Brown ale term "brown ale" was revived at the end of the 19th century when London brewer Mann introduced a beer with that name. However, the style only became widely brewed in the 1920s. The brown ales of this period were considerably stronger than most modern English versions. In 1926, Manns Brown Ale had an original gravity of 1.043 and an ABV of around 4%. Whitbread Double Brown was even stronger, an OG of 1.054 and more than 5% ABV. The introduction of these beers coincided with a big increase in demand for bottled beer in the UK. In the 1930s some
Newcastle Brown Ale also available in British-themed pubs as a draught beer in Australia and New Zealand, brewed in the UK and imported by World Brands Australia Pty Ltd. The UK-brewed bottled, kegs, and cans are widely available in Australian liquor outlets as part of their international range. It is also popular in Canada, available on draught at many British-themed pubs. In 2000, the beer was renamed "Newcastle Brown" with the "Ale" being removed from the front label. This change, only in the UK, was due to market research claiming that the term "ale" was outdated and costing the company sales in the