Moomins of Moomins and controlled the Moomin Boom. The artistic control is now in the hands of Lars Jansson's daughter, Sophia Jansson-Zambra. Wanting to keep the control over Moomins, the family has turned down offers from the Walt Disney Company. The Moomin brand is estimated to have a yearly retail value of 700million EU per year. Moomins The Moomins () are the central characters in a series of books and a comic strip by Swedish-speaking Finnish illustrator Tove Jansson, originally published in Swedish by Schildts in Finland. They are a family of white, round fairy tale characters with large snouts that
Per Olov Jansson Per Olov Jansson Per Olov Jansson (born 22 April 1920 Helsinki, Finland) is a Finnish photographer. He is the son of artists Viktor Jansson and Swedish-born Signe Hammarsten-Jansson, and the brother of writer Tove Jansson and cartoonist Lars Jansson. His photography has appeared in books by Tove Jansson, including "Skurken i muminhuset" (1980) and "Anteckningar från en ö" (1993), and Tove's 1971 novel, "Lyssnerskan" is dedicated to him. He is also responsible for a great number of photos of his sister. Jansson's photographs have been described as emphasizing the act of artistic creation and his technique has been noted to