Alastair Campbell than any of the other films he made. Campbell attacked the news media for their obsession with him, and eventually began to pull back from frontline work and delegated direct briefing of the media to others, but, if anything, his profile continued to grow. He then moved to the post of Prime Minister's Director of Communications which gave him a strategic role in overseeing government communications. He was sponsored by US President George W. Bush to complete the London Marathon in aid of leukaemia research charity, Bloodwise. Campbell was part of Tony Blair's core team that conducted the negotiations that
Director of Communications (Office of the Prime Minister) Director of Communications (Office of the Prime Minister) The Director of Communications in the Prime Minister's Office is one of the most senior roles in the Canadian Prime Minister's Office, reporting directly to the Prime Minister and his or her Chief of Staff. The person is responsible for selling the government's agenda to the media and public. The portfolio thus encompasses everything from speech writing, communications packages, coordinating announcements, creating media appearances for the Prime Minister, crafting communications responses, liaising with the media, coordinating with ministers' and Members of Parliament's offices, and responding to government controversies. The position is known