Hip hop music Southern hip hop, gained considerable popularity via Lil Jon and the Ying Yang Twins. Jay-Z represented the cultural triumph of hip hop. As his career progressed, he went from performing artist to entrepreneur, label president, head of a clothing line, club owner, and market consultant—along the way breaking Elvis Presley's record for most number one albums on the "Billboard" magazine charts by a solo artist. Alternative hip hop, which was introduced in the 1980s and then declined, resurged in the early 2000s with the rejuvenated interest in indie music by the general public. In the 2000s alternative hip hop reattained
Waga Hip Hop Festival the various disciplines of urban cultures such as hip hop dance, beatbox and other vocal urban music. Its most famous production is “Waka Tibio”, which came out of the artistic residencies held during the 2008 and 2009 editions, and welcomed the joint performances of Fredy Massamba (DRC), King Ayisoba (Ghana), Awa Sissao (Burkina Faso) and DJ Gee Bayss (Senegal). Besides, with the desire to expand its contribution to the whole country, Waga Hip Hop holds events in the capital city, i.e. Ouagadougou as well as throughout the country, in the different regional cities (Ouahigouya, Fada N’Gourma, Bobo Dioulasso, Pô, Koudougou).