Gocompare.com "unlike any other financial publication you've ever read". In June 2009 the company launched an advertising campaign featuring a fictional Italian tenor called Gio Compario (pronounced: Jeo Campario) played by Wynne Evans. The advertisements feature 'Gio' singing the 'Go Compare' tune (inspired by Over There) in various locations, and was voted as the most irritating advertisement of both 2009 and 2010. In direct response to this reaction, Go Compare deliberately subverted the campaign in July 2012 by running a series of adverts where celebrity guests such as Sue Barker, Jimmy Carr, Stuart Pearce, Ray Mears, Louie Spence and Stephen Hawking
Fools Gold/What the World Is Waiting For Fools Gold/What the World Is Waiting For "Fools Gold" and "What the World Is Waiting For" are two songs by British rock band the Stone Roses. They were released together as a double A-side single on 13 November 1989 through Silvertone Records. "Fools Gold" would go on to appear on certain non-UK versions of their self-titled debut studio album (1989). "Fools Gold" became the band's biggest commercial hit at the time. It was their first single to reach the top ten of the UK Singles Chart and stayed in the top-75 for fourteen weeks, peaking at number eight. "Fools Gold"