Newcastle Brown Ale first beers to be distributed in a clear glass bottle and it is most readily associated with this form of dispense in the UK. Newcastle Brown Ale was originally created by Lieutenant Colonel James ('Jim') Herbert Porter (b. 1892, Burton upon Trent), a third-generation brewer at Newcastle Breweries, in 1927. Porter had served in the North Staffordshire Regiment in the First World War, earning his DSO with Bar before moving to Newcastle. Porter had refined the recipe for Newcastle Brown Ale alongside chemist Archie Jones over a period of three years. When Porter actually completed the beer, he believed it
Newcastle Brown Ale also available in British-themed pubs as a draught beer in Australia and New Zealand, brewed in the UK and imported by World Brands Australia Pty Ltd. The UK-brewed bottled, kegs, and cans are widely available in Australian liquor outlets as part of their international range. It is also popular in Canada, available on draught at many British-themed pubs. In 2000, the beer was renamed "Newcastle Brown" with the "Ale" being removed from the front label. This change, only in the UK, was due to market research claiming that the term "ale" was outdated and costing the company sales in the