If This Is Love whilst looking in the mirror. Viewers also get introduced to the tradition of each member's signature colour in dress code which is apparent in most of the music videos the band has released likewise in this video - each girl is wearing a different coloured dress to the other girls. The colours being: red, blue, green, yellow and pink. The setting then moves in what seems to be an evening scene where the girls are getting escorted by the music video's production crew to performing live onstage in front of a cheering audience. Whilst on stage, each girl's stiletto heel
Olympic Games at that time. The organising committee had been able to create such a surplus in part by selling exclusive sponsorship rights to select companies. The IOC sought to gain control of these sponsorship rights. Samaranch helped to establish The Olympic Programme (TOP) in 1985, in order to create an Olympic brand. Membership in TOP was, and is, very exclusive and expensive. Fees cost US$50 million for a four-year membership. Members of TOP received exclusive global advertising rights for their product category, and use of the Olympic symbol, the interlocking rings, in their publications and advertisements. The 1936 Summer Olympics in