Syrah into Australia in 1832 by James Busby, an immigrant who brought vine clippings from Europe with him, and it is almost invariably called "Shiraz". Today it is Australia's most popular red grape, but has not always been in such favour; in the 1970s, white wine was so popular that growers were ripping out unprofitable Shiraz and Grenache vineyards, even those with old vines. In the Barossa Valley, the world's oldest continually producing commercial vineyard is believed to be the Shiraz vines at Turkey Flat in Tanunda that were originally planted in 1847. Many factors, including the success of brands like
Syrah Côtes du Rhône, where Grenache usually makes up the bulk of the blend. Although its best incarnations will age for decades, less-extracted styles may be enjoyed young for their lively red and blueberry characters and smooth tannin structure. Syrah has been widely used as a blending grape in the red wines of many countries due to its fleshy fruit mid-palate, balancing the weaknesses of other varieties and resulting in a "complete" wine. From the 1970s and even more from the 1990s, Syrah has enjoyed increased popularity, and plantings of the variety have expanded significantly in both old and new locations.