Miss World Sweden Miss World Sweden Miss World Sweden is a national Beauty pageant that has selected Sweden's representative to the Miss World pageant. Firstly, Miss Sweden which ran from 1949 to 2003, by the female magazine "VeckoRevyn" and production company "Strix" in partnership with MTG. The competition qualified delegates to the global contest Miss World. As the competition stopped running, it was replaced by separate pageants with various franchises, but lost the franchise in 2003. The pageant is under sponsorship by Studio Fashion Inc and the marketing is made by the women's magazine "Hänt Extra". Sweden has the longest unbroken participation at
Miss World Miss World Miss World is the oldest running international beauty pageant. It was created in the United Kingdom by Eric Morley in 1951. Since his death in 2000, Morley's widow, Julia Morley, has co-chaired the pageant. Along with Miss Universe, Miss International and Miss Earth, this pageant is one of the Big Four international beauty pageants—the most coveted beauty titles when it comes to international pageant competitions. The current Miss World is Vanessa Ponce of Mexico who was crowned on 8 December 2018 in Sanya, China. She is the first Mexican woman to win Miss World. In 1951, Eric Morley