Cutex Cutex Cutex is a brand of nail care products, owned by Revlon, Inc. The original product was developed and established in 1911 by Northam Warren Company, based in Stamford, Connecticut. Northam Warren created the first fingernail cuticle remover and nail polish in 1911. Cutex introduced nail tints in 1914, and a liquid nail polish for the first time in 1917. The product took a long time to catch on, in 1927, it was reported as being a fad in London. In 1928, the company introduced an acetone-based nail polish remover that was safe for home and helped lead to the
Nail art later) men in the 2000s brought to the males also the sensibility of taking care of their hands and nails. As David Beckham, demonstrating how a football player, a husband and a father could also take care of himself showed men that they could also invest money and time in appearance and still keep their masculinity. Before the metrosexual trend, the punk subculture also used the black nail polish in a “dirty” way to show how rebel they were against social rules, also the nail polish in a role of showing their disdain to any rules and meant to shock