Scooby-Doo (character) to people. Scooby is vulnerable and lovable and not brave, and very much like the kids who watch. But like kids, he likes to think that he's brave." Scooby-Doo (character) Scoobert "Scooby" Doo is the eponymous character and protagonist of the animated television franchise of the same name created in 1969 by the American animation company Hanna-Barbera. Scooby-Doo is a male Great Dane and lifelong companion of amateur detective Shaggy Rogers, with whom he shares many personality traits. Named after a nonsense vocal line in Frank Sinatra's hit song "Strangers in the Night", he features a mix of both canine
Scooby-Doo boxes, iron-on transfers, coloring books, story books, records, underwear, and other such goods. When Scrappy-Doo was introduced to the series in 1979, he, Scooby, and Shaggy became the foci of much of the merchandising, including a 1983 Milton-Bradley "Scooby-Doo and Scrappy-Doo" board game. The first "Scooby-Doo" video game appeared in arcades in 1986, and has been followed by a number of games for both home consoles and personal computers. "Scooby-Doo "multivitamins also debuted at this time, and have been manufactured by Bayer since 2001. "Scooby-Doo" merchandising tapered off during the late 1980s and early 1990s, but increased after the series'