Flitch of bacon custom sites and the Dunmow flitch is referred to in Chaucer. The awarding of a flitch at both sites seems to have been an exceedingly rare event. The Dunmow tradition was revived in Victorian times, largely inspired by a book ("The Flitch of Bacon") by William Harrison Ainsworth. Flitch trials are still held in modern times at Great Dunmow. A counsel is employed to cross-examine the nominated couples and attempt to show they are undeserving of the award. There is evidence that the flitch of bacon tradition existed outside Britain in mainland Europe and some would push its origins back as
What Is a Man Without a Moustache? in New York City on May 25, 2006. At the 53rd Pula Film Festival, the film won the Golden Gate of Pula award as the audience's favourite. At the same festival, Cvitešić won the Golden Arena award for Best Actress in a Leading Role and Tamara Obrovac won the award for Best Music Score. In addition to winning at Pula, Cvitešić also won the Best Actress Award at the 11th Sarajevo Film Festival. "What Is a Man Without a Moustache?" received generally positive reviews from critics. As of March 9, 2010, aggregate review website Metacritic registered a normalized rating of