Simply Orange Juice Company Brazil and Mexico. Simply Orange uses a computer-modeled blending of orange juice sources, intending for the consumer to have a uniform taste year-round. The company was founded in 2001 by Minute Maid, launching three varieties of "Simply Orange" in the northeast United States. In 2002, it expanded to the southeast United States. By 2003, the company had national distribution. The three launch varieties of Simply Orange were "Original", "Original with Calcium" and "Grove Made". Simply Orange added a fourth variety in 2004: "Country Stand with Calcium". In 2006, the company expanded the "Simply" line with the launch of "Simply Lemonade"
Orange juice the cloud through centrifugation. The previously mentioned cloud makes up a large part of the suspension. If the suspension in orange juice is not stable, the cloud particles can flocculate which causes the suspension to physically decompose. The cloud can break apart and the citrus juice will clarify if the suspension becomes unstable. The activity of pectin methyl esterase increased the interaction between pectin and cloud proteins, which led to protein-pectin flocculation. The insoluble material of the cloud clumps in conditions above 70 °C and at a pH of 3-4 at which proteins coagulate and flocculate. Cloud flocculation is enhanced