Vimto then to Old Trafford (1927) and finally (1971) to a state of the art plant in Wythenshawe, Manchester. In the 1990s, Vimto print advertisements used the cartoon character Purple Ronnie, along with slightly rude poems by Giles Andreae, the creator of Purple Ronnie. In 2003, Purple Ronnie was dropped, and a new creative direction was adopted, revolving around the benefits of 'Shlurpling the Purple'. This, in turn, led to the launch in 2006 of Billy and his Dad's Pants – a modern-day morality story in which, despite turning up at the swimming pool with his Dad's pants in the middle
Volkmar Andreae Volkmar Andreae Volkmar Andreae (5 July 187918 June 1962) was a Swiss conductor and composer. Andreae was born in Bern. He received piano instruction as a child and his first lessons in composition with Karl Munzinger. From 1897 to 1900, he studied at the Cologne Conservatory and was a student of Fritz Brun, Franz Wüllner, Isidor Seiss and Friedrich Wilhelm Franke. In 1900 he was a soloist tutor at the Munich Hofoper. In 1902 he took over the leadership of the Mixed Choir of Zurich ("Gemischten Chores Zürich"), where he remained until 1949, also leading the "Stadtsängerverein Winterthur" from 1902