Philips Natuurkundig Laboratorium Diepeveen built an error-correcting coder-decoder that was delivered in the summer of 1978. The decoder was included in the CD prototype player that was presented to the international press. To commemorate this breakthrough, Philips received an IEEE Milestone Award on March 6, 2009. This breakthrough was also appreciated by Sony and they started a cooperation with Philips that resulted in June 1980 in a common CD system standard. Philips as a whole took a turn for the worse and by the end of the 1980s bankruptcy seemed a very real possibility. Under research director Kees Bulthuis the position of long-term
Philips CD-i completely arrange the whole album in their own personal way with over 15,000 points of customization. CD-i has a series of learning games ("edutainment") targeted at children from infancy to adolescence. Those intended for a younger audience included "Busytown", "The Berenstain Bears" and various others which usually had vivid cartoon-like settings accompanied by music and logic puzzles. Although extensively marketed by Philips, notably via infomercial, consumer interest in CD-i titles remained low. By 1994, sales of CD-i systems had begun to slow, and in 1998 the product line was dropped. Philips had by then already sold its gaming subsidiary, Philips