IPhone 5S who preferred the 4-inch screen size of iPhone 5S, which remained the second-most popular iPhone after the iPhone 6 and ahead of the iPhone 6S. Apple stated in their event that they sold 30 million 4-inch iPhones in 2015, even as that form factor was succeeded as the flagship iPhone by the redesigned larger display 4.7/5.5-inch iPhone 6 and 6 Plus back in September 2014. Furthermore, the 5/5S design was regarded as "long been the golden child of Apple phone design and a benchmark for phones in general" (with the 5S's gold finish adding a premium touch to the 5's
IPhone 5S and iPhone 5C were moved to the mid and low end of the iPhone range, respectively; the iPhone 5S still had 16 or 32 GB storage available while the iPhone 5C had to make do with 8 GB storage with only 4.9GB available to the user after installing iOS 8. Furthermore, the 5C's polycarbonate exterior received a mixed reception and was seen as a cost-cutting downgrade compared to the iPhone 5's aluminum/glass case; the 5S retained the latter design and looked even more premium due its additional gold finish. As of 2015–16, there were still a significant number of customers