Ultimate Picture Palace cinemas of the time. In 1994 Heine closed the Penultimate Picture Palace. For a month that summer it was squatted by the Oxford Freedom Network, which reopened it as Studio 6 Cinema. Then brothers Saied and Zaid Marham bought it and spent £40,000 restoring the neoclassical façade. They reopened it as the Ultimate Picture Palace in June 1996. In the 2000s the cinema got into debt. In July 2009 Saied Marham sold it to Philippa Farrow and Jane Derricott, who installed a small refreshment bar at the west end of the auditorium. In 2011 Farrow and Derricott sold the cinema
Old Fashioned plane to "make some Old Fashioneds the Old Fashioned way, the way dear old dad used to." When Benjamin asks what if something happens, Fitzgerald replies, "What could happen to an Old Fashioned?" In the television series M*A*S*H, character Margaret Houlihan frequently orders an Old Fashioned, "without the fruit", while in the Officers Club. In the television series Grey's Anatomy, in the fourth episode of the ninth season, Dr. Christina Yang and Dr. Thomas order two Old Fashioned in a bar after duty hours at The Clinic. In the movie Crazy, Stupid, Love, the Old Fashioned is the preferred cocktail