Bubble Wrap (brand) Chavannes sealed two shower curtains together, creating a smattering of air bubbles, which they originally tried to sell as wallpaper. When the product turned out to be unsuccessful as wallpaper, the team marketed it as greenhouse insulation. Although Bubble Wrap was branded by Sealed Air Corporation (founded by Fielding and Chavannes) in 1960, it was not until a year later that its use in protective usage was discovered. As a packaging material, Bubble Wrap's first client was IBM, which used the product to protect the IBM 1401 computer during shipment. Fielding and Chavannes were inducted into the New Jersey Inventors
Methods used by advocacy groups powers of judicial review as the US Supreme Court, litigation has been deemed a successful tactic for British pressure groups. Such action generally works on four levels: Use of direct action is increasingly popular among pressure groups. The premise of direct group action stems from the concept that traditional methods of influencing government policy are flawed, and that more direct protests, acts of civil disobedience and (in more extreme cases) illegal acts and violence may offer the best opportunity of group success, as they captivate media attention. In the 1970s and 1980s, direct action was often used by gay liberation