Orange Man (advertisement) Tango can on top of the orange man's head, which bears the slogan "You Know When You've Been Tango'd". A deep male voice (Gil Scott-Heron) says the slogan at the same time. At the time of the advertisement's production, successful soft drink television advertising was dominated by Coca-Cola; Trevor Robinson, co-creator of "Orange Man", recalled that "Coca-Cola was the big name in soft-drink advertising then. Nothing was taking on the Coke ads; nothing came close." Robinson recalled that "cause and effect advertising" was very popular on British advertisement at the time, which he described as advertisements where "you come into
Institute for Canadian Values ad controversy Institute for Canadian Values ad controversy In late 2011, the "National Post", one of Toronto’s major daily newspapers, ran a controversial advertisement paid for by the Institute for Canadian Values (ICV). The ad first appeared on Saturday September 24, 2011 and started to build controversy which reached a pinnacle on September 29, 2011. It was supported by the Canada Christian College, which houses ICV, and its President, Evangelical minister Charles McVety. The advertisement spoke out against the teaching of certain sexual education topics in the Ontario school curriculum and discriminated against transsexual, transgender, and intersex persons. The National Post ran