Portuguese wine order to protect its superior wines from inferior ones. The quality and great variety of wines in Portugal are due to noble castas, microclimates, soils and proper technology. Official designations: Vinho Verde: This region is mainly in the Minho province and is in the extreme north-west of Portugal. There are six areas : Vinho Verde derived its name from the fact that the grapes used are 'green' meaning slightly under-ripe. Vinho Verde wines are now largely exported, and are the most exported Portuguese wines after the Port Wine. The most popular variety in Portugal and abroad are the white wines,
Ellis Verdi manager for PepsiCo working on the different diet brands and Mountain Dew accounts. In 1984, Verdi became vice president of account management for the Grey Group where he stayed for four years before founding DeVito/Verdi in 1988. In 1988 the origin of the DeVito/Verdi agency was opened as Follis & Verdi by Ellis Verdi and John Follis, partner and creative director. In 1991, DeVito joined the firm as a second partner and creative director and the name becomes Follis/DeVito/Verdi. In the fall of 1991, Verdi came under criticism for running a print ad for a discount clothier named Daffy's that