Frankly, my dear, I don't give a damn Frankly, my dear, I don't give a damn "Frankly, my dear, I don't give a damn" is a line from the 1939 film "Gone with the Wind" starring Clark Gable and Vivien Leigh. The line is spoken by Rhett Butler (Gable), as his last words to Scarlett O'Hara (Leigh), in response to her tearful question: "Where shall I go? What shall I do?" Scarlett clings to the hope that she can win him back. This line is also partially spoken by Rhett Butler in Margaret Mitchell's novel "Gone with the Wind", published in 1936, from which the film is derived.
Gone with the Wind (film) the South during the era of segregation, in which white Southerners are portrayed as defending traditional values and the issue of slavery is largely ignored. The film has been described as a "regression" that promotes the myth of the black rapist and the honourable and defensive role of the Ku Klux Klan during Reconstruction, and as a "social propaganda" film offering a "white supremacist" view of the past. From 1972 to 1996, the Atlanta Historical Society held a number of "Gone with the Wind" exhibits, among them a 1994 exhibit titled, "Disputed Territories: "Gone with the Wind" and Southern Myths".