Radio Bay of Plenty Radio Bay of Plenty Radio Bay of Plenty is a radio company based in Whakatane, New Zealand. Its flagship station, One Double X, reaches the entire Bay of Plenty, with specific frequencies Ohope Beach and Te Puke and live streaming on its website. It also owns and operates subsidiary network Bayrock in the Bay Of Plenty and Ohope Beach, with an additional frequency in Wanaka in the South Island and similar live-streaming on a separate website. The New Zealand radio market is mostly consolidated into large nationwide networks with powerful brands and limited local content. Radio Bay of Plenty produces
Radio Bay of Plenty the station. Its original slogan included the words "from the Eastern Bay of Plenty, wherever you may go, the entertainment's better when you dial 1 2 4 0". Broadcasting Minister H.J. Walker officially opened the station at 10.30am on Wednesday 30 June 1971. It initially broadcast 19.5 hours of live original local content from 5.00am to 12.30am each day with additional 24-hour licenses granted during some summer holiday seasons. The station was not allowed to broadcast advertising on Sundays and did all its own local and international news and sports reporting. It gave away one of the country's first colour