Dream of the Rarebit Fiend He addressed religious leaders, alcoholism, homelessness, political speeches, suicide, fashion, and other topics, whereas his other strips were fantasy or had seemingly vague, timeless backgrounds. The strip referenced contemporary events such as the 1904 election of Theodore Roosevelt; the recently built Flatiron Building (1902) and St. Regis Hotel (1904) in New York City; and the Russo-Japanese War of 1904–05. The rarebit is a dish typically made with rich cheese thinned with ale and served melted on toast with cayenne and mustard mixed in. McCay used it despite its innocuousness—cultural theorist Scott Bukatman states rarebit was not the sort of dish
Dream of the Rarebit Fiend as they had been widely reported and talked about in the New York newspaper world McCay was a part of. "Dream of the Rarebit Fiend" was McCay's longest running comic strip. He made over 300 more "Rarebit Fiend" episodes than he made of the more famous "Little Nemo". The first strip appeared on September 10, 1904, in the "New York Herald", a few months after the first appearance of McCay's "Little Sammy Sneeze". It was McCay's second successful newspaper strip, after "Sammy Sneeze" landed him a position on the cartooning staff of the "Herald". "Dream of the Rarebit Fiend" ran