Innocent Drinks and 34.3 g of sugar. This is nearly 30% more than Coca Cola in terms of sugar content. However, it does not contain any of the artificial ingredients found in soft drinks like Coca Cola and is instead made from natural fruit. Three academic papers, produced by researchers at Oxford Brookes University and the University of Aberdeen were commissioned by Innocent. In the first study, scientists at the Department of Biological and Medical Sciences, Oxford Brookes University, claimed suggestions that puréeing fruit destroys the cell wall matrix that gives fruit its structure and makes smoothies less fibrous than fruit eaten
Double Dutch Drinks business plan centered around creating a drink mixer company. The award provided the sisters with a cash investment, a free year of office space and a mentorship which they used to found Double Dutch Drinks. The company released its first products in early 2015. Double Dutch Drinks was picked as a winner in the retail category at the 2015 Virgin StartUp Foodpreneur Festival, as a result, the founders met with buyers from the Target Corporation in the US to pitch their product to the store. In December 2015, it was announced that Double Dutch Drinks had secured a six month