The New Day (newspaper) launch. "The New Day" was owned by Trinity Mirror, which also owns the "Daily Mirror", "Sunday Mirror", and "Sunday People". It was first published for free on Monday 29 February 2016, as the first new British national daily newspaper since the "i" in 2010, and the first new standalone title since "The Independent" in 1986. The newspaper, 40 pages long, was primarily aimed at a female audience between 35 and 55. It was edited by Alison Phillips, who had held the same position at the "Sunday Mirror" and "Sunday People". It was published by a staff of 25, most of
Sunday Mail (Scotland) Sunday Mail (Scotland) The Sunday Mail is a Scottish tabloid newspaper published every Sunday. It is the sister paper of the "Daily Record" and is owned by Trinity Mirror. The newspaper places a strong emphasis on family values and it is well known for its campaigning journalism and hard-hitting investigations. In September 1999, when Editor Jim Cassidy was sacked, the paper's circulation was 767,000. Its nearest rival was the Scottish edition of the News of the World which sold around 350,000 copies at that time. As of December 2016, the "Sunday Mail" had a circulation of 172,513. This decreased to