7 Up up with the formula for a lemon-lime soft drink in 1929. The product, originally named "Bib-Label Lithiated Lemon-Lime Soda", was launched two weeks before the Wall Street Crash of 1929. It contained lithium citrate, a mood-stabilizing drug, until 1948. It was one of a number of patent medicine products popular in the late-19th and early-20th centuries. Its name was later shortened to "7 Up Lithiated Lemon Soda" before being further shortened to just "7 Up" by 1936. A myth exists that the 7 Up name comes from the drink having a pH over 7. That would make it neutral or
7-Eleven and Big Gulp beverages, introduced in 1976. Other products include: 7-Select private-brand products, coffee, fresh-made daily sandwiches, fresh fruit, salads, bakery items, hot and prepared foods, gasoline, dairy products, carbonated beverages and energy drinks, juices, financial services, and product delivery services. 7-Eleven is known for its relatively large drink sizes. 7-Eleven offers beverages that are 32 ounces (946 mL) (Big Gulp), (Super Big Gulp), 53 ounces (1567 mL) (X-Treme Gulp), 64 ounces (1893 mL) (Double Gulp), or 128 ounces (3785ml) (Team Gulp), as well as the 20 ounce (600 mL) Gulp. These beverage sizes were all among the largest sold