Bette Davis led to speculation in the press that she would be chosen to play Scarlett O'Hara, a similar character, in "Gone with the Wind". Davis expressed her desire to play Scarlett, and while David O. Selznick was conducting a search for the actress to play the role, a radio poll named her as the audience favorite. Warner offered her services to Selznick as part of a deal that also included Errol Flynn and Olivia de Havilland, but Selznick did not consider Davis as suitable, and rejected the offer, while Davis did not want Flynn cast as Rhett Butler. Newcomer Vivien Leigh
Gone with the Wind (film) polls of Americans undertaken by Harris Interactive in 2008, and again in 2014. The market research firm surveyed over two thousand U.S. adults, with the results weighted by age, sex, race/ethnicity, education, region and household income so their proportions matched the composition of the adult population. In revisiting the film in the 1970s, Arthur Schlesinger noted that Hollywood films generally age well, revealing an unexpected depth or integrity, but in the case of "Gone with the Wind" time has not treated it kindly. Richard Schickel posits that one measure of a film's quality is to ask what the viewer can