John Pemberton Fulton County enacted temperance legislation, Pemberton had to produce a non-alcoholic alternative to his French Wine Coca. Pemberton relied on Atlanta drugstore owner-proprietor Willis E. Venable to test, and help him perfect, the recipe for the beverage, which he formulated by trial and error. With Venable's assistance, Pemberton worked out a set of directions for its preparation. He blended the base syrup with carbonated water by accident when trying to make another glassful of the beverage. Pemberton decided then to sell this as a fountain drink rather than a medicine. Frank Mason Robinson came up with the name "Coca-Cola" for
Dr. John cult following, which included artists such as Eric Clapton and Mick Jagger, who both took part in the sessions for that album. This album served as a transition from his Night Tripper voodoo, psychedelic persona to one more closely associated with traditional New Orleans R&B and funk. His next album, "Dr. John's Gumbo", with drummer Fred Staehle serving as the band's backbone, proved to be a landmark recording and is one of his most popular to this day. Along with "Gris-Gris", Dr. John is perhaps best known for his recordings in the period 1972-74. 1972's "Dr. John's Gumbo", an album