Sinclair C5 exactly this tack when he purchased Sinclair Vehicles' remaining stock, saying that his company would market them as "a sophisticated toy": "If you were a little boy, wouldn't you want your parents to get you one this Christmas?" His strategy was notably successful; Ellar sold nearly 7,000 C5s at up to £700 each, far more (and at a higher price) than Sinclair had ever managed. Some commentators attributed the C5's failure to problems with Sinclair's marketing strategy; only a year after the demise of Sinclair Vehicles, the "Globe and Mail" newspaper called it "one of the great marketing bombs of
Clive Robbins and Clive documented their observations and techniques in painstaking detail, making and transcribing recordings of their sessions. When Paul left Sunfield in June 1960 Clive accompanied him, gripped by the urge to continue what they had started. They visited 26 curative homes across Europe, giving illustrated presentations and live demonstrations of their work, then spent the next six years in Philadelphia exploring and establishing the work which they called therapy in music. A research grant from the National Institute of Mental Health supported them in this. There followed seven years in Europe where Paul and Clive worked as Lecturing Fellows