O2 (UK) BT subsidiaries: Esat Digifone in Ireland, Viag Interkom in Germany and Telfort Mobiel in the Netherlands. The rebranding was supported by a European advertising campaign, which began on 16 April 2002, across all four countries, at a cost of £130 million. The main launch campaign ran from 18 June and was developed by Vallance Carruthers Coleman Priest, working alongside brand consultancy Lambie-Nairn, creators of the "O2" brand identity. In March 2005, mmO2 restructured its shares and the company was relisted as O2 plc. On 30 November 2005, O2 agreed to a takeover by Telefónica, a Spanish telecommunications company, for £17.7
Movistar Team (Continental Team) Movistar Team (Continental Team) Movistar Team (Continental Team) (UCI Code "MOT") is a Colombian-based UCI Continental cycling team . The team was set up in time for the 2011 season with Movistar sponsoring both the Continental team and Spanish UCI Pro Tour team to race in events on the UCI America Tour as well as those national events within its region. The team is based in Bogotá, Colombia, and the management team is headed by former Colombian coach Libardo Leyton On 2 June, the squad was presented officially and on 12 June and started the Tour of Colombia, where Byron