Nelsons (Homeopathy) Charles, Prince of Wales announced a partnership between Nelsons and his Duchy Originals brand to produce a line of herbal remedies. He watched the first batch of products being produced and afterwards gave a speech to staff where he said he had great admiration for the company and had been brought up with their products. In 2009 Nelsons was named ‘Best UK Family Business, £25m+ turnover category’ in the Coutts Prize for Family Business 2008/2009. 2010 was the 150th anniversary of the founding of Nelsons, which was celebrated with a float at the Lord Mayor's Show in London. The Dublin
Adidas Originals creation of nine unique sneaker sculptures and a fictional story of an avant-garde Adidas designer. In 2010, another Adidas Originals commercial was made. The song was 'Why Can't There Be Love' by Dee Edwards, remastered by Gilles Peterson. "All Originals Represent" was introduced in 2012 featuring brand ambassadors Nicki Minaj, Jeremy Scott, Big Sean, 2NE1, and Derrick Rose. It focuses on the creative spirit specific to unique cities around the globe. In 2014, Adidas Originals announced designer collections with Pharrell and Rita Ora. In 2016, Adidas Originals introduced the "Celebration of Sportswear", which features celebrities such as Jessica Jung, Jay