Running of the bulls the market, men would try to speed the process by hurrying their cattle using tactics of fear and excitement. After years of this practice, the transportation and hurrying began to turn into a competition, as young adults would attempt to race in front of the bulls and make it safely to their pens without being overtaken. When the popularity of this practice increased and was noticed more and more by the expanding population of Spanish cities, a tradition was created and stands to this day. The Pamplona encierro is the most popular in Spain and has been broadcast live by
San Francisco International Film Festival San Francisco International Film Festival San Francisco International Film Festival (abbreviated as SFIFF) is among the longest running film festivals in the Americas. Organized by the San Francisco Film Society, the International is held each spring for two weeks, presenting around 200 films from over 50 countries annually. The Festival highlights current trends in international film and video production with an emphasis on work that has not yet secured U.S. distribution. Since its inception, the International has grown to serve over 70,000 patrons, with screenings held in San Francisco and Berkeley. In March 2014, Noah Cowan, former executive director of