Captain America: The First Avenger a sneak peek of "The Avengers", six behind-the-scenes featurettes, and deleted scenes with commentary by director Joe Johnston, director of photography Shelly Johnson and editor Jeff Ford. In its first week of release, "Captain America: The First Avenger" topped the Blu-ray and DVD sales charts, selling 1.54 million Blu-ray units and 726,000 DVD units and making a combined total of $52.6 million. The film was also collected in a 10-disc box set titled "Marvel Cinematic Universe: Phase One – Avengers Assembled" which includes all of the Phase One films in the Marvel Cinematic Universe. It was released on April 2,
Captain America: The Winter Soldier put it back in S.H.I.E.L.D. protection. The first televised advertisement for "Captain America: The Winter Soldier" aired during Super Bowl XLVIII on February 2, 2014. According to "The Hollywood Reporter", Disney paid over $4 million per 30-second spot. The "Los Angeles Times" said, "The clip promoting the April 4 release had a recognizably melancholy tone as Chris Evans' patriotic hero grapples with the moral ambiguities of the modern age." Also in February, Gameloft announced that a mobile video game, titled "Captain America: The Winter Soldier – The Official Game", would be released in conjunction with the release of the film