Regulation of food and dietary supplements by the U.S. Food and Drug Administration whether it is to be regulated as a food or as a drug, based on the claims that the manufacturer or seller makes about its properties. The FDA is authorized to issue a standard of identity for any food. This is a description of what, exactly, must be in that food in order for it to be identified under a certain name. For example, a court has upheld an FDA ruling that for a product to be sold as cream cheese, it must contain a specified minimum percentage of milk fat, and a maximum level of moisture. Incorrectly identifying a
Mr. Trash Wheel Trash Wheel." Adam Lindquist, director of the Healthy Harbor Initiative, approached What Works Studio to leverage the popularity of a video of the device in 2015. What Works Studio Creative Strategist Justin Allen was immediately struck with the organic look of the device and suggested personifying it with googly eyes and giving it a name. Several names were suggested by the What Works Studio staff but Mr. Trash Wheel is the one that stuck. What Works Studio suggested using Twitter as its primary channel for communication where it started gaining a following under the management of multiple What Works Studio