Theseus seven most courageous youths and the seven most beautiful maidens were to board a boat and be sent as tribute to Crete, never to be seen again. In another version, King Minos had waged war with the Athenians and was successful. He then demanded that, at nine-year intervals, seven Athenian boys and seven Athenian girls were to be sent to Crete to be devoured by the Minotaur, a half-man, half-bull monster that lived in the Labyrinth created by Daedalus. On the third occasion, Theseus volunteered to talk to the monster to stop this horror. He took the place of one
Icarus paradox lead to declining sales and profits and even bankruptcy. This happens as managers make unwise decisions based on past strategies that they mistakenly believe will always be relevant and companies exploit as much as possible the strategies that contributed to their success, centralise their focus on the products that launched their brand and become blinded to changes in the external business environment. The Icarus Paradox refers to the Greek tale of Icarus. He was the son of Daedalus, an inventor, architect and sculptor who built the Labyrinth for King Minos. After falling out of favour with Minos, Daedalus and Icarus