Beats Electronics Beats Electronics Beats Electronics LLC (also known as Beats by Dr. Dre, or simply Beats by Dre) is a division of Apple Inc. that produces audio products. Headquartered in Culver City, California, the company was founded by music producer and rapper Dr. Dre and Interscope Records co-founder Jimmy Iovine. The subsidiary's product line is primarily focused on headphones and speakers that are durable and of excellent sound quality. The company's original product line was manufactured in partnership with the AV equipment company Monster Cable Products. Following the end of its contract with the company, Beats took further development of its
Dr. Dre album for an artist to enter the "Billboard" 200 album charts at number one. In 1994 Dr. Dre produced some songs on the soundtracks to the films "Above the Rim" and "Murder Was the Case". He collaborated with fellow N.W.A member Ice Cube for the song "Natural Born Killaz" in 1995. For the film "Friday", Dre recorded "Keep Their Heads Ringin'", which reached number ten on the "Billboard" Hot 100 and number 1 on the Hot Rap Singles (now Hot Rap Tracks) charts. In 1995, Death Row Records signed rapper 2Pac, and began to position him as their major star: