Kiwifruit industry in New Zealand level of infection by November 2011. Some of the attacks in the Bay of Plenty were by the virulent strain PSA-V. The disease is worldwide, with serious attacks in Italy and France also in 2011. In mid-2013 a China-based Zespri subsidiary was fined nearly $1M for under-declaring customs duties, and the Serious Fraud Office launched an investigation into Zespri itself in October 2013. Much of the breeding to refine the green kiwifruit and develop the gold Zespri was done by the Plant & Food Research Institute (formerly HortResearch) during the decades of 1970-1999. In 1990, the New Zealand Kiwifruit Marketing
Ninja Kiwi Goldfish continued long after this, with several members of the Digital Goldfish staff being completely devoted to the mobile development of Ninja Kiwi games. In 2012, Ninja Kiwi purchased Digital Goldfish. The previous titles that the two companies created together had racked up millions of downloads. Due to the already close relationship between the two companies, the merger was described by Digital Goldfish co-founder, Barry Petrie, as a "natural progressive step in the relationship between the two companies. Digital Goldfish was renamed Ninja Kiwi Europe. The merger increased the number of Ninja Kiwi employees to 35. In 2012, "SAS: Zombie