Polaroid Corporation Polaroid Corporation Polaroid is an American company that is a brand licensor and marketer of its portfolio of consumer electronics to companies that distribute consumer electronics and eyewear. It is best known for its Polaroid instant film and cameras. In 2017, its parent company was acquired by Polish investor Oskar Smołokowski. The company was founded in 1937 by Edwin H. Land, to exploit the use of its Polaroid polarizing polymer. Land ran the company until 1981. Its peak employment was 21,000 in 1978, and its peak revenue was $3 billion in 1991. When the original Polaroid Corporation was declared bankrupt
Polaroid i-Zone above the film. A mirror behind the lens would project the picture through the shutter onto the film below. One major marketing point for the camera was its ease of use: the camera had only three aperture settings, selected by a lever that pointed to a picture representing when each setting would be appropriate, be it indoors, outdoors on a sunny day, or outdoors on a cloudy day. After taking a photo, the lever would automatically revert to the off position to save power. Film for this camera was discontinued in 2006. Polaroid i-Zone The Polaroid i-Zone was a type