Super Bowl I Super Bowl I The first AFL-NFL World Championship Game in professional American football, known retroactively as Super Bowl I and referred to in some contemporaneous reports, including the game's radio broadcast, as the Super Bowl, was played on January 15, 1967 at the Los Angeles Memorial Coliseum in Los Angeles, California. The National Football League (NFL) champion Green Bay Packers defeated the American Football League (AFL) champion Kansas City Chiefs by the score of 35–10. Coming into this game, considerable animosity existed between the AFL and NFL, thus the teams representing the two rival leagues (Kansas City and Green Bay,
Super Bowl XXXVII as the only NFL players at that time to earn 5 Super Bowl rings (Haley was also with the 49ers for Super Bowls XXIII and XXIV, and later earned rings when the Dallas Cowboys won Super Bowls XXVII, XXVIII, and XXX). The Raiders became the first team to appear in Super Bowls under four head coaches. John Rauch coached them in Super Bowl II, John Madden (who himself called Super Bowl XXXVII on ABC), coached them in Super Bowl XI and Tom Flores coached them in Super Bowl XV and XVIII. The teams combined for the most second half points