Red-billed quelea each nest. This species may nest several times per year when conditions are favourable. In the breeding season, males are diversely coloured. These differences in plumage do not signal condition, probably serving instead for the recognition of individual birds. However, the intensity of the red on the bills is regarded an indicator of the animal's quality and social dominance. Red-billed quelea males mate with one female only within one breeding cycle. There are usually three eggs in each clutch (though the full range is one to five) of approximately long and in diameter. The eggs are light bluish or greenish
Creature Comforts things to come in British television advertising. Many commentators believe that there was a fundamental shift in television advertising from the unbridled consumerism and egoism of the 1980s to what is sometimes termed a more "caring" approach in the 1990s. The "Creature Comforts" advertisements are cited as an early example of this phenomenon. The format of the "Creature Comforts" advertisements was so successful that it was replicated in other campaigns in the following decades. In later years, however, members of the public became increasingly conscious of the potential uses of their "vox pop" interviews. This made it difficult to recapture