IPod as we cannibalize ourselves with the iPod Touch and the iPhone." Since 2009, the company's iPod sales have continually decreased every financial quarter and in 2013 a new model was not introduced onto the market. , Apple reported that total number of iPods sold worldwide was 350 million. iPods have won several awards ranging from engineering excellence, to most innovative audio product, to fourth best computer product of 2006. iPods often receive favorable reviews; scoring on looks, clean design, and ease of use. PC World says that iPod line has "altered the landscape for portable audio players". Several industries are
IPod Shuffle an event to formally introduce the iPhone 5, as well as a new iPod lineup, and the iPod Shuffle remained unchanged except for seven new color options (silver or black with a black control pad or green, blue, pink, yellow, and purple with a white control pad), as well as a Product Red edition model with a white control pad. Unlike the second generation, the iPod does not come with a dock, but like the third generation, comes with a 45 mm USB Cable. The included in-box headphones do not feature the remote control, but the device supports them. On