O2 (UK) the England rugby team, and in 2003 launched a mobile video service allowing customers to download or stream video content related to the 2003 Rugby World Cup. The initial deal was signed in 1995, as Cellnet, and then renewed in 2000 as BT Cellnet. In 2005, Telefónica O2 extended their involvement in rugby union, signing a new deal with the England rugby team and the Rugby Football Union, as well as O2 rugbyclass and Premier Rugby Ltd for the English Premiership. Their latest renewal of the sponsorship was in 2016, which will run for five years until September 2021. Additionally,
Zeus Technology Zeus Technology Zeus Technology, Ltd. was a software company founded in 1995 and based in Cambridge, England, known for its web server. In July 2011, Zeus Technology was acquired by Riverbed Technology. In March 2015, Riverbed Technology sold the SteelApp business unit to Brocade Communications Systems Zeus Technology was founded in 1995 by Damian Reeves and Adam Twiss while they were undergraduates at Churchill College, University of Cambridge. The company grew rapidly during the excesses of the Dot-com boom. In June 2000 Zeus Technology was nominated one of the top 50 most important privately held companies in the world by