Olympic symbols human figures representing the cultural heritage. The first major mascot in the Olympic Games was Misha in the 1980 Summer Olympics in Moscow. Misha was used extensively during the opening and closing ceremonies, had a TV animated cartoon and appeared on several merchandise products. Nowadays, most of the merchandise aimed at young people focuses on the mascots, rather than the Olympic flag or organization logos. The Olympic movement is very protective of its symbols; as many jurisdictions have given the movement exclusive trademark rights to any interlocking arrangement of five rings, and usage of the word "Olympic". The rings are
Around the Rings Rings and the Olympics when Ed Hula became the first New Media journalist accredited for the Games. During that time, Around the Rings developed an events arm with its Newsmaker Breakfast series. These networking events provide the opportunity for journalists, sports marketers and others with an interest in the Games to meet and talk in an informal setting. Guests have included Jacques Rogge, then president of the European Olympic Committees, Gianna Angelopoulos-Daskalaki of Athens 2004, Prince Albert of Monaco, U. S. Olympic Committee presidents, Dmitry Chernyshenko of Sochi 2014, athletics great Sergey Bubka, NBC Olympics chief Dick Ebersol and many