Nissan is Nismo, short for "Nissan Motorsport International Limited." Nismo is being re-positioned as Nissan's performance brand. For many years, Nissan used a red wordmark for the company, and car "badges" for the "Nissan" and "Infiniti" brands. At Nissan's 2013 earnings press conference in Yokohama, Nissan unveiled "a new steel-blue logo that spells out—literally—the distinction between Nissan the company and Nissan the brand." Using a blue-gray color scheme, the new corporate logo did read NISSAN MOTOR COMPANY. Underneath were the "badge" logos for the Nissan, Infiniti and Datsun brands. Later in 2013, the Nissan "Company" logo changed to the Nissan "Corporation"
Automotive industry in Thailand model. In April 2009, the company's name was changed to Nissan Motor (Thailand). Thonburi Automotive Assembly Plant Company, which builds Mercedes-Benz vehicles in Thailand, has a 30 percent stake in a joint venture producing Indian Tata Motors automobiles since 2007. The only Thai automobile manufacturer is Thai Rung, also known as TR, manufactured by Thai Rung Union Car Public Co. Ltd. (TRU). The company was established in 1967 in Bangkok, Thailand. The original name was Thai Rung Engineering Co. Ltd., which was changed to Thai Rung Union Car Co. Ltd. in 1973. TRU was first listed on the Stock Exchange