Running of the bulls RTVE, the public Spanish national television channel, for over 30 years. It is the highest profile event of the San Fermín festival, which is held every year from 6–14 July. The first bull running is on 7 July, followed by one on each of the following mornings of the festival, beginning every day at 8 am. Among the rules to take part in the event are that participants must be at least 18 years old, run in the same direction as the bulls, not incite the bulls, and not be under the influence of alcohol. In Pamplona, a set of
San Fermin (band) in high school and even some during college, Ludwig-Leone did not decide to focus on making pop music until the end of his college career: "I put on a concert with some new pieces I had written for female singers, and then we ended the night with some pop tunes from the band, for which I made these totally over-the-top arrangements. It was then I realized that I could bring these things together." After his graduation from Yale, Ludwig-Leone retreated to Canada's secluded Banff Centre, where he wrote what would eventually become "San Fermin." The album was recorded shortly after.