Jack Dorsey decided that SMS text suited the status-message idea, and built a prototype of Twitter in about two weeks. The idea attracted many users at Odeo and investment from Evan Williams, who had left Google after selling Pyra Labs and Blogger. Williams, Stone and Noah Glass co-founded Obvious Corporation, which then spun off Twitter, Inc., with Dorsey as the Chief Executive Officer (CEO). As chief executive officer, Dorsey saw the startup through two rounds of funding by the venture capitalists who backed the company. He reportedly lost his position for leaving work early to enjoy other pursuits, such as yoga and
Evan Williams (bourbon) sold as the mass-market "Black Label" variety, which has been described as "something that's cheap and doesn't taste bad". The company also bottles several other expressions, including a "White Label" that is bottled in bond, an "Evan Williams 1783" bourbon that is produced in more limited quantities and has been described as an "affordable, value-packed bourbon", and a nine-year-old single barrel bourbon sold in vintage-dated bottles sealed with black wax. As of June 21, 2010, Evan Williams was the second largest-selling brand of Kentucky straight bourbon (following the market leading Jim Beam brand) and had the fastest-growing market share among