The Rocky Horror Picture Show Dr. Frank N. Furter would be played by actress Laverne Cox. Ryan McCartan and Victoria Justice play the roles of Brad and Janet, alongside Reeve Carney as Riff Raff and singer/model Staz Nair as Rocky. Adam Lambert portrays Eddie. Tim Curry, who portrayed Dr. Frank N. Furter in the film, portrays the Criminologist. On 1 February 2016, it was announced that Broadway veteran Annaleigh Ashford would portray Columbia. On 5 February 2016, Ben Vereen joined the cast as Dr. Everett von Scott. Kenny Ortega, best known for the "High School Musical" franchise and "Michael Jackson's This Is It" (2009), directed,
Magenta paint manufacturers, Francisque and Joseph Renard, who began to manufacture the dye in 1859. In the same year, two British chemists, Chambers Nicolson and George Maule, working at the laboratory of the paint manufacturer George Simpson, located in Walworth, south of London, made another aniline dye with a similar red-purple color, which they began to manufacture in 1860 under the name "roseine". In 1860 they changed the name of the color to "magenta", in honor of the Battle of Magenta fought between the French and Austrians at Magenta, Lombardy the year before, and the new color became a commercial success.