Elf was a Christmas-related publication by the German-American cartoonist Thomas Nast. e Thus in the US, Canada, UK, and Ireland, the modern children's folklore of Santa Claus typically includes small, nimble, green-clad elves with pointy ears, long noses, and pointy hats, as Santa's helpers. They make the toys in a workshop located in the North Pole. The role of elves as Santa's helpers has continued to be popular, as evidenced by the success of the popular Christmas movie "Elf". The fantasy genre in the twentieth century grew out of nineteenth-century Romanticism, in which nineteenth-century scholars such as Andrew Lang and the
Condé Nast acquisitions. On October 31, 2006, Condé Nast acquired the content aggregation site Reddit, which was later spun off as a wholly owned subsidiary in September 2011. On May 20, 2008, the company announced its acquisition of a popular technology-oriented website, "Ars Technica". In July 2010, Robert Sauerberg became Condé Nast's president. In May 2011, Condé Nast was the first major publisher to deliver subscriptions for the iPad, starting with "The New Yorker"; the company has since rolled out iPad subscriptions for nine of its titles. In the same month, Next Issue Media, a joint venture formed by five U.S. publishers