History of West Ham United F.C. record attendance far in excess of the organisers' expectations or stadium capacity, and the presence of "Billie," a horse, ridden by PC G.A. Scorey (sometimes given as "Storey") that was required to clear the pitch in order for play to start. As a result, the final is commonly referred to as ""The White Horse Final"". The team lost 2–0 on the day in what became the marquee event for football. Sometime during the late twenties the club acquired one of its other longstanding monikers. At the time a Pears soap commercial featuring the curly haired child in the Millais "Bubbles"
Pears (soap) could evaporate and be re-used. The soap bars were laid out on wooden trays in drying rooms known as "ovens" about the size of a domestic garage. Bars were placed on trays with both sides open to the air. Ovens were graded in warmth from around 70F (21C) to 100F (39C). As drying proceeded trolleys loaded with trays were moved to progressively warmer ovens. In practice the soap often became opaque. Unilever explored options to prevent this, all of which would have added to the cost: On February 27, 2003, the 7th Amendment to the EU Cosmetics Directive (Directive 2003/15/EC)