Super Bowl XL meetings held in Atlanta, two years before the stadium opened in 2002; the only previous Super Bowl held in the Detroit area, Super Bowl XVI, had been played at the Pontiac Silverdome in 1982 (also between teams from the AFC North and NFC West divisions [the Cincinnati Bengals and San Francisco 49ers, respectively], though the AFC North was called the Central at that time). The NFL promoted this Super Bowl under the slogan "The Road to Forty." The slogan not only honored the 40-year history of the game, but was a nod to Detroit's traditional role as the center of
Super Bowl LI 2014, was a finalist to host Super Bowl LI. Houston then competed against the runner-up for the site of Super Bowl 50: Hard Rock Stadium in Miami Gardens, Florida. The South Florida bid for either Super Bowl partially depended on whether the stadium underwent renovations. However, on May 3, the Florida Legislature refused to approve the funding plan to pay for the renovations, dealing a blow to South Florida's chances. The NFL ultimately selected Houston as the host city of Super Bowl LI. This was the second Super Bowl to be held at NRG Stadium, the other being Super Bowl