Mojang the continued development of "Minecraft". Within a year, the company grew to a size of twelve employees, with their second video game, "Scrolls", in development, as well as serving as the publisher of "Cobalt". In 2011, Napster founder and former Facebook president Sean Parker offered to invest in Mojang, but was declined. By March 2012, the company had accumulated revenues of over $80 million. In September 2012, Mojang began a partnership with United Nations Human Settlements Programme called "Block by Block", which entails having "Minecraft" players constructing sites in-game to use as a basis for assisted development of the village
Minecraft the videos includes creations made by players, walkthroughs of various tasks, and parodies of works in popular culture. By May 2012, over 4 million "Minecraft"-related YouTube videos had been uploaded. Some popular commentators have received employment at Machinima, a gaming video company that owns a highly watched entertainment channel on YouTube. The Yogscast is a British organization that regularly produces "Minecraft" videos; their YouTube channel has attained billions of views, and their panel at MineCon 2011 had the highest attendance. Other well known YouTube personnel include Jordan Maron, who has created many "Minecraft" parodies, including "Minecraft Style", a parody of