Jacqueline Susann accurately be described as a highly effective sedative, a living doll." Despite the poor reviews, the book was a commercial juggernaut. On May 8, 1966, in its ninth week on the list, the book reached #1 on the "New York Times" Best Seller List, where it remained for 28 consecutive weeks. With a total of 65 weeks on the list, the book became the best selling novel of 1966. By the time of Susann's death in 1974, it had entered the "Guinness Book of World Records" as the best selling novel in publishing history, with more than 17 million copies
Naked Came the Stranger year, further spurring the book's popularity. Mike McGrady was convinced that popular American literary culture had become so base—with the best-seller lists dominated by the likes of Harold Robbins and Jacqueline Susann—that any book could succeed if enough sex was thrown in. To test his theory, in 1966 McGrady recruited a team of "Newsday" colleagues (according to Andreas Schroder, nineteen men and five women) to collaborate on a sexually explicit novel with no literary or social value whatsoever. McGrady co-edited the project with his "Newsday" colleague Harvey Aronson, and among the other collaborators were well-known writers including 1965 Pulitzer Prize