Search engine marketing Search engine marketing Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings. In 2007, U.S. advertisers spent US $24.6 billion on search engine marketing. In Q2 2015, Google (73.7%) and the Yahoo/Bing (26.3%) partnership accounted for almost 100% of U.S. search engine spend. As of 2006,
Bilingual search engine in Chrome web store now. Bilingual search engine A bilingual search engine provides multiple language search pages when users type keyword in one language. Obviously, this kind of search engine will give more detailed information for people who speak more than one language, although many mainstream search engines provide multiple languages services. However, the difference between a bilingual search engine and a multiple language search engine is a bilingual search engine will translate keyword from one language to another automatically. Google also published a plug-in (Bilingual Search Suggestion) for Chrome browser to meet the requirement of bilingual search,but it was