Black Friday (shopping) Purchasing online gave customers free shipping and free iTunes gift cards with every purchase. The deals were promoted on their website, it read "Official Apple Store—One day Apple shopping event Friday, November 29". Australia Post's ShopMate parcel-forwarding service allows Australian customers to purchase products with "Black Friday" deals from the US and get them shipped to Australia. In addition to this, numerous stores in the country run Black Friday promotions in-store and online throughout the country. Black Friday started picking up in New Zealand around 2013. In 2015, major retailers such as The Warehouse, Noel Leeming and Harvey Norman offered
Black Friday (shopping) be considered a mainstream term and not simply as jargon of the emergency services. Since the start of the 21st century, there have been attempts by retailers with origins in the United States such as Amazon to introduce a retail "Black Friday" as it would be understood by Americans, into the United Kingdom. In 2013 Asda (a subsidiary of the American firm Walmart) announced its "Walmart's Black Friday by ASDA" campaign promoting the American concept of a retail "Black Friday" in the UK. Some online and in-shop companies have adopted the American-style Black Friday sale day, although others appear sceptical,