The Transformers (TV series) of that strategy, the process was repeated in 1984 when Hasbro marketing vice president Bob Prupis approached Marvel to develop their new robot series, which Jay Bacal dubbed "Transformers." Marvel's Editor-in-Chief at the time, Jim Shooter, produced a rough story concept for the series, creating the idea of the two warring factions of alien robots – the heroic Autobots and the evil Decepticons. To flesh out his concept, Shooter called upon veteran editor Dennis O'Neil to create character names and profiles for the cast, but O'Neill's work did not meet with Hasbro's expectations, and they requested heavy revisions. O'Neill declined
Evil Warriors (Masters of The Universe) creating Twistoid, before his plan was foiled by He-Man and Rotar. His later The Masters of the Universe Classics toyline bio, portray him in consistence with his minicomics apperance, futher estabilished that Twistoid faced off against his nemessis Rotar, during Second Ultimate Battle. Althought being destroyed by his counterpart, his robotic brain managed to survive and was later transferred to Evil Warriors's vehicle, Roton. In his new form, he become a self-awere war machine serving in Skeleteen's evil forces. A new Twistoid figure, was released by Mattel together with Rotar, in a 2-pack exclusive on San Diego Comics Con 2015.