Mattel Matson sold his share to Handler due to poor health, and Handler's wife Ruth took Matson's role. In 1947, the company had its first hit toy, a ukulele called "Uke-A-Doodle". The company incorporated the next year in California. Mattel became the first year-round sponsor of the "Mickey Mouse Club" TV series in 1955. The Barbie doll debuted in 1959, becoming the company's best-selling toy in history. In 1960, Mattel introduced Chatty Cathy, a talking doll revolutionizing the toy industry, which led to pull-string talking dolls and toys flooding the market throughout the 1960s and 1970s. The company went public in
Ellen Handler Spitz Magazine, taught art history and studio art to children and adolescents in Providence, Rhode Island and New York, where she was elected to membership in the Mamaroneck Artists Guild and exhibited woodcuts and drawings; she also performed with The Potpourri Dancers, a modern dance company based in Croton-on-Hudson. Ellen Handler Spitz was married on April 29, 2018 to R. Howard Bloch, Sterling Professor of French at Yale University. She divides her time between Manhattan and Hamden, Connecticut. Her website is: http://www.ellenhandlerspitz.net Ellen Handler Spitz Ellen Handler Spitz is an American writer and academic noted for her expertise on children, psychology,