Thriller (Michael Jackson album) video that would appeal to the mass market ended up influencing the way that professionals now market and release their songs. John Landis' production of a mini-movie, rather than the usual short music video, would raise the bar for other directors and producers. Before the success of "Thriller", many felt Jackson had struggled to get MTV airing because he was black. In an effort to attain air time for Jackson, CBS Records President Walter Yetnikoff pressured MTV and declared, "I'm not going to give you any more videos and I'm going to go public and fucking tell them about the
Moore v. Regents of the University of California consent was obtained, but he had concealed that from Moore. The claim was rejected by the Los Angeles Superior Court, but in 1988, the California Court of Appeal ruled that blood and tissue samples were one's own personal property and that patients could have a right to share in profits derived from them. According to the "Los Angeles Times", "Moore later negotiated what he called a 'token' settlement with UCLA that covered his legal fees based on the fact that he wasn't informed and hadn't agreed to the research." Moore brought suit against defendants Dr. David W. Golde, a physician