Wallace A. Ross same year. In 1959, Ross founded the American Television Commercials Festival and The Clio Awards, and he served as the Managing Director of the Festival until 1971. The name "Clio" means the proclaimer, glorifier and celebrator of accomplishments, and is the name of the Ancient Greek Muse of History. The design of the statuette given to winners of the Clio was inspired by the Brancusi sculpture called "Bird in Space," which Ross originally viewed at the New York Museum of Modern Art. Ross held a contest to choose the name for the statue, and "Clio" was the name suggested by
Ancient Greek eros Ancient Greek eros Ancient Greeks used the word eros (Greek: ) to refer to different aspects of love. This diverse range of meanings is expressed by the plurality of Greek words for "Love", reflecting the versatility and complexity of eros. The term was used to describe not only the affectionate marital relationship between a man and a woman but also the institution of pedagogic pederastic relations (Eros paidikos, παιδικός ἔρως), solemnized in certain Greek poleis. Such was the importance of eros for the ancient Greeks that the god of love, also named Eros, was held in Hesiod's cosmogony to be