Ferrari Berlinetta Boxer Ferrari Berlinetta Boxer The Ferrari Berlinetta Boxer (BB) is an automobile that was produced by Ferrari in Italy between 1973 and 1984. Replacing the front engined Daytona, it was the first in a series of Ferraris to use a mid-mounted flat-12 engine. The Boxer was designed by Leonardo Fioravanti and was the first mid-engined road-car to bear the Ferrari name and the Cavallino Rampante (prancing horse) logo. It was replaced by the Testarossa, which continued to use the Flat-12 engine. The BB was not officially imported into the United States by the Ferrari company, as Enzo Ferrari believed that emerging
A. Eicoff & Company advertising, featuring 60-second to two minute spots with calls to action for viewers. In 1977, AT&T approached A. Eicoff & Company to use 1-800 numbers in its commercials. The 1-800-number model made it possible for advertisers to use the same ad spot nationwide with a centralized call center. The company also claims to have coined the famous ""…or your money back!"" guarantee at the end of commercials. In the late 1970s, Eicoff launched the world's first infomercial. The spot was a 30-minute product demonstration for New Generation, a hair product to reverse baldness. In 1981, Eicoff client Time-Life became the