Elliot Handler and continued to be produced in different versions until the early 1970s. Another product line was Hot Wheels, introduced in 1968, which gave rise to 10,000 different models. First called Mattel Creations, the company has become the largest toy maker in the world in terms of revenue. In April 2008, Mattel honored Handler with a 90th birthday party at its headquarters in El Segundo, California. Guests included his daughter Barbara Segal, the namesake of the Barbie doll. Handler died of heart failure at home in Century City, a district of Los Angeles, California, at age 95 on July 21, 2011.
Cyclops (toy company) which began in Luddenham Sydney in 1997 collect information and photographs which bring happy memories of childhood in Australia. Cyclops (toy company) Cyclops is an Australian manufacturer of toys, primarily known for children's pedal cars. The business was founded by John Heine Sheet Metal at Leichhardt, New South Wales in 1913. The name Cyclops was registered in 1915 and the company continued to grow during the 1920s and the Depression. In 1946 the company name was officially changed to Cyclops Pty Ltd but it was taken over by a British company after World War II. In 1963 Cyclops Pty Ltd