Kumi Naidoo to 2008, he was the Secretary General and chief executive officer of Johannesburg-based Civicus: World Alliance for Citizen Participation, which is dedicated to strengthening citizen action and civil society throughout the world. He also served as the founding chairperson of the Global Call to Action Against Poverty. Kumi Naidoo joined Greenpeace in 2009. He had been persuaded by his daughter Naomi to take on the role. Greenpeace's commitment to direct action and civil disobedience was what attracted Naidoo to the organisation. Naidoo saw his role as the executive director of Greenpeace as that of an alliance builder and an agent
Mushroom Group Mushroom launched another merchandise arm named Drawing Board, which provided creative services for artists. In 2012, Michael Gudinski was honoured by his home city of Melbourne and named Melburnian of the Year for Mushroom’s contribution to the local music scene. In the same year he was also listed in the #1 position in the AMID Power 50, a list of the top 50 most influential people in the Australian music industry. In 2013, Mushroom Group celebrated its 40th anniversary with an event at Thousand Pound Bend featuring performances by Alt-J, British India, City Calm Down, Clubfeet, Owl Eyes, Snakadaktal, The