Heartbreak Hotel told Durden, "Everybody in the world has someone who cares. Let's put a Heartbreak Hotel at the end of this lonely street". They were interrupted by the arrival of Glenn Reeves, a local performer who had previously worked with Axton. The duo asked Reeves to help with the song, but after hearing the title he remarked that it was "the silliest thing I've ever heard", and left them to finish it themselves. The song was written within an hour, and Durden recorded it onto Axton's tape recorder. Reeves returned, and after hearing the song he was asked to provide a
Heart Heart Heartbreak to miss the top 30 on that chart. Fearne Cotton chose this song as her Record of the Week on October 25, 2010. A music video was also made and released, which premiered on Vevo on June 4, 2010. The video was directed by Doug Spangenberg, who had previously directed their video for "Heels Over Head" which was a live video from their "Read Between the Lines" album. The music video takes place at a beauty pageant ("Brockton Beauties") where the girls are sabotaging each other to win. Heart Heart Heartbreak "Heart Heart Heartbreak" is a song written by Boys