Vox populi should be of various ages, sexes, classes and communities so that the diverse views and reactions of the general people will be known. Generally, the vox pop question will be asked of different persons in different parts of streets or public places. But as an exception, in any specific topic or situation which is not concerned to general people, the question can be asked only in a specific group to know what the perception/reaction is of that group to the specific topic or issue; e.g., a question can be asked to a group of students about the quality of their
Vox Media website that was founded by Walt Mossberg and Kara Swisher, the former editors of "The Wall Street Journal"s "AllThingsD". On May 30, 2017, Vox Media announced that it had entered into an agreement to provide technology and advertising sales for Bill Simmons' sports website "The Ringer", as part of a revenue sharing agreement. In January 2018, Vox Media agreed to recognize a labor union being formed by its editorial staff with the Writers Guild of America, East. On February 21, 2018, it was reported that Vox Media would be laying off around 50 employees, particularly surrounding video production. CEO Jim