Elaeis guineensis originally grew in West Africa. The southern coast of Nigeria was originally called the Palm oil coast by the first Europeans who arrived there and traded in the commodity. This area was later renamed the Bight of Biafra. In traditional African medicine different parts of the plant are used as laxative and diuretic, as a poison antidote, as a cure for gonorrhea, menorrhagia, and bronchitis, to treat headaches and rheumatism, to promote healing of fresh wounds and treat skin infections. In Malaysia, the first plantations were mostly established and operated by British plantation owners, such as Sime Darby and Boustead,
Whole Foods Market on producer- and manufacture-direct programs. Some regions have an employee known as a "forager", whose sole duty is to source local products for each store. Whole Foods is the first grocer in the United States to have certified adherence to National Organic Program standards, which involves monitoring products from the time they reach stores until they are placed in a shopping cart. In April 2007, Whole Foods Market launched the Whole Trade Guarantee, a purchasing initiative emphasizing ethics and social responsibility concerning products imported from the developing world. The criteria include fair prices for crops, environmentally sound practices, better wages