Baedeker Baedeker entered a new era. In 1974, the first post-war international guidebook appeared, financed largely by the German airline "Lufthansa"—the voluminous 872-page "Baedekers USA" in German, which had the look of traditional pre-war Baedekers. Florian Baedeker (1943−1980), the only son of Karl Friedrich Baedeker, succeeded him when he died in 1979. After completing his studies in Munich in 1971, he had devoted himself to matters relating to book publishing under the guidance of his father, and had helped him with the preparation of the "Munich" guide, released for the 1972 Munich Olympic Games. Florian also carried out most of the
Karl Baedeker of the House of Baedeker invariably recount anecdotes about its founder and these are not without substance. He was renowned for his hard and careful work, his high standards, both personal and professional, and for being absolutely incorruptible. Baedeker generally went around conducting his research incognito. In an article entitled "The Baedeker Guide Books" published in the November 1989 issue (68) of the now defunct "Book and Magazine Collector", Michael Wild, the Baedeker historian and author of "Baedekeriana: An Anthology" wrote: On September 22, 1975, The New Yorker magazine ran a 38-page profile of the "House of Baedeker". Its author,