Mariachi was heavily involved in cultural promotion as a way to create a unified Mexican identity after the end of the Mexican Revolution. One of these efforts was the promotion of mariachi as an international symbol of Mexican identity, first with radio and sound recordings and later with films. Mexico built a nationwide radio broadcasting network in the 1920s such as XEB and XEW, which began broadcasting mariachi music as a media production, rather than as a music for social events. This music was already being modified in part due to the advent of sound recording. For example, most son jaliscense
Mariachi Gringo a small-town mariachi, selling out to a flashy, big-name band. During his first live show he discovers he was only included in the band as a gimmick and he quits, enraged. He tries to return to his native town, only to find out he doesn't fit anymore. Upon returning to Guadalajara, he learns that Lilia finally left. He then joins Sophia's band, becomin a small-town, regular mariachi as he always wanted. "Mariachi Gringo" received positive reviews from film critics. Appraisal was generally directed at the direction, music, and performances by some of the cast, in particular Shawn Ashmore in the