Ruth Handler Club children's television show, Mattel invested heavily in television advertising. The TV commercials for the Barbie doll paid off and Barbie rocketed Mattel and the Handlers to fame and fortune. Subsequently, they would add a boyfriend for Barbie named Ken, after the Handlers' son, and many other "friends and family" to Barbie's world. Handler was diagnosed with breast cancer in 1970. She had a modified radical mastectomy, which was often used at the time to combat the disease, and because of difficulties in finding a good breast prosthesis, she decided to make her own. Handler went on to found a
Brad Handler responsible for eBay’s user agreement, privacy policy and eBay’s government relations group. He was also instrumental in the establishment of the eBay Foundation in 1998, creating the first framework for allocating pre-IPO shares into a company foundation. Handler left his full-time position at eBay in December 2001, but continued as a consultant for another 18 months. In 2002, Handler and his brother Brent, along with Tom Filippini, founded destination club Exclusive Resorts after coming up with the idea while sitting on the beach together in Hawaii. Brad Handler served as the company’s chairman, CEO and vice-chairman between 2002 and 2009,