Etymology of Wicca latter would adopt it by the 21st century. This was part of a phenomenon that took place during the 1970s and 1980s, as the term "Wicca" became increasingly associated purely with Gardnerianism and Alexandrianism (together known as British Traditional Wicca in North America), rather than with other variants of Pagan Witchcraft. This was encouraged by elements within the Gardnerian and Alexandrian communities who wished to emphasise what they perceived as their special position within the Pagan community. The word "Wicca" first appeared in a book title in 1981 as "Wicca: The Ancient Way"; written by Janus-Mithras, Nuit-Hilaria and Mer-Amun and
Church and School of Wicca wife Yvonne was an American with a background in Spiritualism. He then claimed to have been initiated into a Wiccan group in St. Louis, Missouri. When living in St. Louis they developed a correspondence course through which to teach others about Wicca, advertising these courses as the "School of Wicca". They argued that by spreading their religious teaching in the form of a correspondence course, they were reaching a wider range of people than initiatory-based forms of Wicca, and that this would be necessary in order for the religion to become a "strong religious force". They believed strongly that Wicca