Modern western square dance dance, like traditional square dance, is directed by a "caller". In modern western square dance the caller strings together a sequence of individual "square dance calls" to make a figure or sequence. These calls are the building blocks of the choreography that is danced by the individuals – square dancers – in the squares. There are eight people (four pairs of males and females, traditionally) in each square; at a dance there may be many squares. Generally speaking, each of these squares dances independently of each other, with the exception of specialty or "gimmick" dances, where there might be some
ARTS-Dance leadership and resources necessary to create an achievable marketing program. The ARTS will encourage, promote and support healthy lifestyles through dance programs and events that provide fun and effective exercise for both mind and body, all within a unique system of social interaction." The association has multiple levels of membership. The governing board members are the following organizations: CALLERLAB, CONTRALAB, International Association of Gay Square Dance Clubs, National Square Dance Campers Association, National Executive Committee of the National Square Dance Convention, ROUNDALAB, Singles Square Dancers USA, Universal Round Dance Council, United Square Dancers of America, and the usaWest Square Dance