San Marzano tomato tomatoes sold commercially are grown in Italy, though they are produced commercially in smaller quantities in other countries. Because of San Marzano's premium pricing, there is an ongoing battle against fraudulent product. On November 22, 2010, the Italian carabinieri confiscated 1,470 tons of canned tomatoes worth €1.2 million of improperly labeled product. San Marzano tomatoes, along with Roma tomatoes, have been designated as the only tomatoes that can be used for Vera Pizza Napoletana (True Neapolitan Pizza). San Marzano tomatoes originate from the small town of San Marzano sul Sarno, near Naples, Italy, and were first grown in volcanic soil
San Marzano Oliveto the Barbera produced in the region is particularly noteworthy. San Marzano Oliveto pays a significant role in the promotion of wine tourism in the Piedmont region. Tourists are attracted to the many wineries and vineyards in the region, many of which offer tasting facilities for visitors, and to the many restaurants that offer rare local vintages in addition to the highly renowned Piedmontese cuisine. San Marzano Oliveto San Marzano Oliveto is a "comune" (municipality) in the Province of Asti in the Italian region Piedmont, located about southeast of Turin and about southeast of Asti. San Marzano Oliveto is located in