Kiwifruit industry in New Zealand In 1952, MacLoughlin approached the New Zealand Fruit Federation who agreed to facilitate the shipping and marketing of the fruit to United States markets, this was New Zealand’s first export of Chinese gooseberries. Due to pioneering research into the transportability of the fruit by John Pilkington Hudson and others at the agriculture department in Wellington, this was the first international export of the kiwifruit. As the local popularity of this fruit increased, New Zealanders discarded the local Chinese name for the fruit ("yáng táo") in favor of the name "Chinese gooseberry". Among the exporters was the prominent produce company Turners
Gooseberry Patch with retail partners, the Gooseberry Patch mail-order catalog was discontinued as of the end of 2009. Gooseberry Patch has been recognized as a national best-selling publisher by Nielsen BookScan, who compiles their list based on raw numbers of books sold nationally. Of the over 240 titles in this series, several have been ranked as "National Bestselling Titles" by Nielsen BookScan: Super-Fast Slow Cooking (), Summer in the Country (), Farmhouse Kitchen (), Rush-Hour Recipes (), Simple Shortcut Recipes () and Garfield...Recipes with Cattitude![eBook] (). Gooseberry Patch launched their first eBook titles in the Fall of 2010 now having over 140