Logo and conceptual clarity that were the hallmarks of Modernism as an artistic movement formed a powerful toolset for a new generation of graphic designers whose logos embodied Ludwig Mies van der Rohe’s dictum, "Less is more." Modernist-inspired logos proved successful in the era of mass visual communication ushered in by television, improvements in printing technology, and digital innovations. The current era of logo design began in the 1870s with the first abstract logo, the Bass red triangle. , many corporations, products, brands, services, agencies, and other entities use an ideogram (sign, icon) or an emblem (symbol) or a combination of
Blue Is the Warmest Colour trying to make their flesh more familiar to us than his own." "Blue Is the Warmest Colour" is also filled with visual symbolism. The colour blue is used extensively throughout the film—from the lighting in the gay club Adèle visits, to the dress she wears in the last scene and most notably, in Emma's hair and eyes. For Adèle, blue represents emotional intensity, curiosity, love, and sadness. Adèle also references Pablo Picasso a number of times, who famously went through a melancholy Blue Period. As Emma grows out of her relationship with Adèle and their passion wanes, she removes the