Wallace A. Ross same year. In 1959, Ross founded the American Television Commercials Festival and The Clio Awards, and he served as the Managing Director of the Festival until 1971. The name "Clio" means the proclaimer, glorifier and celebrator of accomplishments, and is the name of the Ancient Greek Muse of History. The design of the statuette given to winners of the Clio was inspired by the Brancusi sculpture called "Bird in Space," which Ross originally viewed at the New York Museum of Modern Art. Ross held a contest to choose the name for the statue, and "Clio" was the name suggested by
Sarah Siddons as the Tragic Muse also by the Classical subject matter of the muses from ancient Greek/Roman mythologies that numerous sculptors tried to create. Reynolds painted Siddons as Melpomene, the muse of tragedy. This work was painted when Mrs. Siddons was 28 years old and in the prime of her career. When she entered Reynolds' studio he took her by the hand and said, ""Ascend upon your undisputed throne, and graciously bestow upon me some great idea of the Tragic Muse"". Like the old masters, Reynolds signed his name secretly in the work by putting it on the gold embroidery at the hem of her