The Italian Job (charity event) part in 1992. The Italian Job (charity event) The Italian Job is an annual fundraising event, inspired by the original 1969 film The Italian Job, starring Michael Caine and Noël Coward. The run takes place during late October and early November, and involves Minis and other cars driving from the UK to northern Italy and back. A wide variety of Minis have participated in this modern-day self-preservation society, ranging from models built as early as 1959, the first year of production of the Mini, to brand new BMW MINIs, via derivatives such as the Innocenti, Mini Moke, Mini Marcos, Domino
The Italian Job (charity event) £2,500,000 for a variety of children’s charities, both in the UK and other countries, and is still organised by its founders, Giulia and Freddie St George. Participants in The Italian Job were first called Jobbers by Pearson Phillips, who took part on behalf of The Mail on Sunday's "You" Magazine in 1992. The initial charities supported were Childline and BBC Children in Need. By 1992, the main beneficiary charity had switched to the NSPCC, who were supported for a total of 8 years. In 2000, The Italian Job organisers moved their support to what was then known as NCH Action