Thomas J. Barratt to be a well known catch phrase well into the twentieth century. Barratt was awarded a Guinness World Record in 2014 for being considered the world's first brand manager, a job he held for A&F Pears from 1865. Barratt was keen to equate Pears with quality and high culture through his campaign methods. He acquired works of art to use in the advertisements, most famously John Everett Millais' painting "Bubbles", which he turned into an advertisement by adding a bar of Pears soap in the foreground. Millais was said to be unhappy about the alteration, but he could do nothing,
Isabella (Millais painting) violently kicks a frightened dog while cracking a nut. Millais and his colleague William Holman Hunt had both produced drawings illustrating episodes from the poem, but only Millais worked his up into a full painting (Hunt's 1868 "Isabella and the Pot of Basil" used a completely different composition). Both drawings used distorted perspective and angular poses characteristic of medieval art, by which the Pre-Raphaelites were influenced. Millais also draws on the precedent of William Hogarth's satirical depictions of an arranged marriage "Marriage à-la-mode". The painting is structured with deliberately distorted perspective, elongating the right hand side of the table and