Bing Crosby ARSC Journal, 43(1), 127–130. Bing Crosby Harry Lillis "Bing" Crosby Jr. (; May 3, 1903 – October 14, 1977) was an American singer and actor. The first multimedia star, Crosby was a leader in record sales, radio ratings, and motion picture grosses from 1931 to 1954. His early career coincided with recording innovations such as the microphone. This allowed him to develop an intimate singing style that influenced many male singers who followed him, including Perry Como, Frank Sinatra, Dick Haymes, and Dean Martin. "Yank" magazine said that he was the person who had done the most for American soldiers'
Bing Crosby Entertains nobody, had ever sung it before. And all of us watching him stood stone still. It was unbelievable. So moving. Bing shouldn’t have worried about it. Everything went off so beautifully, and even before we went off the air, the telephones started ringing.” However, the relationship between Crosby and the sponsor was under strain and on May 15, "Variety" announced, “Woodbury has not renewed with Bing Crosby for the fall. Primarily, standing in the way of a new contract is the refusal of the account to again allow the singer to have full control over the programme. Under the past