REMA 1000 way, a strategy not unique to REMA. It is still REMA 1000's official policy of not letting cost-saving damage the basic idea of simplicity (in accordance with the slogan). Wide corridors and informative signs are therefore present to simplify the shopping. Odd Reitan, the founder of the company, opened the first REMA supermarket in Trondheim, Norway, 15 February 1979. Originally some stores were named 'REMA 500', indicating its number of food variety (later to be expanded). The owners had recently visited Germany where they had been impressed by the Albrecht brothers (Theo and Karl) supermarket chain ALDI's success. They wanted
Theo Albrecht Theodor was conscripted into the Wehrmacht where Theodor served with Rommel’s Afrika Korps in an army division. During World War II (1943?) Theodor was captured by the Americans in Tunisia as a prisoner of war, but in 1946 he returned to Germany. It was said that his humble and harsh childhood formed Theodor’s early appreciation for the value of money. Theodor’s kidnapping in 1971 partially explains his and the family’s hermit-like manner of existence. The kidnapping caused him to drive to work using a different route every day in an armored automobile. Little is known about Theodor Albrecht and the