Search engine marketing of the payment settlement and an additional incentive to invest in paid advertising projects. Therefore, it is virtually impossible for advertisers with limited budgets to maintain the highest rankings in the increasingly competitive search market. Google's search engine marketing is one of the western world's marketing leaders, while its search engine marketing is its biggest source of profit. Google's search engine providers are clearly ahead of the Yahoo and Bing network. The display of unknown search results is free, while advertisers are willing to pay for each click of the ad in the sponsored search results. Paid inclusion involves a
Visual search engine Visual search engine A Visual Search Engine is a search engine designed to search for information on the World Wide Web through the input of an image or a search engine with a visual display of the search results. Information may consist of web pages, locations, other images and other types of documents. This type of search engines is mostly used to search on the mobile Internet through an image of an unknown object (unknown search query). Examples are buildings in a foreign city. These search engines often use techniques for Content Based Image Retrieval. A visual search engine searches