Simcha and Yiddish noun meaning festive occasion. The term is used for any happy occasion, such as a wedding, Bar Mitzvah or engagement. The day of Simchat Torah, "Rejoice in the Law", which marks the completion and beginning of the annual cycle of reading the Torah. Simcha is also the name of a kosher beer from Saxony, Germany. It was also a slang term used in Jewish-American organized crime circles to refer to a pimp. Simcha is also used as a given name, for men or women. In the Ashkenazi Jewish tradition, the name Simcha is most likely to be used
Simcha Bunim Alter Simcha Bunim Alter Simcha Bunim Alter (; April 6, 1898 – August 6, 1992), also known as the Lev Simcha (Hebrew: ) after the works he authored, was the sixth Rebbe of the Hasidic dynasty of Ger, a position he held from 1977 until his passing. In 1980, he instituted "Yerushalmi Yomi", the daily learning of a page of the Jerusalem Talmud, similar to the renowned Daf Yomi for the Babylonian Talmud. He died of unknown causes on July 7, 1992 (7th of Tammuz 5752) and was interred in the cave of the Gerrer Rebbes in the Mount of Olives