Dr Pepper produced by They Might Be Giants. Several ads for Diet Cherry Vanilla Dr Pepper appeared on television in 2005. In one, a young woman on a blind date at a restaurant, who sips into the beverage, suddenly makes her date, restaurant patrons, and even a waitress all part of a musical sequence involving The Muppets version of the song "Mah Nà Mah Nà". One campaign features the Queen song "I Want It All". On January 1, 2008, the company unveiled a new TV ad campaign featuring the "Cheers" theme song ("Where Everybody Knows Your Name") performed by Gary Portnoy. In
Elliott Portnoy 1988 while studying at Oxford University as a Rhodes Scholar, Portnoy founded the organization Kids Enjoy Exercise Now (KEEN) with his wife, Estee Portnoy, and expanded it to Washington, D.C., in 1992. KEEN is a nonprofit organization that provides sports opportunities to children with severe and profound disabilities. Starting in 2006, the organization expanded beyond Washington, D.C. to eight U.S. cities. Portnoy also serves on the board of directors of several non-profit foundations including the MetaCancer Foundation. In 1999, "Washingtonian" magazine named him "Washingtonian of the Year" for his work with Kids Enjoy Exercise Now. Elliott Portnoy Elliott I. Portnoy