Hatchards Hatchards Hatchards is a branch of Waterstones, and claims to be the oldest bookshop in the United Kingdom, founded on Piccadilly in 1797 by John Hatchard. After one move, it has been at the same location on Piccadilly next to Fortnum and Mason since 1801, and the two stores are also neighbours in St. Pancras railway station as of 2014. It has a reputation for attracting high-profile authors and holds three Royal Warrants. The oldest bookshop in the United Kingdom, Hatchards was founded at 173 Piccadilly, London, by John Hatchard in 1797. It moved within Piccadilly in 1801, to No.189–190;
Piccadilly Circus in popular culture Piccadilly Circus in popular culture The following list is of artistic works and film where Piccadilly Circus is either the central theme or a principal theme. The phrase "it's like Piccadilly Circus" is commonly used in the UK to refer to a place or situation which is extremely busy with people. It has been said that a person who stays long enough at Piccadilly Circus will eventually bump into everyone they know. Probably because of this connection, during World War II, "Piccadilly Circus" was the code name given to the Allies' D-Day invasion fleet's assembly location in the English Channel.