How Many Licks? Lawrence and features the singer as a sex doll in three sexual fantasies. Sisqó did not appear in the video due to conflicts with his record label, Def Jam. Although music critics praised the visual, its treatment of sexuality elicited varied opinions from academics. It was also compared to music videos by other artists, including Minaj's 2011 single "Stupid Hoe" and American rapper Missy Elliott's 1997 single "The Rain (Supa Dupa Fly)". In addition to the clip, Lil' Kim promoted "How Many Licks?" with live performances. Mario Winans and Sean Combs produced "How Many Licks?" and wrote it with Lil'
How Many Licks? song as an example of how Sisqó pushed the envelope of sexuality in popular culture. Brittany Vincent of "Billboard" noted it as an example of how the rapper was unafraid of exploring sex in her music. An editor for Apple Music included the song on its "Lil' Kim Essentials" playlist, writing that Lil Kim' "more than held her own as an agile and self-possessed MC who pushed hip-hop toward its unalloyed id". However, African-American studies professor Mark Anthony Neal criticized the single for perpetuating the sexual objectification of women. Comparing "How Many Licks?" with American singer Tweet's 2002 song "Oops