2015–16 New Zealand flag referendums have markedly low attendance. The consideration panel noted strong online engagement with over 850,000 visits to the website and 1,180,000 engagements on social media. The panel reported that feedback found the themes of freedom, history, equality, respect and family to be the most significant to New Zealanders, however it was later revealed that those themes were dwarfed by the amount of feedback critical of the flag change process. From the submitted designs they found the most common colours were white, blue, red, black, and green. The most common elements incorporated into the flag designs were the Southern Cross, silver fern,
2015–16 New Zealand flag referendums that it consulted vexillologists and designers to ensure that the flags chosen were workable and had no impediments. According to journalist Grant McLachlan, the panel consulted a Nike shoe designer and not any vexillologists. Nándor Tánczos opined that the Flag Consideration Panel denied the public a chance to choose their favourite designs by deciding on their behalf, and ended up with a selection bad enough to potentially prevent a flag change as the referendum outcome. After public disappointment with the official shortlist of four options, a social media campaign was launched on 2 September for the Red Peak flag, a