This Is Colour of this, the band went on to tour the album and remained a popular live heavy music act all over the UK and began to tour Europe, they shined particularly in Leeds and London. Following the release of No Brainer, This Is Colour released two singles, "Make The Most" (Recorded and produced by Keir Atkinson, Little Massingham, Norfolk, 2010) and "Exhausting The Resource" (Recorded and produced by Keir Atkinson, LP, Bury St Edmunds, Suffolk, 2011), for which This Is Colour created their first music video, directed and edited by their guitarist Tom Cronin, with the help of photographer Jordan Green.
Blue Is the Warmest Colour US Blu-ray/DVD sales alone). On review aggregation website Rotten Tomatoes the film has an approval rating of 90% based on 175 reviews with a weighted average of 8.2/10. The site's critical consensus is: "Raw, honest, powerfully acted, and deliciously intense, "Blue Is the Warmest Colour" offers some of modern cinema's most elegantly composed, emotionally absorbing drama." On Metacritic, which assigns a normalised rating out of 100 based on reviews from mainstream critics, the film has a score of 88 averaged from 41 reviews, indicating "universal acclaim". More than 40 critics named the film as one of the ten best of