Avatar (2009 film) because "Today's films flame out much faster than they did when "Titanic" was released." Brandon Gray, president of Box Office Mojo, believed in the film's chances of becoming the highest-grossing film of all time, though he also believed it was too early to surmise because it had only played during the holidays. He said, "While "Avatar" may beat "Titanic"s record, it will be tough, and the film is unlikely to surpass "Titanic" in attendance. Ticket prices were about $3 cheaper in the late 1990s." Cameron said he did not think it was realistic to "try to topple "Titanic" off its
James Cameron and "Titanic" (1997). In June 2010, Cameron met in Washington with the EPA to discuss possible solutions to the 2010 Deepwater Horizon (BP) oil spill. Later that week at the All Things Digital Conference, he attracted some notoriety when he stated, "Over the last few weeks I've watched ... and been thinking, 'Those morons don't know what they're doing'." Reportedly, Cameron had offered BP help to plug the oil well, but it declined. The oil spill was eventually stopped using techniques similar to those Cameron recommended. On March 7, 2012, Cameron took the "Deepsea Challenger" submersible to the bottom of