Sony Mobile to the head of global marketing partnerships, Stephan Croix, “our sport sponsorships allow us to promote our phones in a subtle and authentic way to our fanbase. Our promise to fans is to enrich their experience during the game but also before and after.” Sony Ericsson Open was renamed to Sony Open Tennis in 2013. Sony Mobile is also a partner with the UEFA Champions League and sponsored the 2014 FIFA World Cup in Brazil. Sony Mobile Sony Mobile Communications Inc. () is a multinational telecommunications company founded on October 1, 2001 as a joint venture between Sony and Ericsson,
Emirates Global Aluminium Emirates Global Aluminium Emirates Global Aluminium ("EGA") is owned equally by Mubadala Development Company of Abu Dhabi and Investment Corporation of Dubai. EGA is an aluminium conglomerate with interests in bauxite/alumina and primary aluminium smelting; with plans for significant local growth and international expansion. EGA’s core operating assets are Dubai Aluminium (“DUBAL”) and Emirates Aluminium (“EMAL”) – whose combined production is 2.34 million tonnes per annum (“tpa”), ranking EGA among the five largest primary aluminium producers in the world. Both companies are renowned for maximising the health and safety of people and the surrounding community, reducing operational environmental impact and