Narendra Modi has been variously described by scholars and biographers as energetic, arrogant, and charismatic. The nomination of Modi for the prime ministership drew attention to his reputation as "one of contemporary India's most controversial and divisive politicians." During the 2014 election campaign the BJP projected an image of Modi as a strong, masculine leader, who would be able to take difficult decisions. Campaigns in which he has participated have focused on Modi as an individual, in a manner unusual for the BJP and RSS. Modi has relied upon his reputation as a politician able to bring about economic growth and "development".
Sushma Swaraj on 21 December 2009 and retained this position till May 2014 when in Indian general election, 2014 her party got a major victory. Swaraj has been serving as the Indian Minister of External Affairs under Prime Minister Narendra Modi since May 2014, responsible for implementing the foreign policy of Narendra Modi. She is only the second woman to hold this position after Indira Gandhi. In 1977, she became the youngest ever Cabinet Minister in the country at 25 years of age. In 1979, she became State President of Janata Party, Haryana State at the young age of 27. Sushma Swaraj