Innocent Drinks In 2007 McDonald's began a five-year trial of using Innocent smoothies as part of their Happy Meals. Feedback from customers led McDonald's to drop the product in 2012. However, in 2015, the Chiquita Smoothie was replaced by two varieties of Innocent smoothies in the Netherlands. Revenue for the company declined in 2008 as a result of the global financial crisis which led to an overall loss of £8.6m. On 6 April 2009, Innocent Drinks announced on its website an agreement to sell a stake of 10-20% to The Coca-Cola Company for £30 million, with the three founders continuing to retain
The Benevolent; The Drinks Industry Charity wine and spirit trade facing hardship. The charity now supports people from all areas of the drinks industry including those involved in the production, distribution, marketing, import, export and sales of alcohol in both the on trade and off trade of the UK market. The charity operates in England, Wales and Northern Ireland. Members of the drinks industry in Scotland are supported by The Benevolent's sister charity The Ben. The Benevolent; The Drinks Industry Charity The Benevolent; The Drinks Industry Charity, formerly known as The Wine & Spirit Trades' Benevolent Society, is a registered charity based in the United Kingdom