Soap B.J. Johnson Soap Company, introduced "Palmolive" brand soap that same year. This new brand of soap became popular rapidly, and to such a degree that B.J. Johnson Soap Company changed its name to Palmolive. In the early 1900s, other companies began to develop their own liquid soaps. Such products as Pine-Sol and Tide appeared on the market, making the process of cleaning things other than skin, such as clothing, floors, and bathrooms, much easier. Liquid soap also works better for more traditional or non-machine washing methods, such as using a washboard. A variety of methods are available for hobbyists to
TV Week huge success. Off the back of that, as well as "TV Week"s reputation as a known and trusted brand, it was evident there was enough room in the magazine market for "TV Week Soap Extra" as an ongoing offering." The 66 page magazine was edited by McWhirter, published on a Thursday and cost $4.50. The first issue was available from 31 July 2014. The final issue of "Soap Extra" was released on 29 October 2015. Following its release, their coverage of soap operas moved back to "TV Week". McWhirter told TV Tonight, "Whilst "Soap Extra" has attained a loyal following