Billionaire space race the 2016 International Astronautical Congress in Guadalajara, Mexico, Blue Origin President Rob Meyerson elaborated on the Bezos vision previously outlined in the New Glenn announcement. The Blue Origin New Armstrong would be similar in function to the SpaceX Interplanetary Transport System that Elon Musk unveiled at the same conference. Blue Origin and Virgin Galactic are in the same market, suborbital space tourism, with New Shepard and SpaceShipTwo (Tier 1b), respectively. They are in a race to be first to launch paying customers on short spaceshots, with rival technological philosophies of space capsules and spaceplanes, respectively Virgin Galactic and SpaceX support
Virgin Megastores back into a basic audio/visual department operated by Myer (in 2011, these non-branded audio/visual departments were later closed by Myer anyway). Sanity elected to exit the Virgin brand despite the licensing deal running until 2015. Virgin Entertainment's Australian peak was reached in 2006 with 24 Virgin Megastores, 62 Virgin at Myer outlets, and 2 Virgin Books and Music stores in operation. As of September 2012, Australia contains no more Virgin Entertainment outlets. In 1990 Virgin Megastores Japan Limited was started as a 50/50 venture between Marui and the Virgin Entertainment Group. In September 1990, the first Japanese Virgin Megastore opened