Monsanto company, the "new Monsanto", focused on four key agricultural crops—soybeans, maize, wheat and cotton. Monsanto agreed to indemnify Pharmacia against potential liabilities from judgments against Solutia. As a result, the new Monsanto continued to be a party to numerous lawsuits over the prior Monsanto. Pharmacia was bought by Pfizer in 2003.) In 2005 Monsanto acquired Emergent Genetics and its Stoneville and NexGen cotton brands. Emergent was the third largest U.S. cotton seed company, with about 12% of the U.S. market. Monsanto's goal was to obtain "a strategic cotton germplasm and traits platform." Also in 2005, Monsanto purchased Seminis, the California-based
March Against Monsanto our kids." Out of her anger, frustration, and concerns for the health of her children, Canal developed the idea for a "March Against Monsanto" social media campaign. Canal started a Facebook social media campaign on February 28, 2013. She stated: "For too long, Monsanto has been the benefactor of corporate subsidies and political favoritism ... Organic and small farmers suffer losses while Monsanto continues to forge its monopoly over the world's food supply, including exclusive patenting rights over seeds and genetic makeup." She argued that Monsanto benefited from corporate subsidies and political favoritism and that its patent rights over the