José Antonio Primo de Rivera Dean of the Illustrious College of Lawyers of Madrid". In 1931, he constituted "Agrupación al Servicio de la República" (Assembly at the Service of the Republic) "and" paradoxically ran for office under the monarchist banner of "Unión Monárquica Nacional"—he failed to get elected. He was detained briefly in 1932 for collaboration in General José Sanjurjo's attempted coup. On October 29, 1933, Primo de Rivera launched the Falange Española ("Spanish Phalanx"), a nationalist party, inspired in part with some ideas, such as the necessity of authority, hierarchical order of society, and grassroots populism, that were being expounded in Italy in the
Fernando Primo de Rivera Fernando Primo de Rivera Fernando Primo de Rivera y Sobremonte, 1st Marquess of Estella, 12th Count of Peña Vélez, 17th Count of Torres Rovellas, 23rd Count of Sobremonte (24 July 1831 – 23 May 1921) was a Spanish politician, and soldier. Fernando Primo de Rivera was the son of Antonio Hermenegildo Primo de Rivera y Sobremonte, 22nd Count of Sobremonte (1787–1833) and his wife Ana María de Torres Rovellas y Peña Vélez (1811–1865); she was the daughter of Miguel de Torres Rovellas y Peña Vélez, 13th Count of Torres Rovellas, 8th Marquess of Peña Vélez (1764–1851). His grandfather was Bértrand