Tesco the customer. Such schemes came to light after HMRC litigated against Debenhams over the scheme in 2005. Tesco's expansion has been criticised, and in some cases actively opposed. In January 2013, the British media reported that horse meat had been found in some meat products sold by Tesco, along with other retailers, particularly burgers. Prime Minister David Cameron called this "unacceptable", with products showing 29.1% horse meat in the "Value" range burger, which were supposed to be beef. It was later revealed in February 2013 that some of Tesco's Everyday Value Spaghetti Bolognese contained 60% horse meat. Tesco withdrew 26
Value brands in the United Kingdom Value brands in the United Kingdom In the United Kingdom, it is common practice for retailers to have their own value brand in an effort to compete on price. These brands have become more popular in the UK with shoppers since the Great Recession caused food prices to rise. Tesco's value brand was originally launched in 1993 as "Tesco Value", with distinctive blue-and-white striped packaging. In April 2012 the range was rebranded as "Everyday Value", with new packaging and a revised product range which omitted artificial colours and flavours. The original Tesco Value brand had been launched in the midst