EastEnders: E20 to complaints from viewers about the length of some of the episodes in series 1. Series 3 began production in May 2011, and took about four weeks to film. Unlike "EastEnders", "E20" uses incidental music, which Scott Matthewman of "The Stage" said makes it feel like an episode of "Hollyoaks", a Channel 4 soap opera targeted at a teen audience. A remix of the "EastEnders" theme tune was created for the series, with members of the public submitting remixes in a competition held on the BBC website. The competition opened on 11 November 2009 and was officially launched on 13
EastEnders spin-offs wall calendar for 2007 was released, featuring pictures of the cast dressed as characters from William Shakespeare's plays, in aid of Children in Need. A range of "EastEnders" T-shirts were released through Topshop in 2010. In 2014 a wall calendar was commissioned to be sold in aid of Children in Need which shows some of the cast semi nude to link in with a storyline in the show itself. EastEnders spin-offs "EastEnders" is a long-running British soap opera that has aired on BBC One since 19 February 1985. Since its inception, several spin-offs have been produced, including books, television documentaries,