Vimto then to Old Trafford (1927) and finally (1971) to a state of the art plant in Wythenshawe, Manchester. In the 1990s, Vimto print advertisements used the cartoon character Purple Ronnie, along with slightly rude poems by Giles Andreae, the creator of Purple Ronnie. In 2003, Purple Ronnie was dropped, and a new creative direction was adopted, revolving around the benefits of 'Shlurpling the Purple'. This, in turn, led to the launch in 2006 of Billy and his Dad's Pants – a modern-day morality story in which, despite turning up at the swimming pool with his Dad's pants in the middle
Burger King advertising Bogusky (CP+B), which revived the Burger King character used during Burger King's 1970s and 1980s Burger King Kingdom advertising campaign as a caricature now simply called "the King". CP+B also created a series of viral web-based advertisements to complement its television and print promotional campaigns on various social networks and various Burger King corporate pages. These viral campaigns, other new campaigns and a series of new product introductions, drew both positive and negative attention to Burger King and helped TPG and its partners earn approximately US$367 million in dividends. After the late-2000s recession, Burger King's owner, TPG Capital, divested itself