BMW build 1 billion euro car factory in Hungary. The new plant, to be built near the city of Debrecen about 230 kilometers east of Budapest, will have a production capacity of 150,000 cars a year. The slogan 'The Ultimate Driving Machine' was first used in North America in 1974. In 2010, this long-lived campaign was mostly supplanted by a campaign intended to make the brand more approachable and to better appeal to women, 'Joy'. By 2012 BMW had returned to 'The Ultimate Driving Machine'. BMW has garnered a reputation in Britain over the years for its April Fools pranks, which
KFC advertising number of races. KFC advertising KFC has been an extensive advertiser since the establishment of the first franchise in 1952. Founder Harland Sanders initially developed his "Colonel" persona as a low-cost marketing tool. The Colonel image is still used extensively in the chain's advertising. The chain is well known for the "finger lickin' good" slogan, which originated in 1956. Colonel Sanders was a key component of KFC advertising until his death in 1980. He made several appearances in various B movies and television programs of the period, such as "What's My Line?" and "I've Got a Secret". Jack Massey described