The Lego Group world's largest toy company by revenue, with sales amounting to US$2.1 billion, surpassing Mattel, which had US$1.9 billion in sales. On 11 August 2017, Lego announced that Niels B. Christiansen would become the new CEO, effective 1 October of the same year. The history of Lego spans nearly 100 years, beginning with the creation of small wooden playthings during the early 20th century. Manufacturing of plastic Lego bricks began in Denmark in 1947, but since has grown to include factories throughout the world. In 1961, Lego was managed by Samsonite until 1972 in the United States and 1986 in Canada.
Lego Loco Lego Loco Lego Loco is a Lego-branded virtual world video game for Microsoft Windows, released in November 1998. It is a simple open-ended construction game with an emphasis on Rail Transport. The aim of the game is to construct a town in which Lego people can live. This was the first game released by Lego Media, the publishing division of The Lego Group founded after the commercial success of Mindscape's "Lego Island". At the start of the game, the player has a "Toy Box", from which they can select buildings from lists and place them directly into the space provided.