Start (cereal) promoter being British athlete Steve Cram in the mid-1980s, with the slogan "I Want, Now I Can". Several also featured British Tour de France rider Robert Millar. Start (cereal) Start (Multi-Grain Start) was a breakfast cereal which was produced by Kellogg's in the UK from the mid-1980s until 2018. Start was promoted as a cereal designed for improving sports performance. It was made from wheat, corn and oats and a single bowlful was said to provide a third of a human's daily vitamin RDA. It was suitable for vegetarians but not for wheat allergy sufferers. Start was discontinued in 2018
Cereal growth staging scales development, the Feekes scale is useful in planning management strategies that incorporate plant growth information for the use of pesticides and fertilizers to avoid damaging the crop and/or maximize crop yield. The Zadoks scale is a cereal development scale proposed by the Dutch phytopathologist Jan C. Zadoks that is widely used in cereal research and agriculture. Knowing the stages of development of a crop is critical in many management decisions that growers make. They are represented on a scale from 10 to 92. For example, in some countries, nitrogen and herbicide applications must be completed during the tillering stage. In