Sgt. Pepper's Lonely Hearts Club Band "Being for the Benefit of Mr. Kite!" and "A Day in the Life". Producer George Martin and engineer Geoff Emerick helped realise the group's ideas by approaching the studio as an instrument, applying orchestral overdubs, sound effects and other methods of tape manipulation. Recording was completed on 21 April 1967. The cover, depicting the Beatles posing in front of a tableau of celebrities and historical figures, was designed by the British pop artists Peter Blake and Jann Haworth. "Sgt. Pepper" is regarded by musicologists as an early concept album that advanced the use of extended form in popular music while
The Beatles (album) and alternative music genres". In early 2013, the Recess Gallery in New York City's SoHo neighbourhood presented "We Buy White Albums", an installation by artist Rutherford Chang. The piece was in the form of a record store in which nothing but original pressings of the LP was on display. Chang created a recording in which the sounds of one hundred copies of side one of the LP were overlaid. As it was their first studio album in almost eighteen months (and coming after the success of "Sgt. Pepper's Lonely Hearts Club Band") expectations were high at the time of the