Safety razor become locked into buying their proprietary cartridges, for as long as the manufacturer continues to make them. Subsequent to introducing the higher-priced Mach3 in 1998, Gillette's blade sales realized a 50% increase, and profits increased in an otherwise mature market. The marketing of increasing numbers of blades in a cartridge has been parodied since the 1970s. The debut episode of "Saturday Night Live" in 1975 included a parody advertisement for the Triple Trac Razor, shortly after the first two-blade cartridge for men's razors was advertised. "Mad" magazine announced the "Trac 76", arranged as a chain of cartridges with a handle
Straight razor carries the lather on it during multiple shaving strokes, while the multi-blade razors are not nearly as efficient at such a task because of their considerably smaller blade geometry. Straight razors are also much easier to clean and can handle tougher shaving tasks, such as longer facial hair, than modern multi-blade razors, which tend to trap shaving debris between their tightly packed blades and are easily clogged, even with relatively short stubble. In addition, multi-edge razors can irritate the skin due to their multi-blade action, and this can lead to a condition known as pseudofolliculitis barbae, colloquially known as "razor