Ruth Handler of plastics, Lucite and Plexiglas. Ruth Handler suggested that he start doing this commercially and they began a furniture business. Ruth Handler worked as the sales force for the new business, landing contracts with Douglas Aircraft Company and others. Her husband Elliot Handler and his business partner Harold "Matt" Matson formed a small company to manufacture picture frames, calling it "Mattel" by combining part of their names ("Matt" and "Elliot"). Later, they began using scraps from the manufacturing process to make dollhouse furniture. The furniture was more profitable than the picture frames and it was decided to concentrate on toy
Bruder (toy manufacturer) Bruder (toy manufacturer) Bruder Spielwaren is a German toy manufacturer based in Fürth. Founded by Paul Bruder in 1926 as a manufacturer of toy components, the family-owned company is considered one of Europe's leading manufacturers of 1:16 scale model toys. The company was founded in 1926 by Paul Bruder and initially made brass reeds for toy trumpets. Paul's son Heinz Bruder joined the company in 1950 and production of small plastic toys began in 1958. Paul Heinz Bruder (son of Heinz Bruder) then joined in 1987, assuming responsibility for product development and production, after which the company underwent a period