British Airways ethnic liveries Under service with Qantas, the British Airways titles were removed and replaced with Qantas' own, but the remainder of the livery was left unchanged. Finally in May 2001 the new Chief Executive, Rod Eddington, announced the entire fleet would receive the new Union flag livery. Eddington argued that while an attempt to increase the airline's appeal was not a bad thing, the exercise hurt the image of the carrier among its core customers — those that are attracted by the British identity, which the ethnic tailfins diluted somewhat. British Airways ethnic liveries In 1997 British Airways (BA) adopted a new
Alcazar (airline) Alcazar (airline) Alcazar was a 1993 proposal to merge Austrian Airlines, KLM, Scandinavian Airlines System (SAS) and Swissair to create Symphony, which would have been Europe's largest airline. Since the 1944 signing of the Convention on International Civil Aviation, international aviation was based on bilateral air transport agreements, in which government would negotiate the rights of one or more flag carriers to operate routes between the countries. The negotiations focused on retaining each country's flag carrier's market share and also effectively hindered any airline from not being domestically owned—either by the government or by private investors. In 1992, the United