The Rocky Horror Show 230-seat Chelsea Classic Cinema nearby on Kings Road from 14 August 1973 to 20 October 1973. "Rocky Horror" found a quasi-permanent home at the 500-seat King's Road Theatre—another cinema house, even further down Kings Road—from 3 November 1973. The show received critical praise and won the 1973 "Evening Standard" Award for Best Musical. When Richard O'Brien played Riff Raff in the original Broadway production of "Rocky Horror" in 1974 Robert Longden took over the role in London. The show's run at the King's Road Theatre ended on 31 March 1979; it then transferred to the Comedy Theatre (now the Harold
The Rocky Horror Picture Show the cult status of the film. Costume designer Sue Blane was not keen on working for the film until she became aware that Curry, an old friend, was committed to the project. Curry and Blane had worked together in Glasgow's Citizens Theatre in a production of "The Maids", for which Curry had worn a woman's corset. Blane arranged for the theatre to loan her the corset from the other production for "Rocky Horror". Blane admits that she did not conduct research for her designing, had never seen a science fiction film, and is acutely aware that her costumes for Brad