Ringo Starr Records for the North American market and Polydor for all other territories. The album was produced by Arif Mardin and featured compositions by Lennon, McCartney and Harrison. Starr promoted the release heavily, yet "Rotogravure" and its accompanying singles failed to chart in the UK. In America, the LP produced two minor hits, "A Dose of Rock 'n' Roll" (number 26) and a cover of "Hey! Baby" (number 74), and achieved moderate sales, reaching a chart position of 28. Its disappointing performance inspired Atlantic to revamp Starr's formula; the result was a blend of disco and 1970s pop, "Ringo the 4th"
Ringo Starr Not", which included the track "Walk with You" and featured a vocal contribution from McCartney. Later that year, he appeared during "" as a celebrity phone operator. On 7 July 2010, he celebrated his 70th birthday at Radio City Music Hall with another All-Starr Band concert, topped with friends and family joining him on stage including Ono, his son Zak, and McCartney. Starr recorded a cover of Buddy Holly's "Think It Over" for the 2011 tribute album "". In January 2012, he released the album "Ringo 2012". Later that year, he announced that his All-Starr Band would tour the Pacific