Nolan Bushnell dispose of the game. Alcorn incorporated many of his own improvements into the game design, such as the ball speeding up the longer the game went on, and "Pong" was born. "Pong" proved to be very popular; Atari released a large number of "Pong"-based arcade games over the next few years as the mainstay of the company. In 1974, Atari entered the consumer electronics market after engineers Harold Lee and Bob Brown approached Alcorn with an idea to develop a home version of "Pong". With a marketing and distribution agreement with Sears, "Pong" sales soared when the unit was released
Nolan Bushnell the father of home video gaming, while Bushnell is credited with innovating the arcade game. At the British Academy Video Games Awards on March 10, 2009, the British Academy of Film and Television Arts awarded the Academy Fellowship to Bushnell in recognition of his outstanding achievement as a founding father of the video games industry. Since 2008, there has been interest to a biographical film about Bushnell's life. While Bushnell had been approached by others to make such a film and turned these offers down, he accepted an offer made by Paramount Pictures in June 2008 with a script by