Where do you want to go today? New York Times" as mutual. Dan Wieden, president and chief creative officer of the advertising agency, characterized the relationship with Microsoft as “intense” and said that it had “run its course”. The slogan is used on some Australian commercials. Where do you want to go today? “Where do you want to go today?” was the title of Microsoft’s 2nd global image advertising campaign. The broadcast, print and outdoor advertising campaign was launched in November 1994 through the advertising agency Wieden+Kennedy, the firm best known for its work on behalf of Nike, Inc. The campaign, which "The New York Times" described
Baby What You Want Me to Do number 37 in the "Billboard" Hot 100 in 1960. In 2004, Reed's song was inducted into the Blues Foundation Hall of Fame in the "Classic of Blues Recordings" category. According to Koda, "Baby What You Want Me to Do" "was already a barroom staple of blues, country, and rock & roll bands by the early '60s" and has spawned versions by a variety of blues, R&B, and rock artists. The song continues to be performed and recorded, making it perhaps the most covered of Reed's songs. Some of these include: Baby What You Want Me to Do "Baby What You