Walter Cronkite School of Journalism and Mass Communication Walter Cronkite School of Journalism and Mass Communication The Walter Cronkite School of Journalism and Mass Communication (often abbreviated to The Cronkite School by its students and faculties), is one of the 24 independent schools at Arizona State University and named in honor of veteran broadcast journalist Walter Cronkite. The school, which is at the downtown Phoenix campus, offers programs leading to a bachelor of arts in journalism and mass communication, master of mass communication, and in fall 2011, the school launched its first journalism and mass communication doctoral program. The Cronkite School began as the Division of Journalism under
Walter Cronkite the "predominant news voice in America." Affectionately known as "Uncle Walter," he covered many of the important news events of the era so effectively that his image and voice are closely associated with the Cuban Missile Crisis, the assassination of President John F. Kennedy, the Vietnam War, the Apollo 11 Moon landing, and the Watergate scandal. "USA Today" wrote that "few TV figures have ever had as much power as Cronkite did at his height." Enjoying the cult of personality surrounding Cronkite in those years, CBS allowed some good-natured fun-poking at its star anchorman in some episodes of the network's