Like a Prayer (song) jail and tells the police that she had witnessed the crime and that the black man is innocent; the police release him. The video ends as Madonna dances in front of the burning crosses, and then everybody involved in the story line takes a bow as curtains come down on the set. In January 1989, while the music video was still being filmed, Pepsi-Cola announced that they had signed Madonna for US$5 million deal to feature the singer and "Like a Prayer" for the company's television commercial. The deal also included Pepsi sponsoring Madonna's next world tour. Madonna wanted to
Like a Prayer (album) Platinum by the Recording Industry Association of America (RIAA) for shipments of three million units. After the advent of the Nielsen SoundScan era in 1991, the album sold a further 575,000 copies. "Like a Prayer" has sold over 4 million copies in the United States. In Canada, the album debuted at number two on the RPM Albums Chart on May 1, 1989. It remained on that position during four weeks, before dropping to the third position the week of May 29, 1989. The album was present for a total of 37 weeks on the chart, and was certified five times