Coca-Cola to create a special version of the famous Coca-Cola Contour bottle. A number of other limited edition bottles by fashion designers for Coca-Cola Light soda have been created in the last few years. In 2009, in Italy, Coca-Cola Light had a Tribute to Fashion to celebrate 100 years of the recognizable contour bottle. Well known Italian designers Alberta Ferretti, Blumarine, Etro, Fendi, Marni, Missoni, Moschino, and Versace each designed limited edition bottles. Pepsi, the flagship product of PepsiCo, The Coca-Cola Company's main rival in the soft drink industry, is usually second to Coke in sales, and outsells Coca-Cola in some
Coca-Cola Bottling Company of Northern New England Coca-Cola Bottling Company of Northern New England The Coca-Cola Bottling Company of Northern New England is a bottler of Coca-Cola, Dr Pepper, and Canada Dry soft drinks in the New England region as well as a small portion of upstate New York. The Coca-Cola Company does not own an interest, as the company is 100% owned by Japan's Kirin Brewery Company, Ltd., who also own the rights to the Moxie soft drink nationwide. The company is referred to as 'CCNNE' for brevity. CCNNE was founded in Laconia, New Hampshire in 1977. Today it operates 16 distribution centers in all six