The Love Bug all the future scenes when Jim is braking. The second instance is on the ignition key, when Jim tries to shut down the braking Herbie. The later sequels produced, however, do promote the Volkswagen name (as sales of the Beetle were down when the sequels were produced). The VW "Wolfsburg" castle emblem on the steering wheel hub is also seen throughout the car's interior shots. Within the script, the car was only ever referred to as "Herbie", "the small car" or "the Bug"—the latter, although a common nickname for the Beetle, was not trademarked by Volkswagen at the time of
Pride (In the Name of Love) (sepia). The band was not satisfied with Cammell's video, and they agreed to their principal photographer, Anton Corbijn, shooting an alternative. The second video was filmed in a basement near London's Heathrow Airport, it features U2 standing sternly in front of a wall under poor lighting conditions. The U2 camp was also unimpressed with this video and a third video is produced by compiling footage shot during "The Unforgettable Fire" recording sessions at Slane Castle. The original (black and white) Cammell video was primarily used in promotion. U2 Additional performers Pride (In the Name of Love) "Pride (In the Name