Planet of the Apes In 1999, Fox hired William Broyles, Jr. to write a new script. Fox insisted on a July 2001 release date, but otherwise offered Broyles considerable creative license. This prospect attracted director Tim Burton, who hoped to do a "re-imagining" of "Planet of the Apes". Burton found the production arduous, largely due to Fox's strict release schedule. The studio budgeted the film at $100 million, meaning Broyles' ambitious script had to be altered to reduce costs; Lawrence Konner and Mark Rosenthal worked on rewrites even as the film entered production. The tight schedule meant all stages of production were rushed. The
Dawn of the Planet of the Apes website and mock PSA videos. 20th Century Fox and Vice Media's Motherboard released three short films online in July 2014 which document the ten-year gap between the events of "Rise of the Planet of the Apes" and "Dawn of the Planet of the Apes". A novel titled "Dawn of the Planet of the Apes: Firestorm" which is also set between the events of the first two films was published in May 2014 by Titan Books. A partnership with 20th Century Fox and Ndemic Creations saw mobile/PC game "Plague Inc." get a "Dawn of the Planet of the Apes"-themed update on