Innocent Drinks In 2007 McDonald's began a five-year trial of using Innocent smoothies as part of their Happy Meals. Feedback from customers led McDonald's to drop the product in 2012. However, in 2015, the Chiquita Smoothie was replaced by two varieties of Innocent smoothies in the Netherlands. Revenue for the company declined in 2008 as a result of the global financial crisis which led to an overall loss of £8.6m. On 6 April 2009, Innocent Drinks announced on its website an agreement to sell a stake of 10-20% to The Coca-Cola Company for £30 million, with the three founders continuing to retain
The Drinks Business (magazine) The Drinks Business (magazine) The Drinks Business is a monthly international B2B magazine and website published by Union Press. The magazine discusses the latest news and trends in the global beer, wine and spirits industries. thedrinksbusiness.com was launched in 2001. It has an international audience of 685,000 monthly readers and regularly provides content for publications such as "The Huffington Post" and "Time Magazine". The db Awards is an annual drinks industry event, held at the London International Wine Fair in Olympia. Winners in 2013 included Beefeater Gin, Cote du Rhone, Roberson Wine and Dubai Duty Free. The Drinks Business Green