British Airways ethnic liveries British Airways ethnic liveries In 1997 British Airways (BA) adopted a new livery. One part of this was a newly stylised version of the British Airways "Speedbird" logo, but the major change was the introduction of tail-fin art. Also known as the Utopia or world image tailfins, they used art and designs from international artists and other sources to represent countries on BA's route network. The signature of the artist was carried near the design on the tail. The new corporate logo was created by the London-based design agency Newell and Sorrell, who also oversaw the implementation of the tailfin
Regional airline often formed to serve the area in which they formed. That is, there was no strong distinction between a regional airline and any other airline. This changed with the introduction of long-range aircraft, which led to the development of the flag carrier airlines, such as British Overseas Airways Corporation and Trans-Canada Airlines. As the flag carriers grew in importance with increasing long-range passenger traffic, the smaller airlines found a niche flying passengers over short routes to the flag carrier's airport. This arrangement was eventually formalized, forming the regional airlines. Through the 1960s and 1970s, war surplus designs, notably the DC-3,