Nachman Shai of United Jewish Communities (UJC ) and Director-General of UJC Israel. Prior to the 2009 elections he joined Kadima, saying "I think there is a time to come down from the stands and enter the playing field. I know the field well and I have been involved in many ways, but I decided this time to become a player". Kadima Chairwoman, Tzipi Livni, presented Shai at Kadima's Knesset faction, saying he was "part of the attractive face Kadima wants to show the electorate" and that he would be able to contribute to Kadima on issues pertaining to the Jewish world,
Tzipi Livni by Livni's decision to leave Likud and also accepted her support for the two-state solution, although it "hurt her." Livni entered politics in 1995 when she tried unsuccessfully to win a place on Likud's list to the Knesset. She was appointed as head of the government-owned corporations authority in Netanyahu's government, and oversaw the privatization of a number of companies. While in this capacity, in 1998 she was considered a prominent candidate to become director general of the Finance Ministry. Livni would later rue the decision to privatize certain companies and natural resources. As Hatnuah chairwoman in 2013, she wrote: