Naida Glavish Naida Glavish Dame Rangimarie Naida Glavish is a New Zealand politician and Māori community leader from the Ngāti Whātua iwi. From 2013 to 2016, she was President of the Māori Party. Glavish first came to national attention in 1984, when she was a telephone operator for the New Zealand Post Office, and used the Māori language greeting "kia ora" when dealing with callers. She was threatened with dismissal by her supervisor, but the prime minister of the day, Robert Muldoon, supported Glavish's use of the phrase. A member of Mana Motuhake, Glavish stood for the Alliance in the Te Tai
Kia-Ora was refreshed in 1987, with a series of advertisements directed by Geoff Dunbar, featuring redesigned characters, the introduction of the boy's chubby father, and new variations on the jingle. The success of the Kia-Ora brand subsequently declined, overtaken by rival juice producers such as Robinsons. Coca-Cola eventually discontinued all variations except sugar-free orange and sugar-free mixed fruit. The advertising campaigns that Kia-Ora had been relying on for over 50 years had also been failing, due to criticism from the public that the brand was built on negative values such as racism. Kia-Ora Kia-Ora is a concentrated fruit soft drink brand,