Strega (liqueur) is sometimes called "the witch" in the English-speaking world. The Premio Strega (Strega Prize), the most prestigious literary award in Italy today, was founded in 1947 by Guido Alberti, then owner of the company, together with his friends the writer Maria Bellonci and her husband Goffredo. The San Francisco World Spirits Competition, one of several international spirit ratings organizations, has evaluated Strega liqueur on three occasions since 2005. The ratings organization gave the spirit gold medals in 2005 and 2011 and a silver medal in 2008. Strega (liqueur) Liquore Strega is an Italian herbal liqueur produced since 1860 by the
Pallini Limoncello for which he produced wine and various cordials. In 1922, the family moved the business to Rome. There it expanded its liquor production, finding success with Mistra', an anise-based liqueur. This is where they began producing handcrafted Romana Sambuca. In 1962, Giorgio and Nicola Pallini (Virgilio's sons) foresaw the growth potential of Romana Sambuca and decided to move the company out of the centre of Rome to a larger, modern facility, where it remains today. Living in New York in the 1970s, Virgilio Pallini Jr (current President) negotiated distribution in the US. The effect of this was an explosion of