Oswald the Lucky Rabbit November 1928, as a replacement to compete with Oswald the Lucky Rabbit, Walt Disney and Ub Iwerks created Mickey Mouse for the Walt Disney Studio. In 2003, Buena Vista Games pitched a concept for an Oswald-themed video game to Disney President and COO Bob Iger, who then became committed to bringing Oswald back to Disney. In 2006, nearly 80 years after the Disney studio broke away from Universal, The Walt Disney Company managed to acquire the intellectual property of Oswald and the catalog of Disney-produced Oswald films (with NBCUniversal effectively trading Oswald for the services of Al Michaels as play-by-play
Oswald the Lucky Rabbit Oswald the Lucky Rabbit Oswald the Lucky Rabbit (also known as Oswald the Rabbit or Oswald Rabbit) is an anthropomorphic rabbit and animated cartoon character created by Walt Disney for cartoon animal films and distributed by Universal Studios in the 1920s and 1930s, serving as the Disney studio's first animated character to feature in their own series. A total of 27 animated Oswald one-reelers were produced at Walt Disney Animation Studios (the Walt Disney Studio at the time). In 1928, Charles Mintz took the rights of Oswald from Walt Disney and claimed Oswald as an official Universal Studios character. In