Breakfast cereal and is a common breakfast there. It is one of Ireland's major culinary exports, and is widely available throughout the world. Major brands include McCann's. Ireland is also very big on its porridge. In the 19th and 20th century, the Irish people began to mix whiskey into porridge as a common cold remedy. Oatmeal and porridge have been very important to Ireland since the 19th century and even though they may have been cut back a little when they were introduced to potatoes, oatmeal and porridge is still highly incorporated into Irish diets. In Russia, a breakfast is kasha, a
Breakfast cereal in a pressure cooker for rolling and then dried in an electric oven. By 1925, Wheaties had become the "Breakfast of Champions". In 1928, four milling companies consolidated as the General Mills Company in Minneapolis. The new firm expanded packaged food sales with heavy advertising, including sponsorship of radio programs such as "Skippy", "Jack Armstrong, The All-American Boy", and baseball games. Jack Dempsey, Johnny Weissmuller, and others verified the "Breakfast of Champions" slogan. By 1941 Wheaties had won 12% percent of the cereal market. Experiments with the puffing process produced Kix, a puffed corn cereal, and Cheerios, a puffed oats