Zoo Art Fair Fair 2005: Exhibitors: 28 under 4 year old UK exhibitors by invitation Visitors: over 10,000 visitors Sales: over £1 million in sales. Zoo Art Fair 2004: Exhibitors: 26 under 3 year old local London spaces by invitation Visitors: 8,000 visitors over four public days Sales: over £500,000 worth of work sold Zoo Art Fair Zoo Art Fair was a London-based non-profit art fair held annually in October. The event got its name from its first venue, the London Zoo in Regent's Park, and it "established a reputation for showcasing new and innovative contemporary British art". According to Kit Hammonds, a
Art Apart Fair Gramercy International Art Fair in the rooms of Gramercy Park Hotel in New York City. The fair was highly successful, and it is now renamed "The Armory Show". The concept of a hotel-based art fair breaks the conventional presentation of art in a whitewashed gallery space. Visitors are provided with a good idea of how these works would look like in a home setting, as they are being displayed in a more informal setting, such as on beds, table tops, chairs and even bathrooms. Inspired by this layout, Art Apart founder and director Rosalind Lim decided to bring the idea