Mary Perkins running PR. She has admitted donning disguises and visiting Specsavers stores, posing as a customer. Perkins was made an honorary fellow of Cardiff University in 2005. The same year she received the "Rotary International Community and Vocational Service Award" for her services to charity and in 2006 won the inaugural Spirit of everywoman Award. Perkins was the first female optician in the UK to receive the title of Dame Commander of the Order of the British Empire (DBE) in 2007. The accolade was also in recognition of her other charitable work, including the Guernsey annual "Specsavers Liberation Tea Dance for
Lesley Fallowfield Lesley Fallowfield Professor Dame Lesley Jean Fallowfield DBE (born October 1949) is a British cancer psychologist and a professor of psycho-oncology at the University of Sussex. The main outcomes of her research have been the establishment of assessment tools to measure quality of life in clinical trials of cancer patients and the design of educational programmes to improve oncologists' communication with their patients. Fallowfield initially trained as a nurse at Guy's Hospital in London before studying a bachelor's degree in experimental psychology at the University of Sussex in 1980. She went on to complete a doctorate in psychophysics at Sussex