Cranium Command the walls hung propaganda posters encouraging guests to enlist in the "Cranium Command" (similar signage could be seen advertising the show around the Wonders of Life pavilion). Also there was signage including brain teasers and humorous gags and puns, setting the stage for both the concept and tone. Guests were then led into a narrow, tall room with brightly colored carpeted walls. Facing the guests was a plain movie screen, and closed automatic doors to their left. The movie screen would soon illuminate showing an animated segment featuring the boisterous and loud General Knowledge (voiced by Corey Burton) briefing his
(What Is) Love? song. Lopez's vocals for the song were recorded and produced by Kuk Harrell, with recording assistance from Jim Annunziato and Josh Gudwin at Conway Studios in Hollywood, California. Annunziato and Eric Eylands handled audio engineering of "(What Is) Love?", while the song was later mixed by Mike "Handz" Donaldson at Chalice Recording Studios in Los Angeles, California. "(What Is) Love?" deals with the topic of "not knowing what love is". The song's co-writer Gordon stated that: "I felt like so many woman have that same story. No fathers, families, abusive boyfriends and husbands..no parental support, they feel alone .. I've