Max Aitken, 1st Baron Beaverbrook Exchequer), rewarded Aitken with a peerage and, briefly, a Cabinet post as Minister of Information. Post-war, the now Lord Beaverbrook concentrated on his business interests. He built the "Daily Express" into the most successful mass-circulation newspaper in the world, with sales of 2.25 million copies a day across Britain. He used it to pursue personal campaigns, most notably for tariff reform and for the British Empire to become a free trade bloc. Beaverbrook supported the government of Stanley Baldwin and that of Neville Chamberlain throughout the 1930s and was persuaded by another long standing political friend, Winston Churchill, to serve
Baron Ludlow of the family). Lord Ludlow was succeeded by his only son, the second Baron. He was a barrister and member of the London City Council. He was childless and the title became extinct on his death in 1922. Baron Ludlow Baron Ludlow was a title that was created three times in British history, once in the Peerage of Ireland and twice in the Peerage of the United Kingdom. For the first two creations, see Earl Ludlow. The third creation came in the Peerage of the United Kingdom on 26 July 1897 when the politician and judge Sir Henry Lopes was