Harold Macmillan improving standard of living; the slogan "Life's Better Under the Conservatives" was matched by Macmillan's own remark, "indeed let us be frank about it—most of our people have never had it so good," usually paraphrased as "You've never had it so good." Such rhetoric reflected a new reality of working-class affluence; it has been argued that "the key factor in the Conservative victory was that average real pay for industrial workers had risen since Churchill's 1951 victory by over 20 per cent". The scale of the victory meant that not only had the Conservatives won three successive general elections, but
Where Have All the Good Times Gone Where Have All the Good Times Gone "Where Have All the Good Times Gone" is a song written by Ray Davies and performed by the Kinks. It was released as the B-side to "Till the End of the Day," and then on their album "The Kink Kontroversy" (1965 UK, 1966 US). Ray Davies said, "We'd been rehearsing 'Where Have All the Good Times Gone' and our tour manager at the time, who was a lot older than us, said, 'That's a song a 40-year-old would write. I don't know where you get that from.' But I was taking inspiration from