Frito-Lay seem less foreign". Through Frito-Lay, PepsiCo is the largest globally distributed snack food company in the world, with sales of its products in 2009 comprising 40 percent of all "savory snacks" sold in the United States and 30 percent of the non-U.S. market. While the product catalog varies significantly by country, PepsiCo divides its snack products into two primary brand categories: those produced within North America, and those produced outside of North America. In certain regions of the world, the company's snack food products are produced under regionally specific names such as Sabritas and Walkers. The primary snack food brands
NikNaks (South African snack) NikNaks (South African snack) NikNaks, also known as "amaNikNaks," is the brand name for a popular brand of South African Cheese puffs manufactured by the Simba Chips company since 1972. Originally only coming in a "Cheese" flavour. It's normally sold in 55 gram and 150 gram bags. And is primarily made from maize, vegetable oil, salt and cheese. Though based in South Africa and mostly consumed in the Southern African region, NikNaks are consumed internationally due to South Africa's diaspora. The brand features the brand mascot, Nik the Nak, on a yellow packet with different coloured diamonds arranged in a