Northern Ireland at the FIFA World Cup Northern Ireland at the FIFA World Cup The Northern Ireland national football team have appeared in the finals of the FIFA World Cup on three occasions. Their best World Cup performance was in their first appearance in the finals, the 1958 World Cup, where they reached the quarter-finals after beating Czechoslovakia 2–1 in the play-off. They were knocked out by France, losing 4–0. In the 1958 competition Northern Ireland became the least populous country to have qualified for the World Cup, a record that stood until Trinidad & Tobago qualified for the 2006 World Cup. Northern Ireland remains, however, the
2006 FIFA World Cup sponsorship 2006 FIFA World Cup sponsorship Corporate sponsorship during the 2006 World Cup has been a major source of revenue for FIFA, but it has also led to criticism for overly commercializing the event and allocating too many game tickets to sponsors, as well as for prohibitive actions against non-sponsor advertising around the stadiums. FIFA has defended its policies by pointing out that all of its profits from the World Cup are invested back into worldwide football. As sporting events have become increasingly commercialized, a wide variety of sponsorship opportunities have emerged - or been created - and the 2006 FIFA