Kiki Byrne photographed while concealing her pregnancy. Although Byrne described her clothes as "exclusive clothes – at reasonable prices", Barbara Hulanicki, who went on to launch the original "Biba" boutique, remembered that one of Byrne's black dresses cost 20 guineas, which she thought quite expensive. Hulanicki would later recall how excited she and her friends were to discover Byrne designing the kind of nice, simple, youthful garments that they wanted to wear, but had difficulty finding. Byrne's designs, along with those of Foale & Tuffin, Sonia Rykiel, Quant, and Biba, were worn by the famously trendy Cathy McGowan on her influential music
Bohemian style the fashion boom of what "Time" called “swinging London”. Associated initially with such "mod" designs as Quant's mini-skirt, this soon embraced a range of essentially Bohemian styles. These included the military and Victorian fashions popularised by stars who frequented boutiques such as Granny Takes a Trip, the "fusion of fashion, art and lifestyle" opened by Nigel Waymouth in the King's Road, Chelsea in January 1966, and, by 1967, the hippie look largely imported from America (although, as noted, London stores such as Biba had, for some time, displayed dresses that drew on Pre-Raphaelite imagery). The Rolling Stones' Keith Richards, whose