Frodo Lives! text 'Frodo Lives!' was displayed in large letters with a moving border. The term first became popular because of an increase in the availability and number of readers of the novel (which, up until that point, had been subject to rather mixed reviews) following release of the Ballantine Books paperback edition. While no longer as pervasive as it once was, the term continues to appear regularly in newspaper articles and popular culture related to Tolkien's stories. Frodo Lives! "Frodo Lives!" was a popular counterculture slogan in the 1960s and 1970s, referring to the character Frodo Baggins from J. R. R.
Frodo Baggins in Sindarin (another of Tolkien's invented languages) appears to have been "Iorhael", which is derived from "ior" meaning "old" and "hael" meaning "wise". In "The Return of the King" he is also referred to by the name "Daur", a Sindarin word meaning "noble" (or perhaps "Wise by experience," if it means the same as "Frodo" does.) In Ralph Bakshi's 1978 animated version of "The Lord of the Rings", Frodo was voiced by Christopher Guard. In the 1980 Rankin/Bass animated version of "The Return of the King", made for television, the character was voiced by Orson Bean, who had previously played