Krio language English with other characters, he speaks Krio with his mother. Aaronovitch includes some such conversations in his text, leaving the reader to puzzle out what was said. Krio language Sierra Leonean Creole or Krio is an English-based creole language that is lingua franca and de facto national language spoken throughout the West African nation of Sierra Leone. Krio is spoken by 87% of Sierra Leone's population and unites the different ethnic groups in the country, especially in their trade and social interaction with each other. Krio is the primary language of communication among Sierra Leoneans at home and abroad. The
Participatory development communication essentially "listening" to what potential users of information need. They are the ones whom the communication program intends to reach. Users of information are also referred to as stakeholders of a communication program. Collecting baseline information about these stakeholders is an essential preliminary step towards developing a communication strategy. Segmentation, or dividing large groups of stakeholders into smaller groups, helps achieve focus in communication strategy development. Segmentation is usually done in two ways: What are the factors which cause a gap between the existing and desired behavior of stakeholders? Is the problem due to the stakeholders' lack of awareness or