Jack Dorsey fashion design. As the service began to grow in popularity, Dorsey chose the improvement of uptime as top priority, even over creating revenue – which, as of 2008, Twitter was not designed to earn. Dorsey described the commercial use of Twitter and its API as two things that could lead to paid features. He describes his three guiding principles, which he says are shared by the company, as simplicity, constraint and craftsmanship. On October 16, 2008, Williams took over the role of CEO, while Dorsey became chairman of the board. On March 28, 2011, Dorsey returned to Twitter as Executive
Social Media Examiner Build a Large, Loyal Profitable Network using the Social Web" by Mari Smith, and "The Entrepreneur’s Information Source Book: Charting the Path to Small Business Success, 2nd ed." by Susan C. Awe. Social Media Examiner Social Media Examiner is a U.S.-based media company, founded by Michael Stelzner. It publishes online magazines, blogs and podcasts about how business people can use social networks, on two websites: SocialMediaExaminer.com and MyKidsAdventures.com. The online magazine publishes original research, has a weekly podcast show and oversees multiple communities for social media marketers. MyKidsAdventures.com publishes information on creative activities, and is aimed at parents and grandparents.