Hamburger examples include the rice burger, where the bun is made of rice, and the luxury 1000-yen (US$10) "Takumi Burger" (meaning "artisan taste"), featuring avocados, freshly grated wasabi, and other rare seasonal ingredients. In terms of the actual patty, there are burgers made with Kobe beef, butchered from cows that are fed with beer and massaged daily. McDonald's Japan also recently launched a McPork burger, made with U.S. pork. McDonald's has been gradually losing market share in Japan to these local hamburger chains, due in part to the preference of Japanese diners for fresh ingredients and more refined, "upscale" hamburger offerings.
History of the hamburger variations on the burger adapted to the Asian world, including the teriyaki burger, takumi burger, and riceburger. In Hong Kong, Aji Ichiban competed with large chains before it spread quickly throughout Asia. One of the first hamburger vending machines debuted in Amsterdam in 1941 under the brand "FEBO", its name derived from its original place of creation, the Ferdinand Bolstraat. At the same time the hamburger was growing in popularity around the world, it took on a variety of local features in different locations. Such examples of this include ground meat made from local animals, such as kangaroos in Australia,