Bass Brewery Bass Brewery The Bass Brewery was founded in 1777 by William Bass in Burton-upon-Trent, England. The main brand was Bass Pale Ale, once the highest-selling beer in the UK. By 1877, Bass had become the largest brewery in the world, with an annual output of one million barrels. Its pale ale was exported throughout the British Empire, and the company's distinctive red triangle became the UK's first registered trade mark. Bass took control of a number of other large breweries in the early 20th century, and in the 1960s merged with Charrington United Breweries to become the largest UK brewing
Bass Brewery from the deal, and instructed Interbrew to dispose of the brewery and certain brands (Carling and Worthington ) to Coors (now Molson Coors Brewing Company), but allowed Interbrew to retain the rights to the "Bass Pale Ale" brand. Mitchells & Butlers lives on as the assignee of the licensed retail outlet business which separated from Six Continents. Bass plc's brewing business was bought by the Belgian brewer Interbrew (now AB-InBev) in June 2000, its hotel and pub holdings absorbed and renamed Six Continents plc. After the Competition Commission raised potential monopoly concerns, Interbrew disposed of Bass Brewers Limited's Carling and