BBC One until the first Independent Television station began to broadcast on 22 September 1955, when ITV started broadcasting. The competition quickly forced the channel to change its identity and priorities following a large reduction in its audience. The 1962 Pilkington Report on the future of broadcasting noticed this, and that ITV lacked any serious programming. It therefore decided that Britain's third television station should be awarded to the BBC. The station, renamed BBC TV in 1960, became BBC1 when BBC2 was launched on 20 April 1964 transmitting an incompatible 625-line image on UHF. The only way to receive all channels was
BBC Choice issues discussed. "Crimewatch Extra" provided follow-up detail on the cases involved in the main programme, and "Row Z" was a football discussion forum that aired after "Match of the Day" finished on BBC One. The 'Hotlink' format has since been adopted by many other channels, particularly both ITV2 and E4. The channel was presented as an alternative to the normal BBC One and BBC Two schedules. This was reflected in its original on-screen presentation which featured groups of threes. For the first year of BBC Choice, children's programming would air on weekend afternoons as CBBC Choice, and included strands like