Rosetta of a Coptic toponym, "Trashit". "Rosetta" or "Rosette" was the name used by the French at the time of Napoleon Bonaparte's campaign in Egypt and thus became eponymous of the Rosetta Stone (), which was found by French soldiers at the nearby Fort Julien in 1799. The site of Rosetta was inhabited throughout the history of Ancient Egypt, then known as "", a hieratic word meaning "the populace", under Menes reign. In the Ptolemaic era, the town was renamed to "Bolbitine" ("Bolbitinum, Bolbitinon", the name of one of the seven mouths of the Nile in Herodotus). In Christian Egypt, the
Rosetta Stone Ltd. v. Google, Inc. considered the last serious American challenge to Google's AdWords program. Although Rosetta Stone 'won' an overturn of summary judgment, the subsequent settlement between the two parties left commentators declaring the Google has 'won' the keyword advertising trademark fight. Google has used a version of keyword advertising, known as AdWords, since October 2000. Google places paid ads at the top and sides of its search results page as "sponsored links." Every time someone enters a search, Google places the most relevant ads, as determined through relevance and bids on the word by advertisers. Most advertisers with Google pay on a cost