Breakfast cereal in some markets, and steady and continued growth throughout its history. The number of different types of breakfast cereals in the U.S. has grown from 160 (1970) to 340 (1998) to 4,945 (2012). In this highly competitive market, breakfast cereal companies have developed cereals in an ever-increasing number of flavors. Although many plain wheat and oat based cereals exist, other flavors are sweet. Some of the most popular brands include freeze-dried fruit and others are flavored like dessert or candy. Cereal, oatmeal and porridge quickly became an important breakfast component in North America. Barley was a common grain used, though
C.W. Post (cereal) respectively, in the middle range of popular cereal brands at the time. It was discontinued in 1994. The television commercials were well known for a few unique characteristics. A scene of a long table at a farm, with family members clapping a repeating beat. Also, because the suggested serving size was 1/4 cup, the commercial accurately portrayed a paltry amount of cereal being poured into the awaiting bowl. C.W. Post (cereal) C.W. Post was a granola-type breakfast cereal introduced in the United States by General Foods in July 1974. It was named after C. W. Post, the founder of the