Edina Monsoon have made her successful. In the first episode, "Fashion", she prides herself as "going down in history as the woman that put Princess Anne in a Vivienne Westwood basque." She has a totally incompetent PA named Bubble (Jane Horrocks), whom Edina employs because she makes her look more competent. Edina visits her office infrequently, and only for a few hours at a time, preferring to spend her days shopping and lunching with her best friend Patsy. More often than not, Edina's business ventures fail rather than triumph. She is easily distracted, averse to work, and shows little knowledge of her
Absolutely Fabulous: 20th Anniversary Comedy Performance for her portrayal as Edina Monsoon following the first two specials. The 20th Anniversary specials have been released on DVD, first in the United Kingdom on 30 July 2012, and then in Australia on 16 August 2012, and in the United States on 11 September 2012. Additionally, the specials are available as part of complete collection sets including "Absolutely Fabulous: Absolutely All of It!", released 5 November 2013 in the United States, and "Absolutely Fabulous: Absolutely Everything − The Definitive Edition", released in both the United Kingdom, on 17 March 2014, and in Australia on 30 April 2014.