F. W. Woolworth Company F. W. Woolworth Company The F. W. Woolworth Company (often referred to as Woolworth's or Woolworth) was a retail company and one of the original pioneers of the five-and-dime store. It was arguably the most successful American and international five-and-dime business, setting trends and creating the modern retail model that stores follow worldwide today. The first Woolworth store was opened by Frank Winfield Woolworth on February 22, 1878, as "Woolworth's Great Five Cent Store" in Utica, New York. Though it initially appeared to be successful, the store soon failed. When Woolworth searched for a new location, a friend suggested Lancaster,
F. W. Woolworth Building (Watertown, New York) F. W. Woolworth Building (Watertown, New York) The Woolworth Building is an historic building in Watertown, New York. It is a contributing building in the Public Square Historic District. Plans for the Woolworth Building were begun in 1916 by Frank W. Woolworth, the founder of the Woolworth's chain of department stores. Woolworth began his retail career at the Smith and Moore Dry Goods Store in Watertown in 1873. It was during his time here that he was given the idea of selling fixed price merchandise, which led him to create his successful chain of five and dime department stores in