Newcastle Brown Ale youth drinking markets. The older name was reinstated with no fanfare in 2004, when it was realised that the change had made no difference to sales. In the North East, Newcastle Brown Ale is often given the nickname "Dog", alluding to the British euphemism of seeing a man about a dog. It is also known as Broon, "brown" pronounced in the Geordie dialect. Elsewhere in the UK, it is known as Newkie Brown. Newcastle Brown Ale is traditionally sold in Britain in and, more recently, bottles. Typically, the ale is consumed from a Wellington glass. This allows the drinker to
Burton Ale and "needed cellaring for months before serving, and ... it almost certainly had some degree of secondary fermentation going on during that time – sour beers aren’t a new or strictly continental-European thing". At least in London the terms Burton Ale and old ale were interchangeable, but compared to other old ales and barley wines Burton Ale is distinctively dark, sweet and fruity. Old Burton is a strong version of Burton Ale. Allsopp’s Arctic Ale was originally 11.24% ABV. Old Burton was referenced in The Wind in the Willows: "The Rat, meanwhile, was busy examining the label on one of