Carrageenan each plant weighs approximately 1 kg. The "E. cottonii" variety has been reclassified as "Kappaphycus cottonii" by Maxwell Doty (1988), thereby introducing the genus "Kappaphycus", on the basis of the phycocolloids produced (namely kappa carrageenan). After harvest, the seaweed is dried, baled, and sent to the carrageenan manufacturer. There the seaweed is ground, sifted to remove impurities such as sand, and washed thoroughly. After treatment with hot alkali solution (e.g., 5–8% potassium hydroxide), the cellulose is removed from the carrageenan by centrifugation and filtration. The resulting carrageenan solution is then concentrated by evaporation. It is dried and ground to specification.
Purple Strategies Analysis, which is known for its research on "Walmart moms". Momentum Analysis' founder Margie Omero joined Purple Strategies as a managing director of the company's research division, Purple Insights, continuing her research on female consumers. Purple Strategies Purple Strategies is an American communications firm headquartered in Alexandria, Virginia and founded in 2008. The name Purple Strategies reflects the company's bipartisan blend of strategists from both "blue" and "red" political backgrounds. Purple Strategies also operates a subsidiary, a reputation management firm Citizen2. Purple Strategies is a bipartisan communications firm that offers services in strategic communication, public affairs, issue advocacy, public opinion