Theo Albrecht supermarkets, with the motto "The best quality at the lowest price," and now known by its acronym, Aldi. Forbes has estimated Theo's fortune from the supermarket chain as approximately £11 billion. Theodor and Karl Albrecht split the Aldi Company they founded in 1960 after a dispute about whether to sell cigarettes. The supermarket divided into two legally separate operating units with two geographical locations. Theodor's Aldi Nord set to operate in the north of Germany and Karl's Aldi Süd, set to operate in Germany's south. The progression of Aldi under Karl and Theodor Albrecht stands as one of Germany’s greatest
Stewarts Supermarket Limited Stewarts Supermarket Limited Stewarts Supermarket Limited (traded as Stewarts and Crazy Prices) was a supermarket chain in Northern Ireland. The chain was purchased by Tesco in March 1997. The company slogans were 'No one delivers value like Stewarts' and 'No one delivers freshness like Stewarts'. A television advertising campaign in the end of the 1980s included a cover version of the song Locomotion, with these slogans replacing 'Come on baby, do the Locomotion'. (The song was then popular because of Kylie Minogue's successful cover of 1998). Crazy Prices' long time advertising theme was alternate lyrics set to the tune Tiger