Logo of the BBC announcer would say "This is BBC Television." while the globe spun. 1964 saw the creation of BBC1 and BBC2 brands, with the distinctive horizontal stripes across the screen. In April 1964, BBC2 was launched. Its logo was similar to that of BBC1, featuring the distinctive horizontal stripe, but with a large 2 in the centre with the BBC blocks beneath. As part of the publicity campaign for the new channel, artist Desmond Marwood created images of a kangaroo, named Hullabaloo with a baby named Custard in its pouch, to represent the new station. In 1969, when BBC 1 began broadcasting
BBC fiercely opposed by unions, who have threatened a series of strikes; however, the BBC have stated that the cuts are essential to move the organisation forward and concentrate on increasing the quality of programming. On 20 October 2010, the Chancellor of the Exchequer George Osborne announced that the television licence fee would be frozen at its current level until the end of the current charter in 2016. The same announcement revealed that the BBC would take on the full cost of running the BBC World Service and the BBC Monitoring service from the Foreign and Commonwealth Office, and partially finance