St George (advertisement) which they planned as a 90-second advertisement–the longest Tango advertisement so far–which would not attack Coca-Cola but instead present the drink as very "British" and present another confrontational style of advertising the product. The decision to make the advertisement longer came from both Tango's desire to surprise its customers and because the only soft drink brand that could afford to do such a long commercial was Coca-Cola. Using a majority of the advertisement's budget on the production (rather than airtime) and only airing it 10 times was a risk that Tango believed was worth taking. HHCL hired television actor Ray
Solo (Norwegian soft drink) Variants of the original Solo include Solo Super (less sugar), Solo Sunset and Solrik (juice). Solo (Norwegian soft drink) Solo is an orange-flavoured soft drink, owned by the Norwegian companies Ringnes, Oskar Sylte, Aass, and Mack. The recipe was originally Spanish, and brought to the Tønsberg Bryggeri by Torleif Gulliksrud in 1934. Solo quickly became Norway's most popular soft drink, and until the 1960s was bigger than Coca-Cola in Norway. In 1999, Pepsi passed Solo in market share, leaving Solo as third most popular. Solo also has a history in Sweden and is today produced by Vasa Bryggeri in Sundsvall.