Moulin Rouge: La Goulue for the elasticity of its young dancers, both physically and morally; police officers made periodic checks to ensure that they were all wearing underwear. However, the poster by Jules Chéret advertising the club's delights, was relatively subdued, so the director Charles Zidler hired the young (only 27 years old) Toulouse-Lautrec to create a more vibrant poster. Although "Moulin Rouge: La Goulue" was Toulouse-Lautrec's first attempt at lithography, such was his grasp of the medium's possibilities that it was an immediate sensation. 3000 copies spread around Paris captivated the public with their eye-catching design, bold colors, and innovative, Japanese-inspired use of
Moulin Rouge Hotel are numerous: It was during this era that Vester Heath saw the need for an integrated hotel. Will, along with other white investors—Louis Rubin, owner of Chandler's Restaurant in New York City, and Alexander Bisno, who worked in real estate in California—and black boxing great Joe Louis, built and opened the Moulin Rouge at 900 West Bonanza Road. This location placed it in a prime location between the predominantly white area of the Strip and the largely black west side. The complex itself consisted of two "Googie-populuxe" Modernist style stuccoed buildings that housed the hotel, the casino, and a theater.