Sam Phillips an impromptu session featuring the four musicians. Phillips challenged the four to achieve gold record sales, offering a free Cadillac to the first, which Carl Perkins won. The contest is commemorated in a song by the Drive-By Truckers. By the mid-1960s, Phillips rarely recorded. He built a satellite studio and opened radio stations, but the studio declined, and he sold Sun Records to Shelby Singleton in 1969. In 1977 Sam's sons, Knox and Jerry, were working with John Prine at the Phillips Recording Studio when Sam Phillips joined them to oversee recordings that were eventually included on the album "Pink
Recording studio enhanced the sound of the recording. In this period large, acoustically "live" halls were favored, rather than the acoustically "dead" booths and studio rooms that became common after the 1960s. Because of the limits of the recording technology, which did not allow for multitrack recording techniques, studios of the mid-20th century were designed around the concept of grouping musicians (e.g., the rhythm section or a horn section) and singers (e.g., a group of backup singers), rather than separating them, and placing the performers and the microphones strategically to capture the complex acoustic and harmonic interplay that emerged during the performance.