Avatar (2009 film) at additional panels to promote the film, speaking on the 23rd and 24th respectively. James Cameron announced at the Comic-Con Avatar Panel that will be 'Avatar Day'. On this day, the trailer was released in all theatrical formats. The official game trailer and toy line of the film were also unveiled on this day. The 129-second trailer was released online on , 2009. The new 210-second trailer was premiered in theatres on , 2009, then soon after premiered online on Yahoo! on , 2009, to positive reviews. An extended version in IMAX 3D received overwhelmingly positive reviews. "The Hollywood Reporter"
Avatar (2009 film) Fox had given Panasonic an exclusive license for the 3D Blu-ray version and only with the purchase of a Panasonic 3DTV. The length of Panasonic's exclusivity period is stated to last until . On , Cameron stated that the standalone 3D Blu-ray would be the final version of the film's home release and that it was, "maybe one, two years out". On Christmas Eve 2010, "Avatar" had its 3D television world premiere on Sky. On August 13, 2012, Cameron announced on Facebook that "Avatar" would be released globally on Blu-ray 3D. The Blu-ray 3D version was finally released on October