Super Bowl XL meetings held in Atlanta, two years before the stadium opened in 2002; the only previous Super Bowl held in the Detroit area, Super Bowl XVI, had been played at the Pontiac Silverdome in 1982 (also between teams from the AFC North and NFC West divisions [the Cincinnati Bengals and San Francisco 49ers, respectively], though the AFC North was called the Central at that time). The NFL promoted this Super Bowl under the slogan "The Road to Forty." The slogan not only honored the 40-year history of the game, but was a nod to Detroit's traditional role as the center of
Super Bowl XXVII was an interview with former New York Jets defensive end Dennis Byrd and his wife Angela in the first one-on-one interview since Byrd suffered a paralyzing neck injury (which he eventually recovered from) suffered in a collision with teammate Scott Mersereau during their game against Kansas City. After the game, "" premiered on NBC. This would be the third successful series to premiere after a Super Bowl ("The A-Team", which premiered after Super Bowl XVII, and "The Wonder Years", which premiered after Super Bowl XXII, were the other two successful series). Super Bowl XXVII was broadcast to 125 countries around