Bubbles (painting) Bubbles (painting) Bubbles, originally titled A Child's World, is a painting by Sir John Everett Millais that became famous when it was used over many generations in advertisements for Pears soap. During Millais's lifetime it led to widespread debate about the relationship between art and advertising. The painting was one of many child pictures for which Millais had become well known in his later years. It was modelled by his five-year-old grandson William Milbourne James and was based on 17th-century Dutch precursors in the tradition of vanitas imagery, which commented upon the transience of life. These sometimes depicted young boys
Pears (soap) In the late 19th century, Pears used coins countermarked with "Pears Soap" as a way of advertising its soap. The coins used were French, imported by Pears. About the same size and shape as the British pennies at the time, these French coins were generally accepted as pennies in Britain. Lillie Langtry's famous ivory complexion brought her income as the first woman to endorse a commercial product, advertising Pears soap. Her fee was allied to her weight so she was paid 'pound for pound'. Between 1891 and 1925 Pears issued their now-famous annuals, now highly collectible. From the early 20th