Christmas in the American Civil War "the best recruiting sergeant the North ever had". Nast was not the only one to use Christmas as a propaganda tool. On the Union side, "The New York Herald" also engaged in propaganda. One illustration published in the paper included Santa Claus fuming that he could not reach southern children, due to the northern blockade. On the Confederate side, "The Richmond Examiner" described Santa to its young readers as "a Dutch toy monger" who was a New York/New England "scrub" and Hottentot that had nothing to do with traditional Virginian celebrations of Christmas. Even through the war was over, Nast
Condé Nast In July 2016, Conde Nast announced the launch of Condé Nast Spire, a new division that will focus on finding links between consumers' purchasing activity and their content consumption by connecting Condé's own first-party behavioral data. Chairman Charles Townsend retired at the end of 2016 and chairman emeritus S.I Newhouse died the following October 1. In March 2018, Condé Nast announced the launch of Influencer Platform Next Gen. "The Platform features both in-house and external talent with significant and meaningful social followings,” said Pamela Drucker Mann, chief revenue and marketing officer for Condé Nast. Condé Nast Condé Nast Inc. is