How to Win Friends and Influence People market the book, Shimkin decided to send 500 copies of the book to former graduates of the Dale Carnegie Course, with a note that pointed out the utility of the book for refreshing students with the advice they had learned. The 500 mailed copies brought orders for over 5,000 more copies of the book and Simon & Schuster had to increase the original print order of 1,200 quickly. Shimkin also ran a full page ad in the "New York Times" complete with quotes by Andrew Carnegie and John D. Rockefeller on the importance of human relations. Originally published in November
Corporation of the Sons and Friends of the Clergy for the Benefit of Poor Pious Clergymen" grew rapidly, and following several changes of name (and amalgamations with smaller charities, culminating in the Friends of the Clergy Corporation Act 1972), became in modern times the Friends of the Clergy Corporation. During the twentieth century the Sons of the Clergy Corporation and the Clergy Friends Corporation found increasing opportunities to support each other's work, and to cooperate on charitable projects. In 2005 they committed to finding a route to permanent union, with widespread sharing of resources. In 2006 they began a process of "common trusteeship" whereby the same people were appointed