Bay of Plenty Steamers New Zealand cup. Bay of Plenty would reach the quarter-finals losing to Auckland 45–14 at Eden Park. 2007 was a dreadful year for the Steamers winning only one match and finishing 13th. 2008 was a better year for the Steamers winning their first four matches and finishing 4th. They hosted the quarter finals where they lost to Southland 45–11 at Mt Maunganui. 2009 began like 2008 with the Steamers winning their first four matches. They would win against significant opposition including Wellington, Waikato and Canterbury, However disappointing losses to North Harbour, Otago and Taranaki would see the Steamers finish 7th.
Radio Bay of Plenty band music and "beautiful music". One Double X became a major source of information for Bay of Plenty residents during the 1987 Edgecumbe earthquake. Local newsreader Chris Bullen provided an initial report on 2 March that "a series of what the D.S.I.R. describes as major earthquakes have hit the Eastern Bay of Plenty this afternoon". The station was taken off-air for 30 to 40 minutes due to a landline disconnection, but a radio link allowed the station to get back on air. Announcer Cliff Stockwell and newsreader Chris Bullen hosted around-the-clock coverage, while outdoor broadcast equipment allowed staff to provide