Alastair Campbell press secretary. Having recovered and become teetotal, he told Blair about his alcoholism, which Blair did not see as a problem. In his autobiography, Tony Blair would later reveal that Campbell had coined the name "New Labour" and described Campbell as a "genius". Campbell wrote the speech that led to the party's review of Clause Four and the birth of "New Labour". In addition to being press spokesman, Campbell was Blair's speech writer and chief strategist. He oversaw new co-ordination and rebuttal systems which gave birth to a communications machine which became both feared and respected, and the model for
Prime Minister of Italy Giolitti was Prime Minister five times between 1892 and 1921 and the second-longest serving Prime Minister in Italian history. Giolitti was a master in the political art of "trasformismo", the method of making a flexible, fluid centrist coalition in Parliament which sought to isolate the extremes of the left and the right in Italian politics. Under his influence, the Italian Liberals did not develop as a structured party. They were instead a series of informal personal groupings with no formal links to political constituencies. The period between the start of the 20th century and the start of World War I,