Skittles (confectionery) confectionery. In 1982, domestic production of Skittles began in the United States. Skittles' "taste the rainbow" theme was created by New York ad agency D'Arcy Masius Benton & Bowles. On March 2, 2009, Skittles launched a web-based marketing campaign where their official website became a small overlay with options to view different social media sites in the main area, including its official YouTube channel, a Facebook profile, and a Twitter account. The move was debated by people interested in social media. Skittles has one of the most-"liked" brand pages on Facebook, with over 25 million followers. The page's success may
Rainbow Serpent Similarly, the Rainbow Serpent can inspire social movements. Art historian Georges Petitjean has suggested that the identification of the Rainbow Serpent with various genders and sexualities helps to explain why the rainbow flag has been adopted as the symbol of lesbian, gay, bisexual, and transgender communities. Politically, for example, the Rainbow Serpent was adopted as the symbol of an anti-uranium mining campaign in Australia, using the notion that the mining would disturb the Serpent and cause it to seek revenge as a metaphor for environmental destruction. Rainbow Serpent The Rainbow Serpent or "Rainbow Snake" is a common deity (also known