Romeo and Juliet on screen the story have also been filmed, most notably "West Side Story", Prokofiev's ballet "Romeo and Juliet" and "Romanoff and Juliet". Several theatrical films, such as "Shakespeare in Love" and "Romeo Must Die", consciously use elements of Shakespeare's plot. Producer Irving Thalberg pushed MGM for five years to make a "Romeo and Juliet", in the face of the studio's opposition: which stemmed from Louis B. Mayer's belief that the masses considered the Bard over their heads, and from the austerity forced on the studios by the depression. It was only when Jack L. Warner announced his intention to film Max Reinhardt's
Romeo and Juliet 1929 with John Gielgud, Martita Hunt, and Margaret Webster, as well as the Riverside Shakespeare Company in its founding production in New York City in 1977, which used the 1968 film of Franco Zeffirelli's production as its inspiration. In 2013, "Romeo and Juliet" ran on Broadway at Richard Rodgers Theatre from 19 September to 8 December for 93 regular performances after 27 previews starting on 24 August with Orlando Bloom and Condola Rashad in the starring roles. The best-known ballet version is Prokofiev's "Romeo and Juliet". Originally commissioned by the Kirov Ballet, it was rejected by them when Prokofiev attempted