The Smurfs sarsaparilla). The Smurfs fulfill simple archetypes of everyday people: "Lazy Smurf", "Grouchy Smurf", "Brainy Smurf", and so on. All Smurfs, with the exception of Papa, Baby, Smurfette, Nanny and Grandpa, are said to be 100 years old. There were originally 99 Smurfs, but this number increased as new Smurf characters appeared, such as Sassette and Nanny. All of the original Smurfs were male; later female additions are Smurfette and Sassette—Smurfette being Gargamel's creation, while Sassette was created by the Smurflings. A characteristic of the Smurf language is the frequent use of the undefinable word "smurf" and its derivatives in a
The Smurfs merchandising The Smurfs merchandising The Smurfs is a Belgian comic book series created by Peyo in 1958. It became well-known worldwide with the Hanna-Barbera cartoon series in the 1980s. With the popularity of the Smurfs came a wide range of toys and spin-off products and use of the Smurfs in merchandising. Smurfs' merchandising in 2008 generates about 5 to 12 million euro per year in Europe alone, while the total figure after fifty years worldwide is about $5 billion. Dupuis, editor of the Smurf comics, first produced smurf figurines in 1959. The first one was a series of three figurines, 5