Pluto (mythology) Pluto (mythology) Pluto (Latin: "Plūtō"; , "") was the ruler of the underworld in classical mythology. The earlier name for the god was Hades, which became more common as the name of the underworld itself. In ancient Greek religion and mythology, Pluto represents a more positive concept of the god who presides over the afterlife. "Ploutōn" was frequently conflated with "Ploutos" (Πλοῦτος, Plutus), a god of wealth, because mineral wealth was found underground, and because as a chthonic god Pluto ruled the deep earth that contained the seeds necessary for a bountiful harvest. The name "Ploutōn" came into widespread usage
What the Hell video ends with Lavigne and her lover again lying in bed. The video was directed by Marcus Raboy and recorded in 3D. It made its television debut on 23 January 2011, on ABC Family and on UK music channel 4Music. "The New York Post" criticized the video with its product placement for Sony and Abbey Dawn. Mawuse Ziegbe of MTV said, "Avril Lavigne is officially back, and if her latest video 'What The Hell' is anything to go by, she's still brimming with the pop-punk spunk that made her a superstar nearly a decade ago." Credits adapted from "What the