Superhero film become franchises, "Men in Black" (1997) and "Blade" (1998). After Marvel bought Malibu Comics (The company owned "Men in Black"), Marvel and Columbia Pictures released the "Men in Black" film and comics in 1997. The film became the first Marvel property to win an Oscar and the then highest-grossing comic book adaptation until the release of Sam Raimi’s "Spider-Man" in 2002. "Blade" was also a mix of a more traditional action film as well as darker superhero film with the title character having superpowers as well as carrying an arsenal of weaponry. The success of "Blade" began Marvel's film success
The Bugle was released on 14 October 2007. New episodes of the podcast were generally recorded and published on Fridays with related material appearing on its official website. At its launch, "The Bugle" was distributed by TimesOnline, which is owned by Rupert Murdoch's News International. During the News International phone hacking scandal of 2011, "The Bugle" satirised its parent company in a manner which the New York Times characterized as "blistering" in an article published 15 August. Over the course of a few weekly episodes prior to the New York Times' article, Zaltzman and Oliver had gone "straight for the jugular" regarding