Film noir the most influential of the early noirs. A slew of now-renowned noir "bad girls" followed, such as those played by Rita Hayworth in "Gilda" (1946), Lana Turner in "The Postman Always Rings Twice" (1946), Ava Gardner in "The Killers" (1946), and Jane Greer in "Out of the Past" (1947). The iconic noir counterpart to the femme fatale, the private eye, came to the fore in films such as "The Maltese Falcon" (1941), with Humphrey Bogart as Sam Spade, and "Murder, My Sweet" (1944), with Dick Powell as Philip Marlowe. The prevalence of the private eye as a lead character declined
Lana Turner (1947), a role for which she darkened her hair and lost 15 pounds. The film was produced by Carey Wilson, who insisted on casting Turner based on her performance in "The Postman Always Rings Twice"; in the film, she portrayed the daughter of a wealthy patriarch who pursues a relationship with a man in love with her sister. Turner later recalled she was surprised about replacing Hepburn, saying: "I'm about the most un-Hepburnish actress on the lot. But it was just what I wanted to do." It was her first starring role that did not center on her looks. In