HBOS Marketing Campaign HBOS Marketing Campaign In late 2000, UK bank Halifax began a long-running television advertisement campaign featuring staff singing popular songs with the words changed to reflect its financial services products. The campaign was the brainchild of DLKW Creative Directors Malcolm Green and Gary Betts, who had previously found fame when they launched the Gary Lineker Walkers Crisps campaign. Auditions were held and Halifax employee Howard Brown was selected by Green and Betts to spearhead the new advertising drive for the bank in 2000. Brown was the first and most frequently featured star of these adverts. His first advert saw him
White-fronted capuchin White-fronted capuchin The white-fronted capuchin ("Cebus albifrons") is a species of capuchin monkey, a type of New World primate, found in seven different countries in South America: Bolivia, Brazil, Colombia, Venezuela, Ecuador, Peru, and Trinidad and Tobago. The species is divided into several different subspecies, though the specific divisions are uncertain and controversial. This primate is a medium-sized monkey with a light brown back and a creamy white underside. Like other capuchin monkeys, it is omnivorous, feeding primarily on fruits, invertebrates, other plant parts and sometimes small vertebrates. It is predated upon primarily by raptors and probably small cats, especially