Theo Albrecht supermarkets, with the motto "The best quality at the lowest price," and now known by its acronym, Aldi. Forbes has estimated Theo's fortune from the supermarket chain as approximately £11 billion. Theodor and Karl Albrecht split the Aldi Company they founded in 1960 after a dispute about whether to sell cigarettes. The supermarket divided into two legally separate operating units with two geographical locations. Theodor's Aldi Nord set to operate in the north of Germany and Karl's Aldi Süd, set to operate in Germany's south. The progression of Aldi under Karl and Theodor Albrecht stands as one of Germany’s greatest
Dia (supermarket chain) Dia (supermarket chain) Distribuidora Internacional de Alimentación, S.A. (DIA) is a Spanish international hard-discount supermarket chain founded in 1979 which as of 2012 operates 6,914 stores internationally, making it Europe's third largest food sector franchiser. It has also owned Schlecker in Spain and Portugal since 2013. The company is headed by the Venezuelan-born Ana María Llopis. Dia is a discount supermarket chain which follows a policy of reduction of prices by means of minimizing operational costs. The furniture and decoration of the store are minimal. Costs are also reduced by limiting the choice of products to a narrow selection of