Ford Thunderbird developing a new market segment, the personal luxury car. In 1958, the Thunderbird gained a second row of seats. Succeeding generations became larger until the line was downsized in 1977, again in 1980, and once again in 1983. Sales were good until the 1990s, when large 2-door coupes became unpopular. Initial production ceased at the end of 1997. In 2002, production of the Thunderbird started again; a revived 2-seat model was launched which was available through the end of the 2005 model year. From its introduction in 1955 to its final phaseout in 2005, Ford produced over 4.4 million Thunderbirds.
Ford Thunderbird previous Thunderbird, the new Thunderbird featured a radically sleeker, more aerodynamic body and a slightly shorter wheelbase of . To power the new Thunderbird, the 3.8 L Essex V6 and 5.0L (302 cid) V8 were carried over from the previous generation with the V8 engine gaining CFI electronic fuel injection in 1983, and the V6 in 1984 for US models, 1985 for Canadian models (which was in turn replaced by multipoint fuel injection on the V8 in 1986 and the V6 in 1988). All-new, and a Thunderbird first, was a turbocharged 2.3 L OHC 4-cylinder engine featured in the 1983