Postage stamp design includes designs that are simply rejected by the stamp-buying public. The of the US is a well-known example; it consists merely of the slogan "Alcoholism: You Can Beat It!", which must have looked good during the design process, but affixed to the corner of an envelope it suggests that the recipient is an alcoholic in need of public encouragement, and few people ever used this stamp on their mail. Postage stamp design Postage stamp design is the activity of graphic design as applied to postage stamps. Many thousands of designs have been created since a profile bust of Queen Victoria
Postage stamp gum his invention of stamp gum in 1837. The world's first adhesive postage stamp was called the Penny Black. Many early stamps were not gummed, however, and some have been unable to be gummed due to shortage (for instance, the typewritten Uganda Cowry stamps of 1895). Extreme tropical climates were also a problem for Curaçao and Suriname. Some stamps, intended only for sale to stamp collectors, have been issued without gum, for instance the United States Farley's Follies souvenir sheets of 1933. On the first stamps of Great Britain the gum was called "cement" and was made from a mixture of