Santa's Little Helper event; however, their plan fails and a drunk shark that's discovered at the event becomes the new mascot instead. Santa's Little Helper gladly returns to the Simpson family. Santa's Little Helper's initial appearance on "The Simpsons" was in the first episode of the series, "Simpsons Roasting on an Open Fire", which aired on Dec. 17, 1989. Since then, he has become a recurring character. "The Simpsons" creator Matt Groening told "TV Guide" in 2000 that "we [the staff] painted ourselves into a corner with our Christmas episode. Once we wrote the dog into the show, we were stuck with him."
Brother's Little Helper in the ratings, according to Nielsen Media Research, making it the most watched television program on Fox that night. Despite being the most watched program of the network, the ratings were considered disappointing by the "Deseret News". On October 7, 2008, the episode was released as part of "The Simpsons - The Complete Eleventh Season" DVD box set. Mike Scully, George Meyer, Mark Kirkland, Ian Maxtone-Graham, Matt Selman and Tim Long participated in the DVD audio commentary of the episode. Following its broadcast, "Brother's Little Helper" received positive reviews from critics. About nine years after its original broadcast, Robert Canning