De La Rue on March 2005 Sequoia was sold to Smartmatic, a multi-national technology company which had developed advanced election systems, voting machines included. In 2003, the company acquired the Debden-based banknote printing operations of the Bank of England. In 2003 and 2004 the company supplied banknotes to Iraq. The company was recognised by Hermann Simon as a role model for other small- to medium-sized businesses in his book "Hidden Champions". The Highest Perfection, a history of De La Rue was published in 2011. Written by Peter Pugh for De La Rue, it covered the years 1712–2003. In August 2014, the company announced
Gervais de La Rue d'Agriculture de Caen", and in other periodical collections, he published separately "Essais historiques sur les Bardes, les Jongleurs, et les Trouvères normands et anglo-normands" (3 vols., 1834), and "Recherches historiques sur la Prairie de Caen" (1837); and after his death appeared "Mémoires historiques sur le palinod de Caen" (1841), "Recherches sur la tapisserie de Bayeux" (1841), and "Nouveaux Essais historiques sur la ville de Caen" (1842). In all his writings, he displayed a strong partiality for everything Norman, and rated the Norman influence on French and English literature as of the very highest moment. Gervais de La Rue Gervais de