Spam (Monty Python) Python libraries. Spam makers Hormel, while never happy with the use of the word "spam" for junk email, have been supportive of Monty Python and their sketch. Hormel issued a special tin of Spam for the Broadway premiere of Eric Idle's "Spamalot", a musical based on "Monty Python and the Holy Grail". The sketch is part of the company's Spam Museum in Austin, Minnesota, United States, and also mentioned in Spam's on-can advertisements for the product's 70th anniversary in 2007 - although the date of the Python sketch was incorrectly stated to be 1971 instead of 1970. In 2007 the
Monty Python settled on "Python". On other occasions, Idle has claimed that the name "Monty" was that of a popular and rotund fellow who drank in his local pub; people would often walk in and ask the barman, "Has Monty been in yet?", forcing the name to become stuck in his mind. The name Monty Python was later described by the BBC as being "envisaged by the team as the perfect name for a sleazy entertainment agent". "Flying Circus" popularised innovative formal techniques, such as the cold open, in which an episode began without the traditional opening titles or announcements. An example