Kurdish calendar throughout Kurdistan follow the same principal structure for the "Kurdish days of the week". The Kurdish name for the first day of the week Sheme (Saturday) is in fact descended from Akkadian word Shabattu (In Sumerian Shabbât, Arabic Sabbath, Pahlavic Shunbat, Persian Shambed; Shamba; Shanbeh, even transferred to Greek as Sabbaton, German Samstag, Italian sabato, Spanish sábado, French Samedi). The Akkadian called the 15th day of the month, the day a full moon appears, Shabbattu. The question still remains why such an adoption was made for Kurdish and Persian days of the week. It has been documented that the Babylonian
Italian Week year, Qantas screened on its in-flight "What’s On Program" a 30-second promotional video of Italian Week in all the domestic flights within Australia from 15 May to 2 June. A promotional video was also screened in the heart of the City of Brisbane, on the maxi screens in the Queen Street Mall and in King George Square, augmenting the awareness of Italian Week. According with the analysis made by YourConnenction in 2011 on the social network approach shown by Italian Week in the last few years, the communication strategy for the future will be focused on settling a powerful online