A View to a Kill of the "Time Out Film Guide" said, "Grace Jones is badly wasted." Norman Wilner of MSN chose it as the worst Bond film, while IGN picked as the fourth worst, and "Entertainment Weekly" as the fifth worst. Bond historian John Brosnan believed "A View to a Kill" was Moore's best Bond entry. He said Moore looked in better shape than the previous Bond film, "Octopussy". Brosnan especially admired the dirigible finale. Danny Peary had mixed feelings about "A View to a Kill" but was generally complimentary: "Despite what reviewers automatically reported, [Moore] looks trimmer and more energetic than in some
A View to a Kill production team for jeopardising the continuation of filming in the city. Airship Industries managed a major marketing coup with the inclusion of their Skyship 500 series blimp in the film. At the time Airship Industries were producing a fleet of blimps which were recognisable over many capitals of the world offering tours, or advertising sponsorship deals. As all Bond films have included the most current technology, this included the lighter than air interest. The blimp seen in the climax was then on a promotional tour of Los Angeles after its participation in the opening ceremony of the 1984 Olympic Games.