Super Bowl XVI Super Bowl XVI Super Bowl XVI was an American football game between the National Football Conference (NFC) champion San Francisco 49ers and the American Football Conference (AFC) champion Cincinnati Bengals to decide the National Football League (NFL) champion for the 1981 season. The 49ers defeated the Bengals by the score of 26–21 to win their first Super Bowl. The game was played on January 24, 1982, at the Pontiac Silverdome in Pontiac, Michigan, a suburb of Detroit. It marked the first time that a Super Bowl was held at a cold-weather city. The domed stadium saved the crowd at the
Super Bowl XXX in which it is held on the field instead of inside the winners' locker room. All three Super Bowl wins for the Cowboys in the 1990s were broadcast on NBC, who later gained majority control and then full ownership of its affiliate in the Dallas area, KXAS-TV. Following the game, NBC broadcast an hour-long episode of "Friends", restarting a trend in which the prized post-Super Bowl time slot was given to an established program. Previously, networks typically used the occasion to premiere a new show, with little success. Of the new series premiering after the Super Bowl from 1983–95, only