Max Aitken, 1st Baron Beaverbrook Exchequer), rewarded Aitken with a peerage and, briefly, a Cabinet post as Minister of Information. Post-war, the now Lord Beaverbrook concentrated on his business interests. He built the "Daily Express" into the most successful mass-circulation newspaper in the world, with sales of 2.25 million copies a day across Britain. He used it to pursue personal campaigns, most notably for tariff reform and for the British Empire to become a free trade bloc. Beaverbrook supported the government of Stanley Baldwin and that of Neville Chamberlain throughout the 1930s and was persuaded by another long standing political friend, Winston Churchill, to serve
Max Aitken, 1st Baron Beaverbrook Western Front. Aitken also established the Canadian War Memorials Fund that evolved into a collection of art works by the premier artists and sculptors in Britain and Canada. His visits to the Western Front, with the honorary rank of colonel in the Canadian Army, resulted in his 1916 book "Canada in Flanders", a three-volume collection that chronicled the achievements of Canadian soldiers on the battlefields. After the war Aitken wrote several books including "Politicians and the Press" in 1925 and "Politicians and the War" in 1928. Aitken became increasingly hostile towards the Prime Minister, H. H. Asquith whom he considered