Sugar Baby Love offered it to the demo musicians, provided that they would become an actual group. With the exception of the recording's lead singer, Paul Da Vinci, who had signed a solo recording contract with Penny Farthing Records. Surprisingly, only John Richardson, who played drums and spoke the "please take my advice," would sign up and later become a member of The Rubettes. "Sugar Baby Love" became a UK No. 1 hit in 1974, also reaching No. 37 and No. 30 on the US "Billboard" Hot 100 and Cashbox charts, respectively. It also reached No. 1 in Germany, Switzerland, the Netherlands, Austria
Baby, Come Back (the Equals song) reached the top 10 in Belgium and the Netherlands) the song was re-issued in the UK on 1 May 1968 and reached #1 in the UK Singles Chart on 3 July 1968 spending three weeks there. In all the song stayed in the UK Top 75 for 18 weeks. It also charted at number 32 on the Billboard Hot 100. Eddy Grant himself released a new version of the song in 1984, 1985 and 1989, without much impact on the charts. The song was covered by Pato Banton in 1994 who was joined by Robin and Ali Campbell of UB40.