Fairlife sheet. Later, in February 2015, the Coca-Cola Company officially launched Fairlife, and began to distribute the milk across the United States. Fairlife is marketed as an ultra-filtered milk, as well as "a dairy option that is sourced from sustainable family farms." In November of 2015, Fairlife added its fa!rlife YUP! brand to its lineup, which was marketed to "tweens" and young adults. It currently comes in four all-natural flavors, including Rich Chocolate, Smooth Vanilla, Very Strawberry and Dairy ‘Licious. It's marketed as having 25% less sugar ""compared to regular low-fat chocolate milk"." The Fairlife line of milk is distributed by
Coca-Cola Hellenic Bottling Company Coca-Cola Hellenic Bottling Company Coca-Cola HBC A.G. also known as Coca-Cola Hellenic Bottling Company or just Coca-Cola Hellenic is the world's second-largest Coca-Cola anchor bottler in terms of volume with sales of more than 2 billion unit cases. Coca-Cola HBC‘s shares are listed on the London Stock Exchange with a secondary listing on the Athens Stock Exchange. The company is a constituent of the FTSE 100 Index. Coca-Cola HBC has been named the industry leader among beverage companies in the 2014 Dow Jones Sustainability Index (DJSI) and is also included in the FTSE4Good Index. "Hellenic Bottling Company S.A." was incorporated