Misbehaving (book) Misbehaving (book) Misbehaving: The Making of Behavioral Economics is a book by Richard Thaler, economist and professor at the University of Chicago's Booth School of Business. He won the Nobel Prize for economics in 2017. The book builds on Thaler's work as a Behavioral Economist in trying to present an alternate view point that humans bring along behavioral biases, are error prone, and are not always rational. This view point builds on his work from his previous book, Nudge published in 2008. Thaler ties this to the effect on markets, which are otherwise expected to be efficient. Thaler uses the
U2 by U2 that "[they] now offers the definitive version of how [U2] got there." "Entertainment Weekly"'s writer Michael Endelman wrote in his review of the book "[d]espite some fascinating details, the nearly 350 pages of as-told-to text is dense, sometimes sluggish", giving the book a B rating. Its international release, on 22 September 2006, have made it a bestseller in the United States, and the best selling music book in the world for 2006. It was listed in "USA Today"'s Best-Selling Books list for 9 weeks, debuting on 5 October 2006 and peaking at number 30, and on "The New York Times"