Arnoldo Mondadori Editore around the world, of which around 300,000 in Italy, with the aim of supporting the process of growth in digital for books. In 2012 Mondadori publishes Fifty Shades of Grey, the first volume of the erotic trilogy by debut London author E L James, rapidly followed by the two other titles, Fifty Shades Darker and Fifty Shades Freed. The trilogy sees in Italy the same kind of unprecedented success it gained in the English-language world: with more than 3.3 million copies sold in Italy and 130,000 downloads of the electronic version, the three volumes reach first, third and fourth position
Fifty Shades of Grey principal characters renamed Christian Grey and Anastasia Steele and removed it from her website before publication. Meyer commented on the series, saying "that's really not my genre, not my thing... Good on her—she's doing well. That's great!" This reworked and extended version of "Master of the Universe" was split into three parts. The first, titled "Fifty Shades of Grey", was released as an e-book and a print on demand paperback in May 2011 by The Writers' Coffee Shop, a virtual publisher based in Australia. The second volume, "Fifty Shades Darker", was released in September 2011; and the third, "Fifty Shades