Robert Fraser (art dealer) first met John Lennon. Fraser art-directed the cover for The Beatles' 1967 LP "Sgt. Pepper's Lonely Hearts Club Band" – he dissuaded the group from using the original design, a psychedelic artwork created by the design collective The Fool, instead suggesting the pop artist, Peter Blake, who created the famous collage cover design. Fraser also gave McCartney a small painting of an apple by René Magritte which is believed to have been the inspiration for the name and logo of the Beatles' record company, Apple Records. It was also through Fraser that Richard Hamilton was selected to design the poster
Experimental pop experimental pop groups. According to "The New York Times", Barrett and his subsequent solo albums "became a touchstone for experimental pop musicians". By the late 1960s, highly experimental pop music, or sounds that expanded the idea of the typical popular song, was positively received by young audiences, which cultural essayist Gerald Lyn Early credits to bands like Cream, Traffic, Blood, Sweat & Tears, and "of course", the Beatles. Drummer John Densmore believed that the Doors were on the cutting-edge of experimental pop music until he listened to the Beatles' album "Sgt. Pepper's Lonely Hearts Club Band" (1967), which he described