BBC Design & Engineering BBC Red Button launched in September 1999 as a branding for digital interactive television services provided by the BBC, and broadcast in the United Kingdom. The services replaced Ceefax, the BBC's analogue teletext service, and is only available via digital television receivers. The service can be accessed via Digital terrestrial television(DTT) (DVB-T), satellite television (DVB-S) and cable television(DVB-C). The "Red Button" branding is no longer used within the BBC own website. In 2004, BBC Technology Ltd, a commercial subsidiary of the BBC who provided technology and broadcast support and services was sold to Siemens IT Solutions and Services (SIS) under
Teletext of decoder circuitry is sometimes marked on televisions as CCT (Computer-Controlled Teletext), or ECCT (Enhanced Computer-Controlled Teletext). Besides the hardware implementations, it's also possible to decode teletext using a PC and video capture or DVB board. Adoption in the United States was hampered due to a lack of a single teletext standard and consumer resistance to the high initial price of teletext decoders. Throughout the period of analog broadcasting, teletext or other similar technologies in the US were practically non-existent, with the only technologies resembling such existing in the country being closed captioning, TV Guide On Screen, and Extended Data