Willis Tower Chicago area residents expressed reluctance to accept the Willis Tower name, and in an article that appeared in the October 2010 issue of "Chicago" magazine that ranked the building among Chicago's 40 most important, the author pointedly refused to acknowledge the name change and referred to the building as the "Sears Tower". "Time" magazine called the name change one of the top 10 worst corporate name changes and pointed to negative press coverage by local news outlets and online petitions from angry residents. The naming rights issue continued into 2013, when Eric Zorn noted in the "Chicago Tribune" that "We're
Tribune Tower Tribune Tower The Tribune Tower is a neo-Gothic skyscraper located at 435 North Michigan Avenue in Chicago, Illinois, United States. It was the home of the "Chicago Tribune", Tribune Media, and tronc, Inc., formerly known as Tribune Publishing. WGN Radio (720 kHz) originated broadcasts from the building until moving to 303 Wacker Drive in June, 2018. The last WGN Radio broadcast emanated from the Tribune Tower on June 18, 2018. The ground level houses the large restaurant Howells & Hood (named for the building's architects), whose patio overlooks nearby Pioneer Court and Michigan Avenue. CNN's Chicago bureau was also located