Bubble Wrap (brand) Bubble Wrap (brand) Bubble Wrap (originally Air Cap) is a trademarked brand of Sealed Air Corporation that includes numerous cushioning products made from bubble wrap. The brand is produced by the Product Care division of Sealed Air. Both the Bubble Wrap brand and product were introduced in 1960, with the launch of Sealed Air. Although the brand was originally used for the packaging of IBM computers, Sealed Air now does most of its Bubble Wrap business in the food packaging industry. Bubble wrap was invented in 1957 by engineers Alfred Fielding and Marc Chavannes in Hawthorne, New Jersey. Fielding and
Protect and Survive saying, "Mine is the last voice you will ever hear. Do not be alarmed," in a tone similar to that used by him in the PIFs. Rock band Jethro Tull recorded a song called "Protect and Survive" on the 1980 album "A", also criticising the initiative. The title of a song by the hardcore punk/D-beat band Discharge featured a play on words ("Protest and Survive"), a reference to E. P. Thompson's anti-nuclear manifesto (see below). Heavy metal band Wolfsbane's self-titled album contains a song called "Protect and Survive." The Scottish rock band Runrig released a song entitled "Protect and Survive,"