Kopi Luwak profile. Vietnamese companies sell an imitation kopi luwak, made using an enzyme soak which they claim replicates the civet's digestive process. Imitation has several motivations. The high price of kopi luwak drives the search for a way to produce kopi luwak in large quantities. Kopi luwak production involves a great deal of labour, whether farmed or wild-gathered. The small production quantity and the labor involved in production contribute to the coffee's high cost. Imitation may be a response to the decrease in the civet population. Initially, civet coffee beans were picked from wild civet excrement found around coffee plantations. This
Kopi Luwak "Washington Post" reviewed kopi luwak available to US consumers and concluded "It tasted just like...Folgers. Stale. Lifeless. Petrified dinosaur droppings steeped in bathtub water. I couldn't finish it." Some critics claim more generally that kopi luwak is simply bad coffee, purchased for novelty rather than taste. Massimo Marcone, who performed extensive chemical tests on the beans, was unable to conclude if anything about their properties made them superior for purposes of making coffee. He employed several professional coffee tasters (called "cuppers") in a blind taste test. While the cuppers were able to distinguish the kopi luwak as distinct from the