Holy Moly Moly was to close down. As well as the main section, the website used to contain other sections which no longer exist: This is a spin-off website (formerly at http://www.goalymoly.co.uk) from the same team, focusing on "breaking football news, transfer and sacking gossip, WAGs & pictures". This has similar features to the main site, namely The Korner, The Heroes and The Rules. It was briefly launched in 2007 but went on hiatus for four years, and has since relaunched in April 2010. Holy Moly "Holy Moly" was an expression often used by Billy Batson, the alter-ego of Captain Marvel (Now
Alter ego first recognized in the 1730s. Anton Mesmer used hypnosis to separate the alter ego. These experiments showed a behavior pattern that was distinct from the personality of the individual when he was in the waking state compared with when he was under hypnosis. Another character had developed in the altered state of consciousness but in the same body. "Alter ego" is also used to refer to the different behaviors any person may display in certain situations. Related concepts include avatar, doppelgänger, impersonator, and dissociative identity disorder (DID). Alter ego An alter ego (Latin for "other self") is a second self,