The Blackshear Times stated in an editorial on April 17, 1902, that "we presume it was Mr. B.D. Brantley, our present treasurer, who gave The Times its name." The paper was being published by The Times Publishing Company. It was owned by The A.P. Brantley Company. On March 2, 1911 E.Z. Byrd, who had been owner of, or with, the county newspaper for 23 years, announced that he was selling The Times to Col. C.A. Sydnor. The Times would have eight owners over the next 15 years. Owners following Sydnor included H. (Harry) Johnsen, partners W.L. Knight and R.D. Thomas, W. Boyce Bailey,
The Standard-Times (New Bedford) of "The Standard-Times" displays its home city's name in small print and trumpets a regional identity, "Serving the SouthCoast Community." It was "The Standard-Times" under Editor-In-Chief Ken Hartnett, that in the 1990s most loudly championed the name South Coast to designate the Fall River-New Bedford metropolitan area. The "Standard-Times" has done well in regional news competitions for many years. Most recently it was named the New England Newspaper & Press Association Newspaper of the Year for both 2012 and 2013. It won NENPA's First Place Award for Local Election coverage for 2012, '13 and '14. It won the New England