Avatar (2009 film) designs in the film. "James Cameron's Avatar: The Game" was released on , 2009 for most home video game consoles (PlayStation 3, Xbox 360, Wii, Nintendo DS, iPhone) and Microsoft Windows, and for PlayStation Portable. Mattel Toys announced in December 2009 that it would be introducing a line of "Avatar" action figures. Each action figure will be made with a 3-D web tag, called an i-TAG, that consumers can scan using a web cam, revealing unique on-screen content that is exclusive to each specific action figure. A series of toys representing six different characters from the film were also distributed
Avatar (2009 film) on "Avatar"s gross; it estimated, on , 2010, that "Avatar" had sold approximately tickets in North American theatres, more than any other film since 1999's "". On a worldwide basis, when "Avatar"s gross stood at $2 billion just 35 days into its run, "The Daily Telegraph" estimated its gross was surpassed by only "Gone with the Wind" ($3.0 billion), "Titanic" ($2.9 billion) and "Star Wars" ($2.2 billion) after adjusting for inflation to 2010 prices, with "Avatar" ultimately winding up with $2.8 billion by the end of its run in 2010. Reuters even placed it ahead of "Titanic" after adjusting the