Romance novel can be much less successful in a European market. Although Italy is the strongest foreign market for the chick lit sold by single-title imprint Red Dress Ink, in that country romance readers do not care to read books about cowboys, as this type of occupation was not common in their culture. The paranormal romance genre is not popular in countries such as Poland and Russia, although historical romance tends to be very successful. Inspirational romance does not sell well in Europe, where romances that feature babies are very popular. German readers enjoy reading more erotic romance novels, and some German
Romance languages conservative version of the language used in writing and formal contexts or as a lingua franca), and with , "to speak in Barbarian" (the non-Latin languages of the peoples living outside the Roman Empire). From this adverb the noun "romance" originated, which applied initially to anything written , or "in the Roman vernacular". The word 'romance' with the modern sense of romance novel or love affair has the same origin. In the medieval literature of Western Europe, serious writing was usually in Latin, while popular tales, often focusing on heroic adventures and courtly love, were composed in the vernacular and