Walter Cronkite of it." Cronkite also angered the R. J. Reynolds Tobacco Company, the show's sponsor, by grammatically correcting its advertising slogan. Instead of saying "Winston tastes good like a cigarette should" verbatim, he substituted "as" for "like." He was the lead broadcaster of the network's coverage of the 1960 Winter Olympics, the first-ever time such an event was televised in the United States. He replaced Jim McKay, who had suffered a mental breakdown. On April 16, 1962, Cronkite succeeded Douglas Edwards as anchorman of the CBS's nightly feature newscast, tentatively renamed "Walter Cronkite with the News", but later the "CBS Evening
Walter Cronkite he was shot. Barker relayed information that Kennedy's condition was extremely critical. Then, after a prayer for Kennedy, Barker quoted an unofficial report that the President was dead but stressed it was not confirmed. After several minutes, the coverage came back to the CBS newsroom where Cronkite reported that the President had been given blood transfusions and two priests had been called into the room. He also played an audio report from KRLD that someone had been arrested in the assassination attempt at the Texas School Book Depository. Back in Dallas Barker announced another report of the death of the