Innocent Drinks Innocent Drinks Innocent Drinks is a company that makes smoothies and juice sold in supermarkets, coffee shops and various other outlets. The company sells more than two million smoothies per week. Innocent is over 90% owned by The Coca-Cola Company. Innocent Drinks was founded by three Cambridge University graduates: Richard Reed, Adam Balon and Jon Wright, then working in consulting and advertising. The three were friends at St John's College, Cambridge. In 1998, after spending six months working on smoothie recipes and £500 on fruit, the trio sold their drinks from a stall at a music festival in London. People
Benzene in soft drinks abstraction by the hydroxyl radical, which itself is produced by the Cu-catalysed reduction of dioxygen by ascorbic acid: Other factors that affect the formation of benzene are heat and light. Storing soft drinks in warm conditions speeds up the formation of benzene. Calcium disodium EDTA and sugars have been shown to inhibit benzene production in soft drinks. The International Council of Beverages Associations (ICBA) has produced advice to prevent or minimize benzene formation. Various authorities have set limits on benzene content in drinking water. The following limits are given in parts per billion (ppb; μg/kg). The EPA and California have