Italian fashion as Valentino, Bulgari, Fendi, Laura Biagiotti, Gattinoni and Brioni, just to name a few, are headquartered or were founded in the city. Also, other major labels, such as Chanel, Prada, Dolce & Gabbana, Armani and Versace have luxury boutiques in Rome, primarily along its prestigious and upscale Via dei Condotti. The Rome Fashion Week is an important global showcase. Although Milan, Rome and Florence are commonly regarded as the leading cities in Italian fashion, other cities, such as Venice, Vicenza, Turin, Naples and Bologna, are also important centres for Italian clothing design and industry. Venice, for instance, is the home
Italian fashion of Italian fashion house Roberta di Camerino, which was founded in 1945. The brand is famous for its handbags, and is most notably associated with the creation of the it bag, a form of handbag which is recognisable due to its status symbol. Brands such as Max Mara and United Colors of Benetton, despite being major Italian brands, are not headquartered in Milan, Rome or Florence, yet, the former has its headquarters in Reggio Emilia, and the latter in Ponzano Veneto. Italian holding OTB held by Renzo Rosso, owner of different ready-to-wear brands such as Diesel and also fashion houses