Britney Spears doll just in time for the holidays in 2000. A porcelain version of the Britney Doll was also released. The doll wears the classic outfit worn by Spears in the "...Baby One More Time" music video and is accompanied by a stand for easy display. On October 15, 1999, the first Britney Spears Doll was released. The initial doll sold over 800,000 units. To date, over 5 million of the assorted Britney Dolls have been sold. According to the Winnipeg Free Press, the doll is the second best-selling celebrity doll of all time, behind only the Spice Girls dolls. The first
Britney Spears with the latter two focused on giving families from various disadvantaged situations new hope and stable foundations for the future. On October 24, 2015, Spears donated $120,000 to the Nevada Childhood Cancer Foundation. In addition, $1 of each ticket sale for her Las Vegas residency, "Britney: Piece of Me", was donated to the nonprofit organization. Spears also fundraised for the charity through social media, in addition to selling limited edition merchandise, with all proceeds going to the NCCF. On October 27, 2016, Spears partnered with Zappos and XCYCLE to host the "Britney Spears Piece of Me Charity Ride" in Boca