Greek mythology in popular culture new character of this game is also focused in Greek Mythology such as Zeus, Athena, Perseus and Ares. Corporations have used images and concepts from Greek mythology in their logos and in specific advertisements. The wine Semeli is named after Semele, who was the mother of the god of wine Dionysus, drawing on the associations to give the product credibility. The sports apparel company Nike, Inc. is named after the Greek goddess of "victory". TriStar Pictures, "Readers Digest" and Mobil Oil have used the Pegasus as their corporate logos. In psychoanalytic theory, the term Oedipus complex, coined by Sigmund Freud,
Aurora (mythology) Aurora (mythology) Aurora () is the Latin word for dawn, and the goddess of dawn in Roman mythology and Latin poetry. Like Greek "Eos" and Rigvedic "Ushas", "Aurora" continues the name of an earlier Indo-European dawn goddess, "Hausos". In Roman mythology, Aurora renews herself every morning and flies across the sky, announcing the arrival of the sun. Her parentage was flexible: for Ovid, she could equally be "Pallantis", signifying the daughter of Pallas, or the daughter of Hyperion. She has two siblings, a brother (Sol, the sun) and a sister (Luna, the moon). Roman writers rarely imitated Hesiod and later