Plain tobacco packaging protection, and have since been publicly refuted by customs officials, and the report itself indicated that it had relied extensively on unaudited figures supplied by the tobacco industry itself. In June 2011, Imperial Tobacco Australia launched a secondary media campaign, deriding plain packaging legislation as part of a Nanny state. In June 2011, Philip Morris International announced it was using the provisions in a Hong Kong/Australia treaty to demand compensation for Australia's plain packaging anti-smoking legislation. As a US-based company, Philip Morris could not sue under the US-Australia Free Trade Agreement. The company rearranged its assets to become a Hong
Tobacco and Vaping Products Act and text. They must be displayed on equal opposite sides of the packaging, on the largest visible side, and on the lid. The warnings may also be included on a leaflet that is visible when accessing the product. The Tobacco Act prohibits the promotion and advertising of tobacco products when the terms "light" or "mild" are used. This applies to products, packaging, and accessories associated with tobacco. A retailer also cannot display these products if "light" and "mild" are on the packaging. The act requires that every brand of cigarettes manufactured on or after October 1, 2005 be tested by