Woolworths Group had been opened, although in April the company also entered administration and closed. The Woolworths store in Dorchester, Dorset was reopened as an independent business named "Wellworths" by the store manager Claire Robertson. The store was officially opened by BBC Radio 2 DJ Chris Evans on 11 March 2009. It was later renamed "Wellchester". Wellchester ceased trading in August 2012, after store manager Claire Robertson left to set up her own retail consultancy business. The Woolworths brand and domain was bought by Shop Direct Group, owned by Sir David and Sir Frederick Barclay, on 2 February 2009. The company announced
Woolworths Supermarkets signup. As of November 2017, Woolworths launched a basic website for the Frequent Shopper Club. Woolworths has four levels of generic or private label brands: A budget label covering everyday household products and groceries. Easily recognisable due to its plain white and red accented packaging. A premium brand with a range of products including food, shampoo, dog food and potato chips. All products come quality assured. Was previously the self-branded "Woolworths" product line. Woolworths' Gold range must meet two out of their three criteria for them to label the item as a Woolworths' Gold product. A range of products tested