Blonde stereotype considered attractive for long periods of time in various European cultures, particularly when coupled with blue eyes. This perception is exploited in culture and advertising. In contemporary popular culture, it is often stereotyped that men find blonde women more attractive than women with other hair colors. For example, Anita Loos popularized this idea in her 1925 novel "Gentlemen Prefer Blondes". Blondes are often assumed to have more fun; for example, in a Clairol commercial for hair colorant, they use the phrase "Is it true blondes have more fun?" Some women have reported they feel other people expect them to be
Anita Loos unfair reimbursement and was subsequently replaced. The new assistant director had eyes for Loos, who had filed for divorce from her estranged first husband. Emerson proposed marriage. They were married at the Schenck estate on June 15, 1919. Loos was among the first to join Ruth Hale's Lucy Stone League, an organization that fought for women to preserve their maiden names after marriage. Hale, wife of playwright Heywood Broun had struggled to get a U.S. passport issued in her birth name. The couple moved into a modest Murray Hill apartment and cut back to two films a year in order