Hip hop music Southern hip hop, gained considerable popularity via Lil Jon and the Ying Yang Twins. Jay-Z represented the cultural triumph of hip hop. As his career progressed, he went from performing artist to entrepreneur, label president, head of a clothing line, club owner, and market consultant—along the way breaking Elvis Presley's record for most number one albums on the "Billboard" magazine charts by a solo artist. Alternative hip hop, which was introduced in the 1980s and then declined, resurged in the early 2000s with the rejuvenated interest in indie music by the general public. In the 2000s alternative hip hop reattained
I Love Hip Hop in Morocco the musicians' struggles and what it is like to rap in a Muslim country. The documentary mainly focuses on DJ Key, H-Kayne, Bigg, Fati Show, and the hip hop group Fnaire. I Love Hip Hop in Morocco I Love Hip Hop in Morocco is a 2007 film by Josh Asen who decided to film hip hop in Morocco with his friend Jennifer Needle. While interviewing Moroccan hip hop artists, they told him that they needed concerts to promote their music. Asen managed to get the U.S. Embassy and Coca-Cola to sponsor a music festival. Groups of musicians started the country's