Corn Pops cereal. Poppy carried around a yellow suitcase which contained a complete breakfast setting, meeting the by-then industry-standard "part of a complete breakfast" tagline. In early 2009, a live actor dressed up as a Corn Pops puff became the new mascot of Corn Pops. Then, in mid-2009, Kellogg's introduced an alternative mascot named the "Sweet Toothasaur," consisting of the upside down bottom half of an actor's face, with a green felt cap with googly eyes and red paper horns on the actor's chin. Numerous ad campaigns used John Williams' theme from "Jaws". Unlike American Corn Pops, in Canada and in Europe
Minister of Agriculture, Fisheries and Food Until the Dissolution Order also made the necessary amendments to the law when it did come into force, many statutory functions were still vested in the holder of the office of Minister of Agriculture, Fisheries and Food, rather in the Secretary of State at large. For that reason, in a final twist, Margaret Beckett had to be appointed formally as the last ever Minister of Agriculture, Fisheries and Food as well as becoming the first Secretary of State for Environment, Food and Rural Affairs. Post created by the Board of Agriculture Act 1889. Board of Agriculture superseded by the Board