Kix (cereal) polonium alpha particles striking a zinc sulfide screen. The slogan "Kid Tested. Mother Approved." was introduced in 1978. During the 1980s, television commercials included the jingle "Kids love Kix for what Kix has got. Moms love Kix for what Kix has not," the latter in reference to its claims of no added food coloring or flavors. Kix (cereal) Kix (stylized as "KiX") is a brand of American cold breakfast cereal introduced in 1937 by the General Mills company of Golden Valley, Minnesota. The product is an extruded, expanded puffed-grain cereal made with cornmeal. General Mills introduced Berry Berry Kix in
21 Grams 21 Grams 21 Grams is a 2003 American crime drama film directed by Mexican director Alejandro González Iñárritu from a screenplay written by Guillermo Arriaga. It stars Sean Penn, Naomi Watts, Charlotte Gainsbourg, Danny Huston and Benicio Del Toro. The second part of Arriaga's and González Iñárritu's "Trilogy of Death", preceded by "Amores perros" (2000) and followed by "Babel" (2006), "21 Grams" interweaves several plot lines in a nonlinear arrangement. "21 Grams" revolves around the consequences of a tragic automobile accident. Penn plays a critically ill mathematician, Watts plays a grief-stricken mother, and Del Toro plays a born-again Christian ex-convict