I (newspaper) I (newspaper) The i is a British newspaper owned and published by JPIMedia, which also publishes the "Yorkshire Post" and "The Scotsman". It is aimed at "readers and lapsed readers" of all ages and commuters with limited time, and was launched on 26 October 2010, costing 20 pence. The "i" was launched as a sister paper to "The Independent" (with which it shared some content), but was bought by Johnston Press in February 2016 when "The Independent" moved to digital-only publication. The "i" came under the control of JPIMedia a day after Johnston Press filed for administration on 16 November
So where the bloody hell are you? what tourists thought of similar campaigns which made extensive use of swearing. In New Zealand, the TVNZ series "Facelift" parodied Australia's treatment of Arabs ("we've kicked out all the dirty towelheads") and Aborigines ("we've sent the cops up north to steal their grog and porn mags") ending with the question "so if you're not a wog or a chink or some other dirty towelhead, where the bloody hell are you?" The Coromandel region also released a parody with the words, "We're bloody well in the Coromandel." In the aftermath of the 2008 Beijing Olympic Games, British tabloid newspaper "The Sun"