Thriller (Michael Jackson album) video that would appeal to the mass market ended up influencing the way that professionals now market and release their songs. John Landis' production of a mini-movie, rather than the usual short music video, would raise the bar for other directors and producers. Before the success of "Thriller", many felt Jackson had struggled to get MTV airing because he was black. In an effort to attain air time for Jackson, CBS Records President Walter Yetnikoff pressured MTV and declared, "I'm not going to give you any more videos and I'm going to go public and fucking tell them about the
Thriller (Michael Jackson album) based on Duala), giving the song an international flavor. "The Girl Is Mine" tells of two friends' fight over a woman, arguing over who loves her more, and concludes with a rap. The album's songs have a tempo ranging from 80 beats per minute on "The Girl is Mine", to 138 on "Beat It". "Thriller" foreshadows the contradictory themes of Jackson's later works. With "Thriller", Jackson began using a motif of paranoia and darker themes including supernatural imagery in the title track. This is evident on the songs "Billie Jean", "Wanna Be Startin' Somethin'" and "Thriller". In "Billie Jean", Jackson