PepsiCo revenue. Unlike PepsiCo's Americas business segments, both foods and beverages are manufactured and marketed under one umbrella division in this region, known as "PepsiCo Europe". The primary brands sold by PepsiCo in Europe include Pepsi-Cola beverages, Frito-Lay snacks, Tropicana juices, and Quaker food products, as well as regional brands unique to Europe such as Walkers crisps, Copella, Paw Ridge, Snack-a-Jack, Duyvis, and others. PepsiCo also produces and distributes the soft drink 7UP in Europe via license agreement. Pepsico has 3 sites in South Africa (Isando, Parrow, and Prospecton) which produce Lay's and Simba chips. PepsiCo's European presence expanded in Russia
World Cup of Crisps World Cup of Crisps The World Cup of Crisps is an unofficial national competition that takes place every four years on the social media network Twitter to determine the United Kingdom's favourite brand and flavour of crisps. The competition was created, organised and hosted by TV host Richard Osman, and the inaugural competition took place in February and March 2012. The World Cup of Crisps was originally conceived on social media by Osman in January 2012, and took place following a break in filming of Osman's TV gameshow "Pointless." The inaugural edition had 32 types of crisp, with eight group