Viviane Senna (wife of the king of Sweden), and José Ramos-Horta (Nobel Prize winner), among others. Viviane Senna manages the royalties of the Ayrton Senna brand that through its character Senninha (based on the driver) has been reproduced in more than 200 products, from bicycles to french fries. Viviane Senna has been in three documentaries and two TV series. Viviane Senna Viviane Senna da Silva Lalli (; born 14 June 1958) is a Brazilian entrepreneur and philanthropist. She is sister of the racing driver and three-times Formula 1 world champion Ayrton Senna (1960–1994), and mother of the driver Bruno Senna (*1983). She
Ayrton Senna and future professionals. The foundation is officially advised by Bernie Ecclestone, Frank Williams, Alain Prost, and Gerhard Berger. The Senninha ("Little Senna") cartoon character, born in 1993/94, was another means by which Senna extended his role-model status in favour of Brazilian children. In his home country of Brazil, the main freeway from the international airport to São Paulo and a tunnel along route to the heart of the city are named in his honour. Also, one of the most important freeways of Rio de Janeiro is named after Senna ("Avenida Ayrton Senna"). The main road in Senna's Portuguese resort at