Arsenal firm Arsenal firm There are two Arsenal hooligan firms, The Gooners (a mutation of the club's nickname, The Gunners) and The Herd. The Gooners were a violent football hooligan firm mainly active in the 1980s and 1990s. However, the name is now used by most non-hooligan Arsenal supporters. The Herd was mainly active between the late 1970s and early 1990s, it still exists but prefers to stay undercover. The Herd are a violent football hooligan firm and have the distinctive war-cry E-I-E. The main rivals of The Herd in the 1980s and in the present day are West Ham's I.C.F., Tottenham
Luton Town Supporters' Trust In November 2014, Trust in Luton merged with the long-established Luton Town Supporters' Club. Like similar societies and organisations, Trust in Luton have a president and patrons: President Patron Luton Town Supporters' Trust Luton Town Supporters' Trust is a registered industrial and provident society which acts as the supporters' trust, a democratic cooperative, for fans of the English football club Luton Town. Trust in Luton was established in June 2003 by a group of supporters following the highly controversial takeover of Luton Town by John Gurney. Luton's current Managing Director, Gary Sweet, was a founding member and former director of