Clio Awards Clio Awards The Clio Awards is an annual award program that recognizes innovation and creative excellence in advertising, design and communication, as judged by an international panel of advertising professionals. "Time" magazine described the event (in 1991) as the world's most recognizable international advertising awards. The awards, founded by Wallace A. Ross in 1959, are named for the Greek goddess Clio, the mythological Muse known as "the proclaimer, glorifier and celebrator of history, great deeds and accomplishments". The Clios were first given in 1959, for excellence in television advertising, by the "American TV and Radio Commercials Festival". Each winner received
Clio Awards part of MediaBistro Holdings, a group that also includes Adweek and The Film Expo Group, and is owned by Guggeinheim Partners. In 2014, Clio assembled a 50/50 male-female jury made up of more than 70% international (non-US) judges. 2014 was also the year Clio began holding judging sessions internationally. The 2014 judging session took place in Malta, and the 2015 session will take place in Tenerife, Spain. According to the Clio Awards website, more than 80% of submissions are eliminated within the first two rounds. Juries then determine whether a work deserves to be included on the Shortlist, or receive