Helmut Lang (fashion brand) fragrances (1999) were launched, but otherwise the brand was kept unified to solidify its identity and strength. The runway show venues for the Helmut Lang label were switched from Paris (until 1998) to New York by Mr. Lang and back again to Paris by Prada (from 2002 to 2005). The collections/presentations used to be called "" ("working sessions") by Mr. Lang. In 1999, Milan-based fashion house Prada acquired 51% of the Helmut Lang company in the course of a multi-brand strategy, which also included the acquisition of German fashion label Jil Sander. After alleged disputes with Prada Group's CEO Patrizio
Victoria Bartlett Victoria Bartlett Victoria Bartlett is a British-born designer and stylist. She graduated from the London College of Fashion. Her career began in design, illustration, and brand consultancy for a prestigious portfolio of brands and designers, including Miu Miu, Versace, DKNY, Moncler, Lacroix, Calvin Klein, and Theory. Bartlett gained accolades styling for Björk, Madonna, Scarlett Johansson, David Bowie, Chloe Sevigney, Pharrell Williams, and Venus Williams. She was Fashion Editor at "Allure" magazine prior to becoming Fashion Director for "Interview" and "BIG Magazine". She has created fashion editorials for "i-D", "Numéro", "V", French, Italian, and L'Uomo Vogue. In the Fall of 2003,