Nissan Silvia Bluebird which was in production at the time the Silvia was introduced. In Japan, it was sold at Nissan Bluebird Store locations, and was marketed with the "Nissan" name instead of the more widely used "Datsun" brand name. The S10 was the first mass-produced Silvia built on the all-new S platform, intended as Nissan's compact, rear-wheel-drive, sporty car platform. Japanese versions were exclusive to Nissan Japanese dealerships called "Nissan Prince Store" along with the larger C110 Skyline. The S10 featured less "traditional" lines than similar offerings from rivals Toyota and Mazda sharing a common appearance with the larger Skyline. In
Nissan after the merger of Prince Motors by Nissan, which sold the Nissan Skyline, and , which sold cars developed from the Nissan Sunny at its introduction in 1966. The word "satio" is Latin, which means "ample" or "sufficient". was briefly known previously as "Nissan Cony Store" when they assumed operations of a small "kei" manufacturer called Aichi Machine Industry Co., Ltd. (愛知機械工業) who manufactured the "", "Guppy" and brand of "kei" cars and trucks until 1970, when the network was renamed for the Nissan Cherry. Nissan Blue Stage was the result of combining older sales channels, called in 1955, then