St George (advertisement) which they planned as a 90-second advertisement–the longest Tango advertisement so far–which would not attack Coca-Cola but instead present the drink as very "British" and present another confrontational style of advertising the product. The decision to make the advertisement longer came from both Tango's desire to surprise its customers and because the only soft drink brand that could afford to do such a long commercial was Coca-Cola. Using a majority of the advertisement's budget on the production (rather than airtime) and only airing it 10 times was a risk that Tango believed was worth taking. HHCL hired television actor Ray
Solo (Australian soft drink) Solo (Australian soft drink) Solo is an Australian lemon-flavoured soft drink manufactured by Schweppes Australia. Launched in 1968, first in bottle then in a 375ml can by Tarax drinks, it is a ready to drink version of traditional 'pub squash'. It is the market leader of lemon soft drinks in Australia and grew by over 30% in 2007. Solo contains preservatives 211 and 223 added sulphites, and should be avoided by people with sulphite sensitivity. There are 6 variants of Solo: Original Lemon, Lemon & Lime, Solo Sub (no added sugar), Solo Guarana, Solo Low carb and Solo Strong, which