Rise of Neville Chamberlain Chamberlain demanded that Mosley retract the claim "as a gentleman". Mosley, whom Baldwin described as "a cad and a wrong 'un", refused to retract the allegation. It took several recounts before Chamberlain was declared the winner by 77 votes and Mosley blamed poor weather for the result. Chamberlain had not wanted to desert Ladywood, but now deemed the seat impossible to hold and was adopted for Birmingham Edgbaston for the next election (held in 1929), at which Ladywood fell to Labour by eleven votes. The Unionists won the 1924 election, their last under that name. Baldwin formed a new government,
Rise of Neville Chamberlain offices, with Austen Chamberlain writing, "The meeting today rejected our advice. Other men who have given other counsels must inherit our burden". Bonar Law was recalled from retirement to lead the Unionists as Prime Minister. Neville Chamberlain was in Canada at the time of the meeting and so was not forced to choose between supporting his brother's leadership and bringing down a Prime Minister he despised. Many frontbench Unionists refused to serve under Bonar Law, who was forced to form his Cabinet from lower-ranking party members. Liberal MP Winston Churchill, who would lose his seat in the upcoming election, dubbed