Cinema of Argentina because harassment led to the exile of a number of prominent actors, among them Alberto de Mendoza, Arturo García Buhr, Niní Marshall and Libertad Lamarque, whose rivalry with her colleague Eva Duarte turned against her when the latter became First Lady in 1946. Argentine cinema began losing viewership as foreign titles gained an increasing foothold in the Argentine market. The problem eventually became so bad that Argentina tried to curb the influx with the Cinema Law of 1957, establishing the "Instituto Nacional de Cinematografía" to provide education and funding. Among the era's most successful films were: "Historia de una noche,"
First Lady or First Gentleman of the Philippines Luz Magsaysay (1953–1957) on August 17, 2004. First Lady or First Gentleman of the Philippines The First Lady or First Gentleman of the Philippines () is the unofficial, customary title of the host or hostess of Malacañang Palace, the residence of the head of state and head of government of the Philippines. The title is traditionally held by the consort of the President of the Philippines, and as such is used to interchangeably refer to the spouse of the incumbent. The consort of the Philippine President is, as in other countries, conventionally styled in English as the "First Lady" (Filipino: