Religion in York is a large Quaker mental hospital, situated in the east of the city outside the city walls. It was founded in 1796 by William Tuke; over the next century his son Henry Tuke, grandson Samuel Tuke and great-grandson Daniel Hack Tuke also devoted themselves to mental health reform, continuing to reform The Retreat and publishing a number of works on the subject. The York-born Quaker chocolate entrepreneurs and social reformers Joseph Rowntree and Benjamin Seebohm Rowntree left an indelible mark on the city, through both their business interests and their philanthropy. They built the village of New Earswick to provide
Divine Chocolate the biggest share. Divine Chocolate Ltd (UK) has acquired the 69% of Divine Chocolate Inc (USA) that was in other ownership, through a mutually agreed share swap, resulting in Divine Chocolate Ltd owning 100% of Divine Chocolate Inc., whilst bringing in some minority shareholdings to Divine UK. Divine Chocolate was a runner-up in the 2002 Worldaware Award for small businesses. The nomination recognized Divine Chocolate for "its courageous and creative marketing stance in favour of fair trade in the highly competitive chocolate confectionery market". Divine Chocolate was voted Observer Best Ethical Business in 2008, and Best Social Enterprise in 2007.