Innocent Drinks operational control. As a result of the takeover, Ethical Consumer magazine reduced their ethical rating for the company from 12.5/20 to 6.5/20. In April 2010, Coca-Cola increased its stake in the company to 58% from 18% for about £65 million. In February 2013 Coca-Cola increased their stake to over 90%, leaving the three founders with a small minority holding. In June 2016, the drinks company reported a sales surge thanks to new products such as coconut water and vegetable smoothies. These new products contributed £28m to sales. Revenues reported for last year were £247.4m, a 13% increase on the previous
Innocent Drinks 12 months. Smoothies are Innocent's primary product. An Innocent smoothie consists of whole crushed fruit and juices, but other ingredients such as carrots and ginger have been used in some drinks. Innocent also makes juice for kids; a not-from-concentrate juice range; Innocent Bubbles, which are carbonated; and coconut water. Innocent launched a new range of in March 2014. Super Smoothies consist of a blend of fruits, veg, botanicals and crushed flax seeds, with added vitamins. In 2015 they launched a range of cold press fruit and veg juices. Innocent Bubbles Tropical contains 97 kilocalories, 19.5g of sugar, and 0g of