History of fashion design second biggest-selling fashion brand (after LVMH) worldwide with US$7 billion worldwide of revenue in 2006 according to BusinessWeek magazine. In the 1990s the designer label Prada became a true creative force in the fashion industry. The Milanese company was first established in 1923, two years after Gucci, and like Gucci, it was a firm that sold high-quality shoes and leather. It was until the 1980s that Miuccia Prada, the niece of the company's founder, began to produce ready-to-wear fashion, gaining fame for her subtle, streamlined, yet unquestionably luxurious style, that catered for the privileged young woman who prefers understatement to
The Devil Wears Prada (novel) The Devil Wears Prada (novel) The Devil Wears Prada is a 2003 best-selling novel by Lauren Weisberger about a young woman who is hired as a personal assistant to a powerful fashion magazine editor, a job that becomes nightmarish as she struggles to keep up with her boss's grueling schedule and demeaning demands. It spent six months on the "New York Times" bestseller list and became the basis for the 2006 film of the same name, starring Meryl Streep, Anne Hathaway, and Emily Blunt. The novel is considered by many to be an example of the "chick lit" genre. A