Cathay this period, many cartographers were placing Cathay on the Pacific coast, north of Beijing (Pekin) which was already well-known to Europeans. The borders drawn on some of these maps would first make Cathay the northeastern section of China (e.g. by Gerardus Mercator), or, later, a region separated by China by the Great Wall and possibly some mountains and/or wilderness (as in a by Jodocus Hondius, or a by John Speed). J. J. L. Duyvendak hypothesized that it was the ignorance of the fact that "China" is the mighty "Cathay" of Marco Polo that allowed the Dutch governor of East Indies
Cathay Pacific has become a hit with passengers, making Cathay Pacific one of the industry leaders in offering mobile services to users of smart phones. Cathay Pacific is also now following a trend among many airlines to improve its brand image to customers and shareholders with social media, and is ranked fourth worldwide. The airline now uses a range of social media tools including Facebook, Flickr, Twitter, YouTube and blogging to share ideas with customers. In addition, it has launched a virtual tour to enable passengers to experience Cathay Pacific's new cabins and services without having to step aboard the aircraft. On