Max Mara Max Mara Max Mara is an Italian fashion business. It markets up-market ready-to-wear clothing. It was established in 1951 in Reggio Emilia by Achille Maramotti (7 January 1927 – 12 January 2005). In March 2008, the company had 2,254 stores in 90 countries. It sponsors the Max Mara Art Prize for Women. Achille Maramotti began designing couture clothing in 1947, and officially established the House of Max Mara in 1951. The "Mara" came from his surname, while "Max" referred to Count Max, a local character who was seldom sober but always stylish. Maramotti was one of the first to see
Achille Vertunni Achille Vertunni Achille Vertunni (Naples, March 1826 –1897) was an Italian painter. Vertunni was a Neapolitan nobleman who initially studied law under Roberto Savarese, although his family had intended for him to become an architect, and enrolled him to study mathematics under Ferdinando de Luca. Vertunni however gravitated towards the visual arts, causing a rift with his father, who would not countenance his son working as a penniless artist and eventually disinherited Achille. He enrolled to study landscape painting under Salvatore Fergola, and after just eight months went on to serve his first apprenticeship under the historical painter Giuseppe Bonolis,