Don King (boxing promoter) fighters in Cleveland and years of experience in boxing. In 1974, King negotiated to promote a heavyweight championship fight between Muhammad Ali and George Foreman in Zaire, popularly known as "The Rumble in the Jungle". The fight between Ali and Foreman was a much-anticipated event. King's rivals all sought to promote the bout, but King was able to secure the then-record $10 million purse through an arrangement with the government of Zaire. Don King induced a Cleveland tycoon named Carl Lombardo to underwrite the show for $1.3‐million. Video Techniques put in $200,000 and that just about took care of the
Joe Frazier vs. George Foreman defending that title four times before knocking out Jimmy Ellis to claim the vacant WBA and WBC titles in 1970 that had been stripped from Muhammad Ali. Frazier's most notable defense would come against Ali himself in what was billed as the "Fight of the Century." After defeating Ali by unanimous decision, Frazier captured "The Ring" heavyweight title and became recognized as the lineal champion. In between his first Ali fight and his bout with Foreman, Frazier successfully defended his title twice against fringe contenders Terry Daniels and Ron Stander. Following his knockout of Stander, Ali attempted to gain a