John Rich (producer) John Rich (producer) John Rich (1692–1761) was an important director and theatre manager in 18th-century London. He opened the New Theatre at Lincoln's Inn Fields (1714), which he managed until he opened the Theatre Royal, Covent Garden (1732). He managed Covent Garden until 1761, putting on ever more lavish productions. He introduced pantomime to the English stage and played a dancing and mute Harlequin himself from 1717 to 1760 under the stage name of "Lun." Rich's version of the servant character, Arlecchino, moved away from the poor, disheveled, loud, and crude character, to a colorfully-dressed, silent Harlequin, performing fanciful tricks,
Buttons (pantomime) for the pantomime at this time. 'Buttons' was at that time a name for a young male servant or pageboy commonly having gilt buttons down the front of his jacket. While the character introduces a note of pathos in his unrequited love for Cinderella it is often played as a comic role. Buttons (pantomime) Buttons is the name of a character in the "Cinderella" pantomime, a male servant of the household who helps Cinderella and loves her, and who is liked and trusted but not loved by her. The character has sometimes been called Pedro. Buttons does not appear in