Orange Man (advertisement) Orange Man (advertisement) Orange Man is a British television advertisement for the soft drink Tango Orange. Created by advertising agency HHCL (Howell Henry Chaldecott Lury and Partners), a longtime collaborator of Tango who would go on to create many of their advertisements, the advertisement was produced in 1991 and aired in 1992, and became the first in the brand's "You Know When You've Been Tango'd" campaign that would continue until 1996 before returning for several years in the 2000s. The advertisement features an orange man slapping a Tango drinker across the cheeks, a wacky metaphor for tasting Tango, and was
Independent soft drink Mexico. Independent soft drink An independent soft drink is a soft drink generally made by smaller privately run businesses or smaller corporations who use alternative marketing strategies to promote their product. The label was arguably started in the early 1970s in response to Coca-Cola and Pepsi Cola's mass media campaigns for the edge in the beverage market. Several groups decided to protest by making and in some cases publicly distributing their homemade brew. Jones Soda is one of the more commonly known "independent" companies, founded in 1987, as well as Jarritos, a popular "independent" soft drink company based from Guadalajara,