Richard Thaler is coauthor, with Cass Sunstein, of "Nudge: Improving Decisions About Health, Wealth, and Happiness" (Yale University Press, 2008). "Nudge" discusses how public and private organizations can help people make better choices in their daily lives. "People often make poor choices—and look back at them with bafflement!" Thaler and Sunstein write. "We do this because as human beings, we all are susceptible to a wide array of routine biases that can lead to an equally wide array of embarrassing blunders in education, personal finance, health care, mortgages and credit cards, happiness, and even the planet itself." Thaler and his co-author coined
Babylon by Bus (book) Yankees game leaves them feeling down, and the two find themselves wanting to travel to somewhere they have never been before. The book is then set in Post-War Iraq, which is occupied by the American military, and the CPA. Babylon by Bus (book) Babylon by Bus is a 2006 book by two friends, Ray Lemoine and Jeff Neumann, who gave up their valuable franchise selling "Yankees Suck" T-Shirts at Fenway Park to find meaning and adventure in Iraq, where they became employed by the occupation in jobs for which they lacked qualification and witnessed much that amazed and disturbed them.