Toyota Canada Inc. the introduction of a special edition 2015 Toyota Corolla S and special edition 2015 RAV4 sporting unique Canadian interior and exterior features and paint colours. Only 2000 of each of these vehicles were produced for Canada. Toyota operates two vehicle manufacturing facilities in Canada at Toyota Motor Manufacturing Canada, Inc. (TMMC) which build popular Toyota and Lexus vehicles for the North American market. The Toyota Corolla, Lexus RX 350 and Lexus RX 450h Hybrid are manufactured at TMMC’s North and South plant in Cambridge, Ontario. The Toyota RAV4 is manufactured at TMMC’s Woodstock, Ontario plant which was opened in 2007.
Luxury vehicle vehicles and also taking advantage of moving production to emerging countries of their low-end cars while manufacturing mid-range and high-end models domestically. Attempts are being made to develop luxury cars, but the manufacturers lack a legacy. In 2014, Citroën introduced DS Automobiles, a separate brand to embody "French luxury" in cars. Italy focused on high end sports cars in the luxury market, such as the Ferrari and Maserati. Since the 1980s, a host of new manufacturers have entered the luxury market to challenge the traditional players. The three major Japanese auto manufacturers, Honda, Toyota, and Nissan, created their respective luxury