Jamie Oliver programmes ("The Naked Chef", "Return of the Naked Chef" & "Happy Days with The Naked Chef") for the BBC, Oliver moved to Channel 4 in the United Kingdom, where his first series was a documentary, "Jamie's Kitchen" which followed the setting up of Fifteen restaurant in London. The restaurant, in Westland Place, London, continues to train young adults who have a disadvantaged background for careers in the restaurant business. In June 2003, Oliver was awarded an MBE for his services to the hospitality industry. Although it is customary to wear a tie for the prestigious event, Jamie Oliver had decided
Jamie Oliver 4's "The Friday Night Project" and has made two appearances in the "Star in a Reasonably-Priced Car" segment of BBC Two's "Top Gear". In his first appearance he attempted to make a green salad in the back of his Volkswagen Microbus, which was fitted with a Porsche engine, while the Stig drove it around the Top Gear test track. Oliver is the second British celebrity chef (after Robert Irvine) to appear as a challenger on "Iron Chef America," taking on Iron Chef Mario Batali in 2008 in a losing battle with cobia as the theme ingredient. Oliver was one of