The Satanic Verses controversy vilified the companions of the Prophet, calling them "bums from Persia" and "clowns", yet the character saying this is a hack poet hired to write propaganda against the Prophet and does not reflect the author's beliefs; that the book criticised Islam for having too many rules and seeking to control every aspect of life, yet while characters in the book do make such remarks these cannot constitute blasphemy since they do not vilify God or the Prophet. Before the publication of "The Satanic Verses", the publisher received "warnings from the publisher's editorial consultant" that the book might be controversial. Later,
The Satanic Verses Verses" "Rushdie's largest aesthetic achievement". Timothy Brennan called the work "the most ambitious novel yet published to deal with the immigrant experience in Britain" that captures the immigrants' dream-like disorientation and their process of "union-by-hybridization". The book is seen as "fundamentally a study in alienation." Muhammd Mashuq ibn Ally wrote that ""The Satanic Verses" is about identity, alienation, rootlessness, brutality, compromise, and conformity. These concepts confront all migrants, disillusioned with both cultures: the one they are in and the one they join. Yet knowing they cannot live a life of anonymity, they mediate between them both. "The Satanic Verses" is