Max Aitken, 1st Baron Beaverbrook Exchequer), rewarded Aitken with a peerage and, briefly, a Cabinet post as Minister of Information. Post-war, the now Lord Beaverbrook concentrated on his business interests. He built the "Daily Express" into the most successful mass-circulation newspaper in the world, with sales of 2.25 million copies a day across Britain. He used it to pursue personal campaigns, most notably for tariff reform and for the British Empire to become a free trade bloc. Beaverbrook supported the government of Stanley Baldwin and that of Neville Chamberlain throughout the 1930s and was persuaded by another long standing political friend, Winston Churchill, to serve
Baron Swinfen Baron Swinfen Baron Swinfen, of Chertsey in the County of Surrey, is a title in the Peerage of the United Kingdom. It was created in 1919 for the lawyer and judge Sir Charles Swinfen Eady upon his retirement as Master of the Rolls. He died only two weeks after his elevation to the peerage and was succeeded by his only son, the second Baron. the title is held by the latter's eldest son, the third Baron, who succeeded in 1977. He is one of the ninety elected hereditary peers that remain in the House of Lords after the passing of