Lara Croft July 2010. Yahoo! Movies and IGN credit Jolie's role in the first "Tomb Raider" film with significantly raising her profile and propelling her to international super-stardom, respectively. Jolie commented that young children would ask her to sign objects as Lara Croft. After filming for the first movie at the Cambodian temple Ta Prohm, the local inhabitants called it the "Angelina Jolie Temple" and local restaurants served Jolie's favourite alcoholic beverage advertised as "Tomb Raider cocktails". IGN's Jesse Schedeen described Croft as one of few characters to receive a decent videogame-to-movie adaptation. By 2008, the first "Tomb Raider" movie was the
Tomb Raider (1996 video game) Lara's portrayal to be a positive, visual metaphor of sexual empowerment, or objectifying and sexist. Aside from game appearances, Lara was featured on covers of magazines, in comic books and movies. The amount of media coverage Lara received at the time was previously unheard of, with many magazines also outside the video game industry printing articles on her. Several large corporations, such as Timberland, and Lucozade wanted to use her as their spokesperson. The image of Lara Croft was used by U2 in their PopMart Tour. The "Tomb Raider" series was credited with six official "Guinness World Records" in the