History of the electric vehicle Model X, together with several variants of the Tesla Model S line-up. The Tesla Model 3 was unveiled on 31 March 2016. With pricing starting at and an all-electric range of , the Model 3 is Tesla Motors first vehicle aimed for the mass market. Before the unveiling event, over 115,000 people had reserved the Model 3. , one week after the event, Tesla Motors reported over 325,000 reservations, more than triple the 107,000 Model S cars Tesla had sold by the end of 2015. These reservations represent potential sales of over . , Tesla Motors has sold almost 125,000
Tesla Model S time since inception than both the Chevrolet Volt and the Nissan Leaf. A total of 11,813 Model S were sold in California in 2017, representing of 16.0% of the state's luxury and sports segment, ranking second after the Mercedes-Benz E-Class (12,326). Among all-electric models sold in California in 2017, the Model S listed second after the Chevrolet Bolt (13,487). An estimated 26,500 Model S cars were sold in the U.S. in 2017, down 9.1% year-on-year, but allowing the Model S to end 2017 as the best selling plug-in car in the American market for the third consecutive year. California registrations