How Many Licks? Lawrence and features the singer as a sex doll in three sexual fantasies. Sisqó did not appear in the video due to conflicts with his record label, Def Jam. Although music critics praised the visual, its treatment of sexuality elicited varied opinions from academics. It was also compared to music videos by other artists, including Minaj's 2011 single "Stupid Hoe" and American rapper Missy Elliott's 1997 single "The Rain (Supa Dupa Fly)". In addition to the clip, Lil' Kim promoted "How Many Licks?" with live performances. Mario Winans and Sean Combs produced "How Many Licks?" and wrote it with Lil'
How Many Licks? Neptunes has additional vocals from American artists Kelis, Lil' Cease, and Snoop Dogg. "How Many Licks?" was praised by music critics after its release and in retrospective reviews; the Neptunes remix also received positive reviews. However, African-American studies professor Mark Anthony Neal criticized the song's treatment of black female sexuality. Commentators compared its content to Trinidadian-American rapper Nicki Minaj's 2014 single, "Anaconda". "How Many Licks?" peaked at number 75 on the "Billboard" Hot 100 chart and charted in several other countries, but was not as commercially successful as Lil' Kim's previous releases. The song's music video was directed by Francis