BBC Worldwide Collection International to form 2 Entertain, which was part owned by BBC Worldwide; the following year the company sold "Eve" magazine to Haymarket Group and in 2006 the company sold a majority stake in BBC Books to publisher Random House. In 2007 BBC Worldwide purchased a 75% stake in the travel guide publisher Lonely Planet, acquiring the final 25% of the company in 2011. The acquisition was part of the BBC's strategy to grow its online portfolio and to increase its operations in Australia and the USA. In January 2009 it was announced that Ofcom had put forward the recommendation
BBC Online This led to the official launch of "BBC Online" at the "www.bbc.co.uk" address in December 1997. As well as the licence fee funded www.bbc.co.uk, BBC Worldwide launched the commercially funded beeb.com, featuring mostly entertainment focused content, with sites including Radio Times, Top Gear and Top of the Pops. Later, BBC Online launched licence fee funded web sites for Top of the Pops and Top Gear, resulting in some duplication. Beeb.com was later refocussed as an online shopping guide, and was closed in 2002. beeb.com later redirected to the BBC Shop website, run by BBC Worldwide. In 1999, the BBC bought