Frog cake 2001 inclusion of the frog cake as a South Australian icon saw a comparable increase in sales. The success of the frog cake has led to imitations, and in response Balfours registered both the name and the shape of the product as a trademark in 2001. Frog cake The frog cake is a dessert in the shape of a frog's head, composed of sponge cake and cream covered with fondant. It was created by the Balfours bakery in 1922, and soon became a popular treat in South Australia. Originally frog cakes were available exclusively in green, but later brown and
Saidels Bakery nutrition. The S.A.B.I also offers consulting services, provides lectures and tours for groups or individuals and is instrumental in raising the awareness of the benefits of healthy, old-world style artisan baking in a country where such a subject is practically unknown. Unlike most traditional bakeries which sell directly from a storefront, Saidels Bakery was the first bakery in Israel to adopt an , whereby people from all over Israel order products online and have them delivered directly to their homes. In April 2011 the bakery opened an International Department which allows relatives and friends from all over the world to