Microblogging in China in spreading the news quickly and discussing and evaluating government response. In 2012, there were 309 million people microblogging in China. "Wei boke" (微博客) and "weixing boke" (微型博客), commonly abbreviated as "weibo" (微博), are Chinese words for "microblog". A China-based microblogging service often names itself a weibo by putting it after the name of the service (e.g. Tencent Weibo, Sina Weibo). A similar word "围脖" () is used as Internet slang for "weibo". Fanfou () is the earliest notable weibo service. It was launched in Beijing on May 12, 2007 by the co-founder of Xiaonei (now Renren) Wang Xing ().
Sina Weibo also released a desktop client for Microsoft Windows under the product name of Weibo Desktop. Sina Weibo is available in both simplified and traditional Chinese characters. The site also has versions catering to users from Hong Kong and Taiwan. Weibo is now developing its international edition in English and other languages. On 9 January the company ran a week-long public test of its English edition. Sina Weibo's official iPhone and iPad apps are available in English language. Weilingdi (微领地, literally, "micro fief") is another service bundled with Weibo that is similar to Foursquare, a location-based social networking website based on