Jay Silverheels from Toronto and I speak Esperanto." In 1970, he appeared in a commercial for Chevrolet as a Native American chief who rescues two lost hunters who ignored his advice in that year's Chevy Blazer. The William Tell Overture is heard in the background. Silverheels spoofed his Tonto character in a Stan Freberg Jeno's Pizza Rolls TV commercial opposite Clayton Moore, and in "The Phynx", opposite John Hart, both having played The Lone Ranger in the original television series. He appeared in three episodes of NBC's "Daniel Boone", starring Fess Parker as the real life frontiersman. His later appearances included an
Playing Indian identity into question," writes Deloria. "At the same time, however, wearing a mask also makes one self-conscious of a "real" 'me' underneath." The book is a reworking of Deloria's 1994 Yale doctoral dissertation. Deloria refers to David Roediger's "The Wages of Whiteness", a similar book about the construction of the white race in opposition to black slaves; his book has itself been compared to scholarly work on blackface and to the work of Richard White. Playing Indian Playing Indian is a 1998 book by Philip J. Deloria. In it, Deloria discusses the way in which white American men have adopted