Rapid City, South Dakota City had survived a boom and bust and was establishing itself as an important regional trade center for the upper midwest. Although the Black Hills became a popular tourist destination in the late 1890s, it was a combination of local efforts, the popularity of the automobile, and construction of improved highways that brought tourists to the Black Hills in large numbers after World War I. Gutzon Borglum, already a famous sculptor, began work on Mount Rushmore in 1927 and his son, Lincoln Borglum, continued the carving of the presidents' faces in rock following his father's death in 1941. The work
Gutzon Borglum our own," he looked to create art that was "American, drawn from American sources, memorializing American achievement," according to a 1908 interview article. Borglum was highly suited to the competitive environment surrounding the contracts for public buildings and monuments, and his public sculpture is sited all around the United States. In 1908, Borglum won a competition for a statue of the Civil War General Philip Sheridan to be placed in Sheridan Circle in Washington, D.C. A second version of "General Philip Sheridan" was erected in Chicago, Illinois, in 1923. Winning this competition was a personal triumph for him because he