Proud Canaries the issue is that homophobic abuse in English football has generally been tolerated and ignored and that some supporters need a little time and encouragement to process the change in expectations of other fans and club officers. Proud Canaries Proud Canaries is the Norwich City FC's LGBT Fans & Friends Group with the vision 'Challenging discrimination for better enjoyment of the beautiful game'. Proud Canaries launched at the Norwich City game v Tottenham Hotspur in February 2014 and is the second officially recognised LGBT supporters' group in the country, the first being Gay Gooners, the Arsenal FC LGBT group. Proud
Supporters' trust Supporters' trust In British sports, a supporters' trust is a formal, democratic and not-for-profit organisation of fans who attempt to strengthen the influence of supporters over the running of the club they support. There are over 140 supporters' trusts across England, Wales and Scotland and the majority of these are affiliated to football clubs, however trusts also exist for Rugby league and Rugby Union clubs. With government and with cross-party support, Supporters Direct was established to encourage the formation of supporters' trusts to promote democratic supporter ownership. Supporters Direct encourages these bodies to be formed as Industrial and Provident Societies