Circus (Britney Spears album) "Circus" marked the longest time she had spent recording an album, adding, "I think it is more urban [...] I'm writing every day, right here at the piano in this living room" and also described the album as her best work to date. Producer Claude Kelly discussed the album's initial lack of concept saying, "When I went in with [Dr. Luke] we knew we were going to maybe write something for [Britney], but there was no concept, it was just knowing her style and knowing what she does. Max Martin, who produced Spears' debut single "...Baby One More Time", produced
Britney Spears she released her first multi-platform video game, "Britney's Dance Beat", which received positive reviews. In March 2009, Spears was announced as the new face of clothing brand "Candie's". Dari Marder, chief marketing officer for the brand, explained why they choose the singer, saying, "everybody loves a comeback and nobody's doing it better than Britney. She's just poised for even greater success." In 2010, Spears designed a limited edition line for the brand, which was released in stores in July 2010. In 2011, she teamed up with Sony, Make Up For Ever and PlentyofFish to release her music video for "Hold