Penny Lancaster the face of designer lingerie brand Ultimo for a reported £200,000. Lancaster was a success at promoting the brand raising its profile, especially in the United Kingdom, but two years later, Lancaster's contract was not renewed. However, she was replaced by Rod Stewart's ex-wife Rachel Hunter, and founder Mone later expressed that she had always wanted Hunter but was unable to afford her. The decision, dubbed "Bra Wars" by the British press, was seen as a publicity stunt which infuriated Stewart who described Mone as "manipulative", yet two of his daughters - Kimberly and Ruby - have since modelled for
Rachel Hunter in 2008 whilst he accompanied her on a trip home to her native New Zealand later that year and they were due to marry on 14 August 2009, but the wedding was called off by Stoll 7 weeks prior to their wedding day. Rachel Hunter Rachel Hunter (born 8 September 1969) is a New Zealand Supermodel, actress and the host of Imagination Television's "Rachel Hunter's Tour of Beauty". She has appeared on several magazine covers, including Vogue, Elle, Rolling Stone, Sports Illustrated, Playboy, Cosmopolitan and Harper's Bazaar. She has been on the cover of the Sports Illustrated Swimsuit Issue twice;