Diet drink Cola placed an announcement in an Atlanta newspaper in 1958 announcing a diet product, Diet Rite. In 1962, Dr Pepper released a diet(etic) version of its soft drink, although it sold slowly due to the misconception that it was meant solely for diabetic consumption. In 1963, The Coca-Cola Company joined the diet soft drink market with Tab, which proved to be a huge success. Tab was originally sweetened with cyclamates and saccharin. Tab, Diet Rite, and Fresca (a grapefruit-flavored drink introduced by Coca-Cola) were the only brand-name diet refreshments on the market until Pepsi released Patio Diet Cola in 1963
Surge (drink) machines, exclusively at Burger King. On November 16, 2015, Burger King restaurants released a slushy version of the beverage called "Frozen Surge" as a limited edition slushy. Burger King reintroduced it in their restaurants as a fountain drink in August, 2018 In late 2016, Valero Corner Stores partnered with Icee to release an Icee form of Surge at select locations. On January 11, 2017, Cinemark theaters released a slushy version of the beverage called "Surge Frozen" for a limited time before being discontinued in Spring 2017. Comparisons of Surge have been made to a later Coca-Cola product, Vault, which was