American Broadcasting Company which were related to advertising and were indexed compared to the number of listeners/viewers, failed to compensate for its heavy investments in purchasing and building stations. In 1951, a rumor even mentioned that the network would be sold to CBS. In 1951, Noble held a 58% ownership stake in ABC, giving him $5 million with which to prevent ABC from going bankrupt; as banks refused further credit, that amount was obtained through a loan from the Prudential Insurance Company of America. Leonard Goldenson, the president of UPT (which sought to diversify itself at the time), approached Noble in 1951 on
Australian Broadcasting Company the National Broadcasting Service was provided by the newly established Australian Broadcasting Commission. The Australian Broadcasting Company continued as a separate entity, eventually acquiring interests in "B-class" licences, and was prominent in the industry until at least the 1950s. Australian Broadcasting Company The Australian Broadcasting Company Pty. Ltd. was a company founded in Melbourne in 1924 with a capital of ₤100,000 by a consortium of entertainment interests, notably Farmer & Company, J. C. Williamson Limited and J. & N. Tait to found and operate commercial radio broadcasting stations. Other major shareholders, perhaps later entrants, were Union Theatres Limited, B &