Electric guitar design name. In 1954, Fender introduced the Fender Stratocaster, or "Strat". It was positioned as a deluxe model and offered various product improvements and innovations over the Telecaster. These innovations included an ash or alder double-cutaway body design for badge assembly with an integrated vibrato mechanism (called a "synchronized tremolo" by Fender, thus beginning a confusion of the terms that still continues), three single-coil pickups, and body comfort contours. Leo Fender is also credited with developing the first commercially successful electric bass called the Fender Precision Bass, introduced in 1951. Gibson, like many guitar manufacturers, had long offered semi-acoustic guitars with
Fender Jazzmaster Fender Jazzmaster The Fender Jazzmaster is an electric guitar designed as a more expensive sibling to the Fender Stratocaster. First introduced at the 1959 NAMM Show, it was initially marketed to jazz guitarists, but found favor among surf rock guitarists in the early 1960s. Its appearance is similar to the Jaguar, though it is tonally and physically different in many technical ways. The contoured "offset-waist" body was designed for comfort while playing the guitar in a seated position, as many jazz and blues artists prefer to do. A full 25½" scale length, “lead” and “rhythm” circuit switching with independent volume