Che Guevara in popular culture Che Guevara in popular culture Appearances of Argentine Marxist revolutionary Che Guevara (1928–1967) in popular culture are common throughout the world. Although during his lifetime he was a highly politicized and controversial figure, in death his stylized image has been transformed into a worldwide emblem for an array of causes, representing a complex mesh of sometimes conflicting narratives. Che Guevara's image is viewed as everything from an inspirational icon of revolution, to a retro and vintage logo. Most commonly he is represented by a facial caricature originally by Irish artist Jim Fitzpatrick and based on Alberto Korda's famous 1960 photograph
Flower Power (photograph) the sea of people and I was ready for it." A young man emerged from the crowd of demonstrators and started placing carnations into the barrels of their rifles. Boston captured the moment in what would become an iconic image and his signature photograph. When Boston showed the photograph to his editor at "The Washington Star", "the editor didn't see the importance" and the picture was run on a page deep inside the newspaper. It was after Boston entered it into photography competitions, which it won, that it gained recognition. The young man in the photo is most commonly identified