Frito-Lay America. Its portfolio of brands includes Lay's, Cheetos, Fritos, and Doritos, as well as local brands such as Lucky, Stiksy, and Baconzitos snacks in Brazil and ManiMoto in Colombia. Frito-Lay snacks are distributed in Europe under the "PepsiCo Europe" operating division, previously PepsiCo International. Products include: Walkers Crisps, Doritos, Paw Ridge, Smiths, Cheetos, Duyvis, Snack-a-Jacks, Looza, Twistos, and Solinki. PepsiCo maintains manufacturing plants in Europe, the largest of which are two snack manufacturing and processing plants located in Leicester and Coventry in England. Frito-Lay products sold under the "PepsiCo Asia, Middle East & Africa" division represent the smallest (as of
PepsiCo Sales of such healthier-oriented PepsiCo brands totaled $10 billion in 2009, representing 18 percent of the company's total revenue in that year. This movement into a broader, healthier product range has been moderately well received by nutrition advocates; though commentators in this field have also suggested that PepsiCo market its healthier items as aggressively as less-healthy core products. In response to shifting consumer preferences and in part due to increasing governmental regulation, PepsiCo in 2010 indicated its intention to grow this segment of its business, forecasting that sales of fruit, vegetable, whole grain, and fiber-based products will amount to $30