Corporate anniversary rings, promotions, signs in retail stores, donations, scholarships, temporary price reductions or discounts, reflections on past accomplishments, special ad campaigns, new logos, and so on. Planning an anniversary can take years. In some cases, special marketing consultants and event planners have been hired to coordinate the effort. Large corporations typically work closely with their corporate advertising agency as well as their marketing and sales departments to plan sometimes elaborate campaigns, often with a special theme to mark the occasion. For example, Starbucks marked their 40th anniversary with a redesigned logo and media campaign. Guinness Brewery celebrated its 250th anniversary with
World Day of the Sick a sepsis. Many people had gathered around him as he lay dying. In 2013, Pope Benedict XVI announced his resignation during this feast day, and he cited his declining health as his reason for retiring. World Day of the Sick The World Day of the Sick is a feast day of the Roman Catholic Church which was instituted on 13 May 1992 by Pope John Paul II. Beginning on 11 February 1993, it is celebrated every year on the commemoration of Our Lady of Lourdes, for all believers seeks to be "a special time of prayer and sharing, of offering