Sugary drink tax of non-pure fruit juices, a 16 euro-cent per liter increase for diet sodas and little impact on regular soft drinks prices. The study also estimated that the quantity consumed of the taxed drinks has decreased by 9 centiliters per week per person after the tax has been implemented. Hungary's tax, which came into effect in September 2011, is a 4-cent tax on foods and drinks that contain large quantities of sugar and salt, such as soft drinks, confectionery, salty snacks, condiments, and fruit jams. In 2016, the tax has resulted in a 22% reduction in energy drink consumption and 19%
Scotland Food & Drink trade organisations and public sector agencies (Scottish Enterprise and Highlands and Islands Enterprise). Its launch was the first official engagement of Richard Lochhead MSP in his role as Cabinet Secretary for Rural Affairs and the Environment for the Scottish Government. Since then, the organisation has developed and launched a new strategy for the entire industry called Ambition 2030 which looks to grow the industry to a value of £30bn by 2030. Its inaugural chief executive, Paul McLaughlin, left in August 2011 to join Scotty Brand Ltd and was replaced in September 2011 by James Withers. Scotland Food & Drink is