John Wisden How to Play It" in 1866. In retirement he developed his business into a manufacturer and retailer of equipment for many sports, not just cricket. The shop moved to Cranbourn Street near Leicester Square in 1872. After his death the business grew into a major international sports brand, receiving a Royal Warrant in 1911 as "Athletic Outfitters to the King". The business went into receivership in 1939, and was acquired in 1943 by a Co-operative society, which sold it on to Grays of Cambridge in 1970. Grays then ceased to use Wisden as an equipment brand, but re-established John Wisden
Wisden Cricketers' Almanack Bloomsbury Publishing Plc. Printed and bound by MPG Books." Facsimile dust jackets are available for editions of "Wisden" from 1965 to 2003 to replace those that have been lost or damaged. They are also offered from 2004 onward as "traditional covers" that can be substituted for the original photo dust jackets. Supplied by "Wisden"s "official dust jacket supplier", these jackets are laminated and are printed in black on yellow (unlike the original jackets issued with the editions from 1965 to 1978 that incorporated colour elements). Replacement dust jackets are also clearly distinguishable from the originals as they are marked on