Sinclair C5 to guide development. Gus Desbarats, the C5's industrial designer, attributes the vehicle's flawed concept to Sinclair operating in a "bubble" and believes that Sinclair "failed to understand the difference between a new market, computing, and a mature one, transport, where there were more benchmarks to compare against". He comments that the experience of working on the C5 convinced him of the need for industrial designers such as himself to get "involved early in the innovation process, shaping basic configurations, never again [being] satisfied to simply decorate a fundamentally bad idea". Sinclair himself said in 2005 that the C5 "was early
Sinclair Scientific fraction of the cost of competing calculators. In 1972, Hewlett-Packard launched the HP-35, the world's first handheld scientific calculator. Despite market research suggesting that it was too expensive for there to be any real demand, production went ahead. It cost (about ), but despite the price, over 300,000 were sold in the three and a half years for which it was produced. From 1971 Texas Instruments had been making available the building block for a simple calculator on a single chip and the TMS0803 chipset appeared in a number of Sinclair calculators. Clive Sinclair wanted to design a calculator to