Snap, Crackle and Pop The first derivative of position with respect to time is velocity, the second is acceleration, and the third is jerk. The fourth is snap, or jounce, while the fifth and sixth are sometimes called crackle and pop. Snap, Crackle and Pop Snap, Crackle and Pop are the cartoon mascots of Kellogg's crisped-rice breakfast cereal Rice Krispies. The gnomic elves characters were originally designed by illustrator Vernon Grant in the early 1930s. The names are an onomatopoeia and were derived from a Rice Krispies radio ad: The first character appeared on the product's packaging in 1933, Grant added two more and
Cocoa Krispies the rest of the world. However, sales quickly declined, and in the spring 1999, telephone and internet poll with over one million voters found that 92% of voters wanted the name changed back to Coco Pops. Thus, Kellogg's reverted to the original name in May 1999. The adverts featured newsreader Alastair Burnet and Screaming Lord Sutch as the returning officer. Cocoa Krispies first appeared in the United States in 1958, represented by a monkey named Jose. He was reportedly replaced by Coco the Elephant in 1960 when Mexican-Americans complained about the ethnic stereotype. In 1963, the Hanna-Barbera character Snagglepuss took