1996 Summer Olympics the former Olympic Stadium and surrounding parking lots and reconfigured the stadium for a second time into Georgia State Stadium for its college football team. The 1996 Olympics are the most recent edition of the Summer Olympics to be held in the United States. Los Angeles will host the 2028 Summer Olympics, 32 years after the games were held in Atlanta. The 1996 Games were covered by the following broadcasters: The 1996 Summer Olympics relied heavily on commercial sponsorship. Coca-Cola, whose corporate headquarters is in Atlanta, was the exclusive provider of soft drinks at Olympics venues. The company also built
The Coca-Cola Company during the 2010 FIFA World Cup, during which hundreds of teenagers from around the world were able to come together and share their love of the game, partly due to Best Buy's efforts through their @15 program. Other major sponsorships include the AFL, NHRA, NASCAR, the PGA Tour, NCAA Championships, the Olympic Games, the NRL, the FIFA World Cups and the UEFA European Championships. The company partnered with Panini to produce the first virtual sticker album for the 2006 FIFA World Cup, and they have collaborated for every World Cup since. Each fall, Coca-Cola is the sponsor of the TOUR