American Safety Razor Company American Safety Razor Company "For the company of the same name that was founded in 1901 and renamed as the Gillette Safety Razor Company, see Gillette (brand)" American Safety Razor Company is a personal care brand founded in the early 20th century (1906) by a merging of the Gem Cutlery Company & Ever-Ready and has been a principal competitor to Gillette for a century and more. Unrelated to the Gillette company which also used the name " 'American Safety Razor Company' " in 1901 until 1904 before it was renamed for its founder, King C. Gillette. The company produces a
Razor to shave themselves more, the demand for barbers providing straight razor shaves decreased. In 1960, stainless steel blades which could be used more than once became available, reducing the cost of safety-razor shaving. The first such blades were made by the Wilkinson firm, famous maker of ceremonial swords, in Sheffield. Soon Gillette, Schick, and other manufacturers were making stainless-steel blades. These were followed by multiple-blade cartridges and disposable razors. For each type of replaceable blade, there is generally a disposable razor. In the 1930s, electric razors became available. These can rival the cost of a good straight razor, although the