John Bull John Bull John Bull is a national personification of the United Kingdom in general and England in particular, especially in political cartoons and similar graphic works. He is usually depicted as a stout, middle-aged, country dwelling, jolly, matter-of-fact man. John Bull originated as a satirical character created by Dr John Arbuthnot, a friend of Jonathan Swift and Alexander Pope. Bull first appeared in 1712 in Arbuthnot's pamphlet "Law is a Bottomless Pit". The same year Arbuthnot published a four-part political narrative "The History of John Bull". In this satirical treatment of the War of the Spanish Succession John Bull brings
History of propaganda through the Neutral Press Committee and the Foreign Office. Special telegraph agencies were established in various European cities, including Bucharest, Bilbao and Amsterdam, in order to facilitate the spread of information. Recruitment was a central theme of domestic propaganda until the introduction of conscription in January 1916. The most common theme for recruitment posters was patriotism, which evolved into appeals for people to do their 'fair share'. Among the most famous of the posters used in the British Army recruitment campaign of World War I were the "Lord Kitchener Wants You" posters, which depicted Secretary of State for War Lord