Michael Jackson mime. His ability to keep one leg straight as he glides while the other bends and seems to walk requires perfect timing." Gordy said of the performance: "From the first beat of 'Billie Jean', I was mesmerized, and when he did his iconic moonwalk, I was shocked, it was magic, Michael Jackson went into orbit, and never came down." In November 1983, Jackson and his brothers partnered with PepsiCo in a $5 million promotional deal that broke records for a celebrity endorsement. The first Pepsi Cola campaign, which ran in the United States from 1983 to 1984 and launched its
O.C.T. Mami 70 million RMB ($9.6 million USD). That year the company signed a deal for the endorsement of Taiwanese actress Dee Shu, as part of its advertising campaign. O.C.T. Mami O.C.T. Mami ( "October Mommy") is a Chinese maternity wear brand and manufacturer, headquartered in Putuo District, Shanghai. As of 2014 it is the largest such company in the country. The "O.C.T." in the company's English name refers to October, the tenth month of the year. In Chinese belief a pregnancy is ten months long. It was founded in 1997 by Zhao Pu "Paul" (赵 浦), a graduate of Nanjing University,