Jimmy Ruffin writers that he should record it himself. His recording of "What Becomes of the Brokenhearted" became a major success. The song reached #7 on the "Billboard" Hot 100 and #6 on the R&B Chart. It also initially reached #8 in the UK singles chart, rising to #4 when it was reissued in the UK in 1974. "What Becomes of the Brokenhearted" remains Ruffin's best-known song. It was the lead single from his debut album "Jimmy Ruffin Sings Top Ten" (released as "The Jimmy Ruffin Way" in the UK), which was released on the Motown's Soul subsidiary label in 1967. Follow-up
What Love Is Made Of extremely positive about "What Love Is Made Of", describing it as "darker than anything" from "On a Mission", while calling it "slinky". The reviewer went on to commend the "irresistibly pouty" chorus. Pitchfork Media's Katherine St. Asaph commented that, in the song, the singer "sound[ed] completely enthralled, by either her lover or the music" and complimented her voice, noting that it seemed "ten times bigger than before". Jordan Sargent of "Spin" magazine called the track "exuberant" and highlighted Katy's vocal performance, which he deemed "typically fantastic", while the team from pop music website Popjustice gave "What Love Is Made Of"