Northanger Abbey (2007 film) years, as they would have learnt at an early age. Jones added "the novelty for us with three weeks of dancing is not quite the same!" ITV launched a nationwide campaign to promote its Jane Austen Season. The campaign included three television adverts and cinema, outdoor and press adverts. ITV Creative made the 20, 30 and 60 second promotional trailers, which began airing on ITV channels from 25 February 2007. The following day adverts began appearing in selected national press publications. The outdoor and press adverts were created by M&C Saatchi and MindShare carried out the media buying. "Northanger Abbey"
Northanger Abbey (2007 film) house was later used in "Becoming Jane", a film about Austen's early life. Other shooting locations included Dublin Castle, Ardbraccan House and Charleville Castle. Jones told Paul Byrne of the "Evening Herald" that she enjoyed shooting in Ireland as she got to see a lot of the country. British composer Charlie Mole wrote the score to "Northanger Abbey", while the Pemberley Players provided other authentic pieces of music. Sue Mythen choreographed the ballroom scenes. Speaking to Benji Wilson of the "Radio Times", Jones revealed the dance sessions were the most taxing part of the shoot. She explained that the cast