Jerry Moss Jerry Moss Jerome S. "Jerry" Moss (born May 8, 1935) is an American recording executive, best known for being the co-founder of A&M Records, along with trumpeter and bandleader Herb Alpert. After graduating with a degree in English from Brooklyn College and a stint in the Army, Moss began his music career by promoting "16 Candles", a hit for the Crests on Coed Records. In 1960 he moved to California where he teamed up with Alpert, forming Carnival Records in 1962 and running the company from an office in Alpert's garage. Discovering that the name was already taken, they dubbed
Rise (Herb Alpert album) great musicians helping him bring the songs to fruition in the studio. Side One began with the song, "1980", an instrumental theme written by Herb Alpert which NBC Sports executive Don Ohlmeyer had originally commissioned for the network's planned coverage of the Summer Olympics in Moscow, but was used seven years later for as the official theme song for NBC's telecast of the 1986 FIFA World Cup in Mexico. Song number 2 was the title track, "Rise", a #1 hit written by Andy Armer and Randy "Badazz" Alpert. Song number 3 was, "Behind The Rain" written by Herb Alpert. The