Pineapple ripened or off-green. A plant growth regulator, Ethephon, is typically sprayed onto the fruit one week before harvest, developing ethylene, which turns the fruit golden yellow. After cleaning and slicing, a pineapple is typically canned in sugar syrup with added preservative. A pineapple never becomes any riper than it was when harvested. The fruit itself is quite perishable and if it is stored at room temperature, it should be used within two days; however, if it is refrigerated, the time span extends to 5–7 days. Mimi Sheller writes: "The pineapple entered European iconography as a symbol of welcome and hospitality,
The Emirates Academy of Hospitality Management the academy to talk to the students about his experiences in hospitality from a consumer's perspective. The academy is a hotel school which is home to 320 students from 60 nationalities (November 2015). In September 2015, the school enrolled more than 110 students from 37 countries, a record since its birth in 2001. In 2014, across all three intakes (September, January and April) the school enrolled 90 undergraduates and 15 post-graduates. It is one of the United Arab Emirates internationally accredited hospitality-specialised higher education institutions. Its curriculum encompasses all facets of general business management with a focus on hospitality management.