The Giraffe and the Pelly and Me who has always dreamed of owning a sweet shop. His ambition is strengthened by the fact that there is an abandoned building named The Grubber, an old English word for a sweet shop, near where he lives. One day, he finds that the old building has been renovated and has become the head office for The Ladderless Window-Cleaning Company. Billy then meets its workers: a Giraffe with an extendable neck; a Pelican, or "Pelly" as he is called by the others, who has a flexible upper beak; and a singing and dancing Monkey, all of whom he quickly befriends. Having
Roald Dahl Booktrust and Children's Laureate Michael Rosen inaugurated The Roald Dahl Funny Prize, an annual award to authors of humorous children's fiction. On 14 September 2009 (the day after what would have been Dahl's 93rd birthday) the first blue plaque in his honour was unveiled in Llandaff. Rather than commemorating his place of birth, however, the plaque was erected on the wall of the former sweet shop (and site of "The Great Mouse Plot of 1924") that features in the first part of his autobiography "Boy". It was unveiled by his widow Felicity and son Theo. The anniversary of Dahl's birthday