Caveat emptor by phone, also have a statutory "cooling off" period of fourteen calendar days during which the purchase contract can be cancelled and treated as if not done. Although no longer applied in consumer law, the principle of "caveat emptor" is generally held to apply to transactions between businesses unless it can be shown that the seller had a clear information advantage over the buyer that could not have been removed by carrying out reasonable due diligence. "Caveat venditor" is Latin for "let the seller beware." In the landmark case of "MacPherson v. Buick Motor Co." (1916), New York Court Appeals
Caveat emptor if a buyer who inspects new goods with reasonable promptness discovers them to be "nonconforming" (failing to meet the description provided or any other standards reasonably expectable by a buyer in his/her situation) and does not use the goods or take other actions constituting acceptance of them, the buyer may promptly return or refuse to accept ("reject") them and demand that the defect be remedied ("cured"). When goods fitting the same description and expectations are available for sale ("e.g.", when the vendor has other instances of the same mass-produced merchandise in stock inventory), either the vendor or the buyer may