The Mind Is a Terrible Thing to Taste for the album. Bill Rieflin and Chris Connelly instead attributed the album's sound to the band's interest in technology. For pre-production, Rieflin said he and Barker watched films for a month, sampling anything that caught their interest. Instead of writing music, they all improvised individually, rarely collaborating with each other. Connelly compared it to exquisite corpse, a Surrealist technique in which an artistic work is created collaboratively without any of the participants having knowledge of the others' contribution. Rieflin cited "So What" as the only track to feature two musicians in the studio at the same time. After playing with
We answer to a higher authority dates back to 1965, and has been used since then as a means to market the product to Jews and non-Jews as a superior product. Some of the campaign's earliest television advertisements, created by Scali, McCabe, Sloves in 1972, featured Uncle Sam preparing to consume a hot dog that includes the additives and fillers permitted under federal regulations, while an ethereal narrator states that Hebrew National can't, panning up to the heavens and stating because "we answer to a higher authority", and appeared sporadically for nearly two decades. A 1992 revision featured a supposed competitor named "Frank Wiener" who must