Peppa Pig including Brazil. Each episode is approximately five minutes long. The show revolves around Peppa, an anthropomorphic female pig, and her family and friends. Each of her friends is a different species of animal. Peppa's friends are the same age as she is, and Peppa's younger brother George's friends are the same age as him. Episodes tend to feature everyday activities such as attending playgroup, going swimming, visiting their grandparents, cousins, going to the playground or riding their bikes. The characters wear clothes, live in houses, and drive cars, but still display some characteristics of the animals on which they are
Peppa Pig licensees on board. In addition to episode DVDs, a variety of licensed Peppa Pig products are available, play including video games and other toys such as playsets, playing cards, vehicles, and stuffed toys. Merchandise has also been expanded to include household items such as bathroom products, stationery, bed-linens, food, drink, clothing, and jewellery. Licensees include Holland Publishing in the United Kingdom. Peppa and her family did not wear seat belts in the first two series. After receiving several complaints, Astley Baker Davies announced that all future animation would include characters wearing seat belts, and that the relevant scenes in the