Thomas J. Barratt to be a well known catch phrase well into the twentieth century. Barratt was awarded a Guinness World Record in 2014 for being considered the world's first brand manager, a job he held for A&F Pears from 1865. Barratt was keen to equate Pears with quality and high culture through his campaign methods. He acquired works of art to use in the advertisements, most famously John Everett Millais' painting "Bubbles", which he turned into an advertisement by adding a bar of Pears soap in the foreground. Millais was said to be unhappy about the alteration, but he could do nothing,
Hugh Millais Hugh Millais Hugh Geoffroy Millais (23 December 1929 – 4 July 2009) was a British author and actor known for his film collaborations with director Robert Altman. Hugh Millais was the son of Raoul Millais (1901–1999) a painter-illustrator of some considerable importance, and his first wife Elinor Clare (d. 1953), daughter of late Allan Ronald Macdonell, of Montreal. Raoul was the son of painter and gardener John Guille Millais and the grandson of the painter Sir John Everett Millais founder of the pre-Raphaelite movement by his wife Effie Gray who had been previously married to the author John Ruskin. He