KTM Two years later in 1962, Hans Trunkenpolz also died of a heart attack. His son "Erich Trunkenpolz" took charge of the company's management. As the company continued to expand, the workforce totaled 400 in 1971, and forty years after it was founded, KTM was offering 42 different models. Besides, KTM was able to produce motorcycles for the racing industry. During the 1970s and 80s, KTM also started to develop and produce motors and radiators. Radiators sold to European car manufacturers constituted a sizable part of the company's business in the 1980s. In 1978, US subsidiary "KTM North America Inc." was
Less-is-better effect of top-quality candy than a box containing those 24 pieces plus 16 lower-quality pieces. If a manufacturer has developed two versions of a product and wishes to know which will be more popular with consumers and should therefore be put on the market, presenting them jointly to the public will enable consumers to evaluate differences between them, while presenting them separately will better predict the consumer's actual experience of the product when and if it is actually put on sale. Less-is-better effect The less-is-better effect is a type of preference reversal that occurs when the lesser or smaller alternative of