Madison Square Garden in the city and a roof garden cabaret. The building cost $3 million. Madison Square Garden II was unsuccessful like the first Garden, and the New York Life Insurance Company, which held the mortgage on it, decided to tear it down in 1925 to make way for a new headquarters building, which would become the landmark Cass Gilbert-designed New York Life Building. A third Madison Square Garden opened in a new location, on 8th Avenue between 49th and 50th Streets, from 1925 to 1968. Groundbreaking on the third Madison Square Garden took place on January 9, 1925. Designed by the
Madison Square Mall Center in late 2014. In addition to the in-line mall stores, several other businesses are located in the Madison Square complex, including a Holiday Inn hotel, a Steak 'n Shake restaurant, and a TouchStar Cinemas movie theater. Former businesses in the complex include Romano's Macaroni Grill and Lone Star Steakhouse & Saloon. Madison Square Mall had been renovated twice since its opening, first in 1994 and again in 2006. In the years following the renovation of 2006, a decrease in foot traffic and an increased crime threat lead to many tenants of the mall relocating to other locations. A riot