Bass Brewery the brewery, the Bass Museum of Brewing (later renamed the Coors Visitor Centre & The Museum of Brewing), was Burton-upon-Trent's largest tourist attraction until closed by Coors in June 2008. A steering group was established to investigate re-opening, and the museum was relaunched in May 2010 as the National Brewery Centre. Bass was a pioneer in international brand marketing. "Many years before 1855" Bass applied a red triangle to casks of its Pale Ale. After 1855 the triangles were red, white or blue depending on which of three breweries it came from, but all bottles of Pale Ale had the
Bass Brewery logo. Draught Bass is a 4.4% ABV cask conditioned beer. Most prevalent near its Burton upon Trent and Derbyshire heartlands, it is brewed by Marston's in Burton in Yorkshire Squares using English hops and dry hopping and is described as "a classic ale with a malty, fruity, nutty aroma and a complex, satisfying flavour". This is the exported version of Bass, usually brewed to around 5% ABV. Shandy Bass is a 0.5% ABV shandy made with Bass beer and lemonade. Introduced in 1972, it is made by Britvic. Bass Pale Ale has been brewed under licence in Belgium since the