Soap B.J. Johnson Soap Company, introduced "Palmolive" brand soap that same year. This new brand of soap became popular rapidly, and to such a degree that B.J. Johnson Soap Company changed its name to Palmolive. In the early 1900s, other companies began to develop their own liquid soaps. Such products as Pine-Sol and Tide appeared on the market, making the process of cleaning things other than skin, such as clothing, floors, and bathrooms, much easier. Liquid soap also works better for more traditional or non-machine washing methods, such as using a washboard. A variety of methods are available for hobbyists to
Ivory (soap) Ivory (soap) Ivory () is a personal care brand created by the Procter & Gamble Company (P&G), including varieties of a white and mildly scented bar soap, that became famous for its claim of purity and for floating in water. Over the years, the brand has been extended to other varieties and products. In 1840 the J.B. Williams Company in Glastonbury, Connecticut, manufactured soap under the name Ivorine. Williams decided to focus on its shaving soap and sold Ivorine to Procter & Gamble, who later renamed it Ivory. In 1874 Procter & Gamble trademarked "Ivory", the name of its new