Energy drink otherwise normal people have been verified scientifically. Various marketing organizations such as Red Bull and Monster have described energy drinks by saying their product "gives you wings", is "scientifically formulated", or is a "killer energy brew". Marketing of energy drinks has been particularly directed towards teenagers, with manufacturers sponsoring or advertising at extreme sports events and music concerts, and targeting a youthful audience through social media channels. When mixed with alcohol, either as a prepackaged caffeinated alcoholic drink, a mixed drink, or just a drink consumed alongside alcohol, energy drinks are often consumed in social settings. Energy drinks have the
Kick (soft drink) by marketing executives. Kick was discontinued in 2002 when Royal Crown was acquired by Cadbury Schweppes plc through its acquisition of Snapple. Not to be confused with the British energy drink produced by Tesco, of the same name. Kick (soft drink) Kick was a citrus soda product by Royal Crown Company, Inc. developed in 1965. Kick was developed to compete with more popular citrus soft drinks in North America, such as PepsiCo's Mountain Dew With its tagline, "The hardcore, psycho, nitro drink in a can!", Kick hoped to carve out a niche market in the extreme sports, punk and video