Will Keith Kellogg a healthy breakfast food. They started the Sanitas Food Company around 1897, focusing on the production of their whole grain cereals. At the time, the standard breakfast for the well-off was eggs and meat, while the poor ate porridge, farina, gruel and other boiled grains. The brothers eventually argued over the addition of sugar to their product. In 1906, Will founded the "Battle Creek Toasted Corn Flake Company", later becoming the Kellogg Company. In 1930, he established the W. K. Kellogg Foundation, ultimately donating $66 million to it. His company was one of the first to put nutrition labels on
Francis L. Kellogg Francis L. Kellogg Francis L. Kellogg (January 5, 1917 – April 6, 2006) was a diplomat, a special assistant to the Secretary of State during the Nixon and Ford Administrations and a prominent socialite in New York City. Francis Leonard Kellogg was born on January 5, 1917 in Manhattan, at 118 East 70th Street. He was the son of Frank Leonard Kellogg (1870-1941) and Emily Baker (1876-1952). His father was executive vice president of the Electric Storage Battery Company in Philadelphia. He was not related to the Kellogg cereal family. He was graduated from Choate School and Princeton University. He