Facebook like button something that’s just so simple about the ‘like’ button’ ... but giving people more ways of expressing more emotions would be powerful. We need to figure out the right way to do it so it ends up being a force for good, not a force for bad and demeaning the posts that people are putting out there." While suggesting the comment field for users who feel the like button isn't appropriate, he said that Facebook had "no plans" to introduce a dislike button. In a new Q&A in September 2015, Zuckerberg said that Facebook was working on an "empathy button",
Like button or neutrally. Other websites include more complex Web content voting systems, for example five stars or reaction buttons to show a wider range of emotion to the content. The like button was first announced as a FriendFeed feature on October 30, 2007 and was popularized within that community. Later the feature was integrated into Facebook before FriendFeed was acquired by Facebook August 10, 2009. The Facebook like button is designed as a hand giving "thumbs up". It was originally discussed to have been a star or a plus sign, and during development the feature was referred to as "awesome" instead