Shades of pink List. Ultra pink is a Crayola crayon color formulated in 1972. In 1990 the name was changed in error to "shocking pink"; however, properly speaking, the name "shocking pink" should be reserved for only the original shocking pink formulated by Elsa Schiaparelli in 1937 (shown below). Shocking pink is bold and intense. It takes its name from the tone of pink used in the lettering on the box of the perfume called "Shocking", designed by Leonor Fini for the Surrealist fashion designer Elsa Schiaparelli in 1937. The color shown at right matches the color of the lettering on the original
History of Italian fashion had begun exporting luxury fashion goods and handbags to other nations, including the United States. In the 1960s, the handbags produced by the designer Gucci drew the attention of celebrities such as Grace Kelly, Peter Sellers, Audrey Hepburn and the First Lady of the United States, Jackie Kennedy. Gucci's "GG" monogram logo became synonymous with Hollywood fashion. Jackie Kennedy developed a close friendship with the Italian designer Valentino Garavani, and wore his designs ever since 1965, including at her wedding to Aristotle Onassis. Florence was Italy's fashion capital in the 1950s and 1960s, and Milan in the 1970s and 1980s,