Kodak 35 Rangefinder Kodak 35 Rangefinder The Kodak 35 Rangefinder is an improved version of the "Kodak 35" that was launched by the Eastman Kodak Company in 1938 as their first 35mm camera manufactured in the USA. After some two years, the Company presented this improved "Kodak 35" camera, with a new superstructure housing containing a viewfinder and a separate rangefinder, but without any addition to the identifying inscription on the body. It is generally referred to as the Kodak 35 Rangefinder model. The centrally positioned eyepiece is for the viewfinder. An external mechanism, hidden inside the protrusion at the left-hand side of
Kodak $1.29 billion to just $5 million for the same period. Kodak's market share declined from 80.1% to 74.7% in the United States, a one-year drop of five percentage points that had observers suggesting that Kodak was slow to react to changes and underestimated its rivals. Although from the 1970s both Fuji and Kodak recognized the upcoming threat of digital photography, and although both sought diversification as a mitigation strategy, Fuji was more successful at diversification. Although Kodak developed a digital camera in 1975, the first of its kind, the product was dropped for fear it would threaten Kodak's photographic film