Meal in the UK and Ireland, to the extent that many cafés and pubs offer the meal at any time of day as an "all-day breakfast". It is also popular in other English-speaking countries. In England it is usually referred to as a 'full English breakfast' (often shortened to 'full English') or 'fry-up'. Other regional names and variants include the 'full Scottish', 'full Welsh', 'full Irish' and the 'Ulster fry'. The full breakfast is among the most internationally recognised British dishes, along with such staples as bangers & mash, shepherd's pie, fish and chips and the Christmas dinner. The full breakfast
Value meal on value theory, which utilizes certain marketing tactics to encourage people to spend more money than they originally intended on their purchase. Value meal A value meal is a group of menu items at a restaurant offered together at a lower price than they would cost individually. They are common at fast food restaurants. A typical value meal includes a main dish (e.g., burger, wrap), a side dish (e.g., french fries) and a soft drink. Value meals are a common merchandising tactic to facilitate bundling, up-selling, and price discrimination. The perceived creation of a "discount" on individual menu items in