Spar (retailer) throughout Asia, Africa and Oceania. In fiscal year 2017, SPAR achieved €34.5 billion ($40.1 billion) in global sales, which represented a 5.3 percent increase over 2016. The SPAR motto is "under the tree" The name was originally DE SPAR, an acronym of the Dutch phrase (). The acronym was chosen in order to resonate with the verb "sparen", which (related to English "spare") means "save [money]" in Dutch and some other languages, among them German and Scandinavian languages (with variants such as "spara" or "spare"). The acronym ended up meaning "the fir", after which the logo was chosen. As the
Fraser fir this purpose. Fraser fir has been used more times as the White House Christmas tree (the official Christmas tree of the President of the United States's White House) than any other tree. It is grown in plantations in Scotland and sold by the thousands throughout the United Kingdom and Ireland. It is also cultivated from seedlings in several northern states in the USA and adjacent parts of Quebec province, especially for the Christmas tree trade. The combination of form, needle retention, dark blue-green color, pleasant scent and excellent shipping characteristics has led to Fraser fir being a most popular Christmas