W. B. Yeats imaginative audience trained to listen by its passion for oratory ... & that freedom to experiment which is not found in the theatres of England, & without which no new movement in art or literature can succeed." The collective survived for about two years but was not successful. Working with two Irish brothers with theatrical experience, William and Frank Fay, Yeats's unpaid yet independently wealthy secretary Annie Horniman, and the leading West End actress Florence Farr, the group established the Irish National Theatre Society. Along with Synge, they acquired property in Dublin and on 27 December 1904 opened the Abbey
Festival Theatre, Malvern the arts in the town. Funding was raised by a company dedicated to building the theatre, and 200 shares amounting to £5 each were allotted. The foundation stone of the assembly rooms of the theatre was laid down by the Earl Beauchamp on 6 July 1884, attended by Jenny Lind, Lady Emily Foley and Dr. W. T. Fernie. The theatre was inaugurated on 1 July 1885. The Festival Theatre of Malvern became known for its George Bernard Shaw productions in the 1930s. Michael W. Pharand considers the friendship and artistic relationship between Bernard Shaw and Barry Vincent Jackson to have