Oswald the Lucky Rabbit November 1928, as a replacement to compete with Oswald the Lucky Rabbit, Walt Disney and Ub Iwerks created Mickey Mouse for the Walt Disney Studio. In 2003, Buena Vista Games pitched a concept for an Oswald-themed video game to Disney President and COO Bob Iger, who then became committed to bringing Oswald back to Disney. In 2006, nearly 80 years after the Disney studio broke away from Universal, The Walt Disney Company managed to acquire the intellectual property of Oswald and the catalog of Disney-produced Oswald films (with NBCUniversal effectively trading Oswald for the services of Al Michaels as play-by-play
Oswald the Lucky Rabbit can be spotted on the exit of "The Seven Dwarves" ride at Magic Kingdom, Orlando. He is carved into a tree near the exit door. On April 1, 2014, a new Oswald costumed character began meet-and-greets at Tokyo DisneySea. On September 14, 2014, Oswald began making appearances on Buena Vista Street at Disney California Adventure. As of October 4, 2017, Oswald now has a Service Station at Disney California Adventure and has been spotted making appearances. On June 2, 2018 at the FanDaze event Oswald’s spouse, Ortensia accompanied him as a VIP guest In Disneyland Paris. They also performed in