IKEA Catalogue IKEA Catalogue The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) is a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, the catalogue is considered to be the main marketing tool of the company and, as of 2004, consumes 70% of its annual marketing budget. Worldwide, approximately 208 million copies of the catalogue were printed in fiscal year 2013, more than double the number of Bibles expected to be printed in the same period. For the 2013 edition, 62 different versions of the catalogue were created for 43 countries. The 2010 edition
Brushed metal oxide passivation layer, enabling rusting to occur. Brushed metal Brushed or dull polished metal is metal with a unidirectional satin finish. It is produced by polishing the metal with a 120–180 grit belt or wheel then softening with an 80–120 grit greaseless compound or a medium non-woven abrasive belt or pad. Commonly brushed metals include stainless steel, aluminium and nickel. Brushed finishes are popular in both small appliances and whiteware, and feature in architecture and automotive design. The Gateway Arch and DeLorean DMC-12 are both clad in brushed stainless steel. The intensity of the brushed finish is specified as a