Avatar (2009 film) the Rings" (literature). It was a tougher sell ..." The film received mostly positive reviews. On review aggregator Rotten Tomatoes, the film has a rating of 83% based on 301 reviews, with a rating average of 7.5/10. The site's consensus reads "It might be more impressive on a technical level than as a piece of storytelling, but "Avatar" reaffirms James Cameron's singular gift for imaginative, absorbing filmmaking." On Metacritic — which assigns a weighted mean score — the film has a score of 83 out of 100 based on 35 critics, indicating "universal acclaim". CinemaScore polls conducted during the opening
Avatar (2009 film) "traditional" score to drive the film. British singer Leona Lewis was chosen to sing the theme song for the film, called "I See You". An accompanying music video, directed by Jake Nava, premiered , 2009, on MySpace. The first photo of the film was released on , 2009, and "Empire" released exclusive images from the film in its October issue. Cameron, producer Jon Landau, Zoe Saldana, Stephen Lang, and Sigourney Weaver appeared at a panel, moderated by Tom Rothman, at the 2009 San Diego Comic-Con on . Twenty-five minutes of footage was screened in Dolby 3D. Weaver and Cameron appeared