Safety razor become locked into buying their proprietary cartridges, for as long as the manufacturer continues to make them. Subsequent to introducing the higher-priced Mach3 in 1998, Gillette's blade sales realized a 50% increase, and profits increased in an otherwise mature market. The marketing of increasing numbers of blades in a cartridge has been parodied since the 1970s. The debut episode of "Saturday Night Live" in 1975 included a parody advertisement for the Triple Trac Razor, shortly after the first two-blade cartridge for men's razors was advertised. "Mad" magazine announced the "Trac 76", arranged as a chain of cartridges with a handle
Razor whole straight-razor shaving kit can exceed the cost of even an expensive electric razor. Straight razors with open steel blades, also commonly known as cut-throats, were the most commonly used razors before the 20th century. Straight razors consist of a blade sharpened on one edge. The blade can be made of either high carbon steel, which is slower to hone and strop, and holds an edge longer, or stainless steel, which hones and strops quickly, but has a less durable edge. At present, stainless-steel razors are harder to find than carbon steel, but both remain in production. The blade rotates