Newcastle Brown Ale malt would be used to darken the beer. In 2017, Heineken announced that some production would move from the John Smith’s Brewery, Tadcaster, to the Zoeterwoude Brewery in the Netherlands. The company claimed this would allow for shorter order lead times and faster transportation to the U.S. and allow distributors to purchase by the pallet rather than the container. Newcastle Brown Ale is brewed with pale malt and crystal malt. It has a lower hopping rate than traditional English bitters. The beer is one of the United Kingdom's leading bottled ales and is in the top 20 highest-selling ales overall,
Cask ale great stronghold of natural beer was about to be wiped out. In 1971 the Campaign for Real Ale (CAMRA) was founded in Britain to save what they came to term "real ale". The campaign was extremely successful and real ale is now almost universally available and sought after in British pubs. Many smaller breweries were founded or revived to meet this demand, competing successfully with large conglomerates which had promoted the move towards keg products. Real ale is the name coined by the Campaign for Real Ale (CAMRA) in 1973 for a type of beer defined as "beer brewed from