Bara brith its Wales-based stores. Complaints were issued in the press, but the company insisted that the bread was removed because of lack of sales. A survey conducted by British supermarket chain Sainsbury's in 2006 showed that 36% of teenagers in Wales surveyed had never tried bara brith. When responses across the UK were viewed, some 85% of teenagers had never tried the traditional Welsh bread. Celebrity chef Phil Vickery cooked bara brith in Brynsiencyn, Anglesey, in 2011 for a segment on the ITV television series "This Morning". He used a traditional recipe which had been handed down to local chef Nerys
Rose Gray Rose Gray Rose Gray, MBE (28 January 1939 – 28 February 2010) was a British chef and cookery writer. With Ruth Rogers, she set up The River Café in 1987, which won a Michelin star in 1998. It was here that the talents of Jamie Oliver were first spotted. She had a profound influence on a generation of celebrity chefs including Oliver, Theo Randall and Hugh Fearnley-Whittingstall, the latter stating that she had had more influence on him than any other person he had worked with. She wrote a series of cookery books and presented a twelve-part television programme for