E-commerce in India stiff competition with Indian startups. A large proportion of traffic towards e-commerce sites is driven by coupon sites. Examples of venture capital firms having invested in e-commerce companies in India are as follows: Flipkart.com raised about USD 2.3 billion. On 10 July 2013, Flipkart announced it had received $200 million from existing investors Tiger Global, Naspers, Accel Partners, and ICONIQ Capital, and an additional $160 million from Dragoneer Investment Group, Morgan Stanley Wealth Management, Sofina, Vulcan Inc. and more from Tiger Global. In February 2014, online fashion retailer Myntra.com raised $50 million from a group of investors led by Premji
Scion of Ikshvaku now the primary target of pre-launch marketing activities for potential blockbusters. What really matters, though, is what will follow in weeks 2 through 20." Controversy erupted when Westland filed a case against online retailer Flipkart, alleging that the company had violated IT Act by selling the book on their website, since they had signed an exclusive deal with Amazon. The case was sub judice under the Delhi High Court, and they declined to pass a restraint order on the sales of the book at Flipkart. Instead they asked the company to provide their responses by August 4, 2015. Rasul Ballay