Thriller (Michael Jackson album) and John Landis. Funded by MTV, the film sold over 350,000 copies in its first few months. In a market then driven by singles, "Thriller" raised the significance of albums, yet its multiple hit singles changed perceived notions as to the number of successful singles that could be taken from an individual album. The era saw the arrival of novelties like the Michael Jackson doll, that appeared in stores in May 1984 at a price of $12 (US$ in dollars). "Thriller" retains a position in American culture; biographer J. Randy Taraborrelli explains, "At some point, "Thriller" stopped selling like a
Thriller (Michael Jackson album) 200 Albums of All Time". In a contemporaneous review for "Rolling Stone", Christopher Connelly called "Thriller" "a zesty LP" with a "harrowing, dark message". He compared the songs on the album with the life challenges that the 24-year-old Jackson had faced since "Off the Wall", while observing that he "dropped the boyish falsetto" and was facing his "challenges head-on" with "a feisty determination" and "a full, adult voice". John Rockwell wrote in "The New York Times" that perhaps Jackson was a "sometimes too practiced ... performer", that at times Quincy Jones may "depersonalize his individuality" with his "slightly anonymous production",