Usage share of operating systems computer's installed base statistics, and actual (web) use needs not follow installed base. Also, Microsoft includes tablets (but StatCounter may also for Windows, while it wouldn't for e.g. Android). Video game store Steam publishes a monthly "Hardware & Software Survey", with the statistics below: By Q1 2018, mobile operating systems that can be found on smartphones, include Google's dominant Android (and variants) and Apple's iOS, with both combined at almost 100% market share. According to research by InsightPortal, there is a clear correlation between the GDP per capita of a country and that country's respective smartphone OS market share, Showing
Market share analysis period. This helps determine the firm's targeted market share. This also helps budget for activities like budgeting for R&D, sales promotion, marketing, and training. Market share analysis Market share analysis is a part of market analysis and indicates how well a firm is doing in the marketplace compared to its competitors. Givon, Mahajan, and Muller have researched spreadsheet and word processing software firms to give a clearer image of how to determine market share in the software industry. They propose six factors to help estimate the value of market share (1997): A market share analysis needs to take into account