Larry Hagman the camera, added: "...and I'm gonna get it!" He also made commercials for BVD brand underwear. In 2010, Hagman was hired as a spokesman for SolarWorld, a German solar energy commercial enterprise. While the SolarWorld commercials do not specifically mention either "Dallas" or J. R. Ewing, Hagman essentially revisits the character (complete with a picture of Hagman as J. R. Ewing from the original series on the mantle), stating that his oil company days are long over, "though still in the energy business", meaning solar energy instead, which ironically alternative energy now plays a major part of the next-generation Ewing
Ken Kercheval role as Cliff Barnes on the CBS television series "Dallas". He starred in the show from 1978 to 1991, from pilot episode to series finale. He initially was cast as Ray Krebbs before being given the role of Cliff Barnes. Kercheval and Larry Hagman were the only "Dallas" cast members to stay with the series throughout its entire run, although Kercheval's character was only a recurring character during the first two seasons. He became a regular cast member in the 1979-1980 season. Kercheval reprised the role of Cliff Barnes in the 1996 "Dallas" reunion, "J. R. Returns", and he appeared