Audi Driving Experience Audis 'trademark' quattro four-wheel drive system. These activities are all carried out in a safe (but realistic) environment, away from public roads/highways. AUDI AG provides all of the vehicles, along with hospitality at each facility. The Audi Driving Experience originated in Audi's home country of Germany. Subsequently rolled out to other locations in mainland Europe, the Audi Driving Experience is offered in differing formats, including the Nordschleife of the Nürburgring, and ice driving in Finland for ijskonijnen. In the United Kingdom, it is organised by Audi UK, and is based at the Silverstone motor racing circuit. Audi of America and
Audi higher end models. The Audi image at this time was a conservative one, and so, a proposal from chassis engineer Jörg Bensinger was accepted to develop the four-wheel drive technology in Volkswagen's Iltis military vehicle for an Audi performance car and rally racing car. The performance car, introduced in 1980, was named the "Audi Quattro", a turbocharged coupé which was also the first German large-scale production vehicle to feature permanent all-wheel drive through a centre differential. Commonly referred to as the "Ur-Quattro" (the "Ur-" prefix is a German augmentative used, in this case, to mean "original" and is also applied