British Satellite Broadcasting British Satellite Broadcasting British Satellite Broadcasting (BSB) was a television company, headquartered in London, that provided direct broadcast satellite television services to the United Kingdom. The company was merged with Sky Television plc on 2 November 1990 to form British Sky Broadcasting (BSkyB). It started broadcasting on 25 March 1990. In 1977, the World Administrative Radio Conference assigned each country five high-powered channels for direct broadcast by satellite (DBS) for domestic use. In 1982, after being awarded two of the channels, the BBC proposed its own satellite service, with two conditions: During Autumn 1983, the cost of Unisat was found
Broadcasting Act 1990 (both themselves now replaced by Ofcom), which were given the remit of regulating with a "lighter touch" and did not have such strong powers as the IBA; some referred to this as "deregulation". The ITC also began regulating non-terrestrial channels, whereas the IBA had only regulated ITV, Channel 4 and British Satellite Broadcasting; the ITC thus took over the responsibilities of the Cable Authority which had regulated the early non-terrestrial channels, which were only available to a very small audience in the 1980s. An effect of this Act was that, in the letter of the law, the television or radio