Digimon of the franchise, a device marketed in June 1997 with the name Digimon, a short for "Digital Monster". Aiming at the male audience and created by Akiyoshi Hongo (a pseudonym that refers to the creators of "Tamagotchi"), this device shows to players a virtual pet composed entirely of data and designed to play and fight. In February 1998, the "DigiMon" fighting game, compatible with Windows 95 and developed by Rapture Technologies, Inc., was announced. The one-shot manga "C'mon Digimon", designed by Tenya Yabuno, was published in the Japanese magazine V-Jump by Shueisha in 1997. A second generation of "virtual pets"
Japanese name usually has two business cards (meishi): one in Japanese and intended for fellow Japanese, using Japanese order, and another intended for foreigners, with the name in Western order. In popular journalism publications, western order is used. In English many historical figures are still referred to with the family name first. This is especially the case in scholarly works about Japan. Many scholarly works use Japanese order with Japanese names in general, and a scholarly work is more likely to use Japanese order if the author is a Japanologist. John Power, author of "Japanese names," wrote "People who can speak and