Toyota Canada Inc. The Toyota Matrix built at TMMC's Cambridge plant from 2002 ceased production in June 2014 while the Toyota RAV4 EV (electric vehicle for the North American market) built at TMMC's Woodstock plant from 2012 ceased production in August 2014. Since opening in 1988, TMMC has built more than 6 million vehicles for Canadian and U.S. consumers with the vast majority (approximately 4.6 million) being exported to the United States. In September 2003, TMMC's Cambridge facility was expanded and became the first Toyota plant outside Japan to manufacture a luxury vehicle Lexus RX). Production was further expanded in 2014 to also
Luxury vehicle vehicles and also taking advantage of moving production to emerging countries of their low-end cars while manufacturing mid-range and high-end models domestically. Attempts are being made to develop luxury cars, but the manufacturers lack a legacy. In 2014, Citroën introduced DS Automobiles, a separate brand to embody "French luxury" in cars. Italy focused on high end sports cars in the luxury market, such as the Ferrari and Maserati. Since the 1980s, a host of new manufacturers have entered the luxury market to challenge the traditional players. The three major Japanese auto manufacturers, Honda, Toyota, and Nissan, created their respective luxury