Oswald the Lucky Rabbit November 1928, as a replacement to compete with Oswald the Lucky Rabbit, Walt Disney and Ub Iwerks created Mickey Mouse for the Walt Disney Studio. In 2003, Buena Vista Games pitched a concept for an Oswald-themed video game to Disney President and COO Bob Iger, who then became committed to bringing Oswald back to Disney. In 2006, nearly 80 years after the Disney studio broke away from Universal, The Walt Disney Company managed to acquire the intellectual property of Oswald and the catalog of Disney-produced Oswald films (with NBCUniversal effectively trading Oswald for the services of Al Michaels as play-by-play
Oswald the Lucky Rabbit short six years later, in "Mickey's Nightmare", 1932. Oswald the Lucky Rabbit became Disney's first major hit in 1927, rivaling other popular cartoon characters, such as Felix the Cat and Koko the Clown. The success of the Oswald series allowed the Walt Disney Studio to grow to a staff of nearly twenty. Walt's weekly salary from the series was $100 while Roy Disney's was $65. The Disney brothers earned $500 per Oswald short and split the year-end profits, with Walt receiving 60% ($5,361), and Roy receiving 40% ($3,574). With income gained from the Oswald series, Walt and Roy purchased ten