Willis Tower Chicago area residents expressed reluctance to accept the Willis Tower name, and in an article that appeared in the October 2010 issue of "Chicago" magazine that ranked the building among Chicago's 40 most important, the author pointedly refused to acknowledge the name change and referred to the building as the "Sears Tower". "Time" magazine called the name change one of the top 10 worst corporate name changes and pointed to negative press coverage by local news outlets and online petitions from angry residents. The naming rights issue continued into 2013, when Eric Zorn noted in the "Chicago Tribune" that "We're
U.S. Bank Building (Chicago) naming rights for the building through 2026. Notes U.S. Bank Building (Chicago) U.S. Bank Building, formerly 190 South LaSalle Street, is a tall skyscraper in Chicago, Illinois. It was completed in 1987 and has 40 floors. Johnson/Burgee Architects designed the building, which is the 57th tallest building in Chicago. From 1988-2016 the lobby of the building featured a tapestry by Helena Hernmarck titled "The 1909 Plan of Chicago" depicting the Civic Center Plaza proposed in the Burnham Plan of Chicago. In May 2013, U.S. Bank announced it agreed to increase its leased space in the structure from to . The