Taylor oil spill a decade of lax enforcement, the United States Coast Guard issued an order requiring cleanup of the site, blockage of the leaks, or face fines of $40,000 a day. Taylor oil spill The 2004 Taylor oil spill is an ongoing spill located in the Gulf of Mexico, around off the coast of the U.S. state of Louisiana, which resulted from the destruction of a Taylor Energy oil platform during Hurricane Ivan. It was first brought to public attention when the contamination at the site was noticed in 2010 by those monitoring the nearby Deepwater Horizon oil spill. A later report
BP as a section of the company's website where it communicated its efforts to clean up the spill. BP began a re-branding campaign in late 2010, and decided to focus its brand on the idea of "bringing brilliant minds together with technology at a massive scale to meet the world's energy needs", and focus its messaging on telling stories about people. In February 2012 BP North America launched a $500 million branding campaign to rebuild its brand. The company's advertising budget was about $5 million per week during the four-month spill in the Gulf of Mexico, totaling nearly $100 million. In