Olympic Games the 1968 Mexico City Games was 600 million, whereas at the Los Angeles Games of 1984, the audience numbers had increased to 900 million; that number swelled to 3.5 billion by the 1992 Summer Olympics in Barcelona. However, at the 2000 Summer Games in Sydney, NBC drew the lowest U.S. ratings for any Summer or Winter Olympics since 1968. This was attributed to two factors: one was the increased competition from cable channels, the second was the internet, which was able to display results and video in real time. Television companies were still relying on tape-delayed content, which was becoming
Summer Olympic Games demand for tickets to all levels of each event, there was controversy when seats set aside for sponsors and National Delegations went unused in the early days. A system of reallocation was put in place so the empty seats were filled throughout the Games. Rio de Janeiro, Brazil hosted the 2016 Summer Olympics, becoming the third city in the Southern Hemisphere to host the Olympic Games after Melbourne, Australia, in 1956 and Sydney, Australia, in 2000, and the first South American city to host the Olympics. The preparation for these Games was overshadowed by controversies, including the instability of Brazil's