Titleist in innovation for the golf ball market as a whole and for the brand, which had traditionally used a wound-ball construction (with a liquid-filled core center) for its top-of-the-line golf balls. Shortly after its introduction the Titleist Pro V1 became the most played ball on the PGA Tour and has been for the past 20 odd years, picking up the most worldwide wins from both direct brand ambassadors (meaning they play titleist equipment) and players who are not directly under contract and considered brand ambassadors from Ttitleist., and three years after Titleist's initial breakthrough with the Pro V1 came the
Oliver Farm Equipment Company companies into the Oliver Farm Equipment Company, several other corporate acquisitions were made by the new company over a period of years. The first of these post-merger acquisitions occurred a mere year later, in 1930, when the Oliver Farm Equipment Company purchased the McKenzie Manufacturing Company of La Crosse, Wisconsin. The McKenzie Manufacturing Company was a leading maker of potato planting and potato harvesting equipment. Acquisition of the "McKenzie Company" broadened the line of farm equipment offered by Oliver to include potato diggers which were then sold under the "Oliver" name. However, following the 1930 merger production of the "Oliver"