Nissan is Nismo, short for "Nissan Motorsport International Limited." Nismo is being re-positioned as Nissan's performance brand. For many years, Nissan used a red wordmark for the company, and car "badges" for the "Nissan" and "Infiniti" brands. At Nissan's 2013 earnings press conference in Yokohama, Nissan unveiled "a new steel-blue logo that spells out—literally—the distinction between Nissan the company and Nissan the brand." Using a blue-gray color scheme, the new corporate logo did read NISSAN MOTOR COMPANY. Underneath were the "badge" logos for the Nissan, Infiniti and Datsun brands. Later in 2013, the Nissan "Company" logo changed to the Nissan "Corporation"
Nissan Lucino SE, an oval exhaust finisher replaced previous year's round exhaust finisher. Designated N15, the Lucino three- and five-door hatchbacks sold only in Japan, exclusive to the "Nissan Satio Store" from 1995. These were badge engineered versions of the Nissan Pulsar Serie (N15) sold at "Nissan Cherry Store" locations. Three-door models lasted until 1999, with the five-door model seeing its demise in 2000, fully retiring the Lucino name and product line in Japan. This discontinuation occurred without a direct successor. Nissan Lucino The Nissan Lucino is a small automobile nameplate used by the Japanese manufacturer Nissan between 1994 and 2000. The