Oswald the Lucky Rabbit In 2012, the newly-redesigned Buena Vista Street at Disney California Adventure included Oswald's Filling Station, a merchandise stand themed as a gas station operated by Oswald. The shop sells "Oswald Ears" hats (a similar style to the popular Mickey Mouse Club caps), as well as shirts, plush toys and mugs. In 2014, a costumed Oswald character began making appearances in the area near the shop. Using Ub Iwerk's sketchbook drawings in 2012, archivists recreated a scene from an Oswald cartoon, "Harem Scarem". In 1995, Oswald briefly appeared in "Férias Frustradas do Pica-Pau", a Woody Woodpecker video game released for the
Oswald the Lucky Rabbit audience, Disney studied and scrutinized the shadow effects, cross-cutting and staging of action in films featuring Douglas Fairbanks and Lon Chaney. Walt Disney did not want for Oswald to simply be "a rabbit character animated and shown in the same light as the commonly known cat characters", as well as merely just a peg for gags. Instead, his stated intention was "to make Oswald peculiarly and typically OSWALD." In 1927, because of cost and technical restrictions, Disney and his chief animator Ub Iwerks decided to end their work on the Alice Comedies series in search of new creative opportunities. Coincidentally,