The Muffin Man is preserved in the Bodleian Library with lyrics very similar to those used today: <poem> Do you know the muffin man? The muffin man, the muffin man. Do you know the muffin man Who lives in Drury Lane?</poem> Victorian households had many of their fresh foods delivered, such as muffins, which were delivered door-to-door by a muffin man. The "muffin" in question was the bread product known in the United States as English muffins, not the much sweeter cupcake-shaped American variety. Drury Lane is a thoroughfare bordering Covent Garden in London. The rhyme and game appear to have spread to
Rhyme-as-reason effect to aesthetic qualities; or the fluency heuristic, according to which things could be preferred due their ease of cognitive processing. For an example of the persuasive quality of the rhyme-as-reason effect, see ""If it doesn't fit, you must acquit"" the signature phrase used by Johnnie Cochran to gain acquittal for O.J. Simpson in Simpson's murder trial. Rhyme-as-reason effect The rhyme-as-reason effect (or "Eaton-Rosen" phenomenon) is a cognitive bias whereupon a saying or aphorism is judged as more accurate or truthful when it is rewritten to rhyme. In experiments, subjects judged variations of sayings which did and did not rhyme, and