Willie Hammerstein Sullivan and Percy G. Williams. Later the Keith-Albee circuit booking office gave Hammerstein a monopoly on big-time vaudeville in Times Square. Willie's father was much more interested in grand opera, and in 1906 opened the Manhattan Opera House. Revenue from the Victoria kept the opera house running. At one point Oscar Hammerstein, always short of money, moved to sell the Victoria to the Shubert family. Willie and his brother Arthur, who produced shows, blocked the attempt. In March 1913 Keith and Albee paid Oscar Hamilton a reported $225,000 to give up his monopoly. They opened the Palace Theatre at 47th
Willie Hammerstein Street and 7th Avenue, advertising "refined glamour" and featuring the biggest stars of vaudeville. Acts became harder to book, since performers did not want to be connected with a rival of the powerful Keith's circuit. Performers enjoyed playing the Victoria. Buster Keaton thought it was the greatest of the vaudeville houses. Hammerstein asked performers back many times if he liked them, as with the British comedian Harry Tate. In June 1905 Willie Hammerstein signed up Will Rogers to perform in the Victoria for afternoon matinees and in the Paradise Roof Garden in the evenings. The young Mae West played eleven