Kopi Luwak for US$35–80. Investigations by PETA and the BBC found fraud to be rife in the kopi luwak industry, with producers willing to label coffee from caged civets with a "wild sourced" or similar label. Genuine kopi luwak from wild civets is difficult to purchase in Indonesia and proving it is not fake is very difficult – there is little enforcement regarding use of the name "kopi luwak", and there's even a local cheap coffee brand named "Luwak", which costs under US$3 per kilogram but is occasionally sold online under the guise of real kopi luwak. There are reports of a
Kopi Luwak "Washington Post" reviewed kopi luwak available to US consumers and concluded "It tasted just like...Folgers. Stale. Lifeless. Petrified dinosaur droppings steeped in bathtub water. I couldn't finish it." Some critics claim more generally that kopi luwak is simply bad coffee, purchased for novelty rather than taste. Massimo Marcone, who performed extensive chemical tests on the beans, was unable to conclude if anything about their properties made them superior for purposes of making coffee. He employed several professional coffee tasters (called "cuppers") in a blind taste test. While the cuppers were able to distinguish the kopi luwak as distinct from the