Wham-O called their new product the Hula Hoop. (The name had been used since the 18th century, but till then had not been registered as a trademark.) The Hula-Hoop became the biggest toy fad in modern history. Twenty-five million were sold in four months, and in two years sales reached more than 100 million. "Hula Hoop mania" continued through the end of 1959, and netted Wham-O US$45 million (US$346M adjusted for inflation to 2012). Shortly thereafter, the company had another huge success with the Frisbee. In 1955, inventor Fred Morrison began marketing a plastic flying disc called the Pluto Platter. He
Herbert Morrison Secretary. He was hailed as "Lord Festival" for his successful leadership of the Festival of Britain, a critical and popular success in 1951 that attracted millions of visitors to fun-filled educational exhibits and events in London and across the country. Morrison was widely expected to succeed Attlee as Labour leader, but Attlee, who disliked him, postponed stepping down until 1955. Morrison, who was by then considered too old, came a poor third in the ensuing Labour leadership election. Morrison was born in Stockwell Lambeth, London, to Priscilla (née Lyon; died 1907) and Henry Morrison (died 1917), one of six children