What You See Is What You Get (book) doing, (b) making better and cheaper products than the market leaders, and (c) not focusing on the exclusive or more expensive parts of the market, rather selling to the mass market. What You See Is What You Get (book) What You See Is What You Get is the autobiography of British businessman and TV personality Lord Alan Sugar. The 640-page book, which was published in May 2011, tells the story of Alan Sugar's birth and childhood in a deprived part of London, how he founded the company Amstrad aged just 21 years old, and how he eventually became a successful
What You Get Is What You See where in 1989 it was used in a campaign for the New South Wales Rugby League. They later used the Tina Turner song "The Best" in another campaign. The song has been covered many times including by Canadian country music group Straight Clean & Simple and a single for the band taken from their 1992 album "Iron Lady". It was also covered by Scottish / Irish country artist Lisa McHugh. Her cover appears in her 2014 album "A Life That's Good". What You Get Is What You See "What You Get Is What You See" is a song by recording