Mr. Men Roger Hargreaves died in 1988 and his son Adam was to take over the franchise. When these books were released in the United States, several terms were changed to their American terms. In France, illustrator Colette David and writers Viviane Cohen and Evelyne Lallemand produced a number of new characters that were not released anywhere else in the world. The characters 'Mr. Crosspatch', 'Mr. No', 'Little Miss Yes', 'Little Miss All-Goes-Well', 'Little Miss Loud', 'Little Miss Careful', 'Little Miss Brilliant', 'Little Miss Busy-Body', 'Little Miss Vain', 'Little Miss Prim', and 'Little Miss Selfish' were only released in France and Greece
Mr. Men title character and his/her single dominant personality trait to convey a simple moral lesson. The Mr. Men and Little Miss characters frequently reappeared in other characters' books. As of 2015, a total of 85 Mr. Men and Little Miss characters had been featured in the series. The books' simple stories, with brightly coloured, boldly drawn illustrations, made them very popular, with sales of over 100 million worldwide across 28 countries. The first six "Mr. Men" books were published in United Kingdom in 1971, priced at 20p each. Mr. Tickle was the first Mr. Men character created by Hargreaves, inspired by