Unusual types of gramophone records vinyl colors became too high, but the different colored labels were continued, at least for popular music (black) and classical (red, as in "Red Seal"). In October 1945, RCA Victor put on the market its first "non-breakable" phonograph records. Made of a ruby-red, translucent vinyl resin plastic, they cost twice as much ($2 per disc) as the 12-inch Victor Red Seal. In the 1960s, a distinction was made in label colors of promotional copies of 45 RPM records as well, with pop music being issued on yellow labels and country on light green. In the 1970s, such gimmicks started to
Polymer clay Polymer clay Polymer clay is a type of hardenable modeling clay based on the polymer polyvinyl chloride (PVC). It typically contains no clay minerals, but like mineral clay a liquid is added to dry particles until it achieves gel-like working properties, and similarly, the part is put into an oven to harden, hence its colloquial designation as clay. Polymer clay is generally used for making arts and craft items, and is also used in commercial applications to make decorative parts. Art made from polymer clay can now be found in major museums. Bakelite, an early plastic, was popular with designers