Criticism of the BBC Gaza dispute in a "balanced, objective way", and was concerned about endorsing something that could "suggest the backing one side". Politicians such as Tony Benn broke the corporation's ban on the appeal and broadcast the Gaza appeal on BBC News, saying that "If the BBC won't broadcast the appeal, then I'm going to do it myself", and adding that "no one [working for the broadcaster] agrees with what the BBC has done". Mohamed ElBaradei, head of the International Atomic Energy Agency, protested the BBC's decision by cancelling interviews scheduled with the company; ElBaradei claimed the refusal to air the aid
BBC North East and Cumbria for BBC One, as the regional name needed to fit inside the box logo. On the next batch of new "circle" idents the full North East and Cumbria name was used. "BBC North East & Cumbria" has its headquarters and studios at Broadcasting Centre, Spital Tongues, Newcastle upon Tyne. The first live broadcast from the building was on Saturday 16 January 1988, with the first "Look North" broadcast the following Monday. The building itself housed two studios, A and B, with the studio complex housing the regional news team, BBC Radio Newcastle and some network productions, with BBC North East