Breakfast cereal Many of the different types of porridge were made specially for the royal family including a type of porridge called "pea porridge". This specific dish was made for King Richard II. Oatmeal is popular in the United States however, cereal and oatmeal are not as popular as they used to be due to other portable options. Cereal in the United States is no longer the desired breakfast it once was. A widely popular cereal in the United States is Cheerios, part of the General Mills production. Wheat-based cereals (Cream of Wheat, Malt-o-Meal, Wheatena, etc.) are widely available if less popular.
Breakfast cereal starkly different from their ancestors. As one example, Kellogg's Sugar Smacks, created in 1953, had 56% sugar by weight. Different mascots were introduced, such as the Rice Krispies elves and later pop icons like Tony the Tiger and the Trix Rabbit. In the 1920s, national advertising in magazines and radio broadcasts played a key role in the emergence of the fourth big cereal manufacturer, General Mills. In 1921, James Ford Bell, president of a Minneapolis wheat milling firm, began experimenting with rolled wheat flakes. After tempering, steaming, cracking wheat, and processing it with syrup, sugar, and salt, it was prepared