Bing (search engine) the word "Live" remained in the name. As an effort to create a new identity for Microsoft's search services, Live Search was officially replaced by Bing on June 3, 2009. The Bing name was chosen through focus groups, and Microsoft decided that the name was memorable, short, easy to spell, and that it would function well as a URL around the world. The word would remind people of the sound made during "the moment of discovery and decision making." Microsoft was assisted by branding consultancy Interbrand in their search for the best name for the new search engine. The name
Bilingual search engine Bilingual search engine A bilingual search engine provides multiple language search pages when users type keyword in one language. Obviously, this kind of search engine will give more detailed information for people who speak more than one language, although many mainstream search engines provide multiple languages services. However, the difference between a bilingual search engine and a multiple language search engine is a bilingual search engine will translate keyword from one language to another automatically. Google also published a plug-in (Bilingual Search Suggestion) for Chrome browser to meet the requirement of bilingual search,but it was canceled and unable be found