Mattel for Barbie (film series). Mattel purchased The Ringling Bros. and Barnum & Bailey Circus in 1971 for $40 million from the Feld family, whom Mattel kept as management. Mattel sold the circus corporation by December 1973, despite its profit contributions, as Mattel showed a $29.9 million loss in 1972. In 1974, an investigation found Mattel guilty of issuing false and misleading financial reports, banishing Elliot and Ruth Handler from their own company. In 1991, Mattel moved its headquarters from Hawthorne, California to El Segundo, California. Arthur S. Spear, a Mattel vice president, took control of the company in 1975, who
Ideal Toy Company Ideal Toy Company Ideal Toy Company was an American toy company founded by Morris and Rose Michtom. During the post–World War II baby boom era, Ideal became the largest doll-making company in the United States. Their most popular dolls included Betsy Wetsy, Toni, Saucy Walker, Shirley Temple, Miss Revlon, Patti Playpal, Tammy, Thumbelina, Tiny Thumbelina, and Crissy. Their last big hit was the Rubik's Cube. Morris and Rose Michtom founded the Ideal Novelty and Toy Company in Brooklyn when they invented the Teddy bear in 1903. After Michtom's death in 1938, the company changed its name to the Ideal Toy