Italy world. Also, the fashion magazine Vogue Italia, is considered one of the most prestigious fashion magazines in the world. Italy is also prominent in the field of design, notably interior design, architectural design, industrial design and urban design. The country has produced some well-known furniture designers, such as Gio Ponti and Ettore Sottsass, and Italian phrases such as ""Bel Disegno"" and ""Linea Italiana"" have entered the vocabulary of furniture design. Examples of classic pieces of Italian white goods and pieces of furniture include Zanussi's washing machines and fridges, the "New Tone" sofas by Atrium, and the post-modern bookcase by Ettore
Modern furniture furniture easily came to promote factory modules, which emphasized the time-managing, efficient ideals of the period. Modernist design was able to strip down decorative elements and focus on the design of the object in order to save time, money, material, and labour. The goal of modern design was to capture timeless beauty in spare precision. Prior to the modernist design movement, there was an emphasis on furniture as an ornament. The length of time a piece took to create was often a measure of its value and desirability. The origins of design can be traced back to the Industrial Revolution