Virgin Atlantic a result of a High Court action, this additional payment was received shortly before Fields' death in 1997. On 22 June 1984, Virgin Atlantic operated its inaugural scheduled service, flown between Gatwick and Newark using a leased Boeing 747-200 (registration ), christened "Maiden Voyager", which had been formerly operated by Aerolíneas Argentinas. From the onset, its activities were augmented by leveraging existing Virgin Group resources, such as tickets being sold at Virgin Megastores record shops. Part of Richard Branson's declared approach to business is to either succeed within the first year or exit the market; this ethos includes a one-year
Virgin Atlantic Little Red International (BMI) which gave them a monopoly on UK mainland flights from Heathrow. In order for the deal to be completed, the European Union Competition Commissioner decreed that BA would have to give up 14 of BMI's landing slots at Heathrow to comply with EU competition regulations. 12 of these slots were set aside for domestic usage, which were bought by Virgin Atlantic after they outbid Aer Lingus for the required British domestic operating licence. Virgin announced that they would set up Virgin Atlantic Little Red as a subsidiary to use these slots to cover domestic UK mainland routes as