Orange Man (advertisement) Tango can on top of the orange man's head, which bears the slogan "You Know When You've Been Tango'd". A deep male voice (Gil Scott-Heron) says the slogan at the same time. At the time of the advertisement's production, successful soft drink television advertising was dominated by Coca-Cola; Trevor Robinson, co-creator of "Orange Man", recalled that "Coca-Cola was the big name in soft-drink advertising then. Nothing was taking on the Coke ads; nothing came close." Robinson recalled that "cause and effect advertising" was very popular on British advertisement at the time, which he described as advertisements where "you come into
Fioravanti (soft drink) Fioravanti (soft drink) Fioravanti is a fruit-flavored, carbonated soft drink first sold in 1878 in Ecuador. It is notable for being one of the first soft drinks commercially sold. In 1991, it was acquired by The Coca-Cola Company. Fioravanti was first available in strawberry flavor, and later in apple flavor. In the summer of 2001, a grape flavor was added, which lasted around 1 year before being discontinued. There was a Fiora manzana verde (green apple), with a strong green color, but this did not succeed in the Ecuadorian market. In Ecuador, the drinking of Fioravanti, often shortened to Fiora,