Joy Adamson promote the book, which contributed to the Adamsons' new-found international celebrity. She spent the rest of her life raising money for wildlife, thanks to the popularity of "Born Free". The book was followed by "Living Free", which is about Elsa as a mother to her cubs, and "Forever Free", which tells of the release of the cubs Jespah, Gopa and Little Elsa. Adamson shared book proceeds with various conservation projects. While television specials kept the Adamsons' cause in the spotlight, Adamson spent her last 10 years travelling the world, giving speeches about the perils faced by wildlife in Africa. A
Mara the Lioness to the Animal Orphanage, however the Board of Trustees of the Kenya National Parks became concerned regarding in the increase in the number of adoptees. They requested that Mara, Ugas and three younger lionesses be relocated to Whipsnade Park. The Grindlays, who maintained responsibility for Mara, eventually agreed to release Mara into the care of Whipsnade. While waiting to go to Whipsnade, reports surfaced that Ugas, Mara and three other lionesses were to be rehabilitated by George and Joy Adamson. The proposed experiment was heavily protested. The Grindlays were opposed to the idea because Mara's behaviour was that of a