Yellow Flicker Beat The music video for "Yellow Flicker Beat" was directed by Emily Kai Bock, and was released on 7 November 2014 at midnight (NZDT), when Lorde turned eighteen years old. It has been described as first-person narrative from a woman expressing the strength and resolve of Katniss Everdeen, the central character of "The Hunger Games" franchise. Commenting on the concept of the video, Lorde wrote on her Tumblr page that she wanted to convey a "mood; a harsh, crackling heat." She refers to Katniss as someone pushed over the edge and considers her a shapeshifter, "full of intensity and impulse." The
Katniss Everdeen felt dizzy when she inhaled the smell of baking bread. Then, she had the idea of looking for something, anything, in the trashcans of the wealthier people in District 12. As she was checking the bakery's trash bins, Peeta's mother caught her and yelled at her. Peeta saw this, and purposely singed some bread in the bakery. His mother screamed at him and hit him on the cheek, bruising him. She told him to throw the burned bread to their pig, but he discreetly gave it to Katniss. From this point on, she regained hope and strength to keep her