Lego Lego Lego (; stylised as LEGO) is a line of plastic construction toys that are manufactured by The Lego Group, a privately held company based in Billund, Denmark. The company's flagship product, Lego, consists of colourful interlocking plastic bricks accompanying an array of gears, figurines called minifigures, and various other parts. Lego pieces can be assembled and connected in many ways to construct objects including vehicles, buildings, and working robots. Anything constructed can then be taken apart again, and the pieces used to make other objects. The Lego Group began manufacturing the interlocking toy bricks in 1949. Supporting movies, games,
Belville (Lego) tend to have colors not typically found in traditional sets (e.g., pink, purple). Many bricks also have unique features such as embedded glitter. Belville figures are larger than the minifigure, but their feet can still attach to traditional Lego pieces. The figures have more points of articulation, and more overall detail than traditional minifigures. Some sets include clothing and other fabric accessories for the figures. The Lego Group also sold other items under the Belville trademark such as ice cube trays with unique shapes, and purses. Belville (Lego) Belville was a product range of the Lego construction toy designed to