Merry Hill Shopping Centre closing in June 1990. A further blow came when the local council, Dudley Metropolitan Borough, announced that it was bringing in parking charges throughout the area; this turned more shoppers away from local town centres, and towards the Merry Hill Centre, where parking remains free. Though there have been plans for introducing parking charges at the centre, this has been criticised, ironically, due to fears of impacting trade. In 2008, Merry Hill Centre, along with nearby Brierley Hill, was redesignated as the 'strategic town centre' of the Dudley Borough, and thus the focus of future local government investment. The Merry
C&A of out-of-town locations, most notably its store at the Merry Hill Shopping Centre in the West Midlands, which opened in November 1989. The company's strategy of selling budget clothes from high-rent city-centre retail stores made it vulnerable to a new breed of competitors operating in cheaper, out-of-town locations, including Matalan and the rapidly expanding clothing operations of supermarket food chains such as Tesco and Asda, and to expanding high street names such as H&M, Zara, and Topshop. C&A in the United Kingdom was a notable example of an incorporated private unlimited company, which meant that it was not required to