Super Bowl XXXV the Indianapolis Colts, the Pittsburgh Steelers, and the Patriots would have a Super Bowl appearance more than once, with New England and Pittsburgh winning more than once. The only other AFC team to make the Super Bowl in that stretch were the Oakland Raiders, in Super Bowl XXXVII. Had the Giants won, it would have marked the first year since 1989 that a Super Bowl and World Series champion came from the same metropolitan area. The New York Yankees won the World Series during the Giants' season. Including the New Jersey Devils' win in the Stanley Cup Finals and the
Super Bowl XL Cardinals became the second team to have their full team name painted in their end zone, as their geographic location name (Arizona) was painted above the team nickname (Cardinals). For all other Super Bowl teams, end zones have featured only the team nickname. The Seahawks entered Super Bowl XL after finishing the regular season with an NFC-best 13–3 record. After a rocky 2–2 start, they won 11 consecutive games before losing to the Green Bay Packers to finish the season. The 13–3 record and 11-game winning streak set new team records. This was Seattle's first Super Bowl appearance in the