Glow by JLo Glow by JLo Glow by JLo is a women's fragrance endorsed by American entertainer, Jennifer Lopez, and released through Coty Incorporated. It was conceived as far back as 1998, when Lopez announced a lifestyle line that would include a fragrance. Contradictory to assumptions that it would be unsuccessful, it performed extremely well, becoming America's top-selling fragrance. Glow Industries filed a lawsuit against Lopez and Coty to not use the term "Glow", however a judge denied their request. Along with products from Lopez's fashion and lifestyle line, it brought in over $300 million by 2004. Subsequently, Glow became a successful woman's
Perfume were growing aromatic plants to provide the growing perfume industry with raw materials. Even today, Italy and France remain the center of European perfume design and trade. Perfume types reflect the concentration of aromatic compounds in a solvent, which in fine fragrance is typically ethanol or a mix of water and ethanol. Various sources differ considerably in the definitions of perfume types. The intensity and longevity of a perfume is based on the concentration, intensity and longevity of the aromatic compounds, or perfume oils, used. As the percentage of aromatic compounds increases, so does the intensity and longevity of the