Lynk & Co variations common used in the industry, each car will be ordered by the buyer and customized using equipment packages, though variations will be limited. Lynk & Co Lynk & Co is a Chinese-Swedish automotive brand owned by Zhejiang Geely Holding Group. Founded in 2016, its cars will be positioned between those of the Geely brand and Swedish brand Volvo, which was purchased by Geely in 2010. The focus of the brand is on internet connectivity and innovative purchasing models in certain markets, targeting the young professional demographic. The name Lynk is meant to evoke connectivity and communication. The Chinese name
Emgrand EC7 EC7 was officially launched in South Africa in 2013. It's sold at R149,000. In Sri Lanka, Emgrand EC7 is sold under the Micro Emgrand brand which is owned by Geely. The car was scheduled to be launched into the United Kingdom market in late 2012. Geely set-up Geely Auto UK, which is a jointly-held subsidiary of Manganese Bronze Holdings which also owns taxi specialist LTI. Geely Auto UK Ltd will be based in Coventry. In partnership with Manganese Bronze, Geely started setting up a 40-strong dealer organisation, choosing small family-style garages to sell the cars, described as: "The sort of