Embedded intelligence market potential . Within Europe there is significant investment being made through the ENIAC, Artemis and EPoSS programmes that is set to continue into Horizon 2020 and will see close to €5Billion invested over 7 years. The recent Strategic Research Agenda in Smart Systems Integration of the European Technology Platform EPoSS also identified Embedded Intelligence as the key enabler in the design and manufacturing of complex products and services. While currently it is relatively immature as a technology, the Internet of Things is likely to see the number of connected objects reach 50 billion by 2020. The integration of embedded
Internet 2017, an estimated 48 per cent of individuals regularly connect to the internet, up from 34 per cent in 2012. Mobile internet connectivity has played an important role in expanding access in recent years especially in Asia and the Pacific and in Africa. The number of unique mobile cellular subscriptions increased from 3.89 billion in 2012 to 4.83 billion in 2016, two-thirds of the world's population, with more than half of subscriptions located in Asia and the Pacific. The number of subscriptions is predicted to rise to 5.69 billion users in 2020. , almost 60 per cent of the world's