Trade literature making advertising claims, give instructions in using products, provide testimonials from satisfied customers, and include detailed descriptions of sale products. Trade catalogs first appeared in the 18th century, with the expansion in trade, commerce and consumption. The distinguished English cabinet maker, Thomas Chippendale published a book of his designs in 1754, entitled "The Gentleman and Cabinet Maker's Director" and regarded as the "first comprehensive trade catalogue of its kind". The designs were regarded as reflecting the current London fashion for furniture, and set the standard for his competitors in the market. Chippendale followed this up with a virtual reprint in
George Carter (18th-century cricketer) years previously and his career may have begun in the 1730s. Very few players were mentioned by name in contemporary reports and there are no further references to Carter after 1749. George Carter (18th-century cricketer) George Carter (dates unknown) was an English cricketer who played in first-class cricket during the 1740s, chiefly associated with London Cricket Club. He is first recorded playing for London in a single wicket match at the Artillery Ground on Monday, 22 August 1748. Carter took part in two more single wicket contests in 1749, both played for high stakes, and was then a member of