Konig's Westphalian Gin fermented, juniper berries from the bushes of that plant that grow on the slopes of the nearby Teutoburg Forest. In the nineteenth century around twenty companies produced the spirit. Only gins distilled near Steinhagen can legally be called "Steinhäger" gins. Since Konig's gin was much like other "Steinhäger" gins, it sought to differentiate itself from its competitors through exaggerated advertising slogans. The gin claimed unlikely medicinal benefits under the slogan, "The Spirit that rejuvenates". Other such slogans included "The only perfect gin", "The Royal Liqueur" and "The Royal Appetiser & Digestive". Its advertising included the obviously spurious claim that it
Sloe gin giving sloe gin a particular aromatic flavour. However, some recipes use a shorter steeping time and include a small amount of almond essence. Another common variation is the addition of a few cloves and a small stick of cinnamon. A sloe gin competition is held each January in The Pandy Inn, Dorstone, Herefordshire, with the winner crowned the "Grand Master of the Sloes". There were 30 Sloe Gins entered in the 2015 competition. They were sampled and scored on colour, clarity, taste and quality by over 50 willing judges. There are also the Sloe Gin Awards in Hebden Bridge, West