World of Coca-Cola It features a sampling of Coca-Cola products from around the world. World of Coca-Cola The World of Coca-Cola is a museum, located in Atlanta, Georgia, showcasing the history of The Coca-Cola Company. The complex opened to the public on May 24, 2007, relocating from and replacing the original exhibit, which was founded in 1990 in Underground Atlanta. There are various similar World of Coca-Cola stores in locations such as Las Vegas and Disney Springs. The original World of Coca-Cola was located in downtown Atlanta, Georgia at 55 Martin Luther King Jr Drive, between the Georgia State Capitol and the Underground
Olympic Games Indian Foot Powder became official sponsors of the London Olympic Games. Coca-Cola sponsored the 1928 Summer Olympics, and has subsequently remained a sponsor to the current time. Before the IOC took control of sponsorship, national organising committees were responsible for negotiating their own contracts for sponsorship and the use of the Olympic symbols. The IOC originally resisted funding by corporate sponsors. It was not until the retirement of IOC president Avery Brundage, in 1972, that the IOC began to explore the potential of the television medium and the lucrative advertising markets available to them. Under the leadership of Juan Antonio