Corporate anniversary rings, promotions, signs in retail stores, donations, scholarships, temporary price reductions or discounts, reflections on past accomplishments, special ad campaigns, new logos, and so on. Planning an anniversary can take years. In some cases, special marketing consultants and event planners have been hired to coordinate the effort. Large corporations typically work closely with their corporate advertising agency as well as their marketing and sales departments to plan sometimes elaborate campaigns, often with a special theme to mark the occasion. For example, Starbucks marked their 40th anniversary with a redesigned logo and media campaign. Guinness Brewery celebrated its 250th anniversary with
Day of the Foundation of the Republic (North Korea) northern part of Korea. A new Supreme People's Assembly was elected in August 1948, and on 3 September a new constitution was promulgated. The Democratic People's Republic of Korea was proclaimed on 9 September, with Kim Il-sung as Premier. Because the date is 9 September, it is also called simply 9 · 9 (old version). The holiday is celebrated throughout the country. On this day, events such as art performances, exhibitions, athletic events, and reports are held. On jubilee years (ex: 60th anniversary, 65th anniversary), military parades on Kim Il-sung Square take place with the participation of the leader of