Motifs in the James Bond film series demonstrates Western society's patriarchal, individualistic culture. Academic Tricia Jenkins, meanwhile, sees that Bond as "hyperheterosexual", as he is ""more" masculine, "more" sexually desirable, "more" heterosexual than the others around him". Bond girls became a major theme in many Bond film posters, beginning with "Dr. No"; the suggestiveness of the images used had to be toned down in some countries. Bond girls often have highly suggestive names, including "Goldfinger"'s Pussy Galore, which the American censor refused to allow on promotional materials and for the US market she was subsequently referred to as "Miss Galore" or "Goldfinger's personal pilot"; however Honor Blackman
Motifs in the James Bond film series next film to be produced was also usually named, in the format "James Bond will return..." or "James Bond will be back", although these were sometimes incorrect: "The Spy Who Loved Me" promised James Bond would return in "For Your Eyes Only", but after the success of "Star Wars", the producers decided to make "Moonraker" instead and "For Your Eyes Only" followed in 1981. The first Bond film, "Dr. No", included the introduction of the character of James Bond. Bond was introduced in an exchange near the beginning of the film in a "now-famous nightclub sequence featuring Sylvia Trench", to