Fifty Shades (film series) of the making of the film, she hand-picked Dana Brunetti and Michael De Luca as the producers. On June 19, 2013, Sam Taylor-Johnson was chosen to direct the first film. On February 6, 2015, Taylor-Johnson announced the sequels, prompting she would return to direct the sequels. It was later revealed that Taylor-Johnson would not return. On August 20, 2015, it was revealed by "Deadline Hollywood" that James Foley was the front-runner to direct the sequel and third film "Fifty Shades Freed". Kelly Marcel was chosen as the screenwriter for the first film. On April 22, 2015, it was announced that
Fifty Shades (novel series) the tradition and success of the romance category which is driven by tales of virgins, damaged men and submission/dominance themes. Instead, she wrote, the books are notable not for transgressive sex but for how women are using technology to subvert gendered shame by exploring explicit sexual content privately using e-readers. Instead of submission fantasies representing a post-feminist discomfort with power and free will, women's open consumption, sharing and discussion of sexual content is a feminist success. At the beginning of the media hype, Dr. Drew and sexologist Logan Levkoff discussed the book on "The Today Show", about whether "Fifty Shades"