History of the electric vehicle Model X, together with several variants of the Tesla Model S line-up. The Tesla Model 3 was unveiled on 31 March 2016. With pricing starting at and an all-electric range of , the Model 3 is Tesla Motors first vehicle aimed for the mass market. Before the unveiling event, over 115,000 people had reserved the Model 3. , one week after the event, Tesla Motors reported over 325,000 reservations, more than triple the 107,000 Model S cars Tesla had sold by the end of 2015. These reservations represent potential sales of over . , Tesla Motors has sold almost 125,000
Tesla Model X also ranked as the top selling new car model in September 2016. Norway was the world's first country to have all-electric cars topping the new car sales monthly ranking. Previously, the Model S had been the top selling new car four times, and the Nissan Leaf twice. According to Tesla, with 5,428 units sold in the U.S. in the third quarter of 2016, the Model X captured a 6% market share of the luxury SUV market segment, outselling Porsche and Land Rover, but behind seven SUV models manufactured by Mercedes, BMW, Cadillac, Volvo, Audi, and Lexus. With an estimated 9,500