John Harvey Kellogg and in 1898 released the first batch of Sanitas Toasted Corn Flakes. A modified version with a longer shelf life was released in 1902. By that time, both "Granose Biscuits" and "Granose Flakes" were available. Will Kellogg continued to develop and market flaked cereal. When he proposed adding sugar to the flakes, John would not agree to the change. So, in 1906, Will started his own company, the Battle Creek Toasted Corn Flake Company. This marked the start of a decades-long feud between the brothers. Will's Battle Creek Toasted Corn Flake Company would eventually became the Kellogg Company, while John
Amy Kellogg Amy Kellogg Amy Kellogg is a news reporter for the Fox News Channel. She has been with the network since 1999 and is based out of the network's Milan news bureau. She worked at WNEP-TV, WBRE-TV, and WSYT-TV before working at Fox News Channel at their London bureau. Kellogg received her B.A. from Brown University in Soviet studies, and her M.A. from Stanford University in Russian and East European studies. Kellogg is fluent in Russian, Spanish, and French. She spent the second semester of her junior year at Leningrad State University, in the former Soviet Union. After graduating from Stanford,