Christmas in the post-war United States with Montgomery Ward. The song tells the story of a reindeer whose shiny red nose guides Santa's sleigh through the fog on Christmas Eve. Gene Autry's 1949 recording remained at #1 for a week and brought the song widespread fame. Only "White Christmas" has sold more copies. Autry had another hit in 1950 with "Frosty the Snowman", written by Jack Rollins and Steve Nelson as a direct attempt to create a success in the vein of "Rudolph The Red-Nosed Reindeer". The song tells the story of a magical snowman who has playful adventures with children. In 1963, "Frosty" hit its
Robert L. May speaks in anapestic tetrameter), written in 1947 but only published posthumously as "Rudolph's Second Christmas" (1992), and subsequently with the title "Rudolph to the Rescue" (2006). The second sequel is entirely in anapaestic tetrameter like the original: "Rudolph Shines Again" (1954). May also published four other children's books: "Benny the Bunny Liked Beans" (1940), "Winking Willie" (1948), "The Fighting Tenderfoot" (1954), and "Sam the Scared-est Scarecrow" (1972). May told his story of the writing of "Rudolph, the Red-Nosed Reindeer" in his article "Robert May Tells how Rudolph, The Red Nosed Reindeer Came into Being" from the "Gettysburg Times" published on