Avatar (2009 film) designs in the film. "James Cameron's Avatar: The Game" was released on , 2009 for most home video game consoles (PlayStation 3, Xbox 360, Wii, Nintendo DS, iPhone) and Microsoft Windows, and for PlayStation Portable. Mattel Toys announced in December 2009 that it would be introducing a line of "Avatar" action figures. Each action figure will be made with a 3-D web tag, called an i-TAG, that consumers can scan using a web cam, revealing unique on-screen content that is exclusive to each specific action figure. A series of toys representing six different characters from the film were also distributed
Avatar (2009 film) Fox had given Panasonic an exclusive license for the 3D Blu-ray version and only with the purchase of a Panasonic 3DTV. The length of Panasonic's exclusivity period is stated to last until . On , Cameron stated that the standalone 3D Blu-ray would be the final version of the film's home release and that it was, "maybe one, two years out". On Christmas Eve 2010, "Avatar" had its 3D television world premiere on Sky. On August 13, 2012, Cameron announced on Facebook that "Avatar" would be released globally on Blu-ray 3D. The Blu-ray 3D version was finally released on October