Dr. Dre chanting "DEEE-TOX", to which he replied, "I'm coming!" On November 14, 2011, Dre announced that he would be taking a break from music after he finished producing for artists Slim the Mobster and Kendrick Lamar. In this break, he stated that he would "work on bringing his Beats By Dre to a standard as high as Apple" and would also spend time with his family. On January 9, 2012, Dre headlined the final nights of the 2012 Coachella Valley Music and Arts Festival, on the weekends of April 13–15 and April 20–22, 2012. In a June 2014 interview with RapUpTV,
Dr. Dre Man festival with her. "Business Insider" mentions the portion of the letter where Dr. Dre purportedly states "someone should get behind this...and make some money off these fools" and compares Dr. Dre's potential entrepreneurial engagement with Burning Man as a parallel to Steve Jobs' efforts to centralize and profit from the otherwise unorganized online music industry. According to Salon, Dr. Dre's ethos seems to be aligned with seven of the ten principles of the Burning Man community: "radical self-reliance, radical self-expression, communal effort, civic responsibility, leaving no trace, participation and immediacy." Dr. Dre is renowned for constantly evolving his production