Christmas in the American Civil War "the best recruiting sergeant the North ever had". Nast was not the only one to use Christmas as a propaganda tool. On the Union side, "The New York Herald" also engaged in propaganda. One illustration published in the paper included Santa Claus fuming that he could not reach southern children, due to the northern blockade. On the Confederate side, "The Richmond Examiner" described Santa to its young readers as "a Dutch toy monger" who was a New York/New England "scrub" and Hottentot that had nothing to do with traditional Virginian celebrations of Christmas. Even through the war was over, Nast
Condé Nast to include "House & Garden", "Vanity Fair" (briefly known as "Dress and Vanity Fair"), "Glamour" and "American Golfer". The company also introduced "British Vogue" in 1916, and Condé Nast became the first publisher of an overseas edition of an existing magazine. Condé Nast is largely considered to be the originator of the "class publication," a type of magazine focused on a particular social group or interest instead of targeting the largest possible readership. Its magazines focus on a wide range of subjects, including travel, food, home, culture, and other interests, with fashion the larger portion of the company's focus. Nast