Super Bowl XLVII halftime show Super Bowl XLVII halftime show The Super Bowl XLVII halftime show occurred on February 3, 2013, at the Mercedes-Benz Superdome in New Orleans as part of Super Bowl XLVII and featured American entertainer Beyoncé with special guests Kelly Rowland and Michelle Williams from Destiny's Child. The show was produced by Ricky Kirshner and directed by Hamish Hamilton. It received acclaim from music critics who commented that Beyoncé once more proved her abilities during live performances. It became the then second most watched show in Super Bowl history by garnering 110.8 million viewers. The performance, and the stadium blackout that followed,
Super Bowl XLVIII highest-rated U.S. Spanish-language cable telecast outside of soccer. NFL Network produced an international television feed of the game, with alternate English-language commentary provided by Bob Papa (play-by-play) and Charles Davis (color analyst). Fox set the sales rate for a 30-second advertisement at US $4 million, matching the price set by CBS for Super Bowl XLVII. Fox began selling advertising for the game in May 2013 and announced it had sold out on December 4. "USA Today"s Super Bowl Ad Meter named Budweiser's ad "Puppy Love" as the best of the game. Meanwhile, a Coca-Cola spot with people of diverse cultures