Sam Phillips Sam Phillips Samuel Cornelius Phillips (January 5, 1923 – July 30, 2003) was an American record producer who played an important role in the development of rock and roll during the 1950s. He was the founder of Sun Records and Sun Studio, in Memphis, Tennessee, where he produced recordings by Elvis Presley, Jerry Lee Lewis, Carl Perkins, Johnny Cash, and Howlin' Wolf. He launched Presley's career in 1954. Phillips sold Sun in 1969 to Shelby Singleton. He was an early investor in the Holiday Inn chain of hotels. He owned and operated radio stations in Memphis; Florence, Alabama; and Lake
Recording studio enhanced the sound of the recording. In this period large, acoustically "live" halls were favored, rather than the acoustically "dead" booths and studio rooms that became common after the 1960s. Because of the limits of the recording technology, which did not allow for multitrack recording techniques, studios of the mid-20th century were designed around the concept of grouping musicians (e.g., the rhythm section or a horn section) and singers (e.g., a group of backup singers), rather than separating them, and placing the performers and the microphones strategically to capture the complex acoustic and harmonic interplay that emerged during the performance.