Mobile phone features (2.0), dual line support, infrared, Bluetooth (2.0) and WiFi connectivity, NFC, instant messaging, Internet e-mail and browsing and serving as a wireless modem. The first smartphone was the Nokia 9000 Communicator in 1996 which added PDA functionality to the basic mobile phone at the time. As miniaturization and increased processing power of microchips has enabled ever more features to be added to phones, the concept of the smartphone has evolved, and what was a high-end smartphone five years ago, is a standard phone today. Several phone series have been introduced to address a given market segment, such as the RIM
Mobile phone content advertising respondents expected successful advertising models to cut prices or fund the consumption of entertainment content on mobile phones. While advertising via a mobile phone is still relatively new, inventors have developed ways to use a mobile phone to present advertising to persons standing near a mobile phone user while the user speaks in a non-handsfree mode. Bayne's invention (Bayne, U.S. Pat. Application Nos. 20050239448 & 20050239495)teaches providing a mobile phone user with incentives (e.g. discounted talk time, free content, etc.) for allowing the phone to be used as a mini-billboard by manipulating the main screen to face outward to present