The Satanic Verses controversy to one observer, "almost all the British book reviewers" were unaware of the book's connection to Islam because Rushdie has used the name Mahound instead of Muhammad for his chapter on Islam. In Islamic communities, the novel became instantly controversial, because of what some Muslims considered blasphemous references. Rushdie was accused of misusing freedom of speech. By October 1988, letters and phone calls arrived at Viking Penguin from Muslims, angry with the book and demanding that it be withdrawn. Before the end of the month, the import of the book was banned in India, although possession of the book is
Salman Rushdie him. Police contended that they were afraid Rushdie would read from the banned "The Satanic Verses", and that the threat was real, considering imminent protests by Muslim organizations. Meanwhile, Indian authors Ruchir Joshi, Jeet Thayil, Hari Kunzru and Amitava Kumar abruptly left the festival, and Jaipur, after reading excerpts from Rushdie's banned novel at the festival. The four were urged to leave by organizers as there was a real possibility they would be arrested. In India the import of the book is banned via customs. A proposed video link session between Rushdie and the Jaipur Literature Festival was also cancelled