Cider in the United Kingdom for Real Ale (CAMRA). Cider is seidr in Welsh. Smallhold production of cider made on farms as a beverage for labourers died out in Wales during the 20th century. Cider and perry production began a dramatic revival in the early 2000s, with many small firms entering production throughout the country. The Campaign for Real Ale (CAMRA) has actively encouraged this trend, and Welsh ciders and perries have won many awards at CAMRA festivals; meanwhile, the establishment of groups such as "UKCider" and the "Welsh Perry & Cider Society" have spurred communication among producers. Welsh varieties of apples and pears are
Cider it a distinctive reddish colour. In the Netherlands, cider is not as commonly available as in its surrounding countries. In 2007, Heineken started testing a cider-based drink branded Jillz in a number of bars throughout the country. The beverage, an alcopop made by blending sparkling water, fruit flavoring, malt, and cider, is marketed towards female drinkers as an alternative to beer. At the same time, Heineken also introduced Strongbow Gold as a secondary brand to provide the choice of a real cider, which was targeted to a male audience. Both beverages contain 5% alcohol by volume, which is similar to