Larry Hagman the camera, added: "...and I'm gonna get it!" He also made commercials for BVD brand underwear. In 2010, Hagman was hired as a spokesman for SolarWorld, a German solar energy commercial enterprise. While the SolarWorld commercials do not specifically mention either "Dallas" or J. R. Ewing, Hagman essentially revisits the character (complete with a picture of Hagman as J. R. Ewing from the original series on the mantle), stating that his oil company days are long over, "though still in the energy business", meaning solar energy instead, which ironically alternative energy now plays a major part of the next-generation Ewing
Dallas (1978 TV series) Gray and Charlene Tilton all participated in the reunion, which included clips of past episodes. The SOAPnet Dallas reunion was included in the special features of Dallas Seasons 1 & 2 DVD set. On November 7, 2004, CBS aired a prime-time TV special entitled "", in which the stars reminisced about their work on the series (by coincidence, actor Howard Keel, who played Clayton Farlow, had died earlier that same day). On November 8, 2008, "Dallas: 30th Anniversary Reunion" to commemorate the show's 30th anniversary was held at Southfork Ranch in Parker, Texas, reuniting original cast members Larry Hagman, Patrick