William Morris writing poetry. In 1867 Bell and Dandy published Morris's epic poem, "The Life and Death of Jason", at his own expense. The book was a retelling of the ancient Greek myth of the hero Jason and his quest to find the Golden Fleece. In contrast to Morris's former publication, "The Life and Death of Jason" was well received, resulting in the publishers paying Morris a fee for the second edition. From 1865 to 1870, Morris worked on another epic poem, "The Earthly Paradise". Designed as a homage to Chaucer, it consisted of 24 stories, adopted from an array of different
Golden Fleece Company Golden Fleece Company Golden Fleece was a brand of petroleum products and service stations operated by H.C. Sleigh and Company. A partnership was founded in Melbourne, Australia in 1893 by shipowner and merchant Harold Crofton Sleigh (1867–1933) and manufacturer and shipowner John McIlwraith (1828–1902). In 1913 the company took delivery of its first consignment of motor spirit from the United States and marketed it in Australia as "Golden Fleece". Initially, motor spirit was sold in drums only—the first Golden Fleece pump being installed in 1920. Golden Fleece was a pioneer of single-branded service stations (as opposed to the more common