Daybreak (2010 TV programme) the new show, started on 23 August, with short break-bumpers in between the start and end of an advertisement break, broadcast during the evening schedule of ITV1. Adverts featuring presenters Adrian Chiles and Christine Bleakley were broadcast throughout the day from 31 August 2010. Chiles and Bleakley presented "The One Show" on BBC One together for nearly three years before leaving in 2010 to join ITV. The first edition of "Daybreak" was broadcast on 6 September 2010 with ex-hosts Chiles and Bleakley introducing viewers to the new set and admiring the view from the window. It included an interview with
Lorraine (TV programme) Lorraine (TV programme) Lorraine is an early weekday morning, lifestyle and entertainment show for ITV, presented by Lorraine Kelly. ITV Breakfast produces "Lorraine", which airs every weekday from 08:30 until 09:25, following "Good Morning Britain". The programme is a continuation of Kelly's previous show, "GMTV with Lorraine", which started in 1993. As of 2018 the show has been sponsored by dairy product company Onken. Each day the presenter gives an introduction into what's coming up on the show, before discussing the main stories from the morning's newspapers. Sometimes this is replaced by a showbiz update from Dan Wootton and a