John Lydon an enthusiast than an expert". He went to present two further programmes: "John Lydon Goes Ape", in which he searched for gorillas in Central Africa, and "John Lydon's Shark Attack", in which he swam with sharks off South Africa. In late 2008 Lydon appeared in an advertising campaign for "Country Life", a popular brand of butter, on British television. Lydon defended the move by stating that the main reason he accepted the offer was to raise money to reform Public Image Ltd without a record deal. The advertising campaign proved to be highly successful, with sales of the brand raising
Joe Stevens the Sex Pistols and their audience at London's Nashville Rooms. The Gabriel image was one of a number of New Musical Express cover photos by Stevens. In January 1978, Stevens photographed the Sex Pistols on their only American tour. When the group broke up in San Francisco, Stevens helped lead singer Johnny Rotten (John Lydon) fly to New York City, where Rotten stayed in the photographer's New York apartment before returning to London. In 2011, Stevens told an entertainment publication that he sees himself as a chronicler of history. In 2015, Thurston Moore of Sonic Youth said that Stevens "was