Wedding dress of Catherine Middleton display at Buckingham Palace from 23 July 2011 until 3 October 2011 during the annual summer exhibition. Before the day, there was much speculation as to what Middleton would choose for her dress. On 6 March, "The Sunday Times" reported on speculation that Middleton had chosen McQueen designer Sarah Burton. Their report stated: "A fashion source said that the dress will be a combination of Middleton's own design ideas and Burton's deep knowledge and understanding of high fashion." The label and Burton both denied any involvement. Burton's work came to the notice of Middleton in 2005 when she attended the
Catherine, Duchess of Cambridge naming her among a group of people who they most associated with UK culture. These included: William Shakespeare, Queen Elizabeth II, David Beckham, J. K. Rowling, The Beatles, Charlie Chaplin, Elton John and Adele. In June 2016, she took part in her first magazine shoot for "Vogue"'s centenary issue appearing on the cover. In 2018, "Tatler" named her on its list of Britain's best dressed people, praising her for "recycling her looks, rather than wearing them as one-offs", as well as her use of "both high street and high-end brands". The "Kate Middleton effect" is the trend that the Duchess