Ford Taunus P1 thick painted stripe down each side, slightly below the level of the car’s waist. It thereby acquired its “Seitenstreifentaunus” (Side-stripes Taunus) soubriquet. By this time, the Ford Taunus 12M's twenty-five-year-old underpinnings were becoming uncomfortably obvious, and the car was having to compete largely on price. However, that also meant that in terms of the amount of car offered for the money it represented something of a bargain. The 1959 entry-level price of 5,555 marks was barely more than that asked for the much smaller and more cramped Volkswagen. As Ford’s management had feared, the arrival of newer models from competitor
Ford Taunus TC could now specify one of the compact V6 units carried over from the top range P7 models, the six-cylinder engines offering a choice between 1999 cc and 2294 cc engine displacements. All the Taunus engines except the smallest 1.3 litre unit could be specified in combination with a Borg-Warner B35 three-speed automatic transmission in place of the standard four speed manual box. The Taunus TC received its only significant face-lift in September 1973. Through the 1960s rival manufacturer Opel had set the pace in terms of frequent model changes and face-lifts, reflecting North American practice and the deep pockets of