Corporate anniversary rings, promotions, signs in retail stores, donations, scholarships, temporary price reductions or discounts, reflections on past accomplishments, special ad campaigns, new logos, and so on. Planning an anniversary can take years. In some cases, special marketing consultants and event planners have been hired to coordinate the effort. Large corporations typically work closely with their corporate advertising agency as well as their marketing and sales departments to plan sometimes elaborate campaigns, often with a special theme to mark the occasion. For example, Starbucks marked their 40th anniversary with a redesigned logo and media campaign. Guinness Brewery celebrated its 250th anniversary with
140th Year Anniversary Celebration of the Emancipation Proclamation 140th Year Anniversary Celebration of the Emancipation Proclamation The 140th Anniversary Celebration of the Emancipation Proclamation was a national campaign to honor, celebrate, and commemorate January 1, 2003, as the 140th anniversary of the signing of the Emancipation Proclamation on January 1, 1863, by United States President Abraham Lincoln. This historical commemoration of the Emancipation Proclamation came, shortly after September 11, 2001, as a venue for national celebration. The 140th anniversary of the Emancipation Proclamation celebrates the progression of the United States, and was reminiscent of a similar period in American history, following the Civil War. As momentum for the