Laundry detergent pod Laundry detergent pod Laundry detergent pods (or packs) are water-soluble pouches containing highly concentrated laundry detergent, softener and other laundry products. Notable brands of these packs include Arm & Hammer, Purex, Persil and Tide. They first became popular in February 2012 when they were introduced by Procter & Gamble as Tide Pods. The chemistry of laundry detergent packs is the same as in liquid detergents (including alkylbenzenesulfonates). The dissolvable packets is typically made of polyvinylalcohol (PVA) or a derivative of PVA. Although the formulas are similar, a detergent pack's liquids may contain 10% water compared to 50% in liquid detergents.
Purex (laundry detergent) combined with Greyhound's Armour-Dial to form The Dial Corporation. By the 1990s, Purex would discontinue its bleach product to focus on laundry detergents. In April 2004, The Dial Corporation was acquired by Henkel. Purex (laundry detergent) Purex is the brand name of a popular laundry detergent in the United States, Canada and other countries. It is manufactured by Henkel Corporation. Purex is one of the most widely used laundry detergents in North America. It takes its name from its original product, Purex bleach, which was a popular competitor to Clorox bleach. In 1922, Lionel S. Precourt and his son, Ray,