ASV Herzogenaurach ASV Herzogenaurach The ASV Herzogenaurach is a German association football club from the city of Herzogenaurach, Bavaria. The history of the club is strongly intertwined with the Sports equipment manufacturer Adidas, then just a local company and sponsor of the ASV and its rivalry to 1. FC Herzogenaurach, which was sponsored by another local company, Puma. Formed in 1919 under the name Sportclub Pfeil, it changed its name to Freie Union and later, after the Second World War, to ASV Herzogenaurach. During the Nazi era, the club was outlawed and disbanded due to its unionist and working-class background. The club
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