Snap, Crackle and Pop Snap, Crackle and Pop Snap, Crackle and Pop are the cartoon mascots of Kellogg's crisped-rice breakfast cereal Rice Krispies. The gnomic elves characters were originally designed by illustrator Vernon Grant in the early 1930s. The names are an onomatopoeia and were derived from a Rice Krispies radio ad: The first character appeared on the product's packaging in 1933, Grant added two more and named the trio Snap, Crackle and Pop. Snap is usually portrayed with a chef's toque on his head; Crackle often is shown wearing a red (or striped) tomte's tuque or "sleeping cap," and Pop often wears a
Rice production in the United States and other commodities. The colonies of South Carolina and Georgia prospered and amassed great wealth from rice planting, based on the slave labor obtained from the Senegambia area of West Africa and from coastal Sierra Leone. One batch of slaves was advertised as "a choice cargo of Windward and Gold Coast Negroes, who have been accustomed to the planting of rice." At the port of Charleston, through which 40% of all American slave imports passed, slaves from Africa brought the highest prices in recognition of their prior knowledge of rice culture, which was put to use on the many rice