Wicca Murray's explanations into his own tradition. The witch-cult theory represented "the historical narrative around which Wicca built itself", with the early Wiccans claiming to be the survivors of this ancient pagan religion. Other influences upon early Wicca included various Western esoteric traditions and practices, among them ceremonial magic, Aleister Crowley and his religion of Thelema, Freemasonry, Spiritualism, and Theosophy. To a lesser extent, Wicca also drew upon folk magic and the practices of cunning folk. It was further influenced both by scholarly works on folkloristics, particularly James Frazer's "The Golden Bough", as well as romanticist writings like Robert Graves' "The
Wicca forms of the religion must not use it. From the late 1980s onwards various books propagating Wicca were published that again used the former, broader definition of the word. Thus, by the 1980s, there were two competing definitions of the word "Wicca" in use among the Pagan and esoteric communities, one broad and inclusive, the other smaller and exclusionary. Although there are exceptions, among scholars of Pagan studies it is the older, inclusive use of the term which has gained wider usage. Conversely, in various forms of popular culture, such as television programs "Buffy the Vampire Slayer" and "Charmed", the