Clarice Cliff "Autumn" pattern issued near the end of 1930 which was to prove the most adaptable and popular. Originally created in red (coral) green and black in 1930, from 1931 many colourway variations appeared. The rarest remains the red colourway, shown on a wall plaque, but the best selling version at the time was one with the trees in blue green and yellow. All these variations have proven particularly collectible. In 1930, Cliff was appointed Art Director to Newport Pottery and A. J. Wilkinson, the two adjoining factories that produced her wares. Her work involved spending more time with the Colley
Clarice Cliff her shared passion with Shorter. After the war, although Cliff was occasionally nostalgic for the 'Bizarre' years, as witnessed in personal letters to friends, she seemed to be realistic and accepted the commercial taste was for conservative ware. Clarice seemed to enjoy playing a lesser role at the factory, knowing that she could not recapture those crazy days of the thirties. Much of the post-war production went to Australia, New Zealand or North America, where the taste was for formal ware in traditional English designs such as "Tonquin" rather than the striking patterns and shapes that had established Cliff's reputation;