Indian filter coffee Indian filter coffee South Indian filter coffee is a coffee drink made by mixing frothed and boiled milk with the decoction obtained by brewing finely ground coffee powder in a traditional Indian filter. The drink known as "Kaapi", is the South Indian phonetic rendering of "coffee". The drink is also referred to as Madras filter coffee, Madras "kaapi", Kumbakonam degree coffee, Mylapore filter coffee, or Mysore filter coffee. Outside India the term "filter coffee" may refer to drip brew coffee, which is a distinct form of preparing coffee. Coffee has been grown in India since the 1600s, when it was
Pumpkin Spice Latte messaging. Starbucks has written that their target market represents the demographics using social media most heavily, including on Twitter, Facebook, and Instagram. In 2013, the company added a gaming element to the drink's arrival, allowing customers to "unlock" the drink at Starbucks stores nearby by ordering the drink with a code before its official sale date. Between August 2012 and January 2014, there were over 29,000 tweets with the hash tag "#PSL", and in a single fall day use of the PSL hash tag exceeded 12 million. Since the introduction of the Starbucks Pumpkin Spice Latte, other companies have created