Behavioral economics nudge is a microtargetted design geared towards a specific group of people, irrespective of the scale of intended intervention. In 2008, Richard Thaler and Cass Sunstein's book "Nudge: Improving Decisions About Health, Wealth, and Happiness" brought nudge theory to prominence. It also gained a following among US and UK politicians, in the private sector and in public health. The authors refer to influencing behaviour without coercion as libertarian paternalism and the influencers as choice architects. Thaler and Sunstein defined their concept as: In this form, drawing on behavioral economics, the nudge is more generally applied to influence behaviour. One of
It Was Written in the song "Takeover" (2001) for assuming a "Pablo Escobar" persona and having a "one hot album ["Illmatic"] every ten year average". Nas, however, made something of a comeback with his fifth album "Stillmatic" (2001) and the follow-up "God's Son" (2002), which both sold in excess of 1 million copies. Afterwards, his subsequent albums tended to receive more positive reviews, including the platinum-selling "Street's Disciple" (2004) and his untitled ninth album (2008). Nevertheless, "It Was Written" has remained as Nas's best-selling album. It Was Written It Was Written is the second studio album by American rapper Nas, released July 2,