IPhone SE be able to use it fully." The previous major redesign of the iPhone, the 4.7-inch iPhone 6 and the 5.5-inch iPhone 6 Plus, resulted in larger screen sizes. However, a significant number of customers still preferred the smaller 4-inch screen size of the iPhone 5 and the iPhone 5S. Apple stated in the "Let us loop you in" event on March 21, 2016 that they sold over 30 million 4-inch iPhones in 2015, further explaining that some people love smaller compact phones. Later in the event they presented the iPhone SE, describing it as "the most powerful 4-inch phone ever."
IPhone to develop the iPhone's hardware and software in-house and even paid Apple a fraction of its monthly service revenue (until the iPhone 3G), in exchange for four years of exclusive US sales, until 2011. Jobs unveiled the iPhone to the public on January 9, 2007, at the Macworld 2007 convention at the Moscone Center in San Francisco. The two initial models, a 4 GB model priced at US$499 and an 8 GB model at US$599 (both requiring a two-year contract), went on sale in the United States on June 29, 2007, at 6:00 pm local time, while hundreds of customers