Lever a fixed point. The lever operates by applying forces at different distances from the fulcrum, or a pivot. Assuming the lever does not dissipate or store energy, the power into the lever must equal the power out of the lever. As the lever rotates around the fulcrum, points farther from this pivot move faster than points closer to the pivot. Therefore, a force applied to a point farther from the pivot must be less than the force located at a point closer in, because power is the product of force and velocity. If "a" and "b" are distances from the
Lever Brothers Factory agreed that Lever Bros would purchase three-quarters of the shares in J.Kitchen & Sons in return for cumulative preferred ordinary shares in Levers. Levers later bought all the remaining shares, and by about 1923-24 fully owned both companies. Shortly after, the company became known as Lever & Kitchen. In 1989, the Home and Personal Care businesses of Lever & Kitchen merged with Rexona in Australia to form L&K: Rexona. The company changed name in 1993 to Lever Rexona and in 2000 merged with Unilever Foods to form what is now Unilever Australasia. At its prime in 1958, the Balmain factory