Search neutrality Bing which displays Microsoft content when rivals do not. Bing displays Microsoft content in first place more than twice as often as Google shows Google content in first place. This indicates that as far as there is any 'bias', Google is less biased than its principal competitor. Search neutrality Search neutrality is a principle that search engines should have no editorial policies other than that their results be comprehensive, impartial and based solely on relevance. This means that when a user queries a search engine, the engine should return the most relevant results found in the provider's domain (those sites
Web search engine Web search engine A web search engine is a software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results, often referred to as search engine results pages (SERPs). The information may be a mix of web pages, images, videos, infographics, articles, research papers and other types of files. Some search engines also mine data available in databases or open directories. Unlike web directories, which are maintained only by human editors, search engines also maintain real-time information by running an algorithm on a web crawler. Internet