Marabou (chocolate) factory was not sufficient for the growing demand, so in the 1970s production moved, after 60 years in one location, to newly-built premises in Upplands Väsby, where it remains today. At the end of the 1960s, the symbol of Marabou was changed from a stork to the marabou rounded “M”. It was designed by Sigvard Bernadotte. This also marked the beginning of the first commercials starring Yvonne Lombard who created the slogan "Mmm... Marabou!". Marabou chocolate is widely available in Sweden in assorted varieties. Freia and Marabou later merged, and, in 1993, were purchased by Kraft Foods for 3 billion
Marabou (fashion) very popular trimming from the late eighteenth century onwards. It was used for trimming hats and making up muffs and feather boas. The Great Exhibition of 1851 prominently featured marabout alongside other feathers as second only in popularity to ostrich feathers, and it was noted that white marabout was sometimes very scarce, and also that some manufacturers were making highly commended items from turkey and goose-down. Since the 20th century, marabou (spelt without a T) has become associated with lingerie and sex appeal. The Metropolitan Museum states that 'no object better epitomizes the sex kitten glamour of the 1950s than