Convergent thinking solved more insight problems than did the control group, however, there was no significant difference between subjects using convergent or divergent thinking. For the divergent thinking tasks, although together all of the divergent tasks demonstrated a correlation, they were not significant when examined between conditions. With increasing evidence suggesting that emotions can affect underlying cognitive processes, recent approaches have also explored the opposite, that cognitive processes can also affect one's mood. Research indicates that preparing for a creative thinking task induces mood swings depending on what type of thinking is used for the task. The results demonstrate that carrying out
Lasswell's model of communication indicates the medium of transmission; 'whom' describes either an individual recipient or the audience of mass communication; 'effect' is the outcome of the message..." The movement of the message travels from the communicator to the audience. Although this model represents a one-way flow of communication, the "effect" also refers to feedback in public relations. The model can be used in pedagogical settings to teach students major elements of a communication process and as a starting point for developing hypotheses. Lasswell stated that the "Who" referred to "control analysis", the "Says What" referred to "content analysis", the "In Which Channel" referred