BBC Red Button a spectacular new form of television, by 2008 this had given way to positioning iTV as ‘everyday’. This was due in part to the institutional landscape of television in the UK. BBC Text originally launched on digital terrestrial services in September 1999, and was later introduced on satellite and cable platforms. In the first phase, the service was created using content migrated from the existing analogue teletext service, Ceefax. A digital text service had been available since the launch of digital terrestrial television in November 1998, but the BBC Text service was not publicly launched until November 1999, due to
BBC World Service Television near-continuous direct rebroadcast of BBC1 and schedule pattern timed to UK time (GMT/BST), it had a schedule pattern more synchronised to Central European Time and many of its first-run programmes were timeshifted to more suitable times for viewing in CET, as well as showing specially commissioned "World Service News" bulletins from Television Centre. The BBC World Service News studio looked like the BBC's domestic news, though with different graphics and an on-screen logo. The station also broadcast its own Children's BBC junctions from Presentation Studio A. Outside Europe, BBC World Service Television was the name of the 24-hour news, information