Back to school (marketing) which is unusual in that it starts its school year in spring, the back to school sales are traditionally held in late March. In Canada and the United States, back to school shopping is associated with Labor Day, which falls on the first Monday of September. While Labor Day is a widely-observed holiday, it has no official celebration. Labor Day has since become symbolic as the unofficial "end of summer". Most schools and colleges begin their school year around this time, so the holiday has become a back to school shopping tradition. much as Memorial Day and Victoria Day, and
Cyber Monday in Canada, Canadian retailers needed to mimic sales offerings in order to keep Canadian dollars from being spent in the US. By 2011, around 80% of online retailers in Canada were participating in Cyber Monday. Chile's first Cyber Monday took place on November 28, 2011. The companies participating in the event are participants in the Santiago Chamber of Commerce's Electronic Commerce Committee. In 2015 the Chilean Cyber Monday had 85 stores participating, 390.000 transactions and US$83 million in sales. 36% of that was mobile. In 2016 Cyber Monday will be held on November 7. 140 companies are registered as official