What You See Is What You Get (book) doing, (b) making better and cheaper products than the market leaders, and (c) not focusing on the exclusive or more expensive parts of the market, rather selling to the mass market. What You See Is What You Get (book) What You See Is What You Get is the autobiography of British businessman and TV personality Lord Alan Sugar. The 640-page book, which was published in May 2011, tells the story of Alan Sugar's birth and childhood in a deprived part of London, how he founded the company Amstrad aged just 21 years old, and how he eventually became a successful
Tell Me What You See your day." The same inscription was parodied by Lennon in his 1965 book "A Spaniard in the Works". The song has been covered by other artists, including Teenage Fanclub and Jacob's Trouble. Tell Me What You See "Tell Me What You See" is a song by the English rock band the Beatles that first appeared in 1965 on their album "Help!" in the United Kingdom and on "Beatles VI" in the United States. As with all Beatles compositions by either of the two, the song is credited to Lennon–McCartney. Regarding the song's authorship, Paul McCartney said, "I seem to remember