Jim Rockford (television character) Logan Echolls calls the titular character "Rockford", referencing Jim Rockford. Jim Rockford (television character) James Scott Rockford is a fictional character on the television series "The Rockford Files". The character, played by James Garner, is a struggling private investigator operating in the greater Los Angeles area. Rockford is the principal character of the series, and Garner was the only actor to appear in every episode of the series. Unlike many other fictional "private eyes", he is an ex-convict, albeit one who was falsely imprisoned (at San Quentin Prison) and later fully pardoned. One episode tells that because of the carelessness
The Rockford Files on the telephone, whose number is 555-2368, it rings twice and then Rockford's recorded voice is heard providing the following greeting: The messages were usually unrelated to the episodes. They were a humorous device that invited the viewer to return to the quirky, down-on-his-luck world of Jim Rockford. The messages usually had to do with creditors, deadbeat clients, or were just oddball vignettes. Numerous celebrities and well-known contemporary public figures were used in the recordings. Though a distinctive and clever entry device, the messages became difficult for the writers to create. Suggestions from staffers and crew were welcome and often