Statue of Liberty $350 million in donations. The Statue of Liberty was one of the earliest beneficiaries of a cause marketing campaign. A 1983 promotion advertised that for each purchase made with an American Express card, the company would contribute one cent to the renovation of the statue. The campaign generated contributions of $1.7 million to the restoration project. In 1984, the statue was closed to the public for the duration of the renovation. Workers erected the world's largest free-standing scaffold, which obscured the statue from view. Liquid nitrogen was used to remove layers of paint that had been applied to the interior
Replicas of the Statue of Liberty and Puerto Rico. The Boy Scouts of the Philippines, on the other hand, received its own replica in the early part of 1950. The statues were donated by the Boy Scouts of America as “an expression of scout brotherhood and goodwill.” Not surprisingly, their 40th anniversary theme was “Strengthen the Arm of Liberty.” Miniature versions of the statue were also given as gifts. In fact, the Philippines became the first independent nation to receive one of the 4,000 eight-inch statues from the Boy Scouts of America. In April 1950, the said statue was officially given by Chief Scout Executive Arthur