Herb Alpert Herb Alpert Herb Alpert (born March 31, 1935) is an American jazz musician most associated with the group variously known as Herb Alpert & the Tijuana Brass, Herb Alpert's Tijuana Brass, or TJB. Alpert is also a recording industry executive, the "A" of A&M Records, a recording label he and business partner Jerry Moss founded and eventually sold to PolyGram. Alpert also has created abstract expressionist paintings and sculpture over two decades, which are publicly displayed on occasion. Alpert and his wife, Lani Hall, are substantial philanthropists through the operation of the Herb Alpert Foundation. Alpert's musical accomplishments include five
Areito (record label) Areito's counterpart in eastern Cuba is Siboney. Both imprints, Areito and Siboney, were discontinued by EGREM in 1996. EGREM's studios in Havana are still called "Estudios Areito". During the mid to late 1960s, the international distribution of Areito LPs and EPs was handled by Palma, a short-lived imprint organized by EGREM. In the 1970s, Palma was replaced by Guamá, an imprint launched by EGREM to commercialize Cuban music around the world. Areito (record label) Areito is a Cuban record label founded in 1964 as the primary imprint of EGREM, which is based in Havana. Areito is named after the recording