Fairlife Fairlife Fairlife, stylized as fa!rlife, is a brand of ultrafiltered milk distributed in the United States by The Coca-Cola Company. The milk comes in four varieties: reduced fat, chocolate, fat-free, and whole milk. Anders Porter of Fairlife's Coopersville, Michigan facility stated, "we separate the cream, filter, heat treat, homogenize, test and bottle the milk." According to Sue McCloskey, who developed the system used to make Fairlife with her husband Mike McCloskey, the ultrafiltration process removes the lactose and much of the sugar and leaves behind more of the protein and calcium. Fairlife is labeled as ultra-filtered milk. In 2012, fairlife,
Coca-Cola commercial is too generic." In 2001, singer Melanie Thornton recorded the campaign's advertising jingle as a single, "Wonderful Dream (Holidays are Coming)", which entered the pop-music charts in Germany at no. 9. In 2005, Coca-Cola expanded the advertising campaign to radio, employing several variations of the jingle. In 2011, Coca-Cola launched a campaign for the Indian holiday Diwali. The campaign included commercials, a song, and an integration with Shah Rukh Khan's film "Ra.One". Coca-Cola was the first commercial sponsor of the Olympic games, at the 1928 games in Amsterdam, and has been an Olympics sponsor ever since. This corporate sponsorship