Danio kyathit striped forms. Danio kyathit Danio kyathit is a small, schooling species of fish in the family Cyprinidae, native to Myanmar. Described in 1998, it is closely related to the better-known zebrafish or zebra danio, "D. rerio". A smallish cyprinoid with a maximum length of , the females are thicker and less streamlined in the body than males. The two recognised colour morphs are a striped form known as the orange-finned danio, and a spotted form known by the common name ocelot danio, which may be confused with the leopard danio. Individual fish may show variations in markings intermediate to the
Creature Comforts things to come in British television advertising. Many commentators believe that there was a fundamental shift in television advertising from the unbridled consumerism and egoism of the 1980s to what is sometimes termed a more "caring" approach in the 1990s. The "Creature Comforts" advertisements are cited as an early example of this phenomenon. The format of the "Creature Comforts" advertisements was so successful that it was replicated in other campaigns in the following decades. In later years, however, members of the public became increasingly conscious of the potential uses of their "vox pop" interviews. This made it difficult to recapture