Thriller (Michael Jackson album) video that would appeal to the mass market ended up influencing the way that professionals now market and release their songs. John Landis' production of a mini-movie, rather than the usual short music video, would raise the bar for other directors and producers. Before the success of "Thriller", many felt Jackson had struggled to get MTV airing because he was black. In an effort to attain air time for Jackson, CBS Records President Walter Yetnikoff pressured MTV and declared, "I'm not going to give you any more videos and I'm going to go public and fucking tell them about the
1993 child sexual abuse accusations against Michael Jackson and music promotions did not want negative publicity from these lawsuits interfering with their profits. Michael Jackson now regrets making these payments. These settlements were entered into with one primary condition – that condition was that Mr. Jackson never admitted any wrongdoing. Mr. Jackson always denied doing anything wrong ... Mr. Jackson now realizes the advice he received was wrong." Jackson explained why had he had settled: "I wanted to go on with my life. Too many people had already been hurt. I want to make records. I want to sing. I want to perform again ... It's my talent.