Trade literature making advertising claims, give instructions in using products, provide testimonials from satisfied customers, and include detailed descriptions of sale products. Trade catalogs first appeared in the 18th century, with the expansion in trade, commerce and consumption. The distinguished English cabinet maker, Thomas Chippendale published a book of his designs in 1754, entitled "The Gentleman and Cabinet Maker's Director" and regarded as the "first comprehensive trade catalogue of its kind". The designs were regarded as reflecting the current London fashion for furniture, and set the standard for his competitors in the market. Chippendale followed this up with a virtual reprint in
Cabinet of curiosities YouTube as modern-day wunderkammern, although in danger of being refined into capitalist institutions "just as professionalized curators refined Wunderkammers into the modern museum in the 18th century." Historic cabinets Modern "cabinets" Cabinet of curiosities Cabinets of curiosities (also known in German loanwords as Kunstkabinett, Kunstkammer or Wunderkammer; also Cabinets of Wonder, and wonder-rooms) were notable collections of objects. The term "cabinet" originally described a room rather than a piece of furniture. Modern terminology would categorize the objects included as belonging to natural history (sometimes faked), geology, ethnography, archaeology, religious or historical relics, works of art (including cabinet paintings), and antiquities.