Kona coffee matching Federal law. Some retailers use terms such as 'Kona Roast' or 'Kona Style'. To be considered authentic Kona coffee, the state of Hawaii's labeling laws require the prominent display of the words "100% Kona Coffee". In 1993 the Kona Coffee Council, a regional coffee growers association, tried unsuccessfully to protect the name "Kona Coffee" by trademarking their logo with the United States Patent and Trademark Office. They were opposed by Kona Kai Farms, Inc, Captain Cook Coffee Co., Hawaiian Isles Enterprises, and Hawaii Coffee Company. In 2000 the Department of Agriculture of the State of Hawaii registered a "100%
Which? In 1995 testing facilities were moved to Milton Keynes where they remained until 2002, when the majority of the "Which?" testing activities were contracted out. "Which?" Online, the first incarnation of the Which? website, was launched in 1996 which incorporated its own ISP, email and content in addition to the Which Online Forum - an area accessible to members which offered unfettered access to members of the senior management within Which? including the Directors. The trading organisation was rebranded as "Which?" in 2004 and this is the brand promoted to the general public. However the charity the Consumers' Association continues