Blonde stereotype considered attractive for long periods of time in various European cultures, particularly when coupled with blue eyes. This perception is exploited in culture and advertising. In contemporary popular culture, it is often stereotyped that men find blonde women more attractive than women with other hair colors. For example, Anita Loos popularized this idea in her 1925 novel "Gentlemen Prefer Blondes". Blondes are often assumed to have more fun; for example, in a Clairol commercial for hair colorant, they use the phrase "Is it true blondes have more fun?" Some women have reported they feel other people expect them to be
Gentlemen Prefer Blondes (1953 film) the film; as a result, the characters have become extremely popular in pop culture. Bosley Crowther of "The New York Times" called Howard Hawks' direction "uncomfortably cloddish and slow" and found the gags for Russell "devoid of character or charm," but concluded, "And yet, there is that about Miss Russell and also about Miss Monroe that keeps you looking at them even when they have little or nothing to do." "Variety" wrote that Hawks "maintains a racy air that brings the musical off excellently at a pace that helps cloak the fact that it's rather lightweight, but sexy, stuff. However,