Die Another Day (song) most recently with "Beautiful Stranger" (1999) from "" which was a top-twenty hit and earned her a Grammy Award for Best Song Written for Visual Media. Anita Camrata, executive vice president of MGM Music explained the choice in 2002: "With every other artist, you're taking a chance. But with Madonna, she has an extraordinary track record. She has written songs for films before and they were always perfect." By mid-February 2002 sources from the film set revealed that negotiations were under process for Madonna to sing the title song and make a cameo appearance in "Die Another Day". The song
Die Another Day that "Die Another Day" was "the wrong film at the wrong time." The amount of product placement in the film was a point of criticism, specifically from various news outlets such as the BBC, "Time" and Reuters who all used the pun "Buy Another Day". Reportedly 20 companies, paying $70 million, had their products featured in the film, a record at the time, although "USA Today" reported that number to be as high as $100 million. By choice, the number of companies involved in product placement was dropped to eight for the next Bond film "Casino Royale" in 2006. On