Bud Luckey Flakes (Tony the Tiger), Froot Loops (Toucan Sam), and Rice Krispies (Snap, Crackle and Pop), as well as Interstate Bakeries' Dolly Madison products featuring Charles M. Schulz' "Peanuts" characters. He created the "Bosco Dumbunnies" characters for the Best Foods Chocolate Flavor Milk Amplifier product Bosco Chocolate Syrup – the commercial spots were animated by renowned animators Fred Wolf and Jimmy Murakami. In 1966, Luckey won a Clio Award for the General Mills commercial Betty Crocker – "Magic Faucet." Luckey also worked with Alex Anderson, who created the characters of Rocky the Flying Squirrel, Bullwinkle, and Dudley Do-Right, as well as
Brewers rice Second heads, depending on their quality are used to make rice flour. "If the quality of the second heads are poor, they will be sold for pet food or dairy feed. Brewers rice is sold for pet food and dairy feed exclusively." since it is not considered aesthetically pleasing enough for human consumption. However, it offers the same nutritional value as white rice. Brewers rice Brewers' rice is the small milled fragments of rice kernels that have been separated from the larger kernels of milled rice. Brewers' rice is a processed rice product that is missing many of the nutrients