Roger Schlaifer Coca-Cola, Rushton Toys and IBM. In 1978 Schlaifer branded an early jogging-shoe roller-skate as Hot Rollers and licensed the Hot Roller brand for kids’ apparel, skates and fashion accessories which sold at stores such as Bloomingdales, Belk’s and Mervyn’s. Building on the success of his licensing Hot Rollers, in 1981 Schlaifer proposed an exclusive, worldwide licensing agreement with Xavier Roberts’ company, Original Appalachian Artworks, for the rights to "Little People" soft sculpture dolls and Babyland General Hospital. Schlaifer rebranded the "Little People" dolls as Cabbage Patch Kids. In addition to signing up Coleco Industries on August 9, 1982, as its
Little People (TV series) changed and some cast voices changed. In 2018, Universal Pictures Home Entertainment signed a deal with DHX Media and Mattel Creations to secure the North American DVD rights to "Little People". In Italy, Eagle Pictures will publish the series soon on DVD. In Germany, Just Bridge Entertainment will publish the series soon on DVD. In UK, Abbey Home Media Group will publish the series soon on DVD. Little People (TV series) Little People is an animated TV show based on the Fisher-Price toy line of the same name, produced by HIT Entertainment, and broadcast on Sprout International the show was