Electoral history of Ronald Reagan total Democratic primary votes. In Reagan's campaign, he emphasized two main themes: "to send the welfare bums back to work", and, in reference to burgeoning anti-war and anti-establishment student protests at the University of California at Berkeley, "to clean up the mess at Berkeley". Ronald Reagan accomplished in 1966 what US Senator William F. Knowland in 1958 and former Vice-President Richard M. Nixon in 1962 had tried: he was elected, defeating two-term governor Edmund G. "Pat" Brown, and was sworn in as the 33rd governor of California on January 2, 1967. Shortly after the beginning of his term as California
Ronald Reagan 1980 presidential campaign promised an economic revival that would affect all sectors of the population. Reagan theorized that cutting tax rates would actually increase tax revenues because the lower rates would cause people to work harder as they would be able to keep more of their money. Reagan called for a drastic cut in "big government" and pledged to deliver a balanced budget for the first time since 1969. In the primaries, Bush famously called Reagan's economic policy "voodoo economics" because it promised to lower taxes and increase revenues at the same time. Ronald Reagan 1980 presidential campaign Ronald Reagan, the 33rd Governor