Yahoo! Search supplemented with its directory of websites. The results were presented to the user under the Yahoo! brand. Originally, none of the actual web crawling and data housing was done by Yahoo! itself. In 2001, the searchable index was powered by Inktomi and later was powered by Google until 2004, when Yahoo! Search became independent. On July 29, 2009, Microsoft and Yahoo! announced a deal in which Bing would henceforth power Yahoo! Search. Seeking to provide its own search engine results, Yahoo! acquired their own search technology. In 2002, they bought Inktomi, a "behind the scenes" or OEM search engine provider,
Microsoft Bookshelf the engine would be usable for more ambitious multimedia applications. Thus they integrated a multimedia markup language, full text search, and extensibility using software objects, all of which are commonplace in modern internet browsing. In 1992, Microsoft started selling the Bookshelf engine to third-party developers, marketing the product as Microsoft Multimedia Viewer. The idea was that such a tool would help a burgeoning growth of CD-ROM titles that would spur demand for Windows. Although the engine had multimedia capabilities that would not be matched by Web browsers until the late 1990s, Microsoft Viewer did not enjoy commercial success as a