Bing (search engine) the word "Live" remained in the name. As an effort to create a new identity for Microsoft's search services, Live Search was officially replaced by Bing on June 3, 2009. The Bing name was chosen through focus groups, and Microsoft decided that the name was memorable, short, easy to spell, and that it would function well as a URL around the world. The word would remind people of the sound made during "the moment of discovery and decision making." Microsoft was assisted by branding consultancy Interbrand in their search for the best name for the new search engine. The name
Search Engine (radio show) direct listener response. Additionally, listeners are often openly encouraged on the air to contribute to the betterment of specific aspects of the show. The show had several occasional features that were periodically played: The program aired on Thursdays at 11:30 a.m.(12:00 NT), and was repeated on Tuesdays at 3:30 p.m.(4:00 NT, select markets) on stations which did not air extended CBC Radio One local programs. In June 2008, the series was canceled as a separate program on the schedule. In the 2008-2009 season, Brown contributed "Search Engine" type material as a feature supplement to other CBC programming while producing a