Polar bear the polar bear in advertising, while Fox's Glacier Mints have featured a polar bear named Peppy as the brand mascot since 1922. Polar bears are popular in fiction, particularly in books for children or teenagers. For example, "The Polar Bear Son" is adapted from a traditional Inuit tale. The animated television series "Noah's Island" features a polar bear named Noah as the protagonist. Polar bears feature prominently in "East" (also released as "North Child") by Edith Pattou, "The Bear" by Raymond Briggs (adapted into an animated short in 1998), and Chris d'Lacey's "The Fire Within" series. The "panserbjørne" of Philip
Polar bear Data Book of Russia, depending on population. In 2010, the Ministry of Natural Resources and Environment published a strategy for polar bear conservation in Russia. The Marine Mammal Protection Act of 1972 afforded polar bears some protection in the United States. It banned hunting (except by indigenous subsistence hunters), banned importing of polar bear parts (except polar bear pelts taken legally in Canada), and banned the harassment of polar bears. On 15 May 2008, the United States Department of the Interior listed the polar bear as a threatened species under the Endangered Species Act, citing the melting of Arctic sea