Viviane Senna Viviane Senna Viviane Senna da Silva Lalli (; born 14 June 1958) is a Brazilian entrepreneur and philanthropist. She is sister of the racing driver and three-times Formula 1 world champion Ayrton Senna (1960–1994), and mother of the driver Bruno Senna (*1983). She is president of the Ayrton Senna Foundation, established in London in June 1994 and also of the Instituto Ayrton Senna organization, headquartered in São Paulo since November 1994. Viviane Senna was born in São Paulo to Milton Teodoro Guirado da Silva and Neide Senna da Silva. In 1979 she graduated in Psychology at the Pontificial Catholic University
Instituto Ayrton Senna Instituto Ayrton Senna. Instituto Ayrton Senna began a partnership with Japanese company Polyphony Digital in 2013 to create the “Ayrton Senna Tribute” for the developer’s new racing video game, "Gran Turismo 6", and altogether bring in the legacy of Ayrton Senna to the future of the video game series. British car manufacturer McLaren began collaborating with Instituto Ayrton Senna to create the McLaren Senna, a sports car dedicated to Ayrton Senna and his success with the manufacturer in Formula One. Instituto Ayrton Senna signed two international partnerships with Singapore and Finland involving science, reading, and mathematics. Instituto Ayrton Senna The