Consumer behaviour Consumer behaviour Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities. Consumer behaviour emerged in the 1940s and 50s as a distinct sub-discipline in the marketing area. Consumer behaviour is an inter-disciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, marketing and economics, especially behavioural economics. It examines how emotions, attitudes and preferences affect buying behaviour. Characteristics of individual consumers such as demographics, personality lifestyles and
Human rights and development the Global Plan for Recovery and Reform also fails to mention human rights or human development. The ingrained philosophy is a world economy based on market principles and effective regulation. A strand of economics embraces human rights language such as the International Development Ethics Association who apply a normative approach to development theories. The Mérida Declaration provides "the absolute respect for the dignity of the human person regardless of gender, ethnic group social class, religion age or nationality. The UN Development Programme UNDP which is promoted by the Human Development and Capability Association (HDCA) is open to a human rights