Sinclair C5 exactly this tack when he purchased Sinclair Vehicles' remaining stock, saying that his company would market them as "a sophisticated toy": "If you were a little boy, wouldn't you want your parents to get you one this Christmas?" His strategy was notably successful; Ellar sold nearly 7,000 C5s at up to £700 each, far more (and at a higher price) than Sinclair had ever managed. Some commentators attributed the C5's failure to problems with Sinclair's marketing strategy; only a year after the demise of Sinclair Vehicles, the "Globe and Mail" newspaper called it "one of the great marketing bombs of
Sinclair C5 production line remained closed permanently. On 19 September 1985, Sinclair Vehicles changed its name to TPD Limited, with a direct subsidiary named Sinclair Vehicles Sales Limited continuing to sell C5s. TPD only lasted until 15 October, when it was placed into receivership. The receivers announced that 4,500 C5s had been sold by Sinclair Vehicles, with another 4,500 remaining in the company's hands. £7.75 million was reportedly owed to creditors, of which £7 million was owed to Sir Clive Sinclair himself in reflection of his personal investment in the project. Hoover was not among the creditors, as Sinclair had managed to