Nissan Silvia Bluebird which was in production at the time the Silvia was introduced. In Japan, it was sold at Nissan Bluebird Store locations, and was marketed with the "Nissan" name instead of the more widely used "Datsun" brand name. The S10 was the first mass-produced Silvia built on the all-new S platform, intended as Nissan's compact, rear-wheel-drive, sporty car platform. Japanese versions were exclusive to Nissan Japanese dealerships called "Nissan Prince Store" along with the larger C110 Skyline. The S10 featured less "traditional" lines than similar offerings from rivals Toyota and Mazda sharing a common appearance with the larger Skyline. In
No Name (brand) No Name (brand) No Name (styled as no name, ) is a line of generic brand grocery and household products sold by Loblaw Companies Limited, Canada's largest food retailer. No Name products are available in stores across Canada that include Loblaws, No Frills, Dominion, Real Canadian Superstore, Your Independent Grocer, valu-mart, Zehrs, Fortinos, Provigo, Extra Foods, Super-Valu, Maxi, Atlantic Superstore, and Shoppers Drug Mart. On March 21, 1978, Loblaw launched "No Name" with 16 generic or unbranded items in black and yellow packaging. It was initially promoted as "basic products in plain packaging at down-to-earth everyday low prices", No Name