Tranøy means "crane" and the last element is "øy" which means "island". Prior to 1909, the name was written "Tranø". The coat of arms is from modern times; they were granted on 15 May 1987. The arms are silver or white with a black Atlantic halibut "(Hippoglossus hippoglossus)" in the center. The fish is a main species of local fish, which symbolizes the importance of fishing for the local community. In addition to this, the fish played a major role in local legends, similar to the role of bears in land-based legends. The Church of Norway has one parish "(sokn)" within
Bear Flat Wine, Da Vinci's delicatessen, and various other businesses including a chemist, hairdresser, barber, florist and a charity shop. For people who wish to eat in Bear Flat there is a fish and chip shop, a Bangladeshi restaurant, Menu Gordon Jones, whose owner/chef is gaining both local and national accolades, Da Vinci also provides coffee and lunch. There are also two public houses; The Bear which comprises a restaurant and now provides accommodation and the more traditional Devonshire Arms, which also serves food, has numerous sporting attractions including a traditional skittle alley and provides venue space. The Bear pub was formerly