Abilene paradox management expert Jerry B. Harvey in his 1974 article "The Abilene Paradox: The Management of Agreement". The name of the phenomenon comes from an anecdote that Harvey uses in the article to elucidate the paradox: Ronald Sims writes that the Abilene paradox is similar to groupthink, but differs in significant ways, including that in groupthink individuals are not acting contrary to their conscious wishes and generally feel good about the decisions the group has reached. According to Sims, in the Abilene paradox, the individuals acting contrary to their own wishes are more likely to have negative feelings about the outcome.
What-A-Burger of the 2003-2004 legal action, the court found that "no actionable damages had occurred" or were likely to for either party and that there is no reasonable public confusion: "There is no evidence — nor can we imagine any — that consumers are currently likely to be confused about whether the burgers served by Virginia W-A-B come from Texas or Virginia." What-A-Burger What-A-Burger is the trading name used by a small group of restaurants which were established by entrepreneur brothers Jack Branch and Paul E. Branch Jr. and members of the Branch family beginning in 1950. With the first location