Star Wars Episode I: Racer stated they wanted to make it "feel like an eyeball-peeling racing game, where you're going so fast, you're just nervous." The game was originally titled "Star Wars: Podracer", however the subtitle was changed to "Episode I Racer" when LucasArts learned that another company owned the trademark for games with the name "Pod" in the title. Actor Jake Lloyd, who portrayed Anakin Skywalker in "Star Wars Episode I: The Phantom Menace", promoted the game at E3 1999. Lloyd also provided voice over for his character in the game. The theatrical score from was reused for the game, and various sound effects
Star Wars Pez fan calls Pez dispensers generally "a 'gateway drug' to hardcore collecting". "Pezheads" shopping for new dispensers frequently place "Star Wars" first on their shopping lists. Five Star Wars Pez were released in 1997: Four Star Wars Pez were released in 1999 "in advance of the May 19 premier of """: Three Star Wars Pez were released in 2002: Fourteen Giant Pez were released in 2005 to "commemorate [the new] "Star Wars" movie": Pez also released some standard-size dispensers in 2005 Pez released in 2009: Pez released in 2012 (before the release of the 3D re-released of " : Four limited