Shakespeare in Love write something "a little more cheerful next time, for Twelfth Night". Viola and Shakespeare say their goodbyes, and he vows to immortalise her, as he imagines the beginning of "Twelfth Night", in character as a castaway disguised as a man after a voyage to a strange land. The original idea for "Shakespeare in Love" was suggested to screenwriter Marc Norman in the late 1980s by his son Zachary. Norman wrote a draft screenplay which he presented to director Edward Zwick, which attracted Julia Roberts, who agreed to play Viola. However, Zwick disliked Norman's screenplay and hired the playwright Tom Stoppard
Shakespeare in Love to improve it (Stoppard's first major success had been with the Shakespeare-themed play "Rosencrantz & Guildenstern Are Dead"). The film went into production in 1991 at Universal, with Zwick as director, but although sets and costumes were in construction, Shakespeare had not yet been cast, because Roberts insisted that only Daniel Day-Lewis could play the role. Day-Lewis was uninterested, and when Roberts failed to persuade him, she withdrew from the film, six weeks before shooting was due to begin. The production went into turnaround, and Zwick was unable to persuade other studios to take up the screenplay. Eventually, Zwick got