Aloha in all Polynesian languages and always with the same basic meaning of: love, compassion, sympathy and kindness although the use in Hawaii has a seriousness lacking in the Tahitian and Samoan meanings. Its beginnings may be seen in the Maori definition as "love of kin". Mary Kawena Pukui wrote that the "first expression" of "aloha" was between a parent and child. The word has become a part of the English vocabulary in an awkward misuse. The term is now part of English vocabulary. "The Oxford English Dictionary" defined the word as a "greeting" like "welcome" and "farewell" using a number
Greeting card humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.) By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry. The largest recorded number of greeting cards sent to a single person went to Craig Shergold, a beneficiary/victim of chain letters and later chain emails. In the United Kingdom, it is estimated that one billion pounds are spent on greeting