Vanity Fair (U.S. magazine 1913–36) editor for some time. However, it became a casualty of the Great Depression and declining advertising revenues, although its circulation, at 90,000 copies, was at its peak. Condé Nast announced in December 1935 that "Vanity Fair" would be merged with "Vogue" (circulation 156,000) as of the March 1936 issue. In 1983 "Vanity Fair" was revived by Condé Nast Publications as a magazine of pop culture, fashion and politics. Vanity Fair (U.S. magazine 1913–36) Vanity Fair is an American society magazine published from 1913 to 1936. It was highly successful until the Great Depression led to its becoming unprofitable, and it
Vogue Italia to the present day. In 1961, Condé Nast contacted the owner of "Novita" magazine to invest in a new fashion magazine. From October 1964 until November 1965, the magazine was published as Novita. In 1965, after 73 years since the birth of Vogue, "Vogue Italia" was launched, as Vogue & Novita, being the first issue for the month of November 1965. Consuelo Crespi lead the launch until 1966. In 1966, Franco Sartori was appointed as the first editor-in-chief and under his leadership he changed the name from "Vogue & Novita" to "Vogue Italia", being the May 1966 issue the first