Juglans californica shell that is difficult to remove. The Chumash Indians of the Channel Islands of California and Ventura County eat the nuts; however, they are not grown commercially for this purpose. "Juglans californica" is cultivated throughout California to support the walnut industry, used as a rootstock in English walnut orchards. It is also cultivated as an ornamental tree where it is planted in California native plant, xeriscape, and wildlife habitat gardens and natural landscaping in California, and in Hawaii. Some authorities (e.g. the California Native Plant Society) combine this species with "J. hindsii". On the other hand, a 2007 molecular analysis
Two-sided market to invest more in R&D or lower their prices, driving out weaker rivals. As a result, mature two-sided network industries are usually dominated by a handful of large platforms, as is the case in the credit card industry. In extreme situations, such as PC operating systems, a single company emerges as the winner, taking almost all of the market. Platform managers must choose the right price to charge each group in a two-sided network and ignoring network effects can lead to mistakes. In "figure 2", pricing without taking network effects into account means finding prices that maximize the areas of