Royal Purple (lubricant manufacturer) Royal Purple (lubricant manufacturer) Royal Purple is an American manufacturer which produces lubricants for automotive, industrial, marine, motorcycle, and racing use. It is known primarily for its line of synthetic Royal Purple Motor Oil products used in gasoline and diesel engines. They also produce other fluids including gear oil, transmission fluid, power steering fluid and industrial gear, bearing, engine, and hydraulic oil. Other products include chassis and bearing grease, lubricant aerosol, aerosol chain lubricant, and firearm lubricant. The company was founded in 1986 by John Williams, a synthetic oil developer and later consultant. Due to a customer who said he
The purpose of a system is what it does The purpose of a system is what it does The purpose of a system is what it does (POSIWID) is a systems thinking heuristic coined by Stafford Beer. Stafford Beer coined the term POSIWID and used it many times in public addresses. In his address to the University of Valladolid, Spain, in October 2001, he said "According to the cybernetician, the purpose of a system is what it does. This is a basic dictum. It stands for bald fact, which makes a better starting point in seeking understanding than the familiar attributions of good intention, prejudices about expectations, moral judgment,