Toyota Mark II most of all, its reliability; the Cressida was quickly gaining a reputation for outstanding ownership. In August 1983, Toyota chairman Eiji Toyoda initiated the F1 project ("Flagship" and "No. 1 vehicle"; alternatively called the "Circle-F" project), a clandestine effort aimed at producing a world-class luxury sedan for international markets. This led to the creation of an all new, full size luxury sedan designed for export markets and was called the Lexus LS. The US-market 1981 Cressida was the first car to come with motorized automatic shoulder harnesses which wrapped around front seat occupants when the door was closed and the
Toyota Carina a different Japanese Toyota dealership called "Toyota Store" as the Celica was exclusive to "Toyota Corolla Store" locations. In August 1979, the front of the vehicle received a major change that now included four headlamp lights rather than the previous setup, with the Van remaining with four round lamps. The rear received a changed license plate mounting to give it a new style. 3T-EU and 21R-U engines were now available with the four-speed automatic transmission. These two, along with the 18R-GEU, were now the only engines offered (in Japan). The rear suspension became of the semi-trailing type, becoming the A50