Premier Automotive Group protect their use of the name Land Rover. Ford sold Jaguar and Land Rover to Tata Motors in March 2008 for £1.15 billion. As part of Ford's sale of Jaguar and Land Rover to Tata Motors, the defunct Rover brand name was included, as well as the Daimler and Lanchester marques. Ford purchased Volvo's automotive division in 1999 while Volvo's commercial vehicles division became a separate company. Both share the use of symbols and trademarks. Geely was reported to have approached Ford in mid-2008 about a possible takeover of Volvo Cars. On 28 October 2009, Geely was named as the
Geely Boyue much attention in the Chinese automobile market. The Proton X70 is a right hand drive version of the Geely Boyue with minor cosmetic differences. On 24 May 2017, PROTON Holdings parent company DRB-HICOM announced plans to sell a 49.9% stake in Proton to Zhejiang Geely Automobile Holdings. Alongside the sale of stake, it was announced that Proton's first SUV would be based of the Geely Boyue. In April 2018, Proton opened up an online poll to the public to vote on the name. Participants could choose between: PX7, X7, X70 and X700 or voice in their own input. Latter that