Plain tobacco packaging support from health associations. As in other countries, there was fierce protest from the tobacco industry and tobacco retailers associations. The Health Minister also seemed lukewarm in his support, preferring to see the effect of newly-introduced health warnings. Under the next legislature however, the new Socialist Health Minister, Marisol Touraine, said she would fight especially at the European level for "neutral packaging". As in Australia, the tobacco industry countered that generic packaging would be easy to counterfeit, which would increase illegal cigarette sales. The EU directive eventually contained no explicit measures regarding plain packaging. In reaction, the French government announced
Tobacco packaging warning messages a variety of warnings with graphic, disturbing images of tobacco-related harms (including impotence and heart attack) are placed prominently on cigarette packages. In Peru, a variety of warnings with graphic, disturbing images of tobacco-related harms (including abortions and asthma) are placed prominently on cigarette packages. All cigarette packaging sold in Philippines are required to display a government warning label. The warnings include: In July 2014, Philippine President Benigno Aquino III signed the Republic Act 10643, or “An Act to Effectively Instill Health Consciousness through Graphic Health Warnings on Tobacco Products", more known as the "Graphic Health Warning Act.” This law