Carl Lewis named C.L.E.G., which markets and brands products and services including his own. Frederick Carlton Lewis was born in Birmingham, Alabama, on July 1, 1961, the son of William Lewis (1927–1987) and Evelyn née Lawler Lewis. His sister was a hurdler on the 1951 Pan-Am team. His parents ran a local athletics club that provided a crucial influence on both Carl and his sister Carol. She became an elite long jumper, finishing 9th at the 1984 Olympics and taking bronze at the 1983 World Championships. Lewis was initially coached by his father, who also coached other local athletes to elite status.
Carl Lewis he failed to qualify for the American team, and Lewis won at Helsinki with relative ease. His winning leap of defeated silver medalist Jason Grimes by . He also won the 100 m with relative ease. There, Calvin Smith who had earlier that year set a new world record in the 100 m at altitude with a 9.93 s performance, was soundly beaten by Lewis 10.07 s to 10.21 s. Smith won the 200 m title, an event which Lewis had not entered, but even there he was partly in Lewis' shadow as Lewis had set an American record in