The Independent effectively having to function under siege from sacked print workers picketing outside. "The Independent" attracted some of the staff from the two Murdoch broadsheets who had chosen not to move to his company's new headquarters. Launched with the advertising slogan "It is. Are you?", and challenging both "The Guardian" for centre-left readers and "The Times" as the newspaper of record, "The Independent" reached a circulation of over 400,000 by 1989. Competing in a moribund market, "The Independent" sparked a general freshening of newspaper design as well as, within a few years, a price war in the market sector. When "The
Are You Watching This?! patent for a Rating system for identifying exciting sporting events and notifying users was filed by RUWT?! in 2007 and was granted on August 23, 2016. The patent expires on July 17, 2033. As of July 2017, Are You Watching This?! was in patent licensing discussions with Thuuz. Are You Watching This?! Are You Watching This?! (RUWT?!) is an Austin, Texas-based Sports Excitement Analytics company that uses algorithms to identify sporting events that viewers would find exciting or compelling. It was founded by Mark Phillip, an African-American MIT Computer Science Major. RUWT?! was founded in 2006, launched publicly in 2007,