Great Britain at the 2012 Summer Olympics On 7 August 2012, Great Britain had reached its 48-medal target, and surpassed the 19 gold-medal tally from Beijing, making it the most successful Olympics since 1908. Great Britain left the Summer Olympic Games with a total of 65 medals (29 gold, 17 silver, and 19 bronze), finishing third in the medal table rankings, and fourth in the total number of medal rankings. At least one medal was awarded to Team GB in seventeen sports, eleven of them contained at least one gold. British athletes dominated the medal standings in cycling, wherein they won a total of 12 Olympic medals,
Great Britain at the 2012 Summer Olympics The BBC paid £40–50 million for the broadcast rights to the 2012 Olympic Games and showed around 5,800 hours of content over the 17 days of the Games, all of which was available in high definition. This is an increase on the amount of coverage shown at the 2008 Summer Olympics in Beijing when half of the international feed, 2,500 hours, was broadcast. To accompany its coverage the BBC commissioned an anthem from the British band, Elbow, entitled "First Steps". A celebratory parade took place on 10 September 2012 to commemorate the Olympic and Paralympic Games. Great Britain at the