Rosalind Ashford helped the group to distinguish themselves from the other girl groups in the label including the pop-oriented Marvelettes and the doo-wop-influenced Supremes with a rougher, brassier gospel-influenced sound. Reeves was a brassy alto while Annette was a deep contralto, and Rosalind was a high soprano. Like the Supremes' Florence Ballard, the Marvelettes' Wanda Rogers and The Four Tops' Abdul "Duke" Fakir, Ashford registered as the high background vocal in Vandellas records. After "Quicksand" gave the group a third top forty pop hit, Beard left to start a family with her new spouse. Reeves recruited a former member of The Velvelettes,
Florence Ballard Bessemer, Alabama; after his grandmother was shot and killed, he was adopted by the Ballard family. Jesse Ballard left his adoptive parents at 13, and soon engaged in an affair with Ballard's mother, who was only 14, in Rosetta. The Ballards moved to Detroit in 1929. Jesse soon worked at General Motors. Jesse, an amateur musician, helped instigate Florence's interest in singing; he taught her various songs and accompanied her on guitar. Financial difficulties forced the Ballard family to move to different Detroit neighborhoods; by the time Florence turned 15 they had settled at Detroit's Brewster-Douglass housing projects, and the