Phillips Recording Phillips Recording Phillips Recording is the short name widely used to refer to the Sam C. Phillips Recording Studio opened at 639 Madison Avenue in Memphis, Tennessee, by Sam Phillips in 1960. Internationally regarded at that time as a state-of-the-art facility, it was built to fill the needs of the Sun Records recording label that the older, smaller Sun Records Studio was no longer able to handle. This Memphis studio was originally a division of a larger corporation, Sam Phillips Recording Service, Inc., which also briefly included under its umbrella a Nashville studio, where famed CBS Records producer Billy Sherrill
Recording studio enhanced the sound of the recording. In this period large, acoustically "live" halls were favored, rather than the acoustically "dead" booths and studio rooms that became common after the 1960s. Because of the limits of the recording technology, which did not allow for multitrack recording techniques, studios of the mid-20th century were designed around the concept of grouping musicians (e.g., the rhythm section or a horn section) and singers (e.g., a group of backup singers), rather than separating them, and placing the performers and the microphones strategically to capture the complex acoustic and harmonic interplay that emerged during the performance.