Bruno Senna were it to make the 2009 grid, until Rubens Barrichello was reported to have re-signed with the team. Senna decided not to sign with Mercedes for the 2009 Deutsche Tourenwagen Masters season "to focus completely on his Formula One chances". Bruno Senna said to the BBC in an interview that he did not want to negotiate with Lotus because of sentimental reasons as his uncle Ayrton Senna took his first win with Team Lotus. He also told the BBC that "I felt important to enter F1 now otherwise I would never be in it". He also told the BBC he
Ayrton Senna each edition was limited to 300 units and, just like with the Ducati, all profits from sales were donated to the Ayrton Senna Foundation. In 2013, Ducati also released a special edition of their new top-of-the-range sportbike, the 1199 Panigale S Senna. In 2014, the IAS commissioned a commemorative Vespa that was auctioned for charity. It was custom-painted in the colours of Ayrton Senna's helmet by Alan Mosca, the son of Senna's helmet design creator, Sid, based on more than 50 "T5 Pole Position" models of the PX125 scooter that Ayrton won as part of the award to Formula 1