Cristiano Ronaldo released, over 520,000 had been sold, with $62.4 million generated in one day. Ronaldo opened his first fashion boutique under the name "CR7" (his initials and shirt number) on the island of Madeira, Portugal, in 2006. Ronaldo expanded his business with a second clothes boutique in Lisbon in 2008. In partnership with Scandinavian manufacturer JBS Textile Group and the New York fashion designer Richard Chai, Ronaldo co-designed a range of underwear and sock line, released in November 2013. He later expanded his "CR7" fashion brand by launching a line of premium shirts and shoes by July 2014. In September 2015,
Cristiano Ronaldo in a single month. Ronaldo subsequently scored further hat-tricks against Athletic Bilbao, Levante, Villarreal, and Málaga. Despite his performance, he failed to make the podium for the inaugural FIFA Ballon d'Or at the end of 2010. During a historical series of four "Clásicos" against rivals Barcelona in April 2011, Ronaldo scored twice to equal his personal record of 42 goals in all competitions in a single season. Although he failed to find the net during Madrid's eventual elimination in the Champions League semi-finals, he equalised from the penalty spot in the return league game and scored the match-winning goal in