The Transformers (TV series) of that strategy, the process was repeated in 1984 when Hasbro marketing vice president Bob Prupis approached Marvel to develop their new robot series, which Jay Bacal dubbed "Transformers." Marvel's Editor-in-Chief at the time, Jim Shooter, produced a rough story concept for the series, creating the idea of the two warring factions of alien robots – the heroic Autobots and the evil Decepticons. To flesh out his concept, Shooter called upon veteran editor Dennis O'Neil to create character names and profiles for the cast, but O'Neill's work did not meet with Hasbro's expectations, and they requested heavy revisions. O'Neill declined
Vector Prime (Transformers) Galvatron, a symbol that the conflict between good and evil will always go on. Within the "Cybertron" animated series itself, Vector Prime is simply portrayed as an ancient Transformer. The additional fictional materials produced for Hasbro, however – such as his tech spec bio and the extended profile and comic strips available exclusively through Fun Publications’ Official Transformers Collectors Club – flesh out his history to establish him as a key figure in Transformers lore. After Unicron was defeated in battle with the original thirteen Transformers, Primus entered into a deep sleep, and the Transformer race began to grow. As