The Love Bug all the future scenes when Jim is braking. The second instance is on the ignition key, when Jim tries to shut down the braking Herbie. The later sequels produced, however, do promote the Volkswagen name (as sales of the Beetle were down when the sequels were produced). The VW "Wolfsburg" castle emblem on the steering wheel hub is also seen throughout the car's interior shots. Within the script, the car was only ever referred to as "Herbie", "the small car" or "the Bug"—the latter, although a common nickname for the Beetle, was not trademarked by Volkswagen at the time of
Baja Bug Baja Bug A Baja Bug is an original Volkswagen Beetle modified to operate off-road (open desert, sand dunes and beaches), although other versions of air-cooled Volkswagens are sometimes modified as well. Baja Bugs originated in Southern California in the late 1960s as an inexpensive answer to the successful Volkswagen-based dune buggies of the mid-1960s, especially the Meyers Manx. The building of the first Baja Bug is generally credited to Gary Emory of Parts Obsolete, circa 1968. The first Baja Bug in racing is credited to Dave Deal, the Californian cartoonist, in the Mexican 1000 of 1968 in Baja California. The