Carl Lewis leg of the race; he broke the tape with a time of 37.83 s, setting a new world record. Although Lewis had achieved what he had set out to do—matching Jesse Owens' feat of winning four gold medals in the same events at a single Olympic Games—he did not receive the lucrative endorsement offers that he had expected. The long jump controversy was one reason and his self-congratulatory conduct did not impress several other track stars: "He rubs it in too much," said Edwin Moses, twice Olympic gold medalist in the 400 m hurdles. "A little humility is in order.
Ski jumping at the 2010 Winter Olympics – Normal hill individual Ski jumping at the 2010 Winter Olympics – Normal hill individual The men's normal hill individual ski jumping competition for the 2010 Winter Olympics in Vancouver, Canada was held on 12 and 13 February 2010 at Whistler Olympic Park in Whistler, British Columbia. It was the first medal event of the 2010 Games. Sixty-one athletes took part in the qualifying round of the competition, from which 50 athletes advanced to the two competition rounds. Swiss athlete Simon Ammann had the longest jumps in both competition rounds, winning the gold medal. The silver medal was won by Polish jumper Adam Małysz