Marseille-Provence 2013 a larger, decades-long, multibillion-dollar development effort to revitalize the city. The official designation of European Capital of Culture was created in 1985 with the goal of building ties between citizens of the European Union by celebrating both the diversity of European culture and its common history and values. The event is also considered an opportunity for a city or region raise its international profile and to foster urban renewal through investment in culture and tourism. Thus far, more than 40 cities have received the European Capital of Culture designation. The city of Marseille launched its candidacy to host the European
European Youth Capital The European Youth Capital aims in promoting intra-European co-operation between young people. Among the most important aspects of the institution is the betterment of everyday life of the youth in the city selected as youth capital, not just for the duration of the festivities, but in the long term. Additionally, participation of the youth in the design and implementation of the plans for each capital of youth is encouraged by the EYC. Ensuring that the youth are informed and actively involved in society and given opportunities for a better future is also a priority for the EYC initiative. Tourism and