The Simpsons (franchise) In 2008, $750 million worth of "The Simpsons" merchandise was purchased worldwide. Peter Byrne, Fox executive vice-president of licensing and merchandising, called "The Simpsons" "without doubt the biggest licensing entity that Fox has had, full stop, I would say from either TV or film." Matt Groening conceived of the idea for the Simpsons in the lobby of James L. Brooks's office. Brooks, the producer of the sketch comedy program "The Tracey Ullman Show", wanted to use a series of animated cartoons as bumpers between sketches. Groening had been called in to pitch a series of animated shorts, and had intended
The Simpsons: Cartoon Studio television series "The Simpsons". To create a cartoon, one first selects a background, then inserts characters, props, and special effects, and after that adds dialog, sound effects, and music. The program allows users to send the finished cartoons to friends through email or save it onto a hard drive or a floppy disk. There are 17 characters, 50 special effects, 270 props, and 35 backgrounds in "The Simpsons Cartoon Studio", with thousands of individual cels hand-drawn by actual "The Simpsons" cartoonists. Every character has a set of actions; for example, Homer can crawl, ride on a tube, and run away