Zoo Art Fair Zoo Art Fair Zoo Art Fair was a London-based non-profit art fair held annually in October. The event got its name from its first venue, the London Zoo in Regent's Park, and it "established a reputation for showcasing new and innovative contemporary British art". According to Kit Hammonds, a lecturer at the Royal College of Art, in London, the event was "doing something quite interesting", but later "lost its viability" due to competition from the Frieze Art Fair. The last Zoo Art Fair was held in 2009. The fifth Zoo Art Fair was held from 17–20 October 2008 at Royal
Frieze (magazine) Frieze (magazine) frieze is a contemporary art magazine, published eight times a year from London. "frieze" was founded in 1991 by Frieze Art Fair founders Amanda Sharp and Matthew Slotover with artist Tom Gidley. When "frieze" began both Sharp and Slotover served as editors, but ceased direct involvement in editorial decisions in 2001. In 2003, the year that Frieze Art Fair was founded, Sharp and Slotover assumed the roles of Publishing Directors of the magazine, and Directors of the fair. Sharp and Slotover maintain the overall direction of both the art fair and the magazine, but editorial decisions are made