Granada plc another since 1935. It was awarded the North of England ITV franchise in 1954, broadcasting as Granada Television. The company also established a chain of television rental shops from 1959 onwards. Granada entered the publishing business in the 1960s: it combined its operations into the publisher Hart-Davis, MacGibbon in 1972. William Collins, Sons acquired Granada Publishing in 1983. During the 1980s, Granada became involved in the British Satellite Broadcasting satellite television company. This went on air in March 1990, but merged with Sky Television plc in November 1990, to form British Sky Broadcasting (BSkyB), in which Granada had a minority
Satellite television to receive local broadcast signals via direct broadcast satellite systems for the first time. Satellite Television for the Asian Region (STAR), a service based in Mumbai and Hong Kong which now provides satellite TV coverage to Asia and Australia, introduced satellite TV to the Asian region in the early 1990s. It began broadcasting signals using the AsiaSat 1 satellite on 1 January 1991. Satellite television Satellite television is a service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location. The signals are received via an outdoor parabolic antenna