Fifty Shades of Grey copies worldwide by June 2015. It has been translated into 52 languages, and set a record in the United Kingdom as the fastest-selling paperback of all time. Critical reception of the book, however, has tended towards the negative, with the quality of its prose generally seen as poor. Universal Pictures and Focus Features produced a film adaptation, which was released on 13 February 2015 and also received generally unfavourable reviews. The second and third volumes of the trilogy, "Fifty Shades Darker" and "Fifty Shades Freed", were published in 2012. "", a version of "Fifty Shades of Grey" being told from
Fifty Shades of Grey "Fifty Shades" trilogy as an example of viral marketing and of the rise in popularity of female erotica, attributing its success to the discreet nature of e-reading devices. Due to the heightened interest in the series, the license to the "Fifty Shades" trilogy was picked up by Vintage Books for re-release in a new and revised edition in April 2012. The attention that the series has garnered has also helped to spark a renewed interest in erotic literature. Many other erotic works quickly became best-sellers following "Fifty Shades" success, while other popular works, such as Anne Rice's "The Sleeping Beauty"