Coca-Cola to create a special version of the famous Coca-Cola Contour bottle. A number of other limited edition bottles by fashion designers for Coca-Cola Light soda have been created in the last few years. In 2009, in Italy, Coca-Cola Light had a Tribute to Fashion to celebrate 100 years of the recognizable contour bottle. Well known Italian designers Alberta Ferretti, Blumarine, Etro, Fendi, Marni, Missoni, Moschino, and Versace each designed limited edition bottles. Pepsi, the flagship product of PepsiCo, The Coca-Cola Company's main rival in the soft drink industry, is usually second to Coke in sales, and outsells Coca-Cola in some
Coca-Cola Bottling Shqipëria (Imported from Greece), Efes Beer (imported from Turkey) and Monster Energy (imported from Italy). Coca-Cola Bottling Shqipëria Coca-Cola Bottling Shqipëria is an Albanian-based company engaged in bottling and distribution of Coca-Cola soft drink brands in partnership with Sibeg and Acies groups. The company operates since 1994 in the country, when it produced the first Coca-Cola bottle there. Through the production chain and the local business network, there was built an organisation with more than 300 employees in its structure. Considering the size and distribution network, CCBS represents one of the main pro-active actors for the developing of the Albanian economy.