George Eastman "George Eastman: Some Scenes Form His Life". The film, aired on television for a time into the 1960s, ends with his development of all-color negative film. A 1981 short film about Eastman was made titled "The Lengthened Shadow of a Man". George Eastman George Eastman (July 12, 1854 – March 14, 1932) was an American entrepreneur who founded the Eastman Kodak Company and popularized the use of roll film, helping to bring photography to the mainstream. Roll film was also the basis for the invention of motion picture film stock in 1888 by the world's first film-makers Eadweard Muybridge and
Kodak $1.29 billion to just $5 million for the same period. Kodak's market share declined from 80.1% to 74.7% in the United States, a one-year drop of five percentage points that had observers suggesting that Kodak was slow to react to changes and underestimated its rivals. Although from the 1970s both Fuji and Kodak recognized the upcoming threat of digital photography, and although both sought diversification as a mitigation strategy, Fuji was more successful at diversification. Although Kodak developed a digital camera in 1975, the first of its kind, the product was dropped for fear it would threaten Kodak's photographic film