Know thyself know what are the thoughts and passions of all other men upon the like occasions." In 1734 Alexander Pope wrote a poem entitled "An Essay on Man, Epistle II", which begins "Know then thyself, presume not God to scan, The proper study of mankind is Man." In 1735 Carl Linnaeus published the first edition of "Systema Naturae" in which he described humans ("Homo") with the simple phrase ""Nosce te ipsum"". In 1750 Benjamin Franklin, in his "Poor Richard's Almanack", observed the great difficulty of knowing one's self, with: "There are three Things extremely hard, Steel, a Diamond, and to know
Toyota Ipsum in 1996. A commercial version was sold as the Toyota SportsVan in Denmark. It had a choice of two inline-four petrol engines, ranging from 1.8- to 2.0-litres, as well as a 2.2-litre diesel engine, the 3C-TE. The second generation was introduced in May 2001 in Japan and in Europe, where it used to be called Avensis Verso. The car is known as the Toyota Picnic in some markets, including Singapore and Hong Kong. Apart from Japan, the Ipsum was also available (for Malaysia and Singapore). The commercial "SportsVan" model continued to be available in Denmark; after the Ipsum/Picnic was discontinued