Super Bowl XL Super Bowl XL Super Bowl XL was an American football game between the National Football Conference (NFC) champion Seattle Seahawks and the American Football Conference (AFC) champion Pittsburgh Steelers to decide the National Football League (NFL) champion for the 2005 season. The Steelers defeated the Seahawks by the score of 21–10. The game was played on February 5, 2006 at Ford Field in Detroit, Michigan. With the win, the Steelers tied the San Francisco 49ers and the Dallas Cowboys with the then-record five Super Bowls. The Steelers' victory was their first Super Bowl victory since Super Bowl XIV. Pittsburgh, who
Super Bowl commercials the television and digital broadcasts, meaning that for the first time, the online stream of Super Bowl 50 provided by CBS included all national commercials from the television broadcast. Owing to the large potential audience, the network broadcasting the Super Bowl can also charge a premium on advertising time during the game. A thirty-second commercial at Super Bowl I in 1967 cost US$37,500. By contrast, Super Bowl XLVI set what was then a record for the price of a Super Bowl advertisement, selling 58 spots (including those longer than 30 seconds) during the game, generating $75 million USD for NBC;