Sugary drink tax third parties (MXC) and so want to consume at the unregulated market equilibrium to maximize their utility. This means that there is overconsumption of sugar and a welfare loss is created. The sugary drinks tax, a Pigovian tax, is a way to correct the negative externality by regulating the consumption of sugary drinks. Without a sugary drink tax, taxpayer money is used to pay for higher health care costs incurred from high consumption of sugar. Although this solution corrects the negative consumption externality, taxpayers that consume sugary drinks moderately and hence do not contribute to higher health care costs, still
Food waste in the United Kingdom had made savings of £300,000,000. Food waste was identified as a problem in the UK as early as World War I. Combating food waste was one of the initial goals of the Women's Institutes (WI), set up in 1915, and remains a subject of their campaigns. Rationing was adopted during World War I, although it was voluntary, from February 1917; it was only between December 1917 and February 1918 that rationing began, in stages, to be made compulsory. As well, there is no evidence to suggest that by 1918 fines were imposed on either individuals or businesses for wasting food.