1996 Summer Olympics an attraction known as Coca-Cola Olympic City. The Games were affected by several instances of ambush marketing—in which companies attempt to use the Games as a means to promote their brand, in competition with the exclusive, category-based sponsorship rights issued by the Atlanta organizing committee and the IOC (which grants the rights to use Olympics-related terms and emblems in marketing). The Atlanta organizing committee threatened legal actions against advertisers whose marketing implied an official association with the Games. Several non-sponsors set up marketing activities in areas near venues, such as Samsung (which competed with Motorola), which ambushed the Games with
Coca-Cola Raspberry 2017-2018 along with Coffee Coke and Ginger Coke. Coca-Cola Raspberry Coca-Cola Raspberry is a Coca-Cola drink with a raspberry flavor that was sold in New Zealand on a trial basis. A Diet Coke Raspberry version was also sold. Both were first introduced on June 1, 2005 and had been discontinued by the end of the year. In the summer of 2017, the drink was brought back in New Zealand for a limited release. It was reintroduced as a summer flavour in Australia. In August of 2018 it also came as zero flavor in Finland and Norway. Raspberry was the third