BBC Two of competition since ITV's launch in 1955, and both had aimed for a populist approach in response. The 1962 Pilkington Report on the future of broadcasting noticed this, and that ITV lacked any serious programming. It therefore decided that Britain's third television station should be awarded to the BBC. Prior to its launch, the new BBC2 was promoted on the BBC Television Service: the soon to be renamed BBC1. The animated adverts featured the campaign mascots "Hullabaloo", a mother kangaroo, and "Custard", her joey. Prior to, and several years after, the channel's formal launch, the channel broadcast "Trade Test Transmissions",
Shake's Frozen Custard Shake's Frozen Custard Shake's Frozen Custard is a frozen custard retailer and franchise founded by Don and Debbie Osborne in Joplin, Missouri in 1991. It was originally opened as Shakey's Frozen Custard but was changed to Shake's in 2001 in order to secure trademarks. The Osborne's experimented with a variety of recipes and menu items to devise their recipe. Corey Osborne, Don's oldest son, opened the second location in Fayetteville, Arkansas in 1997. In 1999, the company began offering franchises and incorporated in Arkansas as Shake's Frozen Custard, Inc. Currently the franchise chain has nearly fifty stores in operation across