Willy Wonka Willy Wonka Willy Wonka is a fictional character who appears in Roald Dahl's 1964 children's novel "Charlie and the Chocolate Factory" and its sequel "Charlie and the Great Glass Elevator". In Charlie and the Chocolate Factory, Wonka has hidden five Golden Tickets inside chocolate bars, with the finders being rewarded with a tour of his factory and a promise of a lifetimes supply of chocolate, throughout the tour four of the children, with Charlie Bucket being left as the winner. At this point Wonka reveals that the real prize is the factory, as Wonka needs someone to take over the
Charlie and the Chocolate Factory (musical) all the hoopla on the red carpet. Finally, the moment of truth arrives. With a choral fanfare, the factory door swings open and all eyes to turn to see the mysterious Willy Wonka, invites the Golden Ticket winners into his factory to see all the wonders ("It Must Be Believed to Be Seen"). Wonka gathers the ticket winners and explains the rules and regulations of the factory ("Strike That! Reverse It!"). With the contracts signed, Wonka then welcomes them into the Chocolate Room. As the children explore, the parents ask Wonka what its purpose is and Wonka bemusedly explains that