Charlie and the Chocolate Factory (franchise) the sequel to "Charlie and the Chocolate Factory", continuing the story of Charlie Bucket and Willy Wonka as they travel in the Great Glass Elevator. "Charlie and the Great Glass Elevator" was first published in the United States by Alfred A. Knopf in 1972, and in the United Kingdom by George Allen & Unwin in 1973. "Willy Wonka & the Chocolate Factory" is a 1971 musical film adaptation of the 1964 novel "Charlie and the Chocolate Factory" by Roald Dahl. It was directed by Mel Stuart, and starred Gene Wilder as Wonka. The film tells the story of Charlie Bucket
Willy Wonka & the Chocolate Factory humorous scenes related to the Wonka Bar hysteria. When interviewed for the 30th anniversary special edition, Gene Wilder stated that he enjoyed working with most of the child actors, but said that he and the crew had some problems with Paris Themmen, claiming that he was "a handful". Before its release, the film received advance publicity though TV commercials offering a "Willy Wonka candy factory kit" for sending $1.00 and two seals from boxes of Quaker cereals such as King Vitaman, Life and any of the Cap'n Crunch brands. "Willy Wonka" was released on June 30, 1971. The film was