BBC Worldwide that Channel 4 merge with either the commercial network Five or BBC Worldwide. Channel 4's preferred option of a partnership with the latter was confirmed by chief executive Andy Duncan, who added: "We're in discussions with BBC Worldwide at the moment and they're really very exciting." In the same year, the company was awarded the Queen's Award for Enterprise in recognition of the companies growth and success. In 2012, the company began to reorganise their divisions from a product based system to a location-based system, resulting in Jana Bennett leaving the company. BBC Worldwide sold Lonely Planet in 2013 to
BBC Studios division (channels and genre commissioning, as well as BBC Sport, Children's and Learning, BBC Three and BBC iPlayer) now form the BBC Content division. BBC Studios Ltd. as a production company was first registered on 27 February 2015. In September 2015, the BBC's general director Tony Hall announced a proposal to split the BBC's in-house production units for non-news television programming into a separate BBC Studios division, which would eventually, with BBC Trust approval as part of the next revision to the BBC's charter, be spun-out as a for-profit subsidiary of the BBC. This proposal would allow the BBC's units