IPhone SE be able to use it fully." The previous major redesign of the iPhone, the 4.7-inch iPhone 6 and the 5.5-inch iPhone 6 Plus, resulted in larger screen sizes. However, a significant number of customers still preferred the smaller 4-inch screen size of the iPhone 5 and the iPhone 5S. Apple stated in the "Let us loop you in" event on March 21, 2016 that they sold over 30 million 4-inch iPhones in 2015, further explaining that some people love smaller compact phones. Later in the event they presented the iPhone SE, describing it as "the most powerful 4-inch phone ever."
IPhone 5S took rival Android smartphone makers by surprise, particularly Qualcomm whose own 64-bit system-on-chip was not released until 2015. Most reviewers recommended the iPhone 5S over the iPhone 5C which was released at the same time. The 5C retained almost the same hardware as the discontinued iPhone 5, while the iPhone 5S featured substantially improved performance/features thanks to its new 64-bit A7 processor, as well as extra storage space, all for a relatively small additional upfront cost over the iPhone 5C (US$650 versus US$550 in March 2014). This was especially the case when iOS 8 was released and both iPhone 5S