Shasta (soft drink) produced its first soft drink, a ginger ale. Until the 1950s, the company's products were mainly mixers for alcoholic drinks: mineral water, club soda, and ginger ale. Shasta introduced new marketing strategies in the 1950s, which became industry standards: the packaging of soft drinks in cans, the introduction of low calorie soft drinks, and the distribution of cans and bottles directly to grocers through wholesale channels. By 1960, Shasta was a well-known brand in the western United States. During the 1960s, under the ownership of Luke Wienecke, Shasta was sold to Consolidated Foods (later known as Sara Lee) and was
Adam Kadmon God's Infinite Light. The first stage of creation began when God contracted His Infinite Light to create the vacuum. Then a ray of divine light penetrated the vacuum and the persona of Adam Kadmon was projected into the vacuum. The first stage of Adam Kadmon was in the form of ten concentric circles ("igulim"), which emanated from the ray. The ray of light was then enclothed by the anthropomorphic form of Adam Kadmon ("yosher"), which is a realm of infinite divine light without vessels, constrained by its potential to create future Existence. Adam Kadmon is sometimes referred to as "Adam