Puma (brand) Puma (brand) Puma SE, branded as Puma, is a German multinational company that designs and manufactures athletic and casual footwear, apparel and accessories, which is headquartered in Herzogenaurach, Bavaria, Germany. PUMA is the third largest sportswear manufacturer in the world. The company was founded in 1948 by Rudolf Dassler. In 1924, Rudolf and his brother Adolf Dassler had jointly formed the company "Gebrüder Dassler Schuhfabrik" (Dassler Brothers Shoe Factory). The relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, "Adidas" and "Puma". Both companies are currently based in Herzogenaurach, Germany. Puma
Multinational corporation Multinational corporation Most of the largest and most influential companies of the modern age are publicly traded multinational corporations, including "Forbes Global 2000" companies. Multinational corporations are subject to criticisms for lacking ethical standards, and that this shows up in how they evade ethical laws and leverage their own business agenda with capital, and even the military backing of their own wealthy host nation-states. They have also become associated with multinational tax havens and base erosion and profit shifting tax avoidance activities. A multinational corporation (MNC) is usually a large corporation incorporated in one country which produces or sells goods