Paul Reubens fashion houses and designers like Christopher Bailey, Ennio Capasa, Miuccia Prada, Viktor & Rolf, and Thom Browne creating tightly cut suits with high armholes and short trousers that have been compared to Pee-wee's. In early 2007 Nike released a collection of Nike SB sneakers called "Fallen Heroes". The collection was loosely inspired by Milli Vanilli, MC Hammer, Vanilla Ice, and Pee-wee Herman. Pee-wee's sneakers use a gray and white color scheme with red detail, with an illustration on the insole of a man in a suit sitting alone in a theatre with his hand on his lap suggesting Reubens' 1991
Paul Reubens played a recurring role on the TV series "Murphy Brown". The role earned him positive reviews and his first and only non-Pee-wee Emmy nomination, for Outstanding Guest Actor in a Comedy Series. He appeared six times on the show between 1995 and 1997. Afterward, Reubens began working on an NBC pilot entitled "Meet the Muckles", a show that would be based on "You Can't Take It with You". The project got stuck in development hell, and was later dropped when Reubens' ideas grew too elaborate and expensive, although Philip Rosenthal blamed NBC's negative response on Reubens being on a "blacklist".