Gene Wilder Gene Wilder Jerome Silberman (June 11, 1933 – August 29, 2016), known professionally as Gene Wilder, was an American actor, screenwriter, director, producer, singer-songwriter and author. Wilder began his career on stage, and made his screen debut in an episode of the TV series "The Play of the Week" in 1961. Although his first film role was portraying a hostage in the 1967 motion picture "Bonnie and Clyde", Wilder's first major role was as Leopold Bloom in the 1967 film "The Producers" for which he was nominated for an Academy Award for Best Supporting Actor. This was the first in
Better Cheddars the "San Francisco-style" snack cracker, and were the first commercials featured actor/comedian Ron Carey as a cable car operator singing the Better Cheddars theme song and eating the snack. The name became a registered trademark in February 1985. The brand was created by Nabisco's Manhattan-based marketing agency of record, The William Esty Company, and the name was created by Senior Copywriter Niels Peter Olsen working with Creative Director Howard Cowell. Better Cheddars have been produced in original style, low salt and reduced fat varieties. Better Cheddars 'n onion is a former flavor that was introduced in 1987 and has been