Arthur's Day the brewing company to raise a glass to the memory of Arthur Guinness at 17:59 (5:59 pm), a reference to 1759, the year the Guinness Brewery was established. An 82c stamp of an Arthur Guinness portrait was also released by An Post to commemorate the anniversary. The last Arthur's Day was held in 2013. Guinness cancelling the event in 2014. A new music programme to help emerging artists in Ireland called "Guinness Amplify" was launched to replace the event The event was criticised as a marketing ploy to increase sales of Guinness with Arthur's day, without understanding or appreciation for
The Brewery (music venue) years the venue began bringing in many Pop-punk and Emo pop bands such as Cartel, Paramore, Valencia, All Time Low, and Panic! at the Disco. The venue also became a central venue in the metalcore, post-hardcore, and screamo genres during this time, even becoming a home venue to Alesana, He Is Legend, and other Tragic Hero Records bands. In 2011 the plot of land The Brewery stood on was bought by Val Valentine who then gave notice to the venue to vacate as Valentine was not renewing their lease. The Brewery officially closed after its last show on Friday July