Pierce Brosnan was offered the role of James Bond, but the publicity improved "Remington Steele"s ratings and it was renewed, requiring Brosnan to contractually return to the show, this caused Eon Productions to have to look elsewhere for the new 007. The producers instead hired Timothy Dalton for "The Living Daylights" (1987), and "Licence to Kill" (1989). While Brosnan was reluctant to discuss losing the Bond role, in part because Dalton was a friend, he appeared in Diet Coke commercials portraying what the "Los Angeles Times" described as "a dashing Bond-like character", and NBC advertised "Noble House" with Brosnan dressed in a
James Bond (ornithologist) 2002 Bond film "Die Another Day", the fictional Bond, played by Pierce Brosnan, can be seen examining "Birds of the West Indies" in an early scene that takes place in Havana, Cuba. The author's name (James Bond) on the front cover is obscured. In the same film, when Bond first meets Jinx (Halle Berry), he introduces himself as an ornithologist. In the 2015 Bond film "Spectre", the same book was seen in a promotional on-set photo, which is supposed to be appearing in an alternate take of a scene taking place in Bond's Chelsea apartment. However, it is nowhere to