BBC West Midlands schedule - and "Midlands Today" in 1964, one of the UK's first daily regional news programmes. Regional television had been established in 1957 with the launch of local evening news bulletins. Although it fared better than the struggling BBC North or BBC West (which was threatened for a while with being absorbed by the Midlands Region), it was clear that if BBC Midlands was too large to be truly local in the radio market, it was equally too small to be as self-sufficient across the full range of television programming as it had been in radio. The result was the
BBC Television Tony Hall became Director General in April 2013, he reverted the division to its original name of BBC Television. As Television it was responsible for the commissioning, scheduling and broadcasting of all programming on the BBC's television channels and online, as well as producing content for broadcast. Following the 2016 Licence Fee settlement, BBC Television was split into two divisions, with in-house television production being separated into a new division called BBC Studios controlled by Mark Linsey and the remaining parts of television (channels and genre commissioning, BBC Sport, BBC Three and BBC iPlayer) being renamed as BBC Content, controlled