Cheers and everyone shouts "Swarley," same as when the characters traditionally yelled "Norm!" whenever Norm Peterson entered the Cheers bar, and he turns and walks out dejectedly as Carl the bartender plays "Where Everybody Knows Your Name." The camera angle also changes to show the same bar set-up and framing for the main interior bar shots featured in "Cheers". Additionally, the end credits are done in the gold "Cooper Black" font of the "Cheers" credits (which was a highly popular font for sitcoms of the early-to-mid-1980s). The is named for Norm Peterson due to Armin Shimerman calling the originally nameless character
Norm of the North channel and two theatrical trailers. Television spots played on several channels. , "Norm of the North" has grossed $17 million in North America and $10.4 million in other territories, for a worldwide total of $27.4 million, against a budget of $18 million. The film was released on January 15, 2016, alongside "" and "Ride Along 2". It grossed $9.4 million from 2,411 theaters over its opening four-day Martin Luther King, Jr. weekend, finishing 6th at the box office. "Norm of the North" was critically panned. On Rotten Tomatoes, the film currently holds a rating of 9%, based on 67 reviews,