The Art of Walt Disney told him that he had no rights to Oswald, because the cartoon was not copyrighted under Walt’s name. After, Walt, his brother Roy O. Disney, and Ub Iwerks, came together to create all new characters, all of which Walt was going to make sure he owned. Mickey Mouse was soon developed, a character Walt had been inspired to create just from a simple pet mouse he once had in his office back in Missouri. Since its release in 1973, The Art of Walt Disney has expanded and revised its content on four separate occasions; 1975, 1995, 2004, and 2011. Each
Timeline of The Walt Disney Company an emphasis on theme park expansion and improving the quality of film and television work. After becoming CEO, Robert Iger begins to rebuild the Disney brand by redirecting focus on core assets, such as feature animation and the theme parks. One early accomplishment was repairing the Disney-Pixar relationship, resulting in Disney's purchase of Pixar for $7 billion. Footnotes Timeline of The Walt Disney Company This is a timeline of The Walt Disney Company, listing notable business events for the organization. The Walt Disney Company was founded in 1923, and found much success under Walt Disney's leadership through his death in