The War of Art (The Simpsons) Lisa's new pet guinea pig destroys the Simpsons' living room art, Marge falls in love with a beautiful painting at the Van Houtens' yard sale, which Homer purchases for $20. Marge removes the frame and finds that the painting bears the signature of Johan Oldenveldt, an artist of some renown. An art appraiser estimates that it could bring between $80,000 and $100,000 at auction. Marge wants to share the sale proceeds with the Van Houtens, but Homer disagrees, saying that the Simpsons should look after their own financial security first and keep the sale a secret from them. Milhouse eavesdrops
The Simpsons (franchise) Some examples are: "The Simpsons Loser Takes All!", the "Don't Have A Cow" dice game, "The Simpsons Mystery of Life", "The Simpsons Lost and Found!", and "The Simpsons Guessing Game" (similar to Guess Who?). As a promotion for "The Simpsons Movie", the convenience store chain 7-Eleven transformed 11 of its stores in the U.S. and one in Canada into Kwik-E-Marts, at the cost of approximately $10 million. 7-Eleven also sold "Simpsons"-themed merchandise in many of its stores. This included "Squishees", "Buzz Cola", "Krusty-O's" Cereal, and "Pink Movie Donuts". This promotion resulted in a 30% increase in profits for the altered