The Love Bug MG and a pearl white Volkswagen Beetle. The Volkswagen Beetle was chosen as it was the only one that elicited the crew to reach out and pet it. The Volkswagen brand name, logo or shield does not feature anywhere in the film, as the automaker did not permit Disney to use the name. The only logos can be briefly seen in at least two places, however. The first instance is on the brake pedals during the first scene where Herbie takes control with Jim inside (on the freeway when Herbie runs into Thorndyke's Rolls Royce), and it is shown in
Volkswagen Beetle so small can leave such a large void). Another depicted the rear end of a 1954 Beetle (the year Volkswagen was established in Mexico) in the left side of the ad, reading ""Erase una vez"..." (Once upon a time...) and the last 2003 Beetle in the right side, reading ""Fin"" (The end). Other ads also had the same nostalgic tone. In 1951, Volkswagen prototyped a 1.3 L diesel engine. Volkswagen made only two of these naturally aspirated, air-cooled boxer diesel engines, and installed one engine in a Type 1 and another in a Type 2. The diesel Beetle was time