Corporate anniversary rings, promotions, signs in retail stores, donations, scholarships, temporary price reductions or discounts, reflections on past accomplishments, special ad campaigns, new logos, and so on. Planning an anniversary can take years. In some cases, special marketing consultants and event planners have been hired to coordinate the effort. Large corporations typically work closely with their corporate advertising agency as well as their marketing and sales departments to plan sometimes elaborate campaigns, often with a special theme to mark the occasion. For example, Starbucks marked their 40th anniversary with a redesigned logo and media campaign. Guinness Brewery celebrated its 250th anniversary with
90th anniversary of the Latvian Republic Estonia, and Lithuania under the Molotov-Ribbentrop Pact and for the succeeding 51 years was illegal. The resolution was introduced on June 9, 2008 and passed unanimously without amendment on September 16, 2008. The resolution has 6 co-sponsors (in alphabetical order): 90th anniversary of the Latvian Republic The 90th Anniversary of the Latvian Republic was celebrated in 2008. Proclaimed on November 18, 1918, the Latvian republic asserted independence from Imperial Russia. International "de jure" recognition was obtained on January 26, 1921. In addition to the various domestic and international events organised to celebrate the anniversary, a commemorative stamp and coin were