Vox populi should be of various ages, sexes, classes and communities so that the diverse views and reactions of the general people will be known. Generally, the vox pop question will be asked of different persons in different parts of streets or public places. But as an exception, in any specific topic or situation which is not concerned to general people, the question can be asked only in a specific group to know what the perception/reaction is of that group to the specific topic or issue; e.g., a question can be asked to a group of students about the quality of their
Vox (website) categories. "Vox" takes a liberal-leaning editorial stance. "The New York Times" columnist Ross Douthat, writing in 2016, described "Vox" as "mostly liberal". In March 2014, before it had officially launched, "Vox" was criticized by conservative media commentators, including Erick Erickson, for a video it had published. The website's launch received significant media attention. Websites noted that the launch came around the same time as other data and explainer websites like "FiveThirtyEight" and "The New York Times" The Upshot. "Vox" was described as using clickbait-style headlines to enhance shareability and to act as a "Wikipedia for ongoing news stories". Shortly after