Clarice Cliff into his home at Chetwynd House on Northwood Lane in Clayton, Staffordshire. This Arts and Crafts home had been designed in 1899 and was one of the earliest commissions of the British architects Parker and Unwin (Richard Barry Parker and Raymond Unwin) who were later heavily involved in the Welwyn Garden city project. During World War II only plain white pottery (utility ware) was permitted under wartime regulations, so Cliff assisted with management of the pottery but was not able to continue design work. Instead she concentrated her creative talents on gardening and the massive garden at Chetwynd House became
Clarice Cliff patterns were made in larger quantities by Wedgwood during and after this time. These reproductions should not be confused with forgeries (of which a number are found), the Wedgwood ones are clearly marked as 'Wedgwood Clarice Cliff'. An original Cliff painter Alice Andrews, then in her 80s, was employed to appear at launches of the ware in stores throughout Britain. In the mid 90s Cliff's position as a major artist of her era was confirmed when she was included in major international reference works; the massive "Dictionary of Art" by Macmillan Publishers, and "Allgemeines Künstlerlexikon" by K. G. Saur Verlag