JCB (company) photography. The logo was designed by Leslie Smith, and is off-set at 18 degrees from the horizontal and 22 degrees from the vertical—the angles Joe Bamford liked. To demonstrate his faith in the hydraulic fail safes on JCB machines (which lock the arms in the event of a loss of hydraulic pressure, preventing them from crashing to the ground), Joe Cyril Bamford arranged to have several backhoes raise themselves up on their arms, and drove his car beneath them. This has since developed into a world-famous demonstration of the versatility of the backhoe configuration. The JCB display team (JCB Dancing
Edward Bamford Edward Bamford Major Edward Bamford VC, DSO (28 May 1887 – 30 September 1928) was an English recipient of the Victoria Cross, the highest and most prestigious award for gallantry in the face of the enemy that can be awarded to British and Commonwealth military forces. Edward Bamford was also awarded the DSO for his gallantry aboard HMS "Chester" at the Battle of Jutland, the ship that also was the scene for the actions of Boy 1st Class John Cornwell who, posthumously, became a recipient of the VC at the age of sixteen. Edward Bamford was born on 28 May