Captain America: The First Avenger a video game tie-in titled "", that was released in 2011 for the Xbox 360, PlayStation 3, Wii and Nintendo DS. Marvel released the mobile game, "Captain America: Sentinel of Liberty", in July 2011. A toy line was released as well. The world premiere of "Captain America: The First Avenger" was held on July 19, 2011, at the El Capitan Theatre in Hollywood, California. The film was screened at the San Diego Comic-Con International on July 21, 2011. It was commercially released in the United States and Canada on July 22, 2011. Paramount opted against altering the American-centric title when
Captain America: The First Avenger they hoped the film would not feel like a period piece. When asked whether anti-US sentiments would affect the film's box office, Feige said, "Marvel is perceived pretty well around the world right now, and I think putting another uber-Marvel hero into the worldwide box office would be a good thing. ... We have to deal with much the same way that Captain America, when thawed from the Arctic ice, entered a world that he didn't recognize," similar to the way Stan Lee and Jack Kirby reintroduced the character in the 1960s. Likewise, Arad noted, "Captain America stands for freedom