Dr Pepper produced by They Might Be Giants. Several ads for Diet Cherry Vanilla Dr Pepper appeared on television in 2005. In one, a young woman on a blind date at a restaurant, who sips into the beverage, suddenly makes her date, restaurant patrons, and even a waitress all part of a musical sequence involving The Muppets version of the song "Mah Nà Mah Nà". One campaign features the Queen song "I Want It All". On January 1, 2008, the company unveiled a new TV ad campaign featuring the "Cheers" theme song ("Where Everybody Knows Your Name") performed by Gary Portnoy. In
Michael Portnoy for the New York choreographer Koosil-Ja Hwang, and as an actor. He also sang and performed his own operatic, electro-progressive-rock music as XAR, and with the band The Liquid Tapedeck. For Bob Dylan's performance of "Love Sick" at the 1998 Grammy Awards, Portnoy was hired by Dylan's production company to stand in the background with other dancers and groove to the music to "give Bob a good vibe". Instead, halfway through the performance, Portnoy ripped off his shirt, ran next to Dylan, and started dancing and contorting spastically with the two-word poem "Soy Bomb" written across his chest. When questioned