Frank Winfield Woolworth Frank Winfield Woolworth Frank Winfield Woolworth (April 13, 1852 – April 8, 1919) was an American entrepreneur and the founder of F. W. Woolworth Company and the operator of variety stores known as "Five-and-Dimes" (5- and 10-cent stores) or dimestores, which featured a low-priced selection of merchandise. He pioneered the now-common practices of buying merchandise directly from manufacturers and fixing the selling prices on items, rather than haggling. He was also the first to use self-service display cases, so customers could examine what they wanted to buy without the help of a sales clerk. Frank Woolworth was born in Rodman,
Charles Sumner Woolworth more than $30 million in the stock flotation. Frank was elected President of the new combined corporation. The others, Sum Woolworth, Fred Kirby, Seymour Knox, Earle Charlton, and William Moore, became directors. The Woolworth brothers' many trips to Europe opened their vision of new markets. Keeping with their pattern of bringing relatives and friends into the business, in 1909, Sum and Frank put their second cousin, Fred Moore Woolworth, in charge of opening a subsidiary in Great Britain, "F. W. Woolworth Co Ltd". Fred was joined by three established men in the Woolworth operation, Byron Miller, Samuel Balfour and Charles