Ford Thunderbird (third generation) plaque displaying the owner's name and the car's limited production number, was limited to and sold only 2,000 units. Only 5,913 convertibles and 455 Sports Roadsters sold, indicating a decline in convertible popularity at the time. Ford Thunderbird (third generation) The third generation of the Ford Thunderbird is a personal luxury car produced by Ford for the 1961 to 1963 model years. It featured new and much sleeker styling (done by Bill Boyer) than the second generation models. Sales were strong, if not quite up to record-breaking 1960, at 73,051 including 10,516 convertibles. A new, larger FE-series V8 was the
Ford Thunderbird Sunset Strip. A vinyl-roofed Landau option with simulated S-bars was added to the Thunderbird for 1962 as was a "Sports Roadster" package for convertible models. The Sports Roadster included 48-spoke Kelsey-Hayes designed wire wheels and a special fiberglass tonneau cover for the rear seats which gave the car the appearance of a two-seat roadster like the original Thunderbird. The Sports Roadster package was slow-selling due the high price of the package and complexity of the tonneau cover, resulting in few Thunderbirds being equipped with it. Newly optional for 1962 was an upgraded version of the V8 called the "M-Code" (a