Black Friday (shopping) In Panama, Black Friday was first celebrated in 2012, as a move from the Government to attract local tourism to the country's capital city. During its first year, it was believed to have attracted an inflow of about 35,000 regional tourists according to the government's immigration census. In South Africa, Russia, Austria and Switzerland, Black Friday Sale is a joint sales initiative by hundreds of online vendors—among them Zalando, Disney Store, Galeria Kaufhof and Sony. Over its first 24-hour run on November 28, 2013, more than 1.2 million people visited the site, making it the single largest online shopping event
Cyber Black Friday million in online sales, representing an 11% increase versus Black Friday 2008. Gian Fulgoni of comScore said, "Black Friday, better known as a shopping bonanza in brick-and-mortar retail stores, is increasingly becoming one of the landmark days in the online holiday shopping world." Some Cyber Black Friday sales are short-lived, last through the weekend, into Cyber Monday, and beyond. 'Cyber Black Friday' was created in 2009 by eCoupons.com after observing that online retailers launched their holiday sales before Cyber Monday to compete with the Black Friday brick and mortar frenzy. According to Talya Schaeffer, founder of Cyber Black Friday, "Cyber