John Wisden How to Play It" in 1866. In retirement he developed his business into a manufacturer and retailer of equipment for many sports, not just cricket. The shop moved to Cranbourn Street near Leicester Square in 1872. After his death the business grew into a major international sports brand, receiving a Royal Warrant in 1911 as "Athletic Outfitters to the King". The business went into receivership in 1939, and was acquired in 1943 by a Co-operative society, which sold it on to Grays of Cambridge in 1970. Grays then ceased to use Wisden as an equipment brand, but re-established John Wisden
Wisden 100 list. Following the launch of the top Test and ODI performances lists, Wisden received many requests asking whether it was possible to create a ranking list of all-time great players by using the same formula and examining the average rating each player received per innings. Including a weighting for players with longer careers, Wisden arrived at the lists below. In Tests, Donald Bradman was the clear leader in the batting category and Muttiah Muralitharan was ranked as the top bowler. In the ODI section, Viv Richards and Wasim Akram are the top-ranked players. For the full Top 10 list for