Tequila Volcano Tequila, Jalisco benefits greatly from the Tequila Volcano. When the volcano erupted, lava flowed where the town is located today and left enriched soils where blue agave can strive. Blue agave is the main ingredient for Mexico’s National drink, tequila. Agave is the dominant agriculture in Tequila, Jalisco; "roughly one-fourth of all inhabitants of Tequila work in the fields and at least another 1,200 work distilling, bottling, packaging, or promoting tequila." Tequila Volcano Standing at a height of 2,920 meters (9,580 feet) above sea level, the Tequila Volcano, or "Volcán de Tequila" is a Stratovolcano located near Tequila, Jalisco, in
Tequila Herradura 1974 and the Extra Añejo Selección Suprema in 1995. Reposado is aged for eleven months in wood barrels. Selección Suprema is aged for 49 months in oak barrels. In 2012, the company redesigned the package of the Selección Suprema to reflect the traditional nature in which the extra aged tequila is made. Another important brand is el Jimador, launched in 1994 and named after those who harvest agave plants. el Jimador is 100% agave tequila. It is currently the best-selling tequila in Mexico with a twelve percent market share. New Mix is a canned tequila and grapefruit soda drink with