De La Rue on March 2005 Sequoia was sold to Smartmatic, a multi-national technology company which had developed advanced election systems, voting machines included. In 2003, the company acquired the Debden-based banknote printing operations of the Bank of England. In 2003 and 2004 the company supplied banknotes to Iraq. The company was recognised by Hermann Simon as a role model for other small- to medium-sized businesses in his book "Hidden Champions". The Highest Perfection, a history of De La Rue was published in 2011. Written by Peter Pugh for De La Rue, it covered the years 1712–2003. In August 2014, the company announced
Hippolyte De La Rue Hippolyte De La Rue Air Commodore Hippolyte Ferdinand (Frank) De La Rue, CBE, DFC (13 March 1891 – 18 May 1977) was a senior commander in the Royal Australian Air Force (RAAF). Joining the Mercantile Marine as a youth, he became a pilot in Britain's Royal Naval Air Service during World War I. In 1918, he was given command of No. 223 Squadron in the newly formed Royal Air Force. The following year he took charge of No. 270 Squadron RAF in Egypt. Returning to Australia, De La Rue joined the short-lived Australian Air Corps in 1920, and became a