The WB of the CW's original Internet programming efforts with their CW Seed portal, the WB website was shut down in December 2013. The closure of the WB website ended, after more than eighteen years, the usage of the brand name "The WB". The clothing retailer H&M, not a traditional television advertiser in the United States, sponsored "Sorority Forever" and had some of its clothing worn by characters in the series. Unilever’s Axe brand has sponsored "Children's Hospital". Warner Horizon Television executive vice president Craig Erwich, who oversaw TheWB.com, said in regards to these tie-ins "If an advertiser has an interest in
John Collier (clothing retailer) factory to remain open was Hartlepool, after the closure of the Middlesbrough factory. The advertising tagline used in a number of variations over the years was "John Collier - The Window to Watch". John Collier (clothing retailer) John Collier was a British chain of shops selling men's clothes. Founded in Leeds in 1907 by Henry Price, the chain expanded to over 399 stores across the country, most of which traded under the Fifty Shilling Tailors brand. In 1958, the company was sold to UDS, which renamed it John Collier. It continued to trade within the UDS empire until 1983 when