Shore durometer "durometer" (ISV "duro-" and "-meter"; attested since the 19th century), but today that name usually refers to Shore hardness; other devices use other measures, which return corresponding results, such as for Rockwell hardness. There are several scales of durometer, used for materials with different properties. The two most common scales, using slightly different measurement systems, are the ASTM D2240 type A and type D scales. The A scale is for softer ones, while the D scale is for harder ones. However, the ASTM D2240-00 testing standard calls for a total of 12 scales, depending on the intended use: types A,
Shore Fire Media in 2013, 2014, and 2015 and was listed as the city's top arts/culture/media firm by the publication in 2016. In 2013, Shore Fire opened an office in Nashville, Tennessee. In 2015, Brian Mansfield joined Shore Fire as its content director. In January 2018, Shore Fire opened an office in Los Angeles, California, led by Ally Norton. Shore Fire Media has run public relations campaigns for musicians such as Bruce Springsteen, Zac Brown Band, Bon Iver, Lana Del Rey, and Elvis Costello. Other current and past music clients have included Carole King, Bonnie Raitt, and St. Vincent, as well as Summerfest,