Cereal by ICS 67.060. Cereal A cereal is any of the edible components of the grain (botanically, a type of fruit, called a caryopsis) of cultivated grass, composed of the endosperm, germ, and bran. Cereal grains are grown in greater quantities and provide more food energy worldwide than any other type of crop and are therefore staple crops. Edible grains from other plant families, such as buckwheat (Polygonaceae), quinoa (Amaranthaceae) and chia (Lamiaceae), are referred to as pseudocereals. In their natural, unprocessed, "whole grain" form, cereals are a rich source of vitamins, minerals, carbohydrates, fats, oils, and protein. When processed by
C.W. Post (cereal) C.W. Post (cereal) C.W. Post was a granola-type breakfast cereal introduced in the United States by General Foods in July 1974. It was named after C. W. Post, the founder of the Postum Cereal Company that later became General Foods. The cereal company unit was later sold off and is now Post Foods. It followed the debuts of other granola cereals by major U.S. cereal manufacturers in the early 1970s: Heartland Natural Cereal, Quaker 100% Natural Granola, Country Morning, and Nature Valley. The cereal was available with or without raisins, and its sugar content by weight was 27.8% and 24.8%,