Elliot Handler and continued to be produced in different versions until the early 1970s. Another product line was Hot Wheels, introduced in 1968, which gave rise to 10,000 different models. First called Mattel Creations, the company has become the largest toy maker in the world in terms of revenue. In April 2008, Mattel honored Handler with a 90th birthday party at its headquarters in El Segundo, California. Guests included his daughter Barbara Segal, the namesake of the Barbie doll. Handler died of heart failure at home in Century City, a district of Los Angeles, California, at age 95 on July 21, 2011.
Chelsea Handler on "The New York Times" Best Seller list for two weeks and in the middle of the year did the standup show "", which was then released on Netflix in October 2014. In 2010, Handler was ranked on the "Forbes" Celebrity 100 at No. 98. In 2012, "Time" named Handler one of the 100 most influential people in the world on their annual "Time" 100 list. Handler appeared on one of the two covers for the December 2009 edition of "Playboy". Inside the magazine, Handler posed for a non-nude pictorial. She was also featured on the cover of "Shape" in