Spice Girls album of 1997 and was certified 8× Platinum by the IFPI for sales in excess of 8 million copies. That same month the Spice Girls attracted a crowd of 500,000 when they switched on the Christmas lights in Oxford Street, London. At the same time, Simon Fuller started to set up million pound sponsorship deals for the Spice Girls with Pepsi, Walkers, Impulse, Cadbury's and Polaroid. In December 1996, the group won three trophies at the "Smash Hits" awards at the London Arena, including best video for "Say You'll Be There". In January 1997, the group released "Wannabe" in the
Spice Girls John, Richard O'Brien, Jennifer Saunders, Richard E. Grant, Elvis Costello, and Meat Loaf. Released in December 1997, "Spiceworld: The Movie" proved to be a hit at the box office, breaking the record for the highest-ever weekend debut for Super Bowl Weekend (25 January 1998) in the US, with box office sales of $10,527,222. The movie took in a total of $77 million at the box office worldwide. Despite being a commercial success, the film was widely panned by critics; the movie was nominated for seven awards at the 1999 Golden Raspberry Awards where the Spice Girls collectively won the award