Stella Gibbons of Leicestershire, suggested "Cold Comfort" as an alternative, using the name of a farm in the Hinckley area. Gibbons was delighted with the suggestion, and the work was published as "Cold Comfort Farm" in September 1932. The plot concerns the efforts of "a rational, bossy London heroine" to bring order and serenity to her rustic relations, the Starkadders, on their run-down Sussex farm. According to the "Feminist Companion to Literature in English", Gibbons's parody "[demolishes] ... the stock-in-trade of earthy regionalists such as Thomas Hardy, Mary Webb, Sheila Kaye-Smith and D. H. Lawrence". The literary scholar Faye Hammill describes the
Stella Gibbons Malden Crescent, Kentish Town, a working-class district of North London, where Telford established the medical practice in which he continued for the remainder of his life. Stella, the couple's first child, was born on 5 January 1902; two brothers, Gerald and Lewis, followed in 1905 and 1909 respectively. The atmosphere in the Kentish Town house echoed that of the elder Gibbons's household, and was dominated by Telford's frequent bouts of ill-temper, drinking, womanising and occasional acts of violence. Stella later described her father as "a bad man, but a good doctor". He was charitable to his poorer patients and imaginative