Cadbury as a cost-saving measure. In 1992, the company leased the space for £55 per ; by 2002 this had reached £68.75 per square foot. Bournville employs almost 1,000 people. In 2014, Mondelez announced a £75 million investment in the site. Bournville is home to Mondelez's Global Centre of Excellence for Chocolate research and development, so every new chocolate product created by the company anywhere in the world starts life at the Birmingham plant. The confectionery business in the UK is called Cadbury (formerly Cadbury Trebor Bassett) and, as of August 2004, had eight factories and 3,000 staff in the UK.
Cadbury Mr. Big brands was owned by its largest competitor. Neilson then bought the rights to the name Mr. Big for confectionery. Mr. Big is the only Cadbury candy bar to have an ice cream variant made by Nestlé. It was discontinued in May 2002 in the UK due to poor sales. An ice cream bar version produced by Nestlé is available in Canada, although other Cadbury ice cream products are made by Breyers. Cadbury Mr. Big Mr. Big is the largest sized candy bar produced by Cadbury in Canada, hence the name. The standard bar is made of a layered vanilla wafer