The Love Bug The Love Bug The Love Bug (sometimes referred to as Herbie the Love Bug) is a 1968 American comedy film and the first in a series of films made by Walt Disney Productions that starred an anthropomorphic pearl-white, fabric-sunroofed 1963 Volkswagen racing Beetle named Herbie. It was based on the 1961 book "Car, Boy, Girl" by Gordon Buford. The movie follows the adventures of Herbie, Herbie's driver, Jim Douglas (Dean Jones), and Jim's love interest, Carole Bennett (Michele Lee). It also features Buddy Hackett as Jim's enlightened, kind-hearted friend, Tennessee Steinmetz, a character who creates "art" from used car parts.
Volkswagen Beetle NSU-based and larger K70. None of these models, aimed at more upscale markets, achieved the level of success of the Beetle. The over-reliance on a single model, now in decline, meant that Volkswagen was in financial crisis by 1974. It needed German government funding to produce the Beetle's replacement. Production lines at Wolfsburg switched to the new water-cooled, front-engined, front-wheel-drive Golf designed by Giorgetto Giugiaro in 1974, sold in North America at the time as the "Rabbit". The Golf eventually became Volkswagen's most successful model since the Beetle. It was periodically redesigned over its lifetime, with only a few components