Every Loser Wins Every Loser Wins "Every Loser Wins" is a 1986 song performed by English actor and singer Nick Berry. Written and produced by Simon May, Stewart James and Bradley James, the song was heavily featured in the BBC soap opera "EastEnders" throughout the summer of 1986, sung by Berry's character Simon "Wicksy" Wicks and his band, The Banned. When released as a single, "Every Loser Wins" became a success, spending three weeks at number one on the UK Singles Chart in October and November 1986. It was the second biggest-selling single in the UK that year (after "Don't Leave Me This
Loser (Beck song) 90s". In 2007 Vh1 ranked the song 22 on their list of the "100 greatest songs of the 90's". In his Consumer Guide, Robert Christgau gave the single CD a one-star honorable mention (), picked out two songs, "Fume" and "Alcohol", and stated that it's Beck's "greatest hit, an album demo, and two-for-three prime odds and ends". The experimental video for "Loser" was directed by Beck's friend Steve Hanft. Hanft had worked for a week on storyboards for the video, then called a meeting with Beck's label, Bong Load Records, and requested a $300 shooting budget so he could shoot