Bollinger of Champagne for 10 years. The winemaker has also used the popular James Bond film series as a marketing device. In the 1973 film "Live and Let Die", James Bond (played by Roger Moore) is heard asking for a bottle of Bollinger after entering his hotel. In the 1985 film "A View to a Kill", James Bond recognizes the champagne served at the top of the Eiffel Tower as "Bollinger, [19]75." In the 1987 film "The Living Daylights", James Bond (played by Timothy Dalton) delivers a gift basket to General Koskov who, seeing the champagne, exclaims "Bollinger R.D...The Best!" In
James Bond filmography him to Daniel Craig, stating that "Despite chronological placement, it was Dalton, not Brosnan, who proved to be the prototype for the 21st century Bond.". Although Bond screenwriter Richard Maibaum called Sean Connery the best Bond, he considered Dalton the best actor of the four he worked with.Tom Mankiewicz agreed with this view, praising Dalton's androgynous facets.His predecessor, Roger Moore also felt that Dalton was the best actor to play Bond. Director John Glen also felt that Dalton was the best actor that portrayed Bond, and that he was ahead of his time, noting the comparisons between Daniel Craig's incarnation