Bay of Plenty the conurbation of the city of Tauranga and its neighbour Mount Maunganui in the west. The town of Whakatane is located in the centre of the coast. Other towns of note include Waihi Beach, Katikati, Maketu, Pukehina Beach and Opotiki. Most of the population along the coast is concentrated in the western and central parts of the shore; the eastern part is sparsely populated hill country. In the 2006 Census, the Bay of Plenty had an estimated resident population of 257,379, making it the fifth-most populous region in New Zealand. It also has the third-highest regional population density in New
Bay of Plenty the region lies within the Taupo Volcanic Zone, which extends from the centre of the North Island northwards to Whakaari/White Island. Volcanic mountains and lakes, geothermal areas and geological fault lines all dot the landscape. The geothermal region around Rotorua is a major tourist site, while many hot springs in the region are used as swimming areas. The geothermal field near Kawerau is the site of a geothermal power plant that will reportedly meet up to one third of residential and industrial electricity demand in the Eastern Bay of Plenty. Whakaari/White Island, the site of a former sulfur-mining operation, is