Penny Lancaster the face of designer lingerie brand Ultimo for a reported £200,000. Lancaster was a success at promoting the brand raising its profile, especially in the United Kingdom, but two years later, Lancaster's contract was not renewed. However, she was replaced by Rod Stewart's ex-wife Rachel Hunter, and founder Mone later expressed that she had always wanted Hunter but was unable to afford her. The decision, dubbed "Bra Wars" by the British press, was seen as a publicity stunt which infuriated Stewart who described Mone as "manipulative", yet two of his daughters - Kimberly and Ruby - have since modelled for
Alana Henderson (musician) Irish alternative band, in their single, "Water". In February 20, 2014, Alana released an album called "Windfall", which is “a side–project, separate from my own contemporary writing, in which I recorded an album of re–worked, contemporary arrangements of traditional songs from the North of Ireland", according to her own words. The album was shortlisted for the Northern Ireland Music Prize in 2014. "Windfall" is currently not available on itunes. Alana accompanied Hozier, an Irish singer-songwriter, on cello and vocals from late 2014 to early 2016. Together with Hozier, she played at over 300 shows, including Glastonbury, Saturday Night Live, Jools