Bay of Plenty Bay of Plenty Regional Council, which used the brand name Environment Bay of Plenty for a number of years, is the administrative body responsible for overseeing regional land use, environmental management and civil defence in the region. It also oversees local-tier governing councils for each of the territorial authorities. In 1989, Whakatane was selected as the seat for the regional council, as a compromise between the two dominant cities of Tauranga and Rotorua. Public health in New Zealand is broken into regions. The Bay of Plenty and Lakes district health boards have public health provided by Toi Te Ora -
Bay of Plenty in 1769. Cook noted the abundance of food supplies, in comparison to Poverty Bay further back along the eastern coast of the North Island. Further reports of European contact are scarce prior to the arrival of missionary Samuel Marsden to the Tauranga area in 1820. During the 1820s and 1830s, northern iwi including Ngā Puhi invaded the Bay of Plenty during their campaign throughout the North Island, fighting local Māori tribes in what became known as the Musket Wars. However, the 1830s and 1840s saw increased contact between Bay of Plenty Māori and Europeans through trade, although few Europeans settled