Mitzvah "mitzvah" (some "mitzvot" are given reasons in the Torah). In its secondary meaning, Hebrew "mitzvah", as with English "commandment", refers to a moral deed performed within a religious duty. As such, the term "mitzvah" has also come to express an individual act of human kindness in keeping with the law. The expression includes a sense of heartfelt sentiment beyond mere legal duty, as "you shall love your neighbor as yourself" (Leviticus 19:18). The tertiary meaning of "mitzvah" also refers to the fulfillment of a "mitzvah". The feminine noun ' () occurs over 180 times in the Masoretic Text of the
Chabad mitzvah campaigns He taught that the Jewish education and love your fellow Jew campaigns are all-encompassing campaigns, of which all the other campaigns are a subset. Chabad mitzvah campaigns Mitzvah Campaigns, or Mivtzo'im () refer to the various mitzvah campaigns launched by the Lubavitcher Rebbe, Rabbi Menachem Mendel Schneerson, for observance by all Jews. During the years 1967 to 1976, Rabbi Schneerson called all Jews to observe ten basic "beginner's mitzvot"— which, because of their centrality to the Torah's guide to life, are ideally suited for a first experience of the mitzvah connection. In the years that followed there were campaigns for