Professional golf career of Tiger Woods first professional golf event at the Greater Milwaukee Open, tying for 60th place, recorded a hole-in-one, and would win two events in the next three months to qualify for the Tour Championship. For his efforts, Woods was named "Sports Illustrated"'s 1996 Sportsman of the Year and PGA Tour Rookie of the Year. He began his tradition of wearing a red shirt during the final round of tournaments, which was a link to his college days at Stanford. The following April, Woods won his first major, The Masters, with a record score of 18-under-par 270, by a record margin of 12
Tiger Woods Woods. TAG Heuer dropped Woods from advertising in December 2009 and officially ended their deal when his contract expired in August 2011. "Golf Digest" suspended Woods's monthly column beginning with the February 2010 issue. In contrast, Nike continued to support Woods, as did Electronic Arts, which was working with Woods on the game "Tiger Woods PGA Tour Online". A December 2009 study estimated the shareholder loss caused by Woods's affairs to be between $5 billion and $12 billion. On February 19, 2010, Woods gave a televised statement in which he said he had undertaken a 45-day therapy program beginning at