Where do you want to go today? In August 1995, the "Times" reported that the response to Microsoft’s campaign in the advertising trade press had been “lukewarm” and quoted Brad Johnson of "Advertising Age" as stating that “Microsoft is on version 1.0 in advertising. Microsoft is not standing still. It will improve its advertising.” Microsoft’s Steve Ballmer, then the firm’s executive vice president, acknowledged that the response to the campaign had been “chilly”. In June 1999, Microsoft announced that it would be ending its nearly five-year-long relationship with Wieden+Kennedy, shifting $100 million in billings to McCann Erickson Worldwide Advertising in a split that was described by "The
Where Do You Go (La Bouche song) Their version made it to the top 5 in Switzerland and became a big hit throughout Europe. But it was their next single, "Where Do You Go", which was released in May 1996, that became a international success. It peaked at number 1 in Denmark, Ireland and Scotland, and within the top 5 in Australia, Austria, Belgium, France, Germany, Hungary, Sweden, Switzerland, the UK and the US. "Where Do You Go" (Ocean Drive Mix) was featured in the 1998 American comedy film "A Night at the Roxbury". "Where Do You Go" is a dance track with a 4/4 rhythm structure,