The Independent effectively having to function under siege from sacked print workers picketing outside. "The Independent" attracted some of the staff from the two Murdoch broadsheets who had chosen not to move to his company's new headquarters. Launched with the advertising slogan "It is. Are you?", and challenging both "The Guardian" for centre-left readers and "The Times" as the newspaper of record, "The Independent" reached a circulation of over 400,000 by 1989. Competing in a moribund market, "The Independent" sparked a general freshening of newspaper design as well as, within a few years, a price war in the market sector. When "The
British Newspaper Archive British Newspaper Archive The British Newspaper Archive web site provides access to searchable digitized archives of British and Irish newspapers. It was launched in November 2011. The British Library Newspapers section was based in Colindale in North London, until 2013, and is now divided between the St Pancras and Boston Spa sites. The Library has an almost complete collection of British and Irish newspapers since 1840. This is partly because of the legal deposit legislation of 1869, which required newspapers to supply a copy of each edition of a newspaper to the library. London editions of national daily and Sunday