Flipkart "fashion-conscious" market, while Flipkart itself focuses on the mainstream market and major international brands. In February 2014, Flipkart partnered with Motorola Mobility to be the exclusive Indian retailer of its Moto G smartphone. Motorola also partnered with Flipkart on the Moto E—a phone targeted primarily towards emerging markets such as India. High demand for the phone caused the Flipkart website to crash following its midnight launch on 14 May. Flipkart subsequently held exclusive Indian launches for other smartphones, including the Xiaomi Mi3 in July 2014 (whose initial release of 10,000 devices sold out in around 5 seconds), the Redmi 1S
Property retailer Property retailer In the U.K., a property retailer is an organisation marketing property for sale, but not offering Estate Agency services. Property Retailers are usually online based. Estate Agents in the UK are regulated by the Office of Fair Trading/The Property Ombudsman, and there is also legislation relating to property descriptions and procedures which must be adhered to. Estate Agent services include fielding enquiries on behalf of sellers, arranging appointments and viewings, and handling negotiations. The Office of Fair Trading state that some Property Retailers may also be acting as Estate Agents and could therefore be breaking the law relating