Spotify of the iPhone via the watch. Users can also choose which devices to play music on via Bluetooth. In September 2010, the World Economic Forum (WEF) announced the company as a Technology Pioneer for 2011. In August 2017, Spotify was the most downloaded music app on the iOS platform in the United States. Spotify has attracted significant criticism since its 2008 launch. The primary point of criticism centres around what artists, music creators and the media have described as "unsustainable" compensation. Unlike physical sales or legal downloads, which pay artists a fixed price per song or album sold, Spotify pays
Criticism of Spotify Ergatoudis said: "I've got every reason to be very optimistic Taylor Swift will be coming back to Spotify. I'm not saying it's done, but the indications are good, put it like that". Swift collaborated with Zayn Malik for the song "I Don't Wanna Live Forever" for the movie "Fifty Shades Darker". The song, released in December 2016, was withheld from Spotify for one week after its original release on competing streaming services. In June 2017, it was announced that Swift's full catalog would be released on all streaming services, including Spotify. On social media, Swift's management team stated: "In celebration