Nissan is Nismo, short for "Nissan Motorsport International Limited." Nismo is being re-positioned as Nissan's performance brand. For many years, Nissan used a red wordmark for the company, and car "badges" for the "Nissan" and "Infiniti" brands. At Nissan's 2013 earnings press conference in Yokohama, Nissan unveiled "a new steel-blue logo that spells out—literally—the distinction between Nissan the company and Nissan the brand." Using a blue-gray color scheme, the new corporate logo did read NISSAN MOTOR COMPANY. Underneath were the "badge" logos for the Nissan, Infiniti and Datsun brands. Later in 2013, the Nissan "Company" logo changed to the Nissan "Corporation"
Automotive industry in the United Kingdom Automotive industry in the United Kingdom The automotive industry in the United Kingdom is now best known for premium and sports car marques including Aston Martin, Bentley, Caterham Cars, Daimler, Jaguar, Lagonda, Land Rover, Lister Cars, Lotus, McLaren, MG, Mini, Morgan and Rolls-Royce. Volume car manufacturers with a major presence in the UK include Honda, Nissan, Toyota and Vauxhall Motors (subsidiary of Opel, subsidiary of the French automotive company Groupe PSA). Commercial vehicle manufacturers active in the UK include Alexander Dennis, Ford, IBC Vehicles (owned by Groups PSA), Leyland Trucks (owned by Paccar) and London EV Company (owned by Geely).