HBOS Marketing Campaign HBOS Marketing Campaign In late 2000, UK bank Halifax began a long-running television advertisement campaign featuring staff singing popular songs with the words changed to reflect its financial services products. The campaign was the brainchild of DLKW Creative Directors Malcolm Green and Gary Betts, who had previously found fame when they launched the Gary Lineker Walkers Crisps campaign. Auditions were held and Halifax employee Howard Brown was selected by Green and Betts to spearhead the new advertising drive for the bank in 2000. Brown was the first and most frequently featured star of these adverts. His first advert saw him
M&S Bank sale, it was agreed that M&S and HSBC would share profits from M&S Money until at least 2019. In 2012, M&S Bank began to open branches within existing Marks & Spencer retail stores. M&S Bank provides a range of banking, credit and insurance products to personal customers, and operates a number of branches within M&S stores. More recently it launched its brand of mortgages. It also provides internet banking services. As the company is a subsidiary of HSBC, it uses the M&S brand under licence from Marks & Spencer. M&S Bank is authorised by the Prudential Regulation Authority and regulated