Super Video CD Technology. High-Quality Video CD (HQ-VCD), developed by the Video CD Consortium (consisting of Philips, Sony, Matsushita and JVC — creators of the original Video CD specification) was a relatively late entry. The Chinese Ministry of Information and the Video CD Consortium agreed to join forces, incorporating the features of HQ-VCD under a unified SVCD format. But by the time the SVCD specification was ready in July 1998, CVD had already been adopted by major manufacturers and had quickly established a significant installed base of about 600,000 players. This prompted the Chinese government to force a compromise between the competing standards
CD Video that can play CD-V discs is the Pioneer CLD-1010 from 1987. Though it is a CD-based format, CD Video was never given a rainbow book designation; the idea of encoding analogue video, which is incompatible between different regions, was poorly received by CD stakeholders other than Philips, who had not consulted them prior to demonstrating the format to the music industry. CD Video discs have a distinctive gold color, to differentiate them from regular silver-colored audio CDs. This is a characteristic that would later be replicated in HVD, a more advanced disc format. A similar version of CD Video called