CNN Checkout Channel Channel was only available at a total of 840 stores covering 17 markets. The "Philadelphia Inquirer" likened CNN Checkout Channel to a "cut-down" version of CNN Headline News; its news programming consisted of summaries of headlines and short feature segments. Commercials, which last 15 to 30 seconds, took 40 percent of the airtime. The service's news content was tailored to different demographics based on two dayparts; the stories focused more on women by day and men by night. CNN held full editorial control over the content broadcast by the CNN Checkout Channel, and had a staff of 30 employees dedicated
CNN targeted by Chinese hackers in retaliation for the channel's coverage on the 2008 Tibetan unrest. CNN reported that they took preventative measures after news broke of the impending attack. The company was honored at the 2008 Technology & Engineering Emmy Awards for development and implementation of an integrated and portable IP-based live, edit and store-and-forward digital news gathering (DNG) system. The first use of what would later win CNN this award was in April 2001 when CNN correspondent Lisa Rose Weaver covered, and was detained, for the release of the U.S. Navy crew of a damaged electronic surveillance plane after