Tata Starbucks Tata Starbucks TATA Starbucks Private Limited, formerly known as Tata Starbucks Limited, is a 50:50 joint venture company, owned by Tata Global Beverages and Starbucks Corporation, that owns and operates Starbucks outlets in India. The outlets are branded "Starbucks "A Tata Alliance"". In January 2011, Starbucks Corporation and Tata Coffee announced plans to begin opening Starbucks locations in India. Despite a false start in 2007, in January 2012 Starbucks finally announced a 50:50 joint venture with Tata Global Beverages, called Tata Starbucks Ltd., which would own and operate outlets branded "Starbucks, A Tata Alliance". Starbucks had previously attempted to enter
International joint venture that one partner has more than a co-equal role in the IJV. When two or more partners get together and form an international joint venture agreement, they must decide early on in regards to what the financial structure will entail as this will aid in management and control. Some of the steps include establishing the capital required to start the IJV, the impact of securing a strong strategic alliance partner, and financial reporting. Once an arrangement is made, a tax-planned joint venture will be created which will aid in maximizing the after-tax returns. Problems that arise in joint ventures are