Usage share of operating systems half of the countries in South America, and many in North America, e.g. Guatemala, Honduras, Haiti; up to most countries in Asia and Africa with smartphone-majority because of Android, Poland and Turkey in Europe highest with 57.68% and 62.33%, respectively. In Ireland, smartphone use at 45.55% outnumbers desktop use and mobile as a whole gains majority when including the tablet share at 9.12%. Spain is also slightly desktop-minority. The range of measured mobile web use varies a lot by country, and a StatCounter press release recognizes "India amongst world leaders in use of mobile to surf the internet" (of the
Market share Market share is said to be a key indicator of market competitiveness—that is, how well a firm is doing against its competitors. "This metric, supplemented by changes in sales revenue, helps managers evaluate both primary and selective demand in their market. That is, it enables them to judge not only total market growth or decline but also trends in customers’ selections among competitors. Generally, sales growth resulting from primary demand (total market growth) is less costly and more profitable than that achieved by capturing share from competitors. Conversely, losses in market share can signal serious long-term problems that require strategic