Online book rental in India almost all have their own blogs and Facebook pages. Ventures like Pustakkosh, Justbooks are major national level players in Indian online book rental scenario. There is speculation as to the survival of these ventures, as more people use Amazon Kindle and read books online. However, most book-lovers prefer a physical book, and this is the premise on which these new ventures are based. Their success remains to be seen; however, they offer a ray of hope for young professionals in the country who currently lack access to books. Apart from the metropolitan areas, most cities and towns in India do
Flipkart led to public outcry and widespread criticism among consumers, competitors and partners, heavily damaging its reputation. Many users could not place orders because of high server load and errors which led to frustration among customers. Many users who placed orders received emails stating that their orders were cancelled. Most of the products were sold for less than their cost, and Flipkart was accused of anti-competitive behaviour. Major competitors filed complaints against Flipkart with the Commerce Ministry, claiming that selling products lower than cost is against the commerce policy of the country. The Ministry said that they would formulate new trade