The Smurfs in film is a 2011 live-action/computer-animated comedy film and the first film in the series and is directed by Raja Gosnell. In their race to escape the malevolent wizard Gargamel, the little blue forest dwellers find themselves suddenly transported to Central Park. Now stuck in a world populated by towering giants, the Smurfs must find a way to elude Gargamel and find a way back to the village they call home. A sequel titled "The Smurfs 2" was released on July 31, 2013. Director Raja Gosnell and producer Jordan Kerner had returned, along with all the main cast. New cast includes Christina
The Smurfs merchandising The Smurfs merchandising The Smurfs is a Belgian comic book series created by Peyo in 1958. It became well-known worldwide with the Hanna-Barbera cartoon series in the 1980s. With the popularity of the Smurfs came a wide range of toys and spin-off products and use of the Smurfs in merchandising. Smurfs' merchandising in 2008 generates about 5 to 12 million euro per year in Europe alone, while the total figure after fifty years worldwide is about $5 billion. Dupuis, editor of the Smurf comics, first produced smurf figurines in 1959. The first one was a series of three figurines, 5