1996 Pepsi Sharjah Cup 1996 Pepsi Sharjah Cup The 1996 Pepsi Sharjah Cup was a triangular ODI cricket competition held in Sharjah, United Arab Emirates from 12 to 19 April 1996. It featured the national cricket teams of South Africa, Pakistan and India. Its official sponsor was Pepsi. The tournament was won by South Africa, which defeated India in the final. The Pepsi Sharjah Cup was the second ODI tournament held after the 1996 Cricket World Cup, held immediately afterwards the 1996 Singer Cup in Singapore, which was won by Pakistan over Sri Lanka and India. The matches were held at the Sharjah Cricket
India at the Cricket World Cup then restricted to the urban areas. It also increased the popularity of one-day cricket in India as well as in general. India began to take ODI cricket seriously after the World Cup win and soon emerged as one of the best teams in ODI cricket. Indian corporates too started to take an interest in cricket and began to sponsor many international tournaments, marking the start of the rise of India as the leading financial power in cricket. The Indian Squad that won the 1983 World Cup comprised The World Cup moved out of England for the first time in 1987,