David Freud, Baron Freud David Freud, Baron Freud David Anthony Freud, Baron Freud, PC (born 24 June 1950) is a British politician. He is a former Minister of State for Welfare Reform in the Conservative Government of the United Kingdom. Before he joined the Conservative Party, he advised New Labour on welfare reform during its final term of office. He is a past vice-chairman of investment banking at UBS. He stepped down from his government role at the end of December 2016. Freud is the son of Walter Freud and a great-grandson of the physician and pioneering psychoanalyst Sigmund Freud. He was educated at
Sigmund Freud in a person's actions. When overburdened or threatened by its tasks, it may employ defence mechanisms including denial, repression, undoing, rationalization, and displacement. This concept is usually represented by the "Iceberg Model". This model represents the roles the Id, Ego, and Super Ego play in relation to conscious and unconscious thought. Freud compared the relationship between the ego and the id to that between a charioteer and his horses: the horses provide the energy and drive, while the charioteer provides direction. Freud believed that the human psyche is subject to two conflicting drives: the life drive or libido and the