Choice architecture autonomy. The choice architecture term was originally coined by Richard Thaler and Cass Sunstein in their 2008 book "Nudge: Improving Decisions about Health, Wealth, and Happiness". Thaler and Sunstein have endorsed thoughtful design of choice architecture as a means to improve consumer decision-making by minimizing biases and errors that arise as the result of bounded rationality. This approach is an example of "libertarian paternalism", a philosophy endorsed by Thaler and Sunstein that aims to "nudge" individuals toward choices that are in their best interest without limiting choice. Libertarian paternalism may also be described as soft paternalism. Behavioral scientists have grouped
Geneva thaler Geneva thaler The thaler was the currency of the Geneva until 1798 (except briefly between 1794 and 1795) and between 1813 and 1839. It was subdivided into 12¾ "florins", each of 12 "sols", with the sol divided into 12 "deniers". The thaler was the currency of the Republic of Geneva until 1794, when it was replaced by the "genevoise". The genevoise only circulated until the next year, when the thaler was reinstated as the Republic's currency. In 1798, Geneva was annexed by France and the French franc replaced the thaler. After regaining independence from France in 1813 and joining the