Logo of the BBC announcer would say "This is BBC Television." while the globe spun. 1964 saw the creation of BBC1 and BBC2 brands, with the distinctive horizontal stripes across the screen. In April 1964, BBC2 was launched. Its logo was similar to that of BBC1, featuring the distinctive horizontal stripe, but with a large 2 in the centre with the BBC blocks beneath. As part of the publicity campaign for the new channel, artist Desmond Marwood created images of a kangaroo, named Hullabaloo with a baby named Custard in its pouch, to represent the new station. In 1969, when BBC 1 began broadcasting
BBC Studios "super-indie" that would unduly benefit from "guaranteed" programme commissions from the BBC. As part of the split, the BBC planned to tender its programmes, so that independent producers and BBC Studios could bid for the rights to produce its non-news programming, outside of top shows assigned to BBC Studios. The re-organisation and formation of BBC Studios as a division of the BBC was completed in April 2016. In September 2016, the BBC announced that it would tender its non-news programmes over the next 11 years, beginning with programmes such as "A Question of Sport", "Holby City" and "Songs of Praise".