Cheers (season 1) the pub, but on the Stage 25 lot of Paramount Studios with the set decoration of "Cheers". The Bull & Finch Pub was later renamed Cheers Beacon Hill. The entire season is set exclusively in the bar, its office, and the billiard room; no locations outside the bar were used until Diane Chambers' apartment is seen in the second season. In the pilot episode's original script, there were only four principal characters: Sam Malone, Diane Chambers, Carla Tortelli, and Ernie "Coach" Pantusso. Norm Peterson and Cliff Clavin were absent from the original script. George Wendt and John Ratzenberger had auditioned
Cheers Store, Amazon Prime Video, and Hulu Plus. In Canada all seasons of Cheers are available on streaming service Crave TV. The series lent itself naturally to the development of "Cheers" bar-related merchandise, culminating in the development of a chain of "Cheers" themed pubs. Paramount's licensing group, led by Tom McGrath, developed the "Cheers" pub concept initially in partnership with Host Marriott, which placed "Cheers" themed pubs in over 15 airports around the world. Boston boasts the original "Cheers" bar, historically known to Boston insiders as the Bull and Finch, as well as a Cheers restaurant in the Faneuil Hall marketplace,