Clackers cereal Clackers cereal Clackers was the name of a breakfast cereal that the General Mills Corporation manufactured and marketed from 1968 to 1973. Noted primarily for being promoted through TV commercials in which a box of the cereal would suddenly appear and interrupt some other activity, Clackers was a wheat-based breakfast cereal whose flavor was intended to be similar to that of graham crackers. Each individual piece of the cereal was almost large enough to fit onto a teaspoon, and the shape of a typical piece resembled a small gear with a hole in the center. Pre-sweetened, promoted as being nutritious,
Life (cereal) Original Life has been reformulated several times since its introduction, sometimes unsuccessfully. Most recently, in 1997, Quaker introduced a "New and Improved" version; consumer response was unfavorable and Quaker quickly reverted to the original formula. In 2010, Life was featured on the "Eat This, Not That" website. It was categorized as a healthy cereal but was criticized for its content of the yellow food dye "Yellow 5", or tartrazine. The original cereal also contains disodium phosphate, the preservative BHT, yellow 6, and pyridoxine hydrochloride. Life (cereal) Life, stylized as life®, is a breakfast cereal formerly made solely of whole grain