Emergency – Ward 10 Emergency – Ward 10 Emergency – Ward 10 is a British medical soap opera series shown on ITV between 1957 and 1967. Like "The Grove Family", a series shown by the BBC between 1954 and 1957, "Emergency – Ward 10" is considered to be one of British television's first major soap operas. The series was made by the ITV contractor ATV and set in a fictional hospital called Oxbridge General. Growing out of what was originally intended to be no more than a six-week serial (entitled "Calling Nurse Roberts"), the series became ITV's first twice-weekly evening soap opera. "Emergency –
Crossroads (UK TV series) Crossroads (UK TV series) Crossroads (later known as Crossroads Kings Oak) is a British television soap opera that ran on ITV over two periods – the original 1964 to 1988 run, followed by a short revival from 2001 to 2003. Set in a fictional motel (hotel, in the revival) in the Midlands, "Crossroads" became a byword for cheap production values, particularly in the 1970s and early 1980s. Despite this, the series regularly attracted huge audiences during this time, with ratings as high as 15 million viewers. It was created by Hazel Adair and Peter Ling and produced by ATV (until