Kelvin MacKenzie the newspaper building at the time because of an industrial dispute, who reputedly demanded that the "Gotcha" headline remain, despite the large number of casualties and later said of the headline, "I rather liked it". This is reportedly the only occasion that MacKenzie ever disobeyed a specific order from Murdoch. MacKenzie's coverage of the Falklands War was criticised by many commentators for being a glorification of war (Greenslade was working with MacKenzie on "The Sun" at the time). MacKenzie was responsible for the "Freddie Starr Ate My Hamster" front-page headline. The claims made in the accompanying article, that the comedian
It's The Sun Wot Won It lost it" for John Kerry in the US presidential election: after the newspaper started a letter writing campaign to voters in Ohio urging them to vote for Kerry, the state went for George W. Bush. In the 2008 London Mayoral election, it was supposedly the "Evening Standard" 'wot won it' for Boris Johnson. Also in 2008 "The Sun" used a variation of the headline for a debate at the Oxford Union over the "Page 3" girl claiming 'It's Sun's girls wot won it'. In a 2008 special pull-out section about green energy, an altered version of the anti-Kinnock headline appeared