Sprite Zero Sprite Zero Sprite Zero is a colorless, lemon-lime soft drink produced by The Coca-Cola Company, being a sugar-free variant of its original form, Sprite, and is one of the drinks in Coca Cola's "Zero" lineup. Sprite Zero originally began production as "Sugar Free Sprite" in 1974, and was renamed to "Diet Sprite" in 1983. In other countries, it was known as "Sprite Light". The brand "Sprite Zero" was first used in Greece in 2002. Beginning in 2002, the name was changed almost worldwide to the current form, matching The Coca-Cola Company's launch of Fanta Zero and Coca-Cola Zero. The following
Sprite (soft drink) used in advertising to exploit the hip-hop market for soft drinks. In 2006, a new Sprite logo, consisting of two yellow and green "halves" forming an "S" lemon/lime design, made its debut on Sprite bottles and cans. The slogan was changed from its long running "Obey Your Thirst" to just "Obey" in the United States and was outright replaced with "Freedom From Thirst" in many countries. This was the decade's first major shift in advertising themes. The "Sublymonal" campaign was also used as part of the alternate reality game the "Lost Experience". This also resurrected the "lymon" word. Sprite redesigned