Hancock (film) Hancock" before settling on its final title. Prior to the film's release, marketing consultants attempted to persuade Sony Pictures to again change the title "Hancock" because it was too vague for audiences, suggesting alternatives like "Heroes Never Die", "Unlikely Hero", and "Less Than Hero". Despite the advice, Sony stayed with "Hancock" and anticipated marketing on the popularity of the film's star, Will Smith. "Hancock" had its world premiere as the opener at the 30th Moscow International Film Festival on June 19, 2008. To avoid copyright infringement, organizers took "unprecedented" steps to prevent illegal reproduction of the film. For the film,
John Hancock Building Area (PDA) agreement for the building of the 60-story John Hancock Tower called for 197 Clarendon to be demolished to make way for open space or a public square. In 1982, the Boston Redevelopment Authority, responding to a request from the John Hancock company, decided that it would be better to keep the building on the tax rolls. It was also thought that open space near the base of the tower might not be desirable, due to the tower's "wind tunnel" effect. The Berkeley Building (also known as the Old John Hancock Building) is a 26-story, 495-foot (151 m) structure