Sherlock Holmes of Britain, Holmes's living room was reconstructed as part of a Sherlock Holmes exhibition, with a collection of original material. After the festival, items were transferred to The Sherlock Holmes (a London pub) and the Conan Doyle collection housed in Lucens, Switzerland by the author's son, Adrian. Both exhibitions, each with a Baker Street sitting-room reconstruction, are open to the public. In 1990, the Sherlock Holmes Museum opened on Baker Street in London, followed the next year by a museum in Meiringen (near the Reichenbach Falls) dedicated to the detective. A private Conan Doyle collection is a permanent exhibit at
Mastermind: How to Think Like Sherlock Holmes feats of insight," according to one reviewer, a "little too opportunistic." Reviewers found the book to be based in science, though more of a self-help book than an in-depth exploration of the concepts held within it. Mastermind: How to Think Like Sherlock Holmes Mastermind: How to Think Like Sherlock Holmes, released January 3, 2013, is a book written by Maria Konnikova exploring ways to improve mindfulness, logical thinking and observation using Arthur Conan Doyle's fictional character Sherlock Holmes as an exemplar. Konnikova intertwines her analysis of Holmes's "habits of mind" with findings from the modern-day fields of neuroscience and psychology