James Cameron and "Titanic" (1997). In June 2010, Cameron met in Washington with the EPA to discuss possible solutions to the 2010 Deepwater Horizon (BP) oil spill. Later that week at the All Things Digital Conference, he attracted some notoriety when he stated, "Over the last few weeks I've watched ... and been thinking, 'Those morons don't know what they're doing'." Reportedly, Cameron had offered BP help to plug the oil well, but it declined. The oil spill was eventually stopped using techniques similar to those Cameron recommended. On March 7, 2012, Cameron took the "Deepsea Challenger" submersible to the bottom of
Blockbuster LLC Reed Hastings, the founder of Netflix, approached Blockbuster with an offer to sell his company to Blockbuster for US$50 million. John Antioco, the Blockbuster CEO, was not interested in the offer because he thought it was a "very small niche business" and it was losing money at the time. One of Blockbuster's most well known advertising campaigns was launched during the 2002 Super Bowl. It starred the voices of Jim Belushi and James Woods, as a rabbit and a guinea pig in a pet shop, located across the road from a Blockbuster store. The first campaign ended in 2003. The