Bubbles (painting) Bubbles (painting) Bubbles, originally titled A Child's World, is a painting by Sir John Everett Millais that became famous when it was used over many generations in advertisements for Pears soap. During Millais's lifetime it led to widespread debate about the relationship between art and advertising. The painting was one of many child pictures for which Millais had become well known in his later years. It was modelled by his five-year-old grandson William Milbourne James and was based on 17th-century Dutch precursors in the tradition of vanitas imagery, which commented upon the transience of life. These sometimes depicted young boys
Pears (soap) could evaporate and be re-used. The soap bars were laid out on wooden trays in drying rooms known as "ovens" about the size of a domestic garage. Bars were placed on trays with both sides open to the air. Ovens were graded in warmth from around 70F (21C) to 100F (39C). As drying proceeded trolleys loaded with trays were moved to progressively warmer ovens. In practice the soap often became opaque. Unilever explored options to prevent this, all of which would have added to the cost: On February 27, 2003, the 7th Amendment to the EU Cosmetics Directive (Directive 2003/15/EC)