Waikato Bay of Plenty Magic contest the preliminary final against the Sting. The Southland-based franchise emerged victorious over the Magic by 48–46 in a close contest: this was the final NBC match played by the franchise. The Waikato Bay of Plenty Magic were one of five New Zealand franchises named for the new trans-Tasman netball competition – eventually named the ANZ Championship – to start in 2008. Martin Ellis was appointed as the new CEO for the Magic franchise. But several organisational problems also emerged prior to the start of the new season: a row erupted over the composition of the board early in the
Bay of Plenty Steamers The quarter finals were scrapped from 2009. Bay of Plenty would have mixed results in 2010. They would win seven of thirteen matches including a rare win in Wellington. Disappointing losses to Tasman and Northland would see Bay of Plenty finish in 6th position. In 2011 Bay of Plenty competed in the new reformatted ITM Cup Premiership. It was also Bay of Plenty's rugby centenary year. Bay of Plenty would have significant wins over Waikato (36–8), Wellington (32–0) and Canterbury (35–31) to see the Steamers finish 4th. However, due to the 2011 Rugby World Cup the semi-finals were scrapped. 2012