Edwin H. Land Edwin H. Land Edwin Herbert Land, ForMemRS, FRPS, Hon.MRI (May 7, 1909 – March 1, 1991) was an American scientist and inventor, best known as the co-founder of the Polaroid Corporation. He invented inexpensive filters for polarizing light, a practical system of in-camera instant photography, and the retinex theory of color vision, among other things. His Polaroid instant camera went on sale in late 1948 and made it possible for a picture to be taken and developed in 60 seconds or less. Edwin Land was born in Bridgeport, Connecticut to Martha (Goldfaden) and Harry Land, owner of a scrap metal
Polaroid Swinger Polaroid Swinger The Polaroid Model 20 "Swinger" was a popular Land Camera produced by the Polaroid Corporation between 1965 and 1970. At $19.95 () it was the first truly inexpensive instant camera, a fact that helped fuel its enormous popularity and made it one of the top-selling cameras of all time. The Swinger was especially successful in the youth market due to its low price, stylish appearance, and catchy "Meet the Swinger" jingle. The Swinger featured an extinction exposure meter tied to the aperture which displayed the word "YES" in a window below the viewfinder when the exposure was set