Polaroid Eyewear Such glasses could screen out glare rather than simply darken the landscape. Land and Wheelwright contracted to begin production of Polaroid Day Glasses, a longtime source of revenue for Polaroid. With venture capital from railroad tycoon W. Averill Harriman and merchant banker and part-time songwriter James P. Warburg, Edwin Land, George Wheelwright, and Julius Silver incorporated Polaroid Corporation on September 13, 1937. Polaroid began the manufacturing of polarizing sheet for windows in railroad observation cars. In 1939 Day Glasses were the source of most of Polaroid's $35,000 profit. Although sales rose to $1 million in 1941, the company's 1940 losses
Polaroid Swinger the 1960s and 1970s. Polaroid Swinger The Polaroid Model 20 "Swinger" was a popular Land Camera produced by the Polaroid Corporation between 1965 and 1970. At $19.95 () it was the first truly inexpensive instant camera, a fact that helped fuel its enormous popularity and made it one of the top-selling cameras of all time. The Swinger was especially successful in the youth market due to its low price, stylish appearance, and catchy "Meet the Swinger" jingle. The Swinger featured an extinction exposure meter tied to the aperture which displayed the word "YES" in a window below the viewfinder when