Super Bowl XVIII quarter. He also caught 2 passes for 18 yards. The telecast of the game on CBS was seen by an estimated 77.62 million viewers. The broadcast was notable for airing the famous "1984" television commercial, introducing the Apple Macintosh. The NFL highlight film of this game was the final voiceover work for famous NFL narrator John Facenda. NFL owners voted to award Super Bowl XVIII to Tampa on June 3, 1981 at a league meeting held in Detroit. This was first time Tampa hosted the game, making it the first Super Bowl to be played in Florida in a city
Super Bowl commercials the television and digital broadcasts, meaning that for the first time, the online stream of Super Bowl 50 provided by CBS included all national commercials from the television broadcast. Owing to the large potential audience, the network broadcasting the Super Bowl can also charge a premium on advertising time during the game. A thirty-second commercial at Super Bowl I in 1967 cost US$37,500. By contrast, Super Bowl XLVI set what was then a record for the price of a Super Bowl advertisement, selling 58 spots (including those longer than 30 seconds) during the game, generating $75 million USD for NBC;