Bud Luckey Flakes (Tony the Tiger), Froot Loops (Toucan Sam), and Rice Krispies (Snap, Crackle and Pop), as well as Interstate Bakeries' Dolly Madison products featuring Charles M. Schulz' "Peanuts" characters. He created the "Bosco Dumbunnies" characters for the Best Foods Chocolate Flavor Milk Amplifier product Bosco Chocolate Syrup – the commercial spots were animated by renowned animators Fred Wolf and Jimmy Murakami. In 1966, Luckey won a Clio Award for the General Mills commercial Betty Crocker – "Magic Faucet." Luckey also worked with Alex Anderson, who created the characters of Rocky the Flying Squirrel, Bullwinkle, and Dudley Do-Right, as well as
Arthur Rice Arthur Rice Arthur Rice (born December 27, 1962 in Asheville, North Carolina) is the lead singer for the Kingdom Heirs. He has been with the Kingdom Heirs since 1995. He previously traveled with The Kingsmen and Squire Parsons. Married to Tammy Rice, they have 2 boys; Kaleb and Bradley. The son of Julius and Nedra Wade Rice, he has been nominated for numerous Singing News Fan Awards, including favorite newcomer (twice), male vocalist (18 times), favorite lead (19 times), favorite baritone (once), and along with the rest of the band has won favorite band (8 times). The Kingdom Heirs have