Sense and Sensibility (film) to appeal to contemporary audiences. Grant's Edward and Rickman's Brandon are "ideal" modern males who display an obvious love of children as well as "pleasing manners", especially when contrasted with Palmer. Thompson's script both expanded and omitted scenes from Edward's storyline, including the deletion of an early scene in which Elinor assumes that a lock of hair found in Edward's possession is hers, when it belongs to Lucy. He was made more fully realised and honourable than in the novel to increase his appeal to viewers. To gradually show viewers why Brandon is worthy of Marianne's love, Thompson's screenplay has
Sense and Sensibility (film) Best Seller list for paperbacks in February 1996. In the United Kingdom, "Sense and Sensibility" was released on 23 February 1996 in order to "take advantage of the hype from "Pride and Prejudice"", another popular Austen adaptation recently broadcast. Columbia Tristar's head of UK marketing noted that "if there was any territory this film was going to work, it was in the UK." After receiving positive responses at previews, marketing strategies focused on selling it as both a costume drama and as a film attractive to mainstream audiences. Attention was also paid to marketing "Sense and Sensibility" internationally. Because the