Waikato Bay of Plenty Magic featured franchises for the first time, with the overall aim of increasing the public profile of the sport in New Zealand. The inaugural competition was contested between ten teams, including the Waikato Wildcats and the Bay of Plenty Magic. At the end of the first season both teams finished at the bottom of the ladder, with the Wildcats 9th and the Bay of Plenty Magic last. Both teams decided to merge for the 1999 season: a new franchise was developed adopting the team name from Bay of Plenty and the colours of Waikato, becoming the Waikato/Bay of Plenty Magic. Bay
Bay of Plenty Steamers distinction of being the first side to ever win the NPC when it triumphed in 1976. From the heights of '76 came the depths of 1977 with relegation to the second division, but came straight back up the following year. Fortunes fluctuated until 1991 when defeat by King Country sent the Bay back to Division II where it remained until the 2000 season. The Steamers defeated second division rivals Nelson Bays in a titanic final at the Tauranga Domain in late October 2000, and returned to the top division for the first time in ten years. Bay of Plenty began