Starbucks Algerian store in Algiers. In January 2011, Starbucks and Tata Coffee, Asia's largest coffee plantation company, announced plans for a strategic alliance to bring Starbucks to India and also to source and roast coffee beans at Tata Coffee's Kodagu facility. Despite a false start in 2007, in January 2012, Starbucks announced a 50:50 joint venture with Tata Global Beverages called Tata Starbucks. Tata Starbucks will own and operate Starbucks outlets in India as "Starbucks Coffee "A Tata Alliance"". Starbucks opened its first store in India in Mumbai on October 19, 2012. In February 2011, Starbucks started selling their coffee in
Virgin Mobile USA Virgin Mobile updated its online account access system, limiting users to 20 attempts from one IP address. Beginning on May 2, 2011, Virgin Mobile USA launched a campaign that revolved around a fictional Hollywood celebrity couple "Sparah". The campaign was expected to last six months, but ran through the end of 2011. Virgin Mobile produced multiple videos and photo galleries that starred the fictional couple and posted them to a dedicated website "sparah.com." Virgin Mobile USA hoped to connect the ability for consumers to enjoy data-intensive web content using a Virgin Mobile USA unlimited data plan. In August 2011, Virgin