Frodo Lives! Frodo Lives! "Frodo Lives!" was a popular counterculture slogan in the 1960s and 1970s, referring to the character Frodo Baggins from J. R. R. Tolkien's fantasy novel "The Lord of the Rings". The term was used frequently in graffiti, buttons, bumper-stickers, T-shirts, and other materials. It was commonly associated with the hippie movement. Other examples of use include a "Frodo Lives" album released by Smash Records and merchandising items for the New Line Cinema "The Lord of the Rings" film trilogy. The phrase was also displayed during the activation of a computer virus in the early 1990s, in which the
Frodo Baggins Ring of the Dark Lord Sauron, who desired to use it to conquer Middle-earth. Realizing that he was a danger to the Shire as long as he remained there with the Ring, Frodo decided to leave home, at the age of 50, and take the Ring to Rivendell, home of Elrond, a mighty Elf lord. He left the Shire with three companions: his gardener Samwise Gamgee and his cousins Meriadoc Brandybuck and Peregrin Took. They escaped just in time, for Sauron's most powerful servants, the Nine Nazgûl, had entered the Shire as Black Riders, looking for Bilbo and the Ring.