Energy drink otherwise normal people have been verified scientifically. Various marketing organizations such as Red Bull and Monster have described energy drinks by saying their product "gives you wings", is "scientifically formulated", or is a "killer energy brew". Marketing of energy drinks has been particularly directed towards teenagers, with manufacturers sponsoring or advertising at extreme sports events and music concerts, and targeting a youthful audience through social media channels. When mixed with alcohol, either as a prepackaged caffeinated alcoholic drink, a mixed drink, or just a drink consumed alongside alcohol, energy drinks are often consumed in social settings. Energy drinks have the
Storm (soft drink) storm varieties. Pepsi already had an existing offering, lemon-lime Slice, although it, like Sprite, was caffeine-free. Pepsi dropped Storm while it was still in the test market stage. Test markets included Denver, Indianapolis, Omaha, San Francisco, Las Vegas, Milwaukee, and Philadelphia. Lemon-lime Slice was dropped in favor of a new formula, marketed as Sierra Mist in 2000. Storm (soft drink) Storm was a lightly carbonated, caffeinated lemon-lime flavored soft drink. It was test marketed by PepsiCo in some areas of the U.S. in 1998 as part of Pepsi's attempt to become more competitive in the U.S. clear lemon-lime soda market,