Ben-Hur (2016 film) and lasted about five months, finishing in June 2015. "Ben-Hur" premiered on August 9, 2016 in Mexico City and was theatrically released by Paramount Pictures and Metro-Goldwyn-Mayer on August 19, 2016 in the United States in 2D, 3D, RealD 3D, Digital 3D, and IMAX 3D. The film received generally negative reviews and was a box office bomb, grossing $94.1 million worldwide against its $100 million production budget plus a large amount spent on marketing and distribution. A Jewish nobleman, Judah Ben-Hur, and his adopted Roman brother Messala are best friends despite their different origins. Messala enlists in the Roman army
Ben-Hur: A Tale of the Christ Royal Milling Company of Minneapolis, Minnesota, and a line of Ben-Hur toiletries, including Ben-Hur perfume from the Andrew Jergens Company of Cincinnati, Ohio. Other consumer goods included Ben-Hur bicycles, cigars, automobiles, clocks, and hair products. The Ben-Hur name and images also appeared in magazine advertisements for Honeywell, Ford, and Green Giant products. After MGM released the 1959 film adaptation of the novel, the studio licensed hundreds of companies to create related products, including "Ben-Hur"-related clothing, household goods, jewelry, food products, crafts, and action figures. In Alfred Bester's short story "Disappearing Act" (1953), one of the characters, an apparent time traveler,