The Rubettes movement, wearing trademark white suits and cloth caps on stage. Their first release, "Sugar Baby Love" was an instant hit remaining at number one in the United Kingdom for four weeks in May 1974, while reaching number 37 on the US chart that August, and remains their best-known record. Subsequent releases were to be less successful, but the band continued to tour well into the 2000s with two line-ups in existence. The Rubettes' first and biggest hit was "Sugar Baby Love" (1974) which was a number one in the United Kingdom, going on to sell around 500,000 copies in the
The Colour of My Love in the United States. In the United Kingdom, it debuted at number ten in March 1994. Thanks to the success of "Think Twice", the album reached number one on the UK Albums Chart in January 1995 and spent seven weeks at the top. For five consecutive weeks, "Think Twice" and "The Colour of My Love " stood simultaneously on top of the UK charts, an achievement not replicated since 1965 and the heyday of The Beatles. In December 1995, the album was certified five-times Platinum by the BPI for selling 1.5 million copies. It also became the third best-selling album