Enid Blyton the late 1940s onwards; by the early 1960s some 146 different companies were involved in merchandising Noddy alone. In 1948 Bestime released four jigsaw puzzles featuring her characters, and the first Enid Blyton board game appeared, "Journey Through Fairyland", created by BGL. The first card game, Faraway Tree, appeared from Pepys in 1950. In 1954 Bestime released the first four jigsaw puzzles of the Secret Seven, and the following year a Secret Seven card game appeared. Bestime released the Little Noddy Car Game in 1953 and the Little Noddy Leap Frog Game in 1955, and in 1956 American manufacturer Parker
Enid Blyton The idea was conceived by one of Blyton's publishers, Sampson, Low, Marston and Company, who in 1949 arranged a meeting between Blyton and the Dutch illustrator Harmsen van der Beek. Despite having to communicate via an interpreter, he provided some initial sketches of how Toyland and its characters would be represented. Four days after the meeting Blyton sent the text of the first two Noddy books to her publisher, to be forwarded to van der Beek. The Noddy books became one of her most successful and best-known series, and were hugely popular in the 1950s. An extensive range of sub-series,