Olympic symbols Rings". In 1938, the Norwegian brewery Frydenlund patented a label for its root beer which featured the five Olympic rings. In 1952, when Norway was to host the Winter Olympics, the Olympic Committee was notified by Norway's Patent Office that it was Frydenlund who owned the rights to the rings in that country. Today, the successor company Ringnes AS owns the rights to use the patented five rings on its root beer. In addition, a few other companies have been successful in using the Olympic name, such as Olympic Paint, which has a paintbrush in the form of a torch
New Zealand Olympic Committee of a depiction of a silver fern (New Zealand's sporting emblem) superimposed on the Olympic Rings was created as a marketing symbol in 1979 (which was initially in all-white on a black background). It was first publicly used at an Olympic Games at the Games of the XXII Olympiad (Moscow 1980, in which observers thought that the fern was an olive branch of peace)—New Zealand competed under this flag to protest the Soviet invasion of Afghanistan. It went to its current coloured version in 1994. The NZOC (New Zealand Olympic Committee) is the National Olympic Committee for New Zealand. The