Bay of Plenty Bay of Plenty The Bay of Plenty () is a large bight in the northern coast of New Zealand's North Island. It stretches from the Coromandel Peninsula in the west to Cape Runaway in the east, a wide stretch of some 259 km of open coastline. The Bay of Plenty Region is situated around this body of water, also incorporating several large islands in the bay. The bay was named by James Cook after he noticed the abundant food supplies at several Māori villages there, in stark contrast to the earlier observations he had made in Poverty Bay. According to
The Birth of Plenty The Birth of Plenty The Birth of Plenty: How the Prosperity of the Modern World Was Created is a nonfiction book on world history and economics by American author William Bernstein. "The Birth of Plenty" is an history of the world expressed in economic terms. Bernstein argues that in order to prosper, a country must possess four main attributes: property rights, the scientific rationalism, capital markets and an effective means of transportation and communications. After establishing these as the basic requirements for economic success, the book examines the historical progress of a number of countries both with and without these