First Upper Peru campaign First Upper Peru campaign The first Upper Peru campaign was a military campaign of the Argentine War of Independence, which took place in 1810. It was headed by Juan José Castelli, and attempted to expand the influence of the Buenos Aires May Revolution in Upper Peru (modern Bolivia). There were initial victories, such as in the Battle of Suipacha and the revolt of Cochabamba, but it was finally defeated during the Battle of Huaqui that returned Upper Peru to Royalist influence. Manuel Belgrano and José Rondeau would attempt other similarly ill-fated campaigns; the Royalists in the Upper Peru would be
Peru Brand Peru Brand Brand Peru is an initiative of the Ministry of Foreign Trade and Tourism of Peru in partnership with Peruvian companies and startups to promote the purchase and consumption of products created in Peru. It also seeks to boost tourism, exports and attract investment using branding and neuromarketing. Brand Peru leads among the corporate identities of Latin America, thanks to the efforts of Peruvian companies to maintain the multicultural identity of the country. Therefore, even Peruvian startups and foreign companies can request a license to use the Peru Brand in advertisements or products. According to the tourism edition of