Willie Hammerstein Willie Hammerstein William Hammerstein (26 September 1875 – 10 June 1914) was an American theater manager. He ran the Victoria Theatre on what became Times Square, Manhattan, presenting very popular vaudeville shows with a wide variety of acts. He was known for "freak acts", where celebrities or people notorious for scandals appeared on stage. Hammerstein's Victoria Theatre became the most successful in New York. William Hammerstein was born in New York City on 26 September 1875, son of Oscar Hammerstein, the theater impresario, and his first wife, née Rose Blau. He started work as a press agent, then built a
Rodgers and Hammerstein from Syracuse" (1938), "Pal Joey" (1940), and "By Jupiter" (1942), as well as many successful film projects. Hammerstein, a co-writer of the popular Rudolf Friml 1924 operetta "Rose-Marie", and Sigmund Romberg operettas "The Desert Song" (1926) and "The New Moon" (1928), began a successful collaboration with composer Jerome Kern on "Sunny" (1925), which was a hit. Their 1927 musical "Show Boat" is considered to be one of the masterpieces of the American musical theatre. Other Hammerstein/Kern collaborations include "Sweet Adeline" (1929) and "Very Warm for May" (1939). Although the last of these was panned by critics, it contains one of