Minecraft of the alpha version of the game expanded. Persson continued to update the game with releases distributed to users automatically. These updates included new items, new blocks, new mobs, survival mode, and changes to the game's behavior (e.g. how water flows). To back the development of "Minecraft", Persson set up a video game company, Mojang, with the money earned from the game. On 11 December 2010, Persson announced that "Minecraft" was entering its beta testing phase on 20 December 2010. He further stated that bug fixes and all updates leading up to and including the release would still be free.
Minecraft mods end user without requiring the player to have extensive knowledge on how to set up the game. Content creators use that to their advantage in order to allow mods to interact so that a particular experience can be delivered, sometimes aided by throwing configuration files and custom textures into the mix. The most popular modpacks can be downloaded and installed through launchers, like the "Twitch Desktop App", "Feed the Beast", "Technic Launcher" and "ATLauncher". The stance of Mojang with regards to the modding phenomenon is that they do not support modding, but in 2012 they claimed to be working on