Richard Thaler is coauthor, with Cass Sunstein, of "Nudge: Improving Decisions About Health, Wealth, and Happiness" (Yale University Press, 2008). "Nudge" discusses how public and private organizations can help people make better choices in their daily lives. "People often make poor choices—and look back at them with bafflement!" Thaler and Sunstein write. "We do this because as human beings, we all are susceptible to a wide array of routine biases that can lead to an equally wide array of embarrassing blunders in education, personal finance, health care, mortgages and credit cards, happiness, and even the planet itself." Thaler and his co-author coined
Mike Thaler and 2017, The Black Lagoon™ chapter book series grew to include 33 books. Between 2015 and 2017, a Black Lagoon™ special edition series called "Hubie Cool" released 3 new books. "The Bully Brothers": 1993–96 Thaler wrote a 4 book series called "The Bully Brothers". In 1995, it received the IRA Children’s Choice Award 1995. All 4 were illustrated by Jared Lee. "Happily Ever After:" In 1997 Thaler wrote a series called "Happily Ever After." The four fractured fairy tales, illustrated by Jared Lee, won the 1998 International Reading Association (IRA) Children’s Choice award. "Hanzel and Pretzel, The Princess and Pea-ano",