Scooby-Doo, Where Are You! and Shaggy Rogers—and the title character, a semi-anthropomorphic Great Dane named Scooby-Doo. The group travels in a blue and green van with two orange flowers named the Mystery Machine, solving mysteries involving several local legends; in doing so, they discover that the perpetrator is almost invariably a disguised person who seeks to exploit the legend for their personal gain. "Scooby-Doo, Where Are You!" is the first incarnation of what would eventually become a long-running media franchise, which primarily consists of subsequent animated series, several films, and related merchandise. "Scooby Doo, Where Are You!" was the result of CBS and Hanna-Barbera's
Scooby-Doo boxes, iron-on transfers, coloring books, story books, records, underwear, and other such goods. When Scrappy-Doo was introduced to the series in 1979, he, Scooby, and Shaggy became the foci of much of the merchandising, including a 1983 Milton-Bradley "Scooby-Doo and Scrappy-Doo" board game. The first "Scooby-Doo" video game appeared in arcades in 1986, and has been followed by a number of games for both home consoles and personal computers. "Scooby-Doo "multivitamins also debuted at this time, and have been manufactured by Bayer since 2001. "Scooby-Doo" merchandising tapered off during the late 1980s and early 1990s, but increased after the series'