Smokey and the Bandit petroleum company Mobil 1 produced television commercials, featuring NASCAR star Tony Stewart, closely based on the film. Called "Smoke is the Bandit" playing on Stewart's nickname, the commercials featured him as the Bandit opposite Darrell Waltrip who played Snowman and Jeff Hammond as Buford T. Justice. The story replaced the Coors beer with Mobil 1 products. The adverts poked fun at the film and even featured a Pontiac Trans Am and a cover version of the song "East Bound and Down". The commercials were produced after Stewart mentioned that the movie was one of his favorites. When "Smokey and the
Box Car Bandit to the train and gets his hands on the gold bullion. The Gold Bullion eventually turns out be a soup brand and he is turned in to the police by Woody. In his cell, Dooley is served Gold Bullion by Woody which causes the bandit to go crazy. The animation of Dooley going crazy in his cell was reused from Square Shootin' Square. Box Car Bandit Box Car Bandit is the 75th animated cartoon short subject in the "Woody Woodpecker" series. Released theatrically on April 8, 1957, the film was produced by Walter Lantz Productions and distributed by Universal International.