Bud Luckey Flakes (Tony the Tiger), Froot Loops (Toucan Sam), and Rice Krispies (Snap, Crackle and Pop), as well as Interstate Bakeries' Dolly Madison products featuring Charles M. Schulz' "Peanuts" characters. He created the "Bosco Dumbunnies" characters for the Best Foods Chocolate Flavor Milk Amplifier product Bosco Chocolate Syrup – the commercial spots were animated by renowned animators Fred Wolf and Jimmy Murakami. In 1966, Luckey won a Clio Award for the General Mills commercial Betty Crocker – "Magic Faucet." Luckey also worked with Alex Anderson, who created the characters of Rocky the Flying Squirrel, Bullwinkle, and Dudley Do-Right, as well as
Houston–Rice rivalry which Houston was a member, and again made the rivalry more relevant for conference titles as well. The two schools were once again in separate conferences after the 2012–13 school year once Houston joined the American Athletic Conference. The winner of the Silver Glove series between UH and Rice receives an award dubbed the "Silver Cup Trophy." The teams played against each other for the first time in 1948. Through the 2014 season, Rice leads the series 101–80. Both teams compete in the annual Houston College Classic, which began in 2001. Since 2002, Rice and Houston have competed for an