Fifty Shades Darker (film) by the same name, and released on February 13, 2015. The adaptation was produced by Focus, Michael De Luca Productions, and Trigger Street Productions. In March 2014, a producer of the first film, Dana Brunetti, had said there were, as of then, no solid plans to make a sequel. Before the first film opened, there was high anticipation from fans for the sequel. When the first film premiered at a special fan screening in New York City on February 6, director Sam Taylor-Johnson announced that the book sequels "Fifty Shades Darker" and "Fifty Shades Freed" would also be adapted, with
Fifty Shades (novel series) the tradition and success of the romance category which is driven by tales of virgins, damaged men and submission/dominance themes. Instead, she wrote, the books are notable not for transgressive sex but for how women are using technology to subvert gendered shame by exploring explicit sexual content privately using e-readers. Instead of submission fantasies representing a post-feminist discomfort with power and free will, women's open consumption, sharing and discussion of sexual content is a feminist success. At the beginning of the media hype, Dr. Drew and sexologist Logan Levkoff discussed the book on "The Today Show", about whether "Fifty Shades"