Order of the Golden Fleece Taillevent, who asserted that it was instituted: Translated into English: The choice of the Golden Fleece of Colchis as the symbol of a Christian order caused some controversy, not so much because of its pagan context, which could be incorporated in chivalric ideals, as in the Nine Worthies, but because the feats of Jason, familiar to all, were not without causes of reproach, expressed in anti-Burgundian terms by Alain Chartier in his "Ballade de Fougères" referring to Jason as "Who, to carry off the fleece of Colchis, was willing to commit perjury." The bishop of Châlons, chancellor of the Order,
Golden Fleece Company Golden Fleece Company Golden Fleece was a brand of petroleum products and service stations operated by H.C. Sleigh and Company. A partnership was founded in Melbourne, Australia in 1893 by shipowner and merchant Harold Crofton Sleigh (1867–1933) and manufacturer and shipowner John McIlwraith (1828–1902). In 1913 the company took delivery of its first consignment of motor spirit from the United States and marketed it in Australia as "Golden Fleece". Initially, motor spirit was sold in drums only—the first Golden Fleece pump being installed in 1920. Golden Fleece was a pioneer of single-branded service stations (as opposed to the more common