Luxury vehicle growing interest in luxury vehicles from emerging markets such as China and Russia. The entry-level luxury segment has been very competitive, and there has been price-overlapping with well-equipped non-luxury cars. For example, in Canada, several luxury manufacturers set sales records in August 2009, due mostly to aggressive incentives on entry-level luxury vehicles. In September 2009, BMW, Mercedes-Benz, Lexus and Audi all saw their Canadian sales increase by more than 10 per cent compared to a year earlier, despite overall Canadian auto sales being down 3.5 per cent compared to September 2008. The head of Mercedes-Benz Canada suggested that the brand
Toyota established in 1946 is called "Toyota Store" (トヨタ店 "Toyota Mise") and offers large luxury sedans such as the Toyota Century and the Toyota Crown. In 1955, the "Toyopet Store" (トヨペット店 "Toyopetto-ten") arrived, originally established to sell the Toyota Corona and the Toyopet ToyoAce truck, and currently features mid-range models. ( in Japanese.) The "Toyota Publica Store" (トヨタパブリカ店 "Toyota Paburika-ten") was established in 1961 to sell the Toyota Publica. In 1966 it was renamed the "Toyota Corolla Store" (トヨタカローラ店 "Toyota Karōra-ten") to sell the Toyota Corolla. The dealership chain focuses on budget models. The "Toyota Auto Store" (トヨタオート店 "Toyota Ōto-ten") sales