Apple II series For several years up until the late 1980s, Apple used the Motter Tektura font for packaging, until changing to the Apple Garamond font. Apple ran the first advertisement for the Apple II, a two-page spread ad titled "Introducing Apple II", in "BYTE" in July 1977. The first brochure, was entitled "Simplicity" and the copy in both the ad and brochure pioneered "demystifying" language intended to make the new idea of a home computer more "personal." The Apple II introduction ad was later run in the September 1977 issue of "Scientific American". Apple later aired eight television commercials for the Apple
Myriad (typeface) Wells Fargo, Walmart, Valve Corporation, and Modern Telegraph, as the primary headline typefaces of those companies. Rolls-Royce uses Myriad in its text-based logo. The original Gmail logo used Myriad for the last three letters. The Linkedin and Mashable text-based logos use Myriad. The Royal Air Force uses Myriad Pro for most of its public publications. Myriad MM is the official font for the Tata group of companies. The metro company of Hong Kong, MTR, uses Myriad as its corporate identity font. KCRC (a former rail transport company in Hong Kong) developed Casey in 1996, which uses Myriad Condensed for English