Bing (search engine) without merit because these companies filed for U.S. federal trademark applications only after Microsoft filed for the Bing trademark in March 2009. On July 29, 2009, Microsoft and Yahoo! announced that they had made a ten-year deal in which the Yahoo! search engine would be replaced by Bing, retaining the Yahoo! user interface. Yahoo! will get to keep 88% of the revenue from all search ad sales on its site for the first five years of the deal, and have the right to sell advertising on some Microsoft sites. All Yahoo! Search global customers and partners made the transition by
Search engine (computing) Search engine (computing) A search engine is an information retrieval system designed to help find information stored on a computer system. The search results are usually presented in a list and are commonly called "hits". Search engines help to minimize the time required to find information and the amount of information which must be consulted, akin to other techniques for managing information overload. The most public, visible form of a search engine is a Web search engine which searches for information on the World Wide Web. Search engines provide an interface to a group of items that enables users to