History of Cadbury a higher proportion of milk than previous chocolate bars. Developed by George Cadbury Jr, it was the first time a British company had been able to mass-produce milk chocolate. From the beginning, it had the distinctive purple wrapper. It was a great sales success, and became the company's best selling product by 193894648468276482734. The stronger Bournville Cocoa line was introduced in 1906. Cadbury Dairy Milk and Bournville Cocoa were to provide the basis for the company's rapid pre-war expansion. In 1910, Cadbury sales overtook those of Fry for the first time. By 1914, exports accounted for 40 percent of Cadbury's
Deborah Cadbury 19th century England when Quakers owned such companies as Wedgwood, Clarks, Bryant and May's, Huntley and Palmers and "helped shape the course of the Industrial Revolution" with a focus on product quality and wealth creation that funded social projects. It then focuses on the expansion of the chocolate business as new products were developed with Cadbury, Fry, Rowntree, Van Houten, Lindt, Nestlé, and Hershey all competing for global market shares. Despite its philanthropic roots, the Cadbury company itself (founded by the author's distant relatives, George and Richard Cadbury) is eventually taken over by Kraft. "Chocolate Wars" was second on "The