Blue Monday (date) press releases, with 2014 seeing Blue Monday invoked by legal firms and retailers of bottled water and alcoholic drinks. Some versions of the story purport to analyse trends in social media posts to calculate the date. In 2018, Arnall told "The Independent" newspaper that it was "never his intention to make the day sound negative", but rather "to inspire people to take action and make bold life decisions". It was also reported that he was working with Virgin Atlantic and Virgin Holidays, having "made it his mission to challenge some of the negative news associated with January and to debunk
Gay Blue Jeans Day and be educated by becoming targets of homophobia Others argue that the protest simply forces everyone to examine their own personal relationship to homophobia by leaving no space to be uninterested. The date and name of 'wear Blue Jeans if You're Gay Day' 'Jeans Day', 'Gay Jeans Day' etc. varies with place and time. BSC celebrates on October 11, the same day as National Coming Out Day. Other universities celebrate the day some time during Pride month (June) or on a day when many students will be on campus (e.g., the first day of the semester). "Jeans Day" began at