Direct Line established high levels of recall among consumers. In September 2014, the brand worked with Saatchi and Saatchi to relaunch its advertising, using Hollywood actor Harvey Keitel as Winston Wolfe, a Mafia style 'fixer'. The company had one million customers after eight years. The company expanded with a series of new offshoots in the 1990s. In 1995, a Spanish offshoot, Linea Direct, started offering motor insurance in Spain. They expanded into travel insurance in 1996, pet insurance in 1997, and Direct Line Breakdown started offering breakdown insurance in 1998. Their non general insurance products umbrella Direct Line Financial services launched their
Direct-to-home television in India is going on to shift from MPEG2 to MPEG4, but to shift completely from MPEG2 to MPEG4, the subscriber have to change his/her STB 1st because MPEG2 STB can not decode MPEG4 video signal. MPEG-2 permitted each transponder to carry approximately 20 SD channels (fewer, in case of HD channels), while MPEG-4 enables each transponder to carry approximately 50 SD channels (again, fewer in case of HD channels). The bandwidth required to carry a single HD channel is approximately equivalent to the bandwidth required to carry 4 SD channels. Direct-to-home television in India Direct-to-Home (DTH) television is a method of