Love in the Time of Cholera half century between 1880 and 1930. The city's "steamy and sleepy streets, rat-infested sewers, old slave quarter, decaying colonial architecture, and multifarious inhabitants" are mentioned variously in the text and mingle amid the lives of the characters. Locations within the story include: Some critics choose to consider "Love in the Time of Cholera" as a sentimental story about the enduring power of true love. Others criticize this opinion as being too simple. García Márquez himself said in an interview, "you have to be careful not to fall into my trap." This is manifested by Ariza's excessively romantic attitude toward life,
Love in the Time of Cholera and his gullibility in trying to retrieve the sunken treasure of a shipwreck. It is also made evident by the fact that society in the story believes that Fermina and Juvenal Urbino are perfectly happy in their marriage, while the reality of the situation is not so ideal. Critic Keith Booker compares Ariza's position to that of Humbert Humbert in Vladimir Nabokov's "Lolita", saying that just as Humbert is able to charm the reader into sympathizing with his situation, even though he is a "pervert, a rapist, and a murderer," Ariza is able to garner the reader's sympathy, even though