Studebaker Dictator applied in British Empire countries which imported the car. Diplomatically, Studebaker marketed its Standard Six as the Director in these countries. In the United States the name initially caused no problems. At the time, the only dictator that would have immediately come to an American mind was Benito Mussolini, whose popular image was one of audacity and strength, in spite of well-publicized fascist violence. However the rise of Adolf Hitler in Germany tainted the word 'dictator'. Studebaker abruptly discontinued the name 'Dictator' in 1937, resurrecting the Commander name which had been dropped in 1935. At that time, Raymond Loewy and
Roman dictator expected to resign, and when the dictator laid down his "imperium", so would the magister equitum. In theory, the magister equitum was commander of the cavalry, but he was not limited to that role. The dictator and magister equitum did not always take the field together; in some instances the magister equitum was assigned the defense of the city while the dictator took an army into the field, while on other occasions the dictator remained at Rome to see to some important duty, and entrusted the magister equitum with an army in the field. The magister equitum was necessarily subordinate