Undergarment Boudreaux showed the world that an American woman could establish and run a company, and she also caused a revolution in the underwear industry. In 1913, a New York socialite named Mary Phelps Jacob created the first modern brassiere by tying two handkerchiefs together with ribbon. Jacob's original intention was to cover the whalebone sticking out of her corset, which was visible through her sheer dress. Jacob began making brassieres for her family and friends, and news of the garment soon spread by word of mouth. By 1914, Jacob had a patent for her design and was marketing it throughout
Jacob (clothing retailer) of Liz Claiborne. In 2010, a vice-president at market research firm Synovate Canada told "The Globe and Mail" that Jacob catered "to a narrow clientele with slim-fitting outfits in a restricted array of neutral hues." Jacob Connexion is the casual/weekend branch of Jacob. Jacob Connexion include jeans, polo shirts, essential items, Capri pants and sweatshirts. Jacob Connexion clothing is inspired from European designs. The smallest size is 2 and ranges up to 14. Like the "regular" Jacob store, tops are sized XS to L. Jacob Connexion opened in 1998 under the name Jacob Annexe. In 2003 the name was changed