HMS Boreas (1757) after periods at sea, averaging £1,573 in repairs for each year of service compared with £1,261 for comparable vessels built from oak. The frigate was named after Boreas, the Greek god of the north wind and bringer of winter. The naming followed a trend initiated in 1748 by John Montagu, 4th Earl of Sandwich, in his capacity as First Lord of the Admiralty, of using figures from classical antiquity as descriptors for naval vessels. A total of six "Coventry"-class vessels were named in this manner; a further ten were named after geographic features including regions, English or Irish rivers, or
Greek mythology in popular culture new character of this game is also focused in Greek Mythology such as Zeus, Athena, Perseus and Ares. Corporations have used images and concepts from Greek mythology in their logos and in specific advertisements. The wine Semeli is named after Semele, who was the mother of the god of wine Dionysus, drawing on the associations to give the product credibility. The sports apparel company Nike, Inc. is named after the Greek goddess of "victory". TriStar Pictures, "Readers Digest" and Mobil Oil have used the Pegasus as their corporate logos. In psychoanalytic theory, the term Oedipus complex, coined by Sigmund Freud,