Babe Ruth Red Sox owner Harry Frazee sold Ruth to the Yankees amid controversy. The trade fueled Boston's subsequent 86 year championship drought and popularized the "Curse of the Bambino" superstition. In his 15 years with the Yankees, Ruth helped the team win seven American League (AL) pennants and four World Series championships. His big swing led to escalating home run totals that not only drew fans to the ballpark and boosted the sport's popularity but also helped usher in baseball's live-ball era, which evolved from a low-scoring game of strategy to a sport where the home run was a major factor.
Babe Ruth player-manager. Navin believed Ruth would not only bring a winning attitude to a team that had not finished higher than third since 1923, but would also revive the Tigers' sagging attendance figures. Navin asked Ruth to come to Detroit for an interview. However, Ruth balked, since Walsh had already arranged for him to take part in a celebrity golf tournament in Hawaii. Ruth and Navin negotiated over the phone while Ruth was in Hawaii, but those talks foundered when Navin refused to give Ruth a portion of the Tigers' box office proceeds. Early in the 1934 season, Ruth openly campaigned