Gene-centered view of evolution selection was developed mainly in the works of Richard Dawkins, W. D. Hamilton, Colin Pittendrigh and George C. Williams. It was mainly popularized and expanded by Dawkins in his book "The Selfish Gene" (1976). According to Williams' 1966 book "Adaptation and Natural Selection", Williams argued that "[t]he natural selection of phenotypes cannot in itself produce cumulative change, because phenotypes are extremely temporary manifestations." Each phenotype is the unique product of the interaction between genome and environment. It does not matter how fit and fertile a phenotype is, it will eventually be destroyed and will never be duplicated. Since 1954, it
The Evolution of Beauty preeminent. Prum proceeds to apply the principle of aesthetic evolution as an independent force in human evolution. Prum indicates that Darwin recognizing difficulties in the theory of natural selection advanced the view that sexual selection is an additional force in evolution and presented this argument in "The Descent of Man". Alfred Russel Wallace, St. George Mivart and other early evolutionists helped to elevate natural selection as the only force in evolution and delegated sexual selection to a subsidiary role. It was argued that sexual selection was based on recognition of markers of survival fitness, so that, for instance in birds,