Economy of New York City feet (37.2 million m) that same year, is the largest central business district in the world. New York City is distinctive for its high concentrations of advanced service sector firms in the law, accountancy, banking and management consultancy fields. It is the top global center for the advertising industry, which is metonymously called "Madison Avenue". Silicon Alley, metonymous for New York's broad-spectrum high technology sphere, continues to expand. Finance, high technology, real estate, insurance, and health care all form the basis of New York's economy. The city is also the nation's most important center for mass media, journalism, and publishing.
CADRE Laboratory for New Media is the second oldest media lab in the United States and has a long and notable list of alumni. CADRE offers BFA and MFA degrees in Digital Media Art. CADRE has published SWITCH, an online journal of new media, since 1995. SWITCH and CADRE were early centers of the net.art movement that coincided with the Dot-com bubble in nearby Silicon Valley. The CADRE labs have historically worked closely with the ZeroOne Biennial, one of the foremost new media art exhibitions in the world. In 2006, CADRE, along with SJSU served as the academic hosts for the ISEA symposium and ZeroOne