The Farm (British band) Spoony. The Farm were also central to the track released to commemorate the Hillsborough disaster, "The Fields of Anfield Road", the proceeds going to the families of those killed in the disaster. The Farm was also one of the first bands to perform at the Echo Arena Liverpool when it opened in January 2008. In 2011, The Farm joined forces with others to create the "Don't Buy The Sun" Gig, at the Olympia in Liverpool, which was part of the continuing protest on Merseyside against "The Sun" newspaper for its controversial reporting of the Hillsborough disaster 22 years before. This
Kelvin MacKenzie describing the channel as "Sky Sports News meets TalkSport". The channel received investment from former Conservative Party treasurer Lord Ashcroft, who took a minority stake. MacKenzie joined "The Daily Telegraph" as an online columnist in 2013, however he was dropped by the newspaper after one column, with Roy Greenslade reporting in "The Guardian" that he was let go because of upset among staff on the "Telegraph" sports desk at his role in reporting on the Hillsborough disaster, in particular from football columnist and ex-Liverpool player Alan Hansen, who played at Hillsborough. In April 2013, "The Guardian" reported that the "Daily