Yahoo! Search supplemented with its directory of websites. The results were presented to the user under the Yahoo! brand. Originally, none of the actual web crawling and data housing was done by Yahoo! itself. In 2001, the searchable index was powered by Inktomi and later was powered by Google until 2004, when Yahoo! Search became independent. On July 29, 2009, Microsoft and Yahoo! announced a deal in which Bing would henceforth power Yahoo! Search. Seeking to provide its own search engine results, Yahoo! acquired their own search technology. In 2002, they bought Inktomi, a "behind the scenes" or OEM search engine provider,
Jinni (search engine) Jinni (search engine) Jinni is a search engine and recommendation engine for movies, TV shows and short films. The service is powered by the Entertainment Genome, an approach to indexing titles based on attributes like mood, tone, plot, and structure. Its availability is via API, in business-to-business licensing, where it impacts businesses like Comcast's Xfinity product (and others whose capabilities benefit from smart entertainment search). The Jinni service included semantic search, a meaning-based approach to interpreting queries by identifying concepts within the content, rather than keywords. The search engine provided a taste-based video discovery experience by mood, plot and other