Kiwifruit exports exceeded the amount consumed domestically. Outside of Australasia, New Zealand kiwifruits are marketed under the brand-name label, Zespri. In the 1980s, countries outside New Zealand began to export kiwifruit. In Italy, the infrastructure and techniques required to support grape production were adapted to the kiwifruit. This, coupled with being close to the European kiwifruit market, led to Italians becoming the leading producer of kiwifruit in 1989. The growing season of Italian kiwifruit does not overlap much with the New Zealand or the Chilean growing seasons, therefore direct competition between New Zealand or Chile was not a significant factor. In
John Pilkington Hudson 1943, six days after an intact fuse had first been recovered. According to an obituarist: In 1944 he received a Bar to his George Medal for defusing the first V1 flying bomb or "doodlebug" to land intact. The nature of his war work remained unknown to friends until a Channel 4 television series on defusing was shown in 2001. After the war, Hudson found work in the government agricultural department in Wellington, on the transportability of "Actinidia deliciosa", then known as the Chinese gooseberry, now as the kiwifruit or kiwi. Seeds of the fruit had been introduced into New Zealand