Swallows and Amazons series image of the English Lake District and added Arthur Ransome's name to the select list of classic British children's authors". The series remains popular today. It contributes to the tourist industry in the Lake District and Norfolk Broads areas of England, where many of the books are set. There are also several societies dedicated to the study and promotion of Ransome's work which are largely inspired by the series. The first one to be founded was the Arthur Ransome Club in Japan. There is also the British-based group, The Arthur Ransome Society, which has an international membership. The series begins
Swallows and Amazons (2016 film) spend their days searching for Pokémon or playing Call Of Duty. Instead, they had rip-roaring adventures in sailing boats and camped on remote islands." He found the "loving Hovis-ad fashion, complete with tweed caps, cardigans and idyllic villages that always seem to be full of bunting " of the filming to be evocative but was less impressed that "For no apparent reason, the filmmakers have grafted on a John Buchan/Alfred Hitchcock-style spy story to proceedings". Macnab concluded, "The film is at its best when the adults are kept at bay. [It] really takes wing […] when the Swallows and Amazons