Breakfast cereal in some markets, and steady and continued growth throughout its history. The number of different types of breakfast cereals in the U.S. has grown from 160 (1970) to 340 (1998) to 4,945 (2012). In this highly competitive market, breakfast cereal companies have developed cereals in an ever-increasing number of flavors. Although many plain wheat and oat based cereals exist, other flavors are sweet. Some of the most popular brands include freeze-dried fruit and others are flavored like dessert or candy. Cereal, oatmeal and porridge quickly became an important breakfast component in North America. Barley was a common grain used, though
Cereal Killer Cafe Cereal Killer Cafe Cereal Killer Cafe is a café situated in Shoreditch, London that serves branded breakfast cereals. It was the first cereal-themed café in the United Kingdom. Identical twins Alan and Gary Keery, from Belfast, came up with the idea of selling breakfast cereal after experiencing a morning hangover during a lunch break in Shoreditch and craving a "sugary cereal fix". The brothers were initially dissuaded from pursuing the project but continued after conducting their own market research. Inspired by established cereal cafes in the United States and the premise in 2007 film "Flakes", they went about asking consumers