Peter Wienk various advertising agencies and drawing studios including the Toonder Studios of Marten Toonder a famous Dutch illustrator. In 1947, he joined Reclamebureau Van Alfen (Advertising), where amongst others the Flipje character (funny fruit character of a well-known Dutch preserve manufacturer) was made by Eelco ten Harmsen van der Beek ('Harmsen van der Beek'). Beek had his own art studio and accepted an assignment in 1949 to illustrate a new story of children's author Enid Blyton: Noddy. This first appeared as a strip in an English newspaper, but proved so successful that soon after the first book was published: "Noddy Goes
Noddy (character) the Tubby Bears. Big Ears, who brought Noddy to Toyland, is the most important figure in his life. Whenever he faces serious peril, it tends to be Big Ears who comes to the rescue, one way or another, and it is invariably Big Ears to whom Noddy turns for support and reassurance. Big Ears is not so much a parental figure, but more like a guardian, or perhaps Noddy's attorney. While kind to Noddy, Big Ears is an intimidating presence and voice that makes him feared by goblins, capable of facing down wizards with his own spells, and is able