Spaghetti with meatballs are part of the culinary tradition of the Abruzzo, Apulia, Sicily, and other parts of southern Italy. A recipe for rigatoni with meatballs is in "Il cucchiaio d'argento" ("The Silver Spoon"), a comprehensive Italian cookbook known as the "bible" of Italian cooking. Other dishes that have similarities to spaghetti and meatballs include "pasta seduta" 'seated pasta' and "maccaroni azzese" in Apulia. Some baked pasta dishes from Apulia combine pasta and meat where meatballs, mortadella, or salami are baked with rigatoni, tomato sauce, and mozzarella, then covered with a pastry top. Other pasta recipes include slices of meat rolled up with
Food marketing marketing are often called the "four Ps" of the marketing mix because they relate to product, price, promotion, and place. One reason food manufacturers receive the largest percentage of the retail food dollar is that they provide the most differentiating, value-added service. The money that manufacturers invest in developing, pricing, promotion, and placing their products helps differentiate a food product on the basis of both quality and brand-name recognition. Overall, the marketing mix can add value to a food organisation's product. In deciding what type of new food products a consumer would most prefer, a manufacturer can either try to