Ariel (detergent) Automatic" powder. Though with the increasing popularity of automatic front-loading washing machines, a suitable low-suds variant "Ariel Automatic" was eventually launched in the early 1980s. The mid-eighties saw the range expanding to encompass liquid detergent and compact powder. The compact powder was originally known as "Ariel Ultra"; and was subsequently reformulated into the nineties as "Ariel Future". This was possibly in response to Unilever's launch of the ultimately doomed "Persil Power", which was seen to damage clothes. Compact powders never proved popular in the UK, so when the tablet variant appeared in July 1999, the compact version disappeared. In 2003,
WIN (detergent) WIN (detergent) WIN High Performance Sports Detergent is a brand of laundry detergent launched in the United States in 2006 and also sold in Canada. It is designed specifically to clean high performance sports clothing made from microfibers and is marketed towards elite-level athletes and fitness enthusiasts. It is the first officially licensed detergent of the U.S. Olympic Team. WIN is a surfactant, and its properties are used in conjunction with WIN’s oxygenated system, which is built using hydrogen peroxide bleach (HO). The oxidization converts soil and stains into a soluble form that can be washed away by WIN’s surfactant