The Sun Also Rises to popularize the annual running of the bulls at the Festival of St. Fermin. The Sun Also Rises The Sun Also Rises, a 1926 novel by American Ernest Hemingway, portrays American and British expatriates who travel from Paris to the Festival of San Fermín in Pamplona to watch the running of the bulls and the bullfights. An early and enduring modernist novel, it received mixed reviews upon publication. However, Hemingway biographer Jeffrey Meyers writes that it is now "recognized as Hemingway's greatest work", and Hemingway scholar Linda Wagner-Martin calls it his most important novel. The novel was published in the
Running of the bulls run for almost 700 years until it was abandoned in 1837. According to local tradition, the custom dated from the time of King John when William de Warenne, 5th Earl of Surrey, saw two bulls fighting in the meadow beneath. Some butchers came to part the combatants and one of the bulls ran into the town, causing a great uproar. The earl, mounting his horse, rode after the animal, and enjoyed the sport so much, that he gave the meadow in which the fight began, to the butchers of Stamford, on condition that they should provide a bull, to be