Black Friday (shopping) Black Friday. In 2015, Black Friday was predicted to become the biggest day of shopping in Britain, with as much as £2bn spent in shops and online in 24 hours. However, many large retailers have discontinued, downplayed or heavily modified the concept since 2014, sometimes citing disruption to Christmas trading patterns or bad publicity. Black Friday appears to be growing in popularity year on year in the UK. In 2016, total spending on online retail sites on Black Friday 2016 was £1.23bn, marking a +12.2% increase on the £1.1bn spent on the same day in 2015. In 2017, retail sales
Not sold in stores Not sold in stores Not sold in stores or not available in stores, also known as "TV only", is a marketing strategy whereby goods are heavily advertised on television or online and purchased directly from the supplier or manufacturer. The order is usually placed through a 1-800 number call center and the payment by credit card (formerly C.O.D). The selling point of this approach is that the item is too "cutting edge" for a store. Conversely, the "not sold in stores" label can be interpreted to be a detriment, if one takes it to mean that no established retailers are