Coca-Cola to create a special version of the famous Coca-Cola Contour bottle. A number of other limited edition bottles by fashion designers for Coca-Cola Light soda have been created in the last few years. In 2009, in Italy, Coca-Cola Light had a Tribute to Fashion to celebrate 100 years of the recognizable contour bottle. Well known Italian designers Alberta Ferretti, Blumarine, Etro, Fendi, Marni, Missoni, Moschino, and Versace each designed limited edition bottles. Pepsi, the flagship product of PepsiCo, The Coca-Cola Company's main rival in the soft drink industry, is usually second to Coke in sales, and outsells Coca-Cola in some
Coca-Cola Cherry Coca-Cola Cherry Coca-Cola Cherry (originally marketed as and still widely referred to as Cherry Coke) is a cherry-flavored version of Coca-Cola. It is produced and distributed by The Coca-Cola Company and its bottlers in the United States and some international markets. Long before its official introduction in stores in 1985, many diners and drugstore soda fountains dispensed an unofficial version by adding cherry-flavored syrup to Coca-Cola. The Coca-Cola Company first began testing its official Cherry flavored version of Coke along with other flavors on audiences visiting the 1982 World's Fair in Knoxville, Tennessee. Cherry Coke then entered mainstream production during