The Love Bug all the future scenes when Jim is braking. The second instance is on the ignition key, when Jim tries to shut down the braking Herbie. The later sequels produced, however, do promote the Volkswagen name (as sales of the Beetle were down when the sequels were produced). The VW "Wolfsburg" castle emblem on the steering wheel hub is also seen throughout the car's interior shots. Within the script, the car was only ever referred to as "Herbie", "the small car" or "the Bug"—the latter, although a common nickname for the Beetle, was not trademarked by Volkswagen at the time of
Volkswagen New Beetle trimmed in carbon fiber, billet aluminium, and bright orange leather. The front seats were Recaro racing buckets. Notable disadvantages found were loud cabin noise and brief rear tire life. At the 2005 North American International Auto Show, the Volkswagen New Beetle Ragster concept car was introduced. It was supposed to be a preview of the future design of the New Beetle. The base of the Ragster (the name denoting a cross between a "ragtop" and a speedster) was a New Beetle Convertible modified with a new roof, giving it a much lower roofline, and a unique paint job with silver