Jack Dorsey fashion design. As the service began to grow in popularity, Dorsey chose the improvement of uptime as top priority, even over creating revenue – which, as of 2008, Twitter was not designed to earn. Dorsey described the commercial use of Twitter and its API as two things that could lead to paid features. He describes his three guiding principles, which he says are shared by the company, as simplicity, constraint and craftsmanship. On October 16, 2008, Williams took over the role of CEO, while Dorsey became chairman of the board. On March 28, 2011, Dorsey returned to Twitter as Executive
Social media and television a sign of superficiality." Interactive media such as Amazon's Alexa and Apple's Siri have enabled computers to interact with people in human-like ways. "Computers, in the way that they communicate, instruct and take turns interacting, are close enough to humans that they encourage social responses. The encouragement is necessary for such a reaction need not be much. As long as there are some behaviors that suggest a social presence, people will respond accordingly." The exponential growth in the number of social media users between 2006 and 2016 has impacted how television shows are marketed. As well, the huge increase in