Thriller (Michael Jackson album) and John Landis. Funded by MTV, the film sold over 350,000 copies in its first few months. In a market then driven by singles, "Thriller" raised the significance of albums, yet its multiple hit singles changed perceived notions as to the number of successful singles that could be taken from an individual album. The era saw the arrival of novelties like the Michael Jackson doll, that appeared in stores in May 1984 at a price of $12 (US$ in dollars). "Thriller" retains a position in American culture; biographer J. Randy Taraborrelli explains, "At some point, "Thriller" stopped selling like a
Behind the Mask (Michael Jackson song) during the "Thriller" sessions, and brought it to Michael Jackson, who had recorded the song, added an extra melody line and a few extra lyrics to Chris Mosdell's original. Mosdell has said of the collaboration, "when Michael Jackson took it, he made it into a love song about a woman. It was a completely different premise to me, I was talking about a very impersonal, socially controlled society, a future technological era, and the mask represented that immobile, unemotional state. But hey, I let him have that one." An agreement to share the royalties equally between Sakamoto, Mosdell and Jackson