O2 (UK) Telefónica O2 had a long-standing relationship with Arsenal F.C., being their shirt sponsor until the end of the 2005/2006 season. In 2005, a three-year deal was signed that saw Telefónica O2 become the team's exclusive mobile communications partner. O2 were the main sponsor of the Channel 4 reality TV show "Big Brother" from its second series (as BT Cellnet) in 2001 until its fourth series in 2003. They also sponsored the spin-off shows "Celebrity Big Brother 2" in 2002 and "" in 2003. In total O2 sponsored five series of the show. O2 sponsored music festivals, the Wireless Festivals, from
Movistar Fútbol channel became exclusive for the non-residential clients of the platform, as a replica of the contents broadcast by the Movistar Liga de Campeones channel for individuals. Football leagues include: Movistar Fútbol Movistar Fútbol (formerly Canal+ Fútbol and Canal+ Deporte 1) is a Spanish television channel, offered by the digital platform Movistar+. The channel broadcasts football throughout day, but not all of it is live. The channel broadcast mainly European football leagues but also the two main South American leagues. The channel began broadcasting on February 1, 2007, replacing "Canal+ Deporte 1". As of August 1, 2016, the channel was renamed