John Henry Barlow a club room for the boys where John Henry used to go and read stories and organise games for them. Eventually, Richard and his brother George Cadbury, impressed by the work he was doing in Carlisle invited him in 1900, to become the first manager of the newly formed Bournville Village Trust (BVT), the experiment in housing that he eventually established with John Henry’s help, to house the poor from the city of Birmingham as well as those who worked at the Cadbury factory. This was to prove his life’s work and he remained in Birmingham until he died in
History of Cadbury factory the following year. In 1893, George Cadbury bought of land close to the works and planned, at his own expense, a model village which would 'alleviate the evils of modern more cramped living conditions'. By 1900 the estate included 314 cottages and houses set on of land. As the Cadbury family were Quakers there were no pubs in the estate. In 1897, following the lead of Swiss companies, Cadbury introduced its own line of milk chocolate bars. In 1899 Cadbury became a private limited company. In 1905, Cadbury launched its Dairy Milk bar, a production of exceptional quality with