Campaign for Real Ale Campaign for Real Ale The Campaign for Real Ale (CAMRA) is an independent voluntary consumer organisation headquartered in St Albans, England, which promotes real ale, real cider and the traditional British pub. With over 191,000 members, it is now the largest single-issue consumer group in the UK, and is a founding member of the European Beer Consumers Union (EBCU). The organisation was founded in 1971 in Kruger's bar in Dunquin, Kerry, Ireland by Michael Hardman, Graham Lees, Jim Makin, and Bill Mellor, who were opposed to the growing mass production of beer and the homogenisation of the British brewing industry.
Dove Campaign for Real Beauty Katy Young called "Real Beauty Sketches" "[Dove's] most thought provoking film yet ... Moving, eye opening and in some ways saddening, this is one campaign that will make you think, and hopefully, feel more beautiful." The campaign has been criticized on the grounds that Unilever also produces Fair and Lovely, a skin-lightening product marketed at dark-skinned women in several countries. It was also widely noted that Unilever brand Lynx's advertising campaign would seemingly contradict the sentiment of the Campaign for Real Beauty. Moreover, Unilever owns Axe hygiene products, which are marketed to men using overtly sexualized women, and Slim Fast