Cristiano Ronaldo released, over 520,000 had been sold, with $62.4 million generated in one day. Ronaldo opened his first fashion boutique under the name "CR7" (his initials and shirt number) on the island of Madeira, Portugal, in 2006. Ronaldo expanded his business with a second clothes boutique in Lisbon in 2008. In partnership with Scandinavian manufacturer JBS Textile Group and the New York fashion designer Richard Chai, Ronaldo co-designed a range of underwear and sock line, released in November 2013. He later expanded his "CR7" fashion brand by launching a line of premium shirts and shoes by July 2014. In September 2015,
Cristiano Ronaldo we had two or three Cristiano Ronaldos in the team I would feel more comfortable. But we don't." Despite ongoing doubts over his fitness, being forced to abort practice twice, Ronaldo played the full 90 minutes of the opening match against Germany, though he was unable to prevent a 4–0 defeat. After assisting an injury-time 2–2 equaliser against the United States, he scored a late match-winning goal in a 2–1 victory over Ghana. His 50th international goal made him the first Portuguese to play and score in three World Cups. Portugal were eliminated from the tournament at the close of