Blue Peter badge Blue Peter ship logo, designed by Tony Hart. The badge provides the wearer with free entry to many British attractions, particularly museums and exhibitions that are featured on the show although many of the attractions will only allow one badge holder for each full price paying adult. The programme producers suspended the privileges amid concerns about the badges being sold in March 2006, but they were reintroduced with additional security a few months later. The presenters almost always wear their badges on the show – the only exception being when their apparel is incompatible (for example, a life jacket), in
As seen on TV white, an intentional allusion to the logo of "TV Guide" magazine. Prominent marketers of "As Seen On TV" products include As Seen On TV, Inc., Time-Life, Space Bag, K-tel, Ronco, and Thane. There are also retail brick-and-mortar and online stores that specifically sell "As Seen On TV" products. In the late 1990s "As Seen On TV" then moved on to retail, according to A.J. Khubani, CEO of Telebrands, who designed the logo. "As Seen On TV" products then moved on to sell on the internet. In 2015, a new "As Seen On TV" corporation was formed and launched as a