The Weather Channel the meteorologists seen on the television channel. For some affiliates, The Weather Channel provides a limited amount of live coverage during local severe weather events (with the Georgia-based announcers connected via ISDN). Distribution of TWC radio content is currently handled by Westwood One. Similarly, The Weather Channel also provides weather reports for a number of newspapers around the United States. This included a half-page national forecast for "USA Today", for which TWC provided content until September 2012, when rival AccuWeather replaced The Weather Channel as the paper's forecast provider with TWC's forecasts being replaced with AccuWeather's on the USAToday.com website
History of The Weather Channel history, there was no slogan or unifying theme. "WeatherScope" was replaced with "Weather Center", a program which essentially comprised The Weather Channel's entire 24-hour daily programming schedule at the time in the form of three separate programs ("Weather Center AM", a morning program focusing primarily on business, commuter and leisure travel weather; "Weather Center PM", an evening program with a focus on forecasts for the day ahead; and an afternoon broadcast simply using the "Weather Center" title, which focused on ongoing weather conditions). April 1998 saw updates to "The Front" image campaign; one of the new advertisements specifically mentioned the