Mattel fantasy store-based Ever After High line in 2013. Barbie sales began plummeting in 2012, thus removing focus from the Disney Princess line. Mattel had only sold Cinderella, Ariel, Belle, and the two Frozen princesses during the last year or so of its license. With these competing lines and an expiration of the brand license at the end of 2015, Disney gave Hasbro a chance to gain the license given their work on Star Wars, which led to a "Descendants" license. DCP also made an attempt to evolve the brand from "damsels" to "heroines." In September 2014, Disney announced Hasbro would
ITS launch vehicle to GTO. ITS launch vehicle The ITS launch vehicle was a 2016-2017 design for a privately funded orbital launch vehicle planned to be developed by SpaceX. Design work was discontinued in 2017 when development was shifted to a smaller version, now called BFR. The initial design objective of the ITS launch vehicle was to launch a variety of SpaceX Interplanetary Transport System missions to Mars and other destinations in the beyond-Earth-orbit portion of the Solar System. The first launch was not expected before the 2020s. The ITS launch vehicle was to be operated as a somewhat unusual two-stage rocket. Its