Newcastle Brown Ale to be a failure, as he had actually been attempting to recreate Bass ale. The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched. The five points of the star represent the
Ale conner and wholesome, and sold at proper prices according to the assize; and also to present all defaults of brewers to the next court-leet." The mediaeval post of ale conner was far from a popular or sought-after position. Hops are a preservative, so before the introduction of hopping, ale would not keep well and had to be brewed on site, meaning there were many small breweries to visit. In addition, ale frequently "went off" for the same reason, so tasting it was not uniformly pleasant. Finally, as a representative of the authorities and dispenser of fines, an ale-conner could become unpopular