Hip hop music Southern hip hop, gained considerable popularity via Lil Jon and the Ying Yang Twins. Jay-Z represented the cultural triumph of hip hop. As his career progressed, he went from performing artist to entrepreneur, label president, head of a clothing line, club owner, and market consultant—along the way breaking Elvis Presley's record for most number one albums on the "Billboard" magazine charts by a solo artist. Alternative hip hop, which was introduced in the 1980s and then declined, resurged in the early 2000s with the rejuvenated interest in indie music by the general public. In the 2000s alternative hip hop reattained
The Brooklyn Hip-Hop Festival all the myths that hip-hop brings violence and stuff. It's beautiful out there, it's young kids out there, it's older people out there. It's people from all walks." The BHF is owned by Brooklyn Bodega, which uses the proceeds from the festival to support year-round cultural programming including but not limited to: the blogazine and online home BrooklynBodega.com, and most recently The Bodega Agency, our boutique marketing and branding operation. The Festival has been held yearly since 2005 when it was founded by Wes Jackson, entrepreneur and current Executive Director and President of Brooklyn Bodega and co-founders, Gregory Trani and