Beats Electronics reference, but rather for playback. Beats Electronics Beats Electronics LLC (also known as Beats by Dr. Dre, or simply Beats by Dre) is a division of Apple Inc. that produces audio products. Headquartered in Culver City, California, the company was founded by music producer and rapper Dr. Dre and Interscope Records co-founder Jimmy Iovine. The subsidiary's product line is primarily focused on headphones and speakers that are durable and of excellent sound quality. The company's original product line was manufactured in partnership with the AV equipment company Monster Cable Products. Following the end of its contract with the company, Beats
Dr. Dre musicians. In an August 2010 interview, Dr. Dre stated that an instrumental album titled "The Planets" is in its first stages of production; each song being named after a planet in the Solar System. On September 3, Dr. Dre showed support to longtime protégé Eminem, and appeared on his and Jay-Z's Home & Home Tour, performing hit songs such as "Still D.R.E.", "Nuthin' but a 'G' Thang", and "Crack a Bottle", alongside Eminem and another protégé, 50 Cent. Sporting an "R.I.P. Proof" shirt, Dre was honored by Eminem telling Detroit's Comerica Park to do the same. They did so, by