Malaita Province is Auki, which was established as the Administrative center for Malaita Province in 1909. Tourism is largely underdeveloped in Malaita; Auki is near to the Langa Langa Lagoon, which provides opportunities for snorkeling, and the villagers provide shell making demonstrations. The population of the province is 122,620 (1999). The area of the province is . The Melanesian population of Malaita has unique cultural traditions in social aspects of life. Brideprice is a tradition which is unique to Malaita compared to the other islands of the Solomon Islands. In this practice the groom's parents present customary money of shells and food
Malaita 23 miles (37 km) wide at its widest point. Its length is in a north-northwest-to-south-southeast direction, but local custom and official use generally rotate it to straight north-south orientation, and generally refer to the "east coast" or "northern end," when northeast or northwest would be more accurate. To the southwest is the Indispensable Strait, which separates it from Guadalcanal and the Florida Islands. To the northeast and east is open Pacific Ocean, except for the small Sikaiana, part of the province 212 km northeast. To the northwest of the island is Santa Isabel Island. To the immediate southwest is South