Karl Baedeker 'father of modern tourism'. In 1846, Baedeker introduced his famous 'star' ratings (for sights, attractions and lodgings) in the third edition of his "Handbuch für Reisende durch Deutschland und den Oesterreichischen Kaiserstaat" - an idea based on the Murray guides star system. This edition was also his first 'experimental' red guide. He also decided to call his travel guides 'handbooks', following the example of John Murray III. Baedeker's early guides had tan covers, but from 1856 onwards, Murray's red bindings and gilt lettering became the familiar hallmark of all Baedeker guides as well, and the content became famous for its
Baedeker "Karl Baedeker ". His uncle Hans had decided to stay on in Leipzig, which was now under the jurisdiction of the Russians who had not granted him a publishing licence. However, they were very close and Karl could draw on his uncle's experience to get things going. Even before the outbreak of war, Hans used to tell him: Some American, British and German publishers had tried hard to buy the 'Baedeker' name, which was still a world brand, thinking that Karl Friedrich would be only too pleased to sell. However, as he said to Herbert Warren Wind: In December 1949,