Edina Monsoon have made her successful. In the first episode, "Fashion", she prides herself as "going down in history as the woman that put Princess Anne in a Vivienne Westwood basque." She has a totally incompetent PA named Bubble (Jane Horrocks), whom Edina employs because she makes her look more competent. Edina visits her office infrequently, and only for a few hours at a time, preferring to spend her days shopping and lunching with her best friend Patsy. More often than not, Edina's business ventures fail rather than triumph. She is easily distracted, averse to work, and shows little knowledge of her
Absolutely Fabulous Video, except "The Last Shout" which was released by Vision Video, the final release being in 2002. All episodes have now been released on DVD in the United Kingdom. "White Box" which was released in North America, was never available individually in the UK and was not available until its inclusion in the 2010 "Absolutely Fabulous: Absolutely Everything" box set. The North American release "Absolutely Special" has been released in the UK as two separate releases: "The Last Shout" and "Gay". All releases in the UK were distributed by BBC Video except "The Last Shout" which was released by Vision