Food Safety Authority of Ireland conducted tests on a sample of frozen beefburgers sold in Irish and British supermarkets in early 2013, and announced on 15 January that the test results had revealed significant quantities of horse meat in several of the products tested. The findings triggered the 2013 meat adulteration scandal, which involved several major food retailers and suppliers in the United Kingdom, France and other European countries. Food Safety Authority of Ireland The Food Safety Authority of Ireland (FSAI) ( – USBE) is the statutory body responsible for ensuring food produced, distributed or marketed in Ireland complies with food safety and hygiene standards,
Tesco to Citigroup retail analyst David McCarthy, "[Tesco has] pulled off a trick that I'm not aware of any other retailer achieving. That is to appeal to all segments of the market". One plank of this strategy has been Tesco's use of its own-brand products, including the upmarket "Finest", mid-range Tesco brand and low-price "Value" encompassing several product categories such as food, beverage, home, clothing, Tesco Mobile and financial services. Beginning in 1997 when Terry Leahy took over as CEO, Tesco began marketing itself using the phrase "The Tesco Way" to describe the company's core purposes, values, principles, and goals This