Spotify connected to television streaming services, including Netflix and HBO Go, that recommends content to users. Spotify will mainly be using MightyTV to improve its advertising efforts on the free tier of service. In April 2017, Spotify acquired Mediachain, a blockchain startup with several technologies that can aid Spotify's effort in connecting artists and rights-holders with the tracks on its service. In May 2017, Spotify acquired artificial intelligence startup Niland, and will use its technology to improve its personalisation and recommendation features for users. In November 2017, Spotify acquired SoundTrap, an online music studio startup. On April 12, 2018, Spotify acquired
Chiquita Brands International unveiled in 1998. Peel-off stickers with the logo started being placed on bananas in 1963. They are still placed by hand today to avoid bruising the fruit. A commercial in 1947 with a theme song in English ended with the lyrics “si, si”. This provoked viewers to assume that the bananas were from Latin America. Another commercial featured a man of Latin descent with exaggerated stereotypical features. As times changed throughout the 1960s, so did the iconography and publications of Chiquita and their produce, of bananas. Chiquita Brands International Chiquita Brands International Sàrl (), formerly known as Chiquita Brands International