Jedem das Seine of Jews in Germany, and a company spokesman said its advertising contractor had been unaware of the proverb's association with Nazism. In March 2009, a student group associated with the Christian Democratic Union used the slogan for an education campaign in North Rhine-Westphalia (Germany), but later withdrew it due to public outcry. In May 2018, Peek & Cloppenburg started a campaign using the motto and defended its use publicly after much criticism. Jedem das Seine "" () is the literal German translation of Latin "suum cuique", a fundamental juridical concept meaning "to each his own" or "to each what he
Traditional English pronunciation of Latin don't agree with the new pronunciation. I never did. Umph—a lot of nonsense, in my opinion. Making boys say 'Kickero' at school when— umph—for the rest of their lives they'll say 'Cicero'—if they ever—umph—say it at all. And instead of 'vicissim'— God bless my soul—you'd make them say, 'We kiss 'im'! Umph— umph!" Traditional English pronunciation of Latin The traditional English pronunciation of Latin, and Classical Greek words borrowed through Latin, is the way the Latin language was traditionally pronounced by speakers of English until the early 20th century. In the Middle Ages speakers of English, from Middle English onward,