Gertrude Ederle sponsored by a newspaper, the "Baltimore Post", which tried to create a rivalry between her and Ederle in the weeks spent training off the French coast. In addition to Cannon, several other swimmers, including two other American women – Clarabelle Barrett and Amelia Gade Corson – were training in England with the goal of becoming the first woman to swim the Channel. Barrett and Cannon were unsuccessful but three weeks after Ederle's feat, Corson crossed in a time that was 50 minutes slower than Ederle. For her second attempt at the Channel, Ederle had an entourage aboard the tug (the
What Lovers Do single "Don't Wanna Know", featuring American rapper Kendrick Lamar. Another single, entitled "Cold", featuring American rapper Future, was released on February 14, 2017. However, both songs are later appeared in the deluxe edition of "Red Pill Blues". In August 2017, videos and Snapchats from lead singer Adam Levine revealed that the group were recording the music video for "What Lovers Do" with recording artist SZA. On August 26, 2017, the name "What Lovers Do" and cover art for the track were revealed on the online media knowledge base website Genius. The release date for the single was revealed three days