Innocent Drinks operational control. As a result of the takeover, Ethical Consumer magazine reduced their ethical rating for the company from 12.5/20 to 6.5/20. In April 2010, Coca-Cola increased its stake in the company to 58% from 18% for about £65 million. In February 2013 Coca-Cola increased their stake to over 90%, leaving the three founders with a small minority holding. In June 2016, the drinks company reported a sales surge thanks to new products such as coconut water and vegetable smoothies. These new products contributed £28m to sales. Revenues reported for last year were £247.4m, a 13% increase on the previous
Virgin Drinks the rights of Virgin Cola to a company called Silver Spring Soft Drinks. Virgin Vodka was discontinued when Virgin Drinks failed to find a buyer. Virgin Drinks were made defunct in 2007. Virgin Drinks Virgin Drinks was a subsidiary of the Virgin Group owned by Richard Branson. It marketed Virgin Cola and Virgin Vodka. The company is started in 1994 in-conjunction with Cott to oversee and manage the product of Virgin Cola, Virgin's first-ever drink. The company first based in Folkestone, Kent, in the United Kingdom. Virgin Cola launched in early 1994. The drink had big enough success to the