Running of the bulls the market, men would try to speed the process by hurrying their cattle using tactics of fear and excitement. After years of this practice, the transportation and hurrying began to turn into a competition, as young adults would attempt to race in front of the bulls and make it safely to their pens without being overtaken. When the popularity of this practice increased and was noticed more and more by the expanding population of Spanish cities, a tradition was created and stands to this day. The Pamplona encierro is the most popular in Spain and has been broadcast live by
Day of the Dead and an urn in which people can place slips of paper with prayers on them to be burned. Likewise, Old Town San Diego, California annually hosts a traditional two-day celebration culminating in a candlelight procession to the historic El Campo Santo Cemetery. The festival also is held annually at historic Forest Hills Cemetery in Boston's Jamaica Plain neighborhood. Sponsored by Forest Hills Educational Trust and the folkloric performance group La Piñata, the Day of the Dead festivities celebrate the cycle of life and death. People bring offerings of flowers, photos, mementos, and food for their departed loved ones, which they