Coca-Cola produces concentrate, which is then sold to licensed Coca-Cola bottlers throughout the world. The bottlers, who hold exclusive territory contracts with the company, produce the finished product in cans and bottles from the concentrate, in combination with filtered water and sweeteners. A typical can contains of sugar (usually in the form of high fructose corn syrup). The bottlers then sell, distribute, and merchandise Coca-Cola to retail stores, restaurants, and vending machines throughout the world. The Coca-Cola Company also sells concentrate for soda fountains of major restaurants and foodservice distributors. The Coca-Cola Company has on occasion introduced other cola drinks under
Jolly Cola had close connections to the brewing industry, that wanted a prohibitive surtax on what a member of the Danish Communist Party called “a bitter cup”. When the Danish producers finally realised that they could not keep Coca-Cola out of the Danish market anymore, they quickly changed their strategy. In January 1959 18 breweries and producers of mineral water went together to form ‘Dansk Coladrik A/S’. This initiative was instigated by Carlsberg and Tuborg so as to produce an original Danish cola that was to be sold nationwide. The soft drink was named Jolly Cola and was an all-out copy product.