St George (advertisement) which they planned as a 90-second advertisement–the longest Tango advertisement so far–which would not attack Coca-Cola but instead present the drink as very "British" and present another confrontational style of advertising the product. The decision to make the advertisement longer came from both Tango's desire to surprise its customers and because the only soft drink brand that could afford to do such a long commercial was Coca-Cola. Using a majority of the advertisement's budget on the production (rather than airtime) and only airing it 10 times was a risk that Tango believed was worth taking. HHCL hired television actor Ray
2009 Pendet controversy 2009 Pendet controversy In 2009, an advertisement promoting Enigmatic Malaysia featured Balinese Pendet dancers which it incorrectly showed to be a Malaysian dance, which caused anger in Indonesia. The advertisement was shown by a private company in Singapore for a Discovery Channel programme on Malaysia. This prompted protest in Indonesia. Demands were made from the local governments, cultural historians as well as the tourism ministry in Indonesia for Malaysia to clarify the situation. The Malaysian government offered their apologies for the mistake done by the company, which was rejected by the Indonesian tourism minister, since the apology was given informally