Santa's Little Helper realistic dilemma faced by many families who own dogs. Other episode ideas come from popular culture. For example, Santa's Little Helper fathering 25 puppies in "Two Dozen and One Greyhounds" is a parody of the Disney film "One Hundred and One Dalmatians", and Mr. Burns' technique of brainwashing him into an attack dog in "Dog of Death" parodies "A Clockwork Orange". Susan McHugh, who teaches theories of animals, literature, and culture at the University of New England, wrote in her 2004 book "Dog" that, "remaining loyal to his unlikely saviours, the boy Bart and his father Homer, this greyhound has
Media in The Simpsons this mocks "how many children's programs have become little more than the ad to the merchandise". Gray also writes that "The Simpsons" "illustrates how the ad as genre has itself already invaded many, if not all, genres. Ads and marketing do not limit themselves to the space between programs; rather, they are themselves textual invaders, and part of "The Simpsons" parodic attack on ads involves revealing their hiding places in other texts." "The Itchy & Scratchy Show" is a show within a show that appears occasionally in episodes of "The Simpsons". They typically appear in the form of 15-60 second