Ford Thunderbird developing a new market segment, the personal luxury car. In 1958, the Thunderbird gained a second row of seats. Succeeding generations became larger until the line was downsized in 1977, again in 1980, and once again in 1983. Sales were good until the 1990s, when large 2-door coupes became unpopular. Initial production ceased at the end of 1997. In 2002, production of the Thunderbird started again; a revived 2-seat model was launched which was available through the end of the 2005 model year. From its introduction in 1955 to its final phaseout in 2005, Ford produced over 4.4 million Thunderbirds.
Ford Taunus TC could now specify one of the compact V6 units carried over from the top range P7 models, the six-cylinder engines offering a choice between 1999 cc and 2294 cc engine displacements. All the Taunus engines except the smallest 1.3 litre unit could be specified in combination with a Borg-Warner B35 three-speed automatic transmission in place of the standard four speed manual box. The Taunus TC received its only significant face-lift in September 1973. Through the 1960s rival manufacturer Opel had set the pace in terms of frequent model changes and face-lifts, reflecting North American practice and the deep pockets of