Nolan Bushnell dispose of the game. Alcorn incorporated many of his own improvements into the game design, such as the ball speeding up the longer the game went on, and "Pong" was born. "Pong" proved to be very popular; Atari released a large number of "Pong"-based arcade games over the next few years as the mainstay of the company. In 1974, Atari entered the consumer electronics market after engineers Harold Lee and Bob Brown approached Alcorn with an idea to develop a home version of "Pong". With a marketing and distribution agreement with Sears, "Pong" sales soared when the unit was released
Nolan Bushnell In 2012 he founded an educational software company called Brainrush, that is using video game technology in educational software. Nolan is credited with Bushnell's Law, an aphorism about games "easy to learn and difficult to master" being rewarding. Bushnell enrolled at Utah State University in 1961 to study engineering and then later business. In 1964, he transferred to the University of Utah College of Engineering, where he graduated with a bachelor's degree in electrical engineering. He was a member of the Pi Kappa Alpha fraternity. He was one of many computer science students of the 1960s who played the historic