Pigment reflect slight variations in molecular structure that produce a slightly more greenish or reddish blue. According to a April 2018 report by "Bloomberg Businessweek", the estimated value of the pigment industry globally is $30 billion. The value of titanium dioxide – used to enhance the white brightness of many products – was placed at $13.2 billion per year, while the color Ferrari red is valued at $300 million each year. Selection of a pigment for a particular application is determined by cost, and by the physical properties and attributes of the pigment itself. For example, a pigment that is used
Pigment Therefore, it proves that the process of applying multiple layers is more significant in comparison to the actual color itself. Furthermore, the process of layering the various hues of the same pigment on top of each other enabled the Aztec artists to create variations in the intensity of the subject matter. A bolder application of pigment draws the viewer's eye to the subject matter which commands attention and suggests a power of the viewer. A weaker application of pigment commands less attention and has less power. This would suggest that the Aztec associated the intensity of pigments with the idea