Alfie (Burt Bacharach song) version of "Alfie" was released at the end of June 1966 almost two months prior to the film's US premiere (August 25, 1966); Sonny Bono's production showcased the song à la Phil Spector. Despite being the follow-up to the #2 hit "Bang Bang (My Baby Shot Me Down)", "Alfie" rose no higher than #32. It was also a top 40 hit in Canada, reaching #36. The versions of "Alfie" by both Cilla Black and Cher were released in Australia in July 1966, with Black's becoming the major hit at #22; the Cher version's Australian chart peak was #96. "Alfie" was
Lewis Gilbert Sky" (1956) (based on the life of air ace Douglas Bader), "Carve Her Name with Pride" (1958) (the story of SOE agent Violette Szabo) and "Sink the Bismarck!" (1960). Gilbert directed "Alfie" (1966) starring Michael Caine. Gilbert's wife Hylda discovered the play by Bill Naughton when she visited the hair salon and sat next to an actress who was in a production. Upon seeing the play, Hylda urged Gilbert to make it into a film. Gilbert used the technique of having the lead character speak directly to the viewer, a technique he later also used in "Shirley Valentine" (1989). Gilbert