Vibration theory of olfaction have a vibrational energy mode compatible with the difference in energies between two energy levels on the receptor, so electrons can travel through the molecule via inelastic electron tunneling, triggering the signal transduction pathway. The vibration theory is discussed in a popular but controversial book by Chandler Burr. The odor character is encoded in the ratio of activities of receptors tuned to different vibration frequencies, in the same way that color is encoded in the ratio of activities of cone cell receptors tuned to different frequencies of light. An important difference, though, is that the odorant has to be able
Material input per service unit (MI) of the product can be reduced or amount of service units (S) can be increased. Material input in the production phase can be reduced by using less energy or raw materials. Also transport chains can be rationalized. In the use phase the material input per unit of service can be reduced when amount of service produced is increased. For instance in case of a newspaper the material input can be reduced by using recycled paper instead of primary. Material input per reader decreases when the same paper is shared with several persons. High quality products and availability of spares