companies. The IOC sought to gain control of these sponsorship rights. Samaranch helped to establish The Olympic Programme (TOP) in 1985, in order to create an Olympic brand. Membership in TOP was, and is, very exclusive and expensive. Fees cost US$50 million for a four-year membership. Members of TOP received exclusive global advertising rights for their product category, and use of the Olympic symbol, the interlocking rings, in their publications and advertisements. The 1936 Summer Olympics in