2010 FIFA World Cup local South African food. Some local vendors felt cheated out of an opportunity for financial gain and spreading South African culture, in favour of multinational corporations. FIFA president Sepp Blatter declared the event "a huge financial success for everybody, for Africa, for South Africa and for FIFA," with revenue to FIFA of £2.24 billion (€2 billion). In a December 2010 "Quality Progress", FIFA President Blatter rated South Africa's organisational efforts a nine out of 10 scale, declaring that South Africa could be considered a plan B for all future competitions. The South African Quality Institute (SAQI) assisted in facility construction,
England 2018 FIFA World Cup bid stated that "the tone of this campaign has to be different. The board of "England 2018" was chaired by Lord Triesman, chairman of The FA, who has since resigned. He was joined by Geoffrey Thompson, vice president of FIFA; Lord Mawhinney, chairman of the Football League; Paul Elliott, who is the chairman of the Advisory Group to the bid; and Lord (Sebastian) Coe, who led London's successful bid for the 2012 Olympic Games and Paralympic Games, is chairman of LOCOG, and who took leave of absence from his role as chairman of the FIFA Ethics Committee to join the bid