Bass Brewery the brewery, the Bass Museum of Brewing (later renamed the Coors Visitor Centre & The Museum of Brewing), was Burton-upon-Trent's largest tourist attraction until closed by Coors in June 2008. A steering group was established to investigate re-opening, and the museum was relaunched in May 2010 as the National Brewery Centre. Bass was a pioneer in international brand marketing. "Many years before 1855" Bass applied a red triangle to casks of its Pale Ale. After 1855 the triangles were red, white or blue depending on which of three breweries it came from, but all bottles of Pale Ale had the
Michael Thomas Bass Michael Thomas Bass Michael Thomas Bass, DL (6 July 1799 – 29 April 1884) was an English brewer and a member of Parliament. Under his leadership, the Bass Brewery became the largest brewery in the world, and Bass the best known brand of beer in England. Bass represented Derby in the House of Commons as a member of the Liberal Party between 1848 and 1883 where he was an effective advocate for the brewing industry. He was a generous benefactor both in Derby, and in Burton-on-Trent where his company was based. Bass was born at Burton-on-Trent in Staffordshire, the son