Bankable Productions production units, as well as original movies for Warner Premiere, the Studio's direct-to-consumer production arm. Bankable Productions Bankable Productions (previously known as "Ty Ty Productions") is an independent film and television production company founded by former model Tyra Banks who also serves as CEO of the company. According to Bankable Productions, the company strives to entertain broad audiences that span all ages from children to adults. In October 2007 Tyra Banks signed an Exclusive Multiyear Development and Production Deal between Bankable Productions and Warner Bros. Entertainment. Under terms of the multiyear pact, Bankable Productions will create and produce original primetime
Bankable star ... pretty sexist"; how a woman's name alone cannot sell a movie, and how female stars are only bankable when cast with a male star or in ensemble movies. These are the top 10 lists of the most bankable stars, with their scores, as published by "The Hollywood Reporter". The list was created by veteran entertainment journalist James Ulmer, who developed a 100-point method to quantify a star's value to a film production, in terms of getting a movie financed and the cameras rolling. "The Ulmer Scale" also takes into account an actor's history (box office successes vs. failures), versatility,