Mattel Matson sold his share to Handler due to poor health, and Handler's wife Ruth took Matson's role. In 1947, the company had its first hit toy, a ukulele called "Uke-A-Doodle". The company incorporated the next year in California. Mattel became the first year-round sponsor of the "Mickey Mouse Club" TV series in 1955. The Barbie doll debuted in 1959, becoming the company's best-selling toy in history. In 1960, Mattel introduced Chatty Cathy, a talking doll revolutionizing the toy industry, which led to pull-string talking dolls and toys flooding the market throughout the 1960s and 1970s. The company went public in
Clover (toy company) but Clovers toys were still not a hit. Instead it was Bandai who capitalized on the show by selling model-kits that became extremely popular. Gundam had started the Real Robot trend which changed the focus to "realistic" robots instead of the "super robots" which Clover were used to making. They tried to adapt to the new market by sponsoring shows such as "Xabungle", "Dunbine", and "Srungle" (the first 2 being directed by Gundam creator Yoshiyuki Tomino) but folded in 1983. Clover (toy company) Clover was a Japanese toy company founded in 1973. It closed in 1983. Today it is mainly