Fruit 'n Fibre with no version of Fruit & Fiber currently available in the U.S. One advertising campaign featured the tagline, "Tastes so good, you'll forget the fiber," as cereal eaters in the commercial would try to remember the name of the brand. Another campaign in the U.S. featured comedian Tim Conway insisting on pronouncing the word "fibre" using the French pronunciation, sounding something like "FEE - bray". Fruit 'n Fibre Fruit 'n Fibre is a breakfast cereal produced by Kellogg's and sold in various countries. It consists of wheat flakes, dried fruit (sultanas, raisins, coconut, banana, and apple) and hazelnuts. Versions of
Coir purposes is said to be pre-treated. Once any remaining salts have been leached out of the coir pith, it and the cocochips become suitable substrates for cultivating fungi. Coir is naturally rich in potassium, which can lead to magnesium and calcium deficiencies in soilless horticultural media. Coir fiber is rarely used as a potting material, except for orchids, and does not need buffering, as it has a very low cation-exchange capacity (CEC) capacity, hence not retaining salts. Coir does provide a suitable substrate for horticultural use as a soilless potting medium. The material's high lignin content is longer-lasting, holds more