Tequila, Jalisco and the history behind it has made the town and the area surrounding it a World Heritage Site. It was also named a "Pueblo Mágico" (Magical Town) in 2003 by the Mexican federal government. Tequila has also been famous for being the prime setting in the successful Televisa telenovela "Destilando Amor", starring Angélica Rivera and Eduardo Yáñez. The coat of arms of the municipality was officially adopted on 31 December 1983 by the municipal council. It contains the Latin phrase ALMA LAETA NOBILIS, meaning “cheerful and noble soul.” Its representative symbols include the tower of the main church in the
Tequila, Jalisco (now La Constancia) founded in 1823; Destiladora de Occidente (now “Tequila D’Reyes”) founded in 1840; La Perseverancia (now Tequila Sauza) founded in 1873; El Llano (now Tequila Azteca) founded in 1876; La Mexicana (now Tequila Orendain) founded 1879. In 1873, the "Mezcal wine" (a former name used when referring to Tequila the drink) from the region of Jalisco was officially named "Tequila", in order to distinguish it from Mezcal spirits produced in the south of Mexico, such as those produced in Oaxaca. The name “Tequila” has been protected by the Mexican government since 1974, and its use is limited to