Minecraft of the alpha version of the game expanded. Persson continued to update the game with releases distributed to users automatically. These updates included new items, new blocks, new mobs, survival mode, and changes to the game's behavior (e.g. how water flows). To back the development of "Minecraft", Persson set up a video game company, Mojang, with the money earned from the game. On 11 December 2010, Persson announced that "Minecraft" was entering its beta testing phase on 20 December 2010. He further stated that bug fixes and all updates leading up to and including the release would still be free.
Minecraft talks with Warner Bros. regarding a "Minecraft" film. and by that October, it was "in its early days of development". The film was scheduled for release on 24 May 2019, and was going to be directed by Shawn Levy and written by Jason Fuchs. Levy later dropped out and was replaced by Rob McElhenney. In August 2018, McElhenney left the film and Fuchs was replaced with Aaron and Adam Nee resulting in its release date getting delayed. In addition, a documentary about the development of Mojang and "Minecraft" was released in December 2012. Titled "", the film was produced by