Teletext Ltd. on 31 January 2011, with editorial content from the Radio Times instead of Teletext Ltd. In spite of its name, the ""Teletext""-branded service was neither the first nor the only teletext service in the UK. The BBC (one of the original developers of teletext) launched its Ceefax teletext service in 1974, the same year that "Teletext's" predecessor, ORACLE also appeared. Although ORACLE closed at the end of 1992 (when Teletext Ltd outbid it for the franchise), Ceefax continued to run on BBC analogue channels until the cessation of analogue signals in October 2012. FourText, originally called 4-Tel, was first run
Teletext comparable to systems such as France's Minitel. The modem was asymmetric, with data sent at 75-bit/s, and received at 1200-bit/s. This two-way nature allowed pages to be served on request, in contrast to the TV-based systems' sequential rolling method. It also meant that a limited number of extra services were available such as booking event or train tickets and a limited amount of online banking. Teletext information is broadcast in the vertical blanking interval between image frames in a broadcast television signal, in numbered "pages." Teletext allows up to eight 'magazines' to be broadcast, identified by the first digit of