Indian tea culture arrival of the British East India Company, at which point large tracts of land were converted for mass tea production. Today, India is one of the largest tea producers in the world, with over 70% of the tea being consumed within India itself. A number of renowned teas, such as Assam and Darjeeling, also grow exclusively in India. The Indian tea industry has grown to own many global tea brands, and has evolved to one of the most technologically equipped tea industries in the world. Tea production, certification, exportation, and all other facets of the tea trade in India is
Nilgiri tea of South India and the Tea Board of India have instigated programs to change cultivation and harvest practices among small growers. Nilgiri tea Nilgiri tea is generally described as being a dark, intensely aromatic, fragrant and flavoured tea grown in the southern portion of the Western Ghats mountains of Southern India. It is grown in the hills of the Nilgiris district of Tamil Nadu, though there are numerous other tea-growing districts in South India as well, including Munnar and Central Travancore, further south in Kerala state. Nilgiri tea plantations are represented by the Nilgiri Planters' Association, which is an organizational