Borchester Borchester Borchester is a fictional town in the BBC Radio 4 radio series "The Archers". It is the county town of the fictional county of Borsetshire. According to series tradition it is located 6 miles north-east of Ambridge in the Am Vale and is an historic market and wool town. These typically English country-town features are complemented by more modern additions, such as Underwoods (an upmarket department store), Jaxx bar, which was previously a café both managed by Kenton Archer, and Ambridge Organics, the shop run by Helen Archer, who also makes the Borsetshire Blue cheese sold in Underwoods. As
Soap opera opera parody programs "Echo Beach" premiered alongside its sister show, the comedy "Moving Wallpaper". Both "Echo Beach" and "The Royal Today" ended after just one series due to low ratings. Radio soap opera "Silver Street" debuted on the BBC Asian Network in 2004. Poor ratings and criticism of the program led to its cancellation in 2010. UK soap operas for many years usually only aired two nights a week. The exception was the original "Crossroads", which began as a weekdaily soap opera in the 1960s, but later had its number of weekly broadcasts reduced. Things started to change in 1989