Clarice Cliff "Autumn" pattern issued near the end of 1930 which was to prove the most adaptable and popular. Originally created in red (coral) green and black in 1930, from 1931 many colourway variations appeared. The rarest remains the red colourway, shown on a wall plaque, but the best selling version at the time was one with the trees in blue green and yellow. All these variations have proven particularly collectible. In 1930, Cliff was appointed Art Director to Newport Pottery and A. J. Wilkinson, the two adjoining factories that produced her wares. Her work involved spending more time with the Colley
Clarice Cliff London stores sold it, including Harrods. Some of the other London stockists have long since closed, but the list is impressive: " 'Maple & Co., Lawley's, Bon Marche, John Lewis Peter Robinson, Selfridges, John Barker & Co., Warring & Gillow and Gorringe's'. " However, the extant order books of the period confirm that Bizarre ware was never sold at Woolworths as some have erroneously stated. Further outrageous patterns, vividly coloured, such as "Melon" and "Circle Tree" appeared in 1930. Cliff devised many ways of marketing these; in-store painting demonstrations, for which Cliff chose just the prettiest of her painters and