Color it is viewed, may alter its perception considerably; for example, a low-intensity orange-yellow is brown, and a low-intensity yellow-green is olive green. The color of an object depends on both the physics of the object in its environment and the characteristics of the perceiving eye and brain. Physically, objects can be said to have the color of the light leaving their surfaces, which normally depends on the spectrum of the incident illumination and the reflectance properties of the surface, as well as potentially on the angles of illumination and viewing. Some objects not only reflect light, but also transmit light
Orange (colour) of the carved pumpkins, or jack-o-lanterns, used to celebrate the holiday. People associate certain colours with certain flavours, and the colour of food can influence the perceived flavour in anything from candy to wine. Since orange is popularly associated with good flavour, many companies add orange food colouring to improve the appearance of their packaged foods. Orange pigments and dyes, synthetic or natural, are added to many orange sodas and juices, cheeses (particularly cheddar cheese, Gloucester cheese, and American cheese); snack foods, butter and margarine; breakfast cereals, ice cream, yoghurt, jam and candy. It is also often added to children's