Black Friday (shopping) and 33,100 is the search volume in November 2013, according to the Google Adwords). French businesses are slowly introducing the Black Friday custom into the market. Discounts of up to 85% were given by retailing giants such as Apple and Amazon in 2014. French electronics retailers such as FNAC and Auchan advertised deals online while Darty also took part in this once a year monster Sale. Retailers favored the very American term "Black Friday" to "Vendredi noir" in their advertisements. In 2016, because of the terror attacks in Paris in November the year before, some retailers used the name "Jour
Black History Month was first celebrated in London. In 1995, after a motion by politician Jean Augustine, representing the riding of Etobicoke—Lakeshore in Ontario, Canada's House of Commons officially recognized February as Black History Month and honored Black Canadians. In 2008, Senator Donald Oliver moved to have the Senate officially recognize Black History Month, which was unanimously approved. In 2014 the Republic of Ireland became only the fourth country in the world to officially celebrate Black History Month. Ireland's Great Hunger Institute notes: “Black History Month Ireland was initiated in Cork in 2010. This location seems particularly appropriate as, in the nineteenth century,