Snap, Crackle and Pop the early 1990s, but later returned to their original elf-like form. Likewise, there was briefly a fourth gnome in the 1950s named Pow who represented the claimed explosive nutritional value of Rice Krispies. Leo Burnett Worldwide assigned Chicago-based cartoonist Don Margolis to do Snap, Crackle and Pop for the Rice Krispies boxes as well as other applications. Davidson Marketing also used him for their Rice Krispies assignments. Don did the three gnomes until the end of 1998. "Snap", "crackle" and "pop" are terms, based on the Rice Krispies mascots, used for the fourth, fifth and sixth time derivatives of position.
Rice University USA in 2005. Rice is the second-smallest school, measured by undergraduate enrollment, competing in NCAA Division I FBS football, only ahead of Tulsa. The Rice baseball team won the 2003 College World Series, defeating Stanford, giving Rice its only national championship in a team sport. The victory made Rice University the smallest school in 51 years to win a national championship at the highest collegiate level of the sport. The Rice baseball team has played on campus at Reckling Park since the 2000 season. As of 2010, the baseball team has won 14 consecutive conference championships in three different conferences: