More popular than Jesus the comment, saying "if I had said television was more popular than Jesus, I might have got away with it". He explained that he was simply remarking on how other people viewed and popularised the band. The events contributed to the Beatles' lack of interest in public live performances, and the US tour was the last they undertook, after which they became a studio-only band. In 1969, the Beatles released "The Ballad of John and Yoko", a non-album single in which Lennon sings the line "The way things are going, They're gonna crucify me." Lennon's solo career included further references
More popular than Jesus came into contact with the Revd Ronald Gibbons, who told reporters that a Beatles version of "O Come, All Ye Faithful" might provide the Church of England with "the very shot in the arm it needs". The day after Cleave's article appeared in the "Evening Standard", Beatles press officer Tony Barrow offered "Datebook", a US teen magazine, rights to all four interviews. Barrow believed the pieces were important to show fans that the Beatles were progressing beyond simple pop music and producing more intellectually challenging work. As "Datebook" was a socially progressive magazine that addressed subjects such as interracial dating