Hedda Hopper her column throughout the 1940s, advocating for her to land starring roles in "The Bells of St. Mary's" (1945) and "Joan of Arc" (1948). She was enraged when Bergman lied to her about being pregnant with married director Roberto Rossellini's baby. Hopper had believed Bergman, printing a fervent denial of the rumor in 1949. However, Bergman was indeed pregnant, and the news was leaked to Hopper's arch-rival Louella Parsons, who got the scoop. Seeking revenge, Hopper launched a PR campaign decrying Bergman for being pregnant out of wedlock and carrying a married man's child. Hopper had an acting role in
Alice in Wonderland or What's a Nice Kid Like You Doing in a Place Like This? the "hard-boiled" criminal egg, Humphrey Dumpty. And Hedda Hatter (a new character who pops into the Mad Tea Party at the behest of the Mad Hatter) is voiced by gossip columnist Hedda Hopper. It would be her last "public appearance"; she died two months prior to the film's initial broadcast. In the book, Alice goes through a looking glass; in this version, she goes through a TV screen. In the book, Alice has a cat named Dinah, while in this version, she has a dog named Fluff. Rexall and Coca-Cola sponsored this feature, and characters from the movie appeared in