Google Personalized Search to users known through social networks. Google's search algorithm is driven by collecting and storing web history in its databases. For non-authenticated users Google looks at anonymously stored browser cookies on a user's browser and compares the unique string with those stored within Google databases. Google accounts logged into Google Chrome use user's web history to learn what sites and content you like and base the search results presented on them. Using the data provided by the user Google constructs a profile including gender, age, languages, and interests based on prior behaviour using Google services. When a user performs a
Web browser a web browser installed. The most popular web browsers are Chrome, Firefox, Safari, Internet Explorer, and Edge. The first web browser, called WorldWideWeb, was invented in 1990 by Sir Tim Berners-Lee. He then recruited Nicola Pellow to write the Line Mode Browser, which displayed web pages on dumb terminals; it was released in 1991. 1993 was a landmark year with the release of Mosaic, credited as "the world's first popular browser". Its innovative graphical interface made the World Wide Web system easy to use and thus more accessible to the average person. This, in turn, sparked the Internet boom of