Greek mythology in popular culture new character of this game is also focused in Greek Mythology such as Zeus, Athena, Perseus and Ares. Corporations have used images and concepts from Greek mythology in their logos and in specific advertisements. The wine Semeli is named after Semele, who was the mother of the god of wine Dionysus, drawing on the associations to give the product credibility. The sports apparel company Nike, Inc. is named after the Greek goddess of "victory". TriStar Pictures, "Readers Digest" and Mobil Oil have used the Pegasus as their corporate logos. In psychoanalytic theory, the term Oedipus complex, coined by Sigmund Freud,
The Arm of the Starfish evokes the historical Macrina's scar, which her brother Gregory writes about in his "Life of Macrina". Classical names used in the book include Polyhymnia, the fictional Portuguese island of Gaea, named for a Greek goddess associated with the Earth, and Typhon, the deadliest monster in Greek mythology and the legendary "Father of Monsters." Finally, the names of Kali Cutter and Joshua Archer are significant. Kali is the name of the Hindu goddess of change, power and destruction, while the girl's surname indicates that she and her father have the power to cut (i.e., wound) others, both figuratively and literally. Joshua,