Creature type (Dungeons & Dragons) all animal type monsters are based on real world animals. Creature entries based on mythological, fictional, or nonexistent animals are usually classified as magical beasts (see below). Besides ordinary fish, birds, reptiles and mammals, the animal type is also applied to depictions of dinosaurs, prehistoric animals, and "dire" or specially modified, often larger and scarier, versions of real world animals. Some real world animals are not given the animal type in the game. Examples include arthropods (insects, spiders, etc.) and worms, which the game classifies as "vermin" (see below) and not animals. Mollusks, such as octopuses, are often classified as
Creature Comforts things to come in British television advertising. Many commentators believe that there was a fundamental shift in television advertising from the unbridled consumerism and egoism of the 1980s to what is sometimes termed a more "caring" approach in the 1990s. The "Creature Comforts" advertisements are cited as an early example of this phenomenon. The format of the "Creature Comforts" advertisements was so successful that it was replicated in other campaigns in the following decades. In later years, however, members of the public became increasingly conscious of the potential uses of their "vox pop" interviews. This made it difficult to recapture