San Francisco (sans-serif typeface) products and for overall branding. It was the original system typeface of watchOS and tvOS and has replaced Helvetica Neue and Lucida Grande as the system typeface of macOS and iOS since OS X El Capitan and iOS 9. Apple uses it on its website and for its product wordmarks, where it replaced Myriad Pro. It is also used on the keyboard of the 2015 MacBook and on the 2016 MacBook Pro, replacing VAG Rounded. It is also used as Apple's corporate typeface. Apple restricts the usage of the typeface by others. It is licensed to registered third-party developers only
Grotesque (Stephenson Blake typefaces) artistically and systematically designed than later families like Univers and Helvetica, they were very commonly used in British commercial printing in the metal type era, with a revival of interest as part of a resurgence of use of such "industrial" sans-serifs around the 1950s. Writing in "The Typography of Press Advertisement" (1956), printer Kenneth Day commented that the family "has a personality sometimes lacking in the condensed forms of the contemporary sans cuttings of the last thirty years." Jeremy Tankard has described them as the "most idiosyncratic of designs". Not all versions have been digitised. The family of typefaces was