Bay of Plenty region was formed in 1989 after a nationwide review and shakeup of top-level local government in New Zealand. The new region incorporated the former counties of Tauranga, Rotorua, Whakatane and Opotiki. On 5 October 2011, the MV Rena ran aground on the Astrolabe Reef in the bay causing a large oil spill, described as New Zealand's worst ever environmental disaster. The region is subdivided into territorial authorities, which include the Western Bay of Plenty District, Tauranga City, Whakatane District, Kawerau District and Opotiki District, as well as parts of Rotorua District and the town of Rangitaiki in Taupo District. The
Bay of Plenty Steamers the 2001 NPC division 1 season with an upset win over the defending champions Wellington 14–11 in the Capital. Bay of Plenty would only win one more came that season defending Counties Manukau in Tauranga. They would play second division winners Hawkes Bay in a promotion/relegation match winning 32–12 in Rotorua. The 2002 season was a roller coaster ride for the Steamers, as they would only win one match beating Southland 24–11 in Tauranga. Again Bay of Plenty would play Hawke's Bay in a promotion/relegation match at the Rotorua International Stadium. Bay of Plenty won 37–21 to stay in the