Super Bowl XXIII "cursive font" logo during this broadcast. Before, it was just the 1986 peacock logo with "NBC SPORTS" in their generic corporate font. With the win, the 49ers became the first team to win Super Bowls televised on three different networks (CBS–XVI, ABC–XIX, and NBC). Since then, the Washington Redskins (in 1992), the Green Bay Packers (in 1997), the Pittsburgh Steelers (in 2006), the New York Giants (in 2008), and the New England Patriots (in 2015) have accomplished this same feat. The movie "Brotherhood of the Rose" aired after the game. This game also marked the debut of the USA Today
Super Bowl XIII Super Bowl victories. With this start, Staubach became the first quarterback to start four Super Bowls. Bradshaw joined Fran Tarkenton, Bob Griese as well as Staubach as the only quarterbacks to start at least three Super Bowls. The only quarterbacks to start more Super Bowls than Staubach and Bradshaw are John Elway and Tom Brady, who guided the Broncos and Patriots to five and seven Super Bowls respectively. 49ers quarterback Joe Montana and Bills quarterback Jim Kelly later matched Staubach and Bradshaw by leading their teams to four Super Bowls. The point spread for the game opened at Pittsburgh -3.5