Cillit Bang by "Barry Scott", a brashly enthusiastic character played by Neil Burgess, who claims that Cillit Bang can remove limescale, rust and ground in dirt. In one advert, he places a copper plated one penny coin in Cillit Bang to demonstrate the product's cleaning ability to remove staining. In January 2016, Reckitt Benckiser launched its first global campaign, starring dancer Daniel Campos. International versions of the advert use different presenters, known as Martin Grellis in Australia and New Zealand, and Dan Dolan in North America, although recent spots feature Neil Burgess as Barry Scott. Dan demonstrates the cleaning methods seen in
Ajax (cleaning product) Ajax (cleaning product) Ajax is a brand of cleaning products of Colgate-Palmolive. Colgate-Palmolive introduced Ajax powdered cleanser in 1947 and was one of the company's first major brands. The cleanser ingredients include sodium dodecylbenzenesulfonate, sodium carbonate, and quartz. The Ajax name was extended to a line of household cleaning products and detergents which enjoyed its greatest success in the 1960s and beginning of the 1970s. Ajax All-Purpose Cleaner with Ammonia, introduced in 1962, was the first major competitor to Procter and Gamble's Mr. Clean (debuted 1958). Ajax's success as the so called "White Tornado" forced Procter and Gamble to introduce