The Lego Group world's largest toy company by revenue, with sales amounting to US$2.1 billion, surpassing Mattel, which had US$1.9 billion in sales. On 11 August 2017, Lego announced that Niels B. Christiansen would become the new CEO, effective 1 October of the same year. The history of Lego spans nearly 100 years, beginning with the creation of small wooden playthings during the early 20th century. Manufacturing of plastic Lego bricks began in Denmark in 1947, but since has grown to include factories throughout the world. In 1961, Lego was managed by Samsonite until 1972 in the United States and 1986 in Canada.
The Lego Movie (franchise) The Lego Movie (franchise) The Lego Movie is a media franchise based on Lego construction toys. It began with the 2014 film of the same name, which was directed and written by Phil Lord and Christopher Miller. The success of the film led it to receiving two licensed video games, a , two spin-off films which were released in 2017 and an animated series among other pieces of media. A is scheduled to be released in 2019 along with a third spin-off film and sequel to "The Lego Batman Movie" both in development. The majority of the films have been