American Idol (season 7) American Idol (season 7) The seventh season of "American Idol", the annual reality show and singing competition, began on January 15, 2008 and concluded on May 21, 2008. Ryan Seacrest continued to host the show with Simon Cowell, Paula Abdul, and Randy Jackson returning as judges. David Cook was announced the winner of the competition on May 21, 2008, defeating runner-up David Archuleta by a margin of roughly 12 million votes out of over 97 million, which was at that time the highest recorded vote total ever recorded in the show's history. The split was 56% to 44%. The seventh
American Idol sponsorship deals and other income. One estimate puts the total TV revenue for the first eight seasons of American at $6.4 billion. Sponsors that bought fully integrated packages can expect a variety of promotions of their products on the show, such as product placement, adverts and product promotion integrated into the show, and various promotional opportunities. Other off-air promotional partners pay for the rights to feature "Idol" branding on their packaging, products and marketing programs. "American Idol" also partnered with Disney in its theme park attraction The American Idol Experience. "American Idol" became the most expensive series on broadcast networks