The Art of Walt Disney told him that he had no rights to Oswald, because the cartoon was not copyrighted under Walt’s name. After, Walt, his brother Roy O. Disney, and Ub Iwerks, came together to create all new characters, all of which Walt was going to make sure he owned. Mickey Mouse was soon developed, a character Walt had been inspired to create just from a simple pet mouse he once had in his office back in Missouri. Since its release in 1973, The Art of Walt Disney has expanded and revised its content on four separate occasions; 1975, 1995, 2004, and 2011. Each
Criticism of The Walt Disney Company and head of the animation department. However Michael Eisner has been criticized for his management style. The book "DisneyWar" by James B. Stewart is an exposé of Eisner's 20-year tenure as Chairman and CEO at The Walt Disney Company. Stewart describes some of the following: In 2003, Roy resigned from his positions as Disney vice chairman and chairman of Walt Disney Feature Animation, accusing Eisner of micromanagement, flops with the ABC television network, timidity in the theme park business, turning The Walt Disney Company into a "rapacious, soul-less" company, and refusing to establish a clear succession plan, as well as