Smokey and the Bandit petroleum company Mobil 1 produced television commercials, featuring NASCAR star Tony Stewart, closely based on the film. Called "Smoke is the Bandit" playing on Stewart's nickname, the commercials featured him as the Bandit opposite Darrell Waltrip who played Snowman and Jeff Hammond as Buford T. Justice. The story replaced the Coors beer with Mobil 1 products. The adverts poked fun at the film and even featured a Pontiac Trans Am and a cover version of the song "East Bound and Down". The commercials were produced after Stewart mentioned that the movie was one of his favorites. When "Smokey and the
The Dukes of Hazzard (film) also had an adjusted-dollar rank of number 24 all-time for August releases. The film eventually collected $111 million worldwide, although it was much less successful financially outside the United States. Roger Ebert gave the film one star, calling it a "lame-brained, outdated wheeze" and wondered that Burt Reynolds' part in the film is "karma-wise... the second half of what "Smokey and the Bandit" was the first half of". Ebert also named it the second-worst film of the year and Richard Roeper named it the worst film of 2005. According to review aggregator Rotten Tomatoes, 14% of critics gave the film