Nudge (book) way alongside Malcolm Gladwell's "Blink" (inferior social science, far breezier style) on the bestseller list". Elizabeth Kolbert writing for "The New Yorker" held reservations about some of the book's conclusions when she wrote that many of the suggestions in "Nudge" seem like good ideas, and even, as with “Save More Tomorrow,” practical ones. The whole project, though, as Thaler and Sunstein acknowledge, raises some pretty awkward questions. If the “nudgee” can’t be depended on to recognize his own best interests, why stop at a nudge? Why not offer a “push,” or perhaps even a “shove”? And if people can’t be
Ron Thaler Ron Thaler Ron Thaler is a record producer, recording artist, drummer, composer, arranger, multi-instrumentalist and musical director. A graduate of the University of British Columbia, Thaler released an instructional program for drummers called "Phraseology And Individuality On The Drumset", and has appeared at international drum festivals and music colleges. Best known by fans as the drummer on Alicia Keys' double Grammy-award-winning "No One" and on NBC TV’s "Lipstick Jungle", and with three "Producer-of-the-Year" Grammy ballot nominations and eleven Artist Grammy ballot nominations, Thaler has been a member of a large number of bands and ensembles, and spent a significant amount