Glow by JLo fragrance line. Glow has spawned several flankers, with the first being Miami Glow, and most recent being L.A. Glow. In May 2012, she released her eighteenth fragrance, Glowing by JLo, which was described as the "evolution" of Glow and marked her 10-year anniversary working with Coty, Inc. Since Glow, Lopez has been credited with influencing other celebrity endorsements of fragrance, which has included Halle Berry, Beyoncé, Lady Gaga and Madonna, among others. On April 2, 1998, it was announced during a press conference that Lopez would be launching a clothing line, entitled J.Lo by Jennifer Lopez, in time for the
Perfume were growing aromatic plants to provide the growing perfume industry with raw materials. Even today, Italy and France remain the center of European perfume design and trade. Perfume types reflect the concentration of aromatic compounds in a solvent, which in fine fragrance is typically ethanol or a mix of water and ethanol. Various sources differ considerably in the definitions of perfume types. The intensity and longevity of a perfume is based on the concentration, intensity and longevity of the aromatic compounds, or perfume oils, used. As the percentage of aromatic compounds increases, so does the intensity and longevity of the