Angry Birds (video game) crates and rocks are incorporated into the structures, and power-ups may be used to enhance the birds to attack hard-to-reach pigs. Also in the levels, players can unlock bonus levels by collecting golden eggs. There are several different types of birds used in the game, distinguished by their color and shape. In the earliest levels only the basic red bird is available. As the player advances through the game additional types of birds become available. Some birds are effective against particular materials, and some have special abilities that may be activated by the player while the bird is airborne. For
The Angry Birds Movie a series of six Lego sets were used to promote the film. A balloon themed after Red debuted at the 2015 Macy's Thanksgiving Day Parade. During the film's marketing campaign, the app icons for most "Angry Birds" games were changed to depict the cinematic version of Red. A series of free-to-play tie-in games were also produced: "Angry Birds Action!", "Angry Birds Evolution", and "Angry Birds Match". "The Angry Birds Movie" was released on digital HD on July 29, 2016, and on Blu-ray and DVD on August 16, 2016, from Sony Pictures Home Entertainment, with four "Hatchlings" shorts included. The film