Rudolph the Red-Nosed Reindeer to May's original story than Marks' song, which had not yet been written. It was reissued in 1951 with the song added. May's brother-in-law, Johnny Marks, adapted the story of Rudolph into a song. Gene Autry's recording of the song hit No. 1 on the "Billboard" pop singles chart the week of Christmas 1949. Autry's recording sold 2.5 million copies the first year, eventually selling a total of 25 million, and it remained the second best-selling record of all time until the 1980s. DC Comics, then known as National Periodical Publications, published a series of 13 annuals titled "Rudolph the
Rudolph the Red-Nosed Reindeer had been buying and giving away coloring books for Christmas every year and it was decided that creating their own book would save money. Robert May considered naming the reindeer "Rollo" or "Reginald" before deciding upon using the name "Rudolph". In its first year of publication, Montgomery Ward distributed 2.4 million copies of Rudolph's story. The story is written as a poem in anapestic tetrameter, the same meter as "A Visit from St. Nicholas" (also known as "'Twas the Night Before Christmas"). Publication and reprint rights for the book "Rudolph the Red-Nosed Reindeer" are controlled by Pearson PLC. While May