Twix brand name. The name Twix is a portmanteau derived from 'twin biscuit sticks'. In 2014, the company introduced Twix bites. Between 2012 and 2013 the size of a standard Twix in the UK was reduced by 14%, from 58g to 50g. All Twix production for the U.S. market takes place at the Mars Chocolate North America facility in Cleveland, Tennessee. The name change from Raider to Twix is part of the plot in German Netflix TV series "Dark" where a brand new Raider wrapping from 1986 is found in 2019. A Twix bar is referred to in the Netflix series
Milky Way (chocolate bar) Caramel bar contains 250 calories in each 54 gram bar. In November 2012, a new print and digital advertising campaign was launched in the U.S. called "Sorry, I was Eating a Milky Way". This campaign portrays the comical aftermath of what happens after someone (off camera) was distracted due to eating a Milky Way bar. This campaign originated from the insight that eating a Milky Way bar is a slow and involved process due to its caramel, chocolate, and nougat. The bar's European version has no caramel topping, and consists of a nougat center that is considerably lighter than that