Google Personalized Search to users known through social networks. Google's search algorithm is driven by collecting and storing web history in its databases. For non-authenticated users Google looks at anonymously stored browser cookies on a user's browser and compares the unique string with those stored within Google databases. Google accounts logged into Google Chrome use user's web history to learn what sites and content you like and base the search results presented on them. Using the data provided by the user Google constructs a profile including gender, age, languages, and interests based on prior behaviour using Google services. When a user performs a
History of the web browser boom of the 1990s. Today, the major web browsers are Chrome, Safari, Internet Explorer, Firefox, Opera, and Edge. The explosion in popularity of the Web was triggered in September 1993 by NCSA Mosaic, a graphical browser which eventually ran on several popular office and home computers. This was the first web browser aiming to bring multimedia content to non-technical users, and therefore included images and text on the same page, unlike previous browser designs; its founder, Marc Andreessen, also established the company that in 1994, released Netscape Navigator, which resulted in one of the early browser wars, when it ended