Car colour popularity Car colour popularity The most popular car colours today are greyscale colours, with over 70% of cars produced globally being white, black, grey or silver. Red, blue and brown/beige cars range between 6% and 9% each, while all other colours amount to less than 5%. The results of colour popularity surveys conducted by American paint manufacturers PPG Industries (PPG) and DuPont (DP) are shown in the table and chart below. Note that the results for silver and grey may be affected by discrepancies in how the companies classify these colours. Silver is a popular colour for rental vehicles. Cars that
Color wheel wavelengths equating to the red end of the spectrum. Complement colors are located directly opposite each other on this wheel. These complement colors are not identical to colors in pigment mixing (such as are used in paint), but when lights are additively mixed in the correct proportions appear as a neutral grey or white. For example: the reason that the Wimbledon tennis tournament uses purple on the Wimbledon official logo is that purple is located almost opposite of green on the color wheel. Purple against green provides good contrast. The color circle is used for, among other purposes, illustrating additive