Giles Andreae upper second class degree. In 2006 Andreae worked alongside Blunderbus Theatre Company (Nottinghamshire) to adapt his story "Giraffes Can't Dance" to bring it to stage. The company toured this story across the UK. Purple Ronnie is a cartoon character used in greetings cards, T-shirts and other merchandise. Drawn in a simple stick man style with a smiley face and a large oval body, Ronnie is usually shown as a comic poet, the cartoons' rhyming captions being written in a simple style and including mild taboo language. Purple Ronnie cards were first sold in 1987. The character was later used in
Underdog (advertising character) ads standing in the shadow of a tall figure voiced by Brian Blessed. Background music of the Underdog advertising campaigns have included such hits as Chumbawamba's “Tubthumping” and Marvin Gaye's "I Heard It Through the Grapevine" (where the chorus lyrics have been changed to include the brand name). Underdog is voiced by British comic actor Joe Pasquale. The most recent run of ads (beginning in September 2013) featured computer-generated imagery created by Aardman Animations. Following the first Underdog campaign, the number of enquiries increased by 25% within the first month. The immediate effects of the campaign also saw cost per