The WB of the CW's original Internet programming efforts with their CW Seed portal, the WB website was shut down in December 2013. The closure of the WB website ended, after more than eighteen years, the usage of the brand name "The WB". The clothing retailer H&M, not a traditional television advertiser in the United States, sponsored "Sorority Forever" and had some of its clothing worn by characters in the series. Unilever’s Axe brand has sponsored "Children's Hospital". Warner Horizon Television executive vice president Craig Erwich, who oversaw TheWB.com, said in regards to these tie-ins "If an advertiser has an interest in
What We Stand For songs to worship Christ with." Alex "Tincan" Caldwell of Jesus Freak Hideout rated the album two stars out of five, writing that "The Museum is capable of much more." At Indie Vision Music, Jonathan Francesco rated the album three stars out of five, saying how the release "to be honest, still hasn't really lived up to a 2-year-or-so wait." 365 Days of Inspiring Media's Joshua Andre rated the album three-and-a-half stars out of five, remarking "Though they haven’t got everything 100% right, some ingenuity is welcomed and a nice surprise from left field." What We Stand For What We Stand