Motifs in the James Bond film series next film to be produced was also usually named, in the format "James Bond will return..." or "James Bond will be back", although these were sometimes incorrect: "The Spy Who Loved Me" promised James Bond would return in "For Your Eyes Only", but after the success of "Star Wars", the producers decided to make "Moonraker" instead and "For Your Eyes Only" followed in 1981. The first Bond film, "Dr. No", included the introduction of the character of James Bond. Bond was introduced in an exchange near the beginning of the film in a "now-famous nightclub sequence featuring Sylvia Trench", to
The Battle for Bond not fundamental to the story. The Battle for Bond The Battle for Bond (2007), by Robert Sellers, is a cinema history book of how the literary character James Bond metamorphosed to the cinema James Bond. The book details the collaboration among film producer Kevin McClory, novelist Ian Fleming, screenwriter Jack Whittingham and others to create the film "Thunderball". After the film project's collapse, without his collaborators' permission, Fleming based his "Thunderball" (1961) novel upon their joint work. In 1963 McClory and Whittingham sued him for plagiarism. "The Battle for Bond" concerns the court case. Kevin McClory won the film rights