J.P. Wiser's Whisky by 60%, reducing waste water contaminant by 90% and reducing overall energy consumption by 40%. J.P. Wiser had high standards for his signature product, aiming to refine the process for making Canadian whisky and raise above the impure and under-aged whiskies of the time. He soon became known for being blended with exacting care and aged to perfection in white oak barrels. Canada's Food and Drugs Act requires whisky labeled as "Canadian Whisky" be mashed, distilled and aged three years in wooden casks of less than 700 L. Due to the openness of this definition, a Master Blender is free
Scotch Whisky Association Scotch Whisky Association The Scotch Whisky Association (SWA) is a trade organisation that represents the Scotch whisky industry. The Scotch whisky industry is an important part of the Scottish economy, and particularly the Scottish export market. The main office of the SWA is based in the Lauriston area of Edinburgh, Scotland. Members include: Of these, Diageo and Chivas Brothers are the largest. The SWA's stated purpose is to promote, protect and represent the interests of the whisky industry in Scotland and around the world. Similar to the Portman Group, it also promotes responsible drinking, with campaigns to curb drinking to