Plain tobacco packaging at how desperate the tobacco companies are to stop plain packaging, for confirmation that pack design is seen as critical to sales." The World Health Organization's director for the Western Pacific also congratulated Australia and stated that all countries and areas in the Western Pacific should follow Australia's good example. Speaking on Radio Australia, Don Rothwell, Professor of International Law at the Australian National University, noted that Philip Morris was pursuing multiple legal avenues. The Notice of Arbitration under the bilateral investment treaty between Hong Kong and Australia has a 90-day cooling off period after which the case would most
Institute of Public Affairs diversity". In 2006, the IPA predicted that banning smoking in public places would increase the risk of passive smoking as smokers moved to private areas indoors, that illegal garage bars may be set up and that without cigarette smoke nightclubs would have to "deodorise sweat and flatulence" with scented smoke. In 2010, the IPA argued against the Gillard Government's plans to introduce plain tobacco packaging, criticising it on the grounds that plain packaging may not affect the consumption of those products and that plain packaging may infringe intellectual property rights in tobacco trademarks and logos. If so, it would represent