Tan Chong Motor influence the Malaysian automotive industry through its parts manufacturing division, APM Automotive Holdings Berhad (APM). The 2000s was a decade of diversification in the Tan Chong Motor portfolio. Since its founding, the Tan Chong name had become synonymous with Datsun and Nissan vehicles in Malaysia, but in mid-2003, the company adopted the Renault brand in line with the Renault–Nissan Alliance. A new subsidiary, TC Euro Cars Sdn. Bhd. (TCEC) was created to market, distribute and provide after-sale services for Malaysian-market Renault cars. The Renault brand was handled by Quasar Carriage Sdn. Bhd. prior to the advent of TCEC. Additionally, local
Nissan Pulsar until the introduction of the Nissan Tiida (C11) in 2005; at this time the Pulsar name was retired. In 2013, Nissan replaced the Tiida in Australia and New Zealand with two new models badged as Pulsar. These were based on the Nissan Sylphy (B17) sedan and Nissan Tiida (C12) hatchback, the latter also selling in Thailand under the Pulsar name. In Australia and New Zealand, Nissan continued to use the Pulsar name for the N16 series that was labelled Nissan Bluebird Sylphy in Japan. The Nissan Sylphy B17 sedan was released in 2013 and is rebadged as Nissan Pulsar for