Technologies in Minority Report "Minority Report" were handled by Jeff Boortz of Concrete Pictures, who said "the whole idea, from a script point of view, was that the advertisements would recognize you -- not only recognize you, but recognize your state of mind. It's the kind of stuff that's going on now with digital set-top boxes and the Internet." Nokia designed the phones used by the characters, and Lexus paid the producers $5 million for the rights to design the futuristic "Mag-Lev" cars. All told money raised through product placement accounted for $25 million of the film's $102 million production budget. Spielberg described his
Technologies in Minority Report inspired user interfaces. Retina scanners, a form of biometrics, already existed by the time the film appeared in theaters, but media outlets have described the new advanced systems such as those by a Manhattan company named Global Rainmakers Incorporated (GRI) (2010), as similar to the movie's. GRI disputed the notion that its technology could be the threat to privacy it is in the film. "Minority Report is one possible outcome," a corporate official told "Fast Company". "I don't think that's our company's aim, but I think what we're going to see is an environment well beyond what you see in