Paddington Bear TV advertisement (first broadcast on 13 September 2007), in which he tries a marmite and cheese sandwich instead of his traditional marmalade sandwich. On 13 October 2008, Google celebrated the 50th anniversary of the first Paddington publication by placing an image of the travelling bear with a sign showing Peru and London incorporated into Google's logo. In November 2014, a balloon with Paddington Bear was introduced in the Macy's Thanksgiving Day Parade. A song about Paddington Bear, "Shine" was released on 13 January 2015 by Gwen Stefani and Pharrell Williams. As part of the promotion of film and to celebrate
Keiller's marmalade delay caused by the storm had made the oranges less fresh than they ought to have been. The bargain gave Keiller's wife, Janet, the opportunity to manufacture a large quantity of marmalade. She boiled the bitter oranges with sugar which resulted in the creation of orange marmalade. The true story is that Janet Keiller did "not" invent marmalade. She modified it. In the 1760s Keiller ran a small confectionery shop producing jams in Seagate, Dundee. She modified a quince-based recipe, marmalato, by shifting to seville oranges, with their bitter rinds, to create shredded peel or "chip" marmalade. The peel was