Chuck Kaye Howard Greenfield, and Neil Sedaka. In 1966, Kaye started both Rondor Music and Almo/Irving Music which were the publishing companies for A&M Records, owned by Herb Alpert and Jerry Moss. Kaye began to demonstrate his business acumen by signing acts while heading Herb Alpert and Jerry Moss’ Almo/Irving Music label. During this period Kaye signed an extensive list of talent that included Alan Parsons, Bob Marley, The Beach Boys, Allee Willis, Steve Winwood, Traffic, Free, Cat Stevens, Bryan Adams, Mason Williams, Jefferson Airplane, John Bettis, Troy Seals, Will Jennings, Paul Williams, Billy Preston, Roger Nichols, Peter Frampton, and Supertramp. In
Herb Alpert 1960s. Alpert's band was featured in several TV specials, each one usually centered on visual interpretations of the songs from their latest album—essentially an early type of music videos later made famous by MTV. The first Herb Alpert and the Tijuana Brass special, sponsored by the Singer Sewing Machine Company, aired on April 24, 1967 on CBS. Alpert's style achieved enormous popularity with the national exposure The Clark Gum Company gave to one of his recordings in 1964, a Sol Lake number titled "The Mexican Shuffle" (which was retitled "The Teaberry Shuffle" for the television advertisements). In 1965, Alpert released