Electric toothbrush braces). The Broxo Electric Toothbrush was introduced in the U.S. by E. R. Squibb and Sons Pharmaceuticals in 1960. After introduction, it was marketed in the U.S. by Squibb under the names Broxo-Dent or Broxodent. In the 1980s Squibb transferred distribution of the Broxodent line to the Somerset Labs division of Bristol-Myers Squibb. The General Electric automatic toothbrush was introduced in the early 1960s; it was cordless with rechargeable NiCad batteries and although portable, was rather bulky, about the size of a two-D-cell flashlight handle. NiCad batteries of this period suffered from the Memory effect. The GE Automatic Toothbrush came
Benjamin Electric Manufacturing Company In his efforts to promote safety he co-operated with the National Board of Fire Underwriters, the Underwriters Laboratories, the National Safety Council and other bodies. He was a hard-working member of the N. E. L. A. and other electrical societies. After his death, Benjamin Electric Ltd. The company continued on with his legacy. Two of the most noticeable accomplishments were the “Benjamin” Flood Lighting system in Westminster Abbey for the Queen Elizabeth II Coronation in 1953 (Benjamin Electric Ltd. Manufactured equipment used by Holophane Ltd. at Coronation) and the Tower Bridge of London in 1964. Quote from Her Majesty Queen