Jokers' Masquerade Jokers' Masquerade Jokers' Masquerade is a prominent online retailer selling fancy dress costumes and accessories. Founded in 2001, the company was originally an online joke shop run by owners Mark and Sandra Lewis. Following the lack of availability of fancy dress in the local area, they decided to add fancy dress costumes to the site in an attempt to see if there was demand for online fancy dress. Jokers' Masquerade currently hold two Guinness World Records. It attained both in association with The Swansea University Students' Union, based in Wales. In 2009 both worked together to break the world record
500 rum effort to go out as quickly as possible. When any player goes out, the play ends and the score of each partnership is figured as a unit. The game is over when either side reaches +500. The team with the highest score over 500 wins, even if a team goes out first. The game is the same as partnership 500 rum, with the following exceptions, and the pack is 56 cards: the standard 52 cards plus four jokers. Each joker counts as 20 points, and jokers may not be used in sequences or as wild cards, but only in groups