Baedeker the 'books and publications' division in the district. Upon his return to England, Piehler continued editing the English guides well into his eighties. In the meantime, his brother had been editing the new Baedeker "London" guide. The Baedekers acknowledged the commitment of the Muirheads and Piehler to their firm and the contribution they had made to the success of Verlag Karl Baedeker. Baedeker Verlag Karl Baedeker, founded by Karl Baedeker on July 1, 1827, is a German publisher and pioneer in the business of worldwide travel guides. The guides, often referred to simply as "Baedekers" (a term sometimes used to
Karl Baedeker something new (Baedeker emulated the style of English guide books published by John Murray), the inclusion of detailed information on routes, travel and accommodation was an innovation. Baedeker was always generous in acknowledging the part John Murray III had played in nurturing his outlook on the future development of his guides. As a bookseller in Koblenz, he had often seen tourists enter his bookshop, either carrying a red Murray guide or looking for one. At the time, John Murray III was the leader in the field, but Baedeker was about to change that. He is often referred to as the