Moulin Rouge was also constructed in 1889, epitomising the spirit of progress along with the culturally transgressive cabaret. Japonism, an artistic movement inspired by the Orient, with Henri de Toulouse-Lautrec as its most brilliant disciple, was also at its height. Montmartre, which, at the heart of an increasingly vast and impersonal Paris, retained a bucolic village atmosphere; festivities and artists mixed, with pleasure and beauty as their values. On 6 October 1889, the Moulin Rouge opened in the Jardin de Paris, at the foot of the Montmartre hill. Its creator Joseph Oller and his Manager Charles Zidler were formidable businessmen who understood
Moulin Rouge the public's tastes. The aim was to allow the very rich to come and 'slum it' in a fashionable district, Montmartre. The extravagant setting – the garden was adorned with a gigantic elephant – allowed people from all walks of life to mix. Workers, residents of the Place Blanche, artists, the middle classes, businessmen, elegant women, and foreigners passing through Paris rubbed shoulders. Nicknamed "The First Palace of Women" by Oller and Zidler, the cabaret quickly became a great success. The ingredients for its success: The Moulin Rouge in Paris was a source of inspiration for: Moulin Rouge Moulin Rouge