Tyrian purple in antiquity because the colour did not easily fade, but instead became brighter with weathering and sunlight. Its significance is such that the name Phoenicia means 'land of purple.' It came in various shades, the most prized being that of "blackish clotted blood". Tyrian purple was expensive: the 4th-century-BC historian Theopompus reported, "Purple for dyes fetched its weight in silver at Colophon" in Asia Minor. The expense meant that purple-dyed textiles became status symbols, whose use was restricted by sumptuary laws. The most senior Roman magistrates wore a "toga praetexta", a white toga edged with a stripe of Tyrian purple.
Reactive dye Reactive dye In a reactive dye, a chromophore (an atom or group whose presence is responsible for the colour of a compound) contains a substituent that reacts with the substrate. Reactive dyes have good fastness properties owing to the bonding that occurs during dyeing. Reactive dyes are most commonly used in dyeing of cellulose like cotton or flax, but also wool is dyeable with reactive dyes. Reactive dyeing is the most important method for the coloration of cellulosic fibres. Reactive dyes can also be applied on wool and nylon; in the latter case they are applied under weakly acidic conditions.