Mario Prada family members from entering into his company. Mario's son harboured no interest in the business, so it was Mario's daughter Luisa Prada who took the helm of Prada as his successor and ran it for almost twenty years. Her own daughter, Miuccia Prada, joined the company in 1970, eventually taking over for her mother in 1978. Mario Prada Mario Prada (born in Milan; died in 1958) was the founder and original designer of the fashion label Prada, a company specializing in many high fashion goods for men and women, including shoes, handbags, luggage, and leather goods. Prada was founded in
Italian name Italian "nome" is not analogous to the ancient Roman "nomen" since the former is the given name (distinct between siblings), and the latter the gentile name (inherited, thus shared by all belonging to a gens). Female naming traditions and name changing rules after adoption for both sexes also differ between Roman antiquity and modern Italian use. Moreover, the low number and the steady decline of importance and variety of Roman "praenomina" starkly contrast with the current number of Italian given names. Many Italian male given names : And in "-a" (for example "Andrea", "Battista", "Elia", "Enea", "Evangelista", "Luca", "Mattia" or