Granada plc another since 1935. It was awarded the North of England ITV franchise in 1954, broadcasting as Granada Television. The company also established a chain of television rental shops from 1959 onwards. Granada entered the publishing business in the 1960s: it combined its operations into the publisher Hart-Davis, MacGibbon in 1972. William Collins, Sons acquired Granada Publishing in 1983. During the 1980s, Granada became involved in the British Satellite Broadcasting satellite television company. This went on air in March 1990, but merged with Sky Television plc in November 1990, to form British Sky Broadcasting (BSkyB), in which Granada had a minority
Satellite television was launched on 26 October 1976. It used a 714 MHz UHF downlink frequency so that the transmissions could be received with existing UHF television technology rather than microwave technology. The satellite television industry developed first in the US from the cable television industry as communication satellites were being used to distribute television programming to remote cable television headends. Home Box Office (HBO), Turner Broadcasting System (TBS), and Christian Broadcasting Network (CBN, later The Family Channel) were among the first to use satellite television to deliver programming. Taylor Howard of San Andreas, California became the first person to receive C-band