Tudor Crisps an independent firm, established in Newcastle in 1947, Tudor later moved to Peterlee to a new factory, which still exists but is now [closed by. Walkers in 2017]Walkers Crisps. Tudor was acquired by Smiths Crisps in 1961. Smiths Tudor was later bought by Nabisco, which also owned Walkers Crisps. The Tudor Crisps brand was discontinued in 2003, when Walkers decided to focus on its core crisp range. The Smiths brand was also mostly phased out around the same time as Tudor, although some products such as Scampi Fries and Salt'n'Shake are still sold under the Smiths brand. Notably, Tudor salt
Causes of the vote in favour of Brexit approximately a further £96 million). Elements of the Leave campaign have been identified as exemplifying "post-truth politics", in which debate is framed largely by appeals to emotion rather than the details of policy or objective factual analysis. It has been argued that the 'Leave' brand was stronger and more effective than the 'Remain' brand. According to Mike Hind, a marketing professional, "The Britain Stronger In Europe brand was stillborn. On the basis of preparation, presentation and messaging, it deserved the kicking it got." Additionally behavioural practitioner Warren Hatter argues that 'Leave' as a word places a lower cognitive load on