Auraiya district newspapers and periodicals are published in Hindi, English, and Urdu. Amar Ujala, Dainik Bhaskar, and Dainik Jagran, have a wide circulation, with local editions published from several important cities. Major English language newspapers which are published and sold are The Times of India, Hindustan Times & The Hindu.<br> Multi system operators provide a mix of Hindi, English, Bengali, Nepali and international channels via cable. Cell phone providers include Vodafone, Airtel, BSNL, Reliance Communications, Uninor, Aircel, Tata Indicom, Idea Cellular, Jio, and Tata DoCoMo. Cricket and football are the most popular sports in the district. There are several cricket grounds, or
S. S. Balan of S. S. Vasan not only took on his responsibilities seriously, he carved his own path to distinction in a variety of ways from a young age. Being handed the reigns of the erstwhile Gemini Studios, Gemini Picture Circuit, "Ananda Vikatan", Gemini Color Lab and others, needed him to steer the many speeding horses. Gemini Studios, was one of the most advanced film studios in Asia, organised along the lines of Hollywood with its productions hitting the mark all over India breaking language barriers. The Gemini Picture Circuit reigned as the biggest distributors of films in India during the 1950s