Plain tobacco packaging firms were worried the Australian plain packaging legislation might set a global precedent. In July 2012 it was reported that the American lobbying organisation American Legislative Exchange Council (ALEC) had launched a worldwide campaign against plain packaging of cigarettes. With the backing of tobacco companies and other corporate interests, it was targeting governments planning to introduce bans on cigarette branding, including the UK and Australia. Tobacco companies were also reported to have provided legal advice and funding to Ukraine and Honduras governments to launch a complaint in the World Trade Organization (WTO) on the grounds that the Australian legislation is
Tobacco products cut tobacco in a small teabag-like pouch for convenience. Pouches are typically about the same size, but one brand, Skoal, also offers a smaller pouch called Bandits. Dissolvable tobacco is a recent introduction, entering mainstream use in the later half of the 2000s (decade). The product consists of finely-processed tobacco which is developed in such a way as to allow the substance to dissolve on the tongue or in the mouth. Camel tobacco is the major purveyor of dissolvable tobacco products, with three varieties, including "strips", "sticks" and "orbs", however companies such as "Ariva" and "Stonewall" have also been successful