Mr. Men featuring her character being published; it was sold only in W H Smith branches, with a portion of the proceeds going to a charity supporting children with leukaemia. In 2003 Adam created three new Mr. Men characters and three new Little Miss characters. He also created 'Little Miss Christmas' to accompany 'Mr. Christmas' after this book was rereleased with new illustrations. In April 2004, Hargreaves' widow Christine sold the rights to the Mr. Men and Little Miss characters to UK entertainment group Chorion for £28 million. In 2006, to celebrate 35 years of Mr. Men and 25 years of Little
Mr. Men has created several commercial characters such as Mr. Glug for Evian water and Mr. First for money transfer company World First. In 2017, Adam Hargreaves launched a new series of books featuring characters from the BBC science fiction series, "Doctor Who", with each book focusing on a different incarnation of the show's titular character. Each book contains a title page, 16 to 18 text pages and 15 to 17 colour illustrations drawn with a Magic Marker. Where the name of the title Mr. Men character is too long to fit on the cover horizontally, instead of being in a reduced