Apple II series For several years up until the late 1980s, Apple used the Motter Tektura font for packaging, until changing to the Apple Garamond font. Apple ran the first advertisement for the Apple II, a two-page spread ad titled "Introducing Apple II", in "BYTE" in July 1977. The first brochure, was entitled "Simplicity" and the copy in both the ad and brochure pioneered "demystifying" language intended to make the new idea of a home computer more "personal." The Apple II introduction ad was later run in the September 1977 issue of "Scientific American". Apple later aired eight television commercials for the Apple
Ming (typefaces) as opposed to East Asian gothic typefaces which are comparable to Western sans-serif. Often there are different ways to write the same Chinese character; these are collectively referred to as variant Chinese characters. Some of the differences are caused by character simplification, while others are purely orthographic differences such as stroke styling. The styling of the strokes used in old Ming typefaces came from the style used in the "Kangxi Dictionary". In mainland China, the modern standardized character forms are specified in the "List of Commonly Used Characters in Modern Chinese". Some characters in the list differ from the Kangxi