Sandra Eisert received the Atrium Award for Graphic Design while working at the "San Jose Mercury News". At the "San Jose Mercury News" Eisert helped cover the 1989 Loma Prieta earthquake. The staff won the Pulitzer Prize for General News Reporting next year, citing "detailed coverage of the October 17, 1989, Bay Area earthquake and its aftermath." In 1990, Eisert was one of three judges who selected entries in a national exhibition of Women in Photojournalism that was taken on a national tour by the National Press Photographers Association (NPPA), a professional society of still and video photojournalists. In 1991, Eisert received
1989 Loma Prieta earthquake included ground floor garages, which engineers refer to as a soft story building. In Santa Cruz, the Pacific Garden Mall was severely damaged, with falling debris killing three people, half of the six earthquake deaths in Santa Cruz and Monterey Counties. Some 31 buildings were damaged enough to warrant demolition, seven of which had been listed in the Santa Cruz Historic Building Survey. The four oldest were built in 1894, the five oldest withstood the 1906 San Francisco earthquake. Immediately, a number of civilians began to free victims from the rubble of Ford's Department Store and the Santa Cruz Coffee