MineCon and a costume competition. The event is also featuring info and pre/post show events. During the event, Mojang announced "", a dungeon-crawler spin-off of "Minecraft". At some MINECONs, attendees have received an exclusive in-game cape. MineCon MineCon is a convention for the video game "Minecraft", hosted by Mojang. The first gathering in 2010 was known as MinecraftCon. The MINECON 2011 convention was held in Las Vegas and celebrated the launch of the game with "Minecraft"-related discussion panels and gaming areas. The most recent convention, held in Anaheim, had 12,000 attendees. The latest event, known as MineCon Earth, took place on
Mojang initiative started in October 2011, "Mina Kvarter" (My Block), which gave young people in Swedish communities a tool to visualize how they wanted to change their part of town. According to Manneh, the project was a helpful way to visualize urban planning ideas without necessarily having a training in architecture. By 2016, 300 of the areas UN-Habitat plans to remodel will be recreated in "Minecraft". ZeniMax Media, the parent company of Bethesda Softworks, filed a lawsuit against Mojang on 27 September 2011, claiming that Mojang's planned trademark of the title, "Scrolls", infringed upon Bethesda's trademark of "The Elder Scrolls" series.