Consumer behaviour Consumer behaviour Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities. Consumer behaviour emerged in the 1940s and 50s as a distinct sub-discipline in the marketing area. Consumer behaviour is an inter-disciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, marketing and economics, especially behavioural economics. It examines how emotions, attitudes and preferences affect buying behaviour. Characteristics of individual consumers such as demographics, personality lifestyles and
Cornell University College of Human Ecology building, and a commons adjacent to the existing building. In 2015, the Green Parking Council certified the parking structure a "green garage." Cornell University College of Human Ecology The Cornell University College of Human Ecology (HumEc) is a statutory college in the State University of New York (SUNY) system located on the Cornell University campus in Ithaca, New York. The College of Human Ecology is a compilation of area of study, such as consumer science, nutrition, health economics, public policy, human development and textiles, each through the perspective of human ecology. New York State residents and out-of-state residents are eligible