Sinclair C5 exactly this tack when he purchased Sinclair Vehicles' remaining stock, saying that his company would market them as "a sophisticated toy": "If you were a little boy, wouldn't you want your parents to get you one this Christmas?" His strategy was notably successful; Ellar sold nearly 7,000 C5s at up to £700 each, far more (and at a higher price) than Sinclair had ever managed. Some commentators attributed the C5's failure to problems with Sinclair's marketing strategy; only a year after the demise of Sinclair Vehicles, the "Globe and Mail" newspaper called it "one of the great marketing bombs of
Timex Sinclair 2048 number for what finally got named TS2068. In an interview with Lou Galie, Senior Vice President of Technology at Timex, he tells what he claims to be the real story. Danny Ross, Timex Computer Corporation president was giving a speech. Lou points: "When Danny announced what was supposed to be the 2048, he mis-spoke and called it the 2068. When I called him on it, he laughed and said 'Rename it. 2068 is better than 2048'". Timex Sinclair 2048 The Timex Sinclair 2048 although never produced, was to be an improved version of the Sinclair ZX Spectrum computer. It was