Gocompare.com "unlike any other financial publication you've ever read". In June 2009 the company launched an advertising campaign featuring a fictional Italian tenor called Gio Compario (pronounced: Jeo Campario) played by Wynne Evans. The advertisements feature 'Gio' singing the 'Go Compare' tune (inspired by Over There) in various locations, and was voted as the most irritating advertisement of both 2009 and 2010. In direct response to this reaction, Go Compare deliberately subverted the campaign in July 2012 by running a series of adverts where celebrity guests such as Sue Barker, Jimmy Carr, Stuart Pearce, Ray Mears, Louie Spence and Stephen Hawking
Go Wild in the Country Go Wild in the Country "Go Wild in the Country" is a single by English new wave band Bow Wow Wow from their album "See Jungle! See Jungle! Go Join Your Gang Yeah, City All Over! Go Ape Crazy!". Released in January 1982 by RCA Records, it was their first top 10 hit on the UK Singles Chart. "Go Wild in the Country" was written by Malcolm McLaren with band members Matthew Ashman, Dave Barbarossa and Leigh Gorman. Produced by Brian Tench, it was Bow Wow Wow's first single not be produced by McLaren. The January 1982 release of "Go