The O2 venue, rebranded The O2, was reopened to the public on 24 June 2007 with a concert by Bon Jovi in the arena. The O2 celebrated its first year with a book, including a double page picture of Elton John from his September 2007 "Red Piano" show. Prior to this reopening, other events took place, including a soft opening for residents of the area to explore the entertainment district and an opening for staff called "The O2 Premiere" which featured Peter Kay, Tom Jones, Kaiser Chiefs and Basement Jaxx. An event called "Out of the Blue" featuring circus acts also took
O2 Xda ones of the Mini S. This candybar sized phone was announced in March 2007 and supports both 3G and WiFi. A ROM upgrade is available on the O2 website for Windows Mobile 6 The O2 Xda Stealth was O2's attempt to make a normal mobile phone with GPS while still having full Windows Mobile and PIM Capabilities. This phone has mostly generated average reviews. The XDA Flame is the first dual processor PDA-phone announced by O2 in late 2006 and contains enhanced screen graphics, movie playback, photo viewing, and gaming performance. Xda Atom Life is one of the fastest HSDPA