Rosalind Ashford helped the group to distinguish themselves from the other girl groups in the label including the pop-oriented Marvelettes and the doo-wop-influenced Supremes with a rougher, brassier gospel-influenced sound. Reeves was a brassy alto while Annette was a deep contralto, and Rosalind was a high soprano. Like the Supremes' Florence Ballard, the Marvelettes' Wanda Rogers and The Four Tops' Abdul "Duke" Fakir, Ashford registered as the high background vocal in Vandellas records. After "Quicksand" gave the group a third top forty pop hit, Beard left to start a family with her new spouse. Reeves recruited a former member of The Velvelettes,
Florence Ballard The rape occurred in an empty parking lot off Woodward Avenue. Ballard responded by secluding herself in her house refusing to come outside, which worried her groupmates. Weeks later, Ballard told Wilson and Ross what had happened. Though Ross and Wilson were sympathetic, they were also confused because Ballard was considered to be strong-willed and unflappable. Both Wilson and Jesse Green, an early boyfriend of Florence's, had described her as a "generally happy if somewhat mischievous and sassy teenager." Wilson believes that the incident heavily contributed to the more self-destructive aspects of Ballard's adult personality, like cynicism, pessimism, and fear