Wheelie bike of motorcycles customized in the Bobber or Chopper style. Inspired, he designed a mass-production bike for the youth market as "Project J-38", and the result was introduced to the public as the Schwinn "Sting-Ray" in 1963. Sales were initially slow, but eventually took off. By 1965, several other American and foreign manufacturers were offering their own version of the Sting-Ray. BMX bikes began to supersede wheelie bikes in the 1970s, though Schwinn continued to offer them until 1982 and Raleigh until 1984. Original wheelie bikes are popular collectors' items now, and some manufacturers have reintroduced updated versions. The seating position
Murray (bicycle company) banana-seat, wheelie bike pioneered by Schwinn, the Murray "Wildcat". The "Wildcat" was also styled by Schreckengost, who gave it his own interpretation of a chopper motorcycle, with high-rise handlebars, a tall sissy bar, and a flared rear fender. A series of models followed, including the "Eliminator", "Firecat" and "Hotshot". In 1977, again following a youth trend, Murray introduced its BMX model. During the 1980s, in an attempt to overcome declining sales, Murray began selling its bicycle line in lower-cost mass market stores and discount chains such as Target, K-Mart, and Wal-Mart. While the practice enabled the company to increase sales