Bara brith its Wales-based stores. Complaints were issued in the press, but the company insisted that the bread was removed because of lack of sales. A survey conducted by British supermarket chain Sainsbury's in 2006 showed that 36% of teenagers in Wales surveyed had never tried bara brith. When responses across the UK were viewed, some 85% of teenagers had never tried the traditional Welsh bread. Celebrity chef Phil Vickery cooked bara brith in Brynsiencyn, Anglesey, in 2011 for a segment on the ITV television series "This Morning". He used a traditional recipe which had been handed down to local chef Nerys
GB (supermarket) and Wallonia were sold to an independent franchise together with Champion supermarkets, which became re-branded, as "Carrefour Market-Groupe Mestdagh". As of May 2013, there are 58 GB supermarkets left in Belgium, 28 Champion stores in Wallonia, and 431 GB stores have already become Carrefour Market. GB Group had several different supermarket stores: GB (supermarket) GB ("Grand Bazar") was a Belgian supermarket chain, until 2000 owned by the GIB Group when it was taken over by the Carrefour Group. In 1958 the first Super GB is created and opened. In 1961 the first GB hypermarkets are created under the name of