Santa's Little Helper event; however, their plan fails and a drunk shark that's discovered at the event becomes the new mascot instead. Santa's Little Helper gladly returns to the Simpson family. Santa's Little Helper's initial appearance on "The Simpsons" was in the first episode of the series, "Simpsons Roasting on an Open Fire", which aired on Dec. 17, 1989. Since then, he has become a recurring character. "The Simpsons" creator Matt Groening told "TV Guide" in 2000 that "we [the staff] painted ourselves into a corner with our Christmas episode. Once we wrote the dog into the show, we were stuck with him."
History of The Simpsons view "The Simpsons" as poor relations due to the popularity, and Brooks began to consider adapting the shorts for its own half-hour series. Brooks' decision was partly inspired by the cheerleading of David Silverman, who drunkenly approached him at a Christmas party and suggested the idea, passionately emphasizing what a primetime series would mean for the animation industry. In 1989, a team of production companies adapted "The Simpsons" into a half-hour series for the Fox Broadcasting Company. The team included what is now the Klasky Csupo animation house. Due to the increased workload of the full-length episodes, production was subcontracted