The Jerry Lewis MDA Labor Day Telethon individual stations, airing on ABC on Sunday, September 1, 2013, and running two hours. The final edition aired on ABC on August 31, 2014, again as a two-hour special, beginning at 9PM ET/PT. It was announced on May 1, 2015 that the MDA would be discontinuing the annual event for good. Jerry Lewis began hosting telethons to benefit the Muscular Dystrophy Associations of America (MDAA) in 1952 after a plea from a staff member who worked with Lewis and Dean Martin on "The Colgate Comedy Hour". Lewis had previously taken part in what has been described as the very first
Jerry Lewis Corporation as a franchise business opportunity for those interested in theatrical movie exhibition. Jerry Lewis Cinemas stated that their theaters could be operated by a staff of as few as two with the aid of automation and support provided by the franchiser in booking film and other aspects of film exhibition. A forerunner of the smaller rooms typical of later multi-screen complexes, a Jerry Lewis Cinema was billed in franchising ads as a "mini-theatre" with a seating capacity of between 200 and 350. In addition to Lewis's name, each Jerry Lewis Cinemas bore a sign with a cartoon logo of