Rakuten in the company in August 2007 and, in 2010, it announced a joint venture with Baidu in China (Lekutian). In June 2011, Rakuten acquired Brazilian e-commerce firm Ikeda — since renamed Rakuten Brazil. In July, it bought German e-commerce start-up Tradoria and rebranded it Rakuten Deutschland, and in September UK online retailer and e-commerce marketplace Play.com for £25 million (almost $41 million), which was converted into the points-based loyalty program Rakuten.co.uk. In September 2011, Rakuten took a minority equity stake in Russian online retailer Ozon.ru, dubbed "Russia's Amazon", which had reported 2010 sales worth US$137 million. A four-company-strong consortium, led
Texas School Book Depository Texas School Book Depository The Texas School Book Depository, now known as the Dallas County Administration Building, is a seven-floor building facing Dealey Plaza in Dallas, Texas, United States. The building is most notable as the vantage point of the assassination of John F. Kennedy on November 22, 1963. An employee, Lee Harvey Oswald, shot and killed Kennedy from a sixth floor window on the building's southeastern corner. The structure is a Recorded Texas Historic Landmark. It is located at 411 Elm Street on the northwest corner of Elm and North Houston Streets, at the western end of downtown Dallas.