Yate the Entertainer. Eating places in the centre include McDonald's, Boswells and Wetherspoons. During the 1980s and into the mid-1990s, the shopping centre hosted Yate’s annual festival. On opening day a celebrity launched the festival by releasing balloons and stayed to sign autographs. Celebrities have included Carole Lee Scott, in character as Grotbags (from Rod Hull and Emu's enemy), Timmy Mallett, Keith Chegwin, Ross Kemp ("EastEnders"<nowiki>'</nowiki> Grant Mitchell), Ken Morley ("Coronation Street"<nowiki>'</nowiki>s Reg Holdsworth), David Neilson ("Coronation Street"<nowiki>'</nowiki>s Roy Cropper), Beverley Callard ("Coronation Street"<nowiki>'</nowiki>s Liz McDonald), Bob Carolgees and Spit the Dog, and the Milky Bar Kid. The festival also brought
Coronation Street on Hilda Ogden. Cadbury was the first sponsor of "Coronation Street" beginning in July 1996. The original sponsorship had a chocolate-like version of the street (which can be seen in place at the Cadbury World museum in Bournville, Birmingham) with chocolate characters resembling some of the actual "Coronation Street" characters. In the summer of 2006, Cadbury Trebor Bassetts had to recall over one million chocolate bars, due to suspected salmonella contamination, and "Coronation Street" stopped the sponsorship for several months. In late 2006, Cadbury did not renew their contract, but agreed to sponsor the show until "Coronation Street" found a