Start (cereal) promoter being British athlete Steve Cram in the mid-1980s, with the slogan "I Want, Now I Can". Several also featured British Tour de France rider Robert Millar. Start (cereal) Start (Multi-Grain Start) was a breakfast cereal which was produced by Kellogg's in the UK from the mid-1980s until 2018. Start was promoted as a cereal designed for improving sports performance. It was made from wheat, corn and oats and a single bowlful was said to provide a third of a human's daily vitamin RDA. It was suitable for vegetarians but not for wheat allergy sufferers. Start was discontinued in 2018
Eggo Cereal Eggo Cereal Eggo Cereal is a breakfast cereal manufactured by Kellogg Company. Eggo Cereal consisted of maple syrup, cinnamon toast, and flavoured corn cereal pieces in a waffle shape, just like Eggo waffles. It was considered a multigrain cereal that is lightly sweetened to taste accordingly to the Eggo waffles that it was created after. It was produced to have a light buttery and maple taste to it. It was specifically shaped to resemble miniature Eggo waffles. An average serving size of this cereal was about one cup. For every serving of this cereal, there were 120 calories and 12