Retail design the middle of town. The first shopping centre in the Netherlands was built in the 1950s, as retail design ideas began spreading east. The next evolution of retail design was the creation of the boutique in the 1960s, which emphasized retail design run by individuals. Some of the earliest examples of boutiques are the Biba boutique created by Barbara Hulanicki and the Habitat line of stores made by Terence Conran. The rise of the boutique was followed, in the next two decades, with an overall increase in consumer spending across the developed world. This rise made retail design shift to
King Biba of 11. In his inception, he only sung in Arabic, imitating his idol Farid Al Atrash, a famous Syrian-Egyptian singer. Influenced by Assyrian singer Oshana Youel Mirza, Biba ultimately began to sing in the Assyrian language in 1961 on stage, where he became an instant sensation and adopted his stage name "Biba". A pioneer of his kind, he and musician George Ishu endeavored to bring to life a new type of music sound, stating, "We did not want to imitate Western music...We wanted to continue in the path of Eastern music, but possess a new sound, provide a new dimension".