Necker Island (British Virgin Islands) world, the challenge begins at the annual Consumer Electronics Show in Las Vegas with the top 10 new innovations progressing to the finals at Necker Island where Branson joins the judging panel along with technology figures and investors from Silicon Valley. The Necker Cup, an exhibition tennis tournament held at the end of the tennis season, has been held on the island annually since 2012. In February 2017, former U.S. President Barack Obama and his wife Michelle visited Necker as guests of Sir Richard Branson. On August 22, 2011, The Great House burned down in a blaze believed to be
What It Is to Burn with boiling liquid. Doherty said they "just wanted some cool imagery". The art direction and design were done by P.R. Brown, who also did the photography with Kris McCaddon. Initial pressings of the album contained a demo version of "What It Is to Burn", produced by Chris Fuderich. It was replaced on later pressings with a re-recorded version, produced by Trombino. These later pressings were available from June onwards. The UK edition, released on June 2, included an acoustic version of "Letters to You" and the demo of "What It Is to Burn" as bonus tracks. Following the album's release,