Mercury (toy manufacturer) Marklin, the company was started in 1932, by Attilio Clemente and Antonio Cravero, but its first toy was a gun produced about 1939 (Batazzi et al 1974; Force 1992, 5; History of Mercury 2013; Ralston 2009, 62). The company first began making toy cars just after World War II, so is one of the earliest diecast model makers preceding Corgi and many others and it was the earliest producer in Italy (Richardson 1999, 134). In Italy there was little competition for Mercury through most of the 1950s (Force 1992, 5). Early cars were more Tootsietoy-like with simple cast bodies, wheels
Toy Story Friend in Me", as well as winning a Special Achievement Academy Award. In 2005, it was inducted into the National Film Registry as being "culturally, historically, or aesthetically significant" in its first year of eligibility. In addition to home media and theatrical re-releases, "Toy Story"-inspired material includes toys, video games, theme park attractions, spin-offs, merchandise, and two sequels — "Toy Story 2" (1999) and "Toy Story 3" (2010) — both of which also garnered massive commercial success and critical acclaim, with a fourth film titled "Toy Story 4" scheduled for release in 2019. The movie depicts a world where toys