Corporate anniversary rings, promotions, signs in retail stores, donations, scholarships, temporary price reductions or discounts, reflections on past accomplishments, special ad campaigns, new logos, and so on. Planning an anniversary can take years. In some cases, special marketing consultants and event planners have been hired to coordinate the effort. Large corporations typically work closely with their corporate advertising agency as well as their marketing and sales departments to plan sometimes elaborate campaigns, often with a special theme to mark the occasion. For example, Starbucks marked their 40th anniversary with a redesigned logo and media campaign. Guinness Brewery celebrated its 250th anniversary with
Medal "In Commemoration of the 1500th Anniversary of Kiev" behalf of the Presidium of the Supreme Soviet of the USSR. The medal was worn on the left side of the chest and in the presence of other medals of the Soviet Union, was located immediately after the Medal "In Commemoration of the 250th Anniversary of Leningrad". If worn in the presence of medals and Orders of the Russian Federation, the latter have precedence. The Medal "In Commemoration of the 1500th Anniversary of Kiev" was a 32mm in diameter circular brass medal. The obverse bears the relief image of deployed banners and divergent beams as a background to the Kiev