John of Gaunt III's rule was becoming unpopular due to high taxation and his affair with Alice Perrers, political opinion closely associated the Duke of Lancaster with the failing government of the 1370s. Furthermore, while King Edward and the Prince of Wales were popular heroes due to their successes on the battlefield, John of Gaunt had not won equivalent military renown that could have bolstered his reputation. Although he fought in the Battle of Nájera (1367), for example, his later military projects proved unsuccessful. When Edward III died in 1377 and John's ten-year-old nephew succeeded as Richard II of England, John's influence strengthened.
The Mistress of the World "The Mistress of the World", which at first appeared to be meager in comparison. He instead released a steady stream of information regarding the production of the film, which included stories around the film's stars, the set design and the process of making the film. This in turn led to massive audience anticipation, making "The Mistress of the World" one of the first "Monumentalfilm", and this promotional technique was embraced by other productions that followed. May continued to feed the entertainment journals with facts from the film in the run up to its release, in an attempt to promote the