O2 (UK) they can do it too" in reference to Vodafone and EE, O2's biggest competitors and the UK's top three mobile-telecoms companies. O2 (UK) Telefónica UK Limited (trading as O2 – stylised as O) is a telecommunications services provider in the United Kingdom, owned by the Spanish multinational Telefónica, and is headquartered in Slough. With 25 million subscribers (as of December 2017), O2 is the second-largest mobile network operator in the United Kingdom after EE, with Vodafone in third place. O2 was formed in 1985 as Cellnet, a 60:40 joint venture between BT Group and Securicor. In 1999, BT Group acquired
American Outdoor Brands Corporation $85 million). American Outdoor Brands Corporation American Outdoor Brands Corporation is an American manufacturer of firearms and outdoor sports and recreation products. It owns 18 brands. Its principal brand is Smith & Wesson firearms. Until 2016, the company was named Smith & Wesson Holding Corporation. The company has diversified from firearms into sporting goods and outdoor gear, the rugged outdoors business being a larger market than firearms, in hopes of insulating Smith & Wesson from the stock price volatility caused by the unpredictability of the gun business. This culminated in the decision to change the company's name to American Outdoor