1960 Winter Olympics 1960 Winter Olympics The 1960 Winter Olympics, officially known as the VIII Olympic Winter Games, was a winter multi-sport event held between February 18–28, 1960 in Squaw Valley, California, United States. Squaw Valley was chosen to host the Games at the 1956 meeting of the International Olympic Committee (IOC). It was an undeveloped resort in 1955, so from 1956 to 1960 the infrastructure and all of the venues were built at a cost of US$80,000,000. It was designed to be intimate, allowing spectators and competitors to walk to nearly all the venues. Squaw Valley hosted athletes from thirty nations who
Winter Olympic Games speed skiing, bandy and skijoring, were demonstration sports but never incorporated as Olympic sports. The rise of television as a global medium for communication enhanced the profile of the Games. It generated income via the sale of broadcast rights and advertising, which has become lucrative for the IOC. This allowed outside interests, such as television companies and corporate sponsors, to exert influence. The IOC has had to address numerous criticisms over the decades like internal scandals, the use of performance-enhancing drugs by Winter Olympians, as well as a political boycott of the Winter Olympics. Nations have used the Winter (as