Simpsons Roasting on an Open Fire watch the dog's owner angrily disowning him for losing the race. Bart pleads with Homer to keep the dog as a pet, and he reluctantly agrees. When Bart and Homer return home, Homer finally comes clean to the family that he did not get his Christmas bonus; however, the family assumes Santa's Little Helper is their present and are overjoyed by Homer's gesture. The Simpsons family then celebrate by singing "Rudolph the Red-Nosed Reindeer". "The Simpsons" creator Matt Groening conceived of the idea for the Simpsons in the lobby of James L. Brooks's office. Brooks, the producer of the sketch
Media in The Simpsons this mocks "how many children's programs have become little more than the ad to the merchandise". Gray also writes that "The Simpsons" "illustrates how the ad as genre has itself already invaded many, if not all, genres. Ads and marketing do not limit themselves to the space between programs; rather, they are themselves textual invaders, and part of "The Simpsons" parodic attack on ads involves revealing their hiding places in other texts." "The Itchy & Scratchy Show" is a show within a show that appears occasionally in episodes of "The Simpsons". They typically appear in the form of 15-60 second