Oregano in the U.S. began when soldiers returning from World War II brought back with them a taste for the "pizza herb", which had probably been eaten in southern Italy for centuries. There, it is most frequently used with roasted, fried, or grilled vegetables, meat, and fish. Oregano combines well with spicy foods popular in southern Italy. It is less commonly used in the north of the country, as marjoram generally is preferred. The herb is widely used in cuisines of the Mediterranean Basin, the Philippines, and Latin America, especially in Argentinian cuisine. In Turkish cuisine, oregano is mostly used for
Herb (company) cookbook was over 200-pages long and was created to “elevate the art and science of cooking with cannabis”. The success of this book, led the company to rebrand to Herb. Later in 2015, Matt Gray acquired the company now known as Herb and continued improving the brand. In August 2017, Herb announced $4.1 million seed funding raised from multiple venture capital firms including Lerer Hippeau Ventures, Slow Ventures, Bullpen Capital, Joe Montana's Liquid 2 Ventures and Shopify CEO and COO Tobi Lutke and Harley Finkelstein. In January 2018, Herb launched a new design of its site. In 2017, Herb expanded