Sid the Sexist plan was a non-starter and was unlikely to find a willing TV station to broadcast the show if it were written in the same style as the comic. Sid the Sexist Sid the Sexist (real name Sidney Aloysius Smutt) is a character from the British satirical comic "Viz", first appearing in issue 9 in October 1982. The strip was created and mostly drawn by Simon Donald until he left the magazine in 2003, when Paul Palmer took over as artist. According to Donald, "Sid is a man who is unable to communicate with women. He is desperate to impress them,
Sid the Sexist been seen doing occasional odd jobs as part of his various schemes to pick up women. In another strip he attempts to pick up a woman by telling her that he works as 'an assistant to a well-established provider of goods to the younger end of the market'; despite being exposed as an elf in Santa's grotto in a local department store by his derisive mates, he still attempts to keep up the pretence that his job brings him success with women - "Y'see lasses fancy summat [something] a bit special". Although Sid's three companions do sometimes succeed with women,