Frankie Dettori time he has completely rededicated himself to riding. He was rewarded for his newfound dedication by becoming the British Champion Jockey in 2004. The Epsom Derby was the only British Classic Race Dettori had not won in his career, until his fifteenth attempt on 2 June 2007 on the Peter Chapple-Hyam trained Authorized. The following day he won the Prix du Jockey Club on Lawman, notching up a derby double. In 2007 Dettori became the face of "Jockey" yoghurt, sold across Europe, but especially popular in France. Controversial at first for its sweet flavour, Dettori's advertising campaign: "Frankie know whatta
Benny the Dip a half lengths with Medaaly unplaced. Richard Edmondson, writing in "The Independent" described the win as "fluent", while Gosden explained the tactics by saying that "we went out there to see if he could stay and he outstayed them." At Epsom on 7 June Benny the Dip, started the 11/1 third favourite in a field of thirteen for the Derby. He was ridden in the race by Willie Ryan, a journeyman jockey who had been given the ride when both Olivier Peslier, who had ridden him at York, and Frankie Dettori, were unavailable. The 2000 Guineas winner Entrepreneur was made