Coca-Cola (owned by JTL Corporation and BCI Holding Corporation) to form Coca-Cola Enterprises Inc. (CCE). In December 1991, Coca-Cola Enterprises merged with the Johnston Coca-Cola Bottling Group, Inc. The first bottling of Coca-Cola occurred in Vicksburg, Mississippi, at the Biedenharn Candy Company in 1894. The proprietor of the bottling works was Joseph A. Biedenharn. The original bottles were Hutchinson bottles, very different from the much later hobble-skirt design of 1915 now so familiar. It was then a few years later that two entrepreneurs from Chattanooga, Tennessee, namely Benjamin F. Thomas and Joseph B. Whitehead, proposed the idea of bottling and were
Hobble skirt to keep it from blowing in the wind during the flight. According to the Smithsonian Air and Space Museum, a French fashion designer was inspired by the way Mrs. Berg walked away from the aircraft with her skirt still tied and created the hobble skirt based on her ingenuity. The French fashion designer in the Berg story might have been Paul Poiret who claimed credit for the hobble skirt, but it is not clear whether the skirt was his invention or not. Skirts had been rapidly narrowing since the mid-1900s. Slim skirts were economical because they used less fabric. The