Rockefeller Center of "festivity" around it, unlike most other office buildings in America. Sigfried Giedion wrote in his book "Space, Time and Architecture" that Rockefeller Center's design was akin to a "civic center" whose design represented the 1930s version of the future. Henry Luce, the founder of Time Inc., said in 1941 that Rockefeller Center represented "the true world of tomorrow", as opposed to the 1939 New York World's Fair, whose "World of Tomorrow" representations "are today junk piles under the winter snow". Novelist Gertrude Stein said in 1935, "The view of Rockefeller Center from Fifth Avenue is the most beautiful thing
Founder's Hall (Rockefeller University) business, from which he retired in 1897. His efforts at philanthropy were formally guided from 1891 by Frederick T. Gates, a Baptist minister who had previously (1889) recommended to Rockefeller that he establish the University of Chicago. Much of Rockefeller's early philanthropy was on a comparatively small scale, and it was soon clear that larger-scale endeavors needed to be organized to properly guide his charitable giving. Gates suggested to Rockefeller that he establish a medical research institute that would be on a par with major European institutions of the period. In June 1902, Rockefeller made a commitment of $1 million