Fry's Turkish Delight using dairy milk chocolate with a slightly different Turkish centre, in the familiar block bar form. As of August 2010 production of Fry's Turkish Delight (along with other products such as Fry's Peppermint Cream, Crunchie etc.) for the UK market is based in Poland. They also now contain no artificial colours (changed from E129 Allura Red AC to natural E160a carotenes and E162 Beetroot Red.) In New Zealand they are still made with artificial colours. From the late 1950s the slogan 'Full of Eastern Promise' has been used for the product on British TV advertisements. Among those appearing in such
Promise (brand) Promise (brand) Promise is a brand of toothpaste that was launched in 1978 by Balsara hygiene in India. Initially, the brand was successful and commanded second highest marketshare after Colgate which was then the market leader. The success of the brand was attributed to the fact that it was positioned as a toothpaste made of clove oil, which is traditionally used in India to treat dental ailments. The brand's tagline was "The unique toothpaste with time-tested clove oil". Its brand ambassador was Maya Alagh. In 1994, the company launched a 2-in-1 gel under the Promise brand, however this product failed