So Red the Rose (film) So Red the Rose (film) So Red the Rose is a 1935 American drama film directed by King Vidor and starring Margaret Sullavan, Walter Connolly and Randolph Scott. The Civil War-era romance is based on the 1934 novel of the same name by Stark Young. The film did not enjoy great popularity at the box office. Afterward Civil War films were considered box office poison in Hollywood until Bette Davis and Henry Fonda's performance in 1938's "Jezebel," which was a success. This was followed by the overwhelming popularity of "Gone with the Wind" in 1939, an adaptation of Margaret Mitchell's
Gone with the Wind (film) the top and bottom to an aspect ratio of 1.75:1. In doing so, a number of shots were optically re-framed and cut into the three-strip camera negatives, forever altering five shots in the film. A 1961 release commemorated the centennial anniversary of the start of the Civil War, and included a gala "premiere" at the Loew's Grand Theater. It was attended by Selznick and many other stars of the film, including Vivien Leigh and Olivia de Havilland; Clark Gable had died the previous year. For its 1967 re-release, it was blown up to 70mm, and issued with updated poster artwork