Sina Weibo in China. Sina Weibo is a service website launched by sina.com to provide microblogging services. Users can send messages and multimedia messaging service through the website and the App, and they also can upload pictures and videos to the public for instant sharing. Users can directly add comments, pictures, and videos under in the comment section. Sina Weibo is a platform based on user relationships to share information, to disseminate information, and to get information. Sina Weibo invited a huge number of stars and celebrities to join the microblogging at the beginning. But now, it also invites many media workers,
Microblogging in China and methods. They usually have an automatically checked list of blacklisted keywords. Sometimes administrators monitor these manually. Posts on topics which are sensitive and forbidden in China (e.g. Human Rights, Liu Xiaobo) are deleted, and the user's account may be blocked. Some scandals and controversies such as the Li Gang incident, were uncovered by weibo. After incidents such as the Wenzhou train collision and the 2010 Shanghai fire, criticism of the CPC government increased on weibo. Although weibo services have not always met the approval of the government, many Chinese officials have opened weibo accounts. An organ of the Central