Willie Hammerstein Sullivan and Percy G. Williams. Later the Keith-Albee circuit booking office gave Hammerstein a monopoly on big-time vaudeville in Times Square. Willie's father was much more interested in grand opera, and in 1906 opened the Manhattan Opera House. Revenue from the Victoria kept the opera house running. At one point Oscar Hammerstein, always short of money, moved to sell the Victoria to the Shubert family. Willie and his brother Arthur, who produced shows, blocked the attempt. In March 1913 Keith and Albee paid Oscar Hamilton a reported $225,000 to give up his monopoly. They opened the Palace Theatre at 47th
Rodgers and Hammerstein short-lived TV sitcom in 1972, "Anna and the King". Based on the fairytale character and story of Cinderella, Rodgers and Hammerstein created their only collaborative effort written for television. "Cinderella" aired on March 31, 1957, on CBS. More than 107 million viewers saw the broadcast, and Julie Andrews was nominated for an Emmy Award for her performance in the title role. Rodgers and Hammerstein originally signed to work with NBC, but CBS approached them, offering the chance to work with Julie Andrews, and the two quickly agreed. Rodgers stated, "What won us over was the chance to work with Julie."