Bara brith its Wales-based stores. Complaints were issued in the press, but the company insisted that the bread was removed because of lack of sales. A survey conducted by British supermarket chain Sainsbury's in 2006 showed that 36% of teenagers in Wales surveyed had never tried bara brith. When responses across the UK were viewed, some 85% of teenagers had never tried the traditional Welsh bread. Celebrity chef Phil Vickery cooked bara brith in Brynsiencyn, Anglesey, in 2011 for a segment on the ITV television series "This Morning". He used a traditional recipe which had been handed down to local chef Nerys
Iain Hewitson Iain Hewitson Iain "Huey" Hewitson (born 4 October 1948 in Otaki), is a New Zealand-born chef, restaurateur, author, and television personality who moved to Australia in 1972. He is best known for his television involvement with Network Ten. He was also the face of supermarket chain BI-LO. Between 1992 and 1998, Hewitson appeared on the Ten lifestyle show "Healthy, Wealthy and Wise", in which he presented the cooking segments. Until December 2005, Hewitson was a regular chef on the networks morning talk program "GMA with Bert Newton". Ensuing programs with his participation include "Huey's TV Dinner" and "Never Trust a