Proserpina abduction by the god of the Underworld, her mother Ceres' frantic search for her, and her eventual but temporary restitution to the world above. In Latin literature, several versions are known, all similar in most respects to the myths of Greek Persephone's abduction by the King of the underworld, named variously in Greek sources as Hades or Pluto. "Hades" can mean both the hidden Underworld and its king ("The hidden one"), who in early Greek versions of the myth is a dark, unsympathetic figure; Persephone is "Kore" ("The Maiden"), taken against her will; in the Greek Eleusinian Mysteries, her captor
What the Hell video ends with Lavigne and her lover again lying in bed. The video was directed by Marcus Raboy and recorded in 3D. It made its television debut on 23 January 2011, on ABC Family and on UK music channel 4Music. "The New York Post" criticized the video with its product placement for Sony and Abbey Dawn. Mawuse Ziegbe of MTV said, "Avril Lavigne is officially back, and if her latest video 'What The Hell' is anything to go by, she's still brimming with the pop-punk spunk that made her a superstar nearly a decade ago." Credits adapted from "What the