Vox Pop (radio) Vox Pop (radio) Vox Pop was a popular radio program of interviews, quizzes and human interest features, sometimes titled Sidewalk Interviews (1936) and Voice of the People (the name is from the Latin "Vox Populi", meaning "Voice of the People"). It was heard from the early 1930s to the late 1940s. The program was launched in 1932 on KTRH in Houston when advertising salesmen Parks Johnson and Jerry Belcher went into the street with portable microphones to talk to people about the 1932 presidential race between Herbert Hoover and FDR. They continued after the election, and as they developed the
Vox Media 150 million people across their digital properties. New York Media, PopSugar, "Quartz" and "Rolling Stone" joined the marketplace in May 2018. In May 2018, Comscore estimated the network reaches almost 90 percent of all internet users. With the new partners, Concert launched C-Suite to reach executives among brands such as CNBC, "Recode", "The Verge", and "Vox". Vox Creative is Vox Media's branded entertainment business. In October 2017, Vox Creative expanded to launch The Explainer Studio to bring the explainer format to brand partners. In 2016, Vox Creative's ad for "Applebee's Taste Test" won the Digiday Video Award for Best Video