Herb Alpert Herb Alpert Herb Alpert (born March 31, 1935) is an American jazz musician most associated with the group variously known as Herb Alpert & the Tijuana Brass, Herb Alpert's Tijuana Brass, or TJB. Alpert is also a recording industry executive, the "A" of A&M Records, a recording label he and business partner Jerry Moss founded and eventually sold to PolyGram. Alpert also has created abstract expressionist paintings and sculpture over two decades, which are publicly displayed on occasion. Alpert and his wife, Lani Hall, are substantial philanthropists through the operation of the Herb Alpert Foundation. Alpert's musical accomplishments include five
Herb Alpert in the history of Southern California, and the second-largest gift in the history of the state. In the late 1980s, Alpert started H. Alpert and Co., a short-lived perfume company, which sold through higher-end department stores like Nordstrom. The company launched with two scents, Listen and Listen for Men. Alpert compared perfume to music, with high and low notes. He is owner of the Vibrato Jazz Grill in the Beverly Glen area of Los Angeles. Alpert was married to Sharon Mae Lubin from 1956 to 1971. They had two children together: daughter, Eden, and son, Dore. Since December 1973, Alpert