BBC One pre-1969 idents theme. Following the 1962 Pilkington Report that suggested that the third television station be awarded to the BBC, the BBC launched BBC2 on 20 April 1964. In preparation to this, all 'BBC TV' branding had to disappear from the presentation of the soon to be called BBC1. The Globe was made smaller, surrounded by a thich black circle and encompassed in a large white box on a grey background. There was also a slanted BBC logo in the bottom right corner. The lack of on screen branding is unusual, but as this ident began its life on BBC TV and
BBC Kids to launch BBC Kids, described as "a national English-language Category 2 specialty television service devoted to top-quality educational and entertaining programming for children and youth (ages 2-17). It will feature programming primarily from the UK and around the world. 65% of the programming will target children ages 2 to 11, the majority of which will target 6 to 11 years old and 35% will target youth ages 12 to 17." The channel was launched on November 5, 2001 as a joint venture between AAC and BBC Worldwide. The channel primarily aired programs from the UK, from which the vast majority