Minecraft of the alpha version of the game expanded. Persson continued to update the game with releases distributed to users automatically. These updates included new items, new blocks, new mobs, survival mode, and changes to the game's behavior (e.g. how water flows). To back the development of "Minecraft", Persson set up a video game company, Mojang, with the money earned from the game. On 11 December 2010, Persson announced that "Minecraft" was entering its beta testing phase on 20 December 2010. He further stated that bug fixes and all updates leading up to and including the release would still be free.
Markus Persson was released on 18 November 2011. Persson left his job as a game developer to work on "Minecraft" full-time until completion. In early 2011, Mojang AB sold the one millionth copy of the game, several months later their second, and several more their third. Mojang hired several new staff members for the "Minecraft" team, while Persson passed the lead developer role to Jens Bergensten. A version for Android and iOS, the "Pocket Edition", has also been released. An Xbox 360 edition of "Minecraft" was released on 9 May 2012. The Xbox edition features updates including a tutorial and skin packs.