BBC Worldwide Collection International to form 2 Entertain, which was part owned by BBC Worldwide; the following year the company sold "Eve" magazine to Haymarket Group and in 2006 the company sold a majority stake in BBC Books to publisher Random House. In 2007 BBC Worldwide purchased a 75% stake in the travel guide publisher Lonely Planet, acquiring the final 25% of the company in 2011. The acquisition was part of the BBC's strategy to grow its online portfolio and to increase its operations in Australia and the USA. In January 2009 it was announced that Ofcom had put forward the recommendation
BBC Worldwide of the main BBC. In the past, the business was divided into five operating businesses which covered the entire operations of the company: Channels; Content and Production; Brands, Consumers and New Ventures, Consumer Products and Sales and Distributions. The Channels division was formed in 2005 and is the company's largest generator of revenue and growth. It operates the broadcasting of several international channels and domestic networks: The Content and Production division was formed in 2006 and invests the company's money into new productions by both the BBC and other independent productions. It also exploits the formats of BBC programmes and