Snuff Garrett Lubbock oldies station KDAV on a program hosted by his friend Jerry "Bo" Coleman. Garrett also worked in radio in Wichita Falls, Texas, where he performed on-air stunts. On February 3, 1959, Garrett broadcast his own tribute show to Holly after he was killed (along with Ritchie Valens and the Big Bopper) in a plane crash in Iowa. In 1959, Garrett became a staff producer at Liberty Records in Hollywood at the age of 19, after having joined the label to work in the promotions department. Although not a musician, Garrett showed he had a knack for finding hit songs,
The Big Bopper "Running Bear", but the recording was not released until August 1959, six months after his death. The song became a #1 hit for three weeks in January 1960. The man who launched Richardson as a recording artist was Harold "Pappy" Daily from Houston. Daily was promotion director for Mercury and Starday Records and signed Richardson to Mercury. Richardson's first single, "Beggar to a King", had a country flavor, but failed to gain any chart action. He soon cut "Chantilly Lace" as "The Big Bopper" for Pappy Daily's D label. Mercury bought the recording and released it at the end of