Advertising sets are offered for sale of television programs; fewer people watch the shows on TV. However, the fact that these sets are sold, means the company will receive additional profits from these sets. To counter this effect, a variety of strategies have been employed. Many advertisers have opted for product placement on TV shows like Survivor. Other strategies include integrating advertising with internet-connected EPGs, advertising on companion devices (like smartphones and tablets) during the show, and creating TV apps. Additionally, some like brands have opted for social television sponsorship. The emerging technology of drone displays has recently been used for
That's What Girls Are Made For successful run for the group, who later found success with neighboring Detroit label Motown Records in the mid-1960s and Philadelphia soul-based records with Atlantic Records in the 1970s. That's What Girls Are Made For "That's What Girls Are Made For" is the debuting single for the American R&B/Soul vocal group The Spinners, released on Harvey Fuqua's Tri-Phi Records label in 1961. The single featured most of the original members of the group including original lead singer Bobby Smith and featured a very young Marvin Gaye playing drums. Harvey Fuqua and his then-girlfriend Gwen Gordy made the song simply for them