Walter Diemer accountant by trade, Diemer liked to experiment with gum recipes in his spare time. In doing so, he accidentally stumbled upon a unique recipe. The gum was pink because it was the only food coloring in the factory, which is the reason most bubble gum today is pink. Compared to standard chewing gum, the gum was less sticky, would not stick to the face, and yet stretched more easily. Diemer saw the possibilities, and using a salt water taffy wrapping machine, wrapped one hundred pieces of his creation to test market in a local mom-and-pop candy store. Priced at one
So What (Pink song) sawing down a tree, streaking on a red carpet appearance and other activities. The video also features a cameo appearance from Hart. Pink performed "So What" on MTV Europe Music Awards 2008 on November 6, 2008. The song was nominated for several awards, eventually winning the MTV Europe Music Award for the Most Addictive Track. "So What" was written by Pink, Shellback, and Max Martin, drawing influences from the experience. Martin also handled the production and recording, which took place at Maratone Studios in Stockholm, Sweden. Al Clay also recorded the song at the House of Blues Studio – a