Barbie Shanghai Barbie Shanghai Barbie Shanghai was the first Mattel Barbie flagship store in the world. Located in Shanghai, China, this store held the world's largest and most comprehensive collection of Barbie dolls and licensed Barbie products. It ceased activities in March 2011. Mattel worked with BIG, the branding and design division of Ogilvy & Mather, to develop creative concept, identify project location, explore featured activities and identify creative partners. Slade Architecture led the design including the exterior, interior, fixtures, and furnishings. Spa treatments, hair and nail services, and skincare products were available. The Design Center allowed girls to become a fashion
Shanghai Tang brand is noted for its use of bright colours. The original Shanghai Tang store was on the ground floor of Pedder Building, Central, Hong Kong; this was followed by 24 outlets worldwide, including Bangkok, Beijing, Honolulu, London, Miami, New York City, Las Vegas, Madrid, Paris, Shanghai, Tokyo, Singapore and Macau. They are often located in well-known areas such as Singapore's Orchard Road, Bangkok's Sukhumvit Road, and Shanghai's Xintiandi. After 17 years, the 6,300 sqft flagship store in Hong Kong's Pedder Building closed in October 2011, with rising rents being cited as the main reason. In the meantime, the company set