Plain tobacco packaging an important role in encouraging young people to try cigarettes. First impressions in Australia indicated that smokers feel that cigarettes taste worse in plain packaging – an unexpected side effect. In addition, evidence from quantitative studies, qualitative research and the internal documents of the tobacco industry consistently identify packaging as an important part of tobacco promotion. Plain packaging can change people's attitudes towards smoking and may help reduce the prevalence of smoking, including among minors, and increase attempts to quit. Studies comparing existing branded cigarette packs with plain cardboard packs bearing the name and number of cigarettes in small standard
Tobacco products Tobacco products Tobacco is the agricultural product of the leaves of plants in the genus "Nicotiana". All species of "Nicotiana" contain the addictive drug nicotine—a stimulant and sedative contained in all parts of the plants except the seeds—which occurs in varying amounts depending on the species and variety cultivated. See types of tobacco and curing of tobacco for more information. The vast majority of commercially available tobacco is derived from the species "Nicotiana tabacum", although it is also produced from "Nicotiana alata", and to a lesser extent "Nicotiana clevelandii", "Nicotiana longiflora", and "Nicotiana rustica", among others. Once tobacco has been