Blonde stereotype considered attractive for long periods of time in various European cultures, particularly when coupled with blue eyes. This perception is exploited in culture and advertising. In contemporary popular culture, it is often stereotyped that men find blonde women more attractive than women with other hair colors. For example, Anita Loos popularized this idea in her 1925 novel "Gentlemen Prefer Blondes". Blondes are often assumed to have more fun; for example, in a Clairol commercial for hair colorant, they use the phrase "Is it true blondes have more fun?" Some women have reported they feel other people expect them to be
Anita Loos It worked: at times he forgot to continue his act and spoke in normal tones. The couple continued on to Paris, where Loos renewed old friendships and made new ones. Emerson's recovery was remarkable. In September, their vacation was cut short; Loos was needed back in New York to do revisions on "Blondes" for its Broadway debut. Despite them, "Blondes" closed in April 1927. When "But Gentlemen Marry Brunettes" was published in 1927, Emerson proposed another European vacation and went ahead of Loos to visit medical specialists. A seriously ill but still devoted Loos followed him, always being left one