NTT Docomo language being adopted around the world was first created by NTT DoCoMo. The first emoji was created in 1998 or 1999 by Shigetaka Kurita, who was part of the team working on NTT DoCoMo's i-mode mobile Internet platform. The first set of 176 12×12 pixel emoji was created as part of i-mode's messaging features to help facilitate electronic communication, and to serve as a distinguishing feature from other services. NTT Docomo has a wide range of foreign investments. However, NTT Docomo was not successful in investing in foreign carriers. Docomo had invested very large multibillion-dollar amounts in KPN, KT Freetel,
Internet in Japan own Cable broadband products, but relatively high initial installation costs and cheaper alternatives limited its spread. The world's first large-scale mobile Internet service, iMode, was pioneered in 1999 by the nation's largest mobile carrier, NTT DoCoMo. ADSL services were started by a venture company, Tokyo Metallic in 1999. After this NTT started and some other companies followed. In 2001, SoftBank started a 12 Mbit/s ADSL service. It was a shocking event, because the price was around only 3000 yen (30US$), which was half the cost of other companies. This, coupled with aggressive marketing campaigns led to their capturing of large