Perry seeing a surge in the popularity of Pear Cider with Old Mout Cidery, Mac's, and Monteith's Brewery each producing a pear cider. Japanese perry is called 'Nashi pear's sparkling wine' or 'Pear ' (in Japan, is a fermented alcoholic beverage made from the unfiltered juice of apples. Cider in Japan refers to a soft drink similar to Sprite or lemonade). In Japan, the most commonly used pear is the Nashi pear. Nashi pears are used for both cider and eating purposes. Pear Cidre can be used as marketing terms to describe canned or bottled ciders containing a cider widget, or
Cider it a distinctive reddish colour. In the Netherlands, cider is not as commonly available as in its surrounding countries. In 2007, Heineken started testing a cider-based drink branded Jillz in a number of bars throughout the country. The beverage, an alcopop made by blending sparkling water, fruit flavoring, malt, and cider, is marketed towards female drinkers as an alternative to beer. At the same time, Heineken also introduced Strongbow Gold as a secondary brand to provide the choice of a real cider, which was targeted to a male audience. Both beverages contain 5% alcohol by volume, which is similar to