Bay of Plenty in 2011 Business & Economic Research Limited (BERL) identified the Bay of Plenty as one of the top performing regions in economic development, ranking second behind Auckland. It had the highest employment and GDP growth for 2011 and had the fastest growing medium term GDP. Tauranga, the region's largest commercial centre, was named New Zealand's top city for economic performance for the 2011 year. 67.1% of the resident population in the Bay of Plenty identified with the European ethnic group, while 27.5% of people identified themselves as Māori. This compared with 67.6% of the national population identifying themselves as ethnic
Bay of Plenty foreign (planted) forest areas are found in the inland parts of the region. The Kaingaroa Forest is the world's largest planted forest, comprising radiata pine mainly used for timber. The bay contains numerous islands, notably the active volcano Whakaari / White Island, which lies 50 kilometres from the coast in the eastern bay. Other large islands include (from west to east) Matakana Island, Mayor Island / Tuhua, Motiti Island, and Moutohora Island. The Waimangu Geyser – to be seen 1900–1904 – erupted frequently, was the most powerful geyser of the world and killed 4 people in 1903. In the 2006