Elliot Handler daughter, Barbara, who was the namesake of Barbie dolls; and a son, Kenneth (who died of a brain tumor in 1994) who was the namesake of Ken dolls. While a struggling art student and designer of light fixtures, Handler partnered with Harold Matson to design a realistic-looking miniature piano that received roughly 300,000 orders; however, they mispriced the product and lost a dime on each one produced. Mattel received its name from business partners Harold Matt Matson and Elliot Handler in 1945. Elliot's wife, Ruth, took Matson's role when the Handlers bought his share in the late 1940's. Ruth Handler
Oxford (toy company) themed sets from Disney, Hello Kitty, Robocar Poli and Pororo. Oxford manufactures Kre-O bricks on behalf of Hasbro. Oxford sets are commonly copied by Chinese toy companies Sluban and Woma, sometimes with slight changes. The company produces small block sets in several themes including: Oxford (toy company) Oxford Co., Ltd. () is a South Korean toy company, based in Busan, that makes interlocking brick toys. The company was first founded in 1961 as Dongjin Ind. Corp. In 1971, toy sales company Daegoo Lucky toy corp was established. In 1972, toy sales company Busan Lucky toy corp was established. In 1984,