Mount Rushmore Black Hills region of South Dakota in order to promote tourism in the region. His initial idea was to sculpt the Needles; however, Gutzon Borglum rejected the Needles because of the poor quality of the granite and strong opposition from American Indian groups. They settled on Mount Rushmore, which also has the advantage of facing southeast for maximum sun exposure. Robinson wanted it to feature American West heroes such as Lewis and Clark, Red Cloud, and Buffalo Bill Cody, but Borglum decided that the sculpture should have broader appeal and chose the four presidents. Senator Peter Norbeck sponsored the project
Howard Rushmore prominent Manhattan public relations firm. Meanwhile, Rushmore tried to get Harrison to publish a story about former First Lady Eleanor Roosevelt having an alleged affair with her African American chauffeur. When Harrison refused, Rushmore quit. By early February 1956, Rushmore was reportedly an editor at the "National Police Gazette". The next spring, despite Giesler's reassurances to the press, the legal effort against "Confidential" would go nowhere. Since the magazine was domiciled in New York State, and the plaintiffs were California residents who initiated the suits in their own state, the suits were stopped. On March 7, 1956, Los Angeles Supreme