Charlie and the Chocolate Factory (film) "Willy Wonka & the Chocolate Factory" in 1971) began in 1991, which resulted in Warner Bros. providing the Dahl Estate with total artistic control. Prior to Burton's involvement, directors such as Gary Ross, Rob Minkoff, Martin Scorsese and Tom Shadyac had been involved, while actors Bill Murray, Nicolas Cage, Jim Carrey, Michael Keaton, Brad Pitt, Will Smith, Adam Sandler, and many others, were either in discussion with or considered by the studio to play Wonka. Burton immediately brought regular collaborators Depp and Danny Elfman aboard. "Charlie and the Chocolate Factory" represents the first time since "The Nightmare Before Christmas" that
Willy Wonka & the Chocolate Factory humorous scenes related to the Wonka Bar hysteria. When interviewed for the 30th anniversary special edition, Gene Wilder stated that he enjoyed working with most of the child actors, but said that he and the crew had some problems with Paris Themmen, claiming that he was "a handful". Before its release, the film received advance publicity though TV commercials offering a "Willy Wonka candy factory kit" for sending $1.00 and two seals from boxes of Quaker cereals such as King Vitaman, Life and any of the Cap'n Crunch brands. "Willy Wonka" was released on June 30, 1971. The film was