CBS a 23.8 share in 1949 to 5.4 in 1953. By 1952, "death seemed imminent for network radio" in its familiar form; most telling of all, the big sponsors were eager for the switch. Gradually, as the television network took shape, radio stars began to migrate to the new medium. Many programs ran on both media while making the transition. The radio soap opera "The Guiding Light" moved to television in 1952 and would run for another 57 years; Burns & Allen, back "home" from NBC, made the move in 1950; Lucille Ball a year later; "Our Miss Brooks" in 1952
Screening of soap operas in Australia in the 1990s. "Passions" is an American soap opera that aired on the Seven Network from 2001 to 2008 and Seven affiliate Prime from 2001 to 2004. It originally began in a 3:00 pm time slot on weekday afternoons, before being shifted to a 9:30 am time slot in 2005. New episodes stopped airing in Australia later that year, as NBC Productions judged it too expensive to clear music rights for international distribution. "Passions" then moved into re-runs at a 2:00 am time slot. "Rituals" is an American soap opera that had a short run on Australian television and featured