Necker Island (British Virgin Islands) world, the challenge begins at the annual Consumer Electronics Show in Las Vegas with the top 10 new innovations progressing to the finals at Necker Island where Branson joins the judging panel along with technology figures and investors from Silicon Valley. The Necker Cup, an exhibition tennis tournament held at the end of the tennis season, has been held on the island annually since 2012. In February 2017, former U.S. President Barack Obama and his wife Michelle visited Necker as guests of Sir Richard Branson. On August 22, 2011, The Great House burned down in a blaze believed to be
Richard Branson Moore recording their final comedy album. Branson and his mother were also featured in the documentary film "Lemonade Stories". On the TV series "Rove Live" in early 2006, Rove McManus and Sir Richard pushed each other into a swimming pool fully clothed live on TV during a "Live at your house" episode. Branson is a "Star Trek" fan and named his new spaceship VSS "Enterprise" in honour of the "Star Trek" spaceships, and in 2006, reportedly offered actor William Shatner a ride on the inaugural space launch of Virgin Galactic. In an interview in "Time" magazine, published on 10 August