2014 Winter Olympic and Paralympic Games mascots and Leopard) was lacking personality. As a result of these issues, as well as being denied the copyright to Misha, Chizhikov declined to help when asked by the organizers of the 2014 Winter Olympics closing ceremony. Zoich (or ZOIЧ) was a proposed mascot for the XXII Winter Olympics, which took first place in the official online poll to select a mascot for the 2014 Sochi games. Despite being a popular Internet character, the committee chose not to introduce it to the final round of the voting. Upon introduction and until the end of the online voting, it was the most
Winter Olympic Games War since the Soviet Union first participated at the 1956 Winter Games. It did not take long for the Cold War combatants to discover what a powerful propaganda tool the Olympic Games could be. The advent of the state-sponsored "full-time amateur athlete" of the Eastern Bloc countries further eroded the ideology of the pure amateur, as it put the self-financed amateurs of the Western countries at a disadvantage. The Soviet Union entered teams of athletes who were all nominally students, soldiers, or working in a profession, but many of whom were in reality paid by the state to train on