Borchester Borchester Borchester is a fictional town in the BBC Radio 4 radio series "The Archers". It is the county town of the fictional county of Borsetshire. According to series tradition it is located 6 miles north-east of Ambridge in the Am Vale and is an historic market and wool town. These typically English country-town features are complemented by more modern additions, such as Underwoods (an upmarket department store), Jaxx bar, which was previously a café both managed by Kenton Archer, and Ambridge Organics, the shop run by Helen Archer, who also makes the Borsetshire Blue cheese sold in Underwoods. As
BBC Home Service under the banner of BBC Network Three until 4 April 1970). The Home Service was renamed BBC Radio 4. Initially, Radio 4 continued to provide for regional programming and scheduling, and the BBC's programme journal "Radio Times" listed the channel's offerings under the heading "BBC Radio Four - Home Service", with particular reference to the seven broadcasting regions: London, Midland, North, Northern Ireland, Scottish, Welsh, and West. With the introduction of BBC Local Radio, starting with BBC Radio Leicester on 8 November 1967, it was felt that the future of non-national broadcasting lay in local rather than regional services. The