History of the camera in 1948. This was the Polaroid Model 95, the world's first viable instant-picture camera. Known as a Land Camera after its inventor, Edwin Land, the Model 95 used a patented chemical process to produce finished positive prints from the exposed negatives in under a minute. The Land Camera caught on despite its relatively high price and the Polaroid lineup had expanded to dozens of models by the 1960s. The first Polaroid camera aimed at the popular market, the Model 20 Swinger of 1965, was a huge success and remains one of the top-selling cameras of all time. The first camera
Polaroid Corporation Pablo Montoya's #42 Chevy Impala in the NASCAR Sprint Cup Series and entries in the IRL Indy Car Series, including the car driven by Dario Franchitti. The Polaroid name has also been associated with the NOPI drift series. Polaroid was the principal sponsor of the Nissan 350Z driven by Nick Bollea in the 2007 season. On February 8, 2008, Polaroid (under the control of Thomas J. Petters of Petters Group Worldwide) announced that the company has decided to gradually cease production and withdraw from analog instant film products completely in 2008. Since March 2010, instant film materials for vintage Polaroid