Mario Prada family members from entering into his company. Mario's son harboured no interest in the business, so it was Mario's daughter Luisa Prada who took the helm of Prada as his successor and ran it for almost twenty years. Her own daughter, Miuccia Prada, joined the company in 1970, eventually taking over for her mother in 1978. Mario Prada Mario Prada (born in Milan; died in 1958) was the founder and original designer of the fashion label Prada, a company specializing in many high fashion goods for men and women, including shoes, handbags, luggage, and leather goods. Prada was founded in
Miuccia Prada powerful woman in the world by "Forbes." As of 2014, she has an estimated net worth of $11.1 billion. As of September 2017, she has an estimated net worth of $2.7 billion. Born Maria Bianchi on May 10, 1949 in Milan, Italy, she took the name Miuccia Prada in the 1980s, after being adopted by an aunt. Her biological parents were Luigi Bianchi and his wife, Luisa Prada. She has two older siblings, Albert and Marina. She attended Liceo Classico Berchet high school in Milan and graduated with a PhD in political science at the University of Milan. She trained