John Lydon an enthusiast than an expert". He went to present two further programmes: "John Lydon Goes Ape", in which he searched for gorillas in Central Africa, and "John Lydon's Shark Attack", in which he swam with sharks off South Africa. In late 2008 Lydon appeared in an advertising campaign for "Country Life", a popular brand of butter, on British television. Lydon defended the move by stating that the main reason he accepted the offer was to raise money to reform Public Image Ltd without a record deal. The advertising campaign proved to be highly successful, with sales of the brand raising
Sex Pistols Lydon lambastes the film, saying that it "celebrates heroin addiction", goes out of its way to "humiliate [Vicious's] life", and completely misrepresents the Sex Pistols' part in the London punk scene. The original four Sex Pistols reunited in 1996 for the six-month Filthy Lucre Tour, which included dates in Europe, North and South America, Australia and Japan. The band members' access to the archives associated with "The Great Rock 'n' Roll Swindle" facilitated the production of the 2000 documentary "The Filth and the Fury". This film—directed, like its predecessor, by Temple—was formulated as an attempt to tell the story from