Google Exchange under the ticker symbol GGQ1. These ticker symbols now refer to Alphabet Inc., Google's holding company, In March 1999, the company moved its offices to Palo Alto, California, which is home to several prominent Silicon Valley technology start-ups. The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine. To maintain an uncluttered page design, advertisements were solely text-based. This model of selling keyword advertising was first pioneered by Goto.com, an Idealab spin-off created by Bill Gross. When the company changed names to Overture Services, it sued Google
Is Google Making Us Stupid? in the latter the reader is directed within themselves and enters "an environment that is nothing at all like the open-ended information zone that is cyberspace" in which he feels psychologically fragmented. Several critics theorized about the effects of the shift from scarcity to abundance of written material in the media as a result of the technologies introduced by the Internet. This shift was examined for its potential to lead individuals to a superficial comprehension of many subjects rather than a deep comprehension of just a few subjects. According to Shirky, an individual's ability to concentrate had been facilitated by