Woolworths Group had been opened, although in April the company also entered administration and closed. The Woolworths store in Dorchester, Dorset was reopened as an independent business named "Wellworths" by the store manager Claire Robertson. The store was officially opened by BBC Radio 2 DJ Chris Evans on 11 March 2009. It was later renamed "Wellchester". Wellchester ceased trading in August 2012, after store manager Claire Robertson left to set up her own retail consultancy business. The Woolworths brand and domain was bought by Shop Direct Group, owned by Sir David and Sir Frederick Barclay, on 2 February 2009. The company announced
Woolworths (New Zealand) New Zealand suppliers (which Woolworths calls "Trade Partners") to use electronic commerce or EDI to integrate supply chain orders (such as Purchase Orders and Invoices) in the same way that Woolworths does in Australia. In September 2009, it was announced that the Woolworths brand would almost cease to exist as most of the stores would be rebranded as Countdown over a five-year period. In spite of the change of name, the new Countdown stores would adopt the design and much of the branding of Australian Woolworths stores, including their "W" symbol launched in 2008. Progress in the re-branding was swift.