Color printing newspapers and magazines, brochures, cards, posters and similar mass-market items. In this type of industrial or commercial printing, the technique used to print full-color images, such as color photographs, is referred to as four-color-process or merely process printing. Four inks are used: three secondary colors plus black. These ink colors are cyan, magenta, yellow and key (black); abbreviated as CMYK. Cyan can be thought of as minus-red, magenta as minus-green, and yellow as minus-blue. These inks are semi-transparent or translucent. Where two such inks overlap on the paper due to sequential printing impressions, a primary color is perceived. For example,
Secondary color out to be good primary colors for pigments, the mixing of which subtracts light. Pigments, such as inks and paint, display color by absorbing some wavelengths of light and reflecting the remainder. When pigments are combined, they absorb the combination of their colors, and reflect less. Thus, combining pigments results in a darker color. This is called subtractive color-mixing, as mixing pigments subtracts wavelengths from the light that is reflected. The mixture of equal amounts of these colors produce the secondary colors red, blue, and "lime" green (the RGB primary colors of light), as follows: That is, the primary and