Greek mythology in popular culture new character of this game is also focused in Greek Mythology such as Zeus, Athena, Perseus and Ares. Corporations have used images and concepts from Greek mythology in their logos and in specific advertisements. The wine Semeli is named after Semele, who was the mother of the god of wine Dionysus, drawing on the associations to give the product credibility. The sports apparel company Nike, Inc. is named after the Greek goddess of "victory". TriStar Pictures, "Readers Digest" and Mobil Oil have used the Pegasus as their corporate logos. In psychoanalytic theory, the term Oedipus complex, coined by Sigmund Freud,
Modern understanding of Greek mythology and the Norns of Norse mythology. Archaeology and mythography, on the other hand, has revealed that the Greeks were inspired by some of the civilizations of Asia Minor and the Near East. Adonis seems to be the Greek counterpart — more clearly in cult than in myth — of a Near Eastern dying god. His name is related to the Semitic invocation "adon" (Lord) and appears in other cultures as Dumuzi, Tammuz or Attis. Cybele is rooted in Anatolian culture, and much of Aphrodite's iconography springs from the Semitic goddesses Inanna, Ishtar and Astarte. The theogonic myths current in the