Frito-Lay seem less foreign". Through Frito-Lay, PepsiCo is the largest globally distributed snack food company in the world, with sales of its products in 2009 comprising 40 percent of all "savory snacks" sold in the United States and 30 percent of the non-U.S. market. While the product catalog varies significantly by country, PepsiCo divides its snack products into two primary brand categories: those produced within North America, and those produced outside of North America. In certain regions of the world, the company's snack food products are produced under regionally specific names such as Sabritas and Walkers. The primary snack food brands
Nik Naks (British snack) Nik Naks (British snack) Nik Naks are a type of extruded corn snack previously manufactured by Sooner Snacks, from 1941, in the United Kingdom. The brand was purchased by Golden Wonder in 1987 and then sold to United Biscuits in 2006. In December 2012, United Biscuits agreed to sell the KP Snacks brand, including Nik Naks, to the European Intersnack Group. The original flavour when Nik Naks first appeared was Cheese (Yellow bag) and was formerly called Crunchy Wotsits. They are now available in four flavours: In the mid 1990s, the flavours were Nice 'n' Spicy, Cream 'n' Cheesy, Scampi