Tobacco politics and internationally, claiming government measures against tobacco have infringed on their commercial rights. In 2011, the Australian government introduced plain packaging legislation. Philip Morris Asia Limited challenged this directive under a bilateral trade agreement with Hong Kong, but did not succeed. Cuba, Honduras, Dominican Republic and Indonesia also filed a World Trade Organization complaint, but the WTO upheld the plain packaging law in 2017. Although China faces many tobacco-related health problems, with over 1.2 million tobacco-related deaths per year, the government has had a limited response. The tobacco industry provides 7 to 10 percent of tax revenue for the government,
Plain tobacco packaging tobacco companies subsequently hired a public relations firm to oversee the campaign. In May 2011, British American Tobacco launched a media campaign suggesting that illicit trade and crime syndicates would benefit from plain packaging. BATA CEO David Crow threatened to lower cigarette prices in order to compete, which he claimed could result in higher levels of smoking amongst young people. Mr. Crow later commented he would tell his own children not to smoke cigarettes, because they are unhealthy. The BATA campaign is largely based on a report from Deloitte. Several of the claims contained in the report related to border