Peru–Bolivian Confederation confederation and Orbegoso maintained only the presidency of the newly created "Nor-Peruvian" state. Marshal Andrés de Santa Cruz promoted a project to reunite the two territories on the basis of a confederacy. The Peru–Bolivian Confederation was a plan that attempted to reunite the "Alto Perú" (“Upper Peru”, now Bolivia) and "Bajo Perú" (“Lower Peru”, now simply Peru) into a single political and economic entity. This integration was based not only on historical, cultural and ethnic reasons, but also on economic motives. The union was attempting to restore the ancient commercial routes and promote a policy of open markets. In Peru,
Peru Brand now, the campaigns of Peru Brand have had a reach of 2.491 million people worldwide, results that are they are reflected in the best positions the country has reached in different rankings. According to the Country RepTrak (a study that measures the reputation of countries), Peru is the third Latin American country with the best reputation in the industrialized countries environment, residing its strengths in the kindness of its people and its natural environment. Companies that use Peru Brand: Peru Brand Brand Peru is an initiative of the Ministry of Foreign Trade and Tourism of Peru in partnership with Peruvian