Gossip columnist 1930s through the 1950s, the two best-known - and competing - Hollywood gossip columnists were Hedda Hopper and Louella Parsons. Well-timed leaks about a star's purported romantic adventures helped the studios to create and sustain the public's interest in the studios' star actors. As well, the movie studios' publicity agents acted as unnamed "well-informed inside sources" who provided misinformation and rumors to counteract whispers about celebrity secrets — such as homosexuality or an out-of-wedlock child — that could have severely damaged not only the reputation of the movie star in question, but the movie star's box office viability. Having fallen
Hedda Wrangel Hedda Wrangel Anna Hedvig "Hedda" Wrangel née "Lewenhaupt" (11 December 1792 in Forstena – 24 July 1833, in Ovesholm) was a Swedish composer. Hedda Wrangel was the daughter of colonel count Gustaf Julius Lewenhaupt and Anna Helena Alströmer, and married in 1810 at Karlberg Palace to the courtier Baron Henning Wrangel af Adinal. Her husband was known for his hot temperament, love life and duels. The couple mainly lived at Sperlingsholm manor. She had no children. Esaias Tegnér portrayed her in a poem (1827) in which he wrote: "When she sings, oh, breathing stops, and the tongue of gossip itself