Willie Hammerstein built in its place, the first movie palace in Times Square. Notes Citations Sources Willie Hammerstein William Hammerstein (26 September 1875 – 10 June 1914) was an American theater manager. He ran the Victoria Theatre on what became Times Square, Manhattan, presenting very popular vaudeville shows with a wide variety of acts. He was known for "freak acts", where celebrities or people notorious for scandals appeared on stage. Hammerstein's Victoria Theatre became the most successful in New York. William Hammerstein was born in New York City on 26 September 1875, son of Oscar Hammerstein, the theater impresario, and his first
James Hammerstein Richard Rodgers. The first play he produced was "Blue Denim", by James Leo Herlihy and William Noble, and the first play he directed was the comedy "Absence of a Cello" in 1964. The "New York Times" wrote: "James Hammerstein has staged the piece with a great deal of verve." His other directing credits include "The Indian Wants the Bronx", "Wise Child" and "Butley". Hammerstein directed the New York City Opera production of "The Sound of Music" in 1990. He co-directed the Rodgers and Hammerstein stage musical "State Fair" in 1996. Among the other Rodgers and Hammerstein musicals he directed were