Ariel (The Little Mermaid) released a four-issue "The Little Mermaid Limited Series" comic book series. In 1994 Marvel Comics released its own title, "Disney's The Little Mermaid", which ran for twelve issues. All these comics are prequels to the film, and feature Ariel a mermaid living under the sea having adventures with Flounder and Sebastian, and thwarting villains that wish to take over or destroy Atlantica. In 2000, Ariel became an official member of the newly launched Disney Princess line, an umbrella franchise that includes various Disney princesses under its banner. Ariel is one of the original 8 characters that were included at the
The Little Mermaid (musical) this version is the basis for subsequent productions. Disney Theatrical had success with stage adaptations of its animated musical films "Beauty and the Beast" in 1994 and "The Lion King" in 1997. Thomas Schumacher, head of Disney Theatrical, proposed another adaptation, this time of the 1989 film "The Little Mermaid", approaching songwriter Alan Menken, who had composed the music for the film, to be part of the production team. Schumacher initially brought on director/choreographer Matthew Bourne to helm the musical, but Bourne left when their visions on the project differed. Schumacher then approached Francesca Zambello, telling her that "We haven't