Yellow a wavelength of 550 nm and has a bandwidth of 20–30 nm. Autumn leaves, yellow flowers, bananas, oranges and other yellow fruits all contain carotenoids, yellow and red organic pigments that are found in the chloroplasts and chromoplasts of plants and some other photosynthetic organisms like algae, some bacteria and some fungi. They serve two key roles in plants and algae: they absorb light energy for use in photosynthesis, and they protect the green chlorophyll from photodamage. In late summer, as daylight hours shorten and temperatures cool, the veins that carry fluids into and out of the leaf are gradually
Pigment marketed worldwide. Asia has the highest rate on a quantity basis followed by Europe and North America. The global demand on pigments was roughly US$20.5 billion in 2009. Pigments appear colored because they selectively reflect and absorb certain wavelengths of visible light. White light is a roughly equal mixture of the entire spectrum of visible light with a wavelength in a range from about 375 or 400 nanometers to about 760 or 780 nm. When this light encounters a pigment, parts of the spectrum are absorbed by the pigment. Organic pigments such as diazo or phthalocyanine compounds feature conjugated systems