Mercury Prize increase of their album "The Seldom Seen Kid" after winning the Prize in 2008. In their winner's speech, Elbow's frontman Guy Garvey said that winning the Mercury Prize was 'Quite literally the best thing that has ever happened to us'. Similarly, sales of The xx's winning album rose by 450% the day after they won the 2010 Mercury Prize and 2013 winner James Blake saw a 2,500% sales increase on Amazon after he was announced as the winner of the 2013 Mercury Prize. 2011 winner PJ Harvey's album "Let England Shake" jumped from number 181 to 24 in the UK
Mercury Communications before the service was withdrawn entirely some years later. Its name lives on through its original sponsorship of the Mercury Music Prize, although now sponsored by Hyundai. Mercury Communications Mercury Communications was a national telephone company in the United Kingdom, formed in 1981 as a subsidiary of Cable & Wireless, to challenge the then-monopoly of British Telecom (BT). Mercury was the first competitor to BT, and although it proved only moderately successful at challenging their dominance, it was to set the path for new communication companies to attempt the same. In 1997, Mercury ceased to exist as a brand with