Herb Alpert Herb Alpert Herb Alpert (born March 31, 1935) is an American jazz musician most associated with the group variously known as Herb Alpert & the Tijuana Brass, Herb Alpert's Tijuana Brass, or TJB. Alpert is also a recording industry executive, the "A" of A&M Records, a recording label he and business partner Jerry Moss founded and eventually sold to PolyGram. Alpert also has created abstract expressionist paintings and sculpture over two decades, which are publicly displayed on occasion. Alpert and his wife, Lani Hall, are substantial philanthropists through the operation of the Herb Alpert Foundation. Alpert's musical accomplishments include five
Learning How to Love You composer Herb Alpert and Jerry Moss in 1962, had a reputation as an "artist-friendly" international record company, a factor that led to George Harrison agreeing terms with A&M to serve as distributors for his Dark Horse Records label in May 1974. Artists such as Ravi Shankar, Splinter, Stairsteps and Attitudes had all recorded for Dark Horse before Harrison was able to sign with A&M as a Dark Horse act himself, following the expiration of his contract with EMI-affiliated Apple Records in January 1976. Around that time, Harrison and Alpert were working in neighbouring studios at A&M's recording facility on La