Shaving razor was essentially a small piece of a straight razor attached to a handle using a clamp mechanism. Before each shave the blade had to be attached to a special holder, stropped with a leather belt, and placed back into the razor. After a time, the blade needed to be honed by a cutler. In 1895, King Camp Gillette invented the double-edged safety razor, which utilised inexpensive, disposable blades sharpened from two sides. It took him until 1901 to build a working, patentable model, and commercial production began in 1903. The razor gained popularity during World War I when the
American Safety Razor Company product, the Gem Safety Razor, borrowed heavily from the Star Razor in design but soon outpaces the Star in sales. In 1903 Jerry Reichard leaves Gem Safety Razor Company to form yet another razor and blade producer, along with August Scheuber the company was briefly named 'Reichard & Scheuber Manufacturing Company' before it became 'The Yankee Company'. The Yankee Company made wedge-blade razors under the name Yankee, Mohican & Winner. The Yankee Company, is renamed Ever-Ready in 1905. Gem & Ever-Ready merge in 1906 and is incorporated as the Personna American Safety Razor Company. In 1906, abandoning the wedge-blade design,