Pigment reflect slight variations in molecular structure that produce a slightly more greenish or reddish blue. According to a April 2018 report by "Bloomberg Businessweek", the estimated value of the pigment industry globally is $30 billion. The value of titanium dioxide – used to enhance the white brightness of many products – was placed at $13.2 billion per year, while the color Ferrari red is valued at $300 million each year. Selection of a pigment for a particular application is determined by cost, and by the physical properties and attributes of the pigment itself. For example, a pigment that is used
Photosynthetic pigment other groups of bacteria use the bacteriochlorophyll pigments (similar to the chlorophylls) for photosynthesis. Unlike the cyanobacteria, these bacteria do not produce oxygen; they typically use hydrogen sulfide rather than water as the electron donor. Recently, a very different pigment has been found in some marine γ-proteobacteria: proteorhodopsin. It is similar to and probably originated from bacteriorhodopsin (see below: under Archaea). Bacterial chlorophyll b has been isolated from Rhodopseudomonas spp. but its structure is not yet known to us. Halobacteria use the pigment bacteriorhodopsin which acts directly as a proton pump when exposed to light. Photosynthetic pigment A photosynthetic pigment