Dr Pepper produced by They Might Be Giants. Several ads for Diet Cherry Vanilla Dr Pepper appeared on television in 2005. In one, a young woman on a blind date at a restaurant, who sips into the beverage, suddenly makes her date, restaurant patrons, and even a waitress all part of a musical sequence involving The Muppets version of the song "Mah Nà Mah Nà". One campaign features the Queen song "I Want It All". On January 1, 2008, the company unveiled a new TV ad campaign featuring the "Cheers" theme song ("Where Everybody Knows Your Name") performed by Gary Portnoy. In
Mike Portnoy Howard Portnoy, worked as a DJ at a local radio station. Mike and his father later moved to Carmel-by-the-Sea, California to work at KRML radio station after watching the 1971 film "Play Misty for Me". His mother died on November 16, 1984, when the private plane she was riding in, with her boyfriend, crashed off the Atlantic City coastline. Portnoy's father's job helped him gain an appreciation for music at an early age particularly, as Portnoy has pointed out, because he had access to his father's collection of LPs. He developed a preference for bands including Rush, Queen, Led Zeppelin,