The Love Bug all the future scenes when Jim is braking. The second instance is on the ignition key, when Jim tries to shut down the braking Herbie. The later sequels produced, however, do promote the Volkswagen name (as sales of the Beetle were down when the sequels were produced). The VW "Wolfsburg" castle emblem on the steering wheel hub is also seen throughout the car's interior shots. Within the script, the car was only ever referred to as "Herbie", "the small car" or "the Bug"—the latter, although a common nickname for the Beetle, was not trademarked by Volkswagen at the time of
The Name of the Rose (film) William before their ways parted. He also says that the girl was the only earthly love of his life, although he never learned her name. Director Jean-Jacques Annaud once told Umberto Eco that he was convinced the book was written for only one person to direct, that is to say himself. He felt personally intrigued by the project, among other things because of a lifelong fascination with medieval churches and a great familiarity with Latin and Greek. Annaud spent four years preparing the film, traveling throughout the United States and Europe, searching for the perfect multiethnic cast with interesting and