2009 BBC Sports Personality of the Year Award was announced as footballer Ryan Giggs. Formula 1 world champion Jenson Button was runner up, with world heptathlon champion Jessica Ennis voted third. As part of the 2009 ceremony, awards were also to be presented for: 2009 BBC Sports Personality of the Year Award The 2009 BBC Sports Personality of the Year Award, held on 13 December, was the 56th presentation of the BBC Sports Personality of the Year Awards. Awarded annually by the BBC, the main titular award honours an individual's British sporting achievement over the past year. The winner is selected by public vote from a 10-person shortlist.
BBC Sports Personality of the Year shortened to one year after complaints by ITV and RadioCentre caused the BBC Trust to rule in that "Editorial Guidelines were breached and the editorial integrity of the BBC compromised by giving the impression to licence fee payers via Sports Personality of the Year that part of a BBC service had been sponsored." They decided that the 2008 awards should not be broadcast as a sponsored event, and no new sponsorship deal was negotiated after the Britvic deal expired. In , the BBC announced that the 2008 Sports Personality of the Year event would be held at the Echo Arena,