Search engine marketing marketing to attract business. Search engine marketing Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings. In 2007, U.S. advertisers spent US $24.6 billion on search engine marketing. In Q2 2015, Google (73.7%) and the Yahoo/Bing (26.3%) partnership accounted for almost 100% of U.S. search engine
Search engine privacy from the search engine. One way is for the user to use a plugin or software that generates multiple different search queries for every real search query the user makes. This is an indistinguishability solution, and it functions by obscuring the real searches a user makes so that a search engine cannot tell which queries are the software's and which are the user's. Then, it is more difficult for the search engine to use the data it collects on a user to do things like target ads. Being that the internet and search engines are relatively recent creations, no solid