Ethology also the discontinuance of undesirable behaviours. The term "ethology" derives from the Greek language: ἦθος, "ethos" meaning "character" and , "-logia" meaning "the study of". The term was first popularized by American myrmecologist (a person who studies ants) William Morton Wheeler in 1902. Because ethology is considered a topic of biology, ethologists have been concerned particularly with the evolution of behaviour and its understanding in terms of natural selection. In one sense, the first modern ethologist was Charles Darwin, whose 1872 book "The Expression of the Emotions in Man and Animals" influenced many ethologists. He pursued his interest in behaviour
Gender and emotional expression involves both detection and expression of emotions or moods. The ability to detect non-verbal cues leads to successful communication of emotions. In computer-mediated communication (CMC), the absence of body language and visibility restricts one's ability to correctly recognize other's emotions. For this reason, emoticons are widely used in online communication to replace non-verbal behaviors that emphasize or clarify one's feelings. Surprisingly, there is no static gender difference in the use of emoticons. In some studies, both men and women display an increase in emoticon use in the context of a mixed-gender group chat. Others show that men use more emoticons