The Walt Disney Company "Mickey Mouse Club". In 1980, Disney launched Walt Disney Home Video to take advantage of the newly emerging videocassette market. On April 18, 1983, The Disney Channel debuted as a subscription-level channel on cable systems nationwide, featuring its large library of classic films and TV series, along with original programming and family-friendly third-party offerings. Walt Disney World received much of the company's attention through the 1970s and into the 1980s. In 1978, Disney executives announced plans for the second Walt Disney World theme park, EPCOT Center, which would open in October 1982. Inspired by Walt Disney's dream of a futuristic
Walt Disney Travel Company Land Company, Incorporated, incorporated in or before 1968 to own some of the Walt Disney World Resort, changed its name to Walt Disney Travel Company, Incorporated on August 16, 1973. All of the land it owns is backstage areas (i.e., areas not normally open to the public). In April 2014, president Randy Garfield retired. Kenneth Svendsen was named president in March 2014. The Walt Disney Travel Company has two main offices, where guests can call-in to get help booking their accommodations, tickets, airfare, and other travel products. The DRTSC is located in Anaheim, California, about a mile from the Disneyland