Shades of pink List. Ultra pink is a Crayola crayon color formulated in 1972. In 1990 the name was changed in error to "shocking pink"; however, properly speaking, the name "shocking pink" should be reserved for only the original shocking pink formulated by Elsa Schiaparelli in 1937 (shown below). Shocking pink is bold and intense. It takes its name from the tone of pink used in the lettering on the box of the perfume called "Shocking", designed by Leonor Fini for the Surrealist fashion designer Elsa Schiaparelli in 1937. The color shown at right matches the color of the lettering on the original
Gerald McCann (fashion designer) Gerald McCann (fashion designer) Gerald McCann (born 1931) is a British fashion designer who was considered among the leading lights of the Swinging London fashion scene, alongside names such as Mary Quant, subsequently moving to the United States to continue his career. After early commercial success designing for other brands, McCann established his own label in 1963. He attracted the attention of influential US fashion buyers in the mid 1960s and soon began designing for the American market, as well as for key British fashion retailers targeting the youth market. He moved to the US to work on New York's