Captain America: The First Avenger Flagg's Uncle Sam recruitment poster from World War I and J. Howard Miller's "We Can Do It!" poster from World War II. The soundtrack album for "Captain America: The First Avenger" includes the original score by Alan Silvestri, as well as an original song, "Star Spangled Man", with music composed by Alan Menken and lyrics by David Zippel. The soundtrack was recorded at Air Studios in London and released by Walt Disney Records on July 19, 2011. At the 2010 San Diego Comic-Con International, some footage that had been shot in the previous week was shown at the San Diego
Captain America: The First Avenger Convention Center. The first television advertisement aired during Super Bowl XLV on the Fox network in the United States. Paramount paid $3 million to run the 30-second advertisement. The first full trailer was released in March 2011. In May 2011, the USO girls from the film performed aboard the at the Intrepid Sea-Air-Space Museum as a part of the 2011 Fleet Week celebration in New York City. In June 2011, Dunkin' Donuts and Baskin-Robbins teamed with Marvel to search for real-life super-soldiers. The contest sought nominations for veterans or active U.S. servicepersons making a difference where they live or serve.