Charlie and the Chocolate Factory (film) estranged father-son relationship had previously appeared in "Big Fish", similarly directed by Burton and written by August. Warner Bros. and the director held differences over the characterizations of Charlie Bucket and Willy Wonka. The studio wanted to entirely delete Mr. Bucket and make Willy Wonka the idyllic father figure Charlie had longed for his entire life. Burton believed that Wonka would not be a good father, finding the character similar to a recluse. Burton said, "In some ways, he's more screwed up than the kids." Warner Bros. also wanted Charlie to be a whiz kid, but Burton resisted the characterization.
The Willy Wonka Candy Company on the top left corner. The Willy Wonka Candy Company was first imagined in the pages of Roald Dahl's "Charlie and the Chocolate Factory". The "Wonka" property was licensed to film director Mel Stuart; his 10-year-old daughter read "Charlie and the Chocolate Factory" and asked her father to make it into a film, obliging him to get "Uncle Dave" (producer David L. Wolper) to produce it. Stuart showed the book to Wolper, who was engaged in talks with the Quaker Oats Company. Wolper convinced the Quaker Oats Company into signing the deal for up to $3 million to finance the