2015–16 New Zealand flag referendums have markedly low attendance. The consideration panel noted strong online engagement with over 850,000 visits to the website and 1,180,000 engagements on social media. The panel reported that feedback found the themes of freedom, history, equality, respect and family to be the most significant to New Zealanders, however it was later revealed that those themes were dwarfed by the amount of feedback critical of the flag change process. From the submitted designs they found the most common colours were white, blue, red, black, and green. The most common elements incorporated into the flag designs were the Southern Cross, silver fern,
New Zealand flag debate and decide on a final shortlist of four suitable options for the first referendum. Public consultation took place between May and June 2015. As part of the public engagement process, flag designs and symbolism/value suggestions were solicited until 16 July, which resulted in a total of 10,292 design suggestions. From the submitted designs, the Flag Consideration Panel selected an initial longlist of 40 (publicly revealed on 10 August), then a final shortlist of 4 (publicly revealed on 1 September) to contend in the first referendum. After public disappointment with the official shortlist, a social media campaign aimed to add the