Chuck Kaye Howard Greenfield, and Neil Sedaka. In 1966, Kaye started both Rondor Music and Almo/Irving Music which were the publishing companies for A&M Records, owned by Herb Alpert and Jerry Moss. Kaye began to demonstrate his business acumen by signing acts while heading Herb Alpert and Jerry Moss’ Almo/Irving Music label. During this period Kaye signed an extensive list of talent that included Alan Parsons, Bob Marley, The Beach Boys, Allee Willis, Steve Winwood, Traffic, Free, Cat Stevens, Bryan Adams, Mason Williams, Jefferson Airplane, John Bettis, Troy Seals, Will Jennings, Paul Williams, Billy Preston, Roger Nichols, Peter Frampton, and Supertramp. In
Rise (Herb Alpert album) great musicians helping him bring the songs to fruition in the studio. Side One began with the song, "1980", an instrumental theme written by Herb Alpert which NBC Sports executive Don Ohlmeyer had originally commissioned for the network's planned coverage of the Summer Olympics in Moscow, but was used seven years later for as the official theme song for NBC's telecast of the 1986 FIFA World Cup in Mexico. Song number 2 was the title track, "Rise", a #1 hit written by Andy Armer and Randy "Badazz" Alpert. Song number 3 was, "Behind The Rain" written by Herb Alpert. The