Loire Valley (wine) (where Pouilly-Fumé is made) sit on opposite sides of the Loire river with Sancerre being about to the northwest of Pouilly. The "Fumé" is said to come from the "silex" flint interspersed with the limestone in the area that can give a smoky gunflint note to the wine. Another possibility for the name is the early morning fog created by the Loire river that can blanket the vineyards. Wines labeled with just Pouilly or Pouilly-sur-Loire are often made from the Chasselas grape. Unlike many areas of France, the Sancerre region is heavily mechanized with the use of mechanical harvesting rather
Loire funded by government and public bodies, such as the Établissement Publique Loire (EPL), a public institution which had formerly advocated large-scale dam projects on the river. The Loire Valley () lies in the middle stretch of the river, extends for about and comprises an area of roughly . It is also known as the "Garden of France" – due to the abundance of vineyards, fruit orchards, artichoke, asparagus and cherry fields which line the banks of the river – and also as the "cradle of the French language". It is also noteworthy for its architectural heritage: in part for its