Cyber Black Friday Cyber Black Friday Cyber Black Friday is a marketing term for the online version of Black Friday, the day after Thanksgiving Day in the United States. The term made its debut in a 2009 press release entitled "Black Friday Goes Online for Cyber Black Friday". According to the National Retail Federation Black Friday shopping survey, 195 million shoppers visited stores and websites over Black Friday weekend in 2009, up from 172 million last year. One-fourth of Americans shopping over the Black Friday weekend (28.5% or 49 million) were shopping online. comScore reported that Black Friday (November 27, 2009) saw $595
Black Friday (shopping) from the previous year. As reported in the "Forbes" "Entrepreneurs" column on December 3, 2013: "Cyber Monday, the online counterpart to Black Friday, has been gaining unprecedented popularity—to the point where Cyber Sales are continuing on throughout the week." Peter Greenberg, Travel Editor for CBS News, further advises: "If you want a real deal on Black Friday, stay away from the mall. Black Friday and Cyber Monday are all part of Cyber Week ..." The National Retail Federation releases figures on the sales for each Thanksgiving weekend. The Federation's definition of "Black Friday weekend" includes Thursday, Friday, Saturday and projected