Oswald the Lucky Rabbit was marketed as a Walt Disney creation. Oswald made his first Disneyland appearance at Tokyo Disneyland on March 31, 2010 as an Easter float. At the Magic Kingdom in Walt Disney World, a poster of Oswald can be seen at the Town Square Theater where Mickey Mouse is available for meet and greets. Also inside Mickey's meeting area, a doodle of Oswald and Mickey can be seen. Clothing products are also available at Disneyland Paris in Walt Disney Studios Park. As of October 4, 2017, Oswald now has a Service Station at Disney California Adventure that sells Oswald merchandise including
Oswald the Lucky Rabbit 20% cut, although large turnarounds were promised if the studio's finances showed considerable growth. While most of his fellow animators left for Mintz's studio, Disney decided to quit and therefore leave the character he created. On his long train ride home, he came up with an idea to create another character, and retain rights to it. He and Iwerks would go on to develop a new cartoon in secret, starring a new character which would soon become the most successful and popular cartoon character in film history and later became the foundation of a global entertainment empire. The first Mickey