Full Moon Features the DVD release of "Puppet Master", because "it would reveal that someone else shared in the creation of Full Moon's biggest and most successful franchise." With the fifth Full Moon release "Puppet Master II" in 1991, Full Moon introduced VideoZone, a behind-the-scenes video magazine. The average VideoZone featured an introduction by Charles Band, the making-of the "movie you just watched," an interview with someone involved in a future Full Moon release, merchandise (such as Full Moon T-shirts, posters and other assorted goods), trailers, and contact information. VideoZone tied together the "comic book feel" that Band insisted with the Full Moon
Full Moon Features to take more time making films with considerably higher budgets and on 35 mm film and as of July 2006 has focused on that with the exceptions of "When Puppets and Dolls Attack!", "Monsters Gone Wild!", and "Aliens Gone Wild!" (all clip shows). In 2005, Charles Band embarked on the Full Moon Horror Roadshow, a traveling, live Full Moon-inspired show featuring Band and actors/actresses from past Full Moon films. Some shows also featured his son, Alex Band. At all shows, Band offered a contest for a chance for a member of the audience to have a part in a future