Cinema of the United States century, when the medium was new, many Jewish immigrants found employment in the US film industry. They were able to make their mark in a brand-new business: the exhibition of short films in storefront theaters called nickelodeons, after their admission price of a nickel (five cents). Within a few years, ambitious men like Samuel Goldwyn, William Fox, Carl Laemmle, Adolph Zukor, Louis B. Mayer, and the Warner Brothers (Harry, Albert, Samuel, and Jack) had switched to the production side of the business. Soon they were the heads of a new kind of enterprise: the movie studio. (The US had at
Harry Donenfeld to his new underworld contacts having close connections with Hearst newspaper salesman Moe Annenberg. The company was able to move from their earlier downtown location to a twelve-story building in the Chelsea district. 1923 also saw the emergence of the brutal business side of Harry as he took control of Martin Press and forced his two older brothers out of the company, leaving Irving as a minority partner and head printer. Harry then changed the company name from Martin Press to Donny Press. From around 1925, Donenfeld began working with Frank Armer to produce lines of girlie pulps published under