Breakfast cereal to General Foods. In 1985, Philip Morris Tobacco Company bought General Foods for $5.6 billion and merged it with its Kraft division. Because of Kellogg and Post, the city of Battle Creek, Michigan is nicknamed the "Cereal Capital of the World". In 1902 Force wheat flakes became the first ready-to-eat breakfast cereal introduced into the United Kingdom. The cereal, and the Sunny Jim character, achieved wide success in Britain, at its peak in 1930 selling 12.5 million packages in one year. In the 1930s, the first puffed cereal, Kix, went on the market. At the 1904 World Fair, the Quaker
Lion Cereal Colour: Caramel, Vitamins and Minerals: Vitamin C, Niacin, Pantothenic Acid, Vitamin B6, Riboflavin (B2), Thiamin (B1), Folic Acid (Folacin), Vitamin B12, Calcium Carbonate and Iron." Lion Cereal (2011–present) nutrition per serving (100 grams): Originally, Lion Cereal was launched in the early 2000s. The early 2000s Lion Cereal had slightly different ingredients than the current Lion Cereal. The original Lion Cereal was sold for several years until being discontinued in 2003. It was discontinued for unknown and unclear reasons. 8 years later, the current Lion Cereal was launched in 2011. The new Lion Cereal has sold well so far, and has