East African Community producers and consumers on both sides of all borders) and losers (smugglers and the customs, police and local government officers who currently benefit from bribery at and around the borders) in the border areas. More substantial impact could be attained by a new generation of investments in world-market production based on the region's comparative advantages in natural resources (especially mining and agriculture) and the new tariff structure creates marginally better conditions for world-market exporters, by cheapening inputs and by reducing upward pressures on the exchange rate. On 1 July 2010, Kenyan President Mwai Kibaki launched the East African Common Market
Mwai Kibaki colleagues in his absence, led by Raila Odinga and Kijana Wamalwa (who went on to become the Vice President) who campaigned tirelessly for Kibaki after stating, "The captain has been injured in the field... but the rest of the team shall continue." On 27 December 2002, Kibaki and NARC won a landslide victory over KANU, with Kibaki getting 62% of the votes in the presidential elections, against only 31% for the KANU candidate Uhuru Kenyatta. On 29 December 2002, still nursing injuries from the motor vehicle accident and in a wheel chair, Mwai Kibaki was sworn-in as the third President