Kix (cereal) polonium alpha particles striking a zinc sulfide screen. The slogan "Kid Tested. Mother Approved." was introduced in 1978. During the 1980s, television commercials included the jingle "Kids love Kix for what Kix has got. Moms love Kix for what Kix has not," the latter in reference to its claims of no added food coloring or flavors. Kix (cereal) Kix (stylized as "KiX") is a brand of American cold breakfast cereal introduced in 1937 by the General Mills company of Golden Valley, Minnesota. The product is an extruded, expanded puffed-grain cereal made with cornmeal. General Mills introduced Berry Berry Kix in
Cartoon and Cereal collaboration with an avant-garde musician and a "street" rapper. In "Pitchfork", Jordan Sargent referred to "Cartoon and Cereal" as the work of two artists who "have an anti-social streak that runs through their music". "Cartoon and Cereal" is one of Lamar's most popular songs; "Complex" magazine, which listed it as the second best song of 2012, wrote "the best song ['Cartoon and Cereal'] that Kendrick Lamar released this year didn't even make the album ["Good Kid, M.A.A.D City"]". Music critic Niyah Nel reflected: "the 'inner voice' like approach on 'Cartoons & Cereal' made just the right impact to lead fans