Rivella is a long-established brand in the Principality of Liechtenstein, the Netherlands and Luxembourg. Rivella Light was launched as a diabetic beverage in the Netherlands in 1958. It appeared on the Swiss market one year later (1959) as Rivella Blue. The Netherlands remain the largest foreign market for Rivella. Rivella is also available in the regions bordering Switzerland in Germany, France and Austria. Rivella beverages available abroad are made to the same recipe as in Switzerland with the exception of the Netherlands, where beverages are made by Rivella licensing partner Vrumona using concentrate supplied by Rivella. Rivella Rivella is a soft
Big Red (soft drink) by mixing orange and lemon oils with the traditional vanilla used in other cream sodas. Big Red is produced and distributed by various independent soft drink bottlers including Keurig Dr Pepper, CCE, and Pepsi Bottling Group under license from Big Red, Inc., based in Austin, Texas. Big Red was the sixth-highest selling soft drink company in the United States from 2002–2004, after Coca-Cola, Pepsi, Dr Pepper/7Up, Cott and National Beverage Company. As a preeminent red creme soda in the South, it is a staple of many Juneteenth celebrations. In 2007 Big Red Ltd. was purchased by Gary Smith, with backing