Ploughman's lunch term "ploughman's lunch" is believed to date no further back than the 1950s, when the Cheese Bureau (a marketing body affiliated with the J. Walter Thompson advertising agency) began promoting the ploughman's lunch in pubs as a way to increase the sales of cheese, which had recently ceased to be rationed. Its popularity increased as the Milk Marketing Board promoted the meal nationally throughout the 1960s. Pierce the Ploughman's Crede (c.1394) mentions the traditional ploughman's meal of bread, cheese and beer. Bread and cheese formed the basis of the diet of English rural labourers for centuries, with skimmed-milk cheese, supplemented
Lunch with Marlene production, which ran at the New End Theatre from 28 March 2008 through 27 April 2008, received "rave reviews". "The Daily Telegraph" called the production a "delightful reconstruction of one of their meetings" and called the musical revue a "further treat". "The New York Times" said the production was "far from perfect, yet it is hugely likeable" and that the "fascinating" biographical details were at times "awkwardly inserted". The Stage also called the dialogue "fascinating" and the casting "impeccable", though the direction by Steward Nicholls "lacked intimacy". Lunch with Marlene Lunch with Marlene is a stage comedy written by Chris