Hedda Hopper column, entitled "Hedda Hopper's Hollywood", debuted on February 14 (St. Valentine's Day), 1938. Hopper could not type, or spell very well, so she dictated her column to a typist over the phone. Initially facing stiff competition against Louella Parsons, who had a monopoly on Hollywood gossip, Hopper used her extensive contacts forged during her acting days to gather material for her column. Her first major scoop had national implications: in 1939 Hopper printed that President Franklin Roosevelt's son James Roosevelt was divorcing his wife Betsey after being caught in an affair with a nurse at the Mayo Clinic. Part of
Hedda Hopper her work appearing in many magazines and later on radio. Hopper was born Elda Furry in Hollidaysburg, Pennsylvania, the daughter of Margaret (née Miller; 1856–1941) and David Furry, a butcher, both members of the German Baptist Brethren. Her family was of Pennsylvania Dutch (German) descent. The family moved to Altoona when Elda was three. She eventually ran away to New York City and began her career in the chorus on the Broadway stage. Hopper was not successful in this venture, even getting the axe by the renowned Shubert Brothers. Florenz Ziegfeld called the aspiring starlet a "clumsy cow" and brushed