Dinner by Heston Blumenthal proving so popular that by November 2011, some 900 were being sold per week and the restaurant was aiming to increase production to be able to supply up to 1200 a week. During the Christmas period, the Meat Fruit is decorated to appear like a plum rather than a mandarin to accord with the holiday season. The ice cream trolley holds a contraption created by Blumenthal and his team, and constructed from Corian by Mike Smith Studio at a cost of £25,000. Powered by a hand crank, it mixes custard and liquid nitrogen to create instant ice cream at the
Steve's Ice Cream the Heath Bar candy bar by a friend in the late 1960s and felt it would make an excellent addition to ice cream. When he opened his first store, instead of having pre-mixed flavors like chocolate chip, he had his staff mix freshly made ice cream with candy or other confections based upon customer requests. These candy additions were called "mix-ins", and the custom-blended flavors proved to be highly desired by the customer. Steve sold out of ice cream on his first day, and the store became very popular in a short time. The prices in 1975 were $.35 and