Cultural and political image of Hillary Clinton almost exclusively as "Hillary Rodham". Bill Clinton's advisers thought her use of her maiden name to be one of the reasons for his 1980 gubernatorial re-election loss. During the following winter, Vernon Jordan suggested to Hillary Rodham that she start using the name Clinton, and she began to do so publicly with her husband's February 1982 campaign announcement to regain that office. She later wrote that "I learned the hard way that some voters in Arkansas were seriously offended by the fact that I kept my maiden name". Once he was elected again, she made a point of using "Hillary
Saturday Night Live parodies of Hillary Clinton reprised her Clinton impression for the new season, portraying the presidential candidate enjoying a drink, opposite the real Hillary Clinton playing a bartender named "Val", who sings with her doppelgänger, and offers her counsel. "So Hillary, what brings you here tonight?", Clinton asks McKinnon. "Well, I needed to blow off some steam. I've had a hard couple of 22 years." McKinnon-as-Clinton responds. Cecily Strong plays Clinton's aide Huma Abedin in the skit, and former cast member Darrell Hammond appears in a cameo as Bill Clinton. McKinnon again portrayed Clinton on October 17, 2015, for "SNL"s rendering of the Democratic Primary