Harry Potter during the rise in the popularity of the Harry Potter books. The research also found that children who read Harry Potter books were not more likely to go on to read outside the fantasy and mystery genres. NEA chairman Dana Gioia said the series, "got millions of kids to read a long and reasonably complex series of books. The trouble is that one Harry Potter novel every few years is not enough to reverse the decline in reading." Jennifer Conn used Snape's and Quidditch coach Madam Hooch's teaching methods as examples of what to avoid and what to emulate in
The Books of Magic began publishing a series of "Books of Magic" young adult novels under the Eos imprint, adapted from the comics series, by Carla Jablonski. Each novel featured cover art by Christopher Moeller. The first book is based on the original miniseries. The subsequent books are based on story arcs in the second series; except "The Children's Crusade", which is based on the Vertigo crossover event of the same name. A film version of "The Books of Magic" has been in development hell for many years. It was originally optioned "by Warners some years before the first Harry Potter book was published"