Mobile operating system share of operating systems. However, variations occur in popularity by regions, while desktop-minority also applies on some days in regions such as United States and United Kingdom. Mobile operating system milestones mirror the development of mobile phones and smartphones: These operating systems often run atop baseband or other real time operating systems that handle hardware aspects of the phone. Android (based on the modified Linux kernel) is a mobile operating system developed by Google Inc. Besides having the largest installed base worldwide on smartphones, it is also the most popular operating system for general purpose computers (a category that includes
Market share to help the brand identify market share growth opportunities. "Although market share is likely the single most important marketing metric, there is no generally acknowledged best method for calculating it. This is unfortunate, as different methods may yield not only different computations of market share at a given moment, but also widely divergent trends over time. The reasons for these disparities include variations in the lenses through which share is viewed (units versus dollars), where in the channel the measurements are taken (shipments from manufacturers versus consumer purchases), market definition (scope of the competitive universe), and measurement error." Market share