Mario Prada Mario Prada Mario Prada (born in Milan; died in 1958) was the founder and original designer of the fashion label Prada, a company specializing in many high fashion goods for men and women, including shoes, handbags, luggage, and leather goods. Prada was founded in 1913. Prada was founded in 1913 by Mario Prada and his brother Martino as Fratelli Prada (English: "Prada Brothers"). The company was originally headquartered in Milan, Italy. The shop sold leather goods and imported English steamer trunks and handbags. Mario Prada did not believe that women should have a role in business, so he prevented female
Italian fashion Italian fashion Italy is one of the leading countries in fashion design, alongside others such as France, United States and United Kingdom. Fashion has always been an important part of the country's cultural life and society, and Italians are well known for their attention of dressing-up well; ""la bella figura"", or good impression, remains traditional. Italian fashion became prominent during the 11th–16th centuries, when artistic development in Italy was at its peak. Cities such as Palermo, Venice, Milan, Naples, Florence and Vicenza started to produce luxury goods, hats, cosmetics, jewelry and rich fabrics. During the 17th-early 20th centuries, Italian fashion