Satyamev Jayate (TV series) as from dedicated phone lines for the show. Variety of languages used in the responses, different formats of the responses and the need of unearthing more sentiments from the messages were challenging for the analytics team. The most responses came in Hinglish, a mix of Hindi and English. They were in either text, audio or video format. The analytics were beyond just Praise and Criticism. Persistent Systems had more than 50 tags available for every episode for message analysis. Star India Network's Chief Marketing Officer Gayatri Yadav commented "What social media did was far beyond anything producers anticipated. It took
What Not to Wear (UK TV series) Constantine and Woodall signed a contract with ITV to host their new show "Trinny & Susannah Undress". The new series hosted by Butcher and Paris managed to reach viewing figures of 4.26 million on 19 October 2006 and the first show of the series attracted 4.2 million viewers. The seventh series, which consisted of eight episodes, was aired on BBC One starting in August 2007. The first episode claimed 3.1 million viewers, about 1 million less than the first episode of the last series. The UK version of "What Not to Wear" has been broadcast around the world on BBC