Gene-centered view of evolution selection was developed mainly in the works of Richard Dawkins, W. D. Hamilton, Colin Pittendrigh and George C. Williams. It was mainly popularized and expanded by Dawkins in his book "The Selfish Gene" (1976). According to Williams' 1966 book "Adaptation and Natural Selection", Williams argued that "[t]he natural selection of phenotypes cannot in itself produce cumulative change, because phenotypes are extremely temporary manifestations." Each phenotype is the unique product of the interaction between genome and environment. It does not matter how fit and fertile a phenotype is, it will eventually be destroyed and will never be duplicated. Since 1954, it
The Selfish Genius entitled the "Dawkins Dogma" contains parts of the arguments put forward within the book. "The Selfish Genius" has been criticized in "The Economist" for failing to fully understand Dawkins' selfish gene metaphor, with the reviewer claiming Dawkins accommodates proposed alternative evolutionary mechanism Elsdon-Baker suggests within her own ideas. However a generally positive reception has been seen amongst proponents of group selection and Philip Ball wrote a largely positive review in "The Times" that acknowledges she is right to "call time on a Whiggish view of the history of evolution". "Popular Science" author Brian Clegg reviewed the book and described it