Gordy family was also a professional in bowling. His daughter Iris was married to singer Johnny Bristol. The eldest Gordy daughter, Esther (April 25, 1920 – August 24, 2011), born in Georgia, established herself early in business as a political campaigner for her husband, Detroit politician George Edwards. In the late 1950s, she formed a loan company named after her parents; in 1959, she helped her brother Berry with a $800 loan to start Tamla Records. She borrowed the proceeds from the college tuition fund their father had established for Berry. Edwards served as mentor, adviser, and vice president of Motown's main
Motown chief William "Mickey" Stevenson, Brian Holland, Lamont Dozier, and Norman Whitfield, had become a major force in the music industry. From 1961 to 1971, Motown had 110 top 10 hits. Top artists on the Motown label during that period included the Supremes (initially including Diana Ross), the Four Tops, and the Jackson 5, while Stevie Wonder, Marvin Gaye, the Marvelettes, and the Miracles had hits on the Tamla label. The company operated several labels in addition to the Tamla and Motown imprints. A third label, which Gordy named after himself (though it was originally called "Miracle") featured the Temptations, the