Publication history of Superman have gone down to his local newsstand and asked a kid, "Why are you reading this one?" pointing to "Action Comics". "Because it's the one that has Superman in it, mister." The revised Superman first appeared in "Action Comics" #1, June 1938. Siegel and Shuster sold the rights to the company for $130 and a contract to supply the publisher with material. The "Saturday Evening Post" reported in 1960 that the pair was being paid $75,000 each per year, still a fraction of DC's Superman profits. In 1964, when Siegel and Shuster sued for more money, DC fired them, prompting
Superman Siegel and Shuster were, at the time, negotiating a deal with the McClure Newspaper Syndicate for Superman. In early January, Siegel had a three-way telephone conversation with Liebowitz and an employee of McClure named Max Gaines. Gaines informed Siegel that McClure had rejected Superman, and asked if he could forward their Superman strips to Liebowitz so that Liebowitz could consider them for "Action Comics". Siegel agreed. Liebowitz and his colleagues were impressed by the strips, and they asked Siegel and Shuster to develop the strips into 13 pages for "Action Comics". Having grown tired of rejections, Siegel and Shuster accepted