Where do you want to go today? In August 1995, the "Times" reported that the response to Microsoft’s campaign in the advertising trade press had been “lukewarm” and quoted Brad Johnson of "Advertising Age" as stating that “Microsoft is on version 1.0 in advertising. Microsoft is not standing still. It will improve its advertising.” Microsoft’s Steve Ballmer, then the firm’s executive vice president, acknowledged that the response to the campaign had been “chilly”. In June 1999, Microsoft announced that it would be ending its nearly five-year-long relationship with Wieden+Kennedy, shifting $100 million in billings to McCann Erickson Worldwide Advertising in a split that was described by "The
Where Do You Go (La Bouche song) running at a speed of 127 beats per minute. It is built around a drum beat that was sampled from the Todd Terry remix of the song "Missing", by English act Everything But The Girl. The chorus hook "where do you go, my lovely?" references Peter Sarstedt's 1969 hit "Where Do You Go To (My Lovely)". "Billboard" wrote about the song: "Look for this Latin male trio to continue Arista's winning streak of slam-dunking Euro-splashed dance ditties on pop radio. This time, the beats are spiked with fluttering acoustic guitar riffs and making for a jam that will have punters