Linda McCartney Foods hired to transport 22 tonnes of dried veggie burger mix. Spectator cook Jennifer Patterson joked that the donation could result in an unfortunate flatulent side effect. After the burgers had been sent, they were found to have a high fat content, and were planned to be recalled. In 1999, the BBC Two's Newsnight programme alleged that Linda McCartney products contained genetically modified soya, directly contradicting a statement by the company. The "Team Linda McCartney" (also known as The Linda McCartney Pro Cycling Team) was an all-vegetarian cycling team, founded in 1998 and primarily sponsored by the food chain. The brand
Linda McCartney Foods did further work with Ross Young in 1995 to update the packaging with an emphasis on hand-written copy linked with the Linda McCartney persona. In October 1996, United Biscuits' McVitie's worked with Springett to update the woodcut design from country scenery to kitchen images. The campaign theme of "Delicious recipes created in Linda's kitchen," reflected a changed focus from mass production, to imply a personalised brand from McCartney's kitchen. The Linda McCartney Foods brand was preceded by the bestseller success of McCartney's cookbook, "Linda McCartney's Home Cooking", published in 1989. More than 40,000 copies were sold. The tour chef for