Tom Cruise not renew their production contract with him. In addition, Marketing Evaluations reported that Cruise's Q score (a measure of the popularity of celebrities), had fallen 40 percent. October 10, 2006, was declared "Tom Cruise Day" in Japan; the Japan Memorial Day Association said that he was awarded with a special day because he has made more trips to Japan than any other Hollywood star. While reviewing "Days of Thunder", film critic Roger Ebert noted the similarities between several of Cruise's 1980s films and nicknamed the formula the "Tom Cruise Picture". Some of Cruise's later films like "A Few Good Men"
Tom Cruise for which he received another Golden Globe and nomination for an Academy Award. In 2000, Cruise returned as Ethan Hunt in the second installment of the "Mission Impossible" films, "". The film was helmed by Hong Kong director John Woo and branded with his gun fu style, and continued the series' blockbuster success at the box office, taking in almost $547M in worldwide figures. Like its predecessor, it was the highest-grossing film of the year, and had a mixed critical reception. Cruise received an MTV Movie Award for Best Male Performance for this film. His next five films were major