Logo and conceptual clarity that were the hallmarks of Modernism as an artistic movement formed a powerful toolset for a new generation of graphic designers whose logos embodied Ludwig Mies van der Rohe’s dictum, "Less is more." Modernist-inspired logos proved successful in the era of mass visual communication ushered in by television, improvements in printing technology, and digital innovations. The current era of logo design began in the 1870s with the first abstract logo, the Bass red triangle. , many corporations, products, brands, services, agencies, and other entities use an ideogram (sign, icon) or an emblem (symbol) or a combination of
Blue Is the Warmest Colour Blue Is the Warmest Colour Blue Is the Warmest Colour (; ), known as Blue Is the Warmest Color in the United States, is a 2013 French romance film co-written, co-produced, and directed by Abdellatif Kechiche, and starring Léa Seydoux and Adèle Exarchopoulos. The film follows Adèle (Exarchopoulos), a French teenager who discovers desire and freedom when an aspiring painter (Seydoux) enters her life. The film charts their relationship from Adele's high school years to her early adult life and career as a school teacher. The premise of "Blue Is the Warmest Colour" is based on the 2010 graphic novel