Chloe Sims to Text Santa, a charity initiative set up by ITV, which aims to raise money and awareness for a group of charities, including Crisis, Samaritans and Great Ormond Street Hospital. Sims opened up a salon in Brentwood, Essex called Chloe's Beauty Bar, which offers a range of treatments. She is often filmed for episodes of "The Only Way Is Essex" within this salon. Chloe Sims Chloe Linda Daisy Margaret Sims is an English television personality, glamour model and entrepreneur. She is best known for her self-role in the ITVBe reality series "The Only Way Is Essex". Chloe Sims was born
Reality television plots and subject matters on reality television are more authentic and more engaging than in scripted dramas, writing that scripted network television "remains dominated by variants on the police procedural... in which a stock group of characters (ethnically, sexually, and generationally diverse) grapples with endless versions of the same dilemma. The episodes have all the ritual predictability of Japanese Noh theater," while reality television is "the liveliest genre on the set right now. It has engaged hot-button cultural issues – class, sex, race – that respectable television... rarely touches." Television critic James Poniewozik wrote that reality shows like "Deadliest Catch"