Jersey Shore shark attacks of 1916 he wades in the water. In 1974, writer Peter Benchley published "Jaws", a novel about a rogue great white shark that terrorizes the fictional coastal community of Amity Island. Chief of police Martin Brody, biologist Matt Hooper, and fisherman Quint hunt the shark after it kills four people. The novel was adapted as the film "Jaws" by Steven Spielberg in 1975. Spielberg's film makes reference to the events of 1916: Brody (Roy Scheider) and Hooper (Richard Dreyfuss) urge Amity's Mayor Vaughn (Murray Hamilton) to close the beaches on the Fourth of July after the deaths of two swimmers and a
Jaws (film) featuring the shark approaching a lone female swimmer. The poster was based on the paperback's cover, and had the same artist, Bantam employee Roger Kastel. The Seiniger Advertising agency spent six months designing the poster; principal Tony Seiniger explained that "no matter what we did, it didn't look scary enough". Seiniger ultimately decided that "you had to actually go underneath the shark so you could see his teeth." More merchandise was created to take advantage of the film's release. In 1999, Graeme Turner wrote that "Jaws" was accompanied by what was still "probably the most elaborate array of tie-ins" of