History of Wicca rise of this teenage-focused, New Age, pop-culture Wicca has been highly criticised by traditionalists, many of whom refuse to accept it as Wicca, instead using terms like "wicca-lite". The historians Brooks Alexander and Jeffrey Russell commented that "pop-culture witchcraft is sufficiently vague in structure and content to qualify more as a 'lifestyle' than a 'religion'." The rise of the internet also had an effect on Wicca. Previously, solitary Wiccans around the world had little way of communicating amongst one another, however, the internet allowed them to do so. Websites such as Witchvox.com were set up. Historian Brooks Alexander commented that
Wicca Wicca developed a theology rooted in the worship of what they described as "one deity, without gender". In the 1970s, Dianic Wiccan groups developed which were devoted to a singular, monotheistic Goddess; this approach was often criticised by members of British Traditional Wiccan groups, who lambasted such Goddess monotheism as an inverted imitation of Christian theology. As in other forms of Wicca, some Goddess monotheists have expressed the view that the Goddess is not an entity with a literal existence, but rather a Jungian archetype. As well as pantheism and duotheism, many Wiccans accept the concept of polytheism, thereby believing