Advertising in video games consider such advertisements to make up a category of their own. In-game advertising is similar to subtle advertising in films, where the advertising content is within the "world" of the movie. Thus billboards, storefronts, posters, apparel, vehicles, weapons, fliers, sponsored product placement, and the interplay between the player and these elements in the game allow for a great degree of virtual advertisement. Examples include billboards advertising for (and product placement of) Bawls energy drink in "", and billboards for Adidas sportswear in "FIFA International Soccer". The principal advantage of product placement in in-games advertising is visibility and notoriety. For advertisers
Films Division of India started at the annual Mumbai International Film Festival, for documentary, short and animation films at Mumbai. Films Division was set up in the year 1948. Films Division has produced mainly for the state-owned TV channel, Doordarshan. It produced some classics like Ek Anek Aur Ekta. The films division has produced over 8000 films since inception and about 5000 films are being made available for online purchase and downloads. In 2012 Films Division started a film club at Mumbai which screens films from archives. Films Division of India Films Division of India (FDI) commonly referred as Films Division is a film