Max Aitken, 1st Baron Beaverbrook Exchequer), rewarded Aitken with a peerage and, briefly, a Cabinet post as Minister of Information. Post-war, the now Lord Beaverbrook concentrated on his business interests. He built the "Daily Express" into the most successful mass-circulation newspaper in the world, with sales of 2.25 million copies a day across Britain. He used it to pursue personal campaigns, most notably for tariff reform and for the British Empire to become a free trade bloc. Beaverbrook supported the government of Stanley Baldwin and that of Neville Chamberlain throughout the 1930s and was persuaded by another long standing political friend, Winston Churchill, to serve
Baron Southborough to his half-brother, the first baron's son by his second marriage to Florence Emily Black. The title became extinct on the death of the latter's son, the fourth Baron, on 15 June 1992. Baron Southborough Baron Southborough, of Southborough in the County of Kent, was a title in the Peerage of the United Kingdom. It was created on 1 November 1917 for civil servant Sir Francis Hopwood. He was Permanent Under-Secretary of State for the Colonies between 1907 and 1911. He was succeeded by James, his son from his first marriage to Alice Smith-Neill (1862–1889). The second baron was also