Ron Hickman the 105E Ford Anglia. He became the director of Lotus Engineering in the 1960s, designing the first Lotus Europa as part of Lotus's GT40 project bid. He left Lotus in 1967. Hickman invented the wood-and-steel foldable Workmate bench after sawing through a piece of wood into a chair used as support, when making a wardrobe. His offer of a licence for the product he developed was rejected by several companies who could not see a large market for it, so Hickman sold the benches himself to professional builders at trade shows until Black & Decker saw the light in 1973
Lotus Elan assembly would be undertaken willingly. When complete the owner would take the car to a Lotus dealer who, after checking that the assembly had been performed correctly, initiated the warranty period. This feature of Elan purchase was quite heavily promoted by Lotus, with print advertisements showing how simple and rewarding it was to complete the construction. 'The Motor' magazine regularly printed prices for all UK cars. A partial extract from its pages provides comparative pricing for several sports cars of the Elan S1 period. The table also shows that the Elite was significantly more expensive than the Elan: 1960s/70s Elans