More popular than Jesus story in "The New York Times" on 5 August. Over twenty other stations followed WAQY's lead with similar announcements. Some stations in the Deep South went further, organising demonstrations with bonfires, drawing hordes of teenagers to publicly burn their Beatles records and other memorabilia. Epstein was so concerned by the reaction that he considered cancelling the group's upcoming US tour, believing they would be seriously harmed in some way. He then flew to the US and held a press conference in New York City, where he publicly criticised "Datebook", saying the magazine had taken Lennon's words out of context, and
A Quiet Word With ... had interviewed anyone on television, and the first time he interviewed anyone by himself in twenty years. Some time later Martin viewed an "infuriating" interview with American comedian and actor Will Ferrell on the Nine Network's "A Current Affair" that involved the reporter attempting to get Ferrell to repeat catchphrases from the film "" rather than containing anything of substance; Martin regarded this interview as an embarrassment to the nation. These two factors gave him the idea for a more substantive interview program, and inspired him to create "A Quiet Word With ...". The first episode, featuring Martin conversing with