John Lydon inducted the Sex Pistols, but the band refused to attend the ceremony or acknowledge the induction, complaining that they had been asked for large sums of money to attend. In September 2009 it was announced that PiL would reform, including earlier members Bruce Smith and Lu Edmonds, for a number of Christmas shows in the UK. Lydon financed the reunion using money he earned doing a UK TV commercial for Country Life butter. "The money that I earned from that has now gone completely—lock stock and barrel—into reforming PiL," said Lydon. In August 2010, Lydon played with Public Image Ltd
Russell Brand a revolution of radical ideas, but the implementation of ideas we already have." In September 2014, Brand lent his support to the Fire Brigades Union, giving a speech at the union's rally against cuts in London and asking the public to support the firefighters. In October 2014, at the time Brand's book "Revolution" was published, John Lydon (also known as "Johnny Rotten" of the Sex Pistols), in an interview with Polly Toynbee of "The Guardian", said that Brand's advocacy of non-voting is "the most idiotic thing I’ve ever heard." In a November 2014 YouGov poll, involving a selection of celebrities,