Brown Willy is said to be one of "the UK's best-loved high points". The hill features in an annual race held on New Year's Day that starts and finishes at Jamaica Inn, an old coaching inn made famous by Daphne du Maurier's 1936 novel of the same name. The hill is regarded as a sacred mountain by members of the Aetherius Society, a UFO religion founded in 1954 by George King. They believe that Brown Willy was charged with "holy energy" on 23 November, which they celebrate each year as "Charging Day", and gather at the hill on that day each year
Seaside Inn in continuous operation by the Gooch family since its inception and as of 2018 is owned by the twelfth-generation descendants. The early Gooch family history was chronicled in the 1929 novel "Arundel" by American author Kenneth Roberts. Additionally, current owner Trish Mason has written a work of non-fiction entitled "The Seaside House: Maine Innkeepers" which tells the complete history of the family and running of the inn. The inn was recognised by New England's "Yankee Magazine" as the Maine lodging with the "Best Family Ties" in 2009. Seaside Inn The Seaside Inn (formerly the Seaside Inn & Cottages) is an