Max Mara Max Mara Max Mara is an Italian fashion business. It markets up-market ready-to-wear clothing. It was established in 1951 in Reggio Emilia by Achille Maramotti (7 January 1927 – 12 January 2005). In March 2008, the company had 2,254 stores in 90 countries. It sponsors the Max Mara Art Prize for Women. Achille Maramotti began designing couture clothing in 1947, and officially established the House of Max Mara in 1951. The "Mara" came from his surname, while "Max" referred to Count Max, a local character who was seldom sober but always stylish. Maramotti was one of the first to see
Achille Torelli Achille Torelli Achille Torelli (May 5, 1841 – January 31, 1922) was an Italian playwright. He was born in Naples to Anna Maria Tomasi di Lampedusa, who was Giuseppe Tomasi di Lampedusa's aunt, and Vincenzo Torelli, a well-known journalist, librettist, writer, editor and impresario of Arbëreshë descent. His first success was the comedy, "After Death" written at the age of seventeen, and acted at Naples and then at Turin. This was succeeded by several comedies, most of which were successful. Torelli volunteered for the Italian army in the campaign of 1866, and was laid up for several months in consequence