Star Wars Day the initial group never received widespread acclaim, the phenomenon spread to college campuses a few years later, and Star Wars Day was born. In 2011, the first organized celebration of "Star Wars" Day took place in Toronto, Ontario, Canada at the Toronto Underground Cinema. Produced by Sean Ward and Alice Quinn, festivities included an Original Trilogy Trivia Game Show; a costume contest with celebrity judges; and the web's best tribute films, mash-ups, parodies, and remixes on the big screen. The second annual edition took place on Friday, May 4, 2012. Fans (even government officials) have celebrated "Star Wars" in a
Angry Birds Star Wars with Activision. As of August 2013, the game has been downloaded over 100 million times on its various platforms. The game is a launch title for the PlayStation 4 and Xbox One. On July 15, 2013, Rovio announced a sequel, entitled "Angry Birds Star Wars II". It is based on the "Star Wars" prequel trilogy and the television show "Star Wars Rebels". "Angry Birds Star Wars II" was released on September 18, 2013. The game combines elements of both "Angry Birds" and "Angry Birds Space", featuring levels that take place on both standard terrain and in outer space. The game