Bara brith its Wales-based stores. Complaints were issued in the press, but the company insisted that the bread was removed because of lack of sales. A survey conducted by British supermarket chain Sainsbury's in 2006 showed that 36% of teenagers in Wales surveyed had never tried bara brith. When responses across the UK were viewed, some 85% of teenagers had never tried the traditional Welsh bread. Celebrity chef Phil Vickery cooked bara brith in Brynsiencyn, Anglesey, in 2011 for a segment on the ITV television series "This Morning". He used a traditional recipe which had been handed down to local chef Nerys
Punk Chef the cooking process. Chefs like Jamie Oliver, Gordon Ramsay and Heston Blumenthal have been inspiring people to improve their cooking habits for years, so it’s great to be able to do the same for the Deaf community". On 3 December 2015 Garthwaite made an Christmas appearance on BBC Two's "See Hear". On November 2017 BSL Zone's "Up For It" kids programme which is produced by Blue Marlin Television, ITV Signpost and Mutt & Jeff for BSLBT invited Punk Chef to appear on one of their series as he meet a young Deaf chef in a kids TV programme. Garthwaite is