Mariachi songs were longer than the standard three-and-a-half minutes of the then-standard 78 rpm record, forcing the shortening of tunes. Around the same time, the popularity of jazz and Cuban music introduced the trumpet into mariachi, pushing the violins into second place and in some cases, replacing the harp. The most prized of the mariachis remained those from the state of Jalisco, particularly the areas of Cocula and Tecalitlán. They represented Mexico to the people during the Independence Day celebrations in Mexico City in 1933 as well as during Lázaro Cárdenas' election campaign in 1936. The charro tradition was strong in
La Hija del Mariachi the memory of her father. He was a mariachi singer, bohemian and passionate, and an affectionate man. Yet he filled his family’s life with sadness because he spent his nights with work, liquor, and women. In a desperate attempt to erase the memory of a turbulent childhood, Rosario is struggling to earn a degree in Business Management. Despite the sadness, the image of her father is linked to joy and passion, so preserved as a relic of mariachi attire. A dress without a master, a pain that only fades when Rosario unwittingly falls in love with Emiliano and lends him