Ancient Egypt in the Western imagination American singer Katy Perry released in 2013 the song "Dark Horse" and the plot of the music video for the song was set it ancient Memphis. The video features numerous ancient Egyptian symbols and many of the things featured in it are historically accurate even though no egyptologists were consulted during its production. The turquoise makeup worn by Katy Perry in the video would have been used in Ancient Egypt, the dress she wore is similar in style to the Graeco-Roman clothes worn by nobles such as Cleopatra, the video features the Eye of Horus a powerful symbol in Ancient
The Horus Heresy (novels) series became a sales success in its category. "Horus Rising" by Dan Abnett, the opening title, set the pace shortly after its release, topping "Locus" magazine's "Locus Bestsellers: Gaming-Related" list of August 2006; practically every title in the series had achieved the same or similar performance on this chart. "Horus Rising"s January 2011 CD audiobook release also appeared in ranked sales lists: the (abridged) edition was number 15 in a related chart published by "The Bookseller", covering 2011 UK sales up to September. "Legion" by Abnett, and "Battle for the Abyss" by Ben Counter, were listed in Nielsen BookScan's list