Force (cereal) Force (cereal) Force, first produced in 1901 by Force Food Company, one of three American companies owned by Edward Ellsworth and advertised using a popular cartoon figure called Sunny Jim, was the first commercially successful wheat flake breakfast cereal. Prior to this, the only successful wheat-based cereal products had been Shredded Wheat and the hot semolina cereal, Cream of Wheat. The product was cheap to produce and kept well on store shelves. The first advertising copy for the new product described the cereal as "The Food That is all Food", the advertising images showed rosy-cheeked children, and it was sold
Cartoon and Cereal collaboration with an avant-garde musician and a "street" rapper. In "Pitchfork", Jordan Sargent referred to "Cartoon and Cereal" as the work of two artists who "have an anti-social streak that runs through their music". "Cartoon and Cereal" is one of Lamar's most popular songs; "Complex" magazine, which listed it as the second best song of 2012, wrote "the best song ['Cartoon and Cereal'] that Kendrick Lamar released this year didn't even make the album ["Good Kid, M.A.A.D City"]". Music critic Niyah Nel reflected: "the 'inner voice' like approach on 'Cartoons & Cereal' made just the right impact to lead fans