Don King (boxing promoter) fighters in Cleveland and years of experience in boxing. In 1974, King negotiated to promote a heavyweight championship fight between Muhammad Ali and George Foreman in Zaire, popularly known as "The Rumble in the Jungle". The fight between Ali and Foreman was a much-anticipated event. King's rivals all sought to promote the bout, but King was able to secure the then-record $10 million purse through an arrangement with the government of Zaire. Don King induced a Cleveland tycoon named Carl Lombardo to underwrite the show for $1.3‐million. Video Techniques put in $200,000 and that just about took care of the
The Rumble in the Jungle forward, after the fifth round he looked increasingly worn out. Ali continued to taunt him by saying, "They told me you could punch, George!" and "They told me you could punch as hard as Joe Louis." According to Foreman: "I thought he was just one more knockout victim until, about the seventh round, I hit him hard to the jaw and he held me and whispered in my ear: 'That all you got, George?' I realized that this ain't what I thought it was." As the fight drew into the eighth round, Foreman's punching and defense became ineffective as the