Jehovah's Witnesses developed feelings of self-importance and craved worship. Satan influenced Adam and Eve to disobey God, and humanity subsequently became participants in a challenge involving the competing claims of Jehovah and Satan to universal sovereignty. Other angels who sided with Satan became demons. Jehovah's Witnesses teach that Satan and his demons were cast down to earth from heaven after October 1, 1914, at which point the end times began. They believe that Satan is the ruler of the current world order, that human society is influenced and misled by Satan and his demons, and that they are a cause of human
Jehovah that this name is "traditionally" transliterated as "Jehovah": A few translations use titles such as The "Eternal": Some translations use both "Yahweh" and "": Some translate the Tetragrammaton exclusively as "Yahweh": Following the Middle Ages, some churches and public buildings across Europe, both before and after the Protestant Reformation were decorated with the name Jehovah. For example, the Coat of Arms of Plymouth (UK) City Council bears the Latin inscription, "Turris fortissima est nomen Jehova" (English, "The name of Jehovah is the strongest tower"), derived from . Jehovah has been a popular English word for the personal name of God