Australian wine important resource in the globalisation of wine and wine critic Matt Kramer notes that "the most powerful influence in wine today" comes from Australia. "GSM" is a name commonly used for a red wine consisting of a blend of Grenache, Shiraz (Syrah), and Mourvèdre. Blends where Shiraz is the main component are sometimes referred to instead as SGM. This blend originated from those used in some Southern Rhône wines, including Châteauneuf-du-Pape, though it is also found in South Australia, California (particularly Paso Robles, originating with Tablas Creek Vineyard), and Washington (Columbia Valley); smaller production exists in Argentina and South Africa.
California wine dubbed "Cal-Ital" reinvigorated the industry with new wine styles made from different varieties like Syrah, Viognier, Sangiovese and Pinot grigio. The Santa Cruz-based Bonny Doon Vineyard was one of the first wineries to promote these grape varieties in California actively. The large variety of wine grapes also encourages a large variety of wines. California produces wines made in nearly every single known wine style including sparkling, dessert and fortified wines. In the early 21st century, vintners have begun reviving heirloom grape varieties, such as Trousseau gris and Valdiguié. While Californian winemakers do craft wines in more "Old World" or European