Santa's Little Helper Duff Beer that has been spilled on the floor. In another board game published by USAopoly called "The Simpsons Monopoly", based on "Monopoly" and released in 2001, the dog is featured as one of the six pewter playing pieces. Santa's Little Helper has also appeared in issues of "Simpsons Comics", in the 2007 film "The Simpsons Movie", and in video games based on "The Simpsons" such as "Night of the Living Treehouse of Horror" and "The Simpsons Game". In addition, the dog has been made into action figures by McFarlane Toys, action figures by Playmates Toys in the World of
Brother's Little Helper which Homer and Marge go to see. Homer says that, since taking Focusyn, Bart has gone "from Goofus to Gallant", a reference to the characters Goofus and Gallant from the children's magazine "Highlights". When Lou sketches Bart based on Homer and Marge's description he ends up drawing Dennis from the comic strip "Dennis the Menace". A shirt at the military base Fort Fragg reads "I Went to the Persian Gulf and All I Got Was This Lousy Syndrome", a reference to Gulf War syndrome. In its original American broadcast on October 3, 1999, "Brother's Little Helper" finished at no. 51