Less-than sign Less-than sign The "less-than sign" is a mathematical symbol that denotes an inequality between two values. The widely adopted form of two equal-length strokes connecting in an acute angle at the left, <, has been found in documents dated as far back as the 1560s. In typical mathematical usage, the less-than sign is typically placed between the two values being compared and signals that the first number is less than the second number. Examples of typical usage include "½ < 1" and "−2 < 1". Since the development of computer programming languages, the less-than sign and the greater-than sign have
Less-is-better effect Less-is-better effect The less-is-better effect is a type of preference reversal that occurs when the lesser or smaller alternative of a proposition is preferred when evaluated separately, but not evaluated together. The term was first proposed by Christopher Hsee. In a 1998 study, Hsee, a professor at the Graduate School of Business of The University of Chicago, discovered a less-is-better effect in three contexts: "(1) a person giving a $45 scarf (from scarves ranging from $5-$50) as a gift was perceived to be more generous than one giving a $55 coat (from coats ranging from $50-$500); (2) an overfilled ice