BBC Worldwide Collection International to form 2 Entertain, which was part owned by BBC Worldwide; the following year the company sold "Eve" magazine to Haymarket Group and in 2006 the company sold a majority stake in BBC Books to publisher Random House. In 2007 BBC Worldwide purchased a 75% stake in the travel guide publisher Lonely Planet, acquiring the final 25% of the company in 2011. The acquisition was part of the BBC's strategy to grow its online portfolio and to increase its operations in Australia and the USA. In January 2009 it was announced that Ofcom had put forward the recommendation
BBC as a separate company in 2002, and in 2005. it was sold off to Australian-based Macquarie Capital Alliance Group and Macquarie Bank Limited and rebranded Red Bee Media. The BBC's IT, telephony and broadcast technology were brought together as BBC Technology Ltd in 2001, and the division was later sold to the German company Siemens IT Solutions and Services (SIS). SIS was subsequently acquired from Siemens by the French company Atos. Further divestments included BBC Books (sold to Random House in 2006); BBC Outside Broadcasts Ltd (sold in 2008. to Satellite Information Services); Costumes and Wigs (stock sold in 2008