Zorbing inner and outer orbs. In 1994 three investors created the firm ZORB Limited to commercialize sphereing. Their business model was to develop the activity via a franchise system. Zorbing entered the Concise Oxford English Dictionary in 2001 where it was defined as: "a sport in which a participant is secured inside an inner capsule in a large, transparent ball which is then rolled along the ground or down hills". The orb is double-sectioned, with one ball inside the other with an air layer in between (unlike the water walking ball, which is usually a single thin-walled ball). This acts as
This Is Not a Ball from the favelas of Rio de Janeiro, with American astrophysicist Neil deGrasse Tyson and other personalities. Brazilian artist Vik Muniz traveled the world and witnessed how can a small round object transform the lives of individuals and communities. "This is not a Ball" explores the passion for football and tries to replicate the impact of the ball on a larger scale trying to connect individuals with their society or even greater purposes. These endeavors range from Pakistan, Mexico, Brazil, China and all the way to Sierra Leone searching for the meaning and importance of a soccer ball in different societies.