Will Keith Kellogg a healthy breakfast food. They started the Sanitas Food Company around 1897, focusing on the production of their whole grain cereals. At the time, the standard breakfast for the well-off was eggs and meat, while the poor ate porridge, farina, gruel and other boiled grains. The brothers eventually argued over the addition of sugar to their product. In 1906, Will founded the "Battle Creek Toasted Corn Flake Company", later becoming the Kellogg Company. In 1930, he established the W. K. Kellogg Foundation, ultimately donating $66 million to it. His company was one of the first to put nutrition labels on
Ajinomoto result of this development in technology, local production in the countries, where “AJI-NO-MOTO” was imported, could be quickly implemented. Domestic production began in Thailand in 1962, followed by the Philippines (1962), Malaysia (1965), Peru (1969), Indonesia (1970) and Brazil (1977). Production volume in the six countries exceeded 51 thousand tons in 1979, approximately 90% of in Japan. Meanwhile, in the 1960s, diversification into the food business sector accelerated through the alliances with international food companies. In 1962, they cooperated with Kellogg Company in the U.S. to manufacture and sell cornflakes. In 1963, they began a partnership with CPC International Inc.,