Willy Wonka Willy Wonka Willy Wonka is a fictional character who appears in Roald Dahl's 1964 children's novel "Charlie and the Chocolate Factory" and its sequel "Charlie and the Great Glass Elevator". In Charlie and the Chocolate Factory, Wonka has hidden five Golden Tickets inside chocolate bars, with the finders being rewarded with a tour of his factory and a promise of a lifetimes supply of chocolate, throughout the tour four of the children, with Charlie Bucket being left as the winner. At this point Wonka reveals that the real prize is the factory, as Wonka needs someone to take over the
The Willy Wonka Candy Company The Willy Wonka Candy Company The Willy Wonka Candy Company was an American/British brand of confectionery owned and licensed by Swiss corporation Nestlé. The Wonka brand's inception comes from materials licensed from British author Roald Dahl. His classic children's novel, "Charlie and the Chocolate Factory", and its film adaptations are the source of both the packaging and the marketing styles of the Wonka brand. The brand was launched on 17 May 1971, pre-dating by a month a tie-in launch coinciding with the release of the novel's first film adaptation on 30 June. In 1988 the Willy Wonka Candy Company brand