Sociocultural evolution justify new policies such as eugenics. Most 19th-century and some 20th-century approaches aimed to provide models for the evolution of humankind as a single entity. However, most 20th-century approaches, such as multilineal evolution, focused on changes specific to individual societies. Moreover, they rejected directional change (i.e. orthogenetic, teleological or progressive change). Most archaeologists work within the framework of multilineal evolution. Other contemporary approaches to social change include neoevolutionism, sociobiology, dual inheritance theory, modernisation theory and postindustrial theory. In his seminal 1976 book "The Selfish Gene", Richard Dawkins wrote that "there are some examples of cultural evolution in birds and monkeys,
The Selfish Gene own valuable contributions to the field, the book has also stimulated research on human inclusive fitness. In the foreword to the book's 30th-anniversary edition, Dawkins said he "can readily see that [the book's title] might give an inadequate impression of its contents" and in retrospect thinks he should have taken Tom Maschler's advice and called the book "The Immortal Gene". In July 2017, "The Selfish Gene" was listed as the most influential science book of all time in a poll to celebrate the 30th anniversary of the Royal Society science book prize. Dawkins builds upon George C. Williams's book "Adaptation