Prince of Wales Theatre seating capacity slightly to 1,160 seats and to modernise the theatre's facilities. New bars were added, the auditorium completely rebuilt, the backstage areas refurbished and the theatre's famous tower and exterior completely gutted and refurbished with new LED lighting and a crisp modern finish. The theatre re-opened with ABBA's musical "Mamma Mia!" on 16 April 2004. On 18 August 2007, "Mamma Mia!" became the longest-running show ever at the Prince of Wales, overtaking the previous record held by "Aspects of Love" with 1,326 performances at the venue and counting. The production marked another landmark on Thursday 23 August 2007, celebrating
Snoopy! The Musical The production was directed by Ben Rimalower. The musical ran at the New Players Theatre in London, in July 2004, with several cast members from the Jermyn Street production and again directed by Whitelaw, the original director. The musical ran at the Artscape Arena in Cape Town, South Africa in February 2018. Cast members included Jaydon Farao in the title role of Snoopy, Craig Nudelman as Charlie Brown, Martine Kawalsky as Peppermint Patty, Simon Thompson as Linus, Robyn Williams as Lucy, Bryony Bosman as Sally Brown and Erin Gemmel as Woodstock. The musical was produced by G&S, directed by Darryl