Sina Weibo Sina Weibo Sina Weibo () is a Chinese microblogging (weibo) website. Launched by Sina Corporation on 14 August 2009, it is one of the most popular social media platforms in China. As of Q3 2018, Sina Weibo has over 445 million monthly active users, with surging stocks, advertising sales, revenue and total earnings in the quarter. At the start of 2018, it surpassed US$30 billion market valuation mark for the first time. In March 2014, Sina Corporation announced a spinoff of Weibo as a separate entity and filed an IPO under the symbol WB. Sina carved-out part 11% of Weibo
Microblogging in China The "Real Name" policy requires all users on Chinese weibos to register with the name on their government issued ID card. However, the username that shows on their homepage doesn’t have to be their real legal name. The Real Name Policy would assist the government in controlling speech and communication on the Internet, and would facilitate Internet censorship. Although the regulation was supposed to take effect on March 16, 2012, the policy was not implemented. Many weibo users complained about this policy, and Sina Weibo started to censor posts that contain the phrase "real name registration" or any related terms