Cowley, Oxfordshire European headquarters of Harley-Davidson Motorcycles and the headquarters of international aid charity Oxfam GB. Cowley has a strong sporting tradition. In 1938 Oxford Stadium was built to host the sport of greyhound racing. In 1939 motorcycle speedway moved to Oxford Stadium. After a few years Oxford's speedway team were named Oxford Cheetahs, a name they still bear today. In 2001, Oxford United FC moved from its former ground in Headington to the new Kassam Stadium at Minchery Farm, which is just outside Cowley. Until 2009 on Watlington Road, opposite the Mini factory, stood Johnson's Café, which fed thousands of Morris
Oxford immigration from south Asia, and a large student population, have given Oxford a notably cosmopolitan character, especially in the Headington and Cowley Road areas with their many bars, cafes, restaurants, clubs, Asian shops and fast food outlets and the annual Cowley Road Carnival. Oxford is one of the most diverse small cities in Britain: the most recent population estimates for 2005 showed that 27% of the population were from ethnic minority groups, including 16.2% from non-white ethnic minority ethnic groups (ONS). These figures do not take into account more recent international migration into the city; more than 10,000 people from