John Pemberton the alliterative sound, which was popular among other wine medicines of the time. Although the name refers to the two main ingredients, because of controversy over its cocaine content, The Coca-Cola Company later said that the name was "meaningless but fanciful". Robinson hand wrote the Spencerian script on the bottles and ads. Pemberton made many health claims for his product, touting it as a "valuable brain tonic" that would cure headaches, relieve exhaustion, and calm nerves, and marketed it as "delicious, refreshing, pure joy, exhilarating", and "invigorating". Soon after Coca-Cola hit the market, Dr. Pemberton fell ill and nearly bankrupt.
Pemberton, Western Australia that allow visitors to climb them and reach the constructed lookout at the top. Other tourist attractions include the Pemberton Tramway Company, Yeagarup Dunes and the Bibbulmun Track. Tours include river cruises, hiking, canoeing and four-wheel drive tours of the national parks. The three-day Southern Forests Festival (formerly the Pemberton Autumn Festival/Marron & Wine Festival) is held in May. Pemberton is recognised as one of the premier cool-climate wine regions in Australia, and hosts many wineries in the region. Pemberton is surrounded by karri forest with five national parks within 20 minutes' drive and has plenty of rivers, streams and