Typography of Apple Inc. Typography of Apple Inc. Apple Inc. uses a large variety of typefaces in its marketing, operating systems, and industrial design with each product cycle. These change throughout the years with Apple's change of style in their products. This is evident in the design and marketing of the company. For at least 18 years, Apple's corporate typeface was a custom variant of the ITC Garamond typeface called Apple Garamond. It was used alongside the Apple logo for product names on computers, in many ads and printed materials, and on the company's website. Starting in 2001, Apple gradually shifted towards using Myriad
Myriad (typeface) Wells Fargo, Walmart, Valve Corporation, and Modern Telegraph, as the primary headline typefaces of those companies. Rolls-Royce uses Myriad in its text-based logo. The original Gmail logo used Myriad for the last three letters. The Linkedin and Mashable text-based logos use Myriad. The Royal Air Force uses Myriad Pro for most of its public publications. Myriad MM is the official font for the Tata group of companies. The metro company of Hong Kong, MTR, uses Myriad as its corporate identity font. KCRC (a former rail transport company in Hong Kong) developed Casey in 1996, which uses Myriad Condensed for English