The Coca-Cola Company division launched the Simply Orange brand of juices including orange juice. In 2016, Coca-Cola India introduced Vio (flavoured milk) to enter into the value-added dairy category. The product lays the foundation for Coca-Cola's new segment after carbonated beverages, water and juices. In 2004, perhaps in response to the burgeoning popularity of low-carbohydrate diets such as the Atkins diet, Coca-Cola announced its intention to develop and sell a low-carbohydrate alternative to Coke Classic, dubbed C2 Cola. C2 contains a mix of high fructose corn syrup, aspartame, sucralose, and Acesulfame potassium. C2 is designed to more closely emulate the taste of Coca-Cola
Coca-Cola Orange Coca-Cola Orange Coca-Cola Orange, in some markets Coca-Cola with Orange, was a variation of Coca-Cola available for a limited time, that was flavoured with orange. It was introduced in June 2007, in only Gibraltar, following the success of the previous year's Coca-Cola Lime, for which 40% of the launch sales represented new customers and increased purchasing. Coca-Cola Orange was designed to appeal to regular drinkers of Coca Cola, as well as those who prefer the more citrus flavours of Coke with Lemon and Coke with Lime. The company says that 70% of post trial consumers said that they would "definitely"