Tyrian purple by ancient authors. Not much is known about the subsequent steps, and the actual ancient method for mass-producing the two murex dyes has not yet been successfully reconstructed; this special "blackish clotted blood" colour, which was prized above all others, is believed to be achieved by double-dipping the cloth, once in the indigo dye of "H. trunculus" and once in the purple-red dye of "B. brandaris". The Roman mythographer Julius Pollux, writing in the 2nd century AD, asserted ("Onomasticon" I, 45–49) that the purple dye was first discovered by the philosopher Heracles of Tyre, or rather, by his dog, whose
Natural dye (currently known as "Bolinus brandaris"). Murex dye was greatly prized in antiquity because it did not fade, but instead became brighter and more intense with weathering and sunlight. Murex dyeing may have been developed first by the Minoans of East Crete or the West Semites along the Levantine coast, and heaps of crushed murex shells have been discovered at a number of locations along the eastern Mediterranean dated to the mid-2nd millennium BC. The classical dye known as Phoenician Red was also derived from murex snails. Murex dyes were fabulously expensive – one snail yields but a single drop of