Which Way to the War Which Way to the War Which Way to the War is an intended British television sitcom written by David Croft and Jeremy Lloyd, which was discontinued after a one-off broadcast pilot on 19 August 1994. It was also Croft and Lloyd's only ITV sitcom and Croft's last World War II sitcom. In the Western Desert of World War Two, a party of British "Desert Rats" soldiers and a party of Australian soldiers are holed up in a remote building, when an ambulance of Italian "nurses" arrive. The pilot was badly received (Or quite well received, depending on what column of
The medium is the message also by the characteristics of the medium itself. McLuhan frequently punned on the word "message", changing it to "mass age", "mess age", and "massage"; a later book, "The Medium Is the Massage" was originally to be titled "The Medium is the Message", but McLuhan preferred the new title, which is said to have been a printing error. Concerning the title, McLuhan wrote "The title “The Medium Is the Massage" is a teaser—a way of getting attention. There’s a wonderful sign hanging in a Toronto junkyard which reads, “Help Beautify Junkyards. Throw Something Lovely Away Today.” This is a very effective