Bay of Plenty Bay of Plenty The Bay of Plenty () is a large bight in the northern coast of New Zealand's North Island. It stretches from the Coromandel Peninsula in the west to Cape Runaway in the east, a wide stretch of some 259 km of open coastline. The Bay of Plenty Region is situated around this body of water, also incorporating several large islands in the bay. The bay was named by James Cook after he noticed the abundant food supplies at several Māori villages there, in stark contrast to the earlier observations he had made in Poverty Bay. According to
Lake Rotoiti (Bay of Plenty) divert the nutrient rich waters of Lake Rotorua into the Kaituna River was completed in late 2008. The Bay of Plenty Regional Council expected to see improvement in lake water quality within five years and the Rotorua Te Arawa Lakes Program reported in 2013 that the intervention has significantly improved water quality. Water quality is the highest it has been in decades, on track to meet targets set by the Program to meet community expectations. Lake Rotoiti has thermal hot-spring baths on the southern shore which are accessible by boat. Lake Rotoiti (Bay of Plenty) Lake Rotoiti is a lake