This Hour Has 22 Minutes publicity for the show and contributed to the general air of farce surrounding Day's election campaign. Day did, however, have a very appropriate response to the petition: ""Que será, será"." It was later revealed by Alastair Campbell, former aide to British Prime Minister Tony Blair, that Prime Minister Jean Cretien and the Liberal Party had come up with the idea- not Mercer or the show's writers. 2003–04 – Shaun Majumder, in character as "Raj Binder", was sent to report on the 2003 outdoors Edmonton Oilers and Montreal Canadiens old timers game, preceding the night's actual NHL regular season game, which
Tucker Eskew including talk radio. He also oversaw Bush's website. In November 2001, Eskew was moved to 10 Downing Street and the Foreign and Commonwealth Office in London to help plan media strategy in opposition to Osama bin Laden. He co-directed the Coalition Information Centre, a publicity operation based in Washington, London and Islamabad. While in London, Eskew acted as Bush's communications liaison to the Prime Minister's office. He worked with the Blair ministry on the American and British joint media response to the September 11 attacks. Eskew met daily with Blair's Director of Communications and Strategy Alastair Campbell to discuss media