Trung Nguyên Lê Tourism Company JSC, Trung Nguyên Franchising Company JSC and Coffee Hypermarket. Its chairman and CEO is Dang Le Nguyen Vu (in Vietnamese: Đặng Lê Nguyên Vũ), who is known as Vietnam's Coffee King. Trung Nguyên is known as an important producer and distributor of kopi luwak (Vietnamese: cà phê chồn), weasel coffee Trung Nguyen, also known as civet coffee, both natural and simulated. Kopi luwak, widely noted as the most expensive coffee in the world, is coffee made from the beans of coffee berries which have been eaten by the Asian Palm Civet (Paradoxurus hermaphroditus) and other related civets,
Coffee production in the Philippines beans. Coffee production in competitor regions of Brazil, Africa and Java declined when coffee rust plagued the regions and from 1887 to 1889, the Philippines was the only source of coffee in the world. In 1889, coffee production in the country saw a great decline following the introduction of coffee rust in the country and increased incidence of insect infestation. These elements virtually destroyed all coffee trees in Batangas. By 1891, coffee production in the country was reduced to 1/6 of its total production two years earlier. By this period, Brazil has regained its position as a major coffee producer.