Dave McElhatton for KPIX-TV Channel 5, the first television station in San Francisco starting in 1977 upon leaving KCBS radio. The hiring of McElhatton, a radio broadcaster, was noted by some to be a bold stroke. He remained as a news anchor with KPIX until his retirement in 2000. He was noted, along with that of CBS newsman Walter Cronkite, to be among two good reporters during a forum by U.S. Senator Dianne Feinstein. At his peak, his salary as a newscaster was reportedly approximately $750,000 per year. For a decade from the late 1970s to late 1980s, his co-anchor was Wendy
Walter Cronkite 2006. Cronkite's voiceover was notably not used on introducing the broadcast reporting his funeral – no voiceover was used on this occasion. Cronkite made a cameo appearance on a 1974 episode of "The Mary Tyler Moore Show", in which he met with Lou Grant in his office. Ted Baxter, who at first tried to convince Cronkite that he (Baxter) was as good a newsman as Eric Sevareid, pleaded with Cronkite to hire him for the network news, at least to give sport scores, and gave an example: "The North Stars 3, the Kings Oh!" Cronkite turned to Grant and said,