Burl Ives Disney's "Summer Magic" with Hayley Mills, Dorothy McGuire, and Eddie Hodges, and a score by Robert and Richard Sherman. In 1964, he played the genie in the movie "The Brass Bottle" with Tony Randall and Barbara Eden. Ives' "A Holly Jolly Christmas" and "Silver and Gold" became Christmas standards after they were first featured in the 1964 NBC-TV presentation of the Rankin/Bass stop-motion animated family special "Rudolph the Red-Nosed Reindeer". Johnny Marks had composed the title song (originally an enormous hit for singing cowboy Gene Autry) in 1949, and producers Rankin and Bass retained him to compose the TV special's
Rudolph the Red-Nosed Reindeer never directly mentioned by name (references are replaced by the first and second films' villain Blitzen interrupting with the phrase, "Don't say that name!", or something similar, presumably for copyright reasons.) Rudolph is also given a younger brother, Rusty Reindeer, in the American special, "" (2006). Like in the "Robbie the Reindeer" cartoons, Rudolph's name is not said in the film nor does he make a physical appearance. However, he does appear on a poster and one scene in the film shows a cardboard cutout and toys of Rudolph. Unlike previous versions of the character, this Rudolph has a black