Trung Nguyên then passed through its digestive tract. After gathering, thorough washing, sun drying, light roasting, and brewing, these beans yield an aromatic coffee with much less bitterness. Trung Nguyên's Legendee brand coffee is a simulated kopi luwak product, which uses synthetic enzymes to mimic the civet's gastric acid, producing effects on flavour similar to actual kopi luwak, and reducing the need to rely on the civet, which is now endangered in Vietnam due to excessive hunting. In August 2010, Trung Nguyên CEO Dang Le Nguyen Vu reported that the company had begun manually producing its own natural (non-simulated) kopi luwak under
Food waste in the United Kingdom survival of wild animals, birds and fish on this planet." To reduce the food waste produced (often unintentionally or unavoidably, due to lifestyle) by consumers, advisory campaigns and articles have put forward varying advice and suggestions. The following strategies: planning before food shopping, understanding food date labels and using leftovers in other meals, are universally agreed to be effective in preventing food waste. Planning, before food shopping, and knowing what purchases are necessary is among ways of reducing food waste; buy one, get one free (BOGOF) offers have been criticised for encouraging customers to purchase food items that are eventually