The Walt Disney Company Features, who requested additional samples to show to the publisher, William Randolph Hearst. On December 16, the Walt Disney Studios partnership was reorganized as a corporation with the name of Walt Disney Productions, Limited with a merchandising division, Walt Disney Enterprises, and two subsidiaries, Disney Film Recording Company, Limited and Liled Realty and Investment Company for real estate holdings. Walt and his wife held 60% (6,000 shares) and Roy owned 40% of WD Productions. On December 30, King Features signed its first newspaper, New York Mirror, to publish the Mickey Mouse comic strip with Walt's permission. In 1932, Disney signed
The Walt Disney Company Sword and the Rose" (1953), and "20,000 Leagues Under the Sea" (1954). Disney ended its distribution contract with RKO in 1953, forming its own distribution arm, Buena Vista Distribution. In December 1950, Walt Disney Productions and the Coca-Cola Company teamed up for Disney's first venture into television, the NBC television network special "An Hour in Wonderland". In October 1954, the ABC network launched Disney's first regular television series. In 1954, Walt Disney used his "Disneyland" series to unveil what would become Disneyland, an idea conceived out of a desire for a place where parents and children could both have fun