Tuscany along the coastal strip (Livorno and Pisa areas), where there are also important chemical industries. Also of note are the marble (Carrara area) and paper industries (Lucca area). Tuscany is a traditionally popular destination in Italy, and the main tourist destinations by number of tourist arrivals are Florence, Pisa, Montecatini Terme, Castiglione della Pescaia and Grosseto. Additionally, the Chianti region, Versilia and Val d'Orcia are also internationally renowned and particularly popular spots among travellers. As far as seaside tourism is concerned, which represents 40% of tourist arrivals in the region, Castiglione della Pescaia's sea has been repeatedly nominated as Italy's
History of Tuscany in the Crusades. Banking, soon turned into an international activity with branches in Flanders, France and England, was instead the main resource of Florence, Siena and Lucca. The latter was also an important center for silk production. Pisa began to decline in the 13th/14th centuries after its defeat by Genoa at the Battle of Meloria. After its conquest of Arezzo and Pisa, by the early 15th century Florence had gained a prominent role in Tuscany, as well as in Italy, and was also the cultural capital of the region. Its only remaining rival in Tuscany was Siena. Though "Tuscany" remained