Polaroid Corporation a "juggernaut of innovation", in many respects Polaroid was the Apple of its time with a "leader in Edwin Land, a scientist who guided the company as the founding CEO for four decades". Polaroid’s initial market was in polarized sunglasses — spawned from Land’s self-guided research in light polarization. Land, having completed his freshman year at Harvard University, left to pursue this market, resulting in Polaroid's birth. Land later returned to Harvard to continue his research. Polaroid, owning patents to its polarizer technology, got its start by employing polarization in products that included 3-D movies and glare-reducing goggles for dogs.
Polaroid Eyewear Leven in Scotland, a few years later in 1972 the production of sunglasses was added. It promotes a number of programs in the community on the health theme. Polaroid is the major sponsor of a series of 10K road races, which take place each June over various courses in west Dunbartonshire. In the next decades other plants were opened in Europe, South America and Far East. In the 1960s the designer Oleg Cassini collaborated with Cool Ray and his influence is clear in many Polaroid models. In the 1980s Polaroid launched aviator styles with interchangeable lenses in collaboration with tennis