Metro-Goldwyn-Mayer consultant not involved in the process, said "It's a prudent move for them. Downsizing and relocating to a space that is still prominent but not overly ostentatious and burdened by expenses is fundamental for their survival." MGM vacated its namesake tower on August 19, 2011. The studio's official motto, ""Ars Gratia Artis"", is a Latin phrase meaning "Art for art's sake". It was chosen by Howard Dietz, the studio's chief publicist. The studio's logo is a roaring lion surrounded by a ring of film inscribed with the studio's motto. The logo, which features Leo the Lion, was created by Dietz
Artis Award Artis Award The Artis Award is based on popular vote and is presented for achievements in French-Canadian (Québécois) television; called in French the Prix Artis. Many notable Québécois performing artists have been honored with this award, like Rémy Girard (2006). The Artis Award is the successor of the MetroStar Award. The sponsorship of this award and its name were changed in 2006. From the current Artis Gala website: ". . . This gala enables the public to honor its favorite artists from Québécois television." At the first Gala Artis, held in Montreal on Sunday, April 30, 2006, Céline Dion performed