Christmas cracker as rival varieties came on the market. The other elements of the modern cracker—the gifts, paper hats and varied designs—were all introduced by Tom Smith's son, Walter Smith, to differentiate his product from the rival cracker manufacturers which had suddenly sprung up. Tom Smith merged with Caley Crackers in 1953. A memorial water fountain to Tom Smith and his family stands in Finsbury Square, London. The longest Christmas cracker pulling chain consisted of 1081 people and was achieved by The Harrodian School in Barnes, London, UK, on 10 December 2015. Passengers on commercial flights in the United States are explicitly
Cake of sponge cake sometimes made with matzo meal) are all identified primarily according to the celebration they are intended to accompany. The cutting of a wedding cake constitutes a social ceremony in some cultures. The Ancient Roman marriage ritual of "confarreatio" originated in the sharing of a cake. Particular types of cake may be associated with particular festivals, such as stollen or chocolate log (at Christmas), babka and simnel cake (at Easter), or mooncake. There has been a long tradition of decorating an iced cake at Christmas time; other cakes associated with Christmas include chocolate log and mince pies. A