Thomas J. Barratt to be a well known catch phrase well into the twentieth century. Barratt was awarded a Guinness World Record in 2014 for being considered the world's first brand manager, a job he held for A&F Pears from 1865. Barratt was keen to equate Pears with quality and high culture through his campaign methods. He acquired works of art to use in the advertisements, most famously John Everett Millais' painting "Bubbles", which he turned into an advertisement by adding a bar of Pears soap in the foreground. Millais was said to be unhappy about the alteration, but he could do nothing,
Esther (Millais painting) paintings by Titian, whose techniques of colouring Millais imitates, along with the modelling of the face and the characteristic "Titian blonde" hair. This also compares with the lush red locks of Millais's earlier picture "The Bridesmaid" and with some contemporary works by Dante Gabriel Rossetti. Millais's biographer Marion Spielmann wrote that the painting was "the most modernly treated of Millais's early works...more consonant in its strong harmony with the audacious brilliancy of the present day [1898] than the more solid strength of forty years ago." Esther (Millais painting) Esther (1865) is a painting by John Everett Millais depicting the central