Toyota Canada Inc. The Toyota Matrix built at TMMC's Cambridge plant from 2002 ceased production in June 2014 while the Toyota RAV4 EV (electric vehicle for the North American market) built at TMMC's Woodstock plant from 2012 ceased production in August 2014. Since opening in 1988, TMMC has built more than 6 million vehicles for Canadian and U.S. consumers with the vast majority (approximately 4.6 million) being exported to the United States. In September 2003, TMMC's Cambridge facility was expanded and became the first Toyota plant outside Japan to manufacture a luxury vehicle Lexus RX). Production was further expanded in 2014 to also
Luxury vehicle and obsessive luxury help to convince customers that a Bentley is worth the price" which is at least twice that of a flagship luxury car from BMW or Mercedes-Benz. Although Rolls-Royce and Bentley have traditionally been considered "as a purveyor of boxy British land yachts", newer offerings such as the Bentley Continental Flying Spur and Bentley Continental GT have appealed to younger buyers. Maserati vehicles such as the Maserati Quattroporte have traditionally been priced as ultra-luxury cars, although the new Maserati Ghibli III is intended to compete with high-spec executive cars, such as the Audi S6/S7, BMW 550i and Mercedes-Benz