Bromborough now known as the Bromborough Social Club are situated in Bromborough Village. The Archers pub has closed down and planning permission submitted for it to be demolished. On the outskirts, bordering Eastham, are the 'Merebrook' and the 'Dibbinsdale', where there is a branch of the Pesto restaurant chain. The launderette in the centre of the village, opposite The Royal Oak pub, was opened c. 1966 by the actress Pat Phoenix, who played Elsie Tanner in the popular soap "Coronation Street". The local newspapers are the "Bromborough and Bebington News" and the "Wirral Globe". The main road through the area is
Coronation Street achievement was the introduction of Hayley Patterson (Julie Hesmondhalgh), the first transsexual character in a British soap. Some viewers were alienated by the new "Coronation Street", and sections of the media voiced their disapproval. Having received criticism of being too out of touch, "Corrie" now struggled to emulate the more modern "Brookside" and "EastEnders". In the "Daily Mirror", Victor Lewis-Smith wrote: "Apparently it doesn't matter that this is a first-class soap opera, superbly scripted and flawlessly performed by a seasoned repertory company." One of "Coronation Street"'s best known storylines took place in March/April 1998, with Deirdre Rachid (Anne Kirkbride) being