Brown Derby is said to have proposed to Carole Lombard there. Rival gossip columnists Louella Parsons and Hedda Hopper are recorded as regular patrons. In "L.A. at Last", the first of the Hollywood episodes of "I Love Lucy", Lucy (Lucille Ball), Ethel (Vivian Vance), and Fred (William Frawley) have lunch at the Brown Derby. During the misadventure, the trio dines in a booth with Eve Arden on one side and William Holden (who orders a Cobb Salad) on the other. This leads to the famous disaster scene in which Lucy inadvertently causes a waiter to hit Holden in the face with a
Alice in Wonderland or What's a Nice Kid Like You Doing in a Place Like This? the "hard-boiled" criminal egg, Humphrey Dumpty. And Hedda Hatter (a new character who pops into the Mad Tea Party at the behest of the Mad Hatter) is voiced by gossip columnist Hedda Hopper. It would be her last "public appearance"; she died two months prior to the film's initial broadcast. In the book, Alice goes through a looking glass; in this version, she goes through a TV screen. In the book, Alice has a cat named Dinah, while in this version, she has a dog named Fluff. Rexall and Coca-Cola sponsored this feature, and characters from the movie appeared in