Will Keith Kellogg a healthy breakfast food. They started the Sanitas Food Company around 1897, focusing on the production of their whole grain cereals. At the time, the standard breakfast for the well-off was eggs and meat, while the poor ate porridge, farina, gruel and other boiled grains. The brothers eventually argued over the addition of sugar to their product. In 1906, Will founded the "Battle Creek Toasted Corn Flake Company", later becoming the Kellogg Company. In 1930, he established the W. K. Kellogg Foundation, ultimately donating $66 million to it. His company was one of the first to put nutrition labels on
Fay Kellogg of women's suffrage. During an address by the English suffragist Mrs. Pankhurst at Carnegie Hall in 1909, Kellogg was the only architect among dozens of professional women seated on the stage. Kellogg owned a farm on Long Island, where she spent six months of the year, and from which she sold eggs year round. She was reclaiming the "waste land" with the intent of eventually retiring there. Kellogg was described as a small, well-dressed woman with blue eyes. She was also athletic, participating in fencing, boxing, wrestling and equestrian activities, as well as playing basketball and golf. Kellogg became ill