World in Action output. For the first 35 years of its existence, ITV had a near-monopoly of television advertising revenue. Roy Thomson, who ran Scottish Television famously described ITV as a "licence to print money". In return for this income, the broadcasting regulator insisted that the ITV companies broadcast a proportion of their programmes as public service TV. Out of this was born the network's reputation for serious current affairs, eagerly grabbed by programme makers under Granada's founder Lord Sidney Bernstein. Some of the most prominent figures in 20th-century British broadcasting helped to create "World in Action", in particular Tim Hewat, "the maverick
The World at One The World at One The World at One, or WATO ("what-oh") for short, is BBC Radio 4's long-running lunchtime news and current affairs programme, which is currently broadcast from 1.00 pm to 1.45 pm from Monday to Friday. The programme describes itself as "Britain's leading political programme. With a reputation for rigorous and original investigation, it is required listening in Westminster". Because of the programme's nature it is often agenda setting, with interviews leading the headlines from lunchtime through to early evening. From 7 November 2011, the programme was extended in length to 45 minutes (from 30 minutes). This has