Interior design magazine consumers and in particular, Sears, who offered to deliver any item countrywide. Terrance Conran's Habitat, founded in 1964, came about to service a growing number of affluent consumers, intent on purchasing a cost-efficient interior presented in ready-to-made rooms. The first "Habitat" catalogue in 1966 was marketed as a guide to decorating a home and not just a telling tool. Swedish company IKEA created the same room-set device to document its tens of thousands of products and in the process dominated the global market in the late 20th century. Founded by Ingvar Kamprad in 1943, the catalogue was first produced in
Ingvar Ingvar Yngvar Harra (or Ingvar) Proto-Norse *"Ingu-Hariz" (d. early 7th century) was the son of Östen and reclaimed the Swedish throne for the House of Yngling after the Swedes had rebelled against Sölvi. Snorri Sturluson relates in his "Ynglinga saga" that King Ingvar, Östen's son, was a great warrior who often spent time patrolling the shores of his kingdom fighting Danes and Estonian vikings ("Víkingr frá Esthland"). King Ingvar finally came to a peace agreement with the Danes and could take care of the Estonian vikings. He consequently started pillaging in Estonia in retribution, and one summer he arrived at