Prince of Wales's feathers Prince of Wales's feathers The Prince of Wales's feathers is the heraldic badge of the Prince of Wales. It consists of three white ostrich feathers emerging from a gold coronet. A ribbon below the coronet bears the motto (, "I serve"). As well as being used in royal heraldry, the badge is sometimes used to symbolise Wales, particularly in Welsh rugby union and Welsh regiments of the British Army. The badge has no connection with the native Princes of Wales. Its use is generally traced back to Edward, the Black Prince (1330–1376), eldest son and heir apparent of Edward III
Edward the Black Prince he was taking into his pay. While his army was assembling he remained at Angoulême, and was there visited by Peter. He then stayed over Christmas at Bordeaux, for his wife, Joan, was there brought to bed of her second son Richard (the next king of England). The Black Prince left Bordeaux early in February 1367, and joined his army at Dax, where he remained three days, and received a reinforcement of four hundred men-at-arms and four hundred archers sent out by his father under his brother John, duke of Lancaster. From Dax the prince advanced via Saint-Jean-Pied-de-Port through Roncesvalles