Diet drink Cola placed an announcement in an Atlanta newspaper in 1958 announcing a diet product, Diet Rite. In 1962, Dr Pepper released a diet(etic) version of its soft drink, although it sold slowly due to the misconception that it was meant solely for diabetic consumption. In 1963, The Coca-Cola Company joined the diet soft drink market with Tab, which proved to be a huge success. Tab was originally sweetened with cyclamates and saccharin. Tab, Diet Rite, and Fresca (a grapefruit-flavored drink introduced by Coca-Cola) were the only brand-name diet refreshments on the market until Pepsi released Patio Diet Cola in 1963
Floats (drink) served chilled, refrigeration of Floats is not mandatory. Available in 11.5-ounce, vintage soda-shop-inspired glass bottles with twist-off tops, Floats were sold at major US retail, grocery, and convenience stores. The product's first press release was issued on January 2, 2008, which included bottle design photos, suggested retail prices, and other information. In the press release, Andrew Springate, vice president of marketing, stated: Floats (drink) Floats were a beverage line introduced by the Dr Pepper Snapple in January 2008. Two flavors were available, A&W Float and Sunkist Float. The purpose of the concept was to mimic the flavor of an ice