Polar bear the polar bear in advertising, while Fox's Glacier Mints have featured a polar bear named Peppy as the brand mascot since 1922. Polar bears are popular in fiction, particularly in books for children or teenagers. For example, "The Polar Bear Son" is adapted from a traditional Inuit tale. The animated television series "Noah's Island" features a polar bear named Noah as the protagonist. Polar bears feature prominently in "East" (also released as "North Child") by Edith Pattou, "The Bear" by Raymond Briggs (adapted into an animated short in 1998), and Chris d'Lacey's "The Fire Within" series. The "panserbjørne" of Philip
Polar bear plunge Polar bear plunge A polar bear plunge is an event held during the winter where participants enter a body of water despite the low temperature. In the United States, polar bear plunges are usually held to raise money for a charitable organization. In Canada, polar bear swims are usually held on New Year's Day to celebrate the new year. In Canada, "Polar Bear Swims", "plunges" or "dips" are a New Year's Day tradition in numerous communities across the country. Vancouver, BC's annual Polar Bear Swim Club has been active since 1920 and typically has 1,000 to 2,000 registered participants, with