Cruella de Vil Smedly would not sell it to her and that her mother Malevola demands it. She is an archetypal corporate villain who will seize on any scheme to make money, including drilling oil from the swamp near Dearly farm (thereby polluting it), buying Kanine Krunchies and replacing the nutritious ingredients with sawdust and chalk or sending Jasper and Horace to drive out the owners of Mom and Pop's Grocery Store so she can buy it herself. In the Christmas episode, "A Christmas Cruella", since she was a child, Cruella wanted a Dalmatian puppy, but her parents always go on vacations, leaving
Sympathy for the De Vil he pays a visit to see Cruella and is stunned that she used him as a means to an end, and Cruella used the skin from her mother's dogs as fur for her signature coat. The confrontation lead the two to fight over the ink, which is then spilled on Cruella, transforming her into the infamous black & white infused-hair character. As Cruella is about to kill him, Issac uses his powers as the Author to make it so that Cruella can never kill anyone ever again by writing it down on a piece of paper. As he leaves, Cruella