Social media use by businesses hobby, rather than social media containers such as Google+, Facebook, and Twitter. PR departments face significant challenges in dealing with viral negative sentiment directed at organizations or individuals on social media platforms (dubbed "sentimentitis"), which may be a reaction to an announcement or event. In a 2011 article, Jan H. Kietzmann, Kristopher Hermkens, Ian P. McCarthy and Bruno S. Silvestre describe the honeycomb relationship as "present[ing] a framework that defines social media by using "seven functional building blocks": identity, conversations, sharing, presence, relationships, reputation, and groups". Social media marketing becomes effective through a process called "building social authority". One of
Jack Eric Williams in 1990, and was produced by the Barter Theater in 2006. Lisa Vroman recorded one of the songs from "Mrs. Farmer's Daughter", "Full Moon", on her 2000 album "Broadway Classic" Jack Eric Williams was married to Martha Elizabeth Lyne until her death in 1993. He was survived by his son, Eden Payne Williams, and many notable friends including actress Angela Lansbury, and composer William Finn. His musical compositions and lyrics are now managed by Eve Martinez, a former singer and actress who worked closely with Jack Eric and administered his estate. She lives in Brooklyn, NY and can be reached