National symbols of Ireland, the Republic of Ireland and Northern Ireland with Jameson Irish Whiskey and Tullamore Dew the main whiskey brands. Poitín, made from potatoes and with an alcohol content of up to 90% ABV, is the traditional Irish moonshine, brewed illegally since 1661, when a duty was placed on whiskey and other spirits were made illegal. According to one guidebook, ""If you see a product labelled "poteen" in an airport or a bar, it's simply a white duty-paid Irish schnapps. By definition, poteen is illegal and can't be sold."" Stout, a dark beer made using roasted oats or barley, is the national beer, with Guinness heavily promoted as a
Jameson Irish Whiskey home to the Jameson Experience Visitor Centre and the Irish Whiskey Academy. The Jameson brand was acquired by the French drinks conglomerate Pernod Ricard in 1988, when it bought Irish Distillers. The old Jameson Distillery in Bow Street near Smithfield in Dublin now serves as a museum which offers tours and tastings. The distillery went through a $12.6 million renovation that was concluded in March 2016, and is now a focal part of Ireland's strategy to raise the number of whiskey tourists, which stood at 600,000 in 2017. In 2008, The Local, an Irish pub in Minneapolis, sold 671 cases