Newcastle Brown Ale to be a failure, as he had actually been attempting to recreate Bass ale. The original beer had an original gravity of 1060º and was 6.25 ABV, and it sold at a premium price of 9 shillings for a dozen pint bottles. Newcastle Brown Ale went into production at Tyne Brewery in 1927, with Newcastle Breweries having occupied the site since 1890, with brewing on the site dating back to 1868. The blue star logo was introduced to the Newcastle Brown Ale bottle in 1928, the year after the beer was launched. The five points of the star represent the
Burton Ale In the same decade one brewer advertised an 'Anti-Burton', a non-intoxicating mild ale. Until the mid-20th century the main types of draught beer served in English pubs remained mild ale, bitter and strong Burton Ale, with Burton Ale continuing to command a premium. In 1955 an American magazine explained to its readers that "It's the draught beers that are tricky. There are three main types: bitter beer, very strong and light colored; mild ale, sweeter and darker, and cheaper: and Burton or 'old', very dark, on the sweet side, and generally strong." The American brewery Ballantine's brewed a Burton Ale