John Wisden How to Play It" in 1866. In retirement he developed his business into a manufacturer and retailer of equipment for many sports, not just cricket. The shop moved to Cranbourn Street near Leicester Square in 1872. After his death the business grew into a major international sports brand, receiving a Royal Warrant in 1911 as "Athletic Outfitters to the King". The business went into receivership in 1939, and was acquired in 1943 by a Co-operative society, which sold it on to Grays of Cambridge in 1970. Grays then ceased to use Wisden as an equipment brand, but re-established John Wisden
A Child Is Born (book) that the book was so culturally influential as to have mediated and to some extent determined the way pregnant women understand their own pregnancies. Images from the book were sent into space aboard the "Voyager 1" and "Voyager 2" space probes. The American Library Association regards it, alongside "Gray's Anatomy", as a core medical reference work for libraries. The book was often cited as presenting the first images of a live fetus "in utero". In fact, Geraldine Flanagan's "The First Nine Months Of Life" had in 1962 compiled a similar set of fetal images from medical archives. The images played