Ruth Handler Club children's television show, Mattel invested heavily in television advertising. The TV commercials for the Barbie doll paid off and Barbie rocketed Mattel and the Handlers to fame and fortune. Subsequently, they would add a boyfriend for Barbie named Ken, after the Handlers' son, and many other "friends and family" to Barbie's world. Handler was diagnosed with breast cancer in 1970. She had a modified radical mastectomy, which was often used at the time to combat the disease, and because of difficulties in finding a good breast prosthesis, she decided to make her own. Handler went on to found a
Baby Ruth Although the name of the candy bar sounds like the name of the famous baseball player Babe Ruth, the Curtiss Candy Company traditionally claimed that it was named after President Grover Cleveland's daughter, Ruth Cleveland. The candy maker, located on the same street as Wrigley Field, named the bar "Baby Ruth" in 1921, as Babe Ruth's fame was on the rise, 24 years after Cleveland had left the White House, and 17 years after his daughter, Ruth, had died. The company did not negotiate an endorsement deal with Ruth, and many saw the company's story about the origin of the