De La Rue on March 2005 Sequoia was sold to Smartmatic, a multi-national technology company which had developed advanced election systems, voting machines included. In 2003, the company acquired the Debden-based banknote printing operations of the Bank of England. In 2003 and 2004 the company supplied banknotes to Iraq. The company was recognised by Hermann Simon as a role model for other small- to medium-sized businesses in his book "Hidden Champions". The Highest Perfection, a history of De La Rue was published in 2011. Written by Peter Pugh for De La Rue, it covered the years 1712–2003. In August 2014, the company announced
Rue de la Paix, Paris Rue de la Paix, Paris The rue de la Paix () is a fashionable shopping street in the center of Paris. Located in the 2nd arrondissement of Paris, running north from Place Vendôme and ending at the Opéra Garnier, it is best known for its jewellers, such as the shop opened by Cartier in 1898. Charles Frederick Worth was the first to open a couture house in the rue de la Paix. Many buildings on the street are inspired in design by the hôtels particuliers of Place Vendôme. The street was opened in 1806 from Place Vendôme on the orders