Ploughman's lunch term "ploughman's lunch" is believed to date no further back than the 1950s, when the Cheese Bureau (a marketing body affiliated with the J. Walter Thompson advertising agency) began promoting the ploughman's lunch in pubs as a way to increase the sales of cheese, which had recently ceased to be rationed. Its popularity increased as the Milk Marketing Board promoted the meal nationally throughout the 1960s. Pierce the Ploughman's Crede (c.1394) mentions the traditional ploughman's meal of bread, cheese and beer. Bread and cheese formed the basis of the diet of English rural labourers for centuries, with skimmed-milk cheese, supplemented
Barley bread Barley bread Barley bread is a type of bread made from barley flour derived from the grain of the barley plant. In the British Isles it is a bread which dates back to the Iron Age. Barley flour may not be as commonly used singly for baking as it once was, but it can be found at health food stores and specialty baking stores, and it is commonly blended (in a smaller proportion) with wheat to make conventional breadmaking flour. A loaf of barley bread features in a dream mentioned in : a Midianite man dreamt that "a loaf of