Force (cereal) Force (cereal) Force, first produced in 1901 by Force Food Company, one of three American companies owned by Edward Ellsworth and advertised using a popular cartoon figure called Sunny Jim, was the first commercially successful wheat flake breakfast cereal. Prior to this, the only successful wheat-based cereal products had been Shredded Wheat and the hot semolina cereal, Cream of Wheat. The product was cheap to produce and kept well on store shelves. The first advertising copy for the new product described the cereal as "The Food That is all Food", the advertising images showed rosy-cheeked children, and it was sold
Honeycomb (cereal) Joel Cox. Honeycomb was famous in the 1980s for their annual mini-license plate giveaway, where a miniature state license plate was free inside a box, with the ability to order the whole set. One year, Post also included plates that said "LUCKY" and the finder of those plates won a BMX bike. The commercial for this showed a girl winning and later riding the BMX bike, which was considered somewhat unusual for the time. Honeycomb (cereal) Honeycomb is a breakfast cereal originated in 1965, by Post Foods. It consists of honey-flavored corn cereal bits in a honeycomb shape. At the