Automotive industry in the United Kingdom to Britain from 1975, later launching a hatchback model (the Polonez) alongside it. However, by 1998, Skoda was the only Eastern European carmaker still importing cars to Britain, now competing with budget-priced Far Eastern cars from the likes of Daewoo, Kia, Hyundai and Proton. Nissan had axed the Datsun brand by 1984 and used its own name on all cars, and in 1986 opened a factory in Britain near Sunderland, which produced the mid-range Bluebird hatchbacks and saloons, although it was the Japanese-built Micra which was the company's best-selling car in Britain during the 1980s. The decade also saw the
Umbrella brand that develops and sells a range of consumer electronic goods and services. Apple Inc. market all their products under their corporate brand name including: The Coca-Cola Company is a multinational corporation manufacturing various beverages. The corporation also implements umbrella branding within the individual brands for various flavored beverages including: Other companies that have implemented umbrella branding in their marketing strategy include: Nivea (German personal-care brand), Marriott (hospitality company) and FedEx (Global courier delivery corporation). Umbrella brand Umbrella branding (also known as family branding) is a marketing practice involving the use of a single brand name for the sale of two