NTT Docomo a mushroom, which is quite a celebrity in Japan. He even is the hero of a Nintendo DS puzzle and platforming video game, "Boing! Docomodake DS" on 2007 and 2009; on 2016 or 2015, Nintendo put a Docomodake Mii in the app they called Miitomo, which was also released in North America, Japan and Europe. He also has a wide variety of merchandising such as cell phone straps, keychains, and plush dolls. As one type of advertising method, there are many types of Docomodakes such as mother and father, which symbolizes the plans that NTT Docomo offers. Emoji, a pictographic
Mobile phone industry in Japan has been exported to China, Taiwan, and other countries. NTT DoCoMo's i-mode web technology had been used by Australia's Telstra, Russia's Mobile TeleSystems, UK's O2 and a few other mobile service providers overseas. NTT has been one of the main contributors to the 3G W-CDMA standard. NTT DoCoMo collaborated with AT&T Mobility to set up a 3G-compatible mobile phone network in Hawaii. The following manufacturers currently market and sell handsets within Japan: Japanese Non-Japanese Sanyo Electric, although formerly an independent manufacturer of handsets, sold its handset business to Kyocera in 2008. Mitsubishi Electric exited the mobile phone market in April