Breakfast cereal and is a common breakfast there. It is one of Ireland's major culinary exports, and is widely available throughout the world. Major brands include McCann's. Ireland is also very big on its porridge. In the 19th and 20th century, the Irish people began to mix whiskey into porridge as a common cold remedy. Oatmeal and porridge have been very important to Ireland since the 19th century and even though they may have been cut back a little when they were introduced to potatoes, oatmeal and porridge is still highly incorporated into Irish diets. In Russia, a breakfast is kasha, a
Breakfast cereal Oats Company made a candy-coated puffed cereal, a wheat-based product similar to Cracker Jack's candy-coated popcorn. Ranger Joe, the first pre-sweetened breakfast cereal, and little more than candy-coated puffed wheat or rice, was introduced in the US in 1939. After World War II, the big breakfast cereal companies—now including General Mills, who entered the market in 1924 with Wheaties—increasingly started to target children. The flour was refined to remove fiber, which at the time was considered to undermine digestion and absorption of nutrients, and sugar was added to improve the flavor for children. The new breakfast cereals began to look