Inland taipan in serious cases where there is significant envenoming. Causes of death: Until 1955, the only antivenom available for general distribution for Australian snakes was the monovalent (specific) tiger snake ("Notechis") antivenom, which gave varying degrees of cross-protection against the bites of most other dangerous Australian snakes. Thereafter followed specific anti-venom for other common snakes among them the coastal taipan, and finally, a polyvalent (broad spectrum) antivenom, a combined antivenom for the bites of any unidentified snake from Australia. The coastal taipan anti-venom, known as "taipan antivenom", is effective against the inland taipan venom as well, but it is not as
Creature Comforts things to come in British television advertising. Many commentators believe that there was a fundamental shift in television advertising from the unbridled consumerism and egoism of the 1980s to what is sometimes termed a more "caring" approach in the 1990s. The "Creature Comforts" advertisements are cited as an early example of this phenomenon. The format of the "Creature Comforts" advertisements was so successful that it was replicated in other campaigns in the following decades. In later years, however, members of the public became increasingly conscious of the potential uses of their "vox pop" interviews. This made it difficult to recapture