Bing (search engine) focusing on Bing's search features and functionality. The ads claim that Bing does a better job countering "search overload". Bing has been heavily advertised as a "decision engine", though thought by columnist David Berkowitz to be more closely related to a web portal. Bing Rewards was a loyalty program launched by Microsoft in September 2010. It was similar to two earlier services, SearchPerks! and Bing Cashback, which were subsequently discontinued. Bing Rewards provided credits to users through regular Bing searches and special promotions. These credits were then redeemed for various products including electronics, gift cards, sweepstakes, and charitable donations. Initially,
Search engine privacy Search engine privacy Search engine privacy is a subset of internet privacy that deals with user data being collected by search engines. Both types of privacy fall under the umbrella of information privacy. Privacy concerns regarding search engines can take many forms, such as search engines logging individual search queries, browsing history, IP addresses, and cookies of users and conducting user profiling in general. The collection of personally identifiable information of users is commonly thought of as a search engine "tracking" its users. This is controversial because search engines often claim to collect a user's data in order to tailor