Social media use by businesses hobby, rather than social media containers such as Google+, Facebook, and Twitter. PR departments face significant challenges in dealing with viral negative sentiment directed at organizations or individuals on social media platforms (dubbed "sentimentitis"), which may be a reaction to an announcement or event. In a 2011 article, Jan H. Kietzmann, Kristopher Hermkens, Ian P. McCarthy and Bruno S. Silvestre describe the honeycomb relationship as "present[ing] a framework that defines social media by using "seven functional building blocks": identity, conversations, sharing, presence, relationships, reputation, and groups". Social media marketing becomes effective through a process called "building social authority". One of
Evan Williams (rugby) Leeds district). Evan Williams (rugby) Evan Williams (18 June 1906 – 18 November 1976) was a Welsh rugby union, and professional rugby league footballer who played in the 1920s and 1930s. He played representative level rugby union (RU) for Wales, and at club level for Aberavon RFC as a centre, i.e. number 12 or 13, and club level rugby league (RL) for Leeds, as a or , i.e. number 3 or 4, 6, or 7, He died in Leeds. Williams was born in Port Talbot, Wales, he died aged 70 in Leeds, West Yorkshire, England. Evan Williams won two caps