Plain tobacco packaging that Australia's legal fees amounted to $39 million with Patrick saying that this showed the dangers of investor-state dispute settlement clauses allowing companies to sue governments in the Trans-Pacific Partnership. The World Health Organization applauded Australia’s law on plain packaging noting that “the legislation sets a new global standard for the control of a product that accounts for nearly 6 million deaths each year". The Cancer Council of Australia hailed the passing of the legislation, stating, "Documents obtained from the tobacco industry show how much the tobacco companies rely on pack design to attract new smokers...You only have to look
Tobacco packaging warning messages a variety of warnings with graphic, disturbing images of tobacco-related harms (including a smoking hurts your arteries and bladder cancer) are placed prominently on cigarette packages. General warning: In Ecuador, a variety of warnings with graphic, disturbing images of tobacco-related harms (including a tongue cancer and premature birth) are placed prominently on cigarette packages. In Egypt, a variety of warnings with graphic, disturbing images of tobacco-related harms (including a mouth cancer and gangrene) are placed prominently on cigarette packages. Cigarette packets and other tobacco packaging must include warnings in the same size and format and using the same approved texts