Mariachi politics, revolutionary heroes and even animals and country life from the genre origins as rural "son" music. One particularly famous song is “La Cucaracha” (The Cockroach). Most mariachi groups are associated with family and religious celebrations along with serenades. One of the most common pieces played by Mariachis is “Las Mañanitas” for birthdays and celebrations of patron saints. In Mexico, mariachi music can also be found as part of Catholic Mass. The Misa panamericana is a mariachi folk mass sung in Spanish with new arrangements of classic hymns such as "Kyrie Eleison". This innovation began in 1966 by Canadian priest
Mariachi schools. In areas with large Mexican-American populations, mariachis are being hired for events outside this ethnic group as well. Outside of schools, the most important venue for the music in the United States is mariachi festivals with the longest running festivals in Tucson and Fresno. The Tucson International Mariachi Conference began in 1982. It originally was held in the downtown but in 2012 moved to the Casino Del Sol. It showcases over 500 elementary, middle, and high schools and college mariachi players. The Las Vegas International Mariachi Festival, established in 1991, is televised on Telemundo and PBS and has headlined