Blended whiskey blend. As neutral spirits are not considered whiskeys, they do not have to be aged at all for the production of U.S. blended whiskey. Blended whiskey A blended whiskey (or blended whisky) is the product of blending different types of whiskeys and sometimes also neutral grain spirits, colorings, and flavorings. It is generally the product of mixing one or more higher-quality straight or single malt whiskey with less expensive spirits and other ingredients. This typically allows for a lower priced finished product, although expensive "premium" varieties also exist. Some examples of blended whiskey include Canadian Mist, Jameson Irish Whiskey, Seagram's
Canadian Club V, George VI, and Elizabeth II. Hiram Walker & Sons is the only North American distiller to have been granted a royal warrant. The Walker distillery remains in production in Windsor. Canadian Club is now part of the Jim Beam portfolio. It is its number four–selling alcoholic product, behind Jim Beam bourbon whiskey, Sauza Tequila, and DeKuyper cordials. In 1967, Hiram Walker & Sons launched their "Hide A Case" advertising campaign that involved enticing drinkers to seek out cases of Canadian Club that had been hidden at exotic locations throughout the world. These included Mount Kilimanjaro, Angel Falls, Mount St.