Sina Weibo in China. Sina Weibo is a service website launched by sina.com to provide microblogging services. Users can send messages and multimedia messaging service through the website and the App, and they also can upload pictures and videos to the public for instant sharing. Users can directly add comments, pictures, and videos under in the comment section. Sina Weibo is a platform based on user relationships to share information, to disseminate information, and to get information. Sina Weibo invited a huge number of stars and celebrities to join the microblogging at the beginning. But now, it also invites many media workers,
Sina Weibo religious figures, government departments, and officials from Hong Kong, Mainland China, Malaysia, Singapore, Taiwan, and Macau, as well as some famous foreign individuals and organizations, including Kevin Rudd, Boris Johnson, David Cameron, Narendra Modi, Toshiba, and the German national football team. Like Twitter, Sina Weibo has a verification program for known people and organizations. Once an account is verified, a verification badge is added beside the account name. Sina Weibo implements many features from Twitter. A user may post with a 140-character limit, mention or talk to other people using "@UserName" formatting, add hashtags with "#HashName#" formatting, follow other users