Hammerstein Ballroom Hammerstein Ballroom The Hammerstein Ballroom is a two-tiered, ballroom located within the Manhattan Center at 311 West 34th Street in Midtown Manhattan, New York City. The capacity of the ballroom is dependent on the configuration of the room; it seats 2,500 people for theatrical productions and musical performances, and several thousand for events held within a central ring. The two main balconies – which are unusually close to the ground and gently sloped – seat a total of 1,200. The Manhattan Center was constructed in 1906 by Oscar Hammerstein I as the Manhattan Opera House, the home for his Manhattan
Arthur Hammerstein his father had a disagreement with money spending and Arthur vowed never to speak to him again. With his father's support, Arthur embarked on his first production, "Naughty Marietta". Arthur's brother Willie Hammerstein died in June 1914, and Arthur took over management of the family's Victoria Theater. However, the theater was not financially viable and would be closed the next year. On its site, the first movie palace in Times Square, the Rialto Theatre, was built. Hammerstein was the producer of the Rudolf Friml operettas "The Firefly" (1912), "Katinka" (1915) and "Rose-Marie" (1924), which he collaborated on with his nephew,