Legoland Discovery Center Chicago Legoland Discovery Center Chicago Legoland Discovery Center Chicago is an indoor family entertainment center located in The Streets of Woodfield shopping center in Schaumburg, Illinois. The attraction includes Lego-theme rides, a soft play area, a 4D cinema and a gift shop. Legoland Discovery Center Chicago is owned and operated by British leisure group Merlin Entertainments. Lego bricks were invented by Danish carpenter Ole Kirk Kristiansen in 1958. Employees at the Lego factory in Billund, Denmark started to put Lego models outside. These models were instantly very popular with visitors to the factory so it was decided to turn them into
Legoland Deutschland Resort devices. The app features an interactive park map, ticket purchasing, a “Find my car” feature, and a day planner that has all of the day’s events listed for visitors. Legoland Deutschland also introduced the electronic “express pass” which allows guests to purchase either a Standard, Premium or Gold express pass, allowing guests reserve a spot in the queue line for select attractions. In 2013, the CEO of the park, Aksel Pedersen, announced the largest expansion in the history of Legoland Deutschland and consisted of 86,000 Lego bricks. The park expanded by building the “Kingdom of the Pharaohs” themed land within