Curse of the Bambino Buffett and his warm-up team (one dressed as Ruth and one dressed as a witch doctor) at a Fenway concert in September 2004. Just after being traded to the Red Sox, Curt Schilling appeared in an advertisement for the Ford F-150 pickup truck hitchhiking with a sign indicating he was going to Boston. When picked up, he said that he had "an 86-year-old curse" to break. In 2004, the Red Sox once again met the Yankees in the American League Championship Series. The Red Sox lost the first three games, including losing Game 3 at Fenway by the lopsided score
Curse of the Black Sox in 1918 and 1917, respectively. There is a large faction of White Sox fans who dismiss the idea of a curse against the White Sox as a ridiculous (yet successful) ploy by the national media to sensationalize the team in efforts for increased ratings, instead attributing their drought to the more obvious reason: team mismanagement. The Comiskeys were very conservative spenders (which many hypothesize to be the reason that the Black Sox scandal even occurred in the first place) and it was not until 1958 that the family gave up majority ownership to Bill Veeck, who was an innovative marketer