Ford Taunus P3 auto-industry and in the world of advertising. Ford tended to be ahead of the field in this aspect of marketing, even if some of the resulting slogans appear stilted fifty years later. The style of new Taunus 17M was advertised as representing a „Linie der Vernunft" which loosely translates as a ""rational form"" offering an implicit rebuke to the by now unfashionably elaborate styling of the old Taunus 17M. The car was advertised with the balanced and pithy slogan "Zum Fahren geboren. Zum sparen gebaut" "(Born to drive. Built to save/economise)". Steel bodied station wagon equivalent models based on mainstream
Triumph Thunderbird 1,700 cc engine fitted as standard also carries the same Thunderbird 'paper dart' logo as standard embossed above the word 'Storm' on the clutch cover. Triumph Thunderbird The Triumph Thunderbird is a British motorcycle that was introduced by Triumph in 1949 and produced in many forms until 1966. The name was used three more times for new and distinct Triumph models. To capture the American market, the 6T Thunderbird used a variant of the earlier Speed Twin's parallel twin engine, bored out from 500 cc to 650 cc to give the added horsepower American customers demanded. The concept of enlarging