Body language a conversation, 7% of what is communicated is via what is said, 38% is via tone of voice, and the majority, 55%, is via body language. This is also referred to as the ‘7%-38%-55% Rule’, and is often considered in studies of human communications. Whilst there is a wider debate about the percentage share which should be attributed to each of the three contributing factors, it is generally agreed upon that body language plays a fundamental role in determining the attitude a person conveys. A person may alter their body language in order to alter the attitude they convey; this
Aesopian language philosopher Herbert Marcuse uses the term in his book "One-Dimensional Man" somewhat interchangeably with Orwellian language. In that context, "Aesopian Language" refers to the idea that certain usages of language work to 'suppress certain concepts or keep them out of the general discourse within society'. An example of such a technique is the use of abbreviations to possibly prevent undesirable questions from arising: "AFL-CIO entombs the radical political differences which once separated the two organizations." Within the context of politics, a term with a very similar meaning is called dog-whistle politics, which describes the use of coded language to address