2011 Cricket World Cup Group A Cup matches, beating their previous best of 254 against Sri Lanka in the 1996 Cricket World Cup. The loss was Australia's first loss in a World Cup match since 23 May 1999, when Pakistan defeated Australia at Headingley in the group stage of the 1999 World Cup. This ended a 34-match unbeaten streak (including 32 wins, a tie and a no-result). 2011 Cricket World Cup Group A Play in Group A of the 2011 Cricket World Cup took place from 20 February to 20 March 2011. The group consisted of hosts Sri Lanka, and along with them, Pakistan, Canada, Kenya,
Cricket World Cup over 2.2 billion television viewers. Television rights, mainly for the 2011 and 2015 World Cup, were sold for over US$1.1 billion, and sponsorship rights were sold for a further US$500 million. The 2003 Cricket World Cup matches were attended by 626,845 people, while the 2007 Cricket World Cup sold more than 672,000 tickets. The 2015 World Cup Sold over 1.1 million tickets which was a Record . Successive World Cup tournaments have generated increasing media attention as One-Day International cricket has become more established. The 2003 World Cup in South Africa was the first to sport a mascot, Dazzler the