Avatar (2009 film) designs in the film. "James Cameron's Avatar: The Game" was released on , 2009 for most home video game consoles (PlayStation 3, Xbox 360, Wii, Nintendo DS, iPhone) and Microsoft Windows, and for PlayStation Portable. Mattel Toys announced in December 2009 that it would be introducing a line of "Avatar" action figures. Each action figure will be made with a 3-D web tag, called an i-TAG, that consumers can scan using a web cam, revealing unique on-screen content that is exclusive to each specific action figure. A series of toys representing six different characters from the film were also distributed
Avatar (2009 film) global total for inflation. The 2015 edition of Guinness World Records lists Avatar only behind Gone with the Wind in terms of adjusted grosses worldwide.' Before its release, various film critics and fan communities predicted the film would be a significant disappointment at the box office, in line with predictions made for Cameron's previous blockbuster "Titanic". This criticism ranged from "Avatar"s film budget, to its concept and use of 3-D "blue cat people". "Slate" magazine's Daniel Engber complimented the 3D effects, but criticized them for reminding him of certain CGI characters from the "Star Wars" prequel films and for having