Gimlet Media British advertising firm WPP announced it was investing $5 million in Gimlet for a minority stake in the company. Alex Blumberg, a radio journalist, producer for "This American Life", and co-founder of "Planet Money", came up with the idea of a for-profit podcast network after the success of a T-shirt fundraising campaign for "Planet Money". He chose to document the foundation of Gimlet in the first season of "StartUp", the company's first show. Gimlet's co-founder, Matthew Lieber, holds an MBA from the MIT Sloan School of Management, is a former radio producer at WNYC, and worked as a management consultant
Gimlet (rocket) rocket of the 2-inch caliber prior to the outbreak of the Korean War; the concept had been shelved with the war effort requiring higher-priority projects such as the Ram anti-tank rocket to be prioritized; now, however, the project was dusted off and development resumed under the name "Gimlet" – a name that, it was said, meant the rocket was to be a "small anti-MiG" weapon; "Gim" being "MiG" backwards, with an added diminutive. Gimlet was primarily intended for use in the air-to-air role. The rocket would use a modified version of the FFAR's fuse, reduced in size to fit the