Consumer behaviour Consumer behaviour Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities. Consumer behaviour emerged in the 1940s and 50s as a distinct sub-discipline in the marketing area. Consumer behaviour is an inter-disciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, marketing and economics, especially behavioural economics. It examines how emotions, attitudes and preferences affect buying behaviour. Characteristics of individual consumers such as demographics, personality lifestyles and
Ministry of Women and Vulnerable Populations policies of its sector. It seeks to promote decentralization and contribute to the eradication of poverty, inequality, and exclusion, and is oriented towards individuals living in poverty and to other vulnerable groups. It focuses on comprehensive human development, equality, and to generate equal opportunity between men and women. Ministry of Women and Vulnerable Populations The Ministry of Women and Vulnerable Populations of Peru is an organism of the Peruvian government dedicated to affairs related to women and vulnerable populations. Its headquarters is located in Lima, Peru. The current minister is Ana María Mendieta Trefogli. The ministry was created on October