Logo of the BBC announcer would say "This is BBC Television." while the globe spun. 1964 saw the creation of BBC1 and BBC2 brands, with the distinctive horizontal stripes across the screen. In April 1964, BBC2 was launched. Its logo was similar to that of BBC1, featuring the distinctive horizontal stripe, but with a large 2 in the centre with the BBC blocks beneath. As part of the publicity campaign for the new channel, artist Desmond Marwood created images of a kangaroo, named Hullabaloo with a baby named Custard in its pouch, to represent the new station. In 1969, when BBC 1 began broadcasting
BBC Studios income received through the licence fee. In exchange, the BBC agreed to tender its current programming to allow third-party independent studios to produce them on behalf of the BBC. The formal establishment of BBC Studios as a commercial entity occurred in April 2017. In April 2018, BBC Worldwide was merged into the company, to make it both a distributor and producer of programmes, in line with other major multinational studio conglomerates. BBC News and BBC Radio remain separate internal production divisions in the BBC (although BBC Radio Comedy is part of Studios), and the rest of the former BBC Television