Michaela Bercu 1988 cover of American "Vogue" wearing a bejeweled Christian Lacroix T-shirt and a pair of faded jeans; the shot was done outdoors in natural light. It was Anna Wintour's first cover since taking over as the magazine's editor-in-chief, and was seen as signaling a break from the more formal and posed cover images favored by her predecessor, Grace Mirabella. It was also the first time a model on the cover of "Vogue" was shown wearing jeans. Bercu was also the first Israeli woman to be featured on the cover of American "Vogue". She would later appear on the covers of
Magazine cover indicator a bull market for the better part of two decades. Even after the financial crisis of 2007–2010, stocks remain far above their 1979 levels. Using the Magazine Cover Indicator, "Business Week"'s projection that equities were dead should have been a buy signal. By the time an idea has had time to make its way to the business press, particularly a trading idea, then the idea has likely run its course. Similarly, good news on a cover can be taken as an ill omen. As Paul Krugman has joked, "Whom the Gods would destroy, they first put on the cover of