Gimlet Media than advertising. Members were given early access to pilots for new Gimlet shows, a Gimlet T-shirt, and access to the company's Slack channel. Gimlet then hired Blumberg's spouse and former "Rachel Maddow Show" producer Nazanin Rafsanjani to explore other ways to diversify the company's revenue. Rafsanjani spearheads Gimlet Creative, a wing of the company that "creates highly produced narrative audio in partnership with brands." On August 2, 2017, Gimlet announced it closed a $15 million Series B investment round, led by Stripes Group. Emerson Collective, Graham Holdings, Betaworks, and Cross Culture Investors also contributed to the round. In September, 2017,
Gimlet Media in the competitive online dating market, as well as the sexism ingrained in Silicon Valley culture. The third season changed the format, exploring a different business every episode, while the fourth season focused on American Apparel founder Dov Charney. Seasons five and six both focus on a variety of businesses in various stages. "Alex, Inc.", a TV sitcom based on Blumberg, "StartUp", and Gimlet Media, debuted on ABC on March 28, 2018. On November 24, 2014, Gimlet's second show, "Reply All", made its debut. Billed as "a show about the internet", "Reply All" is hosted by PJ Vogt and Alex