Hungry Like the Wolf of the film "Indiana Jones and the Temple of Doom". Although the band initially failed to break into the US market, MTV placed the "Hungry Like the Wolf" video into heavy rotation. Subsequently, the group gained much exposure; the song peaked at the number 3 spot on the "Billboard" Hot 100 in March 1983, and Duran Duran became an international sensation. The video won the first Grammy Award for Best Short Form Music Video in 1984. "Hungry Like the Wolf" was written and recorded on a Saturday in the spring of 1982 at the basement studios of EMI's London headquarters.
UK Independent Singles and Albums Charts companies, or were not considered commercially attractive to those companies. By 1978, labels like Cherry Red, Rough Trade, and Mute had started up, and a support structure soon followed, including independent pressing, distribution and promotion. These labels got bigger and bigger, and by 1980 were having top 10 hits in the UK Singles Chart. Chart success was limited, however, since the official top 40 was based on sales at large chains and ignored significant sales at the scores of independent record shops that existed. Iain McNay of Cherry Red suggested to the weekly trade paper "Record Business" the idea of