Jacqueline Susann a radical departure from the works which made her famous. During the 1970s, Susann had spoken of future works. They included a novel about brothers who have their show business start in vaudeville, to be called "The Comedy Twins"; a novel about a poetess, "The Heroine"; a continuation of the story of Neely O'Hara's sons; and her autobiography. Jacqueline Susann enjoyed the fame which her books brought. "Confrontational, sassy, [and] entertaining," she appeared frequently on television, especially on talk shows. When asked what Ethel Merman thought of "Valley of the Dolls", Susann responded, "We didn't speak before the book came
Jacqueline Susann credited with creating the modern-day book tour. Michael Korda, editor of Susann's "Love Machine" said in 1995 that, prior to Susann, "people weren't so much interested in selling books as they were in publishing them." To what had once been considered a "gentleman's profession," she brought a show business sensibility. She toured extensively in support of each book, making appearances at bookstores and on countless television and radio shows. Her books were advertised on the entertainment pages of major newspapers, and Mansfield tested her book covers to see how they appeared on television. She even served coffee and doughnuts to