2013 horse meat scandal negative for horse DNA. products were tested but were negative for all foreign DNA. Of the 37% of beef products tested positive for horse DNA, Tesco's inexpensive Everyday Value Beef Burgers tested at 29.1%. All other reported brands had less than 0.3% horse DNA. These products originated from Liffey Meats and Silvercrest Foods in Ireland and Dalepak Hambleton food processing plant in the United Kingdom. Trace amounts of horse DNA were also found in raw ingredients imported from Spain and the Netherlands. Laboratory DNA investigations were requested by the authorities into possible donkey meat adulteration of minced meat products labelled
Tesco Venture Brands advantage over competitors such as Waitrose and Sainsbury's. As the venture brands are managed by Tesco, the retailer will have the power to restrict sales of such venture branded products in Tesco stores. From 2008 to 2014 Tesco has been extremely active the sale of their premium range of products. Relaunched in 2013, Tesco Finest is the retailer's most premium range of private label products. From this it can be seen that Tesco has experienced success with this area of the market and according to Kantar Worldpanel, Tesco Finest range "is now the fastest growing premium brand in the market".