Churchill Downs Churchill Downs Churchill Downs, located on Central Avenue in south Louisville, Kentucky, United States, is a Thoroughbred racetrack most famous for annually hosting the Kentucky Derby. It officially opened in 1875, and held the first Kentucky Derby and the first Kentucky Oaks in the same year. Churchill Downs has also hosted the renowned Breeders' Cup on nine occasions, most recently on November 2 and 3, 2018. Churchill Downs Incorporated owns and operates the racetrack. With the infield open for the Kentucky Derby, the capacity of Churchill Downs is roughly 170,000. In 2009, the Horseplayers Association of North America introduced a
Crown Royal Cup Series races since 2006. From 2004 until 2006, Crown Royal was the title sponsor of the International Race of Champions. Crown Royal is a sponsor of the Grand American Road Racing Association's Rolex Sports Car Series. In 2010, it also began sponsoring the #60 Daytona Prototype car of Michael Shank Racing in the Rolex Sports Car Series. The brand was a primary sponsor of the Washington International Horse Show for several years in the 1990s and since 1995 has sponsored the Crown Royal American Turf Stakes, a Thoroughbred horse race run annually at Churchill Downs. Crown Royal Crown Royal