History of the electric vehicle Model X, together with several variants of the Tesla Model S line-up. The Tesla Model 3 was unveiled on 31 March 2016. With pricing starting at and an all-electric range of , the Model 3 is Tesla Motors first vehicle aimed for the mass market. Before the unveiling event, over 115,000 people had reserved the Model 3. , one week after the event, Tesla Motors reported over 325,000 reservations, more than triple the 107,000 Model S cars Tesla had sold by the end of 2015. These reservations represent potential sales of over . , Tesla Motors has sold almost 125,000
Tesla Model S units in 2013, placing the Model S as the third selling plug-in electric car after the Chevrolet Volt (23,094) and the Nissan Leaf (22,610). Also in 2013, the Model S was the top seller in the full-size luxury sedan category, ahead of the Mercedes-Benz S-Class at 13,303. In 2014, 16,689 Model S sedans were delivered, down 10.5% from 2013, but the electric sedan ranked again as the third best selling plug-in car in the U.S. In 2015 the Model S ranked as the top selling plug-in electric car in the U.S, with 25,202 delivered, surpassing both the Leaf (17,296) and