Are You Being Served? the first series on 14 March 1973. Although the first series was aired in the same timeslot as "Coronation Street" on ITV, consequently receiving relatively little attention, the repeats shown later in the year were much more successful. The show became a ratings hit, and after a successful 13-year run, "Are You Being Served?" came to an end on 1 April 1985. Of the original cast, only Frank Thornton, Mollie Sugden, John Inman, Wendy Richard and Nicholas Smith appeared in all 69 episodes of the programme's 13-year run; these five later featured in the sequel sitcom, "Grace & Favour" (also
Are You Being Served? hated the process of adapting the episodes, which were mostly left intact with the exception of some topical jokes, which were changed or deleted. The series gained much of its popularity with TV viewers by "pushing the envelope" through its deliberate-yet-subtle use of risqué visual gags, innuendo-infused dialogue and cleverly-disguised sophomoric humour. These comical devices also attracted some mild criticism, in part for relying on sexual stereotypes and double entendres – e.g., Mrs Slocombe discussing her cat: "Animals are very psychic...the least sign of danger and my pussy's hair stands on end". John Inman's portrayal of Humphries' over-the-top antics and