Wicca been influenced by other Pagan religions, thus making clear-cut distinctions between them more difficult for religious studies scholars to make. The terms "wizard" and "warlock" are generally discouraged in the community. In Wicca, denominations are referred to as "traditions", while non-Wiccans are often termed "cowans". When the religion first came to public attention, it was commonly called "Witchcraft". For instance, Gerald Gardner—the man regarded as the "Father of Wicca"—referred to it as the "Craft of the Wise", "witchcraft", and "the witch-cult" during the 1950s. There is no evidence that he ever called it "Wicca", although he did refer to the
Fluffy bunny (Wicca) Fluffy bunny (Wicca) The term "fluffy bunny" is used as a derogatory term within the contemporary Pagan religion of Wicca to refer to practitioners whose adherence to the faith is perceived as being superficial and dominated by consumerist values. In doing so, it contrasts the speakers' perception that their own practice of Wicca is authentic, as opposed to that of the inauthentic "fluffy bunny". The usage of the term has been examined by a number of academics operating in the field of Pagan studies. Angela Coco and Ian Woodward studied a 2002 discussion thread in which Wiccan participants debated what