Hocus Pocus (1993 film) behind-the-scenes retrospective. Over the years, through various outlets such as strong DVD sales and annual record-breaking showings on Freeform's "13 Nights of Halloween", the film has achieved cult status. Various media outlets such as Celebuzz and Oh No They Didn't have reiterated such claims. In its 25th anniversary year in 2018, the first week of "Hocus Pocus" viewings on Freeform averaged 8.2 million viewers. A special called the "Hocus Pocus 25th Anniversary Halloween Bash" was filmed at the Hollywood Forever Cemetery and features interviews with members of the cast, including Bette Midler, Sarah Jessica Parker, and Kathy Najimy, as well
Sarah Jessica Parker rising star at the time, Stone's replacing of Parker was a puzzling move to the public. The company then stated that "While Gap will always seek partnerships with celebrities, musicians and rising stars, we don't have any future plans to sign a single person to a multi-season deal like the unique and special relationship we enjoyed with Sarah Jessica". Parker released her own perfume in 2005, called Lovely. In March 2007, Parker announced the launch of her own fashion line, "Bitten", in partnership with discount clothing chain Steve & Barry's. The line, featuring clothing items and accessories under $20, launched