Northanger Abbey (2007 film) years, as they would have learnt at an early age. Jones added "the novelty for us with three weeks of dancing is not quite the same!" ITV launched a nationwide campaign to promote its Jane Austen Season. The campaign included three television adverts and cinema, outdoor and press adverts. ITV Creative made the 20, 30 and 60 second promotional trailers, which began airing on ITV channels from 25 February 2007. The following day adverts began appearing in selected national press publications. The outdoor and press adverts were created by M&C Saatchi and MindShare carried out the media buying. "Northanger Abbey"
Reception history of Jane Austen around him". Modern Austen scholar William Galperin has noted that "unlike some of Austen's lay readers, who recognized her divergence from realistic practice as it had been prescribed and defined at the time, Walter Scott may well have been the first to install Austen as the realist par excellence". Scott wrote in his private journal in 1826, in what later became a widely quoted comparison: "Northanger Abbey" and "Persuasion", published together posthumously in December 1817, were reviewed in the "British Critic" in March 1818 and in the "Edinburgh Review and Literary Miscellany" in May 1818. The reviewer for the "British