Dunoon the popularity of overseas travel increased. In 1961, during the height of the Cold War, Dunoon became a garrison town to the United States Navy. In 1992, they closed their Holy Loch base, and Dunoon suffered an economic downturn. Since the base's closure, the town and surrounding area are again turning to tourism, marketing to outdoor enthusiasts and wildlife lovers as well as promoting festivals and competitions. The largest annual event held in the town is the Cowal Highland Gathering. The Royal National Mòd has been held in the town seven times and in 2018 will again be held at
Cowal Highland Gathering in early BBC television broadcasts. As the last Major competition in the season, Cowal was historically where the Champion of Champions title for the best overall performance in the major competitions of the season was decided and awarded. Until the World Pipe Band Championships started in Glasgow in 1947, Cowal was regarded as the premier pipe band competition. Following discussions between the Gathering Committee and the RSPBA, it was decided that after 2013 Cowal would lose its status as a Major competition due to difficulties accommodating the number of bands. The pipe band competition continues to be held but with