History of Sesame Street "phenomenon" until Clash took over the role in 1985. Eventually, Elmo became, as Davis reported, "the embodiment" of "Sesame Street", and "the marketing wonder of our age" when five million "Tickle Me Elmo" dolls were sold in 1996. Clash believed the "Tickle Me Elmo" phenomenon made Elmo a household name and led to the "Elmo's World" segment. Michael Jeter was a favorite with younger audiences in his role as Mr. Noodle's brother, Mister Noodle on Sesame Street from 1999 to 2003. In 2002, "Sesame Street"s producers went further in changing the show to reflect its younger demographic, fundamentally changing the
Donald S. Sanford Donald S. Sanford Donald S. Sanford (March 17, 1918 – February 8, 2011) was an American television, radio and film screenwriter. Sanford was known for his work on numerous television series, as well as his role as the author of the screenplay for the 1976 World War II film "Midway", starring Charlton Heston and Henry Fonda, which became a cult classic. Sanford was born March 17, 1918. He served as a chief sonar soundman in the United States Navy from 1942 to 1945 during World War II. Sanford began his career, initially in radio and television, after leaving the U.S.