The Coca-Cola Company become available in many different flavors now such as grape, peach, grapefruit, apple, pineapple, and strawberry. In 1961, Coca-Cola introduced Sprite, a lemon-lime soft drink, and another of the company's bestsellers and its response to 7 Up. Tab was Coca-Cola's first attempt to develop a diet soft drink, using saccharin as a sugar substitute. Introduced in 1963, the product is still sold today, although its sales have dwindled since the introduction of Diet Coke. Coca-Cola South Africa also released Valpre Bottled "still" and "sparkling" water. In 1969, the company released Simba, which was a take on Mountain Dew, and had
The Coca-Cola Company in every state in the union. Coca-Cola’s first ad read "Coca Cola. Delicious! Refreshing! Exhilarating! Invigorating!" As of 1948, Coca-Cola had claimed about 60% of the market share. In 1919, the company was sold to Ernest Woodruff's Trust Company of Georgia. By 1984, The Coca-Cola Company's market share decreased to 21.8% due to new competitors, namely Pepsi, being released. The company has a long history of acquisitions. Coca-Cola acquired Minute Maid in 1960 and in 1982, it acquired the movie studio Columbia Pictures for $692 million but Columbia was sold to Sony for $3 billion in 1989. It acquired the