Felix Salten in chief of the "B.Z. am Mittag" and the "Berliner Morgenpost", but relocated to Vienna some months later. He wrote also film scripts and librettos for operettas. In 1927 he became president of the Austrian P.E.N. club as successor of Arthur Schnitzler. His most famous work is "Bambi" (1923). It was translated into English in 1928 and became a Book-of-the-Month Club success. In 1933, he sold the film rights to the American director Sidney Franklin for only $1,000, and Franklin later transferred the rights to the Walt Disney studios, which formed the basis of the 1942 animated classic, "Bambi". Salten
Walt Disney Pictures their film releases. In April 1983, Richard Berger was hired by Disney CEO Ron W. Miller as film president. Touchstone Films was started by Miller in February 1984 as a label for their PG-rated films with an expected half of Disney's yearly 6-to-8-movie slate, which would be released under the label. Berger was pushed out as a new CEO was appointed for Walt Disney Productions later in 1984, as Michael Eisner brought his own film chief, Jeffrey Katzenberg. Touchstone and Hollywood Pictures were formed within that unit on February 15, 1984 and February 1, 1989 respectively. The Touchstone Films banner