Cruella de Vil on parole, three years after the events of the first film. She insisted on being called "Ella" because "Cruella sounds so... cruel". Reformed, completely devoted to saving animals, and while experiencing "doraphobia", she was scared by even the smallest sight of fur fashion, especially since she had all of her fur clothing and the drawing of herself in a Dalmatian puppy coat boarded up. Unfortunately, this new persona was not to last for long since the effects of Big Ben's chimes managed to undo the conditioning, reverting Cruella to her former self. During the "Ella" stage, Cruella quit her characteristic
Cruella de Vil snobbish and very glamorous magnate of a haute couture fashion house, ""House of DeVil"", which specialised in fur couture. The character of Anita (played by Joely Richardson) was a couturière and employee of De Vil. Unlike the animated film, the live-action version gives the reason why Cruella wanted to make the puppies into coats at a young age, is that their fur wouldn't be as soft when they fully grow up. At the start of the film, it is revealed that Cruella has secretly had her henchmen slaughter a white Siberian tiger at London Zoo for its pelt. However, the