Satyamev Jayate (TV series) as from dedicated phone lines for the show. Variety of languages used in the responses, different formats of the responses and the need of unearthing more sentiments from the messages were challenging for the analytics team. The most responses came in Hinglish, a mix of Hindi and English. They were in either text, audio or video format. The analytics were beyond just Praise and Criticism. Persistent Systems had more than 50 tags available for every episode for message analysis. Star India Network's Chief Marketing Officer Gayatri Yadav commented "What social media did was far beyond anything producers anticipated. It took
Satyamev Jayate (TV series) leaves you dumfounded! You will be left asking for more and would wish the show never ends." Trade analyst and film critic Komal Nahta commended that, "I cried while watching the show. I think people will watch it as it has touched an emotional chord." Neeraj Roy, managing director and chief executive of Hungama Digital Media Entertainment, also praised the show by commending "Brilliant effort. Well done Aamir Khan and Satyamev Jayate. We can make a difference." Sukanya Verma from Rediff.com expressed concerns regarding the show saying, "This is a grand initiative and a sound format into which a lot