Merry Hill Shopping Centre had agreed to become tenants of a new department store in the final phase of the shopping complex. It opened on 23 October 1990, replacing the recently closed stores in nearby towns West Bromwich and Dudley; the retailer had hoped that its Merry Hill store could co-exist with the West Bromwich and Dudley stores, but the onset of the recession and a general downturn in trade in these towns led to the closure of both stores on 25 August 1990. On 24 December 1990, the shopping centre was sold to Mountleigh. Development of the steelworks site did not commence until
Merry Hill Shopping Centre were trading from the site. In November of that year, the Richardson twins announced plans to expand Merry Hill into a large indoor shopping centre to rival the recently completed developments at Telford in Shropshire and Milton Keynes in Buckinghamshire, with a view to completing the development by 1990. The building contract for the shopping malls was let to Tarmac Construction. The first shopping centre and a second phase of the retail park (including Halfords and B&Q which is now Toys R Us) opened in April 1986 (incorporating the Carrefour hypermarket which opened on 1 July that year). However, Carrefour