Lower Don Valley Lower Don Valley The Lower Don Valley, or historically the East End of Sheffield, is the mainly industrial north-east quarter of Sheffield, England. Located on the River Don, it encompasses the areas of Attercliffe, Brightside, Darnall, Tinsley and Wincobank. The area became the heart of Sheffield's steel industry during the 19th and 20th century. However it went into decline during the 1970s and 1980s as the nature of steel manufacture changed from large industrial sites with large scale employment to more streamlined and automated manufacture. As a result, large areas were derelict by the end of the 1980s despite the
Don Valley Stadium they were without a ground in Rotherham. Rugby league and American football were staged there, and the Channel 4 celebrity sports show "The Games" also used the stadium. Due to financial problems, the stadium was closed in September 2013. The site has since been redeveloped to include a research centre, sports centre and educational facilities for local universities. At the time of its closure, Don Valley Stadium was the second largest athletics stadium in the UK – with a seated capacity of 25,000 – behind the London Olympic Stadium. The whole of the running track and its infield was illuminated