BBC Two Launch ident two kangaroo mascots, called Hullabaloo and Custard. Hullabaloo, a mother, represented BBC1, while Custard, her joey, represented the new BBC2. Hullabaloo was so called because BBC1 was entertaining and about song and dance, and Custard was named after the food Custard because as one person at the BBC stated, "everything goes with custard". The ident used with the look was a black white and grey affair. It was an animation that started with grey and black lines flying in from left and right before the white numeral '2' in a black box flies from the top with the BBC logo
BBC Two Launch ident based. BBC1 and BBC News were unaffected as they were still based at Alexandra Palace. The first signs of the new identity were slides containing the BBC2 box logo with the caption 'Will start shortly'. The first night's transmission consisted of this slide interspersed with new bulletins, presented by Gerald Priestland, from the news room at Alexandra Palace, which featured the new logo in the background. At 10pm, the launch night was abandoned and the programme line-up was aired the following evening. The first programme aired was "Play School" at 11am. Prior to the launch, the channel was represented by