Ann-Sofie Johansson Ann-Sofie Johansson Ann-Sofie Johansson is a Swedish fashion designer, known for being the Creative Advisor and former Head of Design for retailer H&M. Johansson grew up in Ronneby, an hour away from Stockholm, Sweden. As a youth, she shopped often at H&M, calling it the "heaven of fashion". After first thinking about becoming a veterinarian, Johansson instead pursued art science studies and archaeology at Gothenburg and Lund universities – it was then that she realized she wanted a career involving artistic creativity. She took some evening courses in design at the Anders Beckman's School in Stockholm. In 1987, after deciding
1400–1500 in European fashion 1400–1500 in European fashion Fashion in 15th-century Europe was characterized by a series of extremes and extravagances, from the voluminous gowns called houppelandes with their sweeping floor-length sleeves to the revealing doublets and hose of Renaissance Italy. Hats, hoods, and other headdresses assumed increasing importance, and were draped, jewelled, and feathered. As Europe continued to grow more prosperous, the urban middle classes, skilled workers, began to wear more complex clothes that followed, at a distance, the fashions set by the elites. It is in this time period that we begin to see fashion take on a temporal aspect. People could