Titanic replica (Sichuan) trademark has been abandoned. James Cameron's 1997 "Titanic" movie enjoys great and lasting popularity in China, and introduced the Chinese masses to the Titanic story. The importance of this movie as a reference point for the Chinese developers is indicated by the fact that actor Bernard Hill, who portrayed Captain Edward Smith in Cameron's film, was present at the launch of the project and was named the "honorary captain" of the vessel to be constructed. The investors behind the Sichuan replica approach the 1912 tragedy primarily as a story of heroic self-sacrifice in the face of disaster. The CEO of
Sinking of the RMS Titanic to respond was SS "Mount Temple", which set a course and headed for "Titanic"'s position but was stopped en-route by pack ice. Much nearer was , which had warned "Titanic" of ice a few hours earlier. Apprehensive at his ship being caught in a large field of drift ice, "Californian"s captain, Stanley Lord, had decided at about 22:00 to halt for the night and wait for daylight to find a way through the ice field. At 23:30, 10 minutes before "Titanic" hit the iceberg, "Californian"s sole radio operator, Cyril Evans, shut his set down for the night and went to