Santa's Little Helper Duff Beer that has been spilled on the floor. In another board game published by USAopoly called "The Simpsons Monopoly", based on "Monopoly" and released in 2001, the dog is featured as one of the six pewter playing pieces. Santa's Little Helper has also appeared in issues of "Simpsons Comics", in the 2007 film "The Simpsons Movie", and in video games based on "The Simpsons" such as "Night of the Living Treehouse of Horror" and "The Simpsons Game". In addition, the dog has been made into action figures by McFarlane Toys, action figures by Playmates Toys in the World of
Media in The Simpsons this mocks "how many children's programs have become little more than the ad to the merchandise". Gray also writes that "The Simpsons" "illustrates how the ad as genre has itself already invaded many, if not all, genres. Ads and marketing do not limit themselves to the space between programs; rather, they are themselves textual invaders, and part of "The Simpsons" parodic attack on ads involves revealing their hiding places in other texts." "The Itchy & Scratchy Show" is a show within a show that appears occasionally in episodes of "The Simpsons". They typically appear in the form of 15-60 second