Dead Sea on the Israeli side allows production of magnesium metal (by a subsidiary, Dead Sea Magnesium Ltd.). Due to the popularity of the sea's therapeutic and healing properties, several companies have also shown interest in the manufacturing and supplying of Dead Sea salts as raw materials for body and skin care products. Since 1930, when its surface was and its level was below sea level, the Dead Sea has been monitored continuously. In recent decades, the Dead Sea has been rapidly shrinking because of diversion of incoming water from the Jordan River to the north. The southern end is fed by
Dead Sea to link the Red Sea with the Dead Sea. The pipeline will be long and is estimated to take up to five years to complete. In January 2015 it was reported that the level of water is now dropping by a year. On 27 November 2016, it was announced that the Jordanian government is shortlisting five consortiums to implement the project. Jordan's ministry of Water and Irrigation said that the $100 million first phase of the project will begin construction in the first quarter of 2018, and will be completed by 2021. Dead Sea The Dead Sea ( lit. Sea