Roger Schlaifer Coca-Cola, Rushton Toys and IBM. In 1978 Schlaifer branded an early jogging-shoe roller-skate as Hot Rollers and licensed the Hot Roller brand for kids’ apparel, skates and fashion accessories which sold at stores such as Bloomingdales, Belk’s and Mervyn’s. Building on the success of his licensing Hot Rollers, in 1981 Schlaifer proposed an exclusive, worldwide licensing agreement with Xavier Roberts’ company, Original Appalachian Artworks, for the rights to "Little People" soft sculpture dolls and Babyland General Hospital. Schlaifer rebranded the "Little People" dolls as Cabbage Patch Kids. In addition to signing up Coleco Industries on August 9, 1982, as its
Xavier Saint-Just from clothes and handbags to cigarette lighters . Xavier Saint-Just Xavier Saint-Just pseud, of Georges Neczpal (age unknown) was a 20th-century French artist, painter and illustrator. He illustrated ads for many of the top magazines during the 1950s and 1960s. He is most widely regarded as a children's book illustrator but also created erotic art under the slight name variation of Xavier Saint-Justh into the 1980s. His whimsical style of art was very influential and is still imitated by illustrators today. Among the best-known of Saint-Just's art works are his Bambi paintings which were commissioned for a children's book by