Hard Rock Cafe The first Hard Rock Cafe (HRC) opened on 14 June 1971 at Old Park Lane, Mayfair, London, under the ownership of young Americans Isaac Tigrett and Peter Morton. Hard Rock initially had an eclectic decor, but it later started to display memorabilia. The chain began to expand worldwide in 1982 with locations in (among others) Toronto, Los Angeles, San Francisco, Chicago, Paris, and Berlin. Hard Rock Cafe locations in the United States vary from smaller, more tourist driven markets (Biloxi, Pigeon Forge, Key West, etc.) to large metropolises (Houston, Philadelphia, New York City, Chicago, Boston, Washington DC, etc.). Hard Rock
Hard Rock Treasures Hard Rock Treasures Hard Rock Treasures is a documentary film about Don "The Indiana Jones of Rock 'n' Roll" Bernstine from Hard Rock Cafe, when he visits musicians to try to get memorabilia from them. Some of the memorabilia he gets includes Freddie Mercury's stage pants, the Gibson guitar Tony Iommi used on the first four Black Sabbath albums, the car James Hetfield drives in the video for Metallica's song "I Disappear", Slipknot's stage masks, the bass guitar Michael Anthony used on the recording of Van Halen's "1984" album and a drum Ian Paice used on the recording for Deep