Lilt Lilt Lilt is a brand of soft drink manufactured by The Coca-Cola Company and sold in the United Kingdom, Ireland, Gibraltar, and the Seychelles only. During the 1970s and 1980s, Lilt was promoted with the advertising slogan, "the totally tropical taste". Between 2008 and 2014, the Coca Cola company reduced the number of calories in the soda by 56% as part of its efforts to make healthier products in response to the British Government’s Public Health Responsibility Deal. One advertisement in the late 1980s featured the "Lilt Man", a parody of a milkman, delivering Lilt in a "Lilt float", with
The Best Job in the World (advertising) the Islands of the Great Barrier Reef In 2010 the advertising campaign was awarded two prestigious D&AD Black Pencil Awards. The Best Job in the World (advertising) In 2009, Tourism Queensland promoted the Great Barrier Reef as a global tourism destination with a website encouraging people worldwide to apply for The Best Job In The World, to be a "Caretaker of the Islands" to "house-sit" the islands of the Great Barrier Reef for half a year, based on Hamilton Island. Job benefits included a large salary, free lodging in a multimillion-dollar villa, and transportation there and around the islands. The