JCB (company) photography. The logo was designed by Leslie Smith, and is off-set at 18 degrees from the horizontal and 22 degrees from the vertical—the angles Joe Bamford liked. To demonstrate his faith in the hydraulic fail safes on JCB machines (which lock the arms in the event of a loss of hydraulic pressure, preventing them from crashing to the ground), Joe Cyril Bamford arranged to have several backhoes raise themselves up on their arms, and drove his car beneath them. This has since developed into a world-famous demonstration of the versatility of the backhoe configuration. The JCB display team (JCB Dancing
Robert Bamford became a lieutenant with the Army Service Corps. Bamford & Martin Ltd was founded at 16 Henniker Place in West Kensington (off Fulham Road – the A308) on 15 January 1913. They produced their first Aston-Martin car, the "Coal Scuttle", in March 1915. Robert Bamford was the engineer of the partnership. In 1920 he retired from Bamford & Martin; Lionel Martin left in 1926. In the mid-1920s the company would undergo many changes of ownership. It would be largely through the ownership of David Brown Ltd. of Huddersfield that Aston-Martin would become the company renowned during the 1950s, who bought