East Midlands off the A428 in north Northampton. Butcher's Pet Care dog food (mostly own-label) is off the A428 at Crick (M1 junction 18). The crisp company Walkers (owned by PepsiCo and the UK's biggest grocery brand) makes 10 million bags of crisps a day, using 280,000 tonnes of potatoes a year, at the biggest crisp factory in the world at Beaumont Leys; next door Bradgate Bakery makes sandwiches, and nearby Walker & Sons make pies (Samworth Bros) at their Charnwood Bakery. Opposite the crisp factory at Beaumont Leys, Beaumont Park is PepsiCo's main research centre in the UK. Pork Farms is
World Cup of Crisps second edition, Betfair decided they would donate all losing bets to the Child's i Foundation. By the end of the tournament, they had managed to donate £7,500 worth of losing bets to the charity. During and after the second edition of the event, several voters became disillusioned with the choice of crisps on offer. A debate began to emerge on the definition of crisp, with three of the four semi-finalists, Wotsits, Monster Munch and Quavers, as well as the 2012 winners Frazzles, being criticised for not actually conforming to the definition of crisp. These opinions were shut down by Osman,