Soap B.J. Johnson Soap Company, introduced "Palmolive" brand soap that same year. This new brand of soap became popular rapidly, and to such a degree that B.J. Johnson Soap Company changed its name to Palmolive. In the early 1900s, other companies began to develop their own liquid soaps. Such products as Pine-Sol and Tide appeared on the market, making the process of cleaning things other than skin, such as clothing, floors, and bathrooms, much easier. Liquid soap also works better for more traditional or non-machine washing methods, such as using a washboard. A variety of methods are available for hobbyists to
Soap (shoes) eventually, the remaining executives sold Soap. In-Stride, a company whose target market was primarily wrestling gear, purchased Soap. In-Stride went bankrupt in late 2002, and Soap was once again available for purchase. Heeling Sports Limited, the company behind the shoes with a wheel in the sole known as Heelys, realized that the grind plate could be very profitable when paired with their wheel, and acquired Soap later that year. In early 2003, six new Soap shoes were released, each in multiple color schemes; simultaneously, HSL was designing hybrid shoes to sell under the Heelys brand. HSL has been criticized for