Billionaire space race (SEDS). Later, Jeff Bezos became a chapter president of SEDS. In the 1990s, Diamandis, dissolute with the state of space development, decided to spur it on and spark the suborbital space tourism market, by initiating a prize, the X Prize. This led to Paul Allen becoming involved in the competition, creating the Scaled Composites Tier One platform of SpaceShipOne and White Knight One which won the Ansari X-Prize in the 2000s. The technology of the winning entrant was then licensed by Richard Branson's Virgin Group as a basis to found Virgin Galactic. The base techniques of Tier One also form
Virgin Megastores (U.S.) had a Customer Loyalty Program named 'Virgin V.I.P.' The Program used a read/write 'GraphiCard'. Every time a member purchase is made, the Graphicard was swiped through the POS Graphicard Terminal. Members points were instantly updated on the face of the card. The website shared the loyalty program with the U.S. stores. Virgin Megastores U.S. website is VirginMega.com. In 2002 this website became co-branded with Amazon.com, and was powered by Amazon. Later in 2002 VirginMega.co.jp, the Japanese equivalent, followed suit. In 2007 the website was again changed, when Virgin Megastores partnered with Baker & Taylor. On 31 May 2009 VirginMega.com