Elevenses is a break between breakfast and lunch, when it is time for a light meal or snack. In schools the early lunch break is called a "Tíz-órai" break. Parallel to the word Elevenses, "Tíz-órai" is often called Tenses "Tenzeez" by Hungarian-Americans and Hungarian-Britons. For elevenses, Winnie-the-Pooh preferred honey on bread with condensed milk. Paddington Bear often took elevenses at the antique shop on Portobello Road run by his friend Mr Gruber, for which Paddington would buy buns and Mr Gruber would make cocoa (hot chocolate). In the Middle-earth stories by J. R. R. Tolkien ("The Lord of the Rings"), it
Paddington Bear TV advertisement (first broadcast on 13 September 2007), in which he tries a marmite and cheese sandwich instead of his traditional marmalade sandwich. On 13 October 2008, Google celebrated the 50th anniversary of the first Paddington publication by placing an image of the travelling bear with a sign showing Peru and London incorporated into Google's logo. In November 2014, a balloon with Paddington Bear was introduced in the Macy's Thanksgiving Day Parade. A song about Paddington Bear, "Shine" was released on 13 January 2015 by Gwen Stefani and Pharrell Williams. As part of the promotion of film and to celebrate