Super Bowl XLVII halftime show last song, Beyoncé told the crowd, "Thank you for this moment. God bless y'all". Beyoncé's performance was acclaimed by critics. Randall Roberts of the "Los Angeles Times" commented that Beyoncé's performance at the half time show "reconfirms her skills as a live performer, silencing anyone who might have wondered about them in the wake of a certain revelation." David Rooney of "The Hollywood Reporter" wrote: "Continuing in the vein of Madonna in 2012, [Beyoncé] steered the Super Bowl halftime show away from dad rock to embrace girl power." Melinda Newman of the website HitFix commented: "In a Super Bowl half-time
Super Bowl 50 their own Doritos ads for a chance to have it aired during the game. Nintendo and The Pokémon Company also made their Super Bowl debut, Hyundai placed in both first and fifth place respectively on "USA Today"s Super Bowl Ad Meter survey, with their ads "First Date" (for the Hyundai Genesis) and "Ryanville" (for the 2017 Hyundai Elantra). First-time advertisers at Super Bowl 50 included Amazon.com, Colgate toothpaste, Death Wish Coffee (who beat 10 other small businesses in a contest held by Intuit, who paid for the ad time as a prize), LG Electronics, Marmot, Nintendo (promoting the 20th anniversary