Cocoa Krispies 1960s, Sweep (a dog hand puppet from the popular children's television programme "The Sooty Show") became the mascot for Coco Pops. In 1963, Coco the Monkey was introduced, and he remains the mascot in those countries where the cereal is known as Coco Pops, Choco Krispies, and Choco Pops. In recent years, the design of Coco has been refined to give him a younger look. Coco's friends are Shortie Giraffe, Randy Rhino, Alan Anteater, Heftie Hippo, Fanny Flamingo, Osmelda Ostrich, and Kylie Kangaroo, while Crafty Croc and the gorillas are his arch enemies. In 1986, the cereal introduced the mascot
Bill & Ted's Excellent Cereal Bill & Ted's Excellent Cereal Bill & Ted's Excellent Cereal was a cereal based on the Bill & Ted movies and cartoon of the late 1980s and early 1990s. It was promoted with the branding slogan "A Most Awesome Breakfast Adventure". The magazine "Mental Floss" ranked it first in their list of the 10 best marketing-inspired breakfast cereals. The cereal was made by Ralston Purina, which at the time sold food products for both humans and animals. The cereal was cinnamon-flavored and had mini music-themed marshmallows, although they resembled pieces of Kibbles 'n Bits. While the cereal was sold, which