Rupert Bear Rupert Bear Rupert Bear is a children's comic strip character created by the English artist Mary Tourtel and first appearing in the "Daily Express" newspaper on 8 November 1920. Rupert's initial purpose was to win sales from the rival "Daily Mail" and "Daily Mirror". In 1935, the mantle of Rupert artist and storyteller was taken over by Alfred Bestall, who was previously an illustrator for "Punch" and other glossy magazines. Bestall proved to be successful in the field of children's literature and worked on Rupert stories and artwork into his 90s. More recently, various other artists and writers have continued
Daily Express four million in 1967, below three million in 1975, and below two million in 1984. The "Daily Express" switched from broadsheet to tabloid in 1977 (the "Mail" having done so six years earlier), and was bought by the construction company Trafalgar House in the same year. Its publishing company, Beaverbrook Newspapers, was renamed Express Newspapers. In 1982, Trafalgar House spun off its publishing interests to a new company, Fleet Holdings, under Lord Matthews, but this succumbed to a hostile takeover by United Newspapers in 1985. Under United, the "Express" titles moved from Fleet Street to Blackfriars Road in 1989. Express