Unusual types of gramophone records vinyl colors became too high, but the different colored labels were continued, at least for popular music (black) and classical (red, as in "Red Seal"). In October 1945, RCA Victor put on the market its first "non-breakable" phonograph records. Made of a ruby-red, translucent vinyl resin plastic, they cost twice as much ($2 per disc) as the 12-inch Victor Red Seal. In the 1960s, a distinction was made in label colors of promotional copies of 45 RPM records as well, with pop music being issued on yellow labels and country on light green. In the 1970s, such gimmicks started to
What Is This Thing Called Love? What Is This Thing Called Love? "What Is This Thing Called Love?" is a 1929 popular song written by Cole Porter, for the musical "Wake Up and Dream". It was first performed by Elsie Carlisle in March 1929. The song has become a popular jazz standard and one of Porter's most often played compositions. "Wake Up and Dream" ran for 263 shows in London. The show was also noticed in New York, and the critics praised Tilly Losch's performance of the song. The show was produced on Broadway in December 1929; in the American rendition, "What Is This Thing Called