John Harvey Kellogg and in 1898 released the first batch of Sanitas Toasted Corn Flakes. A modified version with a longer shelf life was released in 1902. By that time, both "Granose Biscuits" and "Granose Flakes" were available. Will Kellogg continued to develop and market flaked cereal. When he proposed adding sugar to the flakes, John would not agree to the change. So, in 1906, Will started his own company, the Battle Creek Toasted Corn Flake Company. This marked the start of a decades-long feud between the brothers. Will's Battle Creek Toasted Corn Flake Company would eventually became the Kellogg Company, while John
Remington Kellogg Remington Kellogg Remington Kellogg (5 October 1892 – 8 May 1969) was an American naturalist and a director of the United States National Museum. He was born in Davenport, Iowa. His parents named him Arthur Remington Kellogg but he quickly dropped the "Arthur". From a young age he devoted his free time to the study of wildlife. He built up his own small collection of mounted birds and mammals and by the time he came to choose a university he had determined he would become a naturalist. Choosing the University of Kansas as it offered courses in his chosen field,