Prada States after working for the house in Asia. He was successful in having the Prada bags prominently displayed in department stores, so that they could become a hit with fashion editors. Prada's continued success was attributed to its "working-class" theme which, Ginia Bellafante at "The New York Times Magazine" proclaimed, "was becoming chic in the high-tech, IPO-driven early 1990s." Furthermore, now husband and wife, Miuccia and Bertelli led the Prada label on a cautious expansion, making products hard to come by. In 1992, the high fashion brand Miu Miu, named after Miuccia's nickname, launched. Miu Miu catered to younger consumers,
Ion Miu been a good friend of Marcel Cellier since touring Switzerland in 1973, and occasionally formed a duo with Alexandre Cellier, Marcel's son. He met Sylvia Udila through performing with her family of musicians, and they were married when he was 19 years old. They have five children, of whom George and Robert play the cimbalom. His father-in-law was the Romanian accordion player Ilie Udila and his brother-in-law is musician George Udilă. There are many video recordings of his performances on YouTube, including Ion Miu Ion Miu (born 21 January 1955) is a virtuoso cimbalom player, performing both Romanian folk music