Closer (Travis song) was working at the register completely bored, takes out his bass and Dunlop and Primrose are dancing with the customers. When their boss, Ben Stiller in a cameo, hears music, he tries to find out where it comes from but it stops as soon as he looks out of his office. The music then resumes when Stiller goes back to his office. The video ends with the band leaving the supermarket together. The only instrument that appears is Payne's bass, whilst the rest of the band have nothing. Fran Healy is seen wearing a Radio Clyde T-shirt that reads "Radio
Closer to the Edge from about 30 performances during their Into the Wild Tour, which commenced on February 19, 2010, and ran till December 18, 2010. The six-minute-long video shows each location played at until a certain date, fan commentary and some backstage footage. "Closer to the Edge" is not the band's first live video, being preceded by "Edge of the Earth". The video was received with highly positive reviews by critics. Australia's RadarRadio referred to the video as "epic". UK rock music website RockLouder also called the video "lovely" and "worth the watch". About.com's Grierson says "'Closer to the Edge' emphasize atmospheric flourishes