Simon Donald Simon Donald Simon Donald is a co-founder and was co-editor of the British comic magazine "Viz" until 2003. He set up the magazine in 1979 with his brother Chris from a bedroom in Newcastle. His most famous creation for the magazine is probably Sid the Sexist. When Chris quit as editor in 1999, Simon took up the role of co-editor along with Graham Dury, Simon Thorp, Davey Jones and Alex Collier. He and Alex left the magazine in 2003. Born Newcastle upon Tyne 1964. Schools: West Jesmond Infant School 1969-1973, West Jesmond Junior School 1973-1975, Heaton School (comprehensive) 1975-1980, Newcastle
Sid the Slug Sid the Slug Sid the Slug is an advertising character employed by the Food Standards Agency (FSA) in the United Kingdom as the face of the "Salt - Watch it" campaign to warn the public of the risks of excessive salt consumption. The multimedia campaign, including advertising hoardings, television commercials and Internet coverage, was based on the premise that salt kills slugs, and can harm humans too. The campaign infuriated the Salt Manufacturers' Association (SMA), who complained to the Advertising Standards Authority - their complaint being that the information presented was misleading. The Advertising Standards Authority did not uphold the