The Culture of Collaboration almost any industry. The book also describes the trend towards real-time, spontaneous collaboration and the deserialization of interaction and work. In his preface, Rosen explains that his idea for the book originated when he was invited to the BMW engineering center in Munich during the final design stage for the X5 sports activity vehicle. Among the terms Rosen coins in the book are "mirror zones" and the "ten cultural elements of collaboration". Business leaders who provided back-cover quotes for the book include Jimmy Wales, co-founder of Wikipedia; Scott Cook, founder and Chairman of the Executive Committee of Intuit; Jeff Raikes,
Jimmy Flynt Jimmy Flynt Jimmy Ray Flynt (; born June 20, 1948) is the co-founder of "Hustler". Flynt has been tried alongside his brother Larry Flynt in many battles involving the First Amendment − most notably in 1977 for obscenity charges in Cincinnati, Ohio. Larry was convicted; Jimmy was acquitted. The conviction was overturned. Jimmy Flynt was born on Lakeville Road, Salyersville, Magoffin County, Kentucky, the youngest of three children to Larry Claxton Flynt, Sr. (August 16, 1919 – July 1, 2005), a sharecropper and a World War II veteran, and Edith Arnett (August 13, 1925 – March 29, 1982), a homemaker.