Super Bowl XVI Super Bowl XVI Super Bowl XVI was an American football game between the National Football Conference (NFC) champion San Francisco 49ers and the American Football Conference (AFC) champion Cincinnati Bengals to decide the National Football League (NFL) champion for the 1981 season. The 49ers defeated the Bengals by the score of 26–21 to win their first Super Bowl. The game was played on January 24, 1982, at the Pontiac Silverdome in Pontiac, Michigan, a suburb of Detroit. It marked the first time that a Super Bowl was held at a cold-weather city. The domed stadium saved the crowd at the
Crash the Super Bowl Crash the Super Bowl The Crash the Super Bowl contest was an annual online commercial competition run by Frito-Lay. Consumers were invited to create their own Doritos ads and each year, at least one fan-made commercial was guaranteed to air during the Super Bowl. In later editions of the contest, Doritos offered bonus prizes ranging from $400,000 to $1,000,000. Eight editions of the Crash the Super Bowl commercial contest were held between 2006 and 2016 and, during that time, fans submitted more than 36,000 entries. In the fall of 2006, Frito-Lay (with the help of their ad agency, Goodby, Silverstein