Izzy's Quest for the Olympic Rings the game, rating it two stars out of five, and stated that "you have another side-scrolling action game that leaves a bad taste in your mouth." Izzy's Quest for the Olympic Rings Izzy's Quest for the Olympic Rings is a mid-1990s video game developed by Alexandria and published by U.S. Gold for the Sega Genesis in 1995, and for the Super Nintendo Entertainment System in 1996. "Izzy's Quest for the Olympic Rings" is a game which features Izzy the Olympic mascot, who can run and jump on the heads of all his enemies. Izzy served as the player's character in
Olympic Games enabled the IOC to increase the exposure of the Olympic Games, thereby generating more interest, which in turn created more appeal to advertisers time on television. This cycle allowed the IOC to charge ever-increasing fees for those rights. For example, CBS paid US$375 million for the American broadcast rights of the 1998 Nagano Games, while NBC spent US$3.5 billion for the American rights of all the Olympic Games from 2000 to 2012. In 2011, NBC agreed to a $4.38 billion contract with the International Olympic Committee to broadcast the Olympics through the 2020 games, the most expensive television rights deal