Nissan Z-car preceded it, the first-gen 300ZX was thought by enthusiasts as more GT than true sports car. It had improved handling, acceleration, and refinement than any previous model Z-car. Nissan made various changes and claimed improvements to the Z31 model through its entire production. In 1983 Nissan first offered the 300ZX in Japan. It was introduced in the US one year later. All US-market 1984 model Nissan vehicles carried both Datsun and Nissan nameplates. Along with the arrival of their new flagship sports coupe, Nissan launched an aggressive marketing campaign to promote the brand name change from Datsun to Nissan. The
Automotive Energy Supply Corporation Automotive Energy Supply Corporation Automotive Energy Supply Corporation (AESC) is a manufacturer of lithium ion batteries for electric vehicles established 2007 as a joint venture between Nissan, NEC and TOKIN Corporation. In 2007 NEC Corporation, Nissan Motor Company, and NEC Tokin agreed to establish a lithium-ion battery company focused on development to production of batteries for electric vehicles; in 2008 the company was established with a capital of ¥1.5 billion ($14.3million) with a 51:42:7 Nissan:NEC:NEC TOKIN shareholding; the business was to establish a manufacturing site at Nissan's facility in Zama, Kanagawa c.2009, with an initial capacity of 13,000 units per