Breakfast cereal other grains and yellow peas could be used. In many modern cultures, porridge is still eaten as a breakfast dish. North American Indians had found a way to make ground corn palatable, later called "grits" (from the Old English word "grytt", meaning coarse meal) and "hominy". While this became a staple in the southern U.S., grits never gained a hold in the northern states. Food reformers in the 19th century called for cutting back on excessive meat consumption at breakfast. They explored numerous vegetarian alternatives. Late in the century, the Seventh-day Adventists based in Michigan made these food reforms part
Breakfast cereal products, grossed over $500 million, and claimed that 8 million people ate Quaker Oats each day. Expansion included acquisition of Aunt Jemima Mills Company in 1926, which continues as a leading brand of pancake mixes and syrup, the sport drink Gatorade in 1983, and in 1986, the Golden Grain Company, producers of Rice-A-Roni canned lunch food. In 2001 Quaker Oats was itself bought out by PepsiCo. The first cold breakfast cereal, Granula, was invented in the United States in 1863 by James Caleb Jackson, operator of Our Home on the Hillside which was later replaced by the Jackson Sanatorium in