Trade literature making advertising claims, give instructions in using products, provide testimonials from satisfied customers, and include detailed descriptions of sale products. Trade catalogs first appeared in the 18th century, with the expansion in trade, commerce and consumption. The distinguished English cabinet maker, Thomas Chippendale published a book of his designs in 1754, entitled "The Gentleman and Cabinet Maker's Director" and regarded as the "first comprehensive trade catalogue of its kind". The designs were regarded as reflecting the current London fashion for furniture, and set the standard for his competitors in the market. Chippendale followed this up with a virtual reprint in
Peter Chippendale Peter Chippendale Peter Chippendale (1862–1941) was an English footballer who played in The Football League as a centre-half for Accrington. Chippendale played six League games for Accrington and scored one League goal. Peter Chippendale made his League debut on 8 September 1888, in the first ever Football League game to be played at Anfield, then home of Everton. Accrington lost the match 2-1. Peter Chippendale scored his debut and only League goal in a 5–5 draw with Blackburn Rovers played at Leamington Road, then home of Blackburn Rovers on 15 September 1888. As a defender he played in a defence