Fry's Turkish Delight using dairy milk chocolate with a slightly different Turkish centre, in the familiar block bar form. As of August 2010 production of Fry's Turkish Delight (along with other products such as Fry's Peppermint Cream, Crunchie etc.) for the UK market is based in Poland. They also now contain no artificial colours (changed from E129 Allura Red AC to natural E160a carotenes and E162 Beetroot Red.) In New Zealand they are still made with artificial colours. From the late 1950s the slogan 'Full of Eastern Promise' has been used for the product on British TV advertisements. Among those appearing in such
Music in advertising music can target any one or many groups of people the advertiser may be trying to reach. Oftentimes, music in advertisements show a viewer what a product is before the ad actually states it. Linda M. Scott, says in her journal, "Understanding Jingles and Needledrop: A Rhetorical Approach to Music in Advertising, “Studies of advertising music share an underlying theory in which music is an effective background component that causes attachment to the product without the cognitive involvement of the viewer.” Music can create a bond between a viewer and a product, which is why it is considered important for