Satyamev Jayate (TV series) Indian IT consultancy, was the analytics (insights) partner for this show. Season1 of Satyamev Jayate garnered 1.2billion impressions on the web. It ranked as the most talked about new show on the social media in the world. Gigaom quoted that "Satyamev Jayate, one of India’s highest-rated television shows, is using data as a means to effect meaningful change". Persistent Systems used The Big Data Solution to help Satyamev Jayate keep track of how its viewership is interacting with the show. The show aggregated viewers responses from Social Media (Facebook, Twitter and YouTube), Satyamev Jayate Website (SpeakUp and DisQus) as well
Satyamev Jayate (TV series) the show were premiered on YouTube on 2 April 2012. The makers of show booked around 2,000 slots for the broadcaster’s promos in 27 hours for an amount of . Reportedly, this was the highest costing promotional campaign for any Indian television show. Besides, the show was also promoted in Indian theaters. The theme song of the show was shown in 300 theaters across the country after the national anthem. In addition, interactive sessions were organized with audiences about the show in selected multiplexes of Mumbai and New Delhi. The responses of the audience were recorded and shown on screen