Avatar (2009 film) at additional panels to promote the film, speaking on the 23rd and 24th respectively. James Cameron announced at the Comic-Con Avatar Panel that will be 'Avatar Day'. On this day, the trailer was released in all theatrical formats. The official game trailer and toy line of the film were also unveiled on this day. The 129-second trailer was released online on , 2009. The new 210-second trailer was premiered in theatres on , 2009, then soon after premiered online on Yahoo! on , 2009, to positive reviews. An extended version in IMAX 3D received overwhelmingly positive reviews. "The Hollywood Reporter"
Avatar (2009 film) the "Chicago Tribune" called "Avatar" "the season's ideological Rorschach blot", while Miranda Devine of "The Sydney Morning Herald" thought that "It [was] impossible to watch Avatar without being banged over the head with the director's ideological hammer." Nidesh Lawtoo believed that an essential, yet less visible social theme that contributed to "Avatar"s success concerns contemporary fascinations with virtual avatars and "the transition from the world of reality to that of virtual reality". Critics and audiences have cited similarities with other films, literature or media, describing the perceived connections in ways ranging from simple "borrowing" to outright plagiarism. Ty Burr of