Puce Puce Puce is a dark red or purple brown color, a brownish purple or a "dark reddish brown." "Puce" is the French word for "flea". The color is said to be the color of bloodstains on linen or bedsheets, even after being laundered, from a flea's droppings, or after a flea has been crushed. The "Oxford English Dictionary" ("OED") dates the first English use of "puce" as a color to 1778. The name comes from the French word "puce", or flea, which comes from the Latin words for flea, "pulicem" or "pulex". According to the "Oxford Dictionary of English Etymology",
Purple Strategies Analysis, which is known for its research on "Walmart moms". Momentum Analysis' founder Margie Omero joined Purple Strategies as a managing director of the company's research division, Purple Insights, continuing her research on female consumers. Purple Strategies Purple Strategies is an American communications firm headquartered in Alexandria, Virginia and founded in 2008. The name Purple Strategies reflects the company's bipartisan blend of strategists from both "blue" and "red" political backgrounds. Purple Strategies also operates a subsidiary, a reputation management firm Citizen2. Purple Strategies is a bipartisan communications firm that offers services in strategic communication, public affairs, issue advocacy, public opinion