Tata Starbucks purchase the beverage based on January 2016 prices. The index published by US-based consumer research firm ValuePenguin found that a tall hot latte cost US$7.99 in India, far higher than the $2.75 it costs in the cheapest country, the United States, but much lower than the $12.32 in the most expensive country, Russia. As of October 2018, Starbucks operates 126 outlets in 10 cities of India. The 100th store came up at Kamala Mills in Mumbai. The Tata Group and Starbucks Corporation also collaborate on some ventures outside India. Starbucks Reserve Tata Nullore Estates, the first-ever Starbucks Reserve coffee sourced
Virgin Mobile the mobile operator to remove the Virgin Mobile brand from the marketplace. Virgin Singapore was launched in October 2001 as a joint venture with Singtel. The operations were closed down by October 2002 after failing to attract a significant number of customers. Failure of the joint venture was attributed to a saturated mobile market and Virgin Mobile's positioning as a "premium" brand. On 1 March 2008, Virgin launched the Mobile brand in India through a franchise arrangement with NTT DoCoMo. This was Virgin's seventh launch globally and its largest. However, on 29 March 2008, the Department of Telecom (DoT) cleared