Cocoa Krispies over as the mascot. Ogg the Caveman took over towards the end of 1967. By the end of 1973, Tusk the Elephant became the mascot of the cereal, and he remained until the end of 1982, when Snap, Crackle and Pop (the mascots of Rice Krispies) replaced and retired Tusk the Elephant. In 1991, the mascot became Coco the Monkey. In 2001, Snap, Crackle, and Pop returned and they have remained the product's mascots to date. The cereal was introduced in the United Kingdom under the "Coco Pops" name in 1961, with Mr. Jinks as the mascot. Later in the
Wild rice the highly toxic fungus ergot, which is dangerous if eaten. Infected grains have pink or purplish blotches or growths of the fungus, from the size of a seed to several times larger. Anthropologists since the early 1900s have focused on wild rice as a food source, often with an emphasis on the harvesting of the aquatic plant in the Lake Superior region by the Anishinaabe people, also known as the Chippewa, Ojibwa and Ojibwe (Densmore 1929: 128). The Smithsonian Institution's Bureau of American Ethnology published "The Wild Rice Gatherers in the Upper Great Lakes: A Study in American Primitive Economics"