Black Friday (shopping) and 33,100 is the search volume in November 2013, according to the Google Adwords). French businesses are slowly introducing the Black Friday custom into the market. Discounts of up to 85% were given by retailing giants such as Apple and Amazon in 2014. French electronics retailers such as FNAC and Auchan advertised deals online while Darty also took part in this once a year monster Sale. Retailers favored the very American term "Black Friday" to "Vendredi noir" in their advertisements. In 2016, because of the terror attacks in Paris in November the year before, some retailers used the name "Jour
Black Friday (shopping) in German-speaking countries. There has been growing interest for black Friday in Poland as well. 2014 marked the introduction in Bolivia, Colombia, Denmark, Italy, Finland, France, Ireland, Lebanon, Nigeria, South Africa and Sweden. For Middle East, UAE Black Friday started as White Friday campaign back in 2014 by SOUQ then late whole market to follow as NOON and SIVVI. In 2015 Spain joined with some small retailers. The celebration became more famous year by year, until the big retailers grew. In the Netherlands Black Friday was seriously introduced in 2015. Some years before there were already a number of large