Oswald the Lucky Rabbit announcer on NBC Sunday Night Football). Oswald returned to prominence in Disney's 2010 video game, "Epic Mickey". The game's metafiction plot parallels Oswald's real-world history, dealing with the character's feelings of abandonment by Disney, and envy towards Mickey Mouse. He has since appeared in Disney theme parks and comic books, as well as two follow-up games, "" and "". Oswald made his first appearance in a Disney animated production in 85 years through his cameo appearance in the 2013 animated short "Get a Horse!". He was the subject of the 2015 feature film "Walt Before Mickey". Oswald also appears as
Oswald the Lucky Rabbit "The Adventures of Oswald the Lucky Rabbit", included in of the "Walt Disney Treasures" DVD series. Several Oswald collectors' figurines and a limited edition grayscale plush toy appeared shortly after the DVD set's release. The Disney Store also began to introduce Oswald into its merchandise lines, starting with a canvas print and Christmas ornament that became available Fall 2007. A standard-issue color plush toy matching Oswald's appearance in "Epic Mickey" appeared in late 2010. This was followed by an ongoing roll-out of clothing and other products at the Disney Store, various chain stores, and the Disney California Adventure theme park.