Mobile phone features (2.0), dual line support, infrared, Bluetooth (2.0) and WiFi connectivity, NFC, instant messaging, Internet e-mail and browsing and serving as a wireless modem. The first smartphone was the Nokia 9000 Communicator in 1996 which added PDA functionality to the basic mobile phone at the time. As miniaturization and increased processing power of microchips has enabled ever more features to be added to phones, the concept of the smartphone has evolved, and what was a high-end smartphone five years ago, is a standard phone today. Several phone series have been introduced to address a given market segment, such as the RIM
Mobile phone content advertising 1997 began advertising with Team Sabco (later Chip Ganassi Racing) before merging its mobile phone business with Southwestern Bell to form Cingular Wireless in 2001; Cingular then joined Richard Childress Racing in 2002. Both firms are grandfathered under NASCAR's deal with Nextel. In Formula One, McLaren has signed a deal with Vodafone to sponsor their F1 team effective 2007. Ferrari is reportedly signed with Telecom Italia's Alice brand of services in 2007 where the Alice brand will appear as the "primary" sponsor of the red cars where Marlboro is prohibited. Mobile phone content advertising Mobile phone content advertising is the