Thriller (Michael Jackson album) and John Landis. Funded by MTV, the film sold over 350,000 copies in its first few months. In a market then driven by singles, "Thriller" raised the significance of albums, yet its multiple hit singles changed perceived notions as to the number of successful singles that could be taken from an individual album. The era saw the arrival of novelties like the Michael Jackson doll, that appeared in stores in May 1984 at a price of $12 (US$ in dollars). "Thriller" retains a position in American culture; biographer J. Randy Taraborrelli explains, "At some point, "Thriller" stopped selling like a
Thriller (Michael Jackson album) a high level it's almost classic anyway". He later wrote in "" (1990), "what we couldn't know is how brilliantly every hit but 'P.Y.T.' would thrive on mass exposure and public pleasure." A year after the album's release, "Time" summed up the three main singles from the album, saying, "The pulse of America and much of the rest of the world moves irregularly, beating in time to the tough strut of 'Billie Jean', the asphalt aria of 'Beat It', the supremely cool chills of 'Thriller'." In 1989, "Toronto Star" music critics reflected on the albums they had reviewed in the