Kia kaha supporting the city in their time of need. The "New Zealand Herald" reported the use of the phrase by Prince William at a memorial service on 18 March 2011 "drew applause and tears from tens of thousands of mourners". A video made by New Zealanders living in New York included the phrase in a message to their loved ones in Christchurch. Kia kaha Kia kaha is a Māori phrase used by the people of New Zealand as an affirmation, meaning "stay strong". The phrase has significant meaning for Māori: popularised through its usage by the 28th Māori Battalion during World
Does exactly what it says on the tin began a similar copycat advertising campaign in Ireland stating that its product "does exactly what it says on the tube". The phrase is a registered trademark of the Sherwin-Williams Company, the owner of Ronseal, across the European Community for products including paints, varnishes, and wood preservatives (E3085826). In 2007, a song titled "What It Says on the Tin" was released by the British singer Katie Melua. Although the song is about relationships, the phrase has a similar meaning. Does exactly what it says on the tin "It does exactly what it says on the tin" was originally an advertising slogan