Penny Lancaster the face of designer lingerie brand Ultimo for a reported £200,000. Lancaster was a success at promoting the brand raising its profile, especially in the United Kingdom, but two years later, Lancaster's contract was not renewed. However, she was replaced by Rod Stewart's ex-wife Rachel Hunter, and founder Mone later expressed that she had always wanted Hunter but was unable to afford her. The decision, dubbed "Bra Wars" by the British press, was seen as a publicity stunt which infuriated Stewart who described Mone as "manipulative", yet two of his daughters - Kimberly and Ruby - have since modelled for
Lancaster and Preston Junction Railway away, just south of Fishergate, in what seems to have been a tactical move to get the L&PJR to contribute towards the cost of a short tunnel and connecting line between the two railways. This marked the start of protracted feuding between the two companies for years to come. Eventually a deal was struck for the L&PJR to use the North Union station. The Lancaster terminus was on the modern-day South Road, just south of the Lancaster Canal and the southern end of Penny Street. The line was twenty miles (32 km) long and built by Joseph Locke. It opened