BBC One pre-1969 idents theme. Following the 1962 Pilkington Report that suggested that the third television station be awarded to the BBC, the BBC launched BBC2 on 20 April 1964. In preparation to this, all 'BBC TV' branding had to disappear from the presentation of the soon to be called BBC1. The Globe was made smaller, surrounded by a thich black circle and encompassed in a large white box on a grey background. There was also a slanted BBC logo in the bottom right corner. The lack of on screen branding is unusual, but as this ident began its life on BBC TV and
BBC Television Tony Hall became Director General in April 2013, he reverted the division to its original name of BBC Television. As Television it was responsible for the commissioning, scheduling and broadcasting of all programming on the BBC's television channels and online, as well as producing content for broadcast. Following the 2016 Licence Fee settlement, BBC Television was split into two divisions, with in-house television production being separated into a new division called BBC Studios controlled by Mark Linsey and the remaining parts of television (channels and genre commissioning, BBC Sport, BBC Three and BBC iPlayer) being renamed as BBC Content, controlled