Quadruple play Quadruple play In telecommunications, quadplay play or quad play is a marketing term combining the triple play service of broadband Internet access, television and telephone with wireless service provisions. This service set is also sometimes humorously referred to as "The Fantastic Four". "Mobile service provisions" refers in part to the ability of subscribers to purchase mobile phone like services, as is often seen in co-marketing efforts between providers of landline services. It also reflects the ambition to gain wireless access on the go to voice, internet, and content/video without tethering to a network via cables. Given advances in LTE and
Owned-and-operated television stations in the United States opened up a new spectrum of frequencies on the UHF dial (channels 14–83) for terrestrial television. As an incentive for companies to operate UHF stations, the FCC relaxed the ownership limit for a given entity from five to seven stations, provided that no more than five were on the VHF dial. With this opportunity to expand its roster of O&Os, NBC bought WBUF-TV (channel 17) in Buffalo in 1955 and WKNB-TV (channel 30) in New Britain, Connecticut (near Hartford) in 1957, and changed WKNB's call letters to WNBC-TV (the present-day WNBC in New York City used the WRCA-TV callsign from