Vita Cola some time, Vita Cola sponsored FC Hansa Rostock, a soccer club from Mecklenburg-Vorpommern. Vita Cola has since then surpassed Pepsi Cola and is still regaining market share in the former East Germany. In Thuringia, Vita Cola has the biggest market share of colas, even above Coca-Cola. That means that Thuringia is one of the few regions in the world where a regional cola brand is the market leader. Today there is only one other former East German cola brand in production: Club Cola. Natural mineral water, Sugar, Carbonic acid, Acidulants (E270, citric acid, phosphate), Dye E150 d, Natural aroma, Vitamin
Coca-Cola production and distribution of Coca-Cola follows a franchising model. The Coca-Cola Company only produces a syrup concentrate, which it sells to bottlers throughout the world, who hold Coca-Cola franchises for one or more geographical areas. The bottlers produce the final drink by mixing the syrup with filtered water and sweeteners, and then carbonate it before putting it in cans and bottles, which the bottlers then sell and distribute to retail stores, vending machines, restaurants, and food service distributors. The Coca-Cola Company owns minority shares in some of its largest franchises, such as Coca-Cola Enterprises, Coca-Cola Amatil, Coca-Cola Hellenic Bottling Company,