Beer in Africa Bedele were acquired by Heineken's parent company and re-branded. Some of the best Ethiopian brands include: Golden Star, brewed by the Golden Star Brewery, is the unique beer in Eritrea after the closing of Asmara Brewery (ex Melotti) which had been brewing beer since the colonial era. Tusker, brewed by the Kenya Breweries Limited, is the most-popular beer in Kenya. Popularly known as "Keroro" beer, Tusker is a source of Kenyan pride highlighted in the late 1990s, when East African Breweries waged a marketing war against Castle Breweries, a subsidiary of international brewing giant SABMiller. In this media campaign, Castle,
Beer in Mexico (Star) was originally brewed by Cervecería Estrella of Guadalajara at the end of the 19th century. This brewery was bought by Grupo Modelo in 1954. The beer is still brewed only in Guadalajara and is a regional brand, mostly sold in Jalisco state and other areas in western Mexico. Indio was originally named Cuauhtémoc by Cervecería Cuauhtémoc. However, consumers soon began to refer to it as "Indian" for the image of an Indian on what was originally a clay bottle, now glass. The beer still has an image of Cuauhtémoc on the label. Modelo Especial is Grupo Modelo's second brand