Titanic (1997 film) and was no. 1 in all of them" and the markets "such as Russia, where "Titanic" saw modest receipts in 1997 and 1998, are white-hot today" with "more screens and moviegoers" than ever before. Brandon Gray, president of Box Office Mojo, said that while "Avatar" may beat "Titanic" revenue record, the film is unlikely to surpass "Titanic" in attendance. "Ticket prices were about $3 cheaper in the late 1990s." In December 2009, Cameron had stated, "I don't think it's realistic to try to topple "Titanic" off its perch. Some pretty good movies have come out in the last few years.
Titanic (1997 film) being shot. Cameron chose to build his RMS "Titanic" on the starboard side as a study of weather data revealed it was a prevailing north-to-south wind which blew the funnel smoke aft. This posed a problem for shooting the ship's departure from Southampton, as it was docked on its port side. Implementation of written directions, as well as props and costumes, had to be reversed; for example, if someone walked to their right in the script, they had to walk left during shooting. In post-production, the film was flipped to the correct direction. A full-time etiquette coach was hired to