Walter Diemer accountant by trade, Diemer liked to experiment with gum recipes in his spare time. In doing so, he accidentally stumbled upon a unique recipe. The gum was pink because it was the only food coloring in the factory, which is the reason most bubble gum today is pink. Compared to standard chewing gum, the gum was less sticky, would not stick to the face, and yet stretched more easily. Diemer saw the possibilities, and using a salt water taffy wrapping machine, wrapped one hundred pieces of his creation to test market in a local mom-and-pop candy store. Priced at one
Shades of pink above). NHRA drag racer Shirley Muldowney was famous for driving a shocking pink dragster. On its way into the German language, shocking pink lost the "shocking" and is called only "Pink"; the color that is called "pink" in English is called "rosa" in German as it is in most other Indo-European languages. A similar situation happens in Portuguese, but its nomenclature may also arrive intact, becoming "rosa-choque" ("shocking pink"). Brazilians may also call all darker and hot tones of pink "rosa-pink." Displayed at right is the color super pink. The source of this color is the "Pantone Textile Paper eXtended