Irvine Welsh His first novel, "Trainspotting", was published in 1993. Set in the mid-1980s, it uses a series of loosely connected short stories to tell the story of a group of characters tied together by decaying friendships, heroin addiction and stabs at escape from the oppressive boredom and brutality of their lives in the housing schemes. It was released to shock and outrage in some circles and great acclaim in others; "Time Out" called it "funny, unflinchingly abrasive, authentic and inventive", and "The Sunday Times" called Welsh "the best thing that has happened to British writing for decades". It was adapted as
King Heroin Seventh Avenue in midtown Manhattan. It was written from the point of view of the drug, and explained in graphic detail by first-person narrative the effects heroin addiction has on people who use it, from fashion models neglecting their looks, to "the most virile of men losing their sex," to committing murder, to cold turkey withdrawal. Rosen's poem was then set to music by Brown, his arranger David Matthews, and Brown's manager Charles Bobbit. Brown added an intro to start off the piece, referring to heroin as "one of our most deadly killers in the country today"; and towards the