Alfie (Burt Bacharach song) featured on the October 1966 album release entitled "Chér". Despite the relative failure of the version of "Alfie" cut for the US film release, Cilla Black's UK success with the song had attracted sufficient attention in the US for several American singers besides Cher to cover the song by the time the film "Alfie" opened in the US in August 1966. Two of these covers actually predate the Cher recording although neither was released prior to Cher's, the first evident recording of "Alfie" by an American singer being that cut by Jerry Butler in May 1966 which first appeared as
Lewis Gilbert Sky" (1956) (based on the life of air ace Douglas Bader), "Carve Her Name with Pride" (1958) (the story of SOE agent Violette Szabo) and "Sink the Bismarck!" (1960). Gilbert directed "Alfie" (1966) starring Michael Caine. Gilbert's wife Hylda discovered the play by Bill Naughton when she visited the hair salon and sat next to an actress who was in a production. Upon seeing the play, Hylda urged Gilbert to make it into a film. Gilbert used the technique of having the lead character speak directly to the viewer, a technique he later also used in "Shirley Valentine" (1989). Gilbert