Super Bowl XXXI Bowl XII, the Oakland Raiders defeated the Philadelphia Eagles 27–10 in Super Bowl XV, the Chicago Bears beat the New England Patriots 46–10 in Super Bowl XX, and the San Francisco 49ers beat the Denver Broncos 55–10 in Super Bowl XXIV. The Packers also became the first dark-colored team to win a Super Bowl indoors. Sources: NFL.com Super Bowl XXXI, Super Bowl XXXI Play Finder GB, Super Bowl XXXI Play Finder NE Completions/attempts Carries Long gain Receptions Times targeted The following records were set in Super Bowl XXXI, according to the official NFL.com boxscore, the 2016 NFL Record & Fact
Super Bowl of top-rated programs of all time, and three other Super Bowls, XII, XVII, and XX, made the top ten. Famous commercial campaigns include the Budweiser "Bud Bowl" campaign, the 1984 introduction of Apple's Macintosh computer, and the 1999 and 2000 dot-com ads. As the television ratings of the Super Bowl have steadily increased over the years, prices have also increased every year, with advertisers paying as much as $3.5 million for a thirty-second spot during Super Bowl XLVI in 2012. A segment of the audience tunes into the Super Bowl solely to view commercials. In 2010, Nielsen reported that 51