Rapid City, South Dakota City had survived a boom and bust and was establishing itself as an important regional trade center for the upper midwest. Although the Black Hills became a popular tourist destination in the late 1890s, it was a combination of local efforts, the popularity of the automobile, and construction of improved highways that brought tourists to the Black Hills in large numbers after World War I. Gutzon Borglum, already a famous sculptor, began work on Mount Rushmore in 1927 and his son, Lincoln Borglum, continued the carving of the presidents' faces in rock following his father's death in 1941. The work
Construction of Mount Rushmore at least there be two Republicans and at least one Democrat represented) because of Theodore Roosevelt's introduction of the National Park Service. Borglum's original design was a sculpture of each president intended to go down to their waists, but time constraints and funding only provided for their heads. Ivan Houser, father of John Sherrill Houser, was assistant sculptor to Gutzon Borglum during the early years of carving; he began working with Borglum shortly after the inception of the monument and was with Borglum for a total of seven years. When Houser left Gutzon to devote his talents to his own