Olympic symbols human figures representing the cultural heritage. The first major mascot in the Olympic Games was Misha in the 1980 Summer Olympics in Moscow. Misha was used extensively during the opening and closing ceremonies, had a TV animated cartoon and appeared on several merchandise products. Nowadays, most of the merchandise aimed at young people focuses on the mascots, rather than the Olympic flag or organization logos. The Olympic movement is very protective of its symbols; as many jurisdictions have given the movement exclusive trademark rights to any interlocking arrangement of five rings, and usage of the word "Olympic". The rings are
Olympic video games next generation consoles. From the 1988 Seoul Korea Olympics up to the London 2012 Olympics, an official Olympic tie-in game was released each summer Olympics. Kotaku argues that the 4-year cycle nature of such games results in each release being on a new console, becoming a first-adopter decision for Olympic video game fans. In addition, the site noted that these games never have an overarching sense of narrative, which essentially turns them into a series of minigames. Thirdly, many of the Olympic sports already have dedicated titles out there which would appeal to fans more than these minigame collections which