The Lion King nephew, but Simba manages to toss him from the top of the rock. Scar survives the fall, but is attacked and killed by the hyenas, who overheard his attempt to betray them. Afterwards, Simba takes over the kingship as rain begins to fall. Later, with Pride Rock restored to its usual state, Rafiki presents Simba and Nala's newborn cub to the assembled animals, continuing the circle of life. The idea for "The Lion King" was conceived in late 1988 during a conversation between Jeffrey Katzenberg, Roy E. Disney and Peter Schneider on a plane to Europe to promote "Oliver &
Simba "The Lion King"-related products. The character's likeness has been used in and adapted into a variety of items, including plush toys and figurines, clothing, bedding, household decor and appliances. The success of the Broadway musical has also led to its own line of merchandising, including the Simba beanbag doll, based on the character's appearance and costume in the Broadway show. Since the film's 1994 debut, Simba has appeared as a playable character in a variety of video game releases, both directly and indirectly associated with the franchise. The character's first appearance as a video game character was in "The Lion