Centre-Val de Loire the name was criticized as being too dull and nondescript. Proposed names for the region included after the Loire Valley (the main feature of the region) or (i.e. "Heart of Loire"). On 17 January 2015, as part of the reorganization of French regions, the region's official name was changed to . is associated with positive images of the Loire Valley, such as the , the gentle and refined lifestyle, the wine, and the mild and temperate climate, all of which attract many tourists to the region. A new logo was also created. Centre-Val De Loire comprises 6 departments : Cher,
Centre-Val de Loire Centre-Val de Loire Centre-Val de Loire (, "Centre-Loire Valley") is one of the 13 administrative regions of France. It straddles the middle Loire Valley in the interior of the country. The administrative capital is Orléans. Like many contemporary regions of France, the region of Centre was created from parts of three historical provinces: , , and . The name was chosen by the French government purely on the basis of geography, in reference to its location in north-central France (the central part of the original French language area), However, Centre is not situated in the geographical centre of France, and