Gene Autry 1946 to 1955. That title was changed to "Gene Autry and Champion", and ran an additional 20 issues from 1955 to 1959, making it the longest-running (by number of issues) cowboy actor comic book. Meanwhile, Autry was the subject of an "Air-Western-Adventure Strip" comic strip syndicated by General Features from 1952–1955. The strip was produced in association with Whitman Publishing. The Mexican publisher Editorial Novaro released 423 issues of "Gene Autry" comics from 1954 to 1984. Autry retired from show business in 1964, having made almost 100 films up to 1955 and over 600 records. He was elected to the
Gene Autry "Rudolph the Red-Nosed Reindeer". He wrote "Here Comes Santa Claus" after being the Grand Marshal of the 1946 Santa Claus Lane Parade (Now the Hollywood Christmas Parade). He heard all of the spectators watching the parade saying "Here comes Santa Claus!" virtually handing him the title for his song. He recorded his version of the song in 1947 and it became an instant classic. Autry was the original owner of Challenge Records. The label's biggest hit was "Tequila" by The Champs in 1958, which started the rock-and-roll instrumental craze of the late 1950s and early 1960s. He sold the label