Pecan "fruit of the walnut". They noted the particularly thin shell and acorn-like shape of the fruit, indicating they were indeed referring to pecans. The Spaniards took the pecan into Europe, Asia, and Africa beginning in the 16th century. In 1792, William Bartram reported in his botanical book, "Travels", a nut tree, "Juglans exalata" that some botanists today argue was the American pecan tree, but others argue was hickory, "Carya ovata". Pecan trees are native to the United States, and writing about the pecan tree goes back to the nation's founders. Thomas Jefferson planted pecan trees, "C. illinoinensis" (Illinois nuts), in
Two-sided market the attacker or exit the field. Two-sided market A two-sided market, also called a two-sided network, is an intermediary economic platform having two distinct user groups that provide each other with network benefits. The organization that creates value primarily by enabling direct interactions between two (or more) distinct types of affiliated customers is called a multi-sided platform (MSP). Two-sided networks can be found in many industries, sharing the space with traditional product and service offerings. Example markets include credit cards (composed of cardholders and merchants); HMOs (patients and doctors); operating systems (end-users and developers); yellow pages (advertisers and consumers); video-game