History of the electric vehicle Model X, together with several variants of the Tesla Model S line-up. The Tesla Model 3 was unveiled on 31 March 2016. With pricing starting at and an all-electric range of , the Model 3 is Tesla Motors first vehicle aimed for the mass market. Before the unveiling event, over 115,000 people had reserved the Model 3. , one week after the event, Tesla Motors reported over 325,000 reservations, more than triple the 107,000 Model S cars Tesla had sold by the end of 2015. These reservations represent potential sales of over . , Tesla Motors has sold almost 125,000
Tesla Model S cars, but only 2,499 of those vehicles were registered for road use in China. Tesla's CEO expressed disappointment with the Chinese sales, as stock continued to be high by early 2015. As sales improved, Model S sales reached 2,147 units representing an 80% share of the imported plug-in hybrid or electric car segment in China for the first half of 2015. Sales totaled 3,025 units during the first nine months of 2015, for cumulative registrations of 5,524 units through September 2015. Tesla's initial sales target for 2015 was 10,000 units. Sales totaled 6,334 units in 2016. Sales of the Model