Tom Cruise not renew their production contract with him. In addition, Marketing Evaluations reported that Cruise's Q score (a measure of the popularity of celebrities), had fallen 40 percent. October 10, 2006, was declared "Tom Cruise Day" in Japan; the Japan Memorial Day Association said that he was awarded with a special day because he has made more trips to Japan than any other Hollywood star. While reviewing "Days of Thunder", film critic Roger Ebert noted the similarities between several of Cruise's 1980s films and nicknamed the formula the "Tom Cruise Picture". Some of Cruise's later films like "A Few Good Men"
Tom Cruise worldwide. Cruise returned as Ethan Hunt in the fifth installment of the "Mission: Impossible" series, "", which he also produced. Returning cast members included Simon Pegg as Benji and Jeremy Renner as William Brandt, with Christopher McQuarrie as director. Cruise starred in the 2017 reboot of Boris Karloff's 1932 horror movie "The Mummy". The new film, also titled "The Mummy", was produced by Alex Kurtzman, Chris Morgan, and Sean Daniel, written by Jon Spaihts and directed by Kurtzman. In 2018, Cruise again reprised Ethan Hunt, in the sixth film in his franchise, "". Cruise partnered with his former talent agent