Cultural views on the navel 1960s, community standards had changed. Marilyn Monroe was allowed to expose her navel in "Something's Got to Give" (1962) and later commented, "I guess the censors are willing to recognize that everybody has a navel." Ursula Andress, appearing as Honey Rider in the 1962 James Bond film, "Dr. No", wore her iconic white bikini, which exposed her midriff and navel. However, when Annette Funicello was cast in her first beach movie "Beach Party" (1963), Walt Disney, who held her contract, insisted that she only wear modest bathing suits and keep her navel covered, to preserve her wholesome persona, though she
Dr. No (film) the US manned space programme—which would be repeated with Project Gemini in "You Only Live Twice", Project Apollo in "Diamonds Are Forever", and the space shuttle in "Moonraker" (not to mention several outer space sequences involving fictional satellite programmes in "GoldenEye", "Tomorrow Never Dies", and "Die Another Day"). As soon as late 1961, United Artists started a marketing campaign to make James Bond a well-known name in North America. Newspapers received a box set of Bond's books, as well as a booklet detailing the Bond character and a picture of Ursula Andress. Eon and United Artists made licensing deals revolving