Plain tobacco packaging tobacco consumption”. This effort did not succeed due to trademark right concerns, specifically those related to Canada's commitments to the World Trade Organization and under the North American Free Trade Agreement. Australia, with the enactment of the Tobacco Plain Packaging Act on 12 December 2011, became the first country in the world to require tobacco products to be sold in plain packaging. Products manufactured after 1 October 2012, and all on sale after 1 December 2012 must be in the plain packaging. Following Australia's lead (2012) a number of other countries also require standardized packaging including France (January 2017), United
Tobacco and Vaping Products Act and text. They must be displayed on equal opposite sides of the packaging, on the largest visible side, and on the lid. The warnings may also be included on a leaflet that is visible when accessing the product. The Tobacco Act prohibits the promotion and advertising of tobacco products when the terms "light" or "mild" are used. This applies to products, packaging, and accessories associated with tobacco. A retailer also cannot display these products if "light" and "mild" are on the packaging. The act requires that every brand of cigarettes manufactured on or after October 1, 2005 be tested by