The Power of Positive Thinking Happiness," published in 1950, and "Inspiring Messages for Daily Living", published in 1955. "The Power of Positive Thinking" appeared at a time when Christian church attendance was drastically increasing, national views of spirituality, individuality, and religion were shifting, and the Cold War was a growing concern for many Americans. These factors, as well as Peale's growing popularity as a motivational public figure and the book's clear prose, propelled "The Power of Positive Thinking" into a self-help book still popular today. Peale begins by stating ten rules for “overcoming inadequacy attitudes and learning to practice faith”. The rules include the following:
Blink: The Power of Thinking Without Thinking nature, "Blink" exploits popular new-age beliefs about the power of the subconscious, intuition, even the paranormal. "Blink" devotes a significant number of pages to the so-called theory of mind reading. While allowing that mind-reading can "sometimes" go wrong, the book enthusiastically celebrates the apparent success of the practice, despite hosts of scientific tests showing that claims of clairvoyance rarely beat the odds of random chance guessing. Nobel prize winner Daniel Kahneman, author of "Thinking, Fast and Slow" which speaks to rationality's advantages over intuition, says: Malcolm Gladwell does not believe that intuition is magic. He really doesn't...But here his story