Birds (advertisement) Birds (advertisement) "Birds" is an award-winning television commercial for the Washington Lottery; it won a Silver Lion at the 2009 Cannes Lions International Advertising Festival, and "Best in Show" at the 2009 National ADDY Awards. "SHOOT" magazine placed it on their Top 10 list for Summer 2008. First broadcast in June 2008, it depicts three flightless birds—a penguin, a chicken, and an emu—being taken hang-gliding (the chicken and the penguin are shown wearing harnesses strapped to the chest of the glider pilots; the emu's harness is suspended between two gliders). The images of the birds in mid-air were produced by
The Life of Birds possibly show paths this evolution may have taken. One of the biggest birds to have ever existed was the terror bird, which proliferated after dinosaurs vanished and stood up to 2.5 metres tall. By comparison, the ostrich, while not closely related, is the largest and heaviest living bird. It was probably the evasion of predators that drove most birds into the air, so their flightless cousins evolved because they had few enemies. Accordingly, such species are more likely to be found on islands, and Attenborough visits New Zealand to observe its great variety, most especially the kiwi. Also depicted is