Mattel Skip-Bo. Mattel purchased Fisher-Price, Inc. in 1993, Tyco Toys, Inc. (owners of the Matchbox and Dinky Toys brands) in 1997, and Pleasant Company (maker of the American Girl brand) in 1998. Mattel purchased The Learning Company in 1999 for $3.5 billion, but sold it in 2000 at a loss. The company had a $430.9 million net loss that year. Mattel earned the first grant for Disney Princess doll licenses in 2000. In December 2000, Mattel sued the band Aqua, saying their song "Barbie Girl" violated the Barbie trademark and turned Barbie into a sex object, referring to her as a
Who What Wear the latest fashion news. In August 2009, the company published its first fashion book, "Who What Wear: Celebrity and Runway Style For Real Life". In March 2011, they published their second book, "What to Wear, Where". In 2012, the two founders launched Clique Media Group (now Clique Brands), a media and marketing company, and Who What Wear became the group's first media brand. In February 2016, Who What Wear partnered with department store retailer Target Corporation to launch a clothing and accessory line. In 2017, the company held its first live fashion show, as part of New York Fashion Week,