Colonel Blimp Colonel Blimp Colonel Blimp is a British cartoon character by cartoonist David Low, first drawn for Lord Beaverbrook's London "Evening Standard" in April 1934. Blimp is pompous, irascible, jingoistic, and stereotypically British, identifiable by his walrus moustache and the interjection "Gad, Sir!". Low claimed that he developed the character after overhearing two military men in a Turkish bath declare that cavalry officers should be entitled to wear their spurs inside tanks. The character was named after the barrage balloon, which was known as a blimp. Blimp issues proclamations from the Turkish bath, wrapped in his towel and brandishing some mundane
Evening Standard 2010, circulation was increased to 900,000. In May 2009, the newspaper launched a series of poster ads, each of which prominently featured the word "Sorry" in the paper's then-masthead font. These ads offered various apologies for past editorial approaches, such as "Sorry for losing touch". None of the posters mentioned the "Evening Standard" by name, although they featured the paper's Eros logo. Ex-editor Veronica Wadley criticised the "Pravda-style" campaign saying it humiliated the paper's staff and insulted its readers. The campaign was designed by McCann Erickson. Also in May 2009 the paper relaunched as the "London Evening Standard" with a