Centerfold Centerfold The centerfold or centrefold of a magazine refers to a gatefolded spread, usually a portrait such as a pin-up or a nude, inserted in the middle of the publication, or to the model featured in the portrait. In saddle-stitched magazines (as opposed to those that are perfect-bound), the centerfold does not have any blank space cutting through the image. The term was coined by Hugh Hefner, founder of "Playboy" magazine. The success of the first issue of "Playboy" has been attributed in large part to its centerfold: a nude of Marilyn Monroe. The advent of monthly centerfolds gave the
Playboy Club Playboy Club The Playboy Club was initially a chain of nightclubs and resorts owned and operated by Playboy Enterprises. The first club opened at 116 E. Walton Street in downtown Chicago, Illinois, United States, on February 29, 1960. Each club generally featured a Living Room, a Playmate Bar, a Dining Room, and a Club Room. Members and their guests were served food and drinks by Playboy Bunnies, some of whom were featured in "Playboy" magazine. The clubs offered name entertainers and comedians in the Club Rooms, and local musicians and the occasional close-up magician in the Living Rooms. Starting with