Innocent Drinks In 2007 McDonald's began a five-year trial of using Innocent smoothies as part of their Happy Meals. Feedback from customers led McDonald's to drop the product in 2012. However, in 2015, the Chiquita Smoothie was replaced by two varieties of Innocent smoothies in the Netherlands. Revenue for the company declined in 2008 as a result of the global financial crisis which led to an overall loss of £8.6m. On 6 April 2009, Innocent Drinks announced on its website an agreement to sell a stake of 10-20% to The Coca-Cola Company for £30 million, with the three founders continuing to retain
Coca-Cola or sweepstakes entries. In Australia in 2011, Coca-Cola began the "share a Coke" campaign, where the Coca-Cola logo was replaced on the bottles and replaced with first names. Coca-Cola used the 150 most popular names in Australia to print on the bottles. The campaign was paired with a website page, Facebook page, and an online "share a virtual Coke". The same campaign was introduced to Coca-Cola, Diet Coke & Coke Zero bottles and cans in the UK in 2013. Coca-Cola has also advertised its product to be consumed as a breakfast beverage, instead of coffee or tea for the morning