Brazil at the FIFA World Cup viewed sporting event in the world, with an estimated over 1 billion people watching the 2014 tournament final. Brazil is the most successful national team in the history of the World Cup, having won five titles, earning second-place, third-place and fourth-place finishes twice each. Brazil is one of the countries besides Argentina, Spain and Germany to win a FIFA World Cup away from its continent (Sweden 1958, Mexico 1970, USA 1994 and South Korea/Japan 2002). Brazil is the only national team to have played in all FIFA World Cup editions without any absence or need for playoffs. Brazil also has
1970 FIFA World Cup to aid visibility on black and white television broadcasts (which was still commonplace then, as colour television was rare in many parts of the world), was also well established before the Telstar. The name came from the Telstar communications satellite, which was roughly spherical and dotted with solar panels, somewhat similar in appearance to the football. Forming a partnership with FIFA in 1970, Panini published its first FIFA World Cup sticker album for the 1970 World Cup, initiating a global craze for collecting and trading stickers. In 2017, a complete 1970 World Cup Panini sticker album signed by Pelé sold