Regulation of nicotine marketing products to be sold in plain packaging. Tobacco advertising on radio, television and billboards is illegal. In July 2009, in-store tobacco advertising and displays of tobacco were made illegal – Ireland being the first country in the EU (and third in the world, after Canada and Iceland) to do so. Ireland plans to adopt the Australian model of plain-packaged cigarettes which is due to begin in September 2017. The relevant EU directives banning tobacco advertising apply within the United Kingdom, in addition to UK laws restricting tobacco advertising. The first calls to restrict advertising came in 1962 from the Royal
Tobacco products to snus. "Mu'assel", shisha tobacco, hookah tobacco, or simply "shisha" is a somewhat moist form of tobacco that is mixed with glycerin and coagulated with molasses or other sticky sweeteners and has been popular in the Middle-East for centuries. It is often smoked with a hookah. Its names include "ma'sal" (also romanized as the aforementioned "mu'assel"), "tumbâk", and "jurâk". "Naswar" is a type of smokeless tobacco popular in Afghanistan and surrounding countries. It is moist and powdered, and lime or juniper is added for flavor. Snuff is a generic term for fine-ground smokeless tobacco products. Originally the term referred only