Legoland Legoland Legoland (trademark in uppercase as LEGOLAND) is a chain of family theme parks, which has its main focus on the toy Lego. They are not fully owned by The Lego Group itself; rather they are owned and operated by the British theme park company Merlin Entertainments. The Legoland Billund Resort opened in Billund, Denmark in 1968, followed by the Legoland Windsor Resort in Windsor, England in 1996. Further parks opened in Germany, Japan, Malaysia, Dubai, the United States (California and Florida). Parks in South Korea, New York, and Shanghai are currently under construction. The parks are marketed to families
Legoland Malaysia Resort of its operation. In September 2017, Legoland Malaysia Resort appointed global digital marketing agency VML to handle all aspects of digital marketing. According to the reports, In November 2017, Legoland Malaysia Resort launched the world's first Lego virtual reality roller coaster. Legoland Malaysia's layout starts out with the park's main entrance area with the traditionally main entrance Legoland sight. There is a Legoland shop selling Lego products, toys, sets, DVDs, books and Legoland merchandise and other typical entrance area amenities. Imagination is to the left of the Beginning, which has Interactive Lego games and Lego building, this includes build and