Polar bear the polar bear in advertising, while Fox's Glacier Mints have featured a polar bear named Peppy as the brand mascot since 1922. Polar bears are popular in fiction, particularly in books for children or teenagers. For example, "The Polar Bear Son" is adapted from a traditional Inuit tale. The animated television series "Noah's Island" features a polar bear named Noah as the protagonist. Polar bears feature prominently in "East" (also released as "North Child") by Edith Pattou, "The Bear" by Raymond Briggs (adapted into an animated short in 1998), and Chris d'Lacey's "The Fire Within" series. The "panserbjørne" of Philip
Polar bear 2000 to jointly set quotas for indigenous subsistence hunting in Alaska and Chukotka. The treaty was ratified in October 2007. In September 2015, the polar bear range states agreed upon a "circumpolar action plan" describing their conservation strategy for polar bears. Although the United States government has proposed that polar bears be transferred to Appendix I of CITES, which would ban all international trade in polar bear parts, polar bears currently remain listed under Appendix II. This decision was approved of by members of the IUCN and TRAFFIC, who determined that such an uplisting was unlikely to confer a conservation