Ploughman's lunch 29 April 1958 refer to a ploughman's lunch consisting of bread, cheese and pickle. The meal's rise in popularity during the 1970s has been argued to be at least partially based on a British cultural "revulsion from technology and modernity and a renewed love-affair with an idealised national past". The meal was, however, primarily favoured by caterers because it was simple to prepare, required no cooking, was not labour-intensive and involved no meat, meaning there was the potential of high profit margins. The 1983 film "The Ploughman's Lunch", from a screenplay by Ian McEwan, has a subtext that is "the
Nordic bread culture grain in Finland and many oat bread types are available, although they are not as popular as rye breads. The most common bread types in Finland are bread rolls or buns, “sämpylä” or flat soft bread pieces. The potato, although a late introduction to Finland in the early 19th century, features heavily in food culture and has found its way into many kinds of bread. Dough made with potato is usually very soft and the bread will be moister and fluffier than plain wheat or oat bread. This bread is widely used, particularly in northern Finland and Lapland. “Ruisnappi“ –