Robert Fraser (art dealer) first met John Lennon. Fraser art-directed the cover for The Beatles' 1967 LP "Sgt. Pepper's Lonely Hearts Club Band" – he dissuaded the group from using the original design, a psychedelic artwork created by the design collective The Fool, instead suggesting the pop artist, Peter Blake, who created the famous collage cover design. Fraser also gave McCartney a small painting of an apple by René Magritte which is believed to have been the inspiration for the name and logo of the Beatles' record company, Apple Records. It was also through Fraser that Richard Hamilton was selected to design the poster
Cover art Notable album cover art includes Pink Floyd's "The Dark Side of the Moon, King Crimson's In the Court of the Crimson King," The Beatles' "Sgt. Pepper's Lonely Hearts Club Band", Abbey Road and their ""White Album"" among others. Albums can have cover art created by the musician, as with Joni Mitchell's "Clouds", or by an associated musician, such as Bob Dylan's artwork for the cover of "Music From Big Pink", by The Band, Dylan's backup band's first album. Artists known for their album cover art include Alex Steinweiss, an early pioneer in album cover art, Roger Dean, and the Hipgnosis