Justin Trudeau leadership race. On October 2, 2012, Trudeau held a rally in Montreal to launch his bid for the leadership of the Liberal Party. The core people on his campaign team were considered longtime friends, and all in their 30s and 40s. His senior advisor was Gerald Butts, the former President of WWF-Canada who had previously served as principal secretary to former Ontario premier Dalton McGuinty. Other senior aides included campaign manager Katie Telford, and policy advisors Mike McNeir and Robert Asselin, who had all worked for recent Liberal Party leaders. His brother Alexandre also took a break from his documentary
Justin Trudeau not enter the race and Ignatieff was later acclaimed as leader in December 2008. After the party's poor showing in the 2011 election, Ignatieff resigned from the leadership and Trudeau was again seen as a potential candidate to lead the party. Following the election, Trudeau said he was undecided about seeking the leadership; months later on October 12 at Wilfrid Laurier University, he announced he would not seek the post because he had a young family. When interim leader Rae, who was also seen as a frontrunner, announced he would not be entering the race in June 2012, Trudeau was