Cadbury was opposite the canal, they renamed the estate Bournville and opened the Bournville factory the following year. In 1893, George Cadbury bought of land close to the works and planned, at his own expense, a model village which would 'alleviate the evils of modern more cramped living conditions'. By 1900 the estate included 314 cottages and houses set on of land. As the Cadbury family were Quakers there were no pubs in the estate. In 1897, following the lead of Swiss companies, Cadbury introduced its own line of milk chocolate bars. In 1899 Cadbury became a private limited company. In
Culture of the United Kingdom the market share. The Quakers, founded by George Fox in 1650s England and described by the BBC as "natural capitalists", had a virtual monopoly in the British chocolate industry for much of the 19th and 20th centuries, led by Cadbury of Birmingham, Fry's of Bristol and Rowntree's and Terry's of York. Fry's produced the first chocolate bar in 1847, which was then mass-produced as Fry's Chocolate Cream in 1866. British chocolate bars; Cadbury Dairy Milk, Galaxy and Kit Kat, are the three best selling bars in the UK. Cadbury Creme Eggs are the best selling confectionery item between New Year's