Unusual types of gramophone records vinyl colors became too high, but the different colored labels were continued, at least for popular music (black) and classical (red, as in "Red Seal"). In October 1945, RCA Victor put on the market its first "non-breakable" phonograph records. Made of a ruby-red, translucent vinyl resin plastic, they cost twice as much ($2 per disc) as the 12-inch Victor Red Seal. In the 1960s, a distinction was made in label colors of promotional copies of 45 RPM records as well, with pop music being issued on yellow labels and country on light green. In the 1970s, such gimmicks started to
The City Of London Phonograph and Gramophone Society London throughout its history, with meetings presently held at Conway Hall. By the mid 1960s, the interest in radios as a hobby had waned, and the group renamed themselves with their present name to reflect their interest in early recorded sound technology. One of the Society's patrons is Oliver Berliner, grandson of the recording pioneer Emile Berliner. Since 1963, the society has published its magazine, initially named "The Hillandale News" and now called "For the Record". These publications have been a significant vehicle for research on early recordings. The City Of London Phonograph and Gramophone Society The City Of London