Ka Mate another haka, "Kapa o Pango". Since the introduction of "Kapa o Pango" the longest sequence of "Ka Mate" performances by the All Blacks is nine, which occurred between 22 August 2009 and 12 June 2010. Between 1998 and 2006, Ngati Toa attempted to trademark "Ka Mate" to prevent its use by commercial organisations without their permission. In 2006 the Intellectual Property Office of New Zealand declined their claim on the grounds that "Ka Mate" had achieved wide recognition in New Zealand and abroad as representing New Zealand as a whole and not a particular trader. In March 2011 The NZ
Hargreaves Review of Intellectual Property and Growth innovation by protecting creators' rights are today obstructing innovation and economic growth?" "The short answer is: yes", Hargreaves wrote, concluding that "the UK's intellectual property framework, especially with regard to copyright, is falling behind what is needed." According to the review intellectual property (IP) policy is an increasingly important tool for stimulating economic growth. However, the proliferating use of IP rights can increase IP transaction costs and prevent small innovative companies from entering the market. Digital creative industries rank third in UK exports, behind advanced engineering and financial and professional services. According to the review the further global growth of