BBC Worldwide that Channel 4 merge with either the commercial network Five or BBC Worldwide. Channel 4's preferred option of a partnership with the latter was confirmed by chief executive Andy Duncan, who added: "We're in discussions with BBC Worldwide at the moment and they're really very exciting." In the same year, the company was awarded the Queen's Award for Enterprise in recognition of the companies growth and success. In 2012, the company began to reorganise their divisions from a product based system to a location-based system, resulting in Jana Bennett leaving the company. BBC Worldwide sold Lonely Planet in 2013 to
BBC UKTV assumed full control of UKTV. BBC Worldwide previously had a 20 per cent stake in UKTV in a three way partnership with Foxtel and Fremantle Media. BBC Worldwide launched two new Australian channels, BBC Knowledge (documentary and non-fiction programming) and CBeebies (an advertising-free channel for 0 to six-year-olds) on 1 November 2008. On 3 October 2009 UKTV revealed a new logo, displaying that of the BBC, although its name remained unchanged. On 15 November 2009 the channel launched an HD simulcast, replacing BBC HD. In April 2013, the channel changed its logo and name to BBC UKTV. On 1 July