Gertrude Lawrence cameras and lighting could not function properly inside a Broadway theater. In 1943, Lawrence hosted a weekly series of American radio shows, some of them featuring discussions with guests and others adaptations of Hollywood hit films. In 1947, she returned to NBC for a production of the 1913 Shaw play "The Great Catherine". To promote "The King and I", Lawrence appeared on various television programs, including the Ed Sullivan-hosted "Toast of the Town", with Rodgers and Hammerstein joining her to perform selections from the show. Additionally, she appeared on several BBC Radio interview and variety shows before and after World
The King and I for another week, and her husband Richard Aldrich asked Rodgers and Hammerstein if they would consider closing the show for Easter week to give her a chance to recover fully. They denied his request, but agreed to replace her with the original Ado Annie from "Oklahoma!", Celeste Holm, for six weeks during the summer. Meanwhile, Lawrence's performances were deteriorating, prompting audiences to become audibly restive. Rodgers and Hammerstein prepared a letter, never delivered, advising her that "eight times a week you are losing the respect of 1,500 people". In late August, Lawrence fainted following a matinee and was admitted to