McCrory Stores his last name so he would not have to pay for extra letters on his store signs. McCrory died in 1923 having built McCrory Stores Corporation into a success. However, in 1933 the company declared bankruptcy and was dissolved, but it was eventually re-established as McCrory Stores and resumed operations. One of the early investors was Sebastian Spering Kresge, who later founded the S.S. Kresge chain, which became Kmart. In 1899, Kresge traded his interest in the McCrory's Memphis, Tennessee store for McCrory's interest in the Detroit, Michigan, store, giving him control there. In 1987, the Kmart Corporation sold its
Store brand Store brand Store brands, also called own brands, are private label brands managed solely by a retailer for sale in only a specific chain of stores. The retailer will design the manufacturing, packaging and marketing of the goods in order to build on the relationship between the products and the store's customer base. Store-brand goods are generally cheaper than national-brand goods, because the retailer can optimize the production to suit consumer demand and reduce advertising costs. Goods sold under a store brand are subject to the same regulatory oversight as goods sold under a national brand. Consumer demand for store