Hocus pocus (magic) derived from the Protoslavic word "kusiti", which is itself derived from Gothic "kausajn" meaning "to try", "to attempt". This may indicate that the wording belongs to the alchemy kitchen and court of Rudolf II, Holy Roman Emperor (1552 – 1612). Also, "hocus" may mean "to cheat" in Latin or a distorted form of the word "hoc", "this". Combination of the two words may give a sense, especially both meanings together "this attempt/experiment" and "cheated attempt/experiment". According to the Oxford English Dictionary the term originates from "hax pax max Deus adimax", a pseudo-Latin phrase used as a magical formula by conjurors.
HAX Accelerator and receive feedback from mentors and peers. At the end of the program the startup presents the final product to investors and raise further capital. HAX Accelerator companies receive up to $200k in matching funds from the SOSV Hardware scaling fund. The HAX Growth program based is San Francisco prepares hardware startups for scaling their distribution, via mentoring and introductions to buyers at global retailers. The Growth program runs twice a year for 8 weeks. There is no cash investment associated. Startups join the program in exchange for 2% equity. Startups are selected among hundreds of applicants, by applying online