Newcastle Brown Ale youth drinking markets. The older name was reinstated with no fanfare in 2004, when it was realised that the change had made no difference to sales. In the North East, Newcastle Brown Ale is often given the nickname "Dog", alluding to the British euphemism of seeing a man about a dog. It is also known as Broon, "brown" pronounced in the Geordie dialect. Elsewhere in the UK, it is known as Newkie Brown. Newcastle Brown Ale is traditionally sold in Britain in and, more recently, bottles. Typically, the ale is consumed from a Wellington glass. This allows the drinker to
Burton Ale favour of the brewers of Burton ale, to exempt them from the new tax, because they brewed not for home consumption, but exportation. Lord North said the clause would open a door to fraud, and consequently it ought not to be admitted. The motion therefore was rejected." In the 1790s Charles Lamb the writer, John Mathew Gutch the journalist and James White, founder of the UK's first advertising agency, were "in the habit of meeting at the "Feathers" in Hand Court, Holborn, to drink nips of Burton ale, as they were called". White's "Falstaff's letters" turns the "Feathers" into the