Mikhail Gorbachev major campaign to limit alcohol consumption, which Gorbachev—who believed it would improve health and work efficiency—oversaw. His wife keenly supported the measure. As a result, crime rates fell and life expectancy grew slightly between 1986 and 1987. The reform had significant costs to the Soviet economy, resulting in losses of up to $100 billion between 1985 and 1990. Gorbachev later considered the campaign to have been an error. In April 1986 the Chernobyl disaster occurred; in the immediate aftermath, officials fed Gorbachev incorrect information to downplay the incident. As the scale of the disaster became apparent, 336,000 people were evacuated
1996 Mikhail Gorbachev presidential campaign During the course of his candidacy, Gorbachev, accompanied by his wife Raisa, traveled the country to deliver stump speeches. Gorbachev regularly encountered hecklers. Gorbachev once responded to hecklers by exclaiming, On the stump, Gorbachev defended his record, claiming that he had tried to save the Soviet Union, but that he had been betrayed by both communist hard-liners and an ambitious Yeltsin. He additionally placed blame on the 1991 coup attempt for undermining his efforts to preserve the Soviet Union. In his speeches Gorbachev would often refer to himself in third-person. He spent most of his time on the campaign trail