Wham-O called their new product the Hula Hoop. (The name had been used since the 18th century, but till then had not been registered as a trademark.) The Hula-Hoop became the biggest toy fad in modern history. Twenty-five million were sold in four months, and in two years sales reached more than 100 million. "Hula Hoop mania" continued through the end of 1959, and netted Wham-O US$45 million (US$346M adjusted for inflation to 2012). Shortly thereafter, the company had another huge success with the Frisbee. In 1955, inventor Fred Morrison began marketing a plastic flying disc called the Pluto Platter. He
Thomas Platter the Younger Thomas Platter the Younger Thomas Platter the Younger (; ; c. 24 July 1574 in Basel – 4 December 1628 in Basel) was a Swiss-born physician, traveller and diarist, the son of the humanist Thomas Platter the Elder. The foremost record of Platter's life is the manuscript journal he kept, written in German, between around 1595 and 1600. It details his life as a medical student in Montpellier and his later travels in France, Spain, Flanders, and England. The diary supplies detail on many aspects of late sixteenth-century European culture: medical education (including dissections), street and carnival life in Barcelona,