Campaign for Real Ale Campaign for Real Ale The Campaign for Real Ale (CAMRA) is an independent voluntary consumer organisation headquartered in St Albans, England, which promotes real ale, real cider and the traditional British pub. With over 191,000 members, it is now the largest single-issue consumer group in the UK, and is a founding member of the European Beer Consumers Union (EBCU). The organisation was founded in 1971 in Kruger's bar in Dunquin, Kerry, Ireland by Michael Hardman, Graham Lees, Jim Makin, and Bill Mellor, who were opposed to the growing mass production of beer and the homogenisation of the British brewing industry.
Rail Ale Ramble Rail Ale Ramble Sometimes now used as a generic expression in the United Kingdom for a day tour of pubs and/or breweries by train, in search of "real ale" (cask-conditioned beer), the marketing name "Rail Ale Ramble" was originally conceived by Gerald Daniels, who runs an English tour company, Crookham Travel. In October 1977 he ran the first "RAR", a chartered train with 596 passengers from London to Bath, Somerset and Oxford. At that time traditional cask-conditioned beer was rare in London, but the Campaign for Real Ale (CAMRA) was beginning to have more impact in regional centres where there