Beatles Ashram days of its program to acknowledge the anniversary of the Beatles' visit.<ref name="TNN/50Years"></ref> Beatles Ashram Beatles Ashram, also known as Chaurasi Kutia, is an ashram close to the north Indian city of Rishikesh in the state of Uttarakhand. It is located on the eastern bank of the Ganges river, opposite the Muni Ki Reti area of Rishikesh, in the foothills of the Himalayas. During the 1960s and 1970s, as the International Academy of Meditation, it was the training centre for students of Maharishi Mahesh Yogi, who devised the Transcendental Meditation technique. The ashram gained international attention between February and April
The Beatles in Bangor message was met with approval, their championing of the Maharishi and his TM technique was often the subject of confusion and ridicule in the mainstream press, particularly in Britain. At a court event in October, Queen Elizabeth II remarked to Sir Joseph Lockwood, the chairman of EMI: "The Beatles are turning awfully "funny", aren't they?" Now publicised as "The Beatles' Guru", the Maharishi went on his eighth world tour, giving lectures in Britain, Scandinavia, West Germany, Italy, Canada and California. Among the counterculture and the underground press, the Maharishi's ascendancy was viewed as a significant development in the youth movement's