Māori language Māori phrase "kia kaha", "be strong", is frequently encountered as an indication of moral support for someone starting a stressful undertaking or otherwise in a difficult situation. Many other words such as "whānau" (meaning "family") and "kai" (meaning "food") are also widely understood and used by New Zealanders. Māori language Māori (; ), also known as te reo ("the language"), is an Eastern Polynesian language spoken by the Māori people, the indigenous population of New Zealand. Closely related to Cook Islands Māori, Tuamotuan, and Tahitian, it became one of New Zealand's official languages in 1987. The number of speakers of
Ora (Rita Ora album) deluxe version album cover was revealed. When Ora spoke on the album she stated: "The crazy thing is I wanted the album to sound exactly like the subway, almost as if its just so free and raw." When speaking about the sound of the album and its concept, Ora said the album "definitely has pop in it, but (...) you can hear influences of jazz in there, you can hear influences of Monica and Aaliyah, and then you can hear Gwen Stefani." Ora described the sound of her album saying "I love No Doubt and Eric Clapton and Bruce Springsteen.