Justin Trudeau leadership race. On October 2, 2012, Trudeau held a rally in Montreal to launch his bid for the leadership of the Liberal Party. The core people on his campaign team were considered longtime friends, and all in their 30s and 40s. His senior advisor was Gerald Butts, the former President of WWF-Canada who had previously served as principal secretary to former Ontario premier Dalton McGuinty. Other senior aides included campaign manager Katie Telford, and policy advisors Mike McNeir and Robert Asselin, who had all worked for recent Liberal Party leaders. His brother Alexandre also took a break from his documentary
Premiership of Justin Trudeau official schedule had few business meetings while having numerous photo ops at tourist stops. The BBC wrote that Trudeau was "jet-setting around the country to take part in what appears to be a series of photo ops cunningly designed to showcase his family's elaborate traditional wardrobe". In addition, Liberal MP Randeep Sarai originally invited convicted attempted murder Jaspal Atwal to an event (Atwal posed with Sophie Gregoire Trudeau at an event in India), although the invite was later rescinded. The Atwal invite controversy also led to fears from Indian prime minister Narendra Modi that Trudeau was appealing to Sikh fundamentalists;