Emotional branding The series has a reoccurring theme and one of the posters used an iconic painting by John Everett Millais entitled “Bubbles”. The painting was inspired by Millais’ grandson and it was illustrated out of his delight for the child. The painting portrays pure innocence as Millais took the opportunity to paint his grandson because of how exquisite he looked while holding the pipe to make bubbles. Barratt then used the painting’s meaning to be part of the Pears Soap message. The soap was added on the foreground pertaining that well-groomed middle-class children could enjoy domestic comforts and have aspirations of
Esther (Millais painting) Esther (Millais painting) Esther (1865) is a painting by John Everett Millais depicting the central character from the Biblical Book of Esther. It is from Millais's Aesthetic phase, when he was influenced by the work of Frederic Leighton and James McNeill Whistler. The painting depicts Esther, the Jewish wife of the Persian king Ahasuerus, as she prepares to enter the presence of her husband. As she is uninvited, she risks death, but does so to inform him of a plot against the Jews. Millais borrowed the Yellow Jacket, a gown given to General Gordon by the Chinese emperor after his