Poundland such as Colgate, Walkers and Cadbury. Poundland were reported to be Britain's largest seller of batteries in 2009, stocking brands such as Sony, Panasonic and Kodak in competitively priced quantities, with Kodak AA batteries being a high seller 2009. Poundland also sell large quantities of their stock to other retailers off-the-shelf, where it is cheaper for these retailers to pay £1 each for a bulk purchase than it would be to pay a discounted bulk-purchase rate elsewhere. From 2016, Pep&Co clothing items were sold in Poundland branches, although similar to the retailer's contemporary sales strategy of multiple priced items, the
Record sales two days at a price of 99 cents. This promotional campaign caused a loss of over $3 million for the company. In 2014, U2's album "Songs of Innocence" was released for free on iTunes. Apple's deal with U2 and the band’s label, Universal Music, which stands to lose more than a million full-price sales because of the free download offer, guarantees $100m worth of high-profile marketing for the album. /ref> Sales continued declining in the 21st century. Record sales Music recording sales, commonly called record sales, are activities related to selling albums, singles, or music videos through record shops or