Khloé Kardashian sex tape made by Kim Kardashian and her former boyfriend Ray J in 2003 was leaked, which contributed to her rise to prominence. Later that year, Khloé; her mother Kris; her stepfather Bruce; her siblings Kourtney, Kim, and Rob; and half-sisters Kendall and Kylie were commissioned to star in the reality television series "Keeping Up with the Kardashians". The series and her sister Kim's popularity led to the Kardashians being able to cash in by endorsing products. These include waist-slimming pants, beauty products and Coca-Cola, for which they are paid (as of 2016) $75,000 per post on Instagram, Facebook and
Kylie Cosmetics where she teamed up with her half-sister, Khloe Kardashian. In April 2017, Kylie announced her collaboration with her half-sister, Kim Kardashian-West, called KKW X Kylie. Kylie Cosmetics partnered with Kim Kardashian-West soon after the KKW release. In May 2017, fans were hit with the news that Koko X Kylie would be returning for a Part 2 of the half-sisters’ collaboration. In April 2018, almost exactly a year after announcing her collaboration with Kim, Kylie announced her Kylie Cosmetics collaboration with her oldest half-sister, Kourtney Kardashian, called Kourt X Kylie. On May 9, 2018, Kylie and Kris Jenner announced their collaboration