The Sun Also Rises to popularize the annual running of the bulls at the Festival of St. Fermin. The Sun Also Rises The Sun Also Rises, a 1926 novel by American Ernest Hemingway, portrays American and British expatriates who travel from Paris to the Festival of San Fermín in Pamplona to watch the running of the bulls and the bullfights. An early and enduring modernist novel, it received mixed reviews upon publication. However, Hemingway biographer Jeffrey Meyers writes that it is now "recognized as Hemingway's greatest work", and Hemingway scholar Linda Wagner-Martin calls it his most important novel. The novel was published in the
Running of the bulls herd is . The length of the run is . It goes through four streets of the old part of the city (Santo Domingo, Ayuntamiento, Mercaderes and Estafeta) via the Town Hall Square and the short section "Telefónica" (named for the location of the old telephone office at end of Calle Estafeta) just before entering into the bullring through its callejón (tunnel). The fastest part of the route is up Santo Domingo and across the Town Hall Square, but the bulls often became separated at the entrance to Estafeta Street as they slowed down. One or more would slip going