The Transformers (TV series) of that strategy, the process was repeated in 1984 when Hasbro marketing vice president Bob Prupis approached Marvel to develop their new robot series, which Jay Bacal dubbed "Transformers." Marvel's Editor-in-Chief at the time, Jim Shooter, produced a rough story concept for the series, creating the idea of the two warring factions of alien robots – the heroic Autobots and the evil Decepticons. To flesh out his concept, Shooter called upon veteran editor Dennis O'Neil to create character names and profiles for the cast, but O'Neill's work did not meet with Hasbro's expectations, and they requested heavy revisions. O'Neill declined
Transformers: The Last Knight alien staff, before transforming together into Dragonstorm and turn the tide of the battle, but warn Merlin that a great evil will come for the staff. In the present, a year after the Hong Kong Uprising, Optimus Prime crash-lands on Cybertron, and meets his alleged creator Quintessa. She blames Optimus for Cybertron's destruction and brainwashes him into helping to gain Merlin's staff, which can absorb Earth's energy to restore Cybertron. Optimus is renamed Nemesis Prime. Earth is revealed to be the slumbering Unicron, the ancient enemy of Cybertron, and whose horns are emerging across the planet. On Earth, Transformers remain