Life (cereal) Original Life has been reformulated several times since its introduction, sometimes unsuccessfully. Most recently, in 1997, Quaker introduced a "New and Improved" version; consumer response was unfavorable and Quaker quickly reverted to the original formula. In 2010, Life was featured on the "Eat This, Not That" website. It was categorized as a healthy cereal but was criticized for its content of the yellow food dye "Yellow 5", or tartrazine. The original cereal also contains disodium phosphate, the preservative BHT, yellow 6, and pyridoxine hydrochloride. Life (cereal) Life, stylized as life®, is a breakfast cereal formerly made solely of whole grain
Cereal Killer Cafe situated on Brick Lane, near Shoreditch, and employs eight staff. The interior is designed to reflect a retro style with exposed brickwork, formica furniture and 1980s and '90s music. Among the decor are novelty cereal boxes, vintage milk bottles and other cereal related memorabilia. The cafe offers more than 100 different varieties of global cereal brands, 12 kinds of milk and 20 toppings. It also sells coffee, toast and poptarts. The owners were challenged by Channel 4 over the price of their bowls of cereal in Tower Hamlets, a London borough with relatively high rates of poverty. The interview went