Mars in culture by its dramatic red color and by nineteenth century scientific speculations that its surface conditions not only might support life, but intelligent life. Thus originated a large number of science fiction scenarios, among which is H. G. Wells' "The War of the Worlds", published in 1898, in which Martians seek to escape their dying planet by invading Earth. A subsequent US radio adaptation of "The War of the Worlds" on October 30, 1938 by Orson Welles was presented as a live news broadcast, and became notorious for causing a public panic when many listeners mistook it for the truth. Influential
The Mercury Theatre on the Air October 30, 1938 and is one of the most famous broadcasts in the history of radio due to the panic which it accidentally caused, after which the Campbell Soup Company signed on as sponsor. "The Mercury Theatre on the Air" made its last broadcast December 4, 1938, and "The Campbell Playhouse" began December 9, 1938. After the theatrical successes of the Mercury Theatre, CBS Radio invited Orson Welles to create a summer show for 13 weeks. The series began July 11, 1938, initially titled "First Person Singular", with the formula that Welles would play the lead in each show. Some