Logo of the BBC announcer would say "This is BBC Television." while the globe spun. 1964 saw the creation of BBC1 and BBC2 brands, with the distinctive horizontal stripes across the screen. In April 1964, BBC2 was launched. Its logo was similar to that of BBC1, featuring the distinctive horizontal stripe, but with a large 2 in the centre with the BBC blocks beneath. As part of the publicity campaign for the new channel, artist Desmond Marwood created images of a kangaroo, named Hullabaloo with a baby named Custard in its pouch, to represent the new station. In 1969, when BBC 1 began broadcasting
BBC Radio Stoke most of the area except in some parts of the Staffordshire Moorlands (Cheadle in particular) and Stafford (which has its own relays). The Stoke digital multiplex has half the number of stations compared to other areas (BBC Radio Stoke, Signal 1, Signal 2 and Kiss). UTV Media own 70% of the multiplex. The station can also be heard on the Internet via streaming audio. The majority of the station's programming is produced and broadcast from Stoke. On weekday nights and weekend evenings, BBC Radio Stoke also carries some regional programming for the Midlands, produced from sister stations BBC WM and