Hillsborough disaster exonerating the Liverpool fans, MacKenzie issued the following statement: In response, Trevor Hicks, chairman of the Hillsborough Family Support Group, rejected MacKenzie's apology as "too little, too late", calling him "lowlife, clever lowlife, but lowlife". A press conference held by families of the victims also banned all "Sun" reporters from entering, with a sign on the door reading "NO ENTRY TO SUN JOURNALISTS". Sales of "The Sun" remain poor in Merseyside and a boycott is still practised. In 2004, its average circulation in Liverpool was 12,000 copies a day. Following the April 2016 verdict of unlawful killing, "The Sun" and
Liverpool F.C. new badge was commissioned, including a representation of the Shankly Gates. The next year twin flames were added at either side, symbolic of the Hillsborough memorial outside Anfield, where an eternal flame burns in memory of those who died in the Hillsborough disaster. In 2012, Warrior Sports' first Liverpool kit removed the shield and gates, returning the badge to what had adorned Liverpool shirts in the 1970s; the flames were moved to the back collar of the shirt, surrounding the number 96 for the number who died at Hillsborough. Anfield was built in 1884 on land adjacent to Stanley Park.