Burl Ives Disney's "Summer Magic" with Hayley Mills, Dorothy McGuire, and Eddie Hodges, and a score by Robert and Richard Sherman. In 1964, he played the genie in the movie "The Brass Bottle" with Tony Randall and Barbara Eden. Ives' "A Holly Jolly Christmas" and "Silver and Gold" became Christmas standards after they were first featured in the 1964 NBC-TV presentation of the Rankin/Bass stop-motion animated family special "Rudolph the Red-Nosed Reindeer". Johnny Marks had composed the title song (originally an enormous hit for singing cowboy Gene Autry) in 1949, and producers Rankin and Bass retained him to compose the TV special's
Rudolph the Red-Nosed Reindeer and the Island of Misfit Toys the Elf (now a D.D.S.) and Rudolph, who is now famous in the Arctic tundra. GoodTimes Entertainment, three years prior, had released "", which was set in a separate continuity with different supporting characters. Several key personnel were retained from that movie: Kathleen Barr, the voice of Rudolph; Michael Aschner, the head writer; and Bill Kowalchuk, the director. Golden Books Family Entertainment was likewise retained as the production company. The voice cast includes Rick Moranis, Jamie Lee Curtis, and Richard Dreyfuss. Rudolph, not satisfied with being a "novelty act" performing tricks with his nose, travels with Hermey to the Island