Barbie Shanghai Barbie Shanghai Barbie Shanghai was the first Mattel Barbie flagship store in the world. Located in Shanghai, China, this store held the world's largest and most comprehensive collection of Barbie dolls and licensed Barbie products. It ceased activities in March 2011. Mattel worked with BIG, the branding and design division of Ogilvy & Mather, to develop creative concept, identify project location, explore featured activities and identify creative partners. Slade Architecture led the design including the exterior, interior, fixtures, and furnishings. Spa treatments, hair and nail services, and skincare products were available. The Design Center allowed girls to become a fashion
Pedder Building after 17 years, the flagship Shanghai Tang store closed down, with rising rents cited as the main reason. The landlord was asking for a monthly rental of HK$7 million. US clothing retailer Abercrombie & Fitch reportedly took over the lease for an even higher monthly rent. However in November 2016 the fashion retailer announced its decision to close down their flagship Hong Kong store, citing strategic review. To continue its presence in Central, Shanghai Tang set up several project units, namely "Shanghai Tang Loft" on the sixth floor of the Pedder Building, from 23 October to 20 February 2012. Located