New Frontier Hotel and Casino was subsequently rebuilt and renamed the Hotel Last Frontier in 1942. On April 4, 1955, it was renamed the New Frontier, following a modernization of the resort. The resort had the distinction of hosting Elvis Presley's first Vegas appearance in 1956, and the final performance of Diana Ross and The Supremes on January 14, 1970. In the 1950s and the early 1960s, the New Frontier went through a succession of owners and operators. In 1966 and 1967 (by which time it had been renamed The Frontier) the casino had secret ownership interests by Anthony Joseph Zerilli and Michael Polizzi, "two
Reach Out and Touch (Somebody's Hand) some fans erroneously recalled that it had been The Supremes' version, and not Ross's, that had charted as a hit Billboard single in early '70. She also performed this song as the finale for the Nobel Peace Prize Concert held in Oslo, Norway, in 2008. Reach Out and Touch (Somebody's Hand) "Reach Out and Touch (Somebody's Hand)" was the debut solo single of Motown singer Diana Ross, released in April 1970. Ross, having just left The Supremes after a decade of serving as that group's lead singer, went through a difficult situation trying to piece a solo album together. With