Search engine marketing by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators in the US and Europe in February 2010. Search engine optimization consultants expanded their offerings to help businesses learn about and use the advertising opportunities offered by search engines, and new agencies focusing primarily upon marketing and advertising through search engines emerged. The term "search engine marketing" was popularized by Danny Sullivan in 2001 to cover the spectrum of activities involved in performing SEO, managing paid listings at the search engines, submitting sites to directories,
Distributed search engine decentralized search engine project launched in August 2018 aiming to build fully decentralized search service on top of decentralized web. It shares advertising revenue to both content providers and peers that participate in indexing and ranking operations. Dweb.page is an open source webpage that lets you share and search content on the distributed web based on IPFS. The search engine is running inside the webpage and uses a subscriber system to load relevant metadata. Distributed search engine A distributed search engine is a search engine where there is no central server. Unlike traditional centralized search engines, work such as crawling,