Sinclair C5 of Liverpool, which planned to sell 1,000 of them to an Egyptian businessman for use on a university campus while another 1,500 were intended to be sold in the UK. Many reasons have been suggested for the failure of Sinclair Vehicles and what Dale calls "the jigsaw of the C5's disappointment". One of the receivers of Sinclair Vehicles, John Sapte, suggested that Sinclair had taken the wrong tack with its marketing of the C5: "It was presented as a serious transport, when perhaps it should have been presented as a luxury product, an up-market plaything." Ellar's director Maurice Levensohn took
Sinclair Radionics Radionics for £650,000, and in October the National Research and Development Council agreed to provide £1 million for a revived portable TV project, which was finally launched in January 1977 as the Microvision TV1A and MON1A at £99.95. Supply exceeded demand, and 12,000 units were left unsold until they were sold off cheaply. This resulted in a £480,000 loss for Sinclair. Sir Clive Sinclair was certain that the TV1B model released in 1978 would be more successful, but sales were disappointing. In July 1977, the NEB increased its stake in Radionics to 73%. By June 1978 Sinclair Radionics was working