Greek mythology in popular culture new character of this game is also focused in Greek Mythology such as Zeus, Athena, Perseus and Ares. Corporations have used images and concepts from Greek mythology in their logos and in specific advertisements. The wine Semeli is named after Semele, who was the mother of the god of wine Dionysus, drawing on the associations to give the product credibility. The sports apparel company Nike, Inc. is named after the Greek goddess of "victory". TriStar Pictures, "Readers Digest" and Mobil Oil have used the Pegasus as their corporate logos. In psychoanalytic theory, the term Oedipus complex, coined by Sigmund Freud,
Modern understanding of Greek mythology about gods than about the physical world; it is about the human mind and must be read symbolically. Karl Kerenyi, one of the founders of modern studies in Greek mythology, gave up his early views of myth, in order to apply Jung's theories of archetypes to Greek myth. The origins of Greek mythology are an open question. In antiquity, historians such as Herodotus theorized that the Greek gods had been stolen directly from the Egyptians. Later on, Christian writers tried to explain Hellenic paganism through degeneration of Biblical religion. According to the Scriptural theory, all mythological legends (including Greek mythology)