John Arbuthnot Spanish Succession. The war had profited John and Sarah Churchill, and the Tory ministry sought to end it by withdrawing from all England's alliances and negotiating directly with France. Swift wrote "The Conduct of the Allies," and Arbuthnot wrote a series of five pamphlets featuring John Bull. The first of these, "Law Is a Bottomless Pit" (1712), introduced a simple allegory to explain the war. John Bull (England) is suing Louis Baboon (i.e. Louis Bourbon, or Louis XIV of France) over the estate of the dead Lord Strutt (Charles II of Spain). Bull's lawyer is the one who really enjoys
World War I in popular culture by the Parliamentary Recruiting Committee of which two and a half million copies were distributed across the country. Private companies also sponsored recruitment posters: "Remember Belgium", by the Belgian-born Frank Brangwyn and "The Only Road for an Englishman" by Gerald Spencer Pryse were two notable examples produced on behalf of the London Electric Railways. Although Brangwyn produced over 80 poster designs during the War, he was not an official war artist. His grim poster of a Tommy bayoneting an enemy soldier (“Put Strength in the Final Blow: Buy War Bonds”) caused deep offence in both Britain and Germany. The Kaiser