Curse of the Bambino not in common use until the publication of the book "The Curse of the Bambino" by Dan Shaughnessy in 1990. It became a key part of Red Sox lore in the media thereafter, and Shaughnessy's book became required reading in some high school English classes in New England. Although the title drought dated back to , the sale of Ruth to the Yankees was completed January 3, 1920. In standard curse lore, Red Sox owner and theatrical producer Harry Frazee used the proceeds from the sale to finance the production of a Broadway musical, usually said to be "No, No,
Team Curse attempt qualification through the Offline Qualifiers, with several of the team saying they would consider retirement should they failed to qualify. Team Curse progressed through each stage without losing a single game, and so secured a spot in the inaugural Spring Split of the NA LCS, beginning 27 February 2013. Team Curse ended the regular season in second place with a record of 19-9, behind Team SoloMid, and so secured a bye into the semifinals of the Spring Split Playoffs. Despite this, they lost both their semifinal match and the third place match, to Good Game University and Team Vulcun