Meal more filling than snacks. The type of meal served or eaten at any given time varies by custom and location. In most modern cultures, three main meals are eaten: in the morning, early afternoon, and evening. Further, the names of meals are often interchangeable by custom as well. Some serve dinner as the main meal at midday, with supper as the late afternoon/early evening meal; while others may call their midday meal lunch and their early evening meal supper. Except for "breakfast", these names can vary from region to region or even from family to family. A study in 2016
Kids' meal own kids' meals. Some fast food corporations considered youngsters their "most important" customers, owing to the success of the kids' meal. Their effectiveness has been ascribed to the fact that the patronage of youngsters often means the patronage of a family and to the allure of the toys, which often are in collectable series. In 2006, $360 million of the expenditures of fast food corporations was for toys in kids' meals, which numbered over 1.2 billion. In recent years, the popularity of the kids' meal has receded, with a study by NPD Group indicating that there was a 6% decrease