Elliot Handler holds credit for creating the Barbie doll, which debuted in 1959. Ruth named her creation after their daughter Barbara. It remains one of the top-selling dolls on the market. Mattel introduced the talking Chatty Cathy doll in 1960. The Handlers had made a tradition of naming their toys after family members, and when Barbara Handler married Allan Segal, they came out with Allan, Ken's friend. The 1965 talking doll Baby Cheryl was named after the Handlers' first grandchild, and the Todd doll in the Barbie line was named for their grandson. Elliot Handler holds credit for developing the first talking
Ideal Toy Company president by 1971. In 1951, Ideal partnered with competitors the American Character Doll Company and the Alexander Doll Company to establish the United States-Israeli Toy and Plastic Corporation, designed to produce material for toys in Israel and the U.S. Ideal CEO Abraham Katz was named president of the new company. In 1968, the American Character Doll Company filed for bankruptcy, and Ideal acquired the defunct company's dyes, patents, and trademarks, as well as specific products like the "Tressy" Gro-Hair doll. In late 1971, Ideal joined the New York Stock Exchange; valued at $71 million, it was one of the U.S.'s