JCB (company) photography. The logo was designed by Leslie Smith, and is off-set at 18 degrees from the horizontal and 22 degrees from the vertical—the angles Joe Bamford liked. To demonstrate his faith in the hydraulic fail safes on JCB machines (which lock the arms in the event of a loss of hydraulic pressure, preventing them from crashing to the ground), Joe Cyril Bamford arranged to have several backhoes raise themselves up on their arms, and drove his car beneath them. This has since developed into a world-famous demonstration of the versatility of the backhoe configuration. The JCB display team (JCB Dancing
Jock McAvoy Jock McAvoy Joseph Patrick Bamford (20 November 1908 – 20 November 1971), better known by his ring name Jock McAvoy, was a British boxer who fought from 1927 to 1945. He held the British Empire Middleweight Championship from 1933-39, and took the British Empire Light Heavyweight Title in April, 1937, by knocking out Eddie Phillips. Bamford was born in Burnley, Lancashire, but was billed as being from Rochdale. Bamford adopted the name Jock McAvoy so that his mother did not realize he was boxing. Initially discovered, trained and managed by Joseph Tolley at Tolley's famous Rochdale Boxing Club, he was