Fifty Shades Freed (film) and Vancouver from February 9, 2016, to July 12, 2016, under the working title ""Further Adventures of Max and Banks 2 & 3"." "Fifty Shades Freed" was released on February 9, 2018, by Universal Pictures. A teaser trailer was released on September 10, 2017, and a theatrical trailer on November 6. "Fifty Shades Freed" was released on digital on April 24, 2018, with a Blu-ray Disc, DVD and 4K Ultra HD Blu-ray release following on May 8, 2018. The lead single from the film's soundtrack, "For You", performed by Rita Ora and Liam Payne, was released on January 5, 2018.
Fifty Shades of Grey "Fifty Shades" trilogy as an example of viral marketing and of the rise in popularity of female erotica, attributing its success to the discreet nature of e-reading devices. Due to the heightened interest in the series, the license to the "Fifty Shades" trilogy was picked up by Vintage Books for re-release in a new and revised edition in April 2012. The attention that the series has garnered has also helped to spark a renewed interest in erotic literature. Many other erotic works quickly became best-sellers following "Fifty Shades" success, while other popular works, such as Anne Rice's "The Sleeping Beauty"