Tom Cruise Purple Cohen, stated "...it's well-known in the industry you don't mess with Tom Cruise. And so, that's all I can say. I'm sure his lawyers are on this like white on rice. But I'm sure he's actually not as affected by it as his lawyers are." Public relations writer Howard Bragman commented, "I can tell you Tom and his lawyers do not have a sense of humor. And messing with Tom Cruise's image is risky business, OK?" Representatives for Cruise were notified of the existence of the product by journalists for the "New York Daily News". Cruise has sought legal advice
Tom Cruise costar Cameron Diaz; the film was released on June 23, 2010. On February 9, 2010, Cruise confirmed that he would star in "", the fourth installment in the "" series. The film was released in December 2011 to high critical acclaim and box office success. Unadjusted for ticket price inflation, it is Cruise's biggest commercial success to date. On May 6, 2011, Cruise was awarded a humanitarian award from the Simon Wiesenthal Centre and Museum of Tolerance for his work as a dedicated philanthropist. In mid-2011, Cruise started shooting the movie "Rock of Ages", in which he played the character