Color printing newspapers and magazines, brochures, cards, posters and similar mass-market items. In this type of industrial or commercial printing, the technique used to print full-color images, such as color photographs, is referred to as four-color-process or merely process printing. Four inks are used: three secondary colors plus black. These ink colors are cyan, magenta, yellow and key (black); abbreviated as CMYK. Cyan can be thought of as minus-red, magenta as minus-green, and yellow as minus-blue. These inks are semi-transparent or translucent. Where two such inks overlap on the paper due to sequential printing impressions, a primary color is perceived. For example,
Blue–green distinction in language being described. For example, "blue" and "green" might be distinguished, but a single term might be used for both if the color is dark. Furthermore, green might be associated with yellow, and blue with black or gray. According to Brent Berlin and Paul Kay's 1969 study "", distinct terms for brown, purple, pink, orange and grey will not emerge in a language until the language has made a distinction between green and blue. In their account of the development of color terms the first terms to emerge are those for white/black (or light/dark), red and green/yellow. The word for blue