John Harvey Kellogg and in 1898 released the first batch of Sanitas Toasted Corn Flakes. A modified version with a longer shelf life was released in 1902. By that time, both "Granose Biscuits" and "Granose Flakes" were available. Will Kellogg continued to develop and market flaked cereal. When he proposed adding sugar to the flakes, John would not agree to the change. So, in 1906, Will started his own company, the Battle Creek Toasted Corn Flake Company. This marked the start of a decades-long feud between the brothers. Will's Battle Creek Toasted Corn Flake Company would eventually became the Kellogg Company, while John
Francis L. Kellogg Francis L. Kellogg Francis L. Kellogg (January 5, 1917 – April 6, 2006) was a diplomat, a special assistant to the Secretary of State during the Nixon and Ford Administrations and a prominent socialite in New York City. Francis Leonard Kellogg was born on January 5, 1917 in Manhattan, at 118 East 70th Street. He was the son of Frank Leonard Kellogg (1870-1941) and Emily Baker (1876-1952). His father was executive vice president of the Electric Storage Battery Company in Philadelphia. He was not related to the Kellogg cereal family. He was graduated from Choate School and Princeton University. He