Seismic risk Seismic risk Seismic risk refers to the risk of damage from earthquake to a building, system, or other entity. Seismic risk has been defined, for most management purposes, as the potential economic, social and environmental consequences of hazardous events that may occur in a specified period of time. A building located in a region of high seismic hazard is at lower risk if it is built to sound seismic engineering principles. On the other hand, a building located in a region with a history of minor seismicity, in a brick building located on fill subject to liquifaction can be as
Boomerang effect (psychology) such a claim followed by a correction. They found that the corrections frequently fail to reduce misconceptions for the ideological group targeted by the misinformation. They also found cases of what they called a "backfire effect" (i.e. a boomerang effect) in which the corrections strengthened belief in the misinformation. They attribute this to motivated reasoning on the part of the affected participants. Boomerang effect (psychology) In social psychology, the boomerang effect refers to the unintended consequences of an attempt to persuade resulting in the adoption of an opposing position instead. It is sometimes also referred to "the theory of psychological