Greeting "Good day" in English, "As-Salamualaikum" in Arabic, "Aloha" in Hawaiian, "Shalom" in Hebrew, "Namaste" in Hindi and "Ciao" in Italian. The bow and handshake are also used for both greeting and leave taking. A greeting can consist of an exchange of formal expression, kisses, handshakes, hugs, and various gestures. The form of greeting is determined by social etiquette, as well as by the relationship of the people. Beyond the formal greeting, which may involve a verbal acknowledgment and sometimes a hand shake, facial expression, gestures, body language and eye contact can all signal what type of greeting is expected. Gestures
Greeting card die-cuts or glued-on decorations may be more expensive. Hallmark Cards and American Greetings, both U.S.-based companies, are the two largest producers of greeting cards in the world today. In Western countries and increasingly in other societies, many people traditionally mail seasonally themed cards to their friends and relatives in December. Many service businesses also send cards to their customers in this season, usually with a universally acceptable non-religious message such as "happy holidays" or "season's greetings". The Greeting Card Association is an international trade organization representing the interests of greeting card and stationery manufacturers. John Beeder, former president of the