MV Cowal in 1954. She inaugurated the regular Wemyss Bay to Rothesay car ferry service, on 1 October 1954 and remained in the upper Clyde for her whole career. From 1957 the three "A, B, C" sisters were working interchangeably. In May 1970, "Cowal" inaugurated a short-lived seasonal Fairlie-Tarbert-Brodick service. When this ended in September 1971, "Cowal" operated between Largs and Millport, until displaced in March 1972 by the former Skye ferry on the quicker Largs to Cumbrae Slip run. With linkspans at Gourock and Dunoon, the hoist-loading "Bute" and "Cowal" were restricted to the Wemyss Bay to Rothesay crossing, where "Cowal"
Highland Scottish All operations are now part of the Stagecoach Group. Highland Scottish Highland Scottish Omnibuses Ltd was formed as a bus operating subsidiary of the Scottish Transport Group in June 1985 from Highland Omnibuses Ltd, and operated until October 1995 when the company was split into two - Highland Bus & Coach and Highland Country Buses. The companies have since remerged and operate today as Highland Country Buses. From its head office in Seafield Road, Inverness, Highland Scottish operated over the massive geographical, but sparsely populated, area of the Highland region of north west Scotland. Highland Scottish was the largest operator