Alastair Campbell press secretary. Having recovered and become teetotal, he told Blair about his alcoholism, which Blair did not see as a problem. In his autobiography, Tony Blair would later reveal that Campbell had coined the name "New Labour" and described Campbell as a "genius". Campbell wrote the speech that led to the party's review of Clause Four and the birth of "New Labour". In addition to being press spokesman, Campbell was Blair's speech writer and chief strategist. He oversaw new co-ordination and rebuttal systems which gave birth to a communications machine which became both feared and respected, and the model for
Alastair Goodlad Alastair Goodlad Alastair Robertson Goodlad, Baron Goodlad (born 4 July 1943) is a British Conservative politician who served as the British High Commissioner to Australia from 2000 until 2005. Goodlad attended Marlborough College and studied law at King's College, Cambridge. Goodlad first stood for Parliament in 1970 when he contested Crewe, but was beaten by Labour's Scholefield Allen. He was Member of Parliament successively for Northwich (1974–83) and Eddisbury (1983–99), Goodlad also served as a junior Foreign Office Minister then as Prime Minister John Major's Parliamentary Secretary to the Treasury and Chief Whip for which in the 1997 Prime Minister's