Nudge (book) nudge?" Nudge (book) Nudge: Improving Decisions about Health, Wealth, and Happiness is a book written by University of Chicago economist Richard H. Thaler and Harvard Law School Professor Cass R. Sunstein, first published in 2008. The book draws on research in psychology and behavioral economics to defend libertarian paternalism and active engineering of choice architecture. The book received largely positive reviews. "The Guardian" described it as "never intimidating, always amusing and elucidating: a jolly economic romp but with serious lessons within." It was named one of the best books of 2008 by "The Economist". One of the main justifications for
Cass Sunstein Sunstein on September 10, 2009 in a 57–40 vote. In his research on risk regulation, Sunstein is known for developing, together with Timur Kuran, the concept of availability cascades, wherein popular discussion of an idea is self-feeding and causes individuals to over weigh its importance. Sunstein's books include "After the Rights Revolution" (1990), "The Partial Constitution" (1993), "Democracy and the Problem of Free Speech" (1993), "Legal Reasoning and Political Conflict" (1996), "Free Markets and Social Justice" (1997), "One Case at a Time" (1999), "Risk and Reason" (2002), "Why Societies Need Dissent" (2003), "Laws of Fear: Beyond the Precautionary Principle" (2005),