Ariel (The Little Mermaid) released a four-issue "The Little Mermaid Limited Series" comic book series. In 1994 Marvel Comics released its own title, "Disney's The Little Mermaid", which ran for twelve issues. All these comics are prequels to the film, and feature Ariel a mermaid living under the sea having adventures with Flounder and Sebastian, and thwarting villains that wish to take over or destroy Atlantica. In 2000, Ariel became an official member of the newly launched Disney Princess line, an umbrella franchise that includes various Disney princesses under its banner. Ariel is one of the original 8 characters that were included at the
Aladdin (1992 Disney film) 25% of space on advertising artwork, since Williams' film "Toys" was scheduled for release one month after "Aladdin"s debut. For financial reasons, the studio went back on the deal on both counts, especially in poster art by having the Genie in 25% of the image, but having other major and supporting characters portrayed considerably smaller. The Disney Hyperion book "Aladdin: The Making of an Animated Film" listed both of Williams' characters "The Peddler" and "The Genie" ahead of main characters, but was forced to refer to him only as "the actor signed to play the Genie". Disney, while not using