Viviane Senna (wife of the king of Sweden), and José Ramos-Horta (Nobel Prize winner), among others. Viviane Senna manages the royalties of the Ayrton Senna brand that through its character Senninha (based on the driver) has been reproduced in more than 200 products, from bicycles to french fries. Viviane Senna has been in three documentaries and two TV series. Viviane Senna Viviane Senna da Silva Lalli (; born 14 June 1958) is a Brazilian entrepreneur and philanthropist. She is sister of the racing driver and three-times Formula 1 world champion Ayrton Senna (1960–1994), and mother of the driver Bruno Senna (*1983). She
Formula One Ayrton Senna and Alain Prost became F1's central focus during , and continued until Prost retired at the end of . Senna died at the 1994 San Marino Grand Prix after crashing into a wall on the exit of the notorious curve Tamburello, having taken over Prost's lead drive at Williams that year. The FIA worked to improve the sport's safety standards since that weekend, during which Roland Ratzenberger also lost his life in an accident during Saturday qualifying. No driver had died of injuries sustained on the track at the wheel of a Formula One car for 20 years,