Typography of Apple Inc. with some idiosyncratic details, such as an "R" deviating from the general style. Before the introduction of the first Macintosh, alongside the Apple logo, Apple used a typeface called Motter Tektura, which was designed in Austria by Othmar Motter of Vorarlberger Graphik in 1975 and distributed by Letraset (and also famously used by Reebok). At the time, the typeface was considered new and modern. One modification to the typeface was the removal of the dot over the "i". The "s" was also modified for the label on the Disk II 5.25-inch floppy disk drive. According to the logo designer, Rob
Monotype typefaces eventually acquired a very good name and the "Monotype" brand was synonymous with high quality and reliability. In their name much typographic research on historical character designs from the early years of typography has been carried out. Many of the letters were produced as "revivals" , including characters in Garamond, Baskerville, Bodoni, Bembo, Caslon and many other typefaces. The major difference between the two firms is that the American fonts do not match the English fonts. Letters with the same name had in most cases a different designer, and their appearance and implementation differ. The identification numbers do not all