Tony Waddington (songwriter) then offered it to the demo musicians, provided that they would become an actual group. The musicians agreed, were named The Rubettes, and "Sugar Baby Love" became a UK number one hit in 1974, also reaching number 37 in the US chart. They wrote and produced all of the Rubettes' subsequent UK hits – nine Top 50 hits in all between 1974 and 1977 – winning an Ivor Novello Award as Songwriters of the Year, and also reached the UK Top 10 with "Sugar Candy Kisses" by Mac and Katie Kissoon. They set up their own record label, State Records,
Sugar Baby Love Four in Liverpool in the early 1960s. Their biggest success had been writing "Nothing but a Heartache", a US hit for The Flirtations in 1968. In the early 1970s, they came up with the idea for a rock 'n' roll musical. They co-wrote and produced a demonstration recording of "Sugar Baby Love", recorded October 1973 with "Tonight", "Juke Box Jive" and "Sugar Candy Kisses" (which became a hit for Mac and Katie Kissoon). They originally intended to submit it for the Eurovision Song Contest but instead offered it to Showaddywaddy and Carl Wayne, who both turned it down. They then