Super Bowl XLIX of the Seahawks. This was only the fourth time this has occurred. The other three times were in Super Bowl III (Weeb Ewbank's New York Jets vs. Ewbank's former team, Don Shula's Baltimore Colts), Super Bowl XXXIII (Dan Reeves's Atlanta Falcons vs. Mike Shanahan's Denver Broncos), and Super Bowl XXXVII (Jon Gruden's Tampa Bay Buccaneers vs. Gruden's former team, Bill Callahan's Oakland Raiders). The only previous time that the old coach's former team had won was in Super Bowl XXXIII. The Patriots had also appeared in the only other Super Bowl to be held at University of Phoenix Stadium to
Crash the Super Bowl creator received a one million dollar bonus from Frito-Lay. The Doritos Super Bowl ad "House Sitting" came in third on the Ad Meter poll and the creator of that spot won a bonus of $400,000. Frito-Lay received more than 6,100 submissions for the 2012 Crash the Super Bowl contest Two fan-made commercials won million dollar bonuses, "Man's Best Friend" and "Sling Baby." "Man's Best Friend" was ranked the number one ad of the game in the USA Today Ad Meter poll. Frito-Lay also offered a million dollar bonus to any Crash the Super Bowl ad that could win a second