Pears (soap) had so much success that Pears purchased the copyright to produce copies as advertisements for their soap products. They were made for shop counter displays in terracotta, plaster and metal. From the late 19th century, Pears soap was famous for its marketing, masterminded by Barratt. Its campaign using John Everett Millais's painting "Bubbles" continued over many decades. As with many other brands at the time, at the beginning of the 20th century Pears also used their product as a sign of the prevailing European concept of the "civilizing mission" of empire and trade, in which the soap stands for progress.
Esther (Millais painting) defeat of the Taiping rebellion. In order to create a culturally unspecific effect, he turned it inside out, producing the abstract patterns visible in the painting. Millais creates a dramatic visual effect by vivid contrasts of colours, setting the deep blue of the curtain against the yellow dress and the white columns. The minimising of the narrative aspect of the scene is also in line with the Aestheticist approach of the artists he is imitating and challenging. Esther is depicted adjusting pearls in her hair, as she prepares to place her crown on her head. This gesture is derived from