Big Red (soft drink) from Citigroup Venture Capital and Goldman Sachs. Gary Smith now serves as the Chairman and CEO of Big Red and All Sport, Inc. In 2008 Keurig Dr Pepper purchased a minority interest in Big Red, Inc. Dr Pepper distributes almost 80% of the product that Big Red sells annually. Although the production facility is still in Waco, Texas, Big Red relocated their corporate headquarters to Austin, Texas in 2009. Big Red (soft drink) Big Red is a soft drink created in 1937 by Grover C. Thomsen and R.H. Roark in Waco, Texas and originally known as Sun Tang Red Cream
Squirt (soft drink) Squirt (soft drink) Squirt is a caffeine-free, grapefruit-flavored, carbonated soft drink, created in 1938 in Phoenix, Arizona. Squirt was created by Herb Bishop in 1938, after experimenting with a citrus drink known as Citrus Club. The result used less fruit juice and less sugar than some other drinks, and Bishop claimed it had the "freshest, most exciting taste in the marketplace". In 1941, a mascot named "Lil' Squirt" was created for marketing the product. Squirt became a popular soft drink in many parts of the country, especially the West and Southwest. In the 1950s, it became commonly used as a