Truth or Dare by Madonna brand, called Truth or Dare by Madonna; it is her second lifestyle brand following Material Girl with her daughter Lourdes. The architect of the brand is "MG Icon" which is a joint venture between Iconix Brand Group Inc., Madonna and her manager Guy Oseary. The chief executive officer of Iconix Brand Group, Neil Cole, felt that there is enough interest behind fashion brands introduced by Madonna. Drawing the example of the Material Girl brand—which was already a commercial success—Cole believed that there would be high demand for a brand that is endoresed solely by Madonna. Truth or Dare would be
Holly Butler (1984) in order to pursue her acting career. Born in Ceres, California, Holly moved to Los Angeles in 1981 to pursue an acting career. After the :20 Minute Work-out, Holly appeared in several television shows throughout the '80's and '90's including co-starring roles in "Hunter", "Jake and the Fat Man", "Cybill", "Crime Story", "Reasonable Doubts", "In Living Color", "Mike Hammer, Private Eye", "Rags to Riches", "Moloney" and "A Peaceable Kingdom." Holly had a starring role in the short lived teen soap opera "Tribes" which aired on the Fox network in 1990. Holly toured the U.S. throughout the late '80's and