Cultural views on the navel Early Japanese poems feature many references to the female navel. In some, the word "navel" actually refers to an indentation or hole instead of the belly button. The shape of the umbilicus of a newborn baby would be discussed at length. If a baby's navel points downward, the parents would brace themselves for a weakling child who will bring them woe. The thunder god Raijin, with his terrifying drums, great horns, and long tusks, was said to have an insatiable appetite for young navels, and mothers had to nag their youngsters constantly to keep themselves well covered up. Due to
Navel fetishism while describing the beauty of Hindu Goddesses. During 1970, a short lived "Belly Button Magazine" having only two issues recovered by The Kinsey Institute had descriptions of penetrative belly button intercourse and sexual images of physical acts towards belly buttons. In 2011, MTJ Publishing which publishes adult comics released a bellybutton focused series, "Navel Maneuvers 1: Bellybutton-Tickling Erotica" In 2014, a Kindle erotica eBook titled "Bellybutton Fetish: Erotic and naughty stories for bellybutton lovers" was published online through Amazon Digital Services, Inc. In the same year, MTJ Publishing released a second edition of the Navel Maneuvers series. Navel fetishism often