1991 Soviet coup d'état attempt attempt. Since assuming power as General Secretary of the Communist Party of the Soviet Union in 1985, Gorbachev had embarked on an ambitious program of reform, embodied in the twin concepts of "perestroika" and "glasnost", meaning economic/political restructuring and openness, respectively. These moves prompted resistance and suspicion on the part of hardline members of the "nomenklatura". The reforms also unleashed some forces and movements that Gorbachev did not expect. Specifically, nationalist agitation on the part of the Soviet Union's non-Russian minorities grew, and there were fears that some or all of the union republics might secede. In 1991, the Soviet
Mikhail Gorbachev were discussed by Politburo members. One of the first reforms Gorbachev introduced was the anti-alcohol campaign, begun in May 1985, which was designed to fight widespread alcoholism in the Soviet Union. Prices of vodka, wine, and beer were raised, and their sales were restricted. It was pursued vigorously and cut both alcohol sales and government revenue. As a result, alcohol production migrated to the black market economy and dealt a blow to state revenue—a loss of approximately 100 billion rubles, according to Alexander Yakovlev. However, the program proved to be a useful symbol for change in the country. The purpose