Origins of rock and roll "Rock and Roll" Harris. These songs were generally classed as "race music" or, from the late 1940s, "rhythm and blues", and were barely known by mainstream white audiences. However, in 1951, Cleveland disc jockey Alan Freed began broadcasting rhythm, blues, and country music for a multi-racial audience. Freed, familiar with the music of earlier decades, used the phrase rock and roll to describe the music he aired over station WJW (850 AM); its use also is credited to Freed's sponsor, record store owner Leo Mintz, who encouraged Freed to play the music on the radio. Originally Freed used the name
The Rock 'n' Roll Express Dennis Condrey, and manager Jim Cornette). The feud began when Cornette threw a celebration for the Midnight Express after they won the Mid-South Tag Team Championship. During the celebration, The Rock 'n' Roll Express shoved Cornette's face into the celebratory cake. The rivalry between the two teams carried on into the National Wrestling Alliance (NWA). The Rock N' Roll Express went to the National Wrestling Alliance (NWA)'s Jim Crockett Promotions (JCP) in 1985 and won four NWA World Tag Team Championships over the next couple of years. On July 9, 1985, the team debuted in JCP against the team of