Aston Martin DB5 used in both "Goldfinger" and "Thunderball". The owner (Jerry Lee, president/owner of WBEB Radio in Philadelphia, Pennsylvania) originally bought the car from the Aston Martin company in 1969. At the auction, the DB5 was sold for £2.6 million. (£2.912m with commission) equates to $4.6m. Aston Martin announced in August 2018 that it plans to build 25 replicas of the DB5 as seen in "Goldfinger", including some of the gadgets seen in the film, each selling for about . With "Goldfinger", Corgi Toys began its decades-long relationship with the Bond franchise: they produced a toy of the car, which became the
Toy Biz shown on many New World television stations. Also, agreements with Gerber and NASCAR were acquired. These commanded greater sale prices than most other trademarks. In 1995, Toy Biz acquired Spectra Star, Inc. and Quest Aerospace Education, Inc., both toy companies. Spectra made kites and yo-yos. Small model rockets were made by Quest. Toy Biz started up its Classic Heroes candy division in 1996. Classic Heroes would sell candy/toy combinations using mainly Marvel characters. The company also entered the electronic learning aids (ELA) segment of the toy industry in 1996 with a licensing agreement with Apple Computer. Perelman started to make