BBC Radio 1 part of a Guinness World Record attempt, in aid of Comic Relief. The pair stayed on air for 52 hours in total setting a new world record for 'Radio DJ Endurance Marathon (Team)’ after already breaking Simon Mayo's 12-year record for Radio 1's Longest Show of 37 hours which he set in 1999, also for Comic Relief. The presenters started on 16 March 2011 and came off air at 10:30am on 18 March 2011. During this Fearne Cotton made a bet with DJ Chris Moyles that if they raise over £2,000,000 she will appear on the show in a swimsuit.
BBC Radio 1 in club DJ Pete Tong amongst others. There had been a dance music programme on Radio 1 since 1987 and Pete Tong was the second DJ to present an all dance music show. This quickly gave birth to the Essential Mix where underground DJs mix electronic and club based music in a two-hour slot. Dance music has been a permanent feature on Radio 1 since with club DJs such as Judge Jules, Danny Rampling and Seb Fontaine all having shows as well as Radio 1 hosting an annual weekend in Ibiza. Listening numbers continued to decline but the station succeeded