Innocent Drinks Innocent Drinks Innocent Drinks is a company that makes smoothies and juice sold in supermarkets, coffee shops and various other outlets. The company sells more than two million smoothies per week. Innocent is over 90% owned by The Coca-Cola Company. Innocent Drinks was founded by three Cambridge University graduates: Richard Reed, Adam Balon and Jon Wright, then working in consulting and advertising. The three were friends at St John's College, Cambridge. In 1998, after spending six months working on smoothie recipes and £500 on fruit, the trio sold their drinks from a stall at a music festival in London. People
Drinks Americas in Israel. In June 2007, Drinks Americas entered into a partnership agreement with Interscope Geffen A&M Records, a subsidiary of Universal Music Group. In February 2008, Drinks Americas entered into an equity partnership with Dr. Dre to develop a line of alcoholic and non-alcoholic beverages including cognacs, sparkling vodka, champagne, and tequila bearing Dr. Dre's name. Drinks Americas currently holds trademarks on the following products: TKO, Success Distilled, Trumptini, Cohete, and those waiting to be applied to new product introductions: Aftermath, Topless, Pacifique, LeBasse, El Jefe, Client Number 9, Dragonfly, Rock It, Rock Cola, and D'Oro. On November 22, 2010