Big Bang of the world happened a little before the beginning of space and time. During the 1930s other ideas were proposed as non-standard cosmologies to explain Hubble's observations, including the Milne model, the oscillatory universe (originally suggested by Friedmann, but advocated by Albert Einstein and Richard Tolman) and Fritz Zwicky's tired light hypothesis. After World War II, two distinct possibilities emerged. One was Fred Hoyle's steady state model, whereby new matter would be created as the universe seemed to expand. In this model the universe is roughly the same at any point in time. The other was Lemaître's Big Bang theory,
Big Bang is popularly reported that Hoyle, who favored an alternative "steady state" cosmological model, intended this to be pejorative, but Hoyle explicitly denied this and said it was just a striking image meant to highlight the difference between the two models. The Big Bang theory developed from observations of the structure of the universe and from theoretical considerations. In 1912 Vesto Slipher measured the first Doppler shift of a "spiral nebula" (spiral nebula is the obsolete term for spiral galaxies), and soon discovered that almost all such nebulae were receding from Earth. He did not grasp the cosmological implications of this