Frisbee Plastics, the original molder. After learning that he could produce his own disc more cheaply, in 1955 Morrison designed a new model, the Pluto Platter, the archetype of all modern flying discs. He sold the rights to Wham-O on January 23, 1957, and in 1958 Morrison was awarded U.S. Design Patent D183,626 for his product. In June 1957, Wham-O co-founders Richard Knerr and Arthur "Spud" Melin gave the disc the brand name "Frisbee" (pronounced "friz'-bee") after learning that Northeastern college students were calling the Pluto Platter by that term, which derived from the name of the Connecticut-based pie manufacturer, Frisbie
Howard J. Morrison Gymnast and Hot Wheels Criss Cross Crash. Together with others, Morrison shares over 100 toy-related U.S. patents. Howard J. Morrison Howard J. Morrison (born 1932) is noted for his numerous contributions to the toy industry. Most notable is his work with Ralph H. Baer designing the game "Simon" while working for Marvin Glass at Marvin Glass and Associates. On leaving Marvin Glass and Associates, Morrison and his partners Jeffrey Breslow and Roben Terzian, were inducted into the Toy Industry Association Hall of Fame in 1998. Some of their best selling products include The Animal, Ants in the Pants, Guesstures (originally