Nishiki (bicycle company) Nishiki (bicycle company) Nishiki is a brand of bicycles designed, specified, marketed and distributed by "West Coast Cycle" in the United States, initially manufactured by Kawamura Cycle Co. in Kobe, Japan, and subsequently by Giant of Taiwan. The bicycles were first marketed under the "American Eagle" brand beginning in 1965 and later under the "Nishiki" brand until 2001. Throughout the U.S. bike boom of the 1970s and into the 1980s, Nishiki and "West Coast Cycle" competed with domestic companies including Schwinn, Huffy, and Murray; European companies including Raleigh, Peugeot and Motobecane—as well as other nascent Japanese brands including Miyata, Fuji,
Bike Week (Bicycle Week) the bicyclist. Bike Week (Bicycle Week) Bike Week is a yearly international event that originated in Europe. It is typically a seven-day event that advocates bicycling for transportation. The event has been steadily gaining popularity in North American cities over the past decade. Bike Week takes place during the second week of May or June and is typically an entire week of citywide cycling supplemented with events. The central aim of the event is to give citizens of a city the opportunity to help the environment and exercise in a fun and social way. Participants include professional cyclists, celebrities and