Diet drink Cola placed an announcement in an Atlanta newspaper in 1958 announcing a diet product, Diet Rite. In 1962, Dr Pepper released a diet(etic) version of its soft drink, although it sold slowly due to the misconception that it was meant solely for diabetic consumption. In 1963, The Coca-Cola Company joined the diet soft drink market with Tab, which proved to be a huge success. Tab was originally sweetened with cyclamates and saccharin. Tab, Diet Rite, and Fresca (a grapefruit-flavored drink introduced by Coca-Cola) were the only brand-name diet refreshments on the market until Pepsi released Patio Diet Cola in 1963
Rockstar (drink) Rockstar (drink) Rockstar (stylized as ROCKST★R or ЯR) is an energy drink created in 2001, which, , had 14% of the US energy drink market. Rockstar is based in Las Vegas. , Rockstar Energy Drink was available in more than 20 flavors and in more than 30 countries. Founded in 2001 by Russ Weiner, the son of conservative talkshow host Michael Savage, Rockstar launched into what was the fastest-growing segment of the U.S. beverage market at the time, energy drinks. In addition to featuring different ingredients, which it claimed were "scientifically formulated to speed the recovery time of those who