Portmanteau the duck into a turkey, was added to the "Oxford English Dictionary" in 2010. Similarly, the word "refudiate" was first used by Sarah Palin when she misspoke, conflating the words "refute" and "repudiate". Though initially a gaffe, the word was recognized as the "New Oxford American Dictionary"s "Word of the Year" in 2010. The business lexicon is replete with newly coined portmanteau words like "permalance" (permanent freelance), "advertainment" (advertising as entertainment), "advertorial" (a blurred distinction between advertising and editorial), "infotainment" (information about entertainment or itself intended to entertain by virtue of its manner of presentation), and "infomercial" (informational commercial). A
Portmanteau into a case) is an English coinage. The French linguistic term "mot-valise", literally a "suitcase-word", is a relatively recent back-translation from English, attested only since 1970. Although French of France is regulated by the Académie française (which has had a conservative attitude to neologisms) it produced a number of portmanteau words such as "franglais" (frenglish) or "courriel" ("courrier électronique" = email) and has used the technique in literature (Boris Vian) or to create brands: "Transilien" ("Transports franciliens" = Île-de-France transportation system). French in Canada has a second regulatory body, named OQLF, an agency of the Government of Quebec, which is