Fry's Turkish Delight using dairy milk chocolate with a slightly different Turkish centre, in the familiar block bar form. As of August 2010 production of Fry's Turkish Delight (along with other products such as Fry's Peppermint Cream, Crunchie etc.) for the UK market is based in Poland. They also now contain no artificial colours (changed from E129 Allura Red AC to natural E160a carotenes and E162 Beetroot Red.) In New Zealand they are still made with artificial colours. From the late 1950s the slogan 'Full of Eastern Promise' has been used for the product on British TV advertisements. Among those appearing in such
Burger King advertising an appealing, culturally aware and modern image. Humorous statements, claims and product descriptions were printed on bags, product packaging and on in-store promotional materials, including a Burger King "Bill of Rights", using the slogan "Have it Your Way". CP+B created an advertising campaign that focused on television spots, print, web and product tie-ins. CP+B reinstated the Burger King character used in the 1970s and 1980s for the Burger King Kingdom advertising campaign. The character was redesigned as a caricature of the original, now simply called "the Burger King" or just "the King". The new incarnation replaced the singing and dancing