Trung Nguyên Lê Tourism Company JSC, Trung Nguyên Franchising Company JSC and Coffee Hypermarket. Its chairman and CEO is Dang Le Nguyen Vu (in Vietnamese: Đặng Lê Nguyên Vũ), who is known as Vietnam's Coffee King. Trung Nguyên is known as an important producer and distributor of kopi luwak (Vietnamese: cà phê chồn), weasel coffee Trung Nguyen, also known as civet coffee, both natural and simulated. Kopi luwak, widely noted as the most expensive coffee in the world, is coffee made from the beans of coffee berries which have been eaten by the Asian Palm Civet (Paradoxurus hermaphroditus) and other related civets,
African civet its dorsal crest to make itself look larger and thus more formidable and dangerous to attack. This behavior is a predatory defense. The perineal gland is what this civet has historically been most often harvested for. This gland secretes a white or yellow waxy substance called civet, which is used by civets for marking territory and by humans as a perfume base. Perineal and anal glands are found in both male and female African civets, however, the glands are bigger in males, which can produce a stronger secretion. The perineal glands are located between the scrotum and the prepuce in