Apple Inc. litigation licensing both companies' current and future patents to each other." Eastman Kodak sued Apple and Research In Motion (RIM) in January 2010, filing two lawsuits against Apple and a complaint with the U.S. International Trade Commission against both Apple and RIM after the companies refused to pay royalties for use of Kodak's patents for digital cameras. Kodak alleged Apple's and RIM's phones infringed on patented Kodak digital imaging technology. Kodak sought an injunction against further imports into the United States of Apple's iPhone and RIM's BlackBerry. After Kodak filed an additional suit in January 2012 against Apple and another against
Apple Inc. an improved profile as a result of their songs being included on Apple commercials include Canadian singer Feist with the song "1234" and Yael Naïm with the song "New Soul". Apple owns a YouTube channel where they release advertisements, tips, and introductions for their devices. Apple customers gained a reputation for devotion and loyalty early in the company's history. "BYTE" in 1984 stated that Apple evangelists were actively engaged by the company at one time, but this was after the phenomenon had already been firmly established. Apple evangelist Guy Kawasaki has called the brand fanaticism "something that was stumbled upon,"