Serbian Campaign of World War I Serbia, Montenegro, and Greece. When Bulgaria attacked both Serbia and Greece on 16 June 1913, it lost most of its Macedonian region to those countries, and additionally the Southern Dobruja region to Romania and Adrianople (the present-day city of Edirne) to Turkey in the 33-day Second Balkan War, which further destabilized the region. On 28 June 1914, Gavrilo Princip, a Bosnian Serb student and member of a multi-ethnic organisation of national revolutionaries called Young Bosnia, assassinated Archduke Franz Ferdinand of Austria, the heir to the Austro-Hungarian throne, in Sarajevo, Bosnia. The political objective of the assassination was the independence of
Archduke Franz Ferdinand of Austria themselves after him. Archduke Franz Ferdinand of Austria Archduke Franz Ferdinand, Archduke of Austria-Este (Franz Ferdinand Carl Ludwig Joseph Maria; 18 December 1863 – 28 June 1914) was a member of the imperial Habsburg dynasty, and from 1896 until his death the heir presumptive ("Thronfolger") to the Austro-Hungarian throne. His assassination in Sarajevo precipitated Austria-Hungary's declaration of war against Serbia, which in turn triggered a series of events that resulted in Austria-Hungary's allies and Serbia's declaring war on each other, starting World War I. Franz Ferdinand was born in Graz, Austria, the eldest son of Archduke Karl Ludwig of Austria