E-commerce in India stiff competition with Indian startups. A large proportion of traffic towards e-commerce sites is driven by coupon sites. Examples of venture capital firms having invested in e-commerce companies in India are as follows: Flipkart.com raised about USD 2.3 billion. On 10 July 2013, Flipkart announced it had received $200 million from existing investors Tiger Global, Naspers, Accel Partners, and ICONIQ Capital, and an additional $160 million from Dragoneer Investment Group, Morgan Stanley Wealth Management, Sofina, Vulcan Inc. and more from Tiger Global. In February 2014, online fashion retailer Myntra.com raised $50 million from a group of investors led by Premji
Electro World (retailer) announced that they would sell the Electro World operations in Turkey to Bimeks, one of the leading specialist electrical retailers in the country. Electro World in Turkey was subsequently integrated into Bimeks. Dixons Retail agreed in May 2014 to sell Electro World in the Czech Republic and Slovakia to Nay. The online Electro World operations in Greece have been merged with Dixons Retail's existing business Kotsovolos. Electro World (retailer) Electro World is an electronics online retailer operating in Sweden. It also operated in Czech Republic, Slovakia, Poland, Greece and Turkey, as a subsidiary of Dixons Retail (formerly DSG International), until