L.H.O.O.Q. and wrote "Moustache par Picabia / barbiche par Marcel Duchamp / avril 1942". As was the case with a number of his readymades, Duchamp made multiple versions of "L.H.O.O.Q." of differing sizes and in different media throughout his career, one of which, an unmodified black and white reproduction of the "Mona Lisa" mounted on card, is called "L.H.O.O.Q. Shaved". The masculinized female introduces the theme of gender reversal, which was popular with Duchamp, who adopted his own female pseudonym, Rrose Sélavy, pronounced "Eros, c'est la vie" ("Eros, that's life"). Primary responses to "L.H.O.O.Q." interpreted its meaning as being an attack
Fountain (Duchamp) positioning ascribed to the object." He goes on to explain the importance of naming the object (ascribing a title). At least three factors came into play: the choice of object, the title, and how it was modified, if at all, from its 'normal' position or location. By virtue of placing a urinal on a pedestal in an art exhibition, the illusion of an artwork was created. Duchamp drew an ink copy of the 1917 Stieglitz photograph in 1964 for the cover of an exhibition catalogue, "Marcel Duchamp: Ready-mades, etc., 1913–1964". The illustration appeared as a photographic negative. Later, Duchamp made