Luxury vehicle Lincoln (whereas it formerly competed with Mercury) and front-wheel drive Acura and Lexus models, while Cadillac is aimed at the "luxury" segment which generally encompasses the performance-oriented BMW and Mercedes-Benz marques. The premium compact segment is targeted at a niche market of consumers who found the existing entry-level luxury offerings (mostly consisting of compact executive cars - see below) to be too expensive. By offering a smaller, lighter, more fuel-efficient, and less expensive vehicle, premium compacts introduce younger buyers to the luxury marque, in hopes of retaining the coveted customer loyalty. This includes for example the Alfa Romeo Giulietta (940),
Toyota Camry Solara Chrysler Europe before their takeover by Peugeot in 1978. The rights to use the Solara name on a motor vehicle within Europe remain with Peugeot. From time to time, such names from the past appear on limited edition models. Mitsubishi Australia also used this name on the mid-spec versions of its Mitsubishi Magna sedan and station wagon. Toyota Camry Solara The Toyota Camry Solara, popularly known as the Toyota Solara, is a mid-size coupe/convertible built by Toyota. The Camry Solara is mechanically based on the Toyota Camry and effectively replaced the discontinued Camry Coupe (XV10); however, in contrast with its