Max Aitken, 1st Baron Beaverbrook Exchequer), rewarded Aitken with a peerage and, briefly, a Cabinet post as Minister of Information. Post-war, the now Lord Beaverbrook concentrated on his business interests. He built the "Daily Express" into the most successful mass-circulation newspaper in the world, with sales of 2.25 million copies a day across Britain. He used it to pursue personal campaigns, most notably for tariff reform and for the British Empire to become a free trade bloc. Beaverbrook supported the government of Stanley Baldwin and that of Neville Chamberlain throughout the 1930s and was persuaded by another long standing political friend, Winston Churchill, to serve
Baron of Dunsany rare quadruple-barrelled surname of Plunkett-Ernle-Erle-Drax. , the title is held by the eighteenth Baron's great-grandson, Randal Plunkett, 21st Baron of Dunsany, who in 2011, succeeded his father, the painter Edward Plunkett, 20th Baron of Dunsany, and first Roman Catholic holder of the title since the 12th Baron. The ancestral seat of this branch of the Plunkett family is Dunsany Castle in County Meath in Ireland. The title is listed in "Burke's Peerage and Baronetage" and "Debrett's Peerage and Baronetage" as Baron "of" Dunsany, but in "The Complete Peerage" as Baron Dunsany without the "of". In either case, the holder of