Herzogenaurach Herzogenaurach Herzogenaurach (; East Franconian: "Herziaura") is a town in the district of Erlangen-Höchstadt, in Bavaria, Germany. It is best known for being the home of the sporting goods companies Adidas and Puma, as well as the large car parts manufacturer Schaeffler Group. Herzogenaurach is situated in the Middle Franconia area of Bavaria, approx. 23 km (or 14 miles) northwest of Nuremberg. The town is located on the Aurach river, a tributary of the Regnitz river. Herzogenaurach was first mentioned in a document from 1002 under the name of "Uraha" when Holy Roman Emperor Henry II granted the town to
Florsheim Shoes 70 percent of high-quality men's shoes and succeeded when its parent company was struggling. Florsheim eventually sold women's shoes through Thayer-McNeil stores, also owned by International Shoe (by this time called Interco). In the 1980s Florsheim began selling athletic shoes, and Interco's shoe division became part of Florsheim. In 1991, Interco declared bankruptcy but kept Florsheim until the company got out of the shoe business in 1994. Florsheim became a separate company, and in 1996 changed its name to Florsheim Shoe Group. Until the mid-1990s, almost every mall in the United States had a Florsheim store. However, with the rise