Mummichog become established on the Atlantic coast of Portugal and southwestern Spain, starting in the 1970s and some have now reached the western Mediterranean basin. There may also be introduced populations in Hawaii and the Philippines. As bait fish, mummichogs are sometimes released in freshwater habitats, where they can survive, and there have been reports of individuals in New Hampshire ponds, as well as the upper Ohio River and Beaver River. The mummichog is a common fish in coastal habitats such as salt marshes, muddy creeks, tidal channels, brackish estuaries, eelgrass or cordgrass beds, and sheltered shorelines. It can be found
Creature Comforts things to come in British television advertising. Many commentators believe that there was a fundamental shift in television advertising from the unbridled consumerism and egoism of the 1980s to what is sometimes termed a more "caring" approach in the 1990s. The "Creature Comforts" advertisements are cited as an early example of this phenomenon. The format of the "Creature Comforts" advertisements was so successful that it was replicated in other campaigns in the following decades. In later years, however, members of the public became increasingly conscious of the potential uses of their "vox pop" interviews. This made it difficult to recapture