Rosetta Stone Athanasius Kircher in the 17th, and Georg Zoëga in the 18th. The discovery of the Rosetta Stone in 1799 provided critical missing information, gradually revealed by a succession of scholars, that eventually allowed Jean-François Champollion to solve the puzzle that Kircher had called the riddle of the Sphinx. The Greek text on the Rosetta Stone provided the starting point. Ancient Greek was widely known to scholars, but they were not familiar with details of its use in the Hellenistic period as a government language in Ptolemaic Egypt; large-scale discoveries of Greek papyri were a long way in the future. Thus,
Rosetta Stone Ltd. v. Google, Inc. considered the last serious American challenge to Google's AdWords program. Although Rosetta Stone 'won' an overturn of summary judgment, the subsequent settlement between the two parties left commentators declaring the Google has 'won' the keyword advertising trademark fight. Google has used a version of keyword advertising, known as AdWords, since October 2000. Google places paid ads at the top and sides of its search results page as "sponsored links." Every time someone enters a search, Google places the most relevant ads, as determined through relevance and bids on the word by advertisers. Most advertisers with Google pay on a cost