Ruth Handler of plastics, Lucite and Plexiglas. Ruth Handler suggested that he start doing this commercially and they began a furniture business. Ruth Handler worked as the sales force for the new business, landing contracts with Douglas Aircraft Company and others. Her husband Elliot Handler and his business partner Harold "Matt" Matson formed a small company to manufacture picture frames, calling it "Mattel" by combining part of their names ("Matt" and "Elliot"). Later, they began using scraps from the manufacturing process to make dollhouse furniture. The furniture was more profitable than the picture frames and it was decided to concentrate on toy
Clover (toy company) but Clovers toys were still not a hit. Instead it was Bandai who capitalized on the show by selling model-kits that became extremely popular. Gundam had started the Real Robot trend which changed the focus to "realistic" robots instead of the "super robots" which Clover were used to making. They tried to adapt to the new market by sponsoring shows such as "Xabungle", "Dunbine", and "Srungle" (the first 2 being directed by Gundam creator Yoshiyuki Tomino) but folded in 1983. Clover (toy company) Clover was a Japanese toy company founded in 1973. It closed in 1983. Today it is mainly