Malaysian language subject in primary and secondary schools. Article 152 of the Federation designates Malay as the official language. Between 1986 and 2007, the official term "Bahasa Malaysia" was replaced by ""Bahasa Melayu"". Today, to recognise that Malaysia is composed of many ethnic groups (and not only the ethnic Malays), the term "Bahasa Malaysia" has once again become the government's preferred designation for the ""Bahasa Kebangsaan"" (National Language) and the ""Bahasa Persatuan/Pemersatu"" (unifying language/lingua franca). The language is sometimes simply referred to as "BM" and often misnomered with the term "Bahasa". English continues, however, to be widely used in professional and commercial
Ethnography of communication communication acts and/or codes are important to different groups, what types of meanings groups apply to different communication events, and how group members learn these codes, in order to provide insight into particular communities. This additional insight may be used to enhance communication with group members, make sense of group members’ decisions, and distinguish groups from one another, among other things. Dell Hymes proposed the ethnography of communication as an approach towards analyzing patterns of language use within speech communities, in order to provide support for his idea of communicative competence, which itself was a reaction to Noam Chomsky's distinction