Polaroid Corporation a "juggernaut of innovation", in many respects Polaroid was the Apple of its time with a "leader in Edwin Land, a scientist who guided the company as the founding CEO for four decades". Polaroid’s initial market was in polarized sunglasses — spawned from Land’s self-guided research in light polarization. Land, having completed his freshman year at Harvard University, left to pursue this market, resulting in Polaroid's birth. Land later returned to Harvard to continue his research. Polaroid, owning patents to its polarizer technology, got its start by employing polarization in products that included 3-D movies and glare-reducing goggles for dogs.
MiNT camera generation was released in 2013 with improved charging time and an auto-sleep function. It can be used with color filters and provides a sync port to trigger external flashes. The MiNT Lens Set was also released in the same year. It can be used with any Polaroid SX-70 camera. The set includes an ND filter, blue filter, yellow filter, close-up lens and a fisheye lens to create different effects. Since Polaroid Originals (Impossible Project) film will exhibit red or yellow colour casts under bright sunlight and hot weather, using a blue filter will correct the white balance to a more