Christmas drew a new image of "Santa Claus" annually, beginning in 1863. By the 1880s, Nast's Santa had evolved into the modern vision of the figure, perhaps based on the English figure of Father Christmas. The image was standardized by advertisers in the 1920s and continues through the present day. Father Christmas, a jolly, stout, bearded man who typified the spirit of good cheer at Christmas, predates the Santa Claus character. He is first recorded in early 17th century England, but was associated with holiday merrymaking and drunkenness rather than the bringing of gifts. In Victorian Britain, his image was remade
Father Christmas plentiful food and drink, started to appear regularly in illustrated magazines of the 1840s. He was dressed in a variety of costumes and usually had holly on his head, as in these illustrations from the "Illustrated London News": Charles Dickens's 1843 novel "A Christmas Carol" was highly influential, and has been credited both with reviving interest in Christmas in England and with shaping the themes attached to it. A famous image from the novel is John Leech's illustration of the 'Ghost of Christmas Present'. Although not explicitly named Father Christmas, the character wears a holly wreath, is shown sitting among