Carnival Records Carnival Records Carnival Records was the name given to at least three record labels. Carnival was the name of a record label by Wanamaker's department stores. Records produced for the John Wanamaker Carnival label were often 78 rpm records in the jazz genre. In 1961, Herb Alpert and Jerry Moss started a short-lived label that was the precursor to A&M Records. They released two singles. "Tell It to the Birds"/"Fallout Shelter" by Dore Alpert was distributed by Dot Records outside California. "Dore Alpert" was the name Herb Alpert used as a vocalist. The second single, "Love Is Back in Style"/"Peppermint
Herb Alpert song "Route 101" off the "Fandango" album peaked at No. 37 on the "Billboard" Pop Singles chart in August 1982. In 1987, Alpert branched out successfully to the R&B world with the hit album, "Keep Your Eye on Me", teaming up with producers Jimmy Jam and Terry Lewis on "Diamonds" and "Making Love in the Rain" featuring vocals by Janet Jackson and Lisa Keith. Alpert performed "The Star-Spangled Banner" prior to Super Bowl XXII in San Diego, California in January 1988. It was the last non-vocal rendition of the national anthem at the Super Bowl to date. He has continued