Captain Haddock he has the sun-induced delusion that Tintin is a bottle of champagne. However, Haddock is a sincere figure in need of reform, and by the end of his first adventure Tintin has gained a loyal companion, albeit one still given to uttering the occasional "expletive". Hergé also allowed himself more artistic expression through Haddock's features than with Tintin's. Michael Farr, author of "Tintin: The Complete Companion", notes: "Whereas Hergé kept Tintin's facial expressions to a bare minimum, Haddock's could be contorted with emotion." Farr goes on to write that "In Haddock, Hergé had come up with his most inspired character
Haddock Corporation software operated on the IBM 5110, IBM 5120, and IBM System/23 Datamaster, and was widely distributed. Apple convinced Haddock to being selling the new Macintosh computer when it was released in 1984, and while selling IBM-compatibles occasionally, the company has been selling Apple products since the beginning. During Gil Amelio's tenure as Apple CEO, Haddock and other retailers worked with Apple's Paddy Wong and Loretta Flores to develop the Apple Specialist program intended to strengthen Apple's retail channel. Haddock Corporation Haddock Corporation is an American consumer electronics and information technology consulting business based in Wichita, Kansas which operates two Haddock