HBOS Marketing Campaign HBOS Marketing Campaign In late 2000, UK bank Halifax began a long-running television advertisement campaign featuring staff singing popular songs with the words changed to reflect its financial services products. The campaign was the brainchild of DLKW Creative Directors Malcolm Green and Gary Betts, who had previously found fame when they launched the Gary Lineker Walkers Crisps campaign. Auditions were held and Halifax employee Howard Brown was selected by Green and Betts to spearhead the new advertising drive for the bank in 2000. Brown was the first and most frequently featured star of these adverts. His first advert saw him
Howard S. England Howard S. England Howard S. England (August 18, 1914 – February 18, 1999), was the man responsible for the transformation of Fort Zachary Taylor from a forgotten eyesore to a popular historic landmark and state park. England, a civilian architect for the Navy, was born in Key West, Florida. After World War II, Fort Zachary Taylor, no longer of use to the army, was turned over to the U.S. Navy for maintenance and England, in 1968, took it upon himself to investigate it, with permission of the Navy, which could not afford to fund his interests. England spent ten years