Plain tobacco packaging tank supported by British American Tobacco, stated that it would be "disastrous if the government, by introducing plain-packaging legislation, [removed] the simplest mechanism for the ordinary consumer to tell whether their cigarettes are counterfeit or not." Arguments against plain packaging include its effect on smuggling, its effect on shops and retailers, and its possible illegality. A study published in July 2014 by the British Medical Journal refuted those claims. In reporting Philip Morris's legal action against the Australian project, "The Times of India" noted in 2011 that plain packaging legislation was being closely watched by other countries, and that tobacco
Tobacco packaging warning messages a variety of warnings with graphic, disturbing images of tobacco-related harms (including a smoking hurts your arteries and bladder cancer) are placed prominently on cigarette packages. General warning: In Ecuador, a variety of warnings with graphic, disturbing images of tobacco-related harms (including a tongue cancer and premature birth) are placed prominently on cigarette packages. In Egypt, a variety of warnings with graphic, disturbing images of tobacco-related harms (including a mouth cancer and gangrene) are placed prominently on cigarette packages. Cigarette packets and other tobacco packaging must include warnings in the same size and format and using the same approved texts