Jonathan King much airtime to one person. King's 1971 releases included a version of Bob Dylan's "Baby, You've Been On My Mind", released as Nemo, which failed to chart; "The Sun Has Got His Hat On", also as Nemo; "Sugar, Sugar" as Sakkarin; "Leap Up and Down (Wave Your Knickers in the Air)" by St Cecelia (this one a real band, rather than a pseudonym), which went to number 12; and "Lazy Bones", "Flirt" and "Hooked On A Feeling" released under his own name. Bell Records asked King to produce four songs for the Bay City Rollers, including their first hit, "Keep
Jonathan King members, had known King since 1965, when Stewart was with The Mindbenders and King had wanted to manage them. The band had planned to release "Donna" as a B side, but decided it could be a hit: "We only knew of one person who was mad enough to release it," Stewart said, "and that was Jonathan King." King gave the band its name and released two of the group's albums ("10cc" and "Sheet Music") and eight singles. "Donna" (1972) and "Rubber Bullets" (1973), reached number two and one respectively, followed by "The Dean and I" (1973) and "The Wall Street