John Pemberton Fulton County enacted temperance legislation, Pemberton had to produce a non-alcoholic alternative to his French Wine Coca. Pemberton relied on Atlanta drugstore owner-proprietor Willis E. Venable to test, and help him perfect, the recipe for the beverage, which he formulated by trial and error. With Venable's assistance, Pemberton worked out a set of directions for its preparation. He blended the base syrup with carbonated water by accident when trying to make another glassful of the beverage. Pemberton decided then to sell this as a fountain drink rather than a medicine. Frank Mason Robinson came up with the name "Coca-Cola" for
John Pemberton (physician) becoming emeritus. He was also a consultant in Social and Preventive Medicine at the Royal Victoria Hospital, Belfast. in 1957 he was both founder member and first treasurer of the Society for Social Medicine and co-founder of the International Epidemiological Association. He died on 7 February 2010. John Pemberton (physician) Professor John Pemberton FRCP (1912-2010) was a British epidemiologist. Pemberton was born on 18 November 1912, in Romford, Essex, to Marie Lottie (née Talbot) and Augustus Charles Pemberton, the latter being a steward at Christ's Hospital, Horsham. He studied at Christ's Hospital and then at University College London, where he