Road to Cheltenham in November, the Fighting Fifth Hurdle at Newcastle Racecourse in November, the International Hurdle at Cheltenham Racecourse in December, the Champion Hurdle Trial at Haydock Park in January, and the Champion Hurdle at The Cheltenham Festival in March. The overall concept of The Road To Cheltenham revolves around the basic premise of raising the profile of British horse racing among the general public’s consciousness and thus attracting new followers to British horse racing. The Road To Cheltenham series is part of a five-year sponsorship deal signed by StanJames.com. The deal begins with the 2010 Fighting Fifth Hurdle. Road to Cheltenham
Horse Racing Ireland in the region of €330 million euros. Horse Racing Ireland Horse Racing Ireland (HRI) is the governing body of horse racing on the island of Ireland. The HRI mission statement is "to develop and promote Ireland as a world centre of excellence for horse racing and breeding". Like most other sports, horse racing is run on an All Ireland basis, so Horse Racing Ireland is responsible for racing in both the Republic of Ireland, which has 24 racecourses, and in Northern Ireland, which has 2 racecourses. The remit of the British Horseracing Authority does not extend to Northern Ireland. HRI