Ceredigion area" by the Wales Tourist Board. There is little industry other than farming, so tourism plays an important part in the county's economy. Visitors stay in hotels, guest houses and homes offering bed-and-breakfast, self-catering cottages, caravans and camp sites, spending money in local shops, dine in local establishments and visit the county's many attractions. Ceredigion prides itself on offering an unspoilt natural landscape, and Aberystwyth lays claim to being the capital of Welsh culture. The main football team in the county is Aberystwyth Town F.C. which plays in the Welsh Premier League, its home matches being at the Park Avenue
Welsh people fluency in Welsh. In addition, 28% of the population of Wales claimed to understand Welsh. The census revealed that the increase was most significant in urban areas, such as Cardiff with an increase from 6.6% in 1991 to 10.9% in 2001, and Rhondda Cynon Taf with an increase from 9% in 1991 to 12.3% in 2001. However, the proportion of Welsh speakers declined in Gwynedd from 72.1% in 1991 to 68.7% in 2001, and in Ceredigion from 59.1% in 1991 to 51.8% in 2001. The greatest fluctuation was in Ceredigion, with a 19.5% influx of new residents since 1991. The