LA Ice Cola second is LA Maxi Ice, which is sugar free. A third type, called LA Ice Café Cola, is fairly rare and hard to find. A fourth variety is LA Diet Ice. "LA Ice Cola" is different from other soft drinks, in that it loses its carbonation a lot quicker than others. Some find that the loss of carbonation makes it taste better while others dislike it. The main reason for the drink's popularity is that it is cheaper than some of its rivals, costing as little as $1 for 2 litres. LA Ice Cola is also the first cola brand
Coca-Cola or sweepstakes entries. In Australia in 2011, Coca-Cola began the "share a Coke" campaign, where the Coca-Cola logo was replaced on the bottles and replaced with first names. Coca-Cola used the 150 most popular names in Australia to print on the bottles. The campaign was paired with a website page, Facebook page, and an online "share a virtual Coke". The same campaign was introduced to Coca-Cola, Diet Coke & Coke Zero bottles and cans in the UK in 2013. Coca-Cola has also advertised its product to be consumed as a breakfast beverage, instead of coffee or tea for the morning