John Lydon an enthusiast than an expert". He went to present two further programmes: "John Lydon Goes Ape", in which he searched for gorillas in Central Africa, and "John Lydon's Shark Attack", in which he swam with sharks off South Africa. In late 2008 Lydon appeared in an advertising campaign for "Country Life", a popular brand of butter, on British television. Lydon defended the move by stating that the main reason he accepted the offer was to raise money to reform Public Image Ltd without a record deal. The advertising campaign proved to be highly successful, with sales of the brand raising
John Lydon in 2017. The limited-edition book includes the words to every song he wrote during his entire career, punctuated by his own original sketches and cartoons. Lydon explained the origin of his stage name, Johnny Rotten, in a "Daily Telegraph" feature interview in 2007: he was given the name in the mid-1970s, when his lack of oral hygiene led to his teeth turning green. One version says the name came from the Sex Pistols' guitarist Steve Jones, who saw Lydon's teeth and exclaimed, "You're rotten, you are!" In 2008, Lydon had extensive dental work performed in Los Angeles, at a reported