Consumer behaviour Consumer behaviour Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities. Consumer behaviour emerged in the 1940s and 50s as a distinct sub-discipline in the marketing area. Consumer behaviour is an inter-disciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, marketing and economics, especially behavioural economics. It examines how emotions, attitudes and preferences affect buying behaviour. Characteristics of individual consumers such as demographics, personality lifestyles and
FBI method of profiling and assumptions. This approach has become commonly used in the classifications of violent serial offenders. The only available study that examines the reliability of the classification system involved the reading of a sexual-homicide case summary. In this study, inter-rater reliability was found to be between 51.7% and 92.6%. This study, although dated, does provide limited support for the reliability of the FBI sexual-homicide classification system. However, this form of reliability contributes little to the usefulness of the offender profiling system if the classification is not effective. The FBI classification system is derived from a single interview-based research study with a