Etymology of Wicca learned the term during his initiation into the New Forest coven in 1939. By the late 1950s, Gardner's rival Charles Cardell, founder of his own tradition, had begun referring to the religion's followers as "Wiccens", and possibly used "Wicca" in reference to the religion itself. The inclusive use of the term "Wicca"—referring to the entirety of Pagan Witchcraft religion—has been traced to Britain in the early 1960s, when it was used by various groups and publicised through use in adverts, magazines, and other literary sources. It was later adopted by figures like Alex Sanders and Gavin and Yvonne Frost, who
Central Valley Wicca Central Valley Wicca Central Valley Wicca, sometimes abbreviated as CVW, refers to a particular group of traditions within the Neopagan religion of Wicca which trace their roots to a group of Wiccan practitioners who brought their practice from England to the Central Valley of California at some point in the early 1960s. It is one branch of British Traditional Wicca, alongside Gardnerian, Alexandrian Wicca and Mohsian, as defined by New Wiccan Church in California. There are several theories about the origins of Central Valley Wicca, leading to a degree of debate among researchers. Some speculate that CVW is an early