What It Feels Like for a Girl "Rock DJ", in which the singer strips his skin off in graphic detail. Miller relegated the banning due to Madonna being a woman "and the idea of a woman taking her aggression out on men is something the network can just not have. That's what is so disturbing. And that really is what it feels like for a girl". Writing for the "San Francisco Chronicle", Neva Chonin accused the video for being a marketing ploy; "Madonna knew [the video] would spark controversy and that MTV would probably ban it. Much fanfare and publicity, more record sales". Nonetheless, she praised it
What It Feels Like for a Girl played song on European radios, holding the top position for five weeks. In February 2001, English filmmaker Guy Ritchie, Madonna's then husband, said that they were planning to work together on her new music video; "creatively, we like the same sort of things, so it just makes sense". One month later, Madonna revealed to Ingrid Sischy that the video would be for "What It Feels Like for a Girl", which she found "ironic because [Ritchie]'s such a macho man, and his movies are so testosterone-driven, but I asked him a long time ago what song on the album he responded