Dr. Dre in Santa Monica, California. An exclusive laptop, known as the HP ENVY 15 Beats limited edition, was released for sale October 22. In May 2014, technology giant Apple purchased the Beats brand for $3 billion, Apple's most expensive purchase by far. The deal made Dr. Dre the "richest man in hip hop", surpassing Diddy. During May 2013, Dr. Dre and Jimmy Iovine donated a $70 million endowment to the University of Southern California to create the USC Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation. The goal of the Academy has been stated as
Dr. Dre urban legend surfaced in 2011 when a tumblr blog titled Dr. Dre Started Burning Man began proliferating the notion that the producer, rapper and entrepreneur had discovered Burning Man in 1995 during a music video shoot and offered to cover the cost of the event's permit from the Nevada Bureau of Land Management under an agreement with the festival's organizers that he could institute an entrance fee system, which had not existed before his participation. This claim was supported by an alleged letter from Dre to Nicole Threatt Young that indicated that Dre had shared his experience witnessing the Burning