Search engine marketing of the payment settlement and an additional incentive to invest in paid advertising projects. Therefore, it is virtually impossible for advertisers with limited budgets to maintain the highest rankings in the increasingly competitive search market. Google's search engine marketing is one of the western world's marketing leaders, while its search engine marketing is its biggest source of profit. Google's search engine providers are clearly ahead of the Yahoo and Bing network. The display of unknown search results is free, while advertisers are willing to pay for each click of the ad in the sponsored search results. Paid inclusion involves a
ChaCha (search engine) April 2009, Rick Reilly spent some time working for ChaCha for an article on "ESPN The Magazine". ChaCha (search engine) ChaCha was a human-guided search engine. It provided free, real-time answers to any question, through its website, or by using one of the company's mobile apps. The company, founded in 2006 by Scott A. Jones and Brad Bostic, was based in Carmel, Indiana, United States, part of the Indianapolis metropolitan area. Its name comes from the Mandarin Chinese word "cha" (), which means "to search." ChaCha answered questions through the use of independent contractors called Guides. Guides were paid $0.02