Wham-O called their new product the Hula Hoop. (The name had been used since the 18th century, but till then had not been registered as a trademark.) The Hula-Hoop became the biggest toy fad in modern history. Twenty-five million were sold in four months, and in two years sales reached more than 100 million. "Hula Hoop mania" continued through the end of 1959, and netted Wham-O US$45 million (US$346M adjusted for inflation to 2012). Shortly thereafter, the company had another huge success with the Frisbee. In 1955, inventor Fred Morrison began marketing a plastic flying disc called the Pluto Platter. He
Maco (toy company) Maco (toy company) Maco Toys, Inc., was the name of a popular toy company based in Brooklyn, New York which produced war-themed toys for children in the 1950s and 1960s. Their toys were sold in a catalog that was illustrated by Tony Tallarico and printed by Charlton Comicswhich presented itself as a war comic book. (These toys were also sold in toy stores.) Products included plastic guns (including the M1903 Springfield rifle and an Army Paratrooper Carbine ), grenades, and a plastic Molotov cocktail. The company's products were available in stores throughout the United States, but had a limited range