History of the board game Monopoly Other agreements were reached on "Big Business" by Transogram, and "Easy Money" by Milton Bradley, based on Daniel Layman's "Finance". Another clone, called "Fortune", was sold by Parker Brothers, and became combined with "Finance" in some editions. "Monopoly" was first marketed on a broad scale by Parker Brothers in 1935. A Standard Edition, with a small black box and separate board, and a larger Deluxe Edition, with a box large enough to hold the board, were sold in the first year of Parker Brothers' ownership. These were based on the two editions sold by Darrow. Parker Brothers sets were the
Parker Brothers and "", and more. In early 1983, Parker Brothers spent US$15 million establishing a book publishing branch; their first titles featured the American Greetings franchises, Care Bears and Strawberry Shortcake. The branch published twelve titles by February 1984; sales of these books totalled 3.5 million units. Parker Brothers also operated a record label around the same time; one of its releases, based on Coleco's Cabbage Patch Kids and involving Tom and Stephen Chapin titled "Cabbage Patch Dreams", was certified Gold by the Recording Industry Association of America (RIAA) in July 1984. In 1985, General Mills merged the company with their