Mattel launch of a film division, Mattel Films, that will make movies based on the company’s toy brands. Robbie Brenner was appointed to head the divison, with the title "executive producer" and will report directly to the CEO. The revived division's first two projects are expect to be Barbie and Masters of the Universe films. Mattel Mattel, Inc. () is an American multinational toy manufacturing company founded in 1945 with headquarters in El Segundo, California. The products and brands it produces include Fisher-Price, Barbie, Monster High, Ever After High, Polly Pocket, Hot Wheels and Matchbox, Masters of the Universe, American Girl,
Corneliani World War. Alfredo's sons Claudio and Carlalberto later set up Corneliani S.p.A. in Mantua in 1958. In 1985 the company set up Corneliani USA Inc. in New York to distribute its ranges throughout the US and Canada. In 1997 Corneliani opened its flagship store in Via Montenapoleone, in Milan. In 2005 Corneliani received the Leonardo Prize for Quality, awarded by the President of Italy to Italian companies which promote Italian-made goods. In 2008 Corneliani opened a mono-brand boutique on London’s New Bond Street. In 2012 Corneliani Shanghai Ltd was founded and in 2013 a directly-owned flagship store in Shanghai was