Stage name with Davy Jones of The Monkees. Singer Ray Charles, born Ray Robinson, changed his name to avoid confusion with boxer Sugar Ray Robinson. A performer may also have had their stage name chosen for them by their agent – such was the case with Barbara Eden, born Barbara Jean Huffman – or, in the heyday of the Hollywood studios, by a movie studio. Joan Rivers (born Joan Alexandra Molinsky) went one step further and named herself after a former agent, Tony Rivers, after he told her to change her name. In the non English-speaking world, an example is the Taiwanese
Less-is-better effect Less-is-better effect The less-is-better effect is a type of preference reversal that occurs when the lesser or smaller alternative of a proposition is preferred when evaluated separately, but not evaluated together. The term was first proposed by Christopher Hsee. In a 1998 study, Hsee, a professor at the Graduate School of Business of The University of Chicago, discovered a less-is-better effect in three contexts: "(1) a person giving a $45 scarf (from scarves ranging from $5-$50) as a gift was perceived to be more generous than one giving a $55 coat (from coats ranging from $50-$500); (2) an overfilled ice