Gertrude Lawrence cameras and lighting could not function properly inside a Broadway theater. In 1943, Lawrence hosted a weekly series of American radio shows, some of them featuring discussions with guests and others adaptations of Hollywood hit films. In 1947, she returned to NBC for a production of the 1913 Shaw play "The Great Catherine". To promote "The King and I", Lawrence appeared on various television programs, including the Ed Sullivan-hosted "Toast of the Town", with Rodgers and Hammerstein joining her to perform selections from the show. Additionally, she appeared on several BBC Radio interview and variety shows before and after World
The King and I who purchased the rights to adapt the novel for the stage. Holtzmann initially wanted Cole Porter to write the score, but he declined. She was going to approach Noël Coward next, but happened to meet Dorothy Hammerstein (Oscar's wife) in Manhattan. Holtzmann told Dorothy Hammerstein that she wanted Rodgers and Hammerstein to create a show for Lawrence, and asked her to see that her husband read a book that Holtzmann would send over. In fact, both Dorothy Rodgers and Dorothy Hammerstein had read the novel in 1944 and had urged their husbands to consider it as a possible subject for