Badger State Games to extend opportunities to even more athletes. Otto Breitenbach became the executive director of the Wisconsin Amateur Sports Corporation in 1988, and he was credited with raising the profile and scope of the games during his nine-year tenure. By 1997, when Breitenbach retired, the Badger State Games was "considered by many to be the current standard bearer" among statewide multi-sport events, and the country's largest relative to state population. At the 2006 summer games, Bill Wambach of Sun Prairie, Wisconsin, a long-time competitor, broke the national high-jump record for the 80- to 84-year-old division with a jump of 1.26 meters.
The Badger Herald Daily Cardinal would later become more moderate in response to pressure from local media, the UW Board of Regents, staff members leaving, declining advertising revenue, and the radicalism of the 1960s and early 1970s dying down around the country. Still, "The Badger Herald" formed in direct response to the then-radicalism of The Daily Cardinal and the campus. After several months of fund-raising, scrounging for desks and typewriters, and renting a walk-up office two blocks from the University's Bascom Hill at 538 State Street, the first issue of "The Badger Herald" was published on September 10, 1969. In the late-1970s, the