Misbehaving (book) Misbehaving (book) Misbehaving: The Making of Behavioral Economics is a book by Richard Thaler, economist and professor at the University of Chicago's Booth School of Business. He won the Nobel Prize for economics in 2017. The book builds on Thaler's work as a Behavioral Economist in trying to present an alternate view point that humans bring along behavioral biases, are error prone, and are not always rational. This view point builds on his work from his previous book, Nudge published in 2008. Thaler ties this to the effect on markets, which are otherwise expected to be efficient. Thaler uses the
Hesse-Kassel thaler the Thaler into 30 "Silbergroschen", each of 12 Heller. The Thaler was replaced at par by the Vereinsthaler. Hesse-Kassel thaler The Thaler was the currency of the Landgravate, then Electorate of Hesse-Kassel (or Hesse-Cassel) until 1858. Until 1807, the Thaler was subdivided into 32 "Albus", each of 12 "Heller". It was worth three quarters of a Conventionsthaler. Between 1807 and 1813, the Westphalian Thaler and Westphalian Frank circulated in Hesse-Kassel. The Thaler and Heller were reintroduced in 1813, but without the Albus (the last coins denominated in Albus were issued in 1782). Thus, 384 Heller = 1 Thaler. In 1819,