Digimon of the franchise, a device marketed in June 1997 with the name Digimon, a short for "Digital Monster". Aiming at the male audience and created by Akiyoshi Hongo (a pseudonym that refers to the creators of "Tamagotchi"), this device shows to players a virtual pet composed entirely of data and designed to play and fight. In February 1998, the "DigiMon" fighting game, compatible with Windows 95 and developed by Rapture Technologies, Inc., was announced. The one-shot manga "C'mon Digimon", designed by Tenya Yabuno, was published in the Japanese magazine V-Jump by Shueisha in 1997. A second generation of "virtual pets"
Virtual world feedback. Feedback can be crucial to the development of a project as it will inform the creators exactly what users want. Using virtual worlds as a tool allows companies to test user reaction and give them feedback on products. This can be crucial as it will give the companies an insight as to what the market and customers want from new products, which can give them a competitive edge. Competitive edge is crucial in the ruthless world that is today's business. Another use of virtual worlds business is where players can create a gathering place. Many businesses can now be