Harold Macmillan improving standard of living; the slogan "Life's Better Under the Conservatives" was matched by Macmillan's own remark, "indeed let us be frank about it—most of our people have never had it so good," usually paraphrased as "You've never had it so good." Such rhetoric reflected a new reality of working-class affluence; it has been argued that "the key factor in the Conservative victory was that average real pay for industrial workers had risen since Churchill's 1951 victory by over 20 per cent". The scale of the victory meant that not only had the Conservatives won three successive general elections, but
Never So Few of Rat Pack colleague Peter Lawford after Lawford failed to deliver his brother-in-law President John F. Kennedy for a stay at Sinatra's house, giving Lawford's part in "Robin and the 7 Hoods" to Bing Crosby, Kennedy's choice as host for his visit. Sinatra never spoke to Lawford again. Opening to middling reviews, "Never So Few" was praised for its action sequences, but criticized for a romantic sub-plot that bogged the film down. Newcomer McQueen garnered the bulk of the film's good notice. "Variety" commented that "Steve McQueen has a good part, and he delivers with impressive style." According to MGM