Frodo Lives! Frodo Lives! "Frodo Lives!" was a popular counterculture slogan in the 1960s and 1970s, referring to the character Frodo Baggins from J. R. R. Tolkien's fantasy novel "The Lord of the Rings". The term was used frequently in graffiti, buttons, bumper-stickers, T-shirts, and other materials. It was commonly associated with the hippie movement. Other examples of use include a "Frodo Lives" album released by Smash Records and merchandising items for the New Line Cinema "The Lord of the Rings" film trilogy. The phrase was also displayed during the activation of a computer virus in the early 1990s, in which the
What Is Life about it …" In September 2014, this instrumental version also appeared as a bonus track on the 2014 "Apple Years 1968–75" reissue of "All Things Must Pass".<ref name="Marchese/SecondDisc">Joe Marchese, "Give Me Love: George Harrison’s 'Apple Years' Are Collected On New Box Set", The Second Disc, 2 September 2014 (retrieved 26 September 2014).</ref> Coinciding with the release, Harrison's widow and son, Olivia and Dhani, held an online competition in which filmmakers were invited to create a video clip for "What Is Life". The winner received a $5000 cash prize and their entry became the official video for the track, appearing on