Spar (retailer) throughout Asia, Africa and Oceania. In fiscal year 2017, SPAR achieved €34.5 billion ($40.1 billion) in global sales, which represented a 5.3 percent increase over 2016. The SPAR motto is "under the tree" The name was originally DE SPAR, an acronym of the Dutch phrase (). The acronym was chosen in order to resonate with the verb "sparen", which (related to English "spare") means "save [money]" in Dutch and some other languages, among them German and Scandinavian languages (with variants such as "spara" or "spare"). The acronym ended up meaning "the fir", after which the logo was chosen. As the
The Fir-Tree Eventyr. Første Bind. Anden Samling. 1845.)". The tale was republished 18 December 1849 as a part of "Fairy Tales 1850" and again on 15 December 1862 as a part of "Fairy Tales and Stories 1862." The tale has since been translated into various languages and printed around the world. Andersen promoted the tale by reading it aloud at social gatherings. In December 1845, he read "The Fir-Tree" and "The Ugly Duckling" to the Princess of Prussia, and then read "The Fir-Tree" at Count Bismarck-Bohlen's Christmas party. Folklorist Wilhelm Grimm was present at the party and liked the tale, according to