NTT Docomo a mushroom, which is quite a celebrity in Japan. He even is the hero of a Nintendo DS puzzle and platforming video game, "Boing! Docomodake DS" on 2007 and 2009; on 2016 or 2015, Nintendo put a Docomodake Mii in the app they called Miitomo, which was also released in North America, Japan and Europe. He also has a wide variety of merchandising such as cell phone straps, keychains, and plush dolls. As one type of advertising method, there are many types of Docomodakes such as mother and father, which symbolizes the plans that NTT Docomo offers. Emoji, a pictographic
Mobile phone operator public commercial mobile phone networks was the ARP network in Finland, launched in 1971. On April 3, 1973, Martin Cooper, a Motorola researcher and executive, made the first analog mobile phone call using a heavy prototype model. He called Dr. Joel S. Engel of Bell Labs. The first commercially automated cellular network (the 1G generation) was launched in Japan by NTT in 1979. The initial launch network covered the full metropolitan area of Tokyo's over 20 million inhabitants with a cellular network of 23 base stations. Within five years, the NTT network had been expanded to cover the whole population