Swiss Cheese Union Swiss Cheese Union The Swiss Cheese Union (, ) was a marketing and trading organization in Switzerland, which from 1914 to 1999 served as a cartel to control cheese production. To this end, the Swiss Cheese Union mandated production be limited to only 3 varieties: Gruyere, Emmental, and Sbrinz, and bought the entire production and distribution of cheese at prices set by the Swiss Federal Council. It also coordinated the national and international marketing for these three varieties of cheese. The Swiss Cheese Union was successful in campaigning for cheese fondue and raclette becoming national dishes in Switzerland. Before that,
Country of origin studied. The country of origin effect is also known as the "made-in image" and the "nationality bias." Research shows that consumers' broad general perceptions of a country, including of its national characteristics, economic and political background, history, traditions, and representative products, combine to create an overall image or stereotype that is then attached to the products of that country. For example, a global survey carried out by Nielsen, reported that Country of origin image has a significant influence on consumer perceptions and behaviours, and in situations in which additional information is unavailable or difficult to get can be the sole