Coca-Cola Enterprises Coca-Cola Enterprises Coca-Cola Enterprises was a marketer, producer, and distributor of Coca-Cola products. It was formerly the anchor bottler for Western Europe and most of North America. Coca-Cola Enterprises' products included Coca-Cola, Diet Coke, Coke Zero, Sprite, Fanta, Capri-Sun, Dr Pepper, Chaudfontaine, Schweppes, Monster and Relentless. The Coca-Cola Company decided to consolidate the many independent bottling groups in the Coca-Cola System. Previously, independent businesses in remote geographic areas bottled Coca-Cola products and distributed the merchandise to stores. In 1980, Coca-Cola acquired the Coca-Cola Bottling Company of New York for $215 million. In 1982, Coca-Cola acquired the Associated Coca-Cola Bottling Company
Coca-Cola Life According to "The Grocer," all seven tasters preferred the taste of Life to the other products. (The article in "The Grocer" did not specify which products Life was tested against.) However, all seven tasters said that they thought they had been tasting Coca-Cola Classic. In Argentina, the launch of Coca-Cola Life placed an emphasis on the recyclable bottle. The drink is distributed in Coca-Cola's "PlantBottle", which is made up of recyclable petroleum-based material plus around 30 percent plant-based material. Coca-Cola released a television ad in Argentina called "Parents" to promote Coca-Cola Life. Marketing in Argentina was focused, much like in