Mario Prada Mario Prada Mario Prada (born in Milan; died in 1958) was the founder and original designer of the fashion label Prada, a company specializing in many high fashion goods for men and women, including shoes, handbags, luggage, and leather goods. Prada was founded in 1913. Prada was founded in 1913 by Mario Prada and his brother Martino as Fratelli Prada (English: "Prada Brothers"). The company was originally headquartered in Milan, Italy. The shop sold leather goods and imported English steamer trunks and handbags. Mario Prada did not believe that women should have a role in business, so he prevented female
History of Italian fashion had begun exporting luxury fashion goods and handbags to other nations, including the United States. In the 1960s, the handbags produced by the designer Gucci drew the attention of celebrities such as Grace Kelly, Peter Sellers, Audrey Hepburn and the First Lady of the United States, Jackie Kennedy. Gucci's "GG" monogram logo became synonymous with Hollywood fashion. Jackie Kennedy developed a close friendship with the Italian designer Valentino Garavani, and wore his designs ever since 1965, including at her wedding to Aristotle Onassis. Florence was Italy's fashion capital in the 1950s and 1960s, and Milan in the 1970s and 1980s,