Mattel, Inc. v. MCA Records, Inc. their marketing plan. Mattel also claimed that the cover packaging of the single used "Barbie pink", a trademarked color owned by Mattel. MCA contested Mattel's claims and countersued for defamation after Mattel had likened MCA to a bank robber. The lawsuit filed by Mattel was dismissed by the lower courts, and this dismissal was upheld. Mattel requested review by the Supreme Court of the United States, but its petition for certiorari was denied. In 2002, Judge Alex Kozinski ruled the song was protected as a parody under the trademark doctrine of nominative use and the First Amendment to the United
Macy's, Inc. Ultimately, Federated itself was renamed Macy's, Inc. in 2007. Macy's, Inc. is headquartered in Cincinnati, Ohio. It operates the subsidiaries Macy's, Bloomingdale's, and the beauty store chain Bluemercury, all of which have a flagship store located in the New York City borough of Manhattan. As of November 3, 2018, the company operated 875 stores in the United States, Guam, and Puerto Rico. Its namesake locations and related operations account for 90% of its revenue. According to Deloitte, Macy's, Inc. is the world's largest fashion goods retailer and the 36th largest retailer overall, based on the company's reported 2010 retail sales