The Wiz (film) certain we didn't use anything from it. They made a brilliant movie, and even though our concept is different – they're Kansas, we're New York; they're white, we're black, and the score and the books are totally different – we wanted to make sure that we never overlapped in any area." Michael Jackson, a former Motown star and close friend of Diana Ross was cast as the Scarecrow. By the start of development on "The Wiz" in 1977, he and his brothers The Jacksons, had left Motown for Epic Records, though Jackson had yet to make a solo album since
Michael Jackson mime. His ability to keep one leg straight as he glides while the other bends and seems to walk requires perfect timing." Gordy said of the performance: "From the first beat of 'Billie Jean', I was mesmerized, and when he did his iconic moonwalk, I was shocked, it was magic, Michael Jackson went into orbit, and never came down." In November 1983, Jackson and his brothers partnered with PepsiCo in a $5 million promotional deal that broke records for a celebrity endorsement. The first Pepsi Cola campaign, which ran in the United States from 1983 to 1984 and launched its