Public image of Vladimir Putin to the reality of Putin's modest physical stature, his height being officially reported as 5'7", and some of the activities used to promote his virile prowess have been criticised for involving deception or being completely staged. Notable examples of Putin's macho adventures include: On 11 December 2010, at a concert organized for a children's charity in Saint Petersburg, Putin sang "Blueberry Hill" with Maceo Parker's jazz band and played a little piano of it and of the Russian patriotic song "" from his favourite spy movie "The Shield and the Sword". After that he took part in singing of a
Vladimir Putin 2004 presidential campaign His campaign undertook negative campaigning against candidates who actively challenged him. Putin had a firm grasp of control over the Russian mediascape, thus allowing him to deny coverage to many of his opponents and circulate favorable coverage about himself. By sacking Prime Minister Mikhail Kasyanov during the campaign, Putin allowed for Russian political news coverage during the last three weeks of the election campaign to be preoccupied in reporting on the transition from the Kasyanov Cabinet to the Fradkov Cabinet, further depriving his opponents of media coverage. For his reelection Putin put forth a platform with seven priorities. These were