Olympic symbols Rings". In 1938, the Norwegian brewery Frydenlund patented a label for its root beer which featured the five Olympic rings. In 1952, when Norway was to host the Winter Olympics, the Olympic Committee was notified by Norway's Patent Office that it was Frydenlund who owned the rights to the rings in that country. Today, the successor company Ringnes AS owns the rights to use the patented five rings on its root beer. In addition, a few other companies have been successful in using the Olympic name, such as Olympic Paint, which has a paintbrush in the form of a torch
Raising the Flag on Iwo Jima the following decades, Rosenthal repeatedly and vociferously denied claims that the flag-raising was staged. "I don't think it is in me to do much more of this sort of thing ... I don't know how to get across to anybody what 50 years of constant repetition means." President Franklin D. Roosevelt, upon seeing Joe Rosenthal's flag-raising photograph, realized the image would make an excellent symbol for the upcoming Seventh War Loan Drive to help pay for the war, and ordered the flag-raisers identified and sent to Washington, D.C. after the fighting on the island ended (March 26, 1945). Using a