The Simpsons their advertising. As a promotion for "The Simpsons Movie", twelve 7-Eleven stores were transformed into Kwik-E-Marts and sold "The Simpsons" related products. These included "Buzz Cola", "Krusty-O" cereal, pink doughnuts with sprinkles, and "Squishees". In 2008 consumers around the world spent $750 million on merchandise related to "The Simpsons", with half of the amount originating from the United States. By 2009, 20th Century Fox had greatly increased merchandising efforts. On April 9, 2009, the United States Postal Service unveiled a series of five 44-cent stamps featuring Homer, Marge, Bart, Lisa and Maggie, to commemorate the show's twentieth anniversary. "The Simpsons"
The Simpsons and digital syndication rights for "The Simpsons." Original contracts had previously stated that syndication rights for "The Simpsons" would not be sold to cable until the series conclusion, at a time when cable syndication deals were highly rare. The series has been syndicated to local broadcast stations in nearly all markets throughout the United States since September 1993. FXX premiered "The Simpsons" on their network on August 21, 2014 by starting a twelve-day marathon which featured the first 552 episodes (every single episode that had already been released at the time) aired chronologically, including "The Simpsons Movie", which FX Networks