Concorde with Concorde beating other British design icons such as the Mini, mini skirt, Jaguar E-Type, Tube map, the World Wide Web, K2 telephone box and the Supermarine Spitfire. The heads of France and the United Kingdom flew Concorde many times. Presidents Georges Pompidou, Valéry Giscard d'Estaing and François Mitterrand regularly used Concorde as French flagman aircraft in foreign visits. Queen Elizabeth II and Prime Ministers Edward Heath, Jim Callaghan, Margaret Thatcher, John Major and Tony Blair took Concorde in some charter flights such as the Queen's trips to Barbados on her Silver Jubilee in 1977, in 1987 and in 2003,
Concorde was covered while being operated by Braniff, retaining full AF/BA liveries. The flights were not profitable and typically less than 50% booked, forcing Braniff to end its tenure as the only US Concorde operator in May 1980. In its early years, the British Airways Concorde service had a greater number of "no shows" (passengers who booked a flight and then failed to appear at the gate for boarding) than any other aircraft in the fleet. Following the launch of British Airways Concorde services, Britain's other major airline, British Caledonian (BCal), set up a task force headed by Gordon Davidson, BA's