Super Bowl XL meetings held in Atlanta, two years before the stadium opened in 2002; the only previous Super Bowl held in the Detroit area, Super Bowl XVI, had been played at the Pontiac Silverdome in 1982 (also between teams from the AFC North and NFC West divisions [the Cincinnati Bengals and San Francisco 49ers, respectively], though the AFC North was called the Central at that time). The NFL promoted this Super Bowl under the slogan "The Road to Forty." The slogan not only honored the 40-year history of the game, but was a nod to Detroit's traditional role as the center of
Super Bowl Sunday (This Is Us) the end of the second season and asked for the slot upon knowing NBC would air the Super Bowl. The fire sequence was filmed in December 2017 in Newhall Ranch, California. The episode was edited moments before airing to integrate footage of the Super Bowl LII, including the pregame show and the actual game featuring the Philadelphia Eagles against the New England Patriots. "Super Bowl Sunday" was originally broadcast on Sunday, February 4, 2018, in the United States on NBC. The episode was watched in the United States by a total of 26.97 million people. It is the most-watched entertainment