Google Exchange under the ticker symbol GGQ1. These ticker symbols now refer to Alphabet Inc., Google's holding company, In March 1999, the company moved its offices to Palo Alto, California, which is home to several prominent Silicon Valley technology start-ups. The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine. To maintain an uncluttered page design, advertisements were solely text-based. This model of selling keyword advertising was first pioneered by Goto.com, an Idealab spin-off created by Bill Gross. When the company changed names to Overture Services, it sued Google
Google Surveys overall internet population". Google Surveys has been compared to SurveyMonkey (which also offers both a survey creation interface as well as a way to purchase an audience), where it was praised for its low cost per response but was found to have less flexibility in designing the survey. Google has also reviewed Google Surveys in a white paper, concluding that "Google Consumer Surveys can be used in place of more traditional Internet-based panels without sacrificing accuracy" while also stating that "[s]ince Google Consumer Surveys only allows one-question or screening two-question surveys, analysis of the relationships between survey questions are difficult