British Satellite Broadcasting British Satellite Broadcasting British Satellite Broadcasting (BSB) was a television company, headquartered in London, that provided direct broadcast satellite television services to the United Kingdom. The company was merged with Sky Television plc on 2 November 1990 to form British Sky Broadcasting (BSkyB). It started broadcasting on 25 March 1990. In 1977, the World Administrative Radio Conference assigned each country five high-powered channels for direct broadcast by satellite (DBS) for domestic use. In 1982, after being awarded two of the channels, the BBC proposed its own satellite service, with two conditions: During Autumn 1983, the cost of Unisat was found
Thor (satellite) Thor (satellite) Thor (previously known as Marcopolo) is a family of satellites designed, launched and tested by Hughes Space and Communications (now part of Boeing Satellite Systems) for British Satellite Broadcasting (BSB), and were used for Britain's Direct Broadcast Service. Thor is owned by Telenor. Marcopolo 1 launched on 27 August 1989 on the 187th launch of a Delta rocket, and Marcopolo 2 launched on 17 August 1990, on a Delta II rocket. Marcopolo I had the Hughes designation HS376. Although the satellites performed as designed, BSB merged with Sky Television to form British Sky Broadcasting and the BSB satellites