Arthur's Day the brewing company to raise a glass to the memory of Arthur Guinness at 17:59 (5:59 pm), a reference to 1759, the year the Guinness Brewery was established. An 82c stamp of an Arthur Guinness portrait was also released by An Post to commemorate the anniversary. The last Arthur's Day was held in 2013. Guinness cancelling the event in 2014. A new music programme to help emerging artists in Ireland called "Guinness Amplify" was launched to replace the event The event was criticised as a marketing ploy to increase sales of Guinness with Arthur's day, without understanding or appreciation for
The Brewery (music venue) 29, 2011 even though they had shows booked until November of the same year. Tom Taylor claimed Valentine violated the lease by giving the venue only nine days notice to vacate. Valentine rebutted Taylor's claim by saying that Taylor was given 30 days notice as required by the lease. Taylor said in an interview that Valentine changed the nine days to thirty days after they had already cancelled all their shows. Valentine had been buying the land on the same block as The Brewery for decades and the plot of land The Brewery sat on was the last plot of