The Satanic Verses controversy portrayed, larger than life, in popular histories of the British Empire". Media expressions of this included a banner headline in the popular British newspaper the "Daily Mirror" referring to Khomeini as "that Mad Mullah". "The Independent" newspaper worried that Muslim book burning demonstrations were "following the example of the Inquisition and Hitler's National Socialists", and that if Rushdie was killed, "it would be the first burning of a heretic in Europe in two centuries". Peregrine Worsthorne of the "Sunday Telegraph" feared that with Europe's growing Muslim population, "Islamic fundamentalism is rapidly growing into a much bigger threat of violence and
The Satanic Verses controversy "a mere hundred copies a week of the book in mid-January 1989", it "flew off the shelves" following the fatwa. In America it sold an "unprecedented" five times more copies than the number two book, "Star" by Danielle Steel, selling more than 750,000 copies of the book by May 1989. B. Dalton, a bookstore chain that decided not to stock the book for security reasons, changed its mind when it found the book "was selling so fast that even as we tried to stop it, it was flying off the shelves". Rushdie earned about $2 million within the first year