The Seldom Seen Kid The Seldom Seen Kid The Seldom Seen Kid is the fourth studio album by English rock band Elbow. It was released by Fiction Records on 17 March 2008 in the United Kingdom and was released by Geffen Records on 22 April 2008 in the United States. The album debuted at number five on the UK Albums Chart and won the Mercury Prize in 2008. The album was recorded at Blueprint Studios in Manchester, and is the first Elbow album to be entirely self-produced, mixed and recorded without any outside help. The bulk of the record was written and performed by
Mercury Communications before the service was withdrawn entirely some years later. Its name lives on through its original sponsorship of the Mercury Music Prize, although now sponsored by Hyundai. Mercury Communications Mercury Communications was a national telephone company in the United Kingdom, formed in 1981 as a subsidiary of Cable & Wireless, to challenge the then-monopoly of British Telecom (BT). Mercury was the first competitor to BT, and although it proved only moderately successful at challenging their dominance, it was to set the path for new communication companies to attempt the same. In 1997, Mercury ceased to exist as a brand with