East African Community producers and consumers on both sides of all borders) and losers (smugglers and the customs, police and local government officers who currently benefit from bribery at and around the borders) in the border areas. More substantial impact could be attained by a new generation of investments in world-market production based on the region's comparative advantages in natural resources (especially mining and agriculture) and the new tariff structure creates marginally better conditions for world-market exporters, by cheapening inputs and by reducing upward pressures on the exchange rate. On 1 July 2010, Kenyan President Mwai Kibaki launched the East African Common Market
Mwai Kibaki of the populous Kikuyu, Meru and Embu communities-who had turned up to vote for Kibaki in large numbers after feeling, in reaction to the Odinga campaign, and with the covert encouragement of the Kibaki campaign, increasingly besieged and threatened by the pro-Odinga tribes. Moreover, ODM had won the most parliamentary and local authority seats by a wide margin. A joint statement by the British Foreign Office and Department for International Development cited "real concerns" over irregularities, while international observers refused to declare the election free and fair. The European Union chief observer, Alexander Graf Lambsdorff, cited one constituency where his