Max Yasgur have received such an honor. In 1997, the site of the concert and surrounding it was purchased by Alan Gerry for the purpose of creating the Bethel Woods Center for the Arts. In August 2007, the parcel that contains Yasgur's former homestead, about 3 miles from the festival site, was placed on the market for $8 million by its owner, Roy Howard (1935-2013). Remembered for his free spirit and giving heart, Roy paid tribute to Max by hosting annual reunions. Yasgur Road and the Woodstock Audience Field will always be "Ground Zero for Peace"-"Carlos Santana". Joni Mitchell's song "Woodstock" (also
Max Yasgur His farm had 650 cows, mostly Guernseys. At the time of the festival in 1969, Yasgur was married and had a son and daughter. His son, Sam Yasgur, was an assistant district attorney in New York City at the time. After area villages Saugerties (located about from Yasgur's farm) and Wallkill declined to provide a venue for the festival, Yasgur leased one of his farm's fields for a fee that festival sponsors said was $10,000. Soon afterward he began to receive both threatening and supporting phone calls (which could not be placed without the assistance of an operator because the