L. S. Ayres Indianapolis on October 13, 1961. This subsidiary was one of the first discount store divisions launched by a traditional department store. The Indianapolis Ayr-Way store opened prior to the first Kmart, which opened in Garden City, Michigan, in March 1962, and the first Target store, which opened in May 1962. Ayres also opened Ayr-Way stores in other cities. Ayres encountered several challenges in establishing and operating the new discount store concept. First, Ayres needed to define a clear brand identity for the new subsidiary and its relationship to the L. S. Ayres store brand. Second, errors in selection of store
Wright Brand Foods Wright Brand Foods Wright Brand Foods, Inc. was a meat-packing company located in Vernon, Texas, that was eventually bought by the Tyson Foods corporation in 2001. Begun in 1922 by Egbert Eggleston, what would eventually become a multimillion-dollar business started out in the back of a local grocery store. Wright Brand Foods, Inc. was a meat-packing company located in Vernon, Texas, that was eventually bought by the Tyson Foods corporation in 2001 after seeing rapid market growth beginning in the late 1980s. In 1922, Egbert Eggleston, his son Fay, and son-in-law Roy Wright, founded the Vernon Meat Company in the