Tory! Tory! Tory! as it prevented Powell from taking control of the party. Heath had attempted to reduce the power of the trade unions but was eventually beaten by the strikers. Following the February 1974 election defeat former Health Minister Keith Joseph turned against Heath and his neo-Keynesian policies to become a champion of free market economics but lost his position and influence after his controversial "human stock" speech. Joseph's close friend and ally, Margaret Thatcher, put herself forward as the free market candidate in the subsequent leadership election and won a surprising victory. Jay met with Thatcher at a dinner where he
1990 Conservative Party (UK) leadership election opposition benches and reinforced the change in general perception of Thatcher from the "Iron Lady" to a divisive and confrontational figure. The next morning, 14 November, Heseltine announced that he would challenge her for the leadership of the party. The rules for Conservative leadership contests had been introduced for the first such election, in 1965, and modified in 1975, the occasion of Thatcher's own victory over the incumbent leader Edward Heath. There would be a series of ballots of Conservative MPs, conducted by the 1922 Committee, with that committee's chairman, Cranley Onslow, as Returning Officer. To win in the first