Criticism of Spotify after its release, citing that all music on Spotify is available to both paid and free users. Coldplay previously delayed their album "Ghost Stories" from all streaming services for four months after CD, vinyl and download release, and did the same with its earlier album "Mylo Xyloto". Beyoncé's self-titled album was not available until 24 November 2014, nearly a year after its original release. Adele's "21" was not initially available on Spotify, as Adele wanted Spotify to make her album available to paid subscribers only, but not to free users. Spotify declined her offer to avoid creating separate catalogues for
Corporate branding Corporate branding Corporate branding refers to the practice of promoting the brand name of a corporate entity, as opposed to specific products or services. The activities and thinking that go into corporate branding are different from product and service branding because the scope of a corporate brand is typically much broader. It should also be noted that while corporate branding is a distinct activity from product or service branding, these different forms of branding can, and often do, take place side-by-side within a given corporation. The ways in which corporate brands and other brands interact is known as the corporate