Waitrose Duchy Organic estate and the first product was oaten biscuits. Products were initially sold through high-end stores such as Harrods and Fortnum & Mason. During the 1990s Duchy Originals products began being stocked in farm shops and independent delicatessens and expansion during the 2000s saw a selected range of Duchy Originals products becoming widely available in most major UK supermarkets, with Waitrose as the brand's largest customer. By 2008 sales of Duchy Originals had raised over £7 million cumulatively for The Prince of Wales's Charitable Foundation. Following the financial crisis of 2007–2008 the Duchy Originals business began making losses, amounting to around
Chrysler (brand) brand in 1955 to better compete with Cadillac and Lincoln, Chrysler became the corporation's number two brand, but still offered luxury and near-luxury products. Chrysler's positioning of the Chrysler brand towards a mid-price brand caused Chrysler to kill DeSoto after 1961 and merge most DeSoto vehicles into the new Chrysler Newport. After the Imperial brand was dropped in 1975, Chrysler once again became the top brand. Chrysler-Plymouth was a division that sold cars with both Chrysler and Plymouth brand names. The Chrysler models emphasized luxury, while the Plymouth cars stood for practicality. The division also sold the high-luxury Imperial brand