Super Bowl Most Valuable Player Award from the winning team every year except 1971, when Dallas Cowboys linebacker Chuck Howley won the award despite the Cowboys' loss in Super Bowl V to the Baltimore Colts. Harvey Martin and Randy White were named co-MVPs of Super Bowl XII, the only time co-MVPs have been chosen. Including the Super Bowl XII co-MVPs, seven Cowboys players have won Super Bowl MVP awards, the most of any NFL team. Quarterbacks have earned the honor 29 times in 52 games. Super Bowl Most Valuable Player Award The Super Bowl Most Valuable Player Award, or Super Bowl MVP, is presented annually to
Super Bowl XXI Giants were the first team to initiate what has now become a standard post-game celebration, and the Super Bowl telecast enabled a large, national audience to first witness what has become commonplace. Super Bowl XXI MVP Phil Simms became the first athlete to appear in an "I'm going to Disney World!" television ad, being recorded shouting the phrase while celebrating the team's victory immediately after the game. On the Broncos' first play after receiving the opening kickoff, quarterback John Elway faked a handoff, then spun around and ran in the opposite direction for a 10-yard gain to the Denver 34-yard