Aloha Airlines On February 14, 2000, the airline began mainland service, flying newly delivered ETOPS certified Boeing 737-700 jetliners from Honolulu, Kahului, and Kona, Hawaii to Oakland. The carrier soon started regularly scheduled flights to and from Orange County, San Diego, Sacramento, Reno, and Las Vegas. For a short time Aloha also offered flights from Honolulu to Vancouver. In addition, the airline served the Burbank-Glendale-Pasadena Airport (BUR, now known as Bob Hope Airport) in the Los Angeles area with nonstop Boeing 737-700 service to and from Honolulu. Aloha Airline's longest inter-island route was 216 miles, while the shortest route was a mere
Aloha shirt instead, Aloha Attire is seen as the happy medium between excessive formality and casual wear (i.e., business casual). "Aloha Friday", a now-common tradition of celebrating the end of the workweek by wearing more casual attire on Fridays, initially grew out of an effort to promote Aloha shirts. Although it is not uncommon to see professional women participating in Aloha Friday, it is more common to see men dressing this way. According to "The Honolulu Advertiser"'s advertisement of June 28, 1935, the Aloha Shirt was first sold at "Musashi-ya shoten" in Honolulu, was preceded as "Musashi-ya", established by Japanese immigrant Chōtarō