Digitalis purpurea M gene determines the production of a purple pigment, a type of anthocyanin. The m gene does not produce this pigment. The D gene is an enhancer of the M gene, and leads it to produce a big amount of the pigment. The d gene does not enhance the M gene, and only a small amount of pigment is produced. Lastly, the W gene makes the pigment be deposited only in some spots, while the w gene allows the pigment to be spread all over the flower. This combination leads to four phenotypes: Digitalis purpurea Digitalis purpurea (foxglove, common foxglove,
You Press the Button, We Do the Rest Thanks to the "We Do the Rest" advertising campaign, the Kodak camera became wildly popular and Eastman and his Kodak company revolutionized the photography business in the United States and in the world. Thanks to the income generated from advertising this camera, Eastman Kodak was able to dominate competition for years and lead the way in photography innovations for years. You Press the Button, We Do the Rest "You Press the Button, We Do the Rest" was an advertising slogan coined by George Eastman, the founder of Kodak, in 1888. Eastman believed in making photography available to the world, and