Ann-Sofie Johansson and representative. Her job involves travel, fashion research, designer collaborations, and the overseeing of H&M's "brand building" collections. Ann-Sofie Johansson Ann-Sofie Johansson is a Swedish fashion designer, known for being the Creative Advisor and former Head of Design for retailer H&M. Johansson grew up in Ronneby, an hour away from Stockholm, Sweden. As a youth, she shopped often at H&M, calling it the "heaven of fashion". After first thinking about becoming a veterinarian, Johansson instead pursued art science studies and archaeology at Gothenburg and Lund universities – it was then that she realized she wanted a career involving artistic creativity.
Kaleidoscope (retailer) Kaleidoscope (retailer) Kaleidoscope is a catalogue and online based retailer specialising in women’s fashion and accessories, but also stocking homewear and electricals. Kaleidoscope is owned by Freemans Grattan Holdings (previously named Otto UK), which is in turn owned by Otto GmbH – one of the largest retailers in the world with over 50,000 employees at 123 companies across more than 20 countries. Freemans Grattan Holdings largely operates in the UK through brands including Freemans, Grattan, Kaleidoscope, Oli, Look Again, Bon Prix and Witt. The company also owns Hermes (Previously named Parcelnet) – A European home delivery courier company Kaleidoscope was