The Fruit Tree Foundation The Fruit Tree Foundation The Fruit Tree Foundation is a Scottish musical project founded by Idlewild guitarist Rod Jones and former Delgados vocalist and guitarist Emma Pollock in 2010. Created in conjunction with the Mental Health Foundation, the project's overall aim is to "raise awareness of mental health and challenge perceptions of mental health problems by creating great art." To date, the project has organised a number of live concerts, and released one studio album, "First Edition" (2011), featuring contributions from a number of notable Scottish musicians including members of Frightened Rabbit, The Twilight Sad, Sparrow and the Workshop and
The Fruit Tree Foundation Underground records. In 2011, the Foundation introduced a mentoring scheme for young musicians, entitled 'New Branch', with Jones noting, "We got 170 applicants within a week, which was amazing. I listened to them all but had to be very objective and think about the bigger picture, being very aware of my grumpy old man tastes." Regarding The Fruit Tree Foundation's future, Jones noted, "I don't want to limit The Fruit Tree Foundation project to being just another indie project. It's supposed to include everybody, so just because I don't listen to Shania Twain or whatever, there's no reason we shouldn't