Google Exchange under the ticker symbol GGQ1. These ticker symbols now refer to Alphabet Inc., Google's holding company, In March 1999, the company moved its offices to Palo Alto, California, which is home to several prominent Silicon Valley technology start-ups. The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine. To maintain an uncluttered page design, advertisements were solely text-based. This model of selling keyword advertising was first pioneered by Goto.com, an Idealab spin-off created by Bill Gross. When the company changed names to Overture Services, it sued Google
Is Google Making Us Stupid? the Internet and World Wide Web. Carr expanded his argument in "", a book published by W. W. Norton in June 2010. The essay was extensively discussed in the media and the blogosphere, with reactions to Carr's argument being polarised. At the Britannica Blog, a part of the discussion focused on the apparent bias in Carr's argument toward literary reading. In Carr's view, reading on the Internet is generally a shallower form in comparison with reading from printed books in which he believes a more intense and sustained form of reading is exercised. Elsewhere in the media, the Internet's impact