Bass Brewery red triangle from that date. The blue triangle was briefly revived after World War II for Pale Ale that wasn't bottle conditioned. The Bass Red Triangle was the first trade mark to be registered under the UK's Trade Marks Registration Act 1875. The Act came into effect on 1 January 1876 and legend has it that a Bass employee queued overnight outside the registrar's office on New Year's Eve in order to be the first in line to register a trade mark the next morning. As a result, Bass, Ratcliff & Gretton Limited received the first two registrations, the Bass
Logo of the BBC BBC back to the very first logo in the 1950s and 1960s, which was not what the corporation wanted at that time. Technically, the logo never looked comfortable next to the brand and straight letters. Finally, it was expensive to print as stationery would always have four-colour letterheads, and alongside other BBC brands could mean anything up to ten-colour letterheads and stationery. Lambie-Nairn's solution is the BBC logo that has been used on-screen since 4 October 1997. By straightening up the boxes and letters, it removed all the problems associated with diagonals and those associated with disappearing lines. This kept