Baedeker Friedrich's widow Eva Baedeker, née Konitz (1913−1984), piloted the firm until she died in 1984. She was the last Baedeker to play an active role in running the Baedeker publishing house founded in 1827, and negotiated the sale of the Freiburg branch to Langenscheidt before she died. However, the "Karl Baedeker" brand name has been retained by all subsequent owners of the company, in one form or another. Since 1979 Baedeker travel guides have appeared as "Baedeker Allianz Reiseführer" (travel guides), published in collaboration with the German insurance group Allianz. Multi-coloured with copious illustrations and in many languages, they now
Baedeker destruction of their headquarters in Leipzig, with total loss of the firm's archives, in the early hours of December 4, 1943 when Britain's Royal Air Force bombarded the city. See also Baedeker Blitz for Baedeker Raids. Hans was extremely proud of what the Baedeker clan had achieved and not one to give up trying to revive the firm. He received a loan from Allen & Unwin, the London publishing house, which represented Baedeker in Britain, and continued to do whatever he could to rejuvenate the firm at home. On July 1, 1927, Hans celebrated the centenary of its foundation by