Pop music sampling (from the 1980s) have also been utilized as methods for the creation and elaboration of pop music. By the early 1980s, the promotion of pop music had been greatly affected by the rise of music television channels like MTV, which "favoured those artists such as Michael Jackson and Madonna who had a strong visual appeal". The latter half of the 20th-century included a large-scale trend in American culture in which the boundaries between art and pop music were increasingly blurred. Between 1950 and 1970, there was a debate of pop versus art. Since then, certain music publications have embraced
Pop music content and marketing. This situation fell in disuse after the late 1970s and would not reemerge until the rise of Internet stars. Indie pop, which developed in the late 1970s, marked another departure from the glamour of contemporary pop music, with guitar bands formed on the then-novel premise that one could record and release their own music without having to procure a record contract from a major label. By 2014, pop music worldwide had been permeated by electronic dance music. A "Scientific Reports" study that examined over 464,000 recordings of popular music recorded between 1955 and 2010 found less variety