Cranium Command Cranium Command Cranium Command was an attraction at the Wonders of Life pavilion at Walt Disney World Resort's Epcot theme park. The show was a humorous presentation on the importance of the human brain. The show's script was written by Jenny Tripp, a staff writer in Disney Feature Animation, and directed by Jerry Rees, who in addition to many other Disney film-based attractions, directed "The Brave Little Toaster". The pre-show itself was the first directing effort of Gary Trousdale and Kirk Wise, famous for later directing "Beauty and the Beast" and "The Hunchback of Notre Dame". It premiered on October
Cranium, Inc. and toys. The company was bought out by Hasbro on January 4, 2008 for $77.5 million. Cranium, Inc. marketing strategies were considered unorthodox by traditional game marketing standards. Because "Cranium" came out after Christmas, and Cranium, Inc. did not want to compete in the traditional game buying market of toy stores, they decided to sell their game where their target audience would be. The target audience for Cranium was "25-35 year old, dating yuppies who wanted to connect to each other." Cranium, Inc. partnered with its investor, Starbucks, and sold the game at over 1500 Starbucks locations. Cranium, Inc. then