Ajax (cleaning product) Ajax (cleaning product) Ajax is a brand of cleaning products of Colgate-Palmolive. Colgate-Palmolive introduced Ajax powdered cleanser in 1947 and was one of the company's first major brands. The cleanser ingredients include sodium dodecylbenzenesulfonate, sodium carbonate, and quartz. The Ajax name was extended to a line of household cleaning products and detergents which enjoyed its greatest success in the 1960s and beginning of the 1970s. Ajax All-Purpose Cleaner with Ammonia, introduced in 1962, was the first major competitor to Procter and Gamble's Mr. Clean (debuted 1958). Ajax's success as the so called "White Tornado" forced Procter and Gamble to introduce
Vim (cleaning product) a Hollow Man". The band STS9 (Sound Tribe Sector 9) samples a Vim commercial for its song "Instantly." In Season 2 Episode 5 of "Grantchester" Mrs Maguire (a war widow) turns down an invitation to a local dance from Jack Chapman with the excuse that she's "vimming the sink". In the film adaptation of ’Steptoe and Son’, Albert Steptoe uses Vim as Bath soap when he’s washing himself in the kitchen sink The artist Francis Bacon is reputed to have used Vim as a substitute for toothpaste. Vim (cleaning product) Vim is the name of a range of household cleaning