Innocent Drinks operational control. As a result of the takeover, Ethical Consumer magazine reduced their ethical rating for the company from 12.5/20 to 6.5/20. In April 2010, Coca-Cola increased its stake in the company to 58% from 18% for about £65 million. In February 2013 Coca-Cola increased their stake to over 90%, leaving the three founders with a small minority holding. In June 2016, the drinks company reported a sales surge thanks to new products such as coconut water and vegetable smoothies. These new products contributed £28m to sales. Revenues reported for last year were £247.4m, a 13% increase on the previous
Round of drinks Round of drinks A round of drinks is a set of alcoholic beverages purchased by one person in a group for that complete group. The purchaser buys the round of drinks as a single order at the bar. In many places it is customary for people to take turns buying rounds. It is a nearly ubiquitous custom in Ireland, the United Kingdom, Canada, New Zealand, and Australia. In Australia and New Zealand it is referred to as shouting. This practice is also customary in many parts of North America, especially in areas where people with cultural roots in Ireland and