Super Bowl quarterback Steve Young, Hall of Fame wide receiver Jerry Rice, and Hall of Fame cornerback Deion Sanders; however, the Cowboys' victory in Super Bowl XXX the next year also gave them five titles overall and they did so with Sanders after he won the Super Bowl the previous year with the 49ers. The NFC's winning streak was continued by the Green Bay Packers who, under Hall of Fame quarterback Brett Favre, won Super Bowl XXXI, their first championship since Super Bowl II in the late 1960s. Super Bowl XXXII saw quarterback John Elway and running back Terrell Davis lead the
Super Bowl commercials frequent appearances as advertisers during the Super Bowl. Several notable commercials aired during Super Bowl games during the 1970s. In a commercial during Super Bowl IV in 1970, Chicago Bears linebacker Dick Butkus endorsed Prestone, a brand of antifreeze, stating the tagline, "Because plugging holes is my business." The ad marked the first highly successful celebrity endorsement in Super Bowl advertising. In 1973, lotion brand Noxzema aired a commercial starring Farrah Fawcett and quarterback Joe Namath, featuring Namath being literally "creamed" by Fawcett. Later in the decade, Fawcett would become better known for her role on the television series "Charlie's