BBC One until the first Independent Television station began to broadcast on 22 September 1955, when ITV started broadcasting. The competition quickly forced the channel to change its identity and priorities following a large reduction in its audience. The 1962 Pilkington Report on the future of broadcasting noticed this, and that ITV lacked any serious programming. It therefore decided that Britain's third television station should be awarded to the BBC. The station, renamed BBC TV in 1960, became BBC1 when BBC2 was launched on 20 April 1964 transmitting an incompatible 625-line image on UHF. The only way to receive all channels was
BBC Switch BBC Switch BBC Switch was the brand for BBC content aimed at UK teenagers. The brand launched on Saturday 20 October 2007 on BBC Two and ceased broadcasting on 18 December 2010. It included a block of television programmes on BBC Two, an online portal, and programming on the BBC's youth radio station, BBC Radio 1. It was BBC Two's second programming block aimed at teenagers, following on from DEF II. Four programmes were originally shown as part of BBC Switch on Saturday afternoons on BBC Two. "Sound" was a weekly music entertainment and chat show presented by Annie Mac