Faluche (bread) was often baked as the oven was just heating up before the main baking. Faluche (bread) Faluche is a traditional bread in the Nord-Pas-de-Calais region of northern France and the Tournai region of southern Belgium. Faluche is a pale white bread that is soft and fairly dense. It is neither a round nor flat bread but looks somewhat like a small deflated soccer ball. It may be eaten hot at breakfast with butter and jam or with cream cheese and smoked salmon or later as a snack with butter and brown sugar or with brie cheese. Faluche is made with
Aerated Bread Company in it", at a time when gin was thought to have medicinal properties as it was made from juniper berries. Richardson's great support of aerated bread at the expense of traditionally baked bread has been suggested to have been motivated by his dislike of alcohol. A.B.C.'s first bakery was in Islington, London. In the late Victorian-era, the Dauglish method was considered the superior system by which to mass produce bread. In his memoir of the method, Sir Benjamin Ward Richardson, a later director of the company, wrote: I am convinced, from careful and prolonged observation, that the Dauglish method of