Every Loser Wins Way" by The Communards). The composers, Simon May, Stewart James and Bradley James each received an Ivor Novello Award for the composition. Every Loser Wins "Every Loser Wins" is a 1986 song performed by English actor and singer Nick Berry. Written and produced by Simon May, Stewart James and Bradley James, the song was heavily featured in the BBC soap opera "EastEnders" throughout the summer of 1986, sung by Berry's character Simon "Wicksy" Wicks and his band, The Banned. When released as a single, "Every Loser Wins" became a success, spending three weeks at number one on the UK Singles
Nick Berry and thus Wicksy was introduced rather sooner than originally planned and Berry was cast with minimal delay. He was quickly hailed as "EastEnders"' top pin-up and during this time was besieged by fan mail from female admirers. Berry soon took a break from "EastEnders" to tour and make an album from which the number-one single "Every Loser Wins" came in 1986. The song was heavily featured within "EastEnders" in a plotline referred to as The Banned in which the youths of Albert Square formed a pop group and performed the songs on screen. It was the second-biggest-selling single in the