Bay of Plenty increasing traffic congestion in Tauranga. Due to this growth, a new highway network is being planned and constructed in Tauranga to join with its current network spanning on the western side of the city. The New Zealand Transport Agency, in conjunction with Environment Bay of Plenty, Tauranga City and the Western Bay of Plenty District Councils, is planning to build an Eastern Motorway bypassing Te Puke, a Western Motorway bypassing Omokoroa and a smaller Southern Motorway. The Bay of Plenty is represented in several domestic sporting competitions. The Bay of Plenty Rugby Union oversees the Bay of Plenty Steamers, who
Bay of Plenty in 1769. Cook noted the abundance of food supplies, in comparison to Poverty Bay further back along the eastern coast of the North Island. Further reports of European contact are scarce prior to the arrival of missionary Samuel Marsden to the Tauranga area in 1820. During the 1820s and 1830s, northern iwi including Ngā Puhi invaded the Bay of Plenty during their campaign throughout the North Island, fighting local Māori tribes in what became known as the Musket Wars. However, the 1830s and 1840s saw increased contact between Bay of Plenty Māori and Europeans through trade, although few Europeans settled