Will Keith Kellogg a healthy breakfast food. They started the Sanitas Food Company around 1897, focusing on the production of their whole grain cereals. At the time, the standard breakfast for the well-off was eggs and meat, while the poor ate porridge, farina, gruel and other boiled grains. The brothers eventually argued over the addition of sugar to their product. In 1906, Will founded the "Battle Creek Toasted Corn Flake Company", later becoming the Kellogg Company. In 1930, he established the W. K. Kellogg Foundation, ultimately donating $66 million to it. His company was one of the first to put nutrition labels on
Kellogg Switchboard & Supply Company by the Bell Telephone Trust (which at the time owned most of Kellogg Switchboard's stock), the Illinois Manufacturers' Association, and the Employers' Association of Chicago. Kellogg Switchboard sued to stop the Teamsters from engaging in their sympathy strike, and won an injunction forcing the drivers back to work. The Kellogg company refused to negotiate, fired nearly 90 percent of its workforce, and broke the strike. The company prospered in the early 20th century. It introduced the Relaymatic automatic switching system in 1939 and a crossbar switching system in 1950. The ITT Corporation purchased a controlling interest in the Kellogg Switchboard