John Wisden How to Play It" in 1866. In retirement he developed his business into a manufacturer and retailer of equipment for many sports, not just cricket. The shop moved to Cranbourn Street near Leicester Square in 1872. After his death the business grew into a major international sports brand, receiving a Royal Warrant in 1911 as "Athletic Outfitters to the King". The business went into receivership in 1939, and was acquired in 1943 by a Co-operative society, which sold it on to Grays of Cambridge in 1970. Grays then ceased to use Wisden as an equipment brand, but re-established John Wisden
Wisden Cricketers' Almanack facsimile offer was repeated in 2014 for those willing to subscribe to the "Almanack" by direct debit. This is not a true facsimile as the back cover does not reproduce the "List of Articles" of the original, but instead on the inside there is an advertisement for "Wisden" reprints from the Willows Publishing Company and on the back a celebration of 150 years of "Wisden". At the bottom of the back cover information is provided about the reprint: "This reprint of the first edition of "Wisden" was produced in 2013 for the publisher, John Wisden & Co, an imprint of