Polaroid Corporation Polaroid Corporation Polaroid is an American company that is a brand licensor and marketer of its portfolio of consumer electronics to companies that distribute consumer electronics and eyewear. It is best known for its Polaroid instant film and cameras. In 2017, its parent company was acquired by Polish investor Oskar Smołokowski. The company was founded in 1937 by Edwin H. Land, to exploit the use of its Polaroid polarizing polymer. Land ran the company until 1981. Its peak employment was 21,000 in 1978, and its peak revenue was $3 billion in 1991. When the original Polaroid Corporation was declared bankrupt
Polaroid SX-70 cost of $180 for the camera and $6.90 for each film pack of ten pictures ($ and $, respectively, adjusted for inflation) limited demand, Polaroid sold 700,000 by mid-1974. In 1973–4, the Skylab 3 and 4 astronauts used an SX-70 to photograph a video display screen to be able to compare the Sun's features from one orbit to the next. There were a variety of models beginning in 1972 with the original SX-70, though all shared the same basic design. The first model had a plain focusing screen (the user was expected to be able to see the difference between