Cruiser bicycle Sears, Roebuck and Company, the Elgin Motor Bike was advertised, and the term motor-bike was explained as follows, "The term "Moto-Bike" has reference only to the type of frame, meaning that it is built on the order of a motorcycle". Schwinn was one of many manufacturers who contributed to the development of the cruiser at a time when U.S. bicycle sales had declined sharply due to the Great Depression; adults purchased few bicycles, which were seen as luxury products intended largely for sport or recreation. In response to other manufacturers' innovations, Schwinn conceived their own sturdy, affordable bicycle designed for
Trek Bicycle Corporation American team riding an American made bicycle. Armstrong went on to win a record-setting seven-consecutive Tours de France, all of them aboard Trek bicycles. He did at some points ride a Litespeed bike, painted and badged as a Trek. In 2012, all of Armstrong's Tour victories were rescinded after Armstrong was found to have violated anti-doping regulations. In 1998, Trek established its Advanced Concepts Group (ACG), a collection of engineers and technicians dedicated to technologies development. The leading edge of Trek's design and engineering efforts, ACG is perhaps best known for a number of products introduced and used by Lance