Luke Rhinehart which uses dice in various books to lead to spiritual life changes. Luke Rhinehart and The Dice Man have influenced or been referenced in several songs: Other music connections: The brewers of Rolling Rock pale lager launched a series of adverts based around the Dice Man theme, and even a 'Dice Life' website, now defunct. In the 1980s, the UK comic 2000 AD published several Gamebook magazines under the name "Dice Man". Luke Rhinehart Luke Rhinehart (born George Powers Cockcroft November 15, 1932) is an American novelist and screenwriter, author of eleven books. He is best known for his 1971
Cowboy Slim Rinehart "cowboy's sweetheart," Patsy Montana, was often featured on the program with him. Cowboy Slim Rinehart had a notable influence on many future musician's careers. In addition to having an influence on Big Bill Lister and others, Rinehart helped shape Ernest Tubb's career. After Tubb signed onto Decca Records, he tried in vain to get Rinehart to do the same. Rinehart was wary of the recording industry, and feared a record deal would hurt his music book sales through XEG. During the '40's, his persona had become notorious enough that Hollywood studios approached him to be featured in early singing cowboy