Breakfast cereal in some markets, and steady and continued growth throughout its history. The number of different types of breakfast cereals in the U.S. has grown from 160 (1970) to 340 (1998) to 4,945 (2012). In this highly competitive market, breakfast cereal companies have developed cereals in an ever-increasing number of flavors. Although many plain wheat and oat based cereals exist, other flavors are sweet. Some of the most popular brands include freeze-dried fruit and others are flavored like dessert or candy. Cereal, oatmeal and porridge quickly became an important breakfast component in North America. Barley was a common grain used, though
Cereal Killer Cafe viral, with reactions on social media portraying the Keery brothers as "out of touch hipsters". Traditional media commentary defended the small business, supporting their entrepreneurship and pointing at gentrification around Shoreditch. In response, the brothers wrote an open letter to the broadcaster on Twitter. Boris Johnson also wrote in his "Telegraph" column in defence of their enterprise. In September 2015, anti-gentrification protesters took direct action against the cafe by throwing paint at its windows. Cereal Killer Cafe Cereal Killer Cafe is a café situated in Shoreditch, London that serves branded breakfast cereals. It was the first cereal-themed café in the