Breakfast cereal to General Foods. In 1985, Philip Morris Tobacco Company bought General Foods for $5.6 billion and merged it with its Kraft division. Because of Kellogg and Post, the city of Battle Creek, Michigan is nicknamed the "Cereal Capital of the World". In 1902 Force wheat flakes became the first ready-to-eat breakfast cereal introduced into the United Kingdom. The cereal, and the Sunny Jim character, achieved wide success in Britain, at its peak in 1930 selling 12.5 million packages in one year. In the 1930s, the first puffed cereal, Kix, went on the market. At the 1904 World Fair, the Quaker
Pebbles cereal Pebbles cereal Cocoa Pebbles and Fruity Pebbles are brands of breakfast cereal introduced by Post Foods in 1971 featuring characters from the animated series "The Flintstones" as spokestoons. Cocoa Pebbles contains chocolate-flavored crisp rice cereal bits, while Fruity Pebbles contains crisp rice cereal bits that come in a variety of fruit flavors with a sugar content of 9 grams per serving for Fruity Pebbles and 10 grams per serving for Cocoa Pebbles. It is the oldest surviving cereal brand that is based on characters from a TV series or movie. Fruity Pebbles and Cocoa Pebbles Cereal were reintroductions of a