Stark Industries by his son Tony, after his death. Over the years, through bankruptcy, Tony's "death", Tony's return and hostile takeovers, the company has gone through many name changes including Stark International (later Stane International), Stark Enterprises, Stark/Fujikawa and Stark Solutions. Stark Industries is primarily a defense company that develops and manufactures advanced weapons and military technologies. The company manufactures the armor worn by Iron Man and War Machine. It builds the helicarriers used by S.H.I.E.L.D, and it produces the Quinjets used by the Avengers. Originally Stark Industries, the name was changed when the company ceased manufacturing munitions, with Tony handing over
Superhero fiction Gail Simone has coined the term "Women in Refrigerators" (named after an incident in "Green Lantern" #54 where Kyle Rayner's girlfriend Alex DeWitt is murdered by the supervillain Major Force and stuffed into Rayner's refrigerator) to refer to this practice. Many works of superhero fiction occur in a shared fictional universe, sometimes (as in the cases of the DC and Marvel Universes) establishing a fictional continuity of thousands of works spread over many decades. Changes to continuity are also common, ranging from small changes to established continuity, commonly called retcons, to full reboots, erasing all previous continuity. It is also