Konig's Westphalian Gin fermented, juniper berries from the bushes of that plant that grow on the slopes of the nearby Teutoburg Forest. In the nineteenth century around twenty companies produced the spirit. Only gins distilled near Steinhagen can legally be called "Steinhäger" gins. Since Konig's gin was much like other "Steinhäger" gins, it sought to differentiate itself from its competitors through exaggerated advertising slogans. The gin claimed unlikely medicinal benefits under the slogan, "The Spirit that rejuvenates". Other such slogans included "The only perfect gin", "The Royal Liqueur" and "The Royal Appetiser & Digestive". Its advertising included the obviously spurious claim that it
Gin and tonic tailored to the flavours of the gin. The drink could be fruit-based but the use of herbs and vegetables, reflecting the gin's botanicals, is increasingly popular. The balloon glass is used because the aromas of the drink can gather at its opening for the drinker to more easily appreciate. The popularity of this variation of the gin and tonic has led to the establishment of Gin-Tonic bars, in which customers can choose their preferred gin, tonic, and garnish from a menu. The transgalactic nature of the gin and tonic is imagined in Douglas Adams' novel "The Restaurant at the End