Cutlery and Allied Trades Research Association knowledge which is available to everyone on a competitive fee paying basis, however CATRA will enter into dialogue with consumers and users of cutlery, knives and tools where their expertise may be of help, on a free of charge basis. Petersen's Bowhunting magazine uses CATRA to measure sharpness of arrowheads. CATRA manufactures a wide range of special purpose equipment including knife and cutlery testing machines and knife sharpening systems including the CATRAHONE and CATRASHARP machines Cutlery and Allied Trades Research Association Cutlery and Allied Trades Research Association (CATRA) is an internationally known research and technology organisation in Sheffield, England which
Heidi Messer guest speaker, Messer has presented at Baruch College, Columbia Business School, and Fordham University. She has been cited in various publications including, The Wall Street Journal, The New York Times, USA Today, Inc. Magazine, Forbes, The Nikkei, Bloomberg Businessweek, Women's Wear Daily, Chief Executive Magazine, and Wired. Messer is also known as the host of an exclusive all female Poker game, featured in Vogue as a new model for combining networking, idea sharing, and charitable giving similar to the intellectual salons of the past. Additionally, Messer has appeared on national television and radio programs including the Today Show, Rock Center,