Rapid City, South Dakota City had survived a boom and bust and was establishing itself as an important regional trade center for the upper midwest. Although the Black Hills became a popular tourist destination in the late 1890s, it was a combination of local efforts, the popularity of the automobile, and construction of improved highways that brought tourists to the Black Hills in large numbers after World War I. Gutzon Borglum, already a famous sculptor, began work on Mount Rushmore in 1927 and his son, Lincoln Borglum, continued the carving of the presidents' faces in rock following his father's death in 1941. The work
Gutzon Borglum work on the monument to trail drivers commissioned by the Trail Drivers Association. He completed the model in 1925, but due to lack of funds it was not cast until 1940, and then was only a fourth its originally planned size. It stands in front of the Texas Pioneer and Trail Drivers Memorial Hall next to the Witte Museum in San Antonio. Borglum lived at the historic Menger Hotel, which in the 1920s was the residence of a number of artists. He subsequently planned the redevelopment of the Corpus Christi waterfront; the plan failed, although a model for a statue