Orange Man (advertisement) Orange Man (advertisement) Orange Man is a British television advertisement for the soft drink Tango Orange. Created by advertising agency HHCL (Howell Henry Chaldecott Lury and Partners), a longtime collaborator of Tango who would go on to create many of their advertisements, the advertisement was produced in 1991 and aired in 1992, and became the first in the brand's "You Know When You've Been Tango'd" campaign that would continue until 1996 before returning for several years in the 2000s. The advertisement features an orange man slapping a Tango drinker across the cheeks, a wacky metaphor for tasting Tango, and was
Soft drink report examined statistics relating to the increase in soft drink consumption and claimed that consumption is "likely contributing to health problems". It also criticized marketing efforts by soft drink companies. In 2005, the CSPI called for warning labels on soft drinks, similar to those on cigarettes and alcohol. From 1977 to 2002, Americans doubled their consumption of sweetened beverages—a trend that was paralleled by doubling the prevalence of obesity. The consumption of sugar-sweetened beverages is associated with weight and obesity, and changes in consumption can help predict changes in weight. It remains possible that the correlation is due to a