Dunoon the popularity of overseas travel increased. In 1961, during the height of the Cold War, Dunoon became a garrison town to the United States Navy. In 1992, they closed their Holy Loch base, and Dunoon suffered an economic downturn. Since the base's closure, the town and surrounding area are again turning to tourism, marketing to outdoor enthusiasts and wildlife lovers as well as promoting festivals and competitions. The largest annual event held in the town is the Cowal Highland Gathering. The Royal National Mòd has been held in the town seven times and in 2018 will again be held at
Glasgow Highland Games full Scottish regalia with bagpipes. But a full-fledged formal celebration of all things Scottish did not take place until 1986, when the first Glasgow Highland Games was held. Since that time, the event has expanded greatly to include the traditional highland games in professional and amateur competitions, a Ceilidh, bagpipe and highland dancing contests, parades, displays by dozens of Scottish clans, vendors of Scottish merchandise, and much more. The festival grounds has expanded to include two separate competition fields. The games are held on the weekend following Memorial Day each year. The Glasgow Highland Games are one of three highland