Sweater girl on her way to work. Sweater girl The term "sweater girl" was made popular in the 1940s and 1950s to describe Hollywood actresses like Lana Turner, Jayne Mansfield, and Jane Russell, who adopted the popular fashion of wearing tight, form-fitting sweaters that emphasized the woman's bustline. The sweater girl trend was not confined to Hollywood and was viewed with alarm by some. In 1949 a Pittsburgh police superintendent even singled out the sweater girl as a symptom of the moral decline of postwar youth: New, soft fabrics like cashmere and angora were being used to make sweaters. The conical shape
Sweater girl Won't Forget" in a tight-fitting knit top is sometimes considered the first case of the "sweater girl", as Hollywood publicists sought for a catchy phrase to describe the impact she made on the screen. Movie magazines nicknamed her "The Sweater Girl," just as Ann Sheridan was "The Oomph Girl," Dorothy Lamour "The Sarong Girl," and Clara Bow "The It Girl." "Sweater Girl" is the name of a 1942 film written by Robert Blees and Beulah Marie Dix, directed by William Clemens and starring Eddie Bracken, June Preisser, Phillip Terry, and Betty Jane Rhodes. From the 1944 "Army–Navy Screen Magazine" #20,