The Muppets to be a vital component of its increasing popularity, providing an "effective and pleasurable viewing" method of presentation for the series' educational curriculum. In the early 1970s, the Muppets continued their presence in television, primarily appearing in "The Land of Gorch" segments during the first season of "Saturday Night Live". As his involvement with "Sesame Street" continued, Henson mused about the possibility of creating a network television series featuring the Muppets; as opposed to "Sesame Street", however, this proposed series would be aimed at a more adult audience and focus largely on sketch comedy. Two pilot specials, "The Muppets Valentine
The Muppets (TV series) was approached, Netflix expressed interest in co-producing the series as part of its original programming roster. "The Muppets" was considered a "stealth, late presentation" in the 2015 comedy development season. After buying Prady and Kushell's pitch, ABC ordered a pilot script and a 10-minute proof of concept filmed presentation, which was filmed at the Walt Disney Studios in May and delivered just in time for ABC schedule consideration. On May 7, 2015, ABC greenlit the series to order as an entry in the 2015–16 television season. The pitch presentation, which was first screened to the public on July 11, 2015,