Super Bowl XIII 21–17, in Super Bowl X), and both teams were attempting to be the first club to ever win a third Super Bowl. Dallas was also the defending Super Bowl XII champion, and finished the 1978 regular season with a 12–4 record, and posted playoff victories over the Atlanta Falcons and the Los Angeles Rams. Pittsburgh entered the game after posting a 14–2 regular season record and playoff wins over the Denver Broncos and the Houston Oilers. Steelers quarterback Terry Bradshaw, who was named Super Bowl MVP, completed 17 out of 30 passes for Super Bowl records of 318 passing yards
Super Bowl XLII served as the halftime show sponsor. The halftime show itself, produced by Don Mischer and White Cherry Entertainment in association with NFL Network, was nominated for an Emmy Award in 2009. Former Redskins quarterback Doug Williams, MVP in Super Bowl XXII, commemorating the twentieth anniversary of becoming the first African American quarterback to lead a team to victory in the Super Bowl, took part in the Vince Lombardi Trophy presentation ceremony after the game. Eli Manning was awarded the Pete Rozelle Trophy for being named MVP, and also received the keys to a 2009 Cadillac Escalade hybrid SUV. Though not