Thriller (Michael Jackson album) and John Landis. Funded by MTV, the film sold over 350,000 copies in its first few months. In a market then driven by singles, "Thriller" raised the significance of albums, yet its multiple hit singles changed perceived notions as to the number of successful singles that could be taken from an individual album. The era saw the arrival of novelties like the Michael Jackson doll, that appeared in stores in May 1984 at a price of $12 (US$ in dollars). "Thriller" retains a position in American culture; biographer J. Randy Taraborrelli explains, "At some point, "Thriller" stopped selling like a
Thriller (Michael Jackson album) it had something to interest everyone. He believed it showcased harder funk and hard rock while remaining "undeniably fun", and wrote that "Wanna Be Startin' Somethin'", was "the freshest funk on the album [but] the most claustrophobic, scariest track Jackson ever recorded." Erlewine felt it was an improvement on Jackson's previous album, although he was critical of the title track, describing it as "ridiculous" and "sucked out the momentum" of the record. In "The New Rolling Stone Album Guide" (2004), Jon Pareles wrote that Jackson had "doubled his ambitions and multiplied his audience ... "Thriller" had extra musical help in