Charles Francis Richter developed a logarithmic scale to measure intensity. The name "magnitude" for this measurement came from Richter's childhood interest in astronomy - astronomers measure the intensity of stars in magnitudes. Gutenberg's contribution was substantial, but his aversion to interviews contributed to his name being left off the scale. After the publication of the proposed scale in 1935, seismologists quickly adopted it for use in measuring the intensity of earthquakes. Richter remained at the Carnegie Institute until 1936, when he obtained a post at the California Institute of Technology, where Beno Gutenberg worked. Gutenberg and Richter published "Seismicity of the Earth" in
Apparent magnitude brightness of sources at ultraviolet, visible, and infrared wavelengths. An apparent magnitude is usually measured in a specific passband corresponding to some photometric system such as the UBV system. In standard astronomical notation, an apparent magnitude in the V ("visual") filter band would be denoted either as "m" or often simply as "V", as in ""m" = 15" or ""V" = 15" to describe a 15th-magnitude object. The scale used to indicate magnitude originates in the Hellenistic practice of dividing stars visible to the naked eye into six "magnitudes". The brightest stars in the night sky were said to be